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January 20, 2025 51 mins
In this podcast, I’m calling out Eric Worre’s popular strategies for building a network marketing business and debunking why they’re no longer effective in today’s market.

I’ll walk you through each of his points, correcting and contrasting them with my proven methods to help you succeed and grow your business the right way.

💥 What You’ll Learn:
✅ Why Eric Worre’s strategies aren’t as effective as they used to be 
✅ My better alternatives for building a loyal team and sustainable business 
✅ How to build relationships and attract the right people—without using outdated tactics
✅ Why it’s time to move away from quick-fix methods and focus on real, long-term growth

This is not just another reaction video. I’m providing a constructive critique on how we can elevate the network marketing industry by moving beyond cookie-cutter strategies. If you're ready to get results that last, this video is for you!

💡 LIKE, COMMENT, and SUBSCRIBE for more honest commentary, business insights, and strategies that truly work in the modern world of network marketing. #NetworkMarketing #EricWorre #BusinessStrategies #RecruitingTips #MarketingDebate #TeamBuilding #SuccessInBusiness
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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:06):
Now when I do these MLM review videos, it's we
have the intent that you probably stumbled across someone else's
video because you just got involved in network marketing and
you're like, I don't know what to do because there
really is no formal training. What there should be like
any of the business. Right, if you go to a
Starbucks and you're an employee and you felt the application
get hired, I have a feeling you're going to go
through a Starbucks training. Every job I've ever had, I

(00:28):
went through training. When I was with TGI Fridays back
in the nineties. You had two weeks Monday through Friday,
show up eight to four of training. Yeah, I'd learned
my burgers of the week. The only one I remember
is mom was Wednesday burger mushroom, onions and mozzarella, And
I believe Saturday was Canadian bacon cheddar cheese. That's a

(00:49):
different story entirely. When I was a cop, three months
in the academy, three months on FTO, and then you know,
another three months of probation, so you have training everywhere.
You got all the jobs for network marketing. Network marketing
is the only one that we promote as hey own
your own business. But then we don't give anybody the

(01:09):
proper training. And I use this analogy all the time.
If it doesn't matter if you know how to make coffee,
I can guarantee you if somebody gives you a Starbucks
franch our Starbucks franchise, you do not know how to
run it. You don't know the point of sale system,
you don't know the how to their inventory. You don't
know the drink menu and the and the proper ratio

(01:30):
of the mix. You don't know the busy time, how
to handle drive through and how many how many people
do you need on staff for that day, balancing the
books and all that stuff. You don't know it. So
you would go to Starbucks headquarters and for brand integrity,
quality control, you're going to learn it their way. We
don't do that in network marketing. And so McDonald's are

(01:51):
all consistent, every franchise is consistent. But it blows me
away in MLM. Hey, how are you you just enrolled? Awesome?
Just go get me two people. And I hate that.
I know you're gonna try to recruit fast. I know
because your upline always tells you you got you want
to go fast young all the money on the table.
Some companies, Hey, if you do X amount of things
in your first thirty days, you get a bonus. I

(02:12):
understand all the incentives. It's to sell more product. That's
sell tom My goal. Companies want you to recruit more
people to sell more product. That's the ultimate goal in
network marketing. It's one hundred percent commissioned sales. That being said,
you're gonna go online and you're gonna get You're gonna
search like crazy, You're gonna be looking for people and

(02:33):
you're gonna be what do I do? How do I
do it? And Oh, my gosh, am I in the
right business to begin with? Because you're gonna hear the
horror stories. When I review these videos, I want to
give my critique of them and what I would say. Uh.
I have started my network marketing teams over several times.
My standards are so high I don't want I'm not

(02:55):
gonna I'm not gonna be a network marketer leader where
I do X amount of years in the industry and
I've been at since late twenty eleven, and then all
of a sudden, I'm gonna start teaching network marketing. So
a lot of these people do I've never met any
of these big leaders. I don't know Fraser. I know
he was a good friend of Jesse lee Ward. I
do not know if he still is in the network
marketing space. But like Eric Warren, I don't know if

(03:17):
a lot of these other people who are really big
are actually in network marketing or they just teach it.
But a lot of people see him to find more
money teaching programs because it's easier because your funnel is
more filled with people who want to I mean, why
would you just stick with company A and just sell
their product when you can go across the board and
open up to all network marketing people and create more

(03:38):
money that way. For me, I offer this free on
our YouTube channel, and I'm hoping he gets value for you.
I stick with a network marketing company, I sell a product,
I recruit, but at the same time, I want to
help everyone out there. That's why my numbers down at
the bottom there seven zero eight nine eight two oh
nine seven four. You can email me at bullof MLM
at gmail dot com and any company you're with. I

(03:59):
want to help, but I believe in doing it right,
building it right, building a solid foundation. I don't think
you should be a leader. I don't think you should
be recruiting. I don't think you should be anything until
you know certain factors your company inside and out, the
product inside and out. How can you sell the product
without that third party call that you do to have
somebody online. Once you get that down, pat, then I

(04:22):
think you should start recruiting. I really do, because then
you'll be able to pour in your team more without
the help of others and actually being able to spend
more time on them. But you're gonna watch these videos anyways,
So let's say a look at Fraser Brooks. This is
network market and recruiting, how to get people to join
your opportunity. I want to hear what he has to say,
and I'm going to offer my feedback. Whenever I watch
these videos and critique, I watch them in real time

(04:43):
with you. I've never seen this before. So let's check
this out and I'll let you know what my thoughts are.

Speaker 2 (04:48):
Okay, So in this video, I want to share with
you what you need to say to people, especially your prospects,
in order for them to get to join your opportunity.

Speaker 1 (04:59):
Anybody knows me knows I hate that your your opportunity
when it comes down to that, I'm trying to recruit
you for sales. I really want to. I want to
teach you what'll show you my business is and I
want to see if you're interested in it. I use
language that people understand. They don't like the flash and
the and the and the shiny laser beam designed to
get the cats.

Speaker 2 (05:25):
Hey man is Frazer Brooks, and I help metal marketers
just like you be able to build their business using
social media. And now it's time for me to be
able to help you. So before I get started, do
me a massive favor. Smash the subscribe button, give me
a big thumbs up, and at the end of the video,
let me know what value you got most out of
this in the comments below.

