169: Thinking About Being an Online Coach? Start Here with Dr. Matt Shiver

Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
(00:00):
American dream. I've got to dothis. It's like it doesn't happen.
It's hard. It's yeah, itdoesn't have to be hard. Like everyone
wants to see you succeed, youknow what I mean. Like there's a
bunch of people in this room.You know. It's like I imagine each
of these people like they could leanon us over support, and I want
to offer them support. But likeyou guys need a crypt place of crash,
like come and stay, you know, but we don't feel that,
like, oh, I don't wantto be a burden word of caution,

(00:43):
not caution, but just something bemindful of. It tastes like rocket fuel.
It just works like rocket No,it's just very pretty chicken. Yeah,
it's cheers, cheers, cheers mmhmm, okay, interesting. Yeah,
yeah, I thought it was gonnabe way worse. I'm gonna be
honest when you said rocket field,like, dude, this is gonna like

(01:04):
burn down my throat like oil.I say that, Yeah, I say
that because people have had like crazyreactions to it, and it's like,
oh my gosh, you're kidding me. Oh it's really fine. Yeah,
but yeah, that's that's good stuff. If you guys want to hook up
on keytone, I Q use codeCaptain Morgan underscore twenty. All right,
now let's dive into this conversation withdoctor Shiver. Do you like being called

(01:29):
doctor? You know, I signoff on my emails and like in like
marketing material, but like I neverI never like entered. Maybe when I
speak, I may say doctor Matt, or someone will introduced me. It's
all doctor Matt, and well,you know it gives that extra level of
like authority, it does, youknow, like if you have that doctor,
Oh, it totally doesn't. IfI if I make like I make
tweet posts on Instagram a lot,you know, they're really just campa posts.

(01:51):
It look like tweet posts. Butbecause there's doctor, like I legit
have had someone book a call withme. They're like, yeah, I
saw the word doctor, so Iautomatically associated. You knew something like she
booked a call and became a client, was like, legit, just the
doctor she told me was the reasonthat she clicked the ad. It's like
cool, Do you suffer with stress, anxiety, trouble sleeping? If so,

(02:12):
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(02:35):
like most people they just blindly trustwhatever a doctor says, right, which
we don't have to go down thisthis whole conversation. But how do you
feel about one hundred percent? Man? I mean, to be me,
even a doctor of physical therapy,you just need to be good at taking
tests to learn, be good atlearning and being able to like reiterate just

(02:55):
like you know, take information andapply it the way that the teachers want
to be applied. But like man, like in PT school, I mean,
I love my classmates, but Iremember there was a time there's about
seventy five people in my class andthere was like a burnout lecture that someone
came in and talked about burnout andshe like had us raise our hands.
She's like, who in here activelyworks out regularly? Like like as much

(03:19):
as they like to, Like,I put my hand up, and in
a class of seventy five people,there's only one other person they put their
hand up out of the rest ofthe seventy five people and in PT in
the profession of like, we're goingto use exercise as a way to help
people get out of pain and behealthier. And I was like, y'all,
are y'all serious? Like I understandyou're in PT school and it's hard,
right, like, but it's notreally that hard, and like,

(03:40):
can you still not prioritize yourself?Like how are you going to help your
clients in future patients prioritize their healthwhen they get overwhelmed? Like this is
not okay, you know. Sono, like just because someone has a
doctor, you know, behind theirname, doesn't mean that they're they practice
what they preach, which I thinkis extremely important for me to take advice
from him. But it's like,you know, if you ever went to

(04:01):
like in middle school and you hada fat like football coach telling you to
do burpies and sprints, You're like, dude, you go do burpies and
sprints, man, you know,so yeah, you got to look the
part. Yeah, you got tolook the part and be the part,
you know, be the part thatthat's where it is. So did you
went to Duke correct for physical therapy. Okay, was it worth it because

(04:25):
you had you had what over onehundred thousand dollars in student loans by the
end of it. I did,Yeah, Yes, I'm gonna say yes,
because I definitely wouldn't have made theconnections right, So it's hard to
say, like, there's a fewthings that I learned that were super valuable
that I still apply. One wasdefinitely the connections that I made, like
being in the Raleigh Durham area.If I wasn't in school or in the

(04:46):
classroom, I would just get inthe car and just network and I just
like go drive and shadow people whowere doing either things online or they were
like really good physical therapists that Icould just learn from. So being that,
you know, I had Duke,Raleigh, and Chapel Hill all being
in the same area, and thenalso Greensboro where there were some more performance
coaches, I would just spend timejust like traveling and networking and meeting new

(05:10):
people. And that's that's where Imet Mark that with from Lifted and Mike,
they came and they did a seminarat Travis Mash's gym in twenty eighteen
and I was one of Travis's coaches, and that's like what introduced me to
like and lifted and all the languagestuff and also like strong coach. But
I wouldn't have had that experience ifI wasn't in that area. So it's

(05:31):
a one the end the location andthen to the critical thinking and problem solving
skills like we use. I mean, we learned how to read research,
We learned the scientific method, andthat's super helpful in even the work that
I do now, as like acoach or business coach of like picking the
low hanging fruit, controlling variables,seeing you know what caused an effect happens

(05:55):
when we make one small change whilekeeping everything else the same. So I
still am structured to think that whenit comes to problem solving in a way
that's very systematic input output. Andthat was just from like all the class
work and learning how to read researchand stuff like that. So I say,
the problem solving skills and the connectionsthat I made definitely worth one hundred

(06:15):
thousan dollars. I mean, Imean yeah, because even even now,
like I spend I spend tens ofthousands of dollars every year learning more and
like being part of mastermind groups,etc. And you know, does that
do those connections that I make noware they better? Probably? But like
the mindset and the skill set Ihave around thinking that I learned well in

(06:36):
school, I would pay a hundredthousand dollars gain for for sure. That
makes sense over one hundred thousand dollarsin student loans. You're going to school
for physical therapy, you find thatyou don't like it as much as you
thought you would. A lot ofpeople in that situation would continue down that

(06:57):
path because that's what that's what theydecided. Their already invested, they're in
it, right. So you didn'tgo that route. You decided to follow
your heart and chase excitement. Whatbrought you to that decision, Like,
was there a specific moment or whatled up to that. Yeah, there's
a few things that led up tothat. Like while I was in PT
school, I had started online coaching, So I was already like coaching people

(07:21):
online and like helping a lot ofmy classmates like learn how to move,
and I just had so much funprogramming, So I was I was an
x rays programmer like you know,and did some nutrition support too. But
I was doing that while I wasin PT school, so like, while
like a lesson would be up onlike pediatric which like hids or neuro which

