Episode Transcript
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Speaker 1 (00:01):
The Elevating Podcast, your host and Jeff just Cash Parker.
Speaker 2 (00:10):
Game elevation starts with ourselves and by learning hi viversions,
we can our lives. Your only limit is you.
Speaker 1 (00:22):
Hey, y'all, Hey, welcome back to another episode of Self Elevated,
the podcast where we elevate our mind, body, spirit, business,
and them bank accounts. I'm your host, Miss Jess, and
today we're deep in the bag, okay, like literally, and
this episode is a part of the Hustle and Business
Elevation series. So we're getting into something that can completely
(00:45):
shift your income with low overhead, high potential, and unlimited replays.
Digital products that actually sell. So if you've been sitting
on knowledge Skills Store or even some Canda templates that
you made yourself for yourself, then this episode is your official.
Speaker 2 (01:07):
Sign to go and monetize that.
Speaker 1 (01:10):
Okay, So what makes a digital product actually sell?
Speaker 2 (01:17):
All right?
Speaker 1 (01:17):
Because let's be honest, not all digital products are gonna hit.
Speaker 2 (01:21):
Okay, some are.
Speaker 1 (01:22):
Cute, some are creative, but the ones that sell consistently
follow the three ease rule. Okay, and I'm gonna tell
you what the three e's rule actually is. The First
rule of the three e's is that it's easy to
understand or easy to use. All right, So if it
(01:42):
takes too long to figure out, people are gonna bounce. Okay,
And you want to think plug and play templates, one sitting.
Speaker 2 (01:52):
Ebooks, swipe files, stuff like that. Okay. The second e
in this three e's rule is ever green. Okay. If
it doesn't.
Speaker 1 (02:03):
Expire with a trend and it can be sold again
and again, then that is what's ever green.
Speaker 2 (02:10):
Okay.
Speaker 1 (02:11):
So an example would be a budgeting guide, branding checklists,
or stuff like content calendars, all right. And the third
rule on here is essential to a problem. So if
it solves a real issue or gives a clear result,
(02:31):
then that's essential to a problem because people are going
to pay for results and not just the content, all right.
And if your digital product helps someone save time, save money,
or even feel more confident, they don't pay for it
all right every time, Just trust the process and follow
(02:54):
the rules.
Speaker 2 (02:56):
Okay. Now, what are some.
Speaker 1 (02:59):
Digital products ideas that are perfect for new hustlers?
Speaker 2 (03:03):
Okay?
Speaker 1 (03:04):
If you're not sure what to sell, just start simple,
right Like, here is a cheat list I'm gonna give you. Okay,
write these down or download the episode and come back
to this later, all right. Many ebooks or workbooks, all right.
You want to break down something that you know well,
(03:24):
all right, So whether that's weight loss hacks, branding basics,
relationship red flags, how to build credit, or how to
avoid bad credit. Right, anything that you know well, you
can brand it and package it into an ebook, workbooks,
(03:46):
and even webinars. All right, but we'll get into that later.
So swipe files and plug and play templates okay, these
are another great options to sell for beg okay, So
think pre wrote captions and content calendars or business launch
(04:08):
checklists okay. Or you can do guides and roadmaps like
one page PDFs or full walkthroughs for things like building credit,
launching podcasts, setting up an LLC okay. All of these
things are actually really great tools for lead magnets okay,
(04:30):
which we can get into that another time as well.
But that's basically stuff you would put out for free
in exchange for people's email, right, and so now you
have them in within your grass to be able to
continue to promote to them your paid products.
Speaker 2 (04:49):
Right.
Speaker 1 (04:50):
Anyway, moving on princibles, so budget planners, goal trackers, affirmation cards,
anything that can be digitally downloaded and quick and easy.
Speaker 2 (05:02):
Okay.
Speaker 1 (05:03):
Another great option would be pre recorded classes and trainings, right,
like I was saying earlier, the webinars, right, you can
record once.
Speaker 2 (05:11):
And sell them forever.
Speaker 1 (05:13):
So you made a zoom class, you want to record
a zoom class turn it into a product.
Speaker 2 (05:19):
All right.
Speaker 1 (05:21):
Here's a pro tip for you guys. Don't overthink it,
all right. That's been my problem for years. I used
to always overthink everything.
Speaker 2 (05:32):
But you know what your dms and.
Speaker 1 (05:34):
Your rants and your struggles, they hold content that someone
else would pay to skip over the trial and error
for okay. So don't think you got to always present
perfectly okay, because there is an audience for you no
matter what it. Just bring it forward, okay, bring your
(05:55):
knowledge forward. So now, how do you make your first
digital product without feeling overwhelmed? Right?
Speaker 2 (06:05):
Because you don't need a whole team, okay.
Speaker 1 (06:09):
Or one thousand dollars in software or a perfect website
to launch your first product.
Speaker 2 (06:15):
Okay.
Speaker 1 (06:16):
Remember what I said how I used to make these
type of mistakes. These are them to a t Okay,
especially the website stuff.
Speaker 2 (06:23):
It's probably still low key.
Speaker 1 (06:25):
In issue I like to present will, all right, but
you know what the reality is. All you really need
is a clear promise what outcome will your buyer get
from this?
Speaker 2 (06:37):
And keep it specific and simple. Right.
Speaker 1 (06:39):
Learn how to start a side hustle in seven days,
or plan your meals for a week, or fix your
credit without a lawyer. Okay, offer clear and direct.
Speaker 2 (06:50):
Outcomes. Right. Two is the delivery method. Okay.
Speaker 1 (06:55):
You don't need a course platform, Google Docs, Canvas, PDF,
and even email delivery works okay, So you don't need
all the bells and whistles and all these different platforms
and softwares and different things.
