Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:05):
All right, let's take a look at this one. This
is another from Fraser Brooks, and he's got some content
that's coming up my feed lately. So I'm treating this
the same way as if it was you, right, and
you go on social media and you take a look
at what your network marketing business needs. You know you've
been searching things for a while, so new videos are
gonna pop up thanks to the algorithm and your search history.
(00:25):
So you've got thumbnails and titles that are catchy, and
you're gonna go because you don't know what you're looking for,
You're gonna go right into them and start consuming their content.
This is boost your business overnight with these three social
media acts. So I'm gonna treat this as if I
have an opportunity to ask and answer the questions, as
if you were attending this in a live seminar or
(00:46):
something you were allowed to ask in questions. Again, this
is Fraser Brooks. I don't have any issue with his content,
but the content is generic. That's the problem. It's it's
the same from everyone out there who teaches online. Because
they're not going to give it away for free. I am.
I want to give it away for free. I believe
in giving to the community the culture to change network marketing,
(01:09):
and that's got to be guy. I want to put
value on it. So it doesn't matter who it is.
They're always trying to sell a course, a book, a
program you will rarely see. And to my knowledge, I
don't know who else is left. But Jesse Lee Ward
all the way to the end, stayed in network marketing.
She could have easily left and sold courses and everything else.
(01:32):
And whileever else she made money, that's fine, but she
stayed in the industry. A lot of these other people
leave and now sell courses. Well, if your stuff works
so well, why are you not teaching every single person
in your downline exactly what You'd be making more money
theoretically than you would selling courses on a one and done.
So that's always been my question of my challenge. So
(01:54):
let's let's tear forward into this and give a listen
check out what it is, hey, legends.
Speaker 2 (01:59):
In this fit, I'm going to share with you a
very simple three step social media strategy for you to
be able to move your business forward. Now, this is
so simple, however, you're going to want to confuse it
in two places. Number one, you're going to make it
hard in your mindset. And number two, you're going to
make it hard and difficult in your environment. And usually
the environment that you surround yourself with will affect the mindset.
(02:20):
So when you start making the post that I'm going
to share with you to make people say, well, what
are you doing now?
Speaker 1 (02:24):
This is different, this is weird. Why if you switched things?
Speaker 2 (02:28):
Ignore that? And if other people from your company or
different teams or different companies start thinking.
Speaker 1 (02:32):
Like, what are you doing? That's not what we do.
Speaker 2 (02:35):
Commit to a sixty to ninety to one hundred and
eighty day process of doing this. And I will also
say that there are different platforms, there are different strategies,
and there are different routes that you can go down
with offers. You've got your product, you've got the business,
You've got certain products. You've got products one, product two,
product three, you've got business one, business two, business three.
In terms of the packages, commit to one platform, with
(02:56):
this one strategy, and then with the one offer that
you have. Over the long period of time, you will
move the needle forward in your business. And if you don't,
it's because you're not doing the right activity. You haven't
got the right hooks, or you're just simply not doing
enough of the work. Now, before I kind of get
into this, you are going to need to do these
posts at least twice a day. And before you think,
what twice a day that's going to take me forever, Well,
(03:19):
I'm going to share with you takes less than five
minutes to make each post and it requires almost no
skill in front of a camera. Okay, so step one,
you've got to grow your following. You've got to grow
your account.
Speaker 1 (03:32):
I want to talk about social media for a second
before we continue on this Number one. Anybody tell you
is they've had the algorithm correct or they're not. They
just don't. I've watched so many how to grow videos
on Instagram or excuse me, on YouTube, and that one
tool I ever implemented specifically for this channel. I have
(03:54):
four youtubes. I'm active on three, I'm active on four.
I have a Marshall ar YouTube channel that has it
fluctuates between one hundred and thirty eight on hundred thirty
seven one hundred forty thousand followers. I have a law
enforcement channel that it's it's sat at thirteen hundred followers
until I followed my own advice and then in three
(04:14):
months grew to fifty nine thousand followers. I have this
one which there I don't do that much content on it.
I've started to do it lately, and the growth is
very slow, very slow on this one because it's a
niche it's a real niche market. And then I've got
a podcast that I do Monday through Friday live that
is just more more stream of consciouness political base that's
(04:35):
got a slow growth too, because it's again, you're saturating
the industry with everybody and their mother talks about politics.
When it comes to social media, I'm gonna tell you
flat out, just be you. People are consuming content NonStop
and it's all cookie cutter. It's all the same, the captions,
the jump cuts, you name it. Stop thinking like that
(04:56):
for a second. If you really look, there are some
YouTube channels that people still have with no thumbnail, no
catchy title. It's just them in their car, no cuts,
no post production work. They're getting hundreds of thousands of views.