Speaker 1 (05:42):
I really number one thing. Do you notice how Fraser's talking.
That's something that you shouldn't duplicate. And I'm not saying
don't be like him. I'm saying, don't be like him,
be like you. Sales is is is is conveying your
influence over other people in order to get them interested
in your product. And you could have the greatest product

(06:03):
in the world. You know how people are really they're
not gonna buy it. They're gonna buy you. So your passion,
your knowledge, your genuineness, everything that you care like when
you pour yourself into that's what's gonna get the sale.
But the problem is is that familiarity and a lot
of you out there have the big problem of you
sell your relationship to somebody because you think this is

(06:24):
really how many people here? This? This is relationship marketing.
Network marketing is relationship marketing. That's a load of crap.
The relationship is going to get you in trouble. I
can't tell you the amount of people who wind up
sleeping with each other in this industry. I can't tell
you how many times I have crossed the line and
how many women in my organization that on my teams,
I'll be completely transparent like this, I've either slept with
or I've inappropriately text and we've engaged this blah blah blah.

(06:47):
It happens all the time because this industry a prais
on women, women who need attention, women who absolutely love
strong leadership and males. So if you're a man listening,
pay attention. If you're a woman, pay attention. Don't fall
susceptible to it, and you're gonna cross the line and
it's gonna destroy your business. They teach you you want

(07:09):
to be animated. Hi, I'm Dominic Gizzow and welcome to
the Bull of mL IM Network Marketing Warfare Channel. I'm
here to help you. It's sales right, it's meant to
captivate you, but it's not genuine. So although Frasier it
could be genuine. I've never met him. I do not
know what he's like. There is a cadence and a
rhythm in a way that you speak that's gonna captivate
audience that is completely unique to you. So well, the

(07:32):
one thing that I don't want anybody to do is
to mirror somebody, uh, just because they think they're successful.
This type of sales talk, of course, I've done and
it made me feel fake, and it made me feel
fraud and people picked up on it. I am real language,
I'm intense. I do use words that some people are
like that. I'm not kind of crass, and I'm very

(07:54):
graphic when I speak because I want you to know
that there's nothing hidden behind my agenda. So when I
got to sell you, I'm not going to hide it. Hey,
I want your money. I'm trying to make money off
of you. Hey, listen, I want your business. I'm trying
to sell you. I will never lie about that, So
just be careful in the beginning. If you're like me
and this type of over the top animated sales production

(08:16):
kind of makes you go on being sold, don't do
it that way. Then don't do it that way. Just
keep that in mind. Be you be uniquely you in
this industry, but have a hard stance, have a hard line,
keep business and pleasure separated, especially in this industry, and
don't screw things up.

Speaker 2 (08:32):
Really really really appreciate that I've got my fingers crossed
here for some reason.

Speaker 3 (08:35):
I hope I give you value enough for you to
give me a comment.

Speaker 2 (08:38):
All right, So here we go what to say and
what to do to a prospect in order for get
them to get into a joint. So there's a few
things in the process here we have to really understand
because a lot of people go like, oh, I've got
a prospect, which is someone on your list, But really
shouldn't they be a prospect once they've shown interest? Right?
So like for me, a prospect is someone who's potentially

(08:59):
going to join my business. They'll only be potentially going
to join the business once I've established if they're open
in the first place, because you can't close the door
that's not open in the first place, So you have
to go out there and find out who's open.

Speaker 3 (09:10):
So step number one is you need to go and
find someone.

Speaker 2 (09:14):
To talk to a prospect, whether it's a hot contact,
a warm contact, or a cold contact. Right. Hot being
like your family and your friends, and if you mention
your name, they'll be like, oh, yeah, I love him there,
my son, now, my best friend whatever. A warm contact
is someone who you just know. It's an acquaintance, a
cult or it could be someone who you've attracted, right
because they know who you are. A cold contact is

(09:35):
someone who you reach out to. They have no idea
who you are and you have no idea who they are.

Speaker 1 (09:39):
Right.

Speaker 2 (09:40):
So step one is you need to make that person friend, right,
You need to You need to go and ask that person. Obviously,
if they're already a friend, that's great. If they're not,
you need to make them a friend. Step number two
is you need to ask if they're open. So here's
here's what I would say, and I mentioned this in
my book, I dare you, I'll leave them. I'll leave
the link to the book down below. In the description,
Hey Bob, just curious, would you be open to checking

(10:01):
out some more information on a game changing way to
make some extra money on social media?

Speaker 3 (10:05):
No worries?

Speaker 2 (10:06):
If not, I just thought I would ask. Or it
could be, Hey, Mary, just curious? Would you be open
to checking out some information on a great way to
make some extra income using social media?

Speaker 3 (10:16):
No worries?

Speaker 2 (10:17):
If not, just thought I would ask. It could be, Hey, Jim,
just curious? Would you be open to checking out some
information on leveraging a game changing fashion brand, travel brand,
health and wellness brand anti aging brand to make some
extra money?

Speaker 3 (10:32):
No worries? If not, I just thought it, I would ask.

Speaker 2 (10:34):
Now by you taking it away from them by saying
no worries. If not, just thought I would ask it
does something a little bit special?

Speaker 3 (10:42):
Now, let me think about it. Let me give you
this situation.

Speaker 2 (10:44):
There's two people. The first person I'm gonna call Bob.
I'm're gonna go with Mary. The second one I love
Bob and Mary. Right first one, Bob, I'm gonna go.
Hey Bob, please join This opportunity is like now, but please,
what do you think Bob's thinking, Bob need thinking Bob
knows that I need him more than he needs me.
So there's a problem he's not in enjoying when that's

(11:04):
the case. Now, let's look at Mary. Hey, Mary, I've
got this opportunity here. I think you'd be great at it. Like,
let me know if you're interested. If not, no worries.
Now Mary's singing, what do you mean if not?

Speaker 3 (11:16):
No worries?

Speaker 2 (11:18):
Now if Mary feels that she needs me more than
I need now psychologically, Oh, hang on a minute, this
is a different conversation. There's a different conversation because now
she's thinking like, Okay, well, there's too good. You know,
it's too good that I might miss out, Like maybe
I should check it out. So it's very important you
term a stranger into a friend. Then you see if

(11:38):
they're open. If they're open, you get them some information.
Now here's the third point. What information do.

Speaker 3 (11:44):
You send them?