(07:43):
is like the brain and like spinalcord and like strokes stuff like that,
and I was like, I'm justnot super interested in this, So I'd
just be on my laptop just likeprogramming and like working with people online,
and I was just having so muchfulfillment with it. And I realized while
I was in school, I waslike, man, I could like keep
doing this. I could keep workingonline having the time and financial flexibility and
freedom, or I could go worknine to five in an insurance space clinic

(08:07):
where the insurance doesn't give a shitabout the person and their health. You
know. Like it didn't feel goodand I just was like I don't want
to see somebody for fifteen minutes,hand them off to a college student to
like have them do the same exerciseeveryone else does. So like I just
saw the inside of the current modelof physical therapy and I just didn't didn't
believe in it. I was likeno. And then the other option of

(08:30):
that was doing like a cash bay, so you know, someone pays you
for an hour of your time,and you know during that time, you
just treat them as needed. AndI did get into that a little bit,
but even then I didn't like theI didn't like being location bound.
And I saw that like coming out, I was like, if I take
a job, it doesn't matter ifit's in the perfect click or not.
I'm gonna be location bound. I'mgonna be working nine to five or maybe

(08:50):
earlier, and I'm gonna be stuckin one town and it's gonna be hard
for me to travel and leave.And I asked permission to take a vacation
and I didn't want to do that, and so I knew that, and
yeah, there's definitely time straight outPT school where I just like, I
remember one time I just broke downon one of my rotations. My my

(09:11):
clinical instructor at the time was like, I was like, you gotta got
to see the next patient. I'mlike, well, this person's like open
it up to me, like Ineed to like stick of. This person's
like, no, we have togo see the next person because they're coming
in. It's their scheduled time.I'm like, I just like I froze
for sure, and then like Iremember, I got emotionals like I got
to go the bathroom, Like Ijust got I got so mad. I

(09:31):
was so mad at the system,and I was like, this is not
okay, Like what the people arepaying and they're there and they want support,
but because of the model that wehave, we can't support them at
the fullest level. So ultimately,yeah, that all of that just led
to me not wanting to to continueand explore that and get more into the

(09:52):
online space. What do you thinkit is about you that led you to
make that decision? Because a lotof people are in that same situation or
very similar situation, and they continueto put up with it over and over
again, and they make these excusesand have self limiting beliefs on why they
can't go and do their own things. So what do you think it is
about you? Yeah? I meana lot of it does come down to
people's relationship to money is a big, big part of that, because like

(10:18):
I see time and attention being thenumber one resource or resources that we have.
Right, Money like regardless of you'rean entrepreneur or if you work for
someone else, like it replenishes everymonth, right, It's like every month,
if I'm having clients, they shouldpay me again. If I'm in
a normal business, I have anine to five job, it keeps replenishing,

(10:41):
but time and attention doesn't. Soknowing that and seeing that, and
I'm like, oh man, well, if time and attention are my most
valuable resources, how do I wantedto vote those? Do I want to
vote them working in nine to five? Because I spent time and attention in
the past doing it, It doesn'tmake any sense, you know. So
I think that was like the mindsetthat I shift, that I had allowed

(11:05):
me to, yeah, go onmy own. Yeah, and I imagine
you and I are somewhere in this. One of my core values is adventure
and so if I were tied toa physical look, actually yeah yeah,
oh heck yeah, fistbone for thatadventure. Let's go. There's so much
excitement in being able to do whatyou love from wherever you are, right,

(11:31):
Like, why why would you wantto be stuck inside an office building
for this amount of time? Liketo me, I will never go back
to having somebody else be in chargeof how I spend my time and where
I am. Like, I'm goingto go where I want to go,

(11:52):
when I want to go there.Right, Okay, So also this Keytown.
I'm starting to feel out my damn, what is it like? Whoa
buzzing? Yeah yeah, brain,brain gets turned. That's pretty cool.
Yeah yeah, I didn't pay himto say that. Guys, this stuff's
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(12:16):
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(12:37):
the show. Thank you HVMN forsponsoring. All right, what advice would
you give to people who are inthat position who know that they want something
different and they're on the fence,they're scared. What I find is that
a lot of times they're scared ofthe uncertainty because right now they're they're living

(12:58):
a very certain life, the certaintyof misery. Right they don't like what
they're living, but it's it's routine. They know what's going to happen.
But if they quit that and startsomething new, it's uncertain Yeah, so
what what advice would what got youthrough that? And then what advice would
you give to somebody else. Yeah, I mean honestly, it was like
the support that I had for myfamily. So like my family, my

(13:20):
mom was like super supportive of it, and like, right as I graduated
school, she's like, you know, if you need to stay at home,
like while you do this, youcan. So having that support was
really critical for me. So Iimagine too, is to make sure you're
part of a community that's supportive.Like I mean, I have friends who
are who feel that same way,and I'm like, if you need a

(13:41):
place to crash for a few weeks, like you can stay at my place,
Like I know that, but theymay they may not hear that,
and like accept that, you know. But ultimately you do need support because
when you go into the area oflike, you know, this unknown,
you want some sort of security orsafety and um, you know, if
it's if it's not financial, whichI think a lot of people like that's

(14:01):
a big reason, not a financialyou know, consistency whatever, but having
that support from friends and family andcommunities is massive. Is that one of
the main things that allowed you tomake the transition. Definitely yeah. I
mean, like I said, mymom was super supportive. And then even
like while I was on so likewhen I graduated PT school, I immediately

(14:24):
started working on an online business andit is serving like first responders. That
was the audience that or the demographicswe were serving. And then at the
same time I did have I workedone of some of my partners also owned
a PT clinic, so I didhave a part time PT game where I
was working like maybe ten ten hoursa week on the side as a contractor.
So that was also part of thesupport was like you know, we

(14:46):
me and that and that other practitioner. We're doing it together. And I
think oftentimes too getting started when you'rean entrepreneur, like if you know you
want to go out into something elseand you come of, you feel it
lonely, right like, so likehaving the support like I said of my
mom, friends and family, butalso having like a business partner or it
could be a business coach too.It doesn't necessarily matter if it's a partner

(15:07):
or a coach differences their partner andyou have an exit, you got to
buy them out. But like acoach, you know, you spend a
few grand and like you know,you get coaching, which looking back,
I think that probably would have beena better move, but like, you
know whatever, But I do recommendhaving that support both friends, family,
and then as well as like professionally, whether that's coaching or somebody that's just

