The Marcomms Heart To Heart

The Marcomms Heart To Heart

A podcast series that shares PR and marketing tips and advice to help you grow your business. In each episode, Ceris Burns, MD of Ceris Burns International talks to successful business leaders and marcomms experts. Tune in for insights on issues including SEO, social media, PR in the digital age, why social media isn’t going to replace the business website any time soon, GA4 – the next generation of analytics, international PR, internal and external marcomms tools, and much more! The Marcomms Heart To Heart is a production of Ceris Burns International in partnership with Bengo Media. Check out The Marcomms Heart To Heart www.marcommshearttoheart.co.uk where listeners can also find top tips inspired by the series as each episode airs.

Episodes

December 4, 2023 35 mins
Are you currently deciding whether podcasts should become part of your marketing activity? Want to know more about the benefits of creating podcasts and how to make your series stand out from the crowd? Whether you’ve already produced podcasts or are a total newcomer to this space, you’ll learn lots from this episode. Our guest is Steve Austins, Co-Founder and Director of Bengo Media, and he shares tips about creating compelling au...
Mark as Played
Want to get to grips with search engine optimisation, digital advertising including pay-per-click, and social media? Just how important is the user experience and what are the latest trends? Our expert guest is once again Luke Quilter, co-founder and CEO of award-winning digital marketing and education agency Sleeping Giant Media. So put on your ear-pods and tune in for more fascinating insights!

If you missed it, check out Episode...
Mark as Played
October 9, 2023 43 mins
Public relations is a vital part of your marketing communications, but how do you manage effective B2B PR campaigns in today’s digital world? Get first-hand experience from two sales and marketing experts about why they use PR in the UK and overseas, their choice of channels, why getting internal buy-in is crucial and what they do in terms of campaign measurement. Hear from our guests, Jeremy Rossall, Head of Marketing at Brightwel...
Mark as Played
September 18, 2023 25 mins
Digital marketing… we all recognise its importance, but how can you put together an action plan for your business and what elements are most crucial for successful digital performance? Need a hand with getting to grips with GA4 – the next generation of analytics?
To make your digital marketing manageable, this episode focuses on the website as your central communications hub, as well as top tips for digital planning and key measure...
Mark as Played
September 8, 2023 1 min
A podcast series that shares PR and marketing tips and advice to help you grow your business. In each episode, Ceris Burns, MD of Ceris Burns International talks to successful business leaders and marcomms experts. Tune in for insights on issues including SEO, social media, PR in the digital age, why social media isn’t going to replace the business website any time soon, GA4 – the next generation of analytics, international PR, int...
Mark as Played

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