Speaker 2 (11:46):
Most videos go like this, Are you interested in earning
five hundred dollars a month working from home? This could
pay off a credit card or a mortgage payment, or
it could even go towards your next trip. If so,
continue to watch this video and at the end it
goes get back to the person to introduce you to
find out more. No one gets back to the person

(12:07):
who introduced them because that's like.

Speaker 3 (12:09):
Okay, I'm gonna call you because I'm getting sold to.
No one does that. So here's what you need to do.
You need to need.

Speaker 2 (12:15):
To have a leader video, a video that a leader
is created or yourself is created because people are much
rather gonna get the information by people who they trust,
people who are just like them, people who are real,
relatable raw instead of a business. When a business does
a video to a customer, it's completely different to when
a person does a video to another person. And at
the end you would say, hey, this may this information

(12:38):
may or may not be for you, but if you
could do me a massive favor, when the person who
introduced you to this video reaches out, just let.

Speaker 3 (12:43):
Them know if it's for you or not.

Speaker 2 (12:45):
See the difference, because now you're gonna create a culture
of follow up. And then the last step, real real quick,
is you're gonna close. I'm gonna do another video on that.
I'm gonna I'm gonna kind of break it down the closing,
But in essence is you've gotta ask quality question Is
there anything What did you like best about the video?

Speaker 3 (13:03):
Then you talk about that?

Speaker 2 (13:04):
Is there anything else you need to know right now
in order to get started today? No, there's not great.
Sounds like you're ready to get started. It's very simple, guys.
I want you to understand. This is not a ten
thousand dollars decision. This is not a decision they're gonna
have to get a mortgage on. This is not a
decision they're gonna have to get a loan on.

Speaker 3 (13:19):
This is a two hundred dollars.

Speaker 2 (13:20):
Decision, a five hundred dollar decision, maybe a thousand dollars decision,
depending on the price points that you're with.

Speaker 3 (13:24):
All right, So if you've got value, please do me
a favor.

Speaker 1 (13:27):
I'm begging for you here, all right. So that was
Fraser's way. We're gonna go over Izzo's way. And I'm
gonna tell you I'm a much better salesman for a
reason I don't. It's it. Volume is what they want
you to do in network marketing, and these days have
to change. If we're gonna change this industry, you have
to take this job very seriously. Yeah, you do. You're

(13:49):
gonna be an independent contractor, and I like it. I
use the Robert Kiyosaki's mindset of you know, your your
own franchise, and every month that you're doing your own
order is helping you continue that franchise. On those who
are in the business seriously, they get that, they understand that,
but majority of people in this business they're not going

(14:11):
to grasp that for a while until they actually see
the business in work. So we have to stop selling
it that way, and we have to treat every single
potential sale not like he's talking about this two hundred
dollars opportunity, but like a ten thousand dollars opportunity. So
I want to change the industry. This is how we're
gonna do it together. Let's listen to what he has
to say, break down by a breakdown, and I'm gonna
tell you where I disagree with them.

Speaker 3 (14:32):
The end of the video. Let me know what value
you got most how are they?

Speaker 1 (14:35):
Is? I got value how we change things? Razor. I
appreciate your doing this, but I got value how we're
gonna wind up blowing this out of the water and
making this industry on hundred times better.

Speaker 3 (14:43):
All right, So here we go.

Speaker 2 (14:44):
What to say and what to do to a prospect
in order for get them to get into a joint.
So there's a few things in the process here we
have to really understand because a lot of people go like, oh,
I've got a prospect, which is someone on your list,
But really shouldn't they be a prospect once they've shown interest? Right?

Speaker 1 (15:01):
So, well, everybody's a prospect because that's what you're out
there contacting him for. And he's going to go into
the hot market, warm market and cold market. I'm going
to tell you it's just either warm or cold or
hot and cold either one that you want to talk
about and write this down and listen to me very carefully.
I'm going to give you exactly how to do both
of them, very simple. If you're new and you decide
to come into network marketing and you want to go fast,

(15:22):
you want to do that, you're going to need all
the training you can get. And no matter how many
books you read, no matter how many old archive Jesse
lee Ward videos you watch, or Frasiers or Eric's or
anybody else is out there, you're not going to make
You're not going to succeed because you haven't applied it.
The biggest thing, I don't care who you are the
phone when you wind up doing network marketing, it's one

(15:45):
thousand pounds. It weighs so much, and you can come
up with every reason why not to use it. And
then most of you are going to use it wrong.
You're going to text, you're going to email, You're going
to do a bunch of things wrong. I'm going to
show you how to do that, exactly what to do
when it comes down to cold market. But let's start
with your war market first. That is your friends and
your family, and it's the ones that your upline is

(16:05):
going to insist on. You go first because there are
people that you know, right, it is what it is.
Don't ever treat them like you're going to sell them.
I don't care how much you believe in this. I
don't care how much you wind up you think that
you're going to be a millionaire in the next five days,
I don't care what it is. Got a running joke.
I do a live podcast Monday through Friday, and it's

(16:25):
a little bit more political and during today's show. Now
I've been doing this six years, six years, five days
a week. Used to be two hours. I'm down to
ninety minutes five days a week for the last six years.
My sister calls me during the show. Phone goes through
on air and she asks me if I'm watching x
Y and Zeke for the inauguration today, And I pointed

(16:47):
out to the co host, I said, this is proof,
been doing this six years. My sister doesn't understand that
we are live right now evaluating the very thing that
she's calling for because she's not watching me. She doesn't
know it. I talk about my family on the podcast
because they don't watch. So your family will never get
involved with what you do, and so you need to

(17:08):
leverage that. So stop, get it out of your mind.
War market. Oh you're gonna be great at this. I
think you'd be awesome at this. No separate this. This
is one hundred percent business. What you do is you
never lie. You tell the truth. You make a list
of all of your friends and family, right, even the
ones you haven't talked to in a long time. You

(17:29):
want something from them. And I want you to keep
this in mind. You're going to reach out to everyone.
This is just practice, even the ones you have not
put any effort into for years. There's a reason why
you're going. If you're going to build this business, you
better learn how to bridge the gap and captivate people

(17:50):
into listening to you because your prospect list. We have
four things we do in network marketing. We contact, we
show the plan, uh, we follow up, and then we enroll. Right.
They talk about that all the time. Contact, show the plan,
follow up and all. Whatever it is that contacting is
is is everything. How can you show a plan if