(15:28):
on the same path and direction asYeah, was that difficult for you to
receive support from friends and family?No, it wasn't. Okay, I
ask because I've struggled to receive inthe past, like compliments or gifts like

(15:48):
I always rejected and like no thankyou and things like that. So you
mentioned people if they are transitioning,if they have a community and people offer
these things to them, they couldreject them because they feel like they have
to do it on their own.Yeah, which independence of like I've got
to do this by myself. It'svery it's very American in a way,

(16:11):
like you know, like it's verylike American dream, I've got to do
this. It's like it doesn't happenhards, you know, you go,
it's yeah, it doesn't have tobe hard, Like everyone wants to see
you succeed, you know what Imean. Like there's a bunch of people
in this room. You know,it's like I imagine each of these people
like they could lean on us theirsupport, and I want to offer them
support, but like you guys needa correct please a crash, like come
and stay, you know, Butwe don't feel that, like, oh,

(16:32):
I don't want to be a burden, you know. Yeah, So
let's talk on the importance of community, because this is huge. This is
something that I've known, especially overthe past few years. There's now an
epidemic of loneliness. So how importantis community for just emotional well being?

(16:57):
Like going back to what we weretalking about on how you know people think
that they have to do it allon their own and you know the ego,
How important is community And if youhave any specific examples of when you
were feeling lonely or out of place, maybe how is community affected you and

(17:21):
in your transition into what you donow? Yeah, I think loneliness.
When we think of loneliness, it'slike we're we feel like we're doing something
by ourselves, Like we're going throughan experience that no one's experienced. That's
kind of what we imagine when we'relonely, right, But if you can
surround yourself with other people who've hadthat same experience before, then you kind
of feel you don't feel that feelinganymore. So it's a lot of it's

(17:42):
around experience. So like if I'mtrying to grow a business and I'm not
part of a master my group,but good feel like I'm all by myself,
Like what in the world did peopleeven want my stuff? What's the
lead? What's a sale? Whatare good normal numbers? So stuff like
this, Like I don't know,you know, but that's where if you're
around a bunch of the people thatare also I don't want to say struggling,

(18:03):
but you know who are also goingthrough that experience and they're all emotionally
charged or not charged as the bestword, but you know they're they're all
they're all feeling similar feelings, thenit almost normalizes the experience so that it
doesn't feel lonely anymore because we're allsharing this common feeling or we're all sharing
this common goal drive experience to wherewe don't feel lonely anymore because we're all

(18:27):
open and talking about it, whichis another part of that community, is
like having a community that's open mindedto talking about struggles or things that we're
feeling because like some I'm some partof some business masterman groups for everyone's like
yep, everything's good. It's likefullshit, bro, You're things aren't all
good. There's things that are broken, but you're just you know. But
if you can be part of groupswho're like, hey, I'm really struggling

(18:48):
with this and you know, likeyou know that's affecting my person like this
way, and like just being realwith people and having those communities where these
open dialogues and conversations are did andlike encouraged, it like makes such a
big difference man, especially with men. I don't know if you've experienced this,
but for the longest time, Iwas that person who felt like I

(19:10):
had to do it all on myown and would not open up about what
I was feeling or even I didn'teven really know what I was feeling because
I just kept everything suppressed and likeput on this this you know, this
you know body arm, like I'ma strong man. I got this ship.
Yeah, like exactly this this falsebravado. M. So did you

(19:30):
ever experience that I would, Iwould say when I was before I got
into business, Yes, like Idid when I was in like an athlete,
I say, athlete with like withlike my air quotes right now if
you can see this um. Butwhen I was competing and weightlifting, I
definitely did like I was just beatup, like knee, her, back

(19:51):
hurt, elbow her, everything kindof hurt. But I was just like
sor right, I'll still go train, you know, this is part of
the sport. So I did experiencesome of that. But when I got
into business, I was very humblefrom the start. And I also joined,
like I joined the communities like andlifted in strong coach pretty early on.
Like I didn't go through and lifted, but I've just been a part
of that like community and yeah,like just early on, like that was

(20:14):
my first business coach was like allright, we're going to talk about like
goal setting and mantras and stuff likethat. So like a lot of that
stuff just kind of melted away.And I actually joined when I joined,
my first hired Mike as my businesscoach and went to the strong coach.
Was like I was there because Iwas like, you know, I want
to get to hear of my business. And then I got in there,
I'm like, oh no, thisshit really matters, you know, Like

(20:37):
so I never experienced the business,but I did experience it like training and
stuff like that. Do you thinkthat's because you went to school for PT
and you were learning or you youfelt like you already knew a lot about
the training aspect of things, andthen when you transitioned to business, you're
like, I'm new to all this, Like help me learn, because that's
what it was for me. Likewhen I was training, I was like

(21:00):
I felt like I knew it all, which of course I didn't. So
that kept me in the mentality ofhey, I'm good, right, But
then now that I got into business, it's been coach after mentor after program
like learning, asking questions, openingup. Do you think that's similar.
It's definitely similar. Okay, yeah, yeah, and just embracing being a
nubie at the stuff. Like mygraduate I was like, I don't really

(21:21):
know what I'm doing. Like Igot an idea, you know, what
the lead of the sale, howmuch money should we charge? You know,
I had I had some but Iwas just so open to like,
just give me all the information.Yeah, but you're right, and I
imagine I'm curious to you now,let me say that. But with with
training, I wasn't. It waslike I know it all, so I'm
just gonna keep training. I wonderwhat. I hope this doesn't happen.
But like looking, you know,ten years down down the road, Well,
I aspire to still be as openas I am now, or as

(21:45):
open as I was when I started. You know, I think it can
you Yeah, it can change withtime. It shouldn't, but it's easy
for it too, right. Wecan't learn what we think we already know.
Go into it with a beginner's mind, curiosity. M One of my
favorite ways to protect myself from meamps is swimming in the ocean, and

(22:08):
even when I can, I'm stillprotected with my aries tech life tune Flex.
It protects me from the oxidaive stresscaused by electromagetic radiation that can cause
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Morgan. All right, back tothe show. With that, let's talk

(22:33):
about the importance of coaching. Yeah, coaching for me has literally changed my
life. How many coaches have youhad? I'm curious? Oh, man,
um, you can be like excitamagin you probably had business and and
like training. Yeah, I'll givea range. I'll say five to ten.
I don't want to like think andcount, but at least five to
ten business or just everything. Ohman, um, well, then definitely