It's content. Content is king. Keep that in mind. I
(05:17):
used to watch some very big, six hundred thousand, one
millennium follower YouTube channels that would tell you you must
do these five things to grow your Instagram, to drow
your YouTube. And I would do those five things nothing,
but every day they would have a new video. The
algorithm is changed. You need to do this, you need
(05:37):
They're doing the exact same thing that we are trying
to do. They're selling their product, and their product is
YouTube tatorial videos on how to improve social media and
your YouTube. So keep that in mind if you're gonna
get these channels out there that everything's a scam. Everything's
an angle. Stop saying scam. Everything is an angle. I
(05:58):
can't fault them. They're not scamming me jumping into their
their content going holy crap, I need to change my thumbnail.
I need to update my video new for twenty twenty five.
It blows me away. Nothing works except for when you
put out your genuine content. To go back to that,
I'll tell you two quick stories. YouTube channel I started
(06:18):
in twenty twelve, late twenty eleven, early twenty twelve. It
was a martial arts channel and had slow growth. I
had two hundred subscribers. I hit the roof. I was
like this is great, Oh my gosh, blah blah blah.
There was a day that I went to class to teach,
and I had way too much caffeine, and I had
(06:41):
a try I didn't have a tripod, so my student
had to hold the video the camera and move. So
number one, the camera wasn't stagnant anymore. The camera told
the story, and it changed the point of view, and
it changed the way it looked and blah blah blah.
And I was me. I was just like ah. I
was using language, I was colorful, I was energetic. And
(07:04):
that video shot up to nine hundred thousand views in
like a couple of weeks, and and my channel went
from two hundred subscribers to five thousand subscribers. The point
being is is people were engaged because they were entertained
for the longest time. I tried to educate, Well, this
is how you do this, and this and this, and
(07:24):
I tried these moves in the stead. Nobody cares. There's
a million people out there. But if I wanted to
deliver the message of education, I had to engage people. Well,
you can only engage them if you're entertaining them. And
entertainment is to captivate them with your presence, your emotions,
your appeal to them. They need to find you interesting.
(07:45):
They need to find you appealing. So before whatever else,
he says, in all of this stuff, you strip away
the fundamentals of everything and just be you. No, you
don't need to be great in front of a camera,
but you need to be you. If you're awkward awesome,
if you're charismatic awesome, if you're quiet awesome, if your
boy stous, be just be you. Keep that in mind.
(08:07):
When it comes to social media, there is a million
there's a billion people out there surfing on social media,
trying to project themselves as the next attention a cloud chaser.
Just be you, just be you. Keep that in mind.
Speaker 2 (08:21):
So we could do this on TikTok, on Facebook, on YouTube,
on Instagram, and I'm going to really kind of focus
here on Instagram, although it works on all the platforms. Okay,
so we need to grow our Instagram following. How do
we do that? There's lots of different ways we can
do that with reels, with posts, with live video, with stories, carousels,
There's so many different ways. But the one we're going
(08:42):
to focus on in this strategy is reels. What I
call this posting strategy is what I call be reels.
And how do you do a B reel? Number One
first thing you're going to need to know is a
B roll Now, a B role. If you're in like cinematography,
if you're in the movie game, filmmaking game, there are
usually two kind of angles or two videos that you'll see.
The first feed is the A roll, right, that's like
(09:02):
me talking to the camera right now, you can kind
of see me talking to screen. And the B role
is maybe when someone's moving a camera around or it's
like stock footage. It's like a secondary point of view.
Here's the first step. We need to create those B roles.
So when you're at events, when you're traveling, when you're
with your family, when you're on zoom calls.
Speaker 1 (09:21):
Don't do this. This is just my opinion. And I'll
pull up my Instagram for an example. I have an
Instagram page that I've got stagnant growth. I have because
a lot of my stuff is incredibly political. I have
sixty six point two sixty six two hundred followers and subscribers.
I only put in the bio like anything I do.
(09:42):
The rants of izo show is O wing Chun. That's
the martial art. I'm in officer dominic Gizzo. That's the
YouTube content I do and the bowl of MLM I
don't do. You will never see. You'll see a majority
of my stuff is political based, or it is law
enforcement based, or I typically pick three things to talk
about in my Instagram, and they two are always constant,
(10:06):
politics and law enforcement. The third fluctuates between fitness or
martial arts or MLM. And it's very, very very infrequent
that I post MLM because this is the launching page
of people getting to know my personality. I don't want
them to know that I'm selling or I'm pitching, or
I'm closing the be reeals he's talking about. You're not
(10:27):
a movie script person. You're not somebody who is in
the position of like doing films that gravitate towards anything
other than you. All of my stuff, for the most part,
when I do content, and you can look at my content,
you don't see edits. It's all one take. If it
was ninety seconds, because now reels are up to three minutes,
(10:50):
the camera was on and I spoke for three minutes.
Now I have the ability to talk I do. I'm
an external processor. You may need to script, fine, I
will make this recommend and you can see my video.
I'm sorry, you can see some of my content. Eight
nearly nine thousand, ninety five hundred and seven thousand, eleven thousand,
five thousand, eleven thousand. I get some decent views. Here's
(11:13):
a wrestling one. Four thousand, sixty four thousand views, eleven
thousand views, fifty three thousand views. I get decent view
engagement not because of what I talk about, but more so,
it's how I talk about it. I embrace controversy. Two
things massively sell when it comes to social media, sex
(11:34):
and controversy. I'm a good looking guy. I know it.