(18:10):
you haven't generated interest? And you can't generate interest unless
you're fun unless you wind up contacting, and contacting is
the hardest part. So friends and family who start with
the easiest ones. Your brother or your sister, are your
your aunt and your uncle, your mom and your dad, whatever.
And you be honest. Listen, I just started a business.
I'm not trying to sell you. I'm not trying to
pitch you. I'm not trying to close you. However, I

(18:32):
have to sell other people. I have to pitch them,
I have to close them. I have to recruit them.
May I practice on you right there? That's all you do?
What is it? Because when you call them, you start
with your friends and family. You're the ones you speak
to all the time. You're gonna go, oh, I don't know,
and this is that, and you're gonna start to feel that,

(18:53):
like the pressure and the anxiety and your chest to
wait a second calling you for a favor. And I
know that you've got kids and you're married, you got
your own life. Can you give me five minutes? You
treat it like everything else. Hey, listen, you know die up.
I just started a business. I literally just signed up.
I have something called an upline. It is network marketing.
It's the thing that everybody says as the Pyramids cam.
I'm not trying to sell you. I'm not trying to

(19:15):
close you. I'm not trying to pitch you. I would
like to Can I have a mock phone call with
you so you can evaluate or you can pressure me,
or you can object to me and I can learn
how to improve my skill set. Can I call you
back and do a five minute role play with you
and take all the information you have? Call back? Hey, DIY,
this is Dominica. I haven't talked to you in like

(19:36):
six weeks, and hope you're doing well and you know
and screw it up. I got a business opportunity I'd
like to show you, and do I read this script.
I don't care what they give you. The purpose is
you need the repetition. You need the repetition. It's simple
as that. So on the war market, there's no screwing up.
It is simply everything you say is simply meant to

(19:58):
sharpen your craft. So in the beginning, and you may
be like, hey, yeah, this is Dominic Kizzo. I just
I'm sorry to interrupt dinner. And I was wondering if
you have antunity a minute to take an I look
at an opportunity I have, it may be for you.
If not, great, you know, no worries, but you know,
can we can we talk about it a little bit.
You're going to go from that too. How are you?
This is Dominic Kizzoh listen, I know it's been a
long time, so I've spoken to you. I need something

(20:19):
from you. I'm actually purposely calling used as a business call,
so there's an ask on this. I want it. I
want to sell you. I want you use a part
of my business. I do not know what you're doing.
I've been a lazy and a horrible friend the last
several years. I've shown no interest in your life. But
you know what, now I want something, So I want
to know what you need. I want to have a
conversation with you, kind of bridge the gap because I

(20:39):
do want something. I want to have a conversation. See,
I could serve you, help you build whatever you're doing
with the network I have. I don't know if you
need a plumber or dentist or electrician or a marketer,
but I want something from you. So right now, I
need to know what I could do for you first,
to show you that I'm willing to wind up bridging
our relationship. You're going to find verbiage right, and that's
that's bridging a gap for people you haven't talked to

(21:00):
them quite a long time. With your family, Hey, cousin, Lauren, No,
I haven't talked to you in like five years. I
hope you're doing well. I need something from you, and
I'm asking something from you and you may not feel
like giving it to me, but it's very important to me.
I know I've been a shitty cousin. I have not
been around. I haven't helped your parents, I haven't helped you.
But I want to bridge that gap and I want
to know what I could do to get you to

(21:20):
help me. So first, how the hell are you? What's
been going on? You need to start there and a
couple of different things with your friends and your family,
and maybe it's gonna bridge some relationships with you for
that sake, not for business, never for business. And you're
gonna be networking because this is network marketing, So why
not start to repair some damages you've done. It's a great, great,

(21:40):
great reason to get the floop back in the door.
Warm market. Don't sell, don't sell, don't recruit, ask them
until you learn to tell them what you need and
turn that into a training facility. Your friends and family
are gonna watch you. They're gonna judge you. They're gonna
shit all over what you're doing. They're gonna make fun
of you, and my god, it's gonna be a real

(22:01):
big skin thicketing coccession. Hey, you're gonna you're gonna go to,
you know, Thanksgiving dinner, and your uncles will go, hey,
how's that little how's a little business you got go?
How's your little pyramid scam going? Awesome? How much money
have you made? You know what? And always tell the truth.
I make about two hundred dollars a month. Yeah it's
I spend one hundred hours on product, So you know

(22:21):
I'm nearly only making one hundred hours a month, but
you know it's I'm profiting. I'm breaking even that I'm
profiting one hundred bucks, so it's going well. We'll see
how I am in about six months. Have confidence. You're
gonna learn. This is business and you gotta be tough
in business. You have to be very prideful in what
you do. You have to love what you do. You
have to respect what you do, and that starts with
being truthful the friends and family. The warm market gives

(22:43):
you the best opportunity on the planet to be truthful.
Let's continue on before I get in a cold marketing here.

Speaker 2 (22:51):
For me, prospect is someone who's potentially going to join
my business. They'll only get potentially going to join the
business once I've established if they're open in the and.

Speaker 1 (23:00):
That's why you go into it. Hey, listen, I'm doing something.
I need your help. I want something. Don't say are
you open, don't ask questions. Cold market is going to
be superior for that. You will learn how to lead
your cold market. After you've practiced with your warm market,

(23:20):
get used, get used to not doing shit for maybe
say two weeks, right to give it a month maybe
where you come in and your upline is going. Why
haven't you talked to people? I'm not ready, I'm training,
I'm prepared. If your upline is pressuring you, why haven't
you got people on the phone, and why you go
right there go back to them? Why aren't you selling
for me? You want me to succeed. You make money

(23:42):
as I progress? Right? Are you with your funnel being filled?
Are you selling introducing new clients to me, giving me
the clients out of your funnel, placing them under me,
which you're going to benefit over anyways, letting that client know, Hey, listen,
I'm selling you, I'm pitching you. But John John is
on my team and we're building a network marketing team.

