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Adam Bedford, founder of Sans, joins the show to share his journey from launching an EdTech startup to building a design-driven air and water purification brand. He opens up about bootstrapping a hardware business, managing cash flow, and scaling with a lean team. Adam also dives into product design, e-commerce strategy, and the personal experiences that shaped Sans’s mission to make healthier living accessible.
Chapters
00:00 Introduction to Sons and Its Mission
04:15 The Journey of Entrepreneurship
07:15 Bootstrapping and Team Dynamics
10:06 Product Development: Air and Water Purification
13:10 Personal Influences and Health Awareness
16:11 Living in LA: A Hub for Health and Wellness
19:23 Leadership and Mentorship in Business
22:13 Learning from Successful Brands
25:13 The Hardware-Software Dynamic
27:42 Understanding Air Quality and User Education
31:27 The Importance of Water Quality
33:46 Expanding Product Ecosystem: From Home to On-the-Go
35:48 The Future of Wellness Products
38:53 Balancing Work and Personal Life
43:22 Building a Team and Company Culture
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