I got my piercing blue eyes. I will use the
sun coming through my windows so it will shining on
my blue eyes, and I'll be like, hey, how are you.
I'll look right in the camera. If you're an attractive person,
use it. I guarantee. I don't care how you look.
You can make yourself look attractive. Clean yourself up, take
(11:55):
pride in yourself. Don't care if you're tall, don't care
if you're short, if you're fat or thin, if you've
got horrible facial hair, no facial hair. You clean yourself
up and present yourself as being attractive. It's as simple
as that. Don't mess around with what he's suggesting right
now with b roll and a roll and talking this
(12:16):
and learn to do a voiceover as the b roles
playing in the background, because now you need to become
a cinematographer. You're trying to sell a product. You know
how much effort is going to be put in until
you actually learn. But the problem is then then all
of a sudden, your videos have a standard of what
people recognize, and they're watching them for the way that
(12:38):
you do your jump cuts, because it draws you in.
I'm gonna give you a great example. A lot of
you have kids Coco Melon. I don't know if you
understand why your kids are addicted to Coco Melon. Go
and watch. Go pull up an episode of Coco Melon.
Coco Melon jumps the cut of the scene visually every
three to five seconds. Watch the singing and the bouncing
(13:01):
ball on the words and the mom and the dad.
Count one two three, scene change one two three, scene
change one to scene change one two three, scene change.
It happens the entire episode because it's engaging you. It's
engaging you, And then what do you have in doctrination?
(13:24):
From the singing and the bouncing ball. So what's he
advocating cinematography to brainwash you and engage you? What about you?
You are the content. You're creating content about you. So
it's just my suggestion. I don't like what he's saying. Immediately,
I don't want to hear any more about this. You're
gonna be doing too much work. Your job is to pitch,
(13:45):
to sit there, follow up, to get him on the phone,
to close. And now all of a sudden, you've got
to be a cinematography director. Go around with your phone
filming stuff to put in airplanes. As you're talking about
my toothpaste can whiten and brighten your day, airplane flies overhead. Guys,
you're complicating it. I disagree with this right now, but
(14:06):
let's continue and.
Speaker 2 (14:07):
You're just living life. Instead of stopping and getting someone
or a friend or a partner or a team member
to take a photo of you or to grab a selfie,
get them to hit the record and just follow you
walking into the room, follow you walking to see the
Eiffel Tower, videoing you whilst you're on the shoes. Everybody
video while you're having dinner with your friends and family, how.
Speaker 1 (14:26):
About you just be real and even though that kind
of play on words, there be real. But oh dear god, five.
Speaker 2 (14:32):
Ten twenty of these videos. When you go to an event,
you could get five ten twenty of these videos. When
you go on a trip one day, you could get
five ten twenty videos.
Speaker 1 (14:40):
Here's the problem. You are creating something you're not. It's
like the people who try to rent the Ferraris and
they have the fake hundred dollars bills fanned out in
their oversized, non tailored blazer, sitting on it going yeah, dude,
that's not your car, that's not your money. You didn't
create Dead Team. I keep talking about authenticity and integrity
(15:03):
and being real. This is not it. This is you
are trying to create something. I get the value in
acting as if, but this is an illusion because you
can't duplicate this right now.
Speaker 2 (15:15):
Yeah, Step two, you're then gonna put the shade on top.
Step three you're then going to add text on top.
So now you have the video, you have the filter,
and then you're going to have the text and the key.
With the text, you can write as little or as
much as you want.
Speaker 1 (15:28):
So Dexter Yeager one of the greatest frigging network marketers
of our time. You had a phone like a telephone
picked up and spoke to, didn't have filters. So all
this stuff now we're creating the lie of of of
something that you are not. This is I can't stand
this garbage.
Speaker 2 (15:49):
Customer, your ideal follower, And then I want you to
go into chat GPT. You maybe have heard of chat
GPT with the AI movement. Go into chat GPT and
type in my ideal customer really struggles with enter pain.
Speaker 1 (16:02):
I would like to.
Speaker 2 (16:03):
Create some hooks for some social media posts that I'm
going to be making that is going to allow me
to attract my ideal follow up. What would you suggest
or create five hooks for me to use, and then
chat gpt is going to go to work. Hook one,
Hook two, hook three, hook four, hook five, amazing happy days.
And if create five hooks for me to use and then.
Speaker 1 (16:22):
Chat let's do this together. Let's check this out here
for a second. Okay, I want to take a look
at this chat gpt is. It's script creating, right, Uh,
it's just script creating. So I want to see what
your chat GPT does in real time. Oh my gosh,
(16:44):
it's going to be as simple as uh chat GPT.
Uh create a script and I use je GPT quite
often good for me? Or five hooks on attaining customers
(17:13):
who have a pain point with financial.
Speaker 3 (17:23):
Struggles in their home households.