(24:03):
You have full access to me. But I want to
give you to John because you're gonna be John's client,
because I want to have a relationship with you. We
don't do that in network marketing. I do, I do.
And you know what corporate always says, well, it discourages
the people underneath you from selling and learning how to
do it on your own, not if you're working with them,
Not if you're doing it every step with them. You know,

(24:25):
my upline I say this all the time. I used
to get phone calls. Hey, so and so needs three
orders for them to rank this month while I'm working
with somebody else. So, why don't you go get three orders?
If they need three orders? What are you doing to
show so and so who's under me, who's also under you?
That benefits you? That you are going to You're there
for them three orders, It costs you nothing. That's three

(24:46):
phone calls for people like you and me. I'm working
on so and so so when it comes down. This
is why my team I always have to restart because
people it's you're asking them to give a way to
get and they just don't understand that there's a vision
we don't have yet in network marketing that I want
to change. I want the masses of people doing for
the people who just come in, and we'll talk about

(25:07):
that as time goes on. Everyone's a prospect. There is
no point in you speaking to somebody that you do
not know as a cold market unless your intention is
to gain their interest, and you need to go into
every conversation. I'm in business mode. I'm in business mode.
I'm in business mode. Everybody is a prospect.

Speaker 2 (25:23):
Keep that in mind, because you can't close a door
that's not open in the first place, So you have
to go out there and find out who's open. So
step number one is you need to go and find
someone to talk to a prospect, whether it's a hot
contact a warm contact.

Speaker 1 (25:37):
All right, so let's talk about cold contacts here. Cold contact.
I used to sit there, and I did in the beginning,
and I will never do it again. The slide social
media has made it really easy to ruin the network
marketing space by being lazy. I am not a fan.
I am not a fan of sliding in the DMS

(25:57):
to build rapport. Now. I was a police officer and
I was very good at my job. My job was
to talk combat to people into handcuffs and make them
think it was a great idea giving up their freedom
and so there would be no resistance as long as
there's If we're not putting hands on somebody and they're
going to jail very peacefully, we won the day. So

(26:18):
that means I have to impose my will on people.
So I talk about the imposition of will. Right, you're
going to impose your will and that sounds man, that
sounds forceful. Yes, you're leading you're leading. What normal network
marketing companies do is or normal people in the industry,
they'll talk about build rapport. Hey Frasier, Yeah, I was

(26:39):
on your Instagram. I saw that you're into knitting the
cable knit sweaters for cats and booties, and that's awesome.
How long you been doing that? I got a cat
and it's a Caligo, and yeah, she takes to bat
the bell in the middle of the night and keep me up.
And then you turn towards by the way, you go
the immediate other direction, right, Hey, listen, I got a
great opportunity for you. No, you lost my DMS building

(27:01):
a conversation. Now you want to sell me That way
did not work. I found immediate, lasting, respectable effective results.
When I was up front, I would always go to
the people I followed. This is what my steps are.

(27:23):
Some of you have ever been following me, you know
I do this. I will slide into someone's DM who
is following me. So that's the door open, right, And
it doesn't matter if you have three hundred followers on Instagram.
There's something called Metcalf's law, which means that, let's just say,
for argument six, I've got sixty six thousand followers on Instagram.
If I'm following you on Instagram and you have thirty

(27:46):
three hundred and thirty three followers, the concept is no,
You've got a network of sixty six three and thirty
three followers because the one person following you is me.
I've got more people, and I've got all these people
who have a million followers who are following me ten
thousand saw me one hundred thousand dollars. So medkesh law
is kind of like a different way of being able
to look at not be overwhelmed of follower shaming. I

(28:09):
only have a few people following me, No, your network
has more, and if you show that you're there to
serve your network, there you go. So I'm going to
show you the way that I did it and the
way that I'm doing it now. Both are successful. I'm
having better results now because of the position I'm in.
So in the beginning, I used my authority. I would

(28:30):
slide in Fraser's Fraser's DMS and I would send him
a text that was simply, Fraser, what's your profession? I
would never say, Fraser, what do you do for work? Fraser,
what do you do? Whatever? I use the words profession,
because I want to show respect. What are you a
professional at? What do you do? I rarely ever got

(28:50):
with cold marketing. What do you want to know for?
What is this whatever? Blah blah blah. When you slide
into especially members of the opposite sex, what do you
do whatever? It looks like you're hitting on them when
you ask male or female, doesn't make a difference. What
is your profession? You are immediately establishing you have an
interest in work. What do you do? Right from there,

(29:12):
the response I usually used to get as Hey, I'm
in construction, Hey I own this, and hey I'm in
this kind of business. Han'm in sales whatever bla. I
would always and number one you go, I have to
go back. I always use their name because I want
to show respect with everything. It's not what's your profession,
it's Fraser, what's your profession? So now you're seeing it's
not just a copy and paste either. I am absolutely

(29:33):
individualizing everyone and taking the necessary time. If you send
out fifty of these a day, which I've done, and
then ten people get back to you, now you're lost
in the mix of oh my god, I gotta find
this one and then this one, this one, this one. Listen,
you have to take this far more personalized, more quality,
less volume, and your upline is going to hate that,

(29:54):
but you will improve as time goes on. Fraser, what's
your profession? Fraser sends backwards professionists. I own a company
that distributes this product for this service and this, and
I would I would then take a voice note. I
would use the voice note because I want them to
hear me, and I would say something along lines of outstanding.

(30:14):
I appreciate the follow I saw that you followed me.
I looked at your content. I'm always looking to find
out what those who support me do. I am in sales.
I would love an opportunity to pitch what I do.
I want your business. Anytime I slide in somebody's DMS,
it's always for business. So to give me, get me
a day and a time where I can tell you

(30:34):
what I do, because I also want to hear more
about your business. That's what I always did. I'm not
asking hey, if I send you a video, will you
watch it?

Speaker 2 (30:42):
Hey?

