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October 4, 2025 2 mins
Snapchat BioSnap a weekly updated Biography.

Snapchat has been making waves this week with a major policy shift that's got users talking. CBS Chicago reported that the social media giant is ending its free unlimited storage for Memories, introducing paid storage plans for users with more than 5 gigabytes of saved content. According to Afrotech, this change affects users who have accumulated substantial Memories since the feature launched in 2016, with over one trillion memories saved across the platform.

The timing couldn't be more interesting as Snapchat's stock surged over 6 percent on Thursday, October 2nd. StocksToTrade revealed that CEO Evan Spiegel announced a strategic pivot toward startup squads while highlighting Snapchat Plus's impressive 700 million dollar annual recurring revenue milestone. The stock jump also coincided with buzz around their upcoming augmented reality glasses, Snap OS 2.0, expected to debut in 2026 with features like travel mode.

But it's not all good news for the company. ZLK reported that a federal securities fraud class action lawsuit has been filed against Snap Inc covering a period from April 29th through August 5th, 2025, adding some legal drama to their recent developments.

On the business front, MediaPost announced that Snapchat launched an in-app integration with WooCommerce, allowing businesses using the popular e-commerce platform to tap into Snapchat Ads more seamlessly. This partnership is part of Spiegel's strategy to reaccelerate advertising growth by targeting small and medium-sized businesses, with the company already bringing in over 2,000 new activations this year.

The storage fee announcement has created a mixed reaction among Snapchat's 900 million monthly active users. Users have a 12-month grace period to decide whether to upgrade to paid plans ranging from 100GB to a massive 5TB option, or download their memories for free. Snapchat acknowledged in their blog post that transitioning from free to paid service is never easy, but they believe the value justifies the cost.

These developments paint a picture of a company simultaneously expanding its business capabilities while potentially alienating users with new fees, all while facing legal challenges and riding high stock performance.

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Episode Transcript

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Speaker 1 (00:00):
Snapchat has been making waves this week with a major
policy shift that's got users talking. CBS Chicago reported that
the social media giant is ending its free unlimited storage
for memories, introducing paid storage plans for users with more
than five gigabytes of saved content. According to Afrotech, this

(00:21):
change affects users who have accumulated substantial memories since the
feature launched in twenty sixteen, with over one trillion memory
saved across the platform. The timing couldn't be more interesting,
as Snapchat stocks surged over six per cent on Thursday,
October two. Stocks to Trade revealed that CEO Evan Spiegel

(00:42):
announced a strategic pivot towards start up squads while highlighting
Snapchat Plus's impressive seven hundred million dollar annual recurring revenue milestone.
The stock jump also coincided with buzz around their upcoming
augmented reality glasses, SNAPOS two point zero z ro, expected
to debut in twenty twenty six with features like travel Mode.

(01:05):
But it's not all good news for the company. Z
LK reported that a federal securities fraud class action lawsuit
has been filed against snap Inc. Covering a period from
April twenty ninth through August fifth, twenty twenty five. Adding
some legal drama to their recent developments. On the business front,
media posts announced that Snapchat launched an InApp integration with Willcommerce,

(01:30):
allowing businesses using the popular e commerce platform to tap
into Snapchat ads more seamlessly. This partnership is part of
Spiegel's strategy to re accelerate advertising growth by targeting small
and medium sized businesses, with the company already bringing in
over two thousand new activations this year. The storage fee

(01:51):
announcement has created a mixed reaction among Snapchat's nine hundred
million monthly active users. Users have a twelve month grace
period to decide whether to upgrade to paid plans ranging
from one hundred GB to a massive five TB option,
or download their memories for free. Snapchat acknowledged in their

(02:14):
blog post, but transitioning from free to paid service is
never easy, but they believe the value justifies the cost.
These developments paint a picture of a company simultaneously expanding
its business capabilities while potentially alienating users with new fees,
all while fixing legal challenges and riding high stock performance.

(02:36):
And that is it for today. Make sure you hit
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