Speaker 1 (17:35):
Uh oh, dear god, oh, I fucking hate this already,
I addressing financial struggles and households the title empowering your
Family's financial structure? Hey, are you feeling overwhelmed by the
cont this is? This is where this is going. You're
going to create a move of video based off of
(17:56):
this lie in this manipulation. Are you feeling overwhelmed by
the constant stress of trying to make ends meet? Is
the way to financial struggle holding your family back from
enjoying the life you deserve. You're not alone. We understand
that navigating household finances in today's economic economy is tougher
than ever rising costs, expected expenses, mourning mounting bills, and
(18:19):
can leave anybody feeling stuck. Oh my god, Hey, John, listen,
I have a business where I teach people how to
make money to deal with accountering costs of gas prices,
food prices, mortgage rent, all that stuff. It is network
marketing it's sales. It's one hundred percent commission. It's a
lot of work. I would like to be able to
(18:41):
talk to you and show you what I do see
if you have any interest in whatsoever. I hate this crap.
I hate this crap. It just makes my skin crawl
with how this business is run because it's all fake.
It's all fake.
Speaker 2 (18:52):
And then chot GPT is going to go to where
hook one, help two, Hook three, Hook four, Hook five,
amazing happy days and if you don't like them, you say, hey,
can you do number two and number four and keep
redoing them until you go, wow, that is a good one.
Speaker 1 (19:05):
I mean, how about you just learn how to talk
to people and you stop being a programmable mocking bird
and actually have empathy put yourselves in the circumstance of shit.
All right, this guy's struggling with with bills to pay.
I can empathize with that because I do too. But
at the same time, I'm not going to sell him
and manipulate him into buying some stuff. Just I have
(19:26):
to be real, John, I got a solution for your problem. Listen,
it's not It's worked for me. I'm great at sales.
You might not be let me lay out exactly what
I want to do. I want to recruit you for
my business. You probably you may suck at sales, but
I am proven that within thirty days I can generate
an extra three to five hundred dollars coming in to
(19:47):
your household based on my efforts and my works. Would
you give me a chance to explain this to you.
I hate I hate this industry for what we do
of lying and manipulating to people to make it look
like we're the cats ass. We're the guru, where the
elevated status. And that's all this is. This is designed
(20:11):
for anyone to do it who has never done anything.
Do you ever hear the sing those who can do
those who can't teach. We've created an army of network
marketers who are teachers because they can't do.
Speaker 2 (20:26):
This is manipulation I did with a hook as people say,
that's me. So if I say hey, do you struggle
with knee pain? And someone goes no, not really, they
won't watch the video. It's not for them.
Speaker 1 (20:36):
Great.
Speaker 2 (20:36):
You don't want to attract those people, you know, and
I get those people to BUYO products. If someone has
got knee pain and they say, hey, do you have
knee pain. This is for you. They go, that's me,
and then they watch the rest of the video and
then they I have a take action. They engage, or
maybe they share it with a friend, they share it
with their partner and say, hey, how.
Speaker 1 (20:51):
About you pay attention. How about you go look at
somebody's social media stuff and say, listen, I got you
got knee pain. I got a product I might help.
It's as simple as that. I want your business, Can
I can? I can I pitch it to you. I'm
telling you the direct route of not Everybody knows that
you're out to sell them. They're they're they've got, They've
got you have mirror buyer's remorse, You've got you've got
(21:13):
a presenter's apprehension. Now people are gun their gunshry their
knee jerk reaction to you because they know everybody has
ulterior motives. Stop this tactic here. If you want customer
base and you're looking for volume, this is a great
tactic to use people. You will get them in, you
will enroll them you. You will not do any follow up.
(21:36):
You will not do any nurturing, you will not do
any team building, you will not do any customer care
you will not keep that business coming in because you
will be too busy in developing a skill that is
designed to hook fish, you not create fishermen. It's a
big difference. This is garbage MLM, which the concluit that
(21:57):
everybody knows about using. We have to change it. I
do not like volume network marketing.
Speaker 2 (22:03):
Maybe this could help me, so step one, b roll,
step two, filter, step more. He point number two is
you've got to give value and gain friendship.
Speaker 1 (22:13):
You probably you do not gain friends in this industry.
You are looking for clients, customers, and people to work
with you, for people for you to work for. If
you go in this with the friend mindset, you will
be the next Savannah. You'll be the next Marco. You'll
be the next Julie. You'll be the next anybody else
(22:36):
who's in the comments section going, oh, I was scammed
and my network marketing team brainwashed me. Because I'm gonna
tell you flat out what happens when it comes down
to friendship in the network marketing industry. Pay attention, kids,
They only signed up because they think you care, and
you don't. You don't. You have your own family to
(22:57):
worry about. You have your own real friends. To worry about.
You've got the pressure of the business that you're doing,
not being as successful as the upline you set. You're
gonna make a million dollars in your first six months.
You've got all that to worry about. You don't have
time to listen to their excuses of yeah, I didn't
make my five phone calls this week because Johnny got
sick in school and James has been out of a job,
(23:18):
and I don't care. You told me you were in
this business. You were going to run with me full sprint.
Friendship will ruin your network marketing business. Get it out.
You will have associates, you have acquaintances, you have colleagues.