Speaker 1 (30:44):
You know, just are you open for an opportunity? Get
me your time and your availability, send me your phone number.
I want to have a conversation. With you. I want
to know how I can get your business. I know
I don't ask like questions of open goodness. My questions
are never open. Hey Fraser, are you interested in hearing

(31:04):
an opportunity? No, I'm not awesome and I'm not a
pussy either. Hey Fraser, I got an opportunity. I think
it would be great for you if you're not interested
in No worries, No worries, don't worries at all. I'll
talk to you later on. I'm not taking it off
the table. I'm not and always if there's every manageable
aspect of an objection. Hey, listen, I'm not interested right now,

(31:25):
because what normally happens is when you send a voice note,
they send a voice note back, and all of a
sudden you get to hear what they're like, and you
get Now you're establishing a business connection. Hey Dominic, I
heard what you said. Listen at this time, I'm really
interested in buying anything. I appreciate your time. You know
how often people don't respond back. Quite often, Fraser, I
appreciate that. I'm going to follow up with you. I
would love your business in the future. Whatever you need

(31:47):
from me, let me know and Uh, hey, let's stay
in touch. I appreciate that. Don't pressure, don't pressure. It's
very simple. How I do it now? Same thing, Fraser?
What's your business? And he'll come back and say, I
sell a tripods for new tripods for people who can
go into the gym and film up all their content

(32:08):
and whatnot. Excellent. What can I do to help your
business grow? Just right there with a voice note, and
then I wait for an answer and then don't know, people,
you'd be surprised. People who have businesses they don't know
how to answer. Everybody has a business in today's day
and age. They don't know how to answer. It blows
me away. I can't tell you even more how many

(32:29):
times I would say, hey, listen, do you want me
to share your product on my Instagram stories. I've got
a podcast Monday through Friday reaches x amount of people
for an audience. Would you like to come on for
an interview? We could talk about your product. I could
do a live read for your product. It's on me.
What can I do to help your business grow? I
will tell you from that position, you intimidate most people,

(32:50):
but they also see a little bit of like, oh
my gosh, and they start following your stuff more So,
the problem with cold market that most of you are
going to do is you're going to look weak and
you can't do that. You're looking to lead, you're looking
to impose your will, but it's also you're not forcing
it on them. You're imposing, Hey, Fraser, I want to

(33:11):
help your business grow, and when they say why, I
have alter your motives. I'm looking to sell you later on.
But there's no point in me pitching you my business
unless I a show I could do something for you first. Now,
if we're going to do that whole bullshit lie of
building relationships and I love you and I appreciate you,
if you ever say I love you. In network marketing,
get out, get out. It's something that they do to

(33:32):
manipulate women in this business space to have more women
stay and progress. And we attack women like crazy in
the MLM space because they're those that they go after
are week and they're needy and they're not getting attention
at home or maybe their housewives, so they're not having
the same type of social interaction that their husbands have
at work. And it's all the same prey on weak

(33:52):
women who are vulnerable in the network marketing space. Now,
don't lie serve them. Hey, listen, Susie, I just saw
that you're selling hair care product online, even if she's
in a competitive network marketing company. What can I do
to help you grow? Can I post your stuff on
my stories? Never expect anything in return. She's not going

(34:15):
to share your stuff. She's not gonna remember you did
anything for her. You have to remember everything is practice
as you go forward. So when it comes to warm
market practice cold market practice, don't ask open questions. Watch
your tonality. There's a difference in hate. Frasier, Yeah, I
saw that you sell you Zippo lighters for cigar smokers
and you're trying to reconquer the market, and that that's awesome.

(34:37):
Can I do anything? Fraser? I saw that you sell
Zippo markers Zippo lighters and you're trying to reclaim the
cigar industry with that. Tell them that buttane does not
taste bad for your cigars. Tell me what I could
do to help How can I help you? What do
you need to help your business grow? And people are
gonna gough, god, no, no, no, this is not for free.
I actually want to pitch you later on I'm gonna

(34:58):
try to get your business later, but now I want
to show that I can help you grow yours. The
more you serve your cold market, the more you will
wind up being remembered later on. Not in the beginning.
You're not going to get everybody, but that is a
very successful way for me to get people to listen
to me after I've served them. If you've built up
some kind of network, which you have, remember, every single

(35:23):
network marketing company has a memory jogger. Who do you
know this dentist? Who do you know that's into car sales?
Who do you know that's a teacher. Because they all
want you to say your product can go for everyone.
They just gave you your network. The memory jogger is
not for you to sell, it's for you to serve. Hey,
Fraser saw that you wound up. You sell coffee monks awesome.

(35:44):
Fraser may not need it coffee munk sales. Fraser might
be like, Man, I've got a some pump that's backing up.
I don't know what's doing it. All right, I'm in Illinois.
I know a plumber. Let me find that plumber. See
if he's got anybody in Ohio who he knows he
can send out to your place the memory job or
is there for you to serve, not for you to
sell in position of will cold market? Tell them what

(36:06):
you want and serve them first again seven O eight
nine eight two oh ninety seven four get a hold
of me. I'll talk more with that about you. Let's
go to this one.

Speaker 2 (36:17):
So here's here's what I would say. And I mentioned
this in my book, I dare you. I'll leave the comment.
I'll leave the link to the book down below in
the description. Hey Bob, just curious.

Speaker 1 (36:25):
I want to back up when he talked about the
psychology of taking things off the table, I think it
was here.

Speaker 2 (36:30):
So set one is you need to make that person friend, right,
You need to You need to go and ask that
person obviously if they're no.

Speaker 1 (36:36):
Do not make anyone a friend in this business. When
you make them a friend in this business, now they're
in a position to take it motionally and personally when
you don't give them all the time that they think
they're entitled to, when they're doing nothing. Well, hey, you
recruited me, you had me spend five hundred dollars on
this package, and you can't even return a call. What

(36:58):
are you going to say, yeah, that's because the recruiters
you two months ago and you have ditched every one
of my calls. Now all of a sudden, there you go.
There's that friendship. If you leverage friendship to get into
this business, you don't belong in this business. Don't do that.
He does talk about and I'm not going to back up.
He does talk about putting it on the table and
take it away. Don't do that. You're gonna why who

(37:21):
should anybody respect you? That's manipulation. We're not in this
to manipulate people. I'm not looking to take an opportunity
on the table and walk it away. That comes with
the closing aspect. I'll walk away from the table the
strongest negotiating positions. Being able to walk away mean and
hey listen, I appreciate your time. We're not gonna do
business together. I've walked away from people trying to close
who try to sit there and sell me and say, well,

(37:42):
why should I do this? Why should I do that?
Why should do this? Hey, listen, I appreciate you. You wouldn't
be a good fit for my team. Why because I
will not invest with you with your attitude? Walk away
I'm not doing that to sit there and say, hey,
wait a second, I want to get them psychologically coming
back to me. No, I'm being dead serious. If you're
going to take something away, you take it away.

Speaker 2 (38:00):
Do not do it to manipulate the book down below
in the description, Hey Bob, just curious, would you be
open to checking out some more information on a game
changing way to make some extra money on social media?