(22:57):
closer to ten if we're talking andeverything like fitness for sure. That's where
it started, is hiring a personalfitness coach when I was training for CrossFit,
and then once I decided that Ino longer wanted to compete in CrossFit
or be a CrossFit coach and wantedto do my own thing, that's when

(23:18):
the business coaching started. So yeah, Ever since then, I've been a
part of some coaching program, Mastermindsomething like that, because of course I'm
biased because I am a coach.But if you have a coach who understands
your roadblocks, the obstacles that you'refacing, and has overcome them and knows

(23:42):
how to help you overcome them,it makes no sense to me. Well
it does, I get it,but it's it's ridiculous how people say that
they can't afford that. So I, like, I have this equation of
whether or not you should invest insomething, So you define your goals once

(24:06):
you know what you want. Coolthen you identify the obstacles and roadblocks that
are preventing you from achieving those goalsfaster. And then if you're presented with
a product or service that you believecan help you overcome those obstacles and reach
your goals faster, it doesn't reallymatter the monetary price of it, it's

(24:26):
the value that you're going to getfrom that. So is overcoming this obstacle
worth the two thousand dollars or like, would you rather have two thousand dollars
or overcome this obstacle? Right?Like, if you look at it from
that perspective, it's just like alight bulb moment, Like, of course
I'm going to pay for that becauseonce this obstacle is overcome, I now
have the capacity to make more moneyand improve and scale. Right, So

(24:49):
what first got you into the coachingworld? I imagine it was fitness?
Yeah, definitely. I mean,I man, I was in like seventh
grade and my mom was she wasin so both my is crazy. I
don't know if both my parents metand as in the circus as acrobats.
Oh heck yeah yeah, so we'relike cool stuff. But but they they

(25:10):
were all in like into health andalmost. So when I was in like
six or seventh grade, I gotmy first personal trainer, So like my
mom was like, you're you're gonnalearn, You're gonna learn young, and
it was like, so that wasmy first and I would and I would
ask for like Christmas, I waslike, can I get some more sessions
with my trainer? Like you knowwhat I mean, Like I hope my
kids are like this one day,you know. But that was my first

(25:32):
coach, and from there it wasjust like I've always just had this,
So adventure is one of my corevalues, and so was curiosity. So
like curiosity is so big, Solike I just wanted to learn, and
that coach was like more on kindof the brow body building stuff and that's
great. And then as I gotinto especially when you're first starting, I'm
like, that's all you wanted,just like you want to just bicep,

(25:52):
curls, you know what I meanto do some bitch guys, yeah,
but look jagged. And then Igot into cross it when I started going
to college, same thing as Ineeded to coach. I just wanted to
learn how to do how to dothat. Then from there I stuck to
weightlifting, so I was like Igott get better weightlifting, which is like
where I went from like twenty thirteenthrough twenty nineteen. I was like competing

(26:12):
in coaching. Actually I just keptcoaching until twenty twenty, weightlifting, competing
and weightlifting. So Snash Flintager,you say, competing in coaching, Yeah,
I was competing in coach coach coaching. Competing in coaching. I was
there a coaches competition. Who's thebest coach, Who's got the best cues?
No, but um, that waslike my second spot for getting coaching.

(26:33):
So like I worked with people likeTravis Smash, Glenn Penlayum he was
when he was my coach. Idon't know if I had anybody else people
would know. But so I wasinvesting in all of that type of coaching.
And then I got into like nutritionstuff too, and hired also about
more coaches there. And then itwasn't until like I graduated PT school rights
where I needed to learn about business. But I just found that like every

(26:56):
time I invested in a coach,I learned that thing way faster. It's
like I could because before that,you know, I'd pick up a book
and I read the whole book andI'm like, I still don't get it,
like you know what I mean?Or then I go YouTube and I
just like scroll and just keeps likewatching videos. I'm like, all right,
they told me a fragment of whatthey do, right, But like
that's where like coaching and masterminds andeven like some courses like they here's here

(27:22):
has how together from from A allthe way to Z. Right, it's
like it's like, here's the entirething first, like a book kind of,
but it doesn't always apply to you. Of course it can, it
can do that, but coaching islike, hey, you're here. Yeah,
it's like we're gonna do this journeytogether. And you don't get that
in a YouTube video. You don'tget that in any of those things.
You know. Well, I'll saythat you can. However, it will

(27:47):
take significantly longer, yes, moretime, more energy, more stress,
but it's free. So that's whateverybody starts with. They read the books,
they listen to the YouTube videos,the podcast which are all great.
But if that's if you're stressing yourselfout in and that's taking more time away
from you, which really is ouronly non renewable resource time, right,

(28:10):
So if you'd rather sacrifice your timeand learn it on your own versus hire
a coach who you have to paymoney instead of well yeah sometime, but
it drastically shortens the amount of time. To me, it just seems like
a no brainer, like, ofcourse I'm going to hire this person to
help me achieve my goals faster.Totally, And especially was like, I

(28:30):
mean, if we're are going businessman like and how I support people,
the amount of resources like free notfree things, the amount of time that
I put into the resources that Igive people. And they're just like,
hey, here's here's a simple Googlesheet you can use, And they're like,
oh my gosh. It's like,yeah, this thing took me ten
hours just to build a simple Googlesheet. You don't know that, right,
Like you don't know any of that, but you're like, oh wow,
oh and there's fifty other things thatI can use that it all probably

(28:52):
took five or ten hours of mytime to build, and and you're paying
like you're getting all of it likethat that amount of time or even funnels,
Like there's some people that I workwithout it, just like give them
like a snapshot of all my funnelsand emails and follow ups and the like
go just like put your own wordsin there. That shit took so much
time, you know. But butyou're right, like they could totally do

(29:14):
all that the round and if theywant to and then they feel called to
go, go for it, right, But like you know, if you
want to get somewhere in five yearsor do you get there in a year?
Like it's that big of a difference, you know what I mean.
Like, do you notice that whenyou give people to free resources that they
don't appreciate them as much or takeas much action versus if they were to

(29:38):
pay for them. Oh? Yeah, totally, because like totally all the
information is really for free out theresomewhere. Yeah, And this is a
good example that I give, Likeif you attend a weekend seminar for free
and it's got a great line upof speakers, you know, all the
information is great, but it's afree seminar versus that same seminar with the
same information that you pay ten thousanddollars for. Yeah, I want to

(30:00):
take notes. You're gonna take likefilm this, audio, this, You're
gonna make sure that you'd get You'regonna squeeze as much value from that as
possible. So it's interesting like humanpsychology, like how we derive the value
based on the price of the thing. Yeah, so this is this is