You do not have friends in this business.
Speaker 2 (23:38):
Pady heard this before. If you've been around the social media,
the online space, the network marketing space for a few years,
you will have heard every single day. At some point
you got to give value, give value, give value. The
person who gives the most value is the one who wins. However,
it's getting to a situation where just by giving tips tricks,
secret shortcut systems is getting boring for people, and it's
not the highest form of value value. But what is
(24:00):
the highest form of value.
Speaker 1 (24:01):
In my opinion, service serving others is the highest form
of value and the story. Stop telling people how they
can make more money. They could do this, Hey Frazier,
So all your stuff? What do you need? Give mean
what I need? Everybody needs something. I'm trying to build
my business in the most successful way for me to
do it is to get other people's things that they
need or want. What can I do for you? Serving
(24:23):
others is the single most powerful tool to build anything anything.
Speaker 2 (24:31):
Opinion on social media is connection and genuine care to
help someone. So you're gonna give up?
Speaker 1 (24:37):
No, I listen to me very carefully. I don't care.
I do not care about anybody I recruit. I do
not care about any of my clients or customers. I
don't What I care about is my integrity and what
they see, believe, and the integrity the integrity of my
(25:01):
words and actions, the congruency. So if I told you
that I'm going to help you recruit and I'm going
to get you to a status of X amount of
dollars a month, I don't care about you. I have empathy,
no sympathy. I don't care about what's going on in
your life. All I care about is I made you
a promise and I need to follow through on that promise.
(25:21):
If you're a customer of mine, I don't care about
anything you're going through other than you have a relationship
with me. Because of this, I need to make sure
that your experience in this has the highest standards possible
in expectation, because once I start to cross that line
and I start to listen about how you know I'm
a wrestling coach, Johnny's wrestling meet went this net, I'll
(25:43):
be like, I really appreciate that. I just need to
let you know. When I personally cross a boundary, business
gets blurred. I can't do that. You trusted me enough
to buy the product to get involved in my business.
I want to make sure that I maintain you as
a client. It's not personal, it's just a lack of
social interaction skills I have. I do not want to
(26:04):
become friends with you or friendly with you. I want
to make sure that you can rely on me for
business because I want to continue that relationship. That's me personally.
That's me personally. I've seen too many people take advantage
burn claim they were taken advantage of all in the
network marketing space, because of that faux caring. I love
(26:24):
you and you have the spinoffs from the conference from
the team leaders who all do their own things, and
you all meet up at a fancy hotel and it's
all a big love session where you hug each other.
I'm telling you from personal experience, it is a disaster.
And when you cross that between male and female energy,
(26:45):
you're going to open up a whole new door of
shit that shouldn't.
Speaker 2 (26:47):
Happen 'alue you through the be real posts that you're
going to make in your stories, in your written posts. However,
how you gain friendship is the new people who follow you,
because you will get new followers, whether it's people who
are commenting on your stuff and you follow them, or
it's people who are following you because one of your
posts goes viral or another post gains good traction, or
(27:09):
people start sharing your content. This is what you're going
to do. You're going to go into your followers and
the top follower is the one who recently followed you,
all the way down to the bottom to the person
who followed you years ago, right the very very first
follower you got. So you contact the first person you
click on them. You click on message, and then you
send them a message. It could be an audio message
in the beginning when you maybe have one a day,
two a day, five a day, maybe ten a day.
(27:30):
It's short, sweet and to the point. If your energy
is low, text, if your energy is high, voice.
Speaker 1 (27:36):
No, give a shit. Always voice, even if it's low. Frasier. God,
I'm exhausted today, man, I just want to touch base
with you. I appreciate you following in all that contexts something.
I'm sorry, I was tired. I want to say, Hey,
if you ever need thing, just let me know. Yeah,
you want to be real. The network marketing space we
talk about all the time that it's a people building business,
(27:58):
but we don't want to people. We don't want a
people so I disagree with this again too.
Speaker 2 (28:04):
If you're good in front of camera to a video,
let me explain. The message will go something like this. Hey, Mary,
it's great to be connected with you here on Instagram.
I'm super excited to get to hear you. May or
may not know I help X two X. Is that
anything you believe I can help you with?
Speaker 1 (28:23):
Holy shit, I hate this crap. Hey Mary, I really
want to hear your story. No, I don't, No, I don't.
Mary's story could be three hours. Then all of a sudden,
you're the fool who slipped into Mary's DMS because all
you wanted to sell a recruiter and you didn't have
the balls up front to say, hey, I'm here to
recruit you. Mary is at home. She's a stay at
(28:46):
home mom that the network marketing industry praise on. She's
a single mom. Right. All that haircare and mass scara
and and un poor clogging stuff that is just oh
it gets HiT's the best in my skin makes me
look like I'm twenty one again. You want her order.
