You know what the Savannah Bananas figured out? People don't come for the game. They come for the experience.
And here's the thing about your restaurant: your guests aren't coming for the food either. They're coming for how you make them feel.
The Bananas have a waitlist of over a million people. For minor league baseball. Because they understood something most restaurants completely miss: you're not in the food business. You're in the memory business.
In today's episode, I'm breaking down exactly how to run your restaurant like the Savannah Bananas—and why your marketing won't matter if you're not creating an experience worth talking about.
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