Speaker 3 (38:13):
No worries if not, I just thought I would ask.

Speaker 1 (38:15):
Hey, Bob, listen, I'm in this business and I'm responsible
for X amount of sales this year, and I want
to I want to be the top of my company.
I need I want to pitch you. I want to
close you. I need sales. I want to get on
your schedule. I want to be able to pitch you,
show you what I do, have a conversation with you,
gain your business, and sell you. But I want to
know what I could do for you first, Right, that's

(38:36):
the caveat So unlike him, let's hear again what he said,
because there's also there's always a pivot in their conversation.

Speaker 2 (38:43):
Open to checking out some more information on a game
changing way to make some extra money on social media?

Speaker 3 (38:48):
No, worries. If not, I just thought I would ask.

Speaker 1 (38:50):
That's the pivot. No worries. If not right, you can't
leave it. You can't leave it when you go. Hey Bob,
are you open? Are you open to an opportunity game?
Change you way to make money us social media? No,
I'm not dude. Awesome, Hey Bob, listen, I'm into I
train people how to use their social media to make money.
I need clients, I need prospects, I need sales. I
want to pitch you. I want your business. You can't.

(39:13):
You can leave it at that. He who talks first
dies first because you just try to close them right
there to get him on the phone. Call right. You
can leave it right as that. I've done that many times.
I want you, I want your business. I give me
a time. I want to be able to have a
conversation with you. And you wait, and you wait, and
you wait. I like the pivot instead of going, No
worries if you're not go. But there's my pivot. It's

(39:33):
a sharp pivot. It's a juke this direction. Stop this direction.
But I want to know what I could do for you. First,
tell me what you're working on, tell me what your
business is tell me what you're trying to solve at home?
How can I help you? First? That for me is
the direction I go in network marketing and what I
want to do. I want to serve first. I do
not agree with these tactics anymore.

Speaker 2 (39:54):
Or it could be Hey, Mary, just curious, would you
be open to checking out some information on a great
way to make snatch your income using social media?

Speaker 1 (40:02):
No, well I'm not. I'm not. I'm not curious about Mary. Mary.
Hey listen, I want your business. This is what I do.
This is what I this is what I want to
teach people to do, and this is how I do it.
I want to have a conversation with you. I want
to show you what you might not be. You want
to do a pivot of this. You might not be interested,
but guarantee you know someone who is is. I looked
at your your your your friends list. I want to
connect with these people. Tell me how I can get

(40:23):
you to connect me with them? What do you need? Guys?
Get to learn to two questions, the only two questions
you really should ask. What do you need? And what
can I do for you? Get to put the start
putting those in your arsenal it's got to change stuff.
Let's move on to his next ten an ear.

Speaker 2 (40:43):
Now, if Mary feels that she needs me more than
I need.

Speaker 1 (40:48):
Yeah, this is the point.

Speaker 3 (40:48):
Now psychologically, it's me listen to this.

Speaker 1 (40:51):
This is a manipulation tactic.

Speaker 2 (40:53):
Stop using stead if not no worries, Now, Mary's saying,
what do you mean if not no no worries? I
now if Mary feels that she needs me more than
I need now psychologically, oh, hang on a minute, this
is a different conversation.

Speaker 1 (41:10):
Yeah, this is how you build an army. This is
how you build a huge team in network marketing, and
then seventy five eighty percent of them drop off while
the other twenty five or twenty percent of them do nothing,
and those eighty percent become the ones in the anti
MLM comments section, mfing you for how you scam, the
manipulated and betrayed them. And they're going to be talking

(41:31):
about how bad network marketing was forever because you got
them in on false pretenses. Your mindset was to manipulate
them in the beginning instead of serving them. We're going
to talk all the time about and all these big
leaders keep saying, well, this is a relationship building, building
this is a relationship business. Last time I checked relationship serve.
Now I'm in an extremely healthy relationship and my girlfriend

(41:54):
and I I'm not worried about what she's going to
do for me. I know exactly what she's going to
do for me all the time. I don't know why,
because while I'm always doing shit for her, she's doing
shit for me. It's how we've had several conversations about this. However,
the last year we've been like, dude, why are we
so damn good? It's because neither one of us are
thinking what can I get out of this? It's like

(42:15):
I'm gonna give, I'm gonna give, I'm gonna give, and
the other one because they value it, they give back
same thing. So if we're doing this in network marketing,
why are we not going, uh, what can I do
for you? What do you need? Don't manipulate? That's how
you turn people into anti MLM supporters and content creators.
Let's continue.

Speaker 2 (42:36):
To create to have a lead, a video, a video
that a lead is created.

Speaker 1 (42:40):
I'm tired of this. Stop with the videos. Take your time,
take your time to treat every person like they are
a high ticket sale, even though you're selling them a
bottle of goddamn shampoo. Stop it, because this skill set
could lead to something more later on, something greater. Maybe
you go into the high ticket sales after you've mastered this.

(43:02):
But why are you treating I had somebody in the
comment section talking about, well, the network marketing parkup markups.
Prices are so marked up, that's subjective. I drive an
Accura and the Accura, which is basically a Honda, same
damn car. I paid ten grand more for it than
I did than I would have for a Honda. Why
because I saw value in it. Because the person who

(43:25):
sold it to me sold me on the value of
the car, so he was a phenomenal salesman. Didn't pressure me,
It didn't flash me in this stand, talked about you know,
I know you're looking for transportation, not a car this
and then he gave me the features and that compared.
I'm like, I want the Accura I was sold same thing.

(43:46):
Stop doing these marketing mass videos, these these these cookie cutters.
I don't like cookie cutter crap. If you're going to
treat this business discipline, take the time. If you have
fifty prospects, that means you have fifty individual calls to
make fifty in you want to make a video. Every

(44:07):
time you pick that phone up, it should be starting
off with hey Fraser, O are you listen? I got
your message? This is what I mean. It's not copy
and paste and put it in there. Where's the personalization?
Show that you give a shit about the people you're
trying to sell and recruit. I disagree with this. It's
meant for volume. Volume is disaster. Everybody who's bigger up

(44:28):
in network marketing has heard me talk about this, and
they have a knee jerk reaction to go, well, you're no, no,
and then they're like, wait a second. This does solve
a lot of problems. Yeah, the turnover. This solves the turnover.
Network marketing, stop mass recruiting, mass selling individual more attention.
Jerry McGuire had it right, guys. I mean, for the

(44:50):
love of god, it's twenty jeez, twenty three years later.
And uh, oh my god, No, that movie is nineteen
ninety six, a lot long. So oh it's thirty thirty
thirty years later, twenty nine years later. All right, let's continue.
No personal videos, be personal yourself. Let's see what else
he's got. It's one more point.