But now you said you care, you care well when
(29:07):
you listen and she tells you everything about her ex
husband and how she was manipulated and blah blah blah,
and the kids want this, and the kids want that
and this and that and blah blah blah. So she's
going to tell you her life story and when you
offer your help, she's going you're going to help her monetarily,
(29:27):
because it's always energy and money is the most powerful
energy we have out there. So now you offered to help,
but she's struggling because but you think that you're going
to say, oh, no, no, I have a business for you,
an opportunity for you. She doesn't care. She told you
her story was ten hours long, and you duit there
uh huh huh uh huh. And then now when you
(29:49):
want to change, you want to change subjects and say, well,
I want to have an opportunity to talk with you.
She doesn't have time, or all of a sudden she goes, oh,
so you just wanted to hear that so you could
sell me. Don't care. No, this is a disaster. Do
not open up with I really care about your story
one hundred percent. Go to the opposite route. Hey, listen, Frasier.
(30:11):
I know nothing about you, but I'm very good at
helping people get stuff they need they want. I got
a great network. What do you need? What do you do?
How can I help you? I don't want to hear
your story. I don't I want to hear about If
you've got a problem, your problem is either going to
be health, relationship, financial, Those are the big three. Got
a problem with your marriage, got a problem with your
(30:33):
significant other? Great, I got a person who actually does coaching.
You got a problem with the relationship. I could set
you up with somebody you just recently divorced. Hey, I
got a couple single friends. Problem with your health? These
are doctors I know. These are videos I watch. As
far as nutrition, if you ever tried the carnivore diet
actually did wonders for me? Or it's gonna be your finances. Hey, listen,
(30:53):
I don't know what you're into, but these are videos
I watch. These are people I watch. Incidentally, this is
the business I do. This out has helped me. I
don't give a shit what your problem is, but everyone's
got them. So while I take the time to listen
to yours, I could be helping solving it and cutting
through that bullshit. Fraser, I'm not interested in listening to
your story is man, I don't want to take time
(31:13):
of it. It's not to be lack of simple It's
not lack of empathy. It's like a sympathy. I don't care,
but I want to solve problems. And I'm like, who
the hell are you dude? Just somebody who just wants
to connect. Trust me, I have an ulterior motive. I
want to be successful off of my business and I
want to prove to you while helping you can help me.
Don't lie My approach is so different. It's radically different
(31:35):
than everybody else's because I will not play off the emotions,
the pain points, or anything else of anybody else and
making it seem like I've got the magical cure. The
magical cure is how I can serve them. That's it.
That's it. The product will always fail one way or
the other. Someone will always find something wrong with it.
The business will always fail one way or the other.
(31:57):
If you go in off the bat and you are upfront,
I want to help you. This is that, this is
what I offer. Blah blah. Then when they come back, no, no, no,
no no. I told you this is what I was
going to do, and I did it. I'm not your friend,
we are business partners. My job was solely to make
your life better in this aspect. Did it get better
or worse? It got better? Awesome? Did it get worse? Good?
(32:19):
How do we improve it? I am so ruthlessly black
and white in this video. I have seething contempt, hatred
for these manipulative tactics.
Speaker 2 (32:28):
Well, I would love to help you. What do you
feel is your biggest challenge in this area? Now you
might be thinking, put hang on, what happens. If it's
Dave and I help women today, then you change that message.
But Dave is probably not going to follow you.
Speaker 1 (32:40):
So you're not authentic. You're not authentic. That's it. You're
not focused down on what you focus down on.
Speaker 2 (32:46):
This is you, It follows you. You're talking about in
every single one of your posts. I help networmarketers to
build a business on social media. So with this you
start to attract your perfect follower, or your ideal customer
or your ideal team member. So now you've sent that message,
amaze be they say, oh, I'm not in netle marketing,
or maybe ah, I'm not really interested in this, or
maybe they say I just cannot seem to lose the weight.
(33:06):
You can then go and create a piece of content
and share it with them. This is gonna help build trust, rapport, friendship.
It's gonna give them additional vie.
Speaker 1 (33:14):
Trust is everything, Rapport and friendship. Fuck it, get it
out of your vocabulary. The only way anybody will ever
trust you is if you are you. That's it. I
ran for Cook County Sheriff in twenty eighteen, the second
largest county in the nation, and I exposed over the
last several years prior, every single one of the skeletons
(33:36):
in my closet, and I always did that. I never
knew why. It's like, you know, I used to argue
with my mother all the time. Why are always putt
your laundry up online? Your dirty laundry. I'm like, because
I've found out in life, it's you can't attack me.
If I'm already putting my garbage out there, It's like
I've addressed it. When it came down time for me
to run, there were anti there were pages Facebook pages
(33:57):
that were anti me, and people would put up oh
do you know this? Do you know? He said this?
You know this? And I was like, Oh, this is
gonna be so damn painful until I saw people, without
even being asked, running to my defense. He's already talked
about that. He admitted that two years ago. Yeah, we
all know this about him. If you know all of
my garbage, all of my dirt, all of my failures,
(34:21):
it's going to make me more transparent and given an
easier time for you to discern whether or not I'm
full of shit. I'm not a millionaire in the network
marketing space. I start my business over probably every eighteen months,
I have to start over because the team dwindles down
because they just do not have the same skill set,
(34:42):
the same passion, of the same conviction. I make very
good money in network marketing. I'm not a millionaire. I'm
not I am a phenomenal recruiter. I am a phenomenal salesperson.