(30:21):
a good topic to get into becauseI started similar to you, you know,
charging bare minimum for personal training clients, like two hundred dollars a month
type thing, and now we're bothhigh ticket. Yeah. Correct, So
let's talk about the importance of umof one valuing ourselves and then also charging
more and providing more value. Yeah. I mean my first when I was

(30:44):
in the online space at the start, it was like just writing exercise programs.
My first one was like maybe twentyfive fifty bucks, you know,
like I didn't didn't know the value. I was like, oh, it's
just a program, and I thinkthat that was that. Yeah, it
was program. It wasn't that coachingwasn't like the transformation. It was just
providing the thing. And if you'regoing to get into any business or like

(31:07):
charging or coaching, it's like it'sit's helping the person make the transformation and
that's what the that's where the valueis. Like you said the roadblock,
Like it's like you have a goal, here's a roadblock, let's get you
over the roadblock. What's that valueworth not here's a plan, you know,
here, here's this thing that youcan just like go or here's this
tool or template. There's a fewtips for you, Like I can go
find a free tool or template online. But like I don't care about the

(31:30):
tool or template. I don't.I don't even if you if you're a
coach coach listening, like, there'sa lot of um, I mean,
there's a lot of check check fractitioners. These guys. I mean I love
them. I love them. Andwhen they market like they're like, oh,
I just do check stuff and thenand they like just talk about all
this stuff. I'm like, dude, your person is experiencing shoulder pain.
Get them everything you say should beshoulder pain. And and the check stuff

(31:51):
that you're using is the like thetool or template that you're going to help
that person with. It's the toolthat helps them get the thing or get
get over the thing they're experiencing.So if you can start marketing and selling
the transformation, it's a lot easier. That makes sense for why you charge
I ticket. But if you're notand you're just going to compete, yeah,
the asset of the tool then you'regoing to be at the same price

(32:14):
somebody else, if not lower.So let's talk about how to take I
work with a lot of clients whowant to use their experience in their own
personal development journey to help then coachother people in their their same situation.
So one of the things that they'restruggling with and like thinking about is how

(32:36):
to go from what we were talkingabout their nine to five to what they
ultimately want to do coaching. Sohow do you recommend people go from their
side hustle to making this an actualbusiness? Yeah, I mean there's typically
four steps. I have like afour steps that I take people through,
and you know, again there's somealways do it. But the first step

(32:58):
would be what is that transformation andgetting clear on what is the transformation I
provide to a specific group of people, So like if you help realistic agents
and what are they struggling with?Too many, too many times people do
this though. It's like they havea service or they have a skill set
and they try to package this skillset, which is wrong. It's not

(33:19):
wrong. I mean you could dothat, but what's better is can I
identify a market or a group ofpeople that have a specific problem. I'm
going to solve that problem. So, like, for instance, that we
got one client who he does storywork, so he's part of the lifting
community and stuff like that, buthe's trying to sell story work and I
was like, bro, you can'tdo that. And what he found was

(33:40):
he's like, oh, you knowa lot of people that are liking my
content and talking to me or talkingabout or procrastination, Like they're procrastinating.
That's the problem they have. Soall of his content he just started talking
about like helping people break through procrastination. And when he did that, more
people started messaging him on more callsit it will charge higher prices, Like

(34:02):
I think two weeks ago he hada fifty five dollars paid and full offer
and it was like, it's like, dude, I just made like ten
k like second month. I'm like, dude, that's awesome. But it
was because he got really clear.He didn't package it as you know,
I do life coaching, Lady Blank. Coaching is like I help people overcome
procrastination so that they can live theirfullest life or I don't know exactly I

(34:22):
just made that up, but youknow, but it is breaking through procrastination.
So finding a group of people whohave a specific problem and then solve
that problem. That's like step one. Yeah, it turns out people care
about their own problems, Like nobodycares that you're a life coach, Like

(34:45):
what is the specific problem that yousolve? Getting clear on that. That's
something that I've been struggling with aswell, because I'm like a holistic lifestyle
specialist. Well great, okay,that's cool. Well what does that mean
for me? Yeah? So gettingclear on who you help and what you
help them with. That's step one, yes, yep, okay, step

(35:07):
one, yeah, step so stepone getting clear. Step two is developing
like a way to enroll people.So like a sales process. So we've
got the offer. It's packaged justgeneral recommendations. Is like anywhere from like
I think getting started anywhere from oneto five thousand dollars whatever you feel slightly
uncomfortable with. That's packaged for likethree to six months, great starting point.

(35:31):
Like I mean, some people it'slike, hey, let's just do
a thousand dollars for three months.It's like three to thirty three I think
or three yeah, something like that. That's that's on the lower end,
But like if that's the first timewe've ever asked for a thousand dollars,
like, you can have a transformationwithin an eight to twelve week period for
that. So it's like, youknow, if that's uncomfortable for you,
cool, you can start there.But typically between yeah, one to five

(35:51):
thousand dollars in value for that firststep. Once we've got that dialed in
sales process, how do I enrollpeople in a way that feel like authentic
to me and doesn't feel like pushy, right? And it also part of
that is like booking calls, Sohow do I book calls? And how
do I enroll people? And alot of that's done now just from like

(36:12):
DMS, Instagram, messenger, textmessage. Like there's so much you can
do without even getting on a callwith people. But if you are going
to, if you do decide youwant to work with somebody, it's it's
best. It's really hard to sella high take. It's not hard.
I have some clients who can dowho can like sell high take at thousand
dollars plus just via the DMS,but typically they have like a training that

(36:34):
they like send them. It's relationto to pitch. It's like, hey,
here's my training. It's like butyeah, so once the offer is
created, step two would be booking, learning how to book calls and learning
how to present your offering a nonsales e and like conversational way does that
come before the structure of the coachingslash program? I would say that that's

(36:59):
still a step one, Like craftingthe offer, Okay, like that's still
kind of part of that process oflike what's my delivery and fulfillment? Look
like that's still part of yeah,step one, So that's gotta you gotta
get clear out before you sell it, because well I sold my first client
before I had anything on like actuallycrafted, and so for me it was
like okay, I gotta do thisnow. Yeah right, And I had

(37:22):
a timeline so I had to gradeit by it. So for me that
works to add that, you know, level of pressure, um because for
me, I'm working on breaking this, but for me, I need that
like deadline and I'll wait up untilthe day before and then I'll just do
it and get it done. Ido this with packing like for traveling,