Speaker 3 (45:12):
Questions, is there anything what did you like best about
the video? I hate this, well, is.

Speaker 2 (45:17):
There anything else you need to know right now in
order to get started today?

Speaker 1 (45:21):
I hate that bullshit question. Hey, listen, you saw a video.
You send somebody a five minute video followed up with
them this and that and what? All right, so there's
anything started today? I hate that because now the person
the other end is trying to be nice to you.
They're not thinking about selling the product. There's how I
do it. If you're interested in my business. Now, our company,
they have great product videos. I will talk about it,

(45:43):
but I'll always say listen, I'm i'm, I know the product,
but the company knows it better not to mention the
fact that the video they film is more appealing than you.
Just listen to me. You're actually gonna see some testimonies
on I'm gonna send you the video when I follow up.
All right, hate talking about the video. Keep in mind,
I'm trying to sell you. So number one, if the
video didn't appeal to you, you don't have to be nice.

(46:05):
You don't have to sit there and worry about hurting
my feelings. If you're not interested in buying my product,
I completely respect your time. It's not going to take
away what I want to do for you. So if
you need something, let me know, don't waste your time,
give them the option and go, oh my god, I've
never this is wow. Thank you for being that way.
If it's gonna be if there, I liked it or whatever, excellent. Listen.

(46:25):
I want your business. I want to enroll you today.
I want you to get your information. I'm gonna put
you in because I want I want to navigate it.
You're my client, You're not my customer. Give me your information,
all of the stuff i'm gonna need. I'm gonna tell
you what I need, and then I'm gonna put your
order in today. Let's do that now. If you're going
to do the leadership close, do it like that, do

(46:46):
it like that. And always you have to be offering something,
even in that concept of you're my client, not my customer,
you have to be willing to back that up. You know,
how often are you going to follow up? And this
is the business that you want your repeat customers giving
you referrals for, so how far are you going to

(47:06):
go personal attention versus automated the automated funnel filling bullshit
has killed our business, and it's created the idiots out
there who do the anti MLM content, who have no
idea what they're talking about, and literally just do this.
They take people's contents and they shit all over it,
thinking they're doing the world a favor because they're tapping

(47:27):
in to the emotions of people that were manipulated by
people who just didn't know what they were doing. It's sales.
Tell them what they want, tell them what you want,
be upfront and find out what you can serve. I
disagree with his method, so no, Frasier's method is antiquated.
It's not the method of how integrity will be built
with network marketing. Stop thinking volume, start thinking individual, and

(47:49):
that individual will grow. There is time to go volume.
There is time to do big zoom calls, and there's
time to wind up having one hundred people on a
call and hope ten by. When you know exactly what
you are doing, when you can master an audience of
people in front of you without having to turn over

(48:12):
to Jane or John from my upline and talk about it,
when you are ready to fill a room of people
at a hotel conference room and every seat is full
and you can take the time to answer every single question,
and you can handle every single objection out there and
be satisfied with the ones that are still not going

(48:33):
to wind up buying or being recruited, and you can
make it look like it's a victory. Then you start
going and you do the zooms and you do the
conference rooms. You'll know when that is. It's so easy.
You get the person who's objecting ten times, well it's
a pyramid scam, and you've answered that million times. Well,
you know, then I got a reorder. Why is the

(48:54):
cost mark up different? And you've answered answer. There's times
go listen, hey, I appreciate this. The business is not
for you, no offense. I appreciate your questions. You were
asking valid of answer them all. I will not do
business with you. I respect your time. Awesome, you know
you're more than welcome to say, listen to the rest
of the presentation. But you're not somebody that I would
ever do business with. There are so many positive ways

(49:16):
of knowing it ins and the outs of this industry
to apply it everywhere. As long as you are confident
you are an expert in this industry, that in your business,
that requires you spending a lot of time talking to people,
getting those questions and those objections, and they're going, well,
what you're not gonna learn the answers unless you have
objections and you screw them up. It's a pyramid scam.

(49:37):
Well it's well, it's not a pyramid scam, and you
got to get two people and versus I hear in
a pyramid scam. Hey, I appreciate that. Here that all
the time. There is a differencely pyramid scam and pyramid scheme.
There is no scam in this. A scam means that
you're gonna exchange money for no product or service. That's
the definition of a literal pyramid scam. You're gonna give
me two hundred bucks and then go out and get

(49:57):
two other people and every week they're gonna ge tw
hundred two hundre. No product or service is exchanged. This
is a scheme. It's a literal plan. The definition of
scheme is plan is structure. It is what it is,
and it's the safe shape of a pyramidy. I'm sorry,
I can't help you. I was a cop. I had chief,
I had deputy chief, I had commanders, I have patrol officers.
We're a pyramid itself. I don't know what more to

(50:18):
tell you. Everything is a pyramid in the United States
when it comes out of business. Would you like to
continue this conversation with me? I'm exchanging product with money
for you, and we're in the design system where I'm
the head of a bunch of people who underneath me,
and it goes on to infinity. What more would you
like to know? You're gonna have these answers, and they're
gonna keep going and going and going. The more you
have questions that are objected to you so long winded,

(50:42):
don't do it his way. This is my opinion. Watch
the video several times. I have more videos on these subjects.
I have cold market videos. I have warm market videos.
Tell people what you want, never ever lie, don't be
afraid to screw up in these conversations, and always act
with the best interest of serving other people if you

(51:03):
want them in their business, Because you know what's just
gonna take one person who is like, man, no, I
don't want your product, but holy shit, I appreciate you
being respectful, and they're gonna remember you, and that's gonna
have you have the confidence to go on right volume, speed.
All that stuff has purpose in time and when you're
doing it for the people who are underneath you other
than that seven o eight nine eight two oh nine

(51:24):
seven four or bowl off mlmat gmail dot com. If
I could do anything for you, let me know, like
the video comment below, let me know what you think
and I'll see you on the next video.
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