And my team can't duplicate what I do, so I
do it for him transparent. When my team comes in
and we talk about the network marketing space, I don't
(35:04):
go you could do this and you could do that.
It's like, listen, you're going to suck at sales. You're quiet,
you are intimidated. Your social media skills suck. I'm great,
but I'm gonna help I but I told you this
is what I want. Then then we form a plan
if their job or their interest, because I always want
to know what their interest in the industry is. Is
it to make more money, is to be part of
(35:26):
a culture and develop a network of people, or is
it to be on the product and get the benefits
of the product that we have? Right, But if they
want to do the business with me, we identify that.
We go over their strengths and weaknesses, like I'm horrible
at organization, horrible at organization. I am complete. Add I
gotta do this, I gotta do this, I gotta do this.
(35:46):
I people were better than me. But since I'm so
good at sales and presenting, pitching and closing, handling objections
and recruiting, I do that for everybody. So my point
being is I agnow when you come in. Now, I'm
not a millionaire, not even close. No, Okay, well, why
should do this business? Because I never this pace for
(36:08):
my groceries. I don't have to worry about that pace
for my guests, pace for my electric based on my
phone bill. I mean, my bills are covered based off
of this, and I enjoy doing it and I can
duplicate that with you. Wow, Well, I'm an ass. I'm intense.
I don't My standards are ridiculously high and the volume
won't be that big and I'm not gonna be able
to do this for you overnight. I am so blunt
(36:32):
with the truth of everything in this business that you
may not like me, which a lot of people don't,
but you'll sure shit go. He doesn't lie, he doesn't lie.
So do you want the manipulation tactics? Do you want
to create the videos of you know, the fancy you
at dinner table with your friends at a restaurant that
(36:53):
you had to dress up for five days a week
and or once in a year. Or do you want
to do the whole script? If if I will you,
I can help you. Or do you want to sit
there and actually be real and go, hey, I'm a
hot mess. This business is insane and it's sales and
it's difficult, and I stress about it. But I here's
why I enjoy it. I love I love doing content
(37:15):
on network marketing. I love selling, I love pitching. I
love closing. I love the aftermath of having thirty people
on a zoom call. And I love that kind of
like ooh, I've got this person. And I love going
all the way up to where it's he who talks first,
dies first. Right, got the pitch listen. I want to
get you in. Let's get your credit card information, let's
get your information on puts you in today, Let's get started.
(37:38):
Got it? Wait? I love that part where it's like
battle of the wills and they're thinking and this and
that and they're knowing because they trust me fully because
I didn't say shit that wasn't true, and now they're like, man,
why isn't he lying? It's awesome. The conversations I have.
I have so much hatred for the manipulation, the emotionalism,
(38:02):
the bullshit, the I believe in you until you believe
in yourself. Network marketing this crap. You're not good at this.
Ninety percent of you aren't good at this. And you're
gonna put a reel up with your six hundred followers.
The algorithm will not put it out because they constantly change,
and then you get I don't know, one thousand views
off of it, and you think it's awesome. When those
(38:24):
thousand views, if you look at the analytics, they dropped
off in the first ten seconds of your ninety minute reel.
You did all that work, and now you're gonna see
what that was hard. So instead of you doing it
again and again and again until you get really good
at reels, you stop doing it after three. And you
had no and you thought that with these three it's
gonna boost your business overnight with social media. So overnight
(38:49):
you do a video on your Instagram, boost that business. See,
it's all relative. They don't tell you that, Yeah, you'll
get maybe a hundredth of a percent increase in your
network marketing business. So tired of these shysters in this industry,
stop fucking lying to people. It's going to take them
a year, not nine months, not six months, and they're
(39:11):
going to change and grow and realize that if they
spent three months in their network marketing stance on their
social media, they're going to lose their audience. They're going
to gain an audience that was completely all about what
they were selling. Ooh, you gained three thousand people following
your network marketing. Then one day you get up and
you're passionate about your faith, You're passionate about your fitness,
(39:35):
you're passionate about going to the store and baking goods,
and your people on there go, we don't want this,
we don't want this. I'm gonna tell you the Niching down.
It's not good. When I started on Facebook, I started
I wanted to talk more about my faith back in
(39:56):
two thousand and nine, so I created a separate page
for me. Not too many people followed me from my
faith right. I came from MySpace. A lot of humor,
a lot of humor came to to Facebook. People love
for the humor for the crass comments, for the stuff
I was putting up. But I didn't want to be
(40:16):
known just for that, so I went to faith based
on there. Now I had two separate audiences. And then
when the faith based one grew because more people found
resonance in talking about Christ and all this, then I
wanted I would sit there and go, Okay, hey, but
I'm really passionate about martial arts. The people on that
faith page didn't want to hear about the martial arts,
(40:37):
so I had to create another one, then a cop one,
then all this stuff and blah blah blah. If when
it comes to your Instagram, listen to me extremely carefully,
don't ever niche down. You are you. It's a fishbowl.
