Stefano had a successful 20 year career in the bicycle industry working with top brands like Cinelli, Kona bikes and Marzocchi suspension.
A turning point in his life came when he met Livio Suppo, who was the Moto GP team manager for Ducati, and they became mountain biking partners. Because of their different fitness levels, this led to experimenting with early EMTBs, which showed the potential to make cycling more accessible to the rest of the world.
And in 2016 they founded THOK e-bikes. We're going to hear the story of Stefano and his journey in the cycling industry: from rider to professional, and then entrepreneur.
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