(37:43):
like I always really always pack theday of, even if it's even if
it's a morning plight. Yeah,it's a bake three and morning I'm good,
I'll wake up like fifteen minutes early. I just throws it aback and
go yep yep. So that's that'swhat I did with the coaching, is
like I had an idea. Ihad it all in my head like what
it was going to be, andso that's what I told them like the
structure of it on the call,but I didn't actually have anything physical or

(38:06):
digital to send them, so totallyyeah to go off that. When I
yeah, I agreed, I dothe same thing. So when I say
like having the offer package, likelike you said, you kind of had
an idea of the steps. Sotypically like part of the offer creation when
I help people is like what's canyou write like the three to five steps
someone's going to take when they signup with you? And that's all you
need. It's like all right,step one more, gonna do this,

(38:28):
Okay. So like like my process, right, step one is written package
you offer. We're going to createa price. Step two is going to
create a sale system. Step three, I'm gonna do marketing. Step four
we'll do blink. Like I havelike a system and process, but like
I sold all that stuff without likehaving videos or like anything. I was
like, I know, week one, I'm gonna make what I just said.
But that's what kind of part ofthe offer is, like at least

(38:49):
just having you don't need to havea video course. I would not recommend
having like a video course like allset up beforehand. I mean, I
know some of the guys like endthe Freedom Builders do that, and I
think parts of that, but Iwould I would wait because you're gonna learn.
Like I just I launched with mycurrent offer. I sold it in
October and right now in March.Sold in October, built it in November
December, and then in February Iwent back and started changing stuff because I

(39:13):
was like, Okay, after Iput people through it, I'm like,
it's the whole here, Okay,I gotta like tweak that all right,
and so like there will be afinal day at some point maybe that I
like go through and like really professionalizeit, you know, like have like
professional videos. Right now, allof them are looms, you know what
I mean. It's like looms andwalking through resources and people are getting results.
Yes, you know. Note toany new coaches out there. When

(39:35):
I first sold the Captain's lifestyle program. It was very basic, Like I
opened up Google slides and it wasjust like a back black background with like
white text on it, Like justvery basic PDF style thing, and they
got great results, and since thenit's been upgraded. I think a lot
of new coaches fall into the trapthat it has to be perfect, it

(39:59):
has to look like this, youknow, nice you know Kajabi course like
what Freedom of Builders does, whichis fantastic, great, I don't recommend
starting there now, Like, makesure what you do and the transformation that
you're offering like actually works. FirstI just get get the bars the result.
Yeah, so it's like and that'sultimately like and when you when you
do part one and part two ofwhat I was sharing on you, it's

(40:21):
like, just promise the result andget the results, doesn't matter how long
it takes. I mean ideally you'relike, you know, hey, this
is three months, so it'll takethis long. But but you're helping them
with the promise they set up becausea good sales conversation is like, hey,
what's your goal, what's in yourway? Cool, let's do that
over three months. Let's help youget over that roadblock, Like it's not
hard, right, but it's like, what's your roadblock? Let's do this

(40:42):
together. Cool if it takes alittle bit longer. Like I've had some
people like one of the first clientsI had who like helps teach digital marketing
to I was like, hey,it's it cost a thousand bucks. I
think it's gonna take about three months. But let's just let's just see,
right. But I promised him tohelp him solve his problem. It's going
to be a thousand dollars. Howlong does it take? It could take
four weeks, it could take twelve. But I didn't know because I was
so so new to it. ButI was like, I think, what

(41:05):
do you think that that's valued?I think it's valued in a thousand.
He's like me too, Cool,Let's just go ahead and work on this
project and solve the problem, solveproblems, because then if you do that,
then it's like do I even needto have a twelve week program?
Or is this like you know whatI mean? Like when you go to
a lawyer, returney like, hey, I eat this contract? Cool?
It's this like it's not oh well, I mean some of them have like
bill per hour, but you know, typically It's like when you go to

(41:27):
a service, it's what am Igetting done? Okay, that project is
going to cost this? You knowinteresting? Yeah, the sell the solving
of the problem. Yeah, Ilike that. Yeah, so how long?
What is that valued for you todo on? It's it valued for
the other person because I think whatwe tend to do is like how many

(41:47):
hours that going to take me?Dollars per hour? Right, and then
we get stuck in that loop oflike, oh my hourly reach you know,
two hundred bucks an hour. It'slike, well, how many hours
do I imagine it will be?And then you just like either they're under
overestimated almost every time, you know, so you win some of those and
then you lose some of those verselike yeah, I can help you solve

(42:07):
that problem, it's not cost this. So step three marketing. Step three
marketing, so once you have youroffer step one, and you kind of
have a general framework of how youwould fulfill on that. Step two sales
learning, how to like book callsand how to enroll people. Step three
is like how do I how doI generate interests and leads to book more

(42:30):
calls? So typically like to startthat's for a lot of people. It's
just starting by like you know,pulling out your phone. Who on your
phone is is somebody who you thinkcould be interested, and just start conversations
with them, and from there justsee where those conversations go. Like that's
that's step one easiest, and thenall right, we'll add to that.

(42:50):
What I'm gonna go to Instagram.I'm gonna go see it all people who
follow me. Is there anybody elsein here who's also like in this this
ideal demographic that I can start alike a just a general conversation with and
then start a transition and see ifthere's any like things that they're experiencing,
and then also learning how to createcontent, both like organically and paid.
Let's step three. It's like justgetting dialed in. And if you do

(43:14):
it right, like by the endof the step three, you know you're
booking. You can book about acall a day, and that takes takes
about like it takes probably about ninetydays for you to like do the things
consistently every single day. But ifyou do that and you reach out to
enough people every single day, youcan start booking like a call a day
and you top one five calls ina week, let's say like a little

(43:35):
less than half sign up, andthat's one or two new clients every week.
And if you're doing high ticket,that's perfect. That's like the that's
a really easy amount just for likeyou. If you decide to build a
team, you can need to getinto doing ads where you can like sign
more people so you can pay ateam. But yeah, most people can
just do that and be fine.I want to come back to sales and

(43:57):
conversations, but just what's what's stepSTEPH four is now just like professionalizing that
whole process and building systems and automationsbecause now you make it pretty Yeah,
now you make it pretty might Nowyou can focus on the website, the
sales funnels, like you know,the text message campaigns, the email campaigns.
But dude, like I've built yeah, multiple six figure businesses before it

(44:19):
had like a really nice website orlike any of that stuff. It's like
cool, this, this is fine. Like I can do a lot of
this just by being on Instagram andtalking to people in Messenger. So it's
like we don't need to have allthe fancy sales funnels and stuff. It
looks cool and it makes us feelgood. You know, but like until
you're generating like at least and untilyour business in general has generated at least