Niche down for YouTube, for your YouTube channels. I have
(40:57):
a martial arts channel, I have a politics channel. I
have a network marketing channel. I have a law enforcement channel.
I have a relationship podcast channel. Those are all niched
down because it's a search engine. People are actively searching
for what to do. When it comes to your Instagram,
your daily life, authenticity is everything. I will put network
(41:19):
marketing clips up there. I don't care. Oh, I'm all
here for your copshit. Go somewhere else, dude, I'm all
here for your faith stuff. Go somewhere else. I would say,
when it comes to your Instagram, top three things that
you are passionate about, you're crazy about, don't script them,
talk about them, talk about him for now, be genuine,
put it up there. I'll talk about this. There's a
(41:42):
man named Lenny Slide who is an extremely talented martial
artist and he's got a YouTube channel, Rogue Warriors. Lenny
and I used to be friends, and back in two
thousand and fourteen, Lenny didn't have a YouTube channel and
he wanted to start one, and I had the camera.
He had no idea what he was doing, and I said,
just be you. And he was nervous. And if you
(42:04):
ever seen your videos his videos, you'd be like, man,
this man is not nervous. He's the most confidence man
I've ever seen. And I told him, I said, I
don't care if you use language, I don't care what
you do. Just be you. And he was him. And
by the second video he did, he didn't care about
the script. He didn't care. He was him and it
was instant charisma that he was not trying to do
(42:28):
that pulled people in Jesse Lee Ward. Do you really
think that that woman scripted shit out? She knew what
she was going to talk about for the day. But
for those who are my age, she was diz from
a whate was the Dave Coolier show that you go
out of control? She was so annoying, but she was
(42:49):
captivating and bit She just was off script and off this,
but she had an attempt that she wanted to talk about.
Stop this garbage. This is manipulation and it's geared for
people who have no social skills. You have social skills,
you can talk about not having any. I hate this crap.
Let's finish this.
Speaker 2 (43:08):
Up value and see you as a highest status to them.
So step one is you got to grow your account.
Step two is you got to give value and gain
friendship so you can text that, you can audio note it,
but you really want that.
Speaker 1 (43:19):
I'm I'm done with this shit. I'm done with this shit.
You're gonna destroy your network marketing business. And the next
thing you're gonna see is you're gonna be in the
comment section of an anti MLM video saying it was
a scam blah blah blah blah because you went under
the false pretenses of not giving a shit about the
end result, and the end result is simply is simply
serving others. Right. You serve them by selling them something,
(43:41):
You're serving by solving them their problem. Business is solving problems. Hey,
you got a health problem, I'm with a health and
wellness company. You got a money problem. I'm with a
business that can create ted. You got a relationship problem. Listen,
I will not be friends with you. I will not,
but I'm part of network marketing. And network marketing is
a culture of people who all care about X, Y
and Z. You may and a friend in there. You
got a relationship problem, Hey, I have no I'm no
(44:03):
love doctor, but you know what I know. People who
are solve problems. Remove friendship. Make it your mission to
care enough about people to make sure that they get
what they want. The friendship comes in where you think
that you're owed something in return service service. I hate
(44:26):
this type of content. It needs to stop. I don't
support it. I'm tired of it again. Seven zero eight
nine eight two oh nine seven four. I'm gonna tell
you you're someone's gonna call me and say, well is oh
if you don't suggest this b roll stuff and going on,
what do you do? I'm gonna tell you flight out?
Speaker 3 (44:41):
What do you do?
Speaker 1 (44:43):
Who? What? Where?
Speaker 3 (44:43):
When?
Speaker 1 (44:44):
Why? How awesome? Pick up your damn If your phone
hit record on a zoom, you got three minutes now
on Instagram? Do it as many times as it takes
to screw up. I do one take. I don't care
if I fumble on words. I don't care if I
screw things up. One take? It goes out? Who where?
Speaker 3 (45:00):
Why?
Speaker 1 (45:00):
My house? You have a list? Okay? Who all?
Speaker 3 (45:02):
Hi?
Speaker 1 (45:03):
I'm timing a kidze? How are you what? I'm here
to talk to you about network marketing? Why? I love it?
I don't know what's to say. I just I'm brand
new with this where everywhere? It's we're nationwide. When now? Now, guys,
I'm screwing this video up. I don't know what to do.
How slide on my DMS? Let's you have a conversation,
or when I slide into yours? Just answer me back.
(45:24):
You want to educate people. You can only educate people
when you engage them. Can't engage them unless you entertain them.
And every single one of you has been to a
high school class somebody you have been to a college class.
Some have been to work trained class, and you have
somebody who's so unengaging that you're falling asleep, can't wait
for five o'clock to come. Don't be that, be entertaining,
(45:45):
being engaging, and then be educational. Don't be a clown,
don't manipulate, don't whe never have any problems. Seven zero
eight nine to eight two zero ninety seven four. Let's
change this culture together. I'm so tired of the anti
MLM community. It's to put integrity back in this business
and be a network marketing professional, not an MLM clown.
(46:06):
See you guys in the next video.