Speaker 2 (07:09):
Okay.
Speaker 1 (07:10):
And even free platforms like gum road or payhip will
let you upload and sell your products with zero upfront costs.
Speaker 2 (07:19):
Okay.
Speaker 1 (07:19):
You can even start a standstore for free, although after
I believe the first fourteen days, you do have to
start paying them a fee.
Speaker 2 (07:27):
So there's different platforms and things.
Speaker 1 (07:29):
You can use that are paid that some offer more settings.
Even the free platforms usually have a paid version to
with more features. But listen, don't let any of that
keep you from getting started, because there are free tools
that you do not have to pay anything for on
the front end. Okay. And number three a scrappy launch
(07:55):
all right, no website, no problem, post it on Instagram, Facebook,
TikTok or email it to your people, all right. Use
a simple sentence like I created this guide to help
you do X Y and z DM me if you want.
Speaker 2 (08:09):
It, all right.
Speaker 1 (08:11):
And remember, your first product isn't about going viral, Okay.
I know that's the holy grail in twenty twenty five,
but listen, don't worry about that.
Speaker 2 (08:22):
Okay.
Speaker 1 (08:23):
When it's supposed to happen, it's gonna happen, right because
right now, it's just about proving that you can create
value and get paid for it, all right, Because imperfect
execution is going to take you so much further than
a perfect plan that you never launch.
Speaker 2 (08:43):
Okay, let that sink in.
Speaker 1 (08:44):
Imperfect execution will take you farther than a perfect plan
you never launch.
Speaker 2 (08:52):
All right.
Speaker 1 (08:53):
So another bonus tip here is that use AI to
help you outline rite design. Okay, do not be afraid
to get into the AI space.
Speaker 2 (09:05):
I promise.
Speaker 1 (09:06):
AI is your friend, and it is a tool that
you can use to help you in your business no
matter what it is you're doing.
Speaker 2 (09:14):
Okay.
Speaker 1 (09:15):
So tools like Canva and chat, GPT or notion AI
it can cut your creation time literally in half.
Speaker 2 (09:25):
All right.
Speaker 1 (09:28):
Listen, When I created the Hustle Book Blueprint, it wasn't
because I knew all the answers, all right. It was
simply because I made every mistake trying to start and
scale a business. I turned the lessons into a system,
and boom, it started getting downloaded, shared and earning even
(09:51):
while I was sleeping. Okay, because sometimes we hold back
thinking that I need to do more first, or nobody
will pay me for this. But baby, listen, okay, you
you are the missing piece, not your perfection, all right,
just your presence and the right packaging is all you need,
(10:17):
all right. So if you don't want to make all
the mistakes I made and starting a side hustle and
trying to grow and scale and really take off, then
you're gonna want the Hustle Blueprint because it's gonna take
you from no idea to a solid idea business plan
(10:38):
structured and on your way to making ten grand a month.
Speaker 2 (10:43):
Okay, So don't sleep on that.
Speaker 1 (10:45):
You can get it on jmpampires dot com in the shop.
Speaker 2 (10:49):
Okay.
Speaker 1 (10:50):
So now we're gonna move into the journal prompts. All right,
I've got three journal prompts for you this week. The
first one is what do people constant certly ask me
for help or advice about? Because I know it's something
everybody got somebody coming to them always want some type
of advice.
Speaker 2 (11:10):
Okay.
Speaker 1 (11:12):
The second question is what have I gone through that
I could turn into a roadmap for someone else?
Speaker 2 (11:19):
Okay?
Speaker 1 (11:19):
So think of struggles and hurdles and obstacles that you
had to overcome, and how, after have gone through it,
how would you break it down as a roadmap for
someone else to get through that same thing quicker and
faster and easier than what you did before you figured
(11:41):
out how to get through it, if.
Speaker 2 (11:43):
That makes sense? Right?
Speaker 1 (11:45):
And the third question is if I had to make
one hundred dollars in the next three days with only my.
Speaker 2 (11:51):
Knowledge, what would I create? Okay?
Speaker 1 (11:56):
So say, with these questions and once you come up
with some answers, and you should kind of have some
inspiration or some ideas on what digital product you want
to create first, okay, and listen, trust the process.
Speaker 2 (12:15):
You got this all right, it's already in the bag.
Speaker 1 (12:18):
All you gotta do is create it, all right, build
it and they will come, all right, So let's do
our affirmations. Now, I got five affirmations for you for.
Speaker 2 (12:29):
You to say throughout the week.
Speaker 1 (12:31):
Okay, and remember make sure you say them three times
each time and three times a day at that Now
repeat after me. My knowledge is valuable and worthy of compensation.
I create products that transform and empower. I don't need
(12:58):
to be perfect to be profitable. My story holds solutions
for someone else. Every idea I launch plants a seed
for wealth, and so it is you, guys. So listen,
(13:25):
don't sleep on your digital power.
Speaker 2 (13:26):
Okay.
Speaker 1 (13:27):
I need you to start small, stay simple, and remember
it doesn't have to be fancy to be effective. Okay,
So tag me at misjess Official or JMP Empires and
let me know what digital product that you're thinking about launching.
All right, and if you don't know where to start,
please go grab my Hustle Book Blueprint on JMP empires
(13:51):
dot com because that is going to be your step
by step hustle starter guide.
Speaker 2 (13:56):
All right, don't sleep on it.
Speaker 1 (13:58):
And next week, you guys, we're keeping the business elevation
going and diving into beginner friendly digital marketing strategies that
don't require a tech degree. Okay, you're gonna learn how
to sell without sounding sales e, because trust your offer
deserves to be seen now. Remember, be bold, be awesome,
(14:22):
and be self elevated.
Speaker 2 (14:24):
Your only limit is you