Takeaways
- Il commercio unificato è il futuro del retail, superando l'omnicanalità.
- Shopify si propone come hub di servizi per il commercio unificato.
- La complessità del commercio moderno richiede soluzioni di semplificazione e accorpamento delle funzioni.
- Il commercio unificato richiede un'adeguata gestione lato azienda, non solo lato cliente.
Capitoli
00:00 Introduzione al commercio unificato
01:07 Definizione di Unified Commerce
07:36 Shopify come hub di servizi per il commercio unificato
10:20 La complessità del commercio moderno
13:08 Il futuro del commercio unificato
14:19 Semplificazione e accorpamento delle funzioni
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