(44:42):
ten thousand dollars, you don't needa website. Brow you don't need a
website. I mean, I couldyou could even debate that you probably don't
even really need like an LLC allthat stuff, Like it's probably good to
have that, but like you coulddefinitely get by and still make five or
ten K before you're like I'm goingto go all in and like actually professionalize
the B business. I'm like,yeah, all stuff just slows down your

(45:04):
speed of getting clients and like starting. You know, I know that from
personal experience. That was the shinyobject syndrome. Like I wanted to make
sure my logo was perfect and thewebsite looks good and like all the things.
I just wanted them to look estheticallypleasing, thinking that, oh,
hey, this guy looks professional,I'm going to sign up with him as
a coach. But they don't necessarilygive a shit about that, right,

(45:25):
So I had definitely fallen into thattrap for sure. All my stuff still
canva, Like I lent it wentto Camba. I was like logo and
I just found like a logo.I'm like cool, Like I took it
and I just changed the the logoname it was, and it looks cool,
looks like a little area that's likegoing up in a circle. Leghit,
it's just off canba. It's nottrademark. I don't give shit.
Like it's probably not gonna be thereforever. So like at a certain point

(45:49):
I'll probably want to have a betterlogo and actually trademark it. But I
was like, no, this isthis, will do, this, will
do untill them that seven figures.Once I'm there, then I'll think about
it stuff. But I'm not I'mnot going to focus on that right now.
Like a logo, even a name. I got a name, but
it's not trademarked, Like there isanother trademark out there for that name.
Someone could just say, hey,stop using this name, Like okay,
fine, well you know what Imean, Like fuck it, fuck it,

(46:12):
okay. Yeah. What advice doyou have for someone like me who
did get caught up in making sureeverything looked pretty and had the right name
and the right logo and all thosethings. Man, Honestly, I think
people just kind of have to gothrough that because I did too. I
did too. When I first started, I was like out money, like
because I when I graduated college,I started in twenty fifteen, is when

(46:34):
I started my first online business,and I did the same thing. I
bought business cards, I bought logoand this stupid shit. And I think
people just need to go through itand then after their first business, maybe
their second business, they have areal business. Like oh, it doesn't
matter, you know what I mean. But I think a lot of people
do just kind of like just learnand if you want to, just just

(46:55):
don't just limit yourself. Don't spendlike more of the You could get all
that stuff for like one hundred bucks, you know, but don't buy a
professional'll spend over thousand dollars untilyou've made money. Like like that doesn't
just doesn't make a lot of sense. Like it, like I said,
it's that shiny object and it's it'sfun and it looks cool and you know,
you can post it on Facebook andyour mom's like, go, son,

(47:16):
it's so proud of you, likeyour grandmother can too. But yeah,
people aren't gonna no one cares exceptfor you. Yes, man,
that's that's the truth. Okay,let's let's talk sales and conversations, because
I know that this is a aarea that a lot of especially new coaches
struggle with, is that they feelthat the sales process is too sales and

(47:39):
they don't want to sell to peoplewho are asking for their services. It's
wild, bro, Like it's wild, I know, I think. And
again this is another thing that Ithink you as you become more you go
more in entrepreneurial like stuff, youjust realize that that that mindset is going
to really limit you're ability to serve, Like if I'm selling, is serving

(48:02):
Like it's like if I the firstact of someone committing in general, they
have to commit to themselves, andby the act of selling or having signing
someone up, someone is committing tothemselves and they're also committing to you to
overcoming the obstacle, which is likewe should celebrate that, you know what
I mean? And I think andI think we sometimes like, oh,

(48:22):
I just spent money instead of likeI just spent money on myself. Let's
go right, So, like I'veheld some people, we work their offer
a little bit to where it's likeeven in their Instagram bio, they've changed
it to where I help Like aboutone client who helps Christian women, She's
like, I help Christian women investin themselves. So like she's changing the

(48:43):
way that she even thinks about sales, where it's like, instead of them
making decision to work with you ornot, it's making a decision of I
want to invest in myself. Iwant to invest in my health. Right,
So it's like we need to changethe perspective of helping people invest in
themselves vers like helping people. Hey, you right, what is the point
of money? The point of moneyto accumulate? Well, yeah, money

(49:08):
to make your life easier, toinvest in yourself. So if if you're
hesitating to sell your product, that, well, this is a whole another
conversation. One you should fucking believethat your product will get the client the

(49:30):
result that they're looking for. Ifnot, then yes, sales is fucking
sales e Like you're trying to convincethem that this is the right thing,
even though it might not be.But that aside, if you believe that
your product is the best thing forthis person, it becomes your duty essentially

(49:52):
to help them see that. SoI don't use sales calls as like sales
whatsoever. It's like, hey,I'm on this call to help give you
the power to invest in yourself,like I want to see you. I
want to help you overcome this obstaclethat you're facing. Whether that's with me
or somebody else, I don't care. I just want to help you along
the process. Right, So,what are some of your strategies or I

(50:16):
don't like the term like sales scripts. It shouldn't feel like a script at
all, But what are some ofthe things that you recommend? Yeah,
I mean I'm a huge fan.I mean, especially for coaching, if
a tie ticket doing a two callenrollment process, so essentially call one is
just to connect and like get toknow the person rather than going straight in

(50:37):
for like a one call like hitch. Because a lot of times when people,
especially with coaching, because sometimes likeeven coaching, like I'm just I'm
not sure exactly what you do.It's like that first kind of fifteen minute
call or thirty minute call is likehopping on and just as the coach setting
the intention, Hey, this isthe intention of today's call. This is
not a sales call. I'd loveto get to know you, love for

(51:00):
you to get to know me,and if we both see there's an opportunity
for us to work together. We'llset up a second call where we can
go over more of my different offersand options for you. How does that
sound cool? That gives them likethe confidence of like if you're if you're
doing, if you're if you're sellingto businesses, A one call is fine
because they know they're on a salescall right Like they're like, I'm I

(51:20):
have so I'm looking for a solutionto a business problem. But give it
to me now. But like forto b to see people, typically a
two call one is just more relationshiplike driven. And also coaching is very
relationship driven, so that's often easiertoo to even get the sign up because
somebody knows when they're coming on tothe second call that they're going to choose

(51:43):
to work with you or not.And most of the time, if they
don't want to work with you,they'll cancel before the call. So at
least this has been my experience,is that like when we have those two
calls, like people, even forme, I know if I'm going to
purchase before I help on a call. Most of the time with people,
right especially on a two half,I have a fifteen minute call, Oh
I like this person, Cool,I want to hear their offer. I'm

(52:05):
more than likely going to sign upbecause I've already said yes twice. I
said yes to the first call,and I said yes to the second call,
and also also saying yes by showingup, So like you you know
what I mean. Like at thatpoint, it's just all right, what's
the price going to be? Youknow what I mean? What's the price
in times? Whim it going tobe? And are you flexible or are
you ridgid on that? What's theinvestment? Yes? Yeah, rice,

(52:28):
not price, it's investment right right? Yeah? Yeah, So this is
what you help coaches do, correct, Like structure all this and you help
them with the systems. Yeah,structure that. So yeah, that four
step process like craft the offer,learn how to sell it, learn how
to book more calls, both organicallyand paid, and then learn how to
automate it with systems and then eventuallylike once you built the systems and processes,

(52:52):
if you want to build a team, cool, you can just show
your process. You say this howwe do things? Cool? Um,
yeah, it's people homeworking right now? Are in that startup day? Is
though? Like under under ten K, there's a few who are above,
but I think a lot are andnot like to to five k, like
really really excited to get that tenK. That sounds tremendously beneficial. That

(53:15):
sounds exactly like what I needed whenI first started. That's what I needed.
I think that's why you created.I think that that's why most coaches
started there. Like dude, Igot started. Dn't know what I us
doing, you know what I mean? So it's like, that's what that's
what that's why we have offers.It's like and if I only have this
like five years ago, where wouldit be now? You know? Where
can people find more about that?Yeah? You can find me on Instagram

(53:37):
at doctor Matt Scheiber um, alsomy website Matt Scheiber dot com, and
then uh yeah, pretty much mostof the social media platforms at doctor Matt
Scheiber on YouTube, LinkedIn, LinkedIn, but and then Facebook. Two cool?
All right, two more questions.What are you most excited about?

(54:00):
Yeah, I mean right now,Um, this year is a year of
growth, Like I just launched thisnew offer in November, So this year
is building a team. So Ijust hired someone help me with Legion,
so booking calls. They started twoweeks ago. I'll be hiring a coach
next month, and then I'll behiring someone helping with sales, like a
coach to help fulfill your clients andyeah, okay, to help my clients

(54:21):
just like with weekly check ins,onboarding stuff like that, and then having
sales probably q Q two, Qthree, we'll see. So just like
you know, being able to builda business, like because I've been a
freelancer kind of doing like things withme and some contractors and actually to have
like a team. I'm really excitedto build a team. I'm also a
little nervous, I can be honest, like you know, it's a little

(54:44):
nerve wracking, but also like reallyexcited because I know that's going to build
it impact more people. What areyou nervous about the team building aspect?
Yeah, I want to say theteam building it's it's it's the being response
as promonsible but pay other people,like putting them on salary, right,
so you can put them on salaryor having them on a consistent retainer that

(55:05):
they're working for me like full time. So it's like, all right,
there's a I'm honestly nervous, butthere's a little bit more pressure because in
the past, it's like a projectcomes in, I'm like, all right,
lets outsource that to a contractor,and you know I don't. The
contractor has like twenty other jobs.But as I build, it's like,
I want a full time person who'shelping with legion, a full time person
who is gonna help me coach.Full time persons come with sales, so
it'll be a four person team andthat should be plenty to get me to

(55:29):
like low seven figures, which isperfect for me. I don't want it
like a massive business, but Ido need full time. So moving away
from the contractor outsource model to likeinternal building a team, so yeah,
I guess there's like there's more pressureto just have like consistent finances to do
that because with a contractor, ifif I don't have that, or if

(55:52):
like if I didn't have that,I could just do the projects myself.
But as I go to the team, it's like, no, like they
need to be financed and taking careof. So yeah, yeah, I
like to say there is no pressure, only practice. Yeah. However,
when the pressure is based on otherhuman beings livelihood, right, then that's

(56:14):
a little bit of a different story. Yeah, so I can absolutely see
that. And also if we doa little and lifted work here, the
nervous feeling is very similar, ifnot exactly the same, to the feeling

(56:34):
of excitement. Just how we're lookingat it, right, So it's like
what ifing the bad stuff? Ifyou you know, you're thinking about hiring
all these people, and what ifI can't pay them and what if this
fails and you know, I haveto let them go? Versus Hey,
what if I hire these people andI fucking crush it and I'm able to
give them a raise, Like thenit's just turned from nervousness to fuck,

(56:57):
yeah, let's go, you know. So these these little mindset shifts,
they're they're profoundly impactful. All right, last question, what does thriving mean?
Do you thriving automatically? When yousaid that, I thought of like
I thought, I just like theway that I feel, So like I

(57:19):
think thriving is like healthy, thefirst thing healthy and vibrant that came up,
say that, and then also likeliving and fulfillment, so like living
in feeling like what you're doing isis is contributing back to the world,
and like the greater health of theworld so your personal health and like the
world's health. My purpose is tomake thriving standard. Yeah, so I

(57:45):
got a little sticker for you,sweet dude. Yeah, that's that's.
My goal is essentially to make everybodyhealthier and more fulfilled. You've you've fucking
nailed it. And if if youyou are an aspiring coach and you're looking
to help individuals who were in yoursituation something that you overcame, I'm telling

(58:10):
you right now, I would haveabsolutely gone to doctor Matt Shiver to what
is it called online The Growth Acceleratoris my growth accelerator with the can Belgoo.
That's not trademark, so you know, but whoever you're in this nut
could be something else. Yeah,I absolutely would have gone to it because

(58:30):
it is exactly what I needed whenit sounds like it's exactly what I needed
when it first starting the coaching business. So if that's you, if you're
in that position where you're thinking aboutstarting or you're you're just new to it,
highly recommend checking out doctor Matt Shiver'swork. Your Instagram page is full
of very valuable content that people canget for free and if you vibe vibe

(58:51):
with it. Click link the bioand what's the process. Like, if
somebody does want to sign up,yeah, you can click the link and
bio right now, I just puta new training up there, but that
typically you put yeah, either oneyou can DM me, but you can
also go to the training and thenI'm gonna text you and then I'll be
like, hey, dude, what'sgoing on? Do you want to help?
A call? But now, likeI'll um, I won't pressure in
a call, but I'll definitely justask questions and just get clear on like

(59:12):
what you're experiencing. And if Ican't help, then I'll extend that fifteen
minute call. Sweet amen. Allright, Matt, thanks for coming on.
Appreciate it. Thank you,

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