February 9, 2024 • 46 mins
Join us for a special episode featuring Samantha, as we explore her inspiring narrative alongside Chris Pollinger, her trusted business advisor. With over 25 years of executive experience in real estate, Chris brings a unique blend of strategic leadership and entrepreneurial drive to the table. Discover how their partnership turned the tide, transforming challenges into opportunities and ensuring the survival and growth of Samantha's business. It's a story of grit, innovation, and the power of mentorship in the world of entrepreneurship.
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Episode Transcript
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(00:00):
Hello, lovely people. This isNicole and this is Samantha. With the
power of We, we are hereto switch it up and teach you about
business relationships and how to not onlysurvive, but make it in Los Angeles.
In each episode, we will havetop influential guests from the world of
real estate. We work hard,we stage hard, and we get it
(00:20):
done the power of WE. HeyNicole, Hello, how are you doing.
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I am doing great. I'm soexcited about today because without this next
guest, I would not have abusiness, that's for sure. Everyone always
asks me, who's the man behindyou? I'm like, what, I
am the man? And actually,this this person has helped me so much.
(01:03):
I you know, before I talkabout him, there's a special story.
Like I met him. He wasworking with a big event, big
realtors, and I was like,who's this guy sitting across from me.
I was already judging him. Iwas like, oh God, And I
was like, is he really gonnaknow what to tell me? I doubt
it. And all of a suddenin the pandemic hit and I was like,
(01:26):
holy shit, what am I gonnado? I'm freaking out like I
usually do. He was like,so calm. What do you mean you're
essential? I'm like, what thehell does that mean? He's like,
just do what you need to do. I go, Chris. Everybody is
shutting down. Everybody is like intheir houses. My mom wouldn't even see
me. They didn't know what todo. They were running for toilet paper.
(01:47):
And I was like, what thehell do I do? He's like,
you just do what you usually do. You just go and see homes
and help people and stage them andno one will bug you. And I
was like, wow, he hasa point. Maybe I should do that
right, Yeah, And you werethere? What was I doing? I
mean, you were doing it.But Chris has always had that like he's
(02:07):
calmed you and helped you see everythingthrough, and it's it's I mean,
the whole world, to be fair, was freaking up now. And I
was like, okay, I'll justdo it. Every week. I was
like, just tell me what todo and I would do it. And
that's what we did. But thisguy is so freaking incredible. Chris Pallinger
is a dynamic force in real estate, combining over twenty five years of exclusive
(02:30):
with experience with his entrepreneurial zeal.Known for his strategic leadership and in the
inn I can't say the word inanovative solution. Chris excels in driving operations
efficiency and sales growth and that iswhy Elite Home Staging is where it is.
(02:51):
So welcome, Chris, how areyou today? I'm doing good.
I'm doing good. Honored to bepart of the show. This is fantastic.
It's been so cool to watch theshow be birth and brought into the
world and then continue to grow andthen be a featured guest. And I'm
beyond honored and tickle to be heretoday. I know, Chris. I
(03:13):
mean, honestly, how many timeshave I come to you going I want
to do this, I want todo this, I want to do this.
I want to do this every conversationconversation so he kind of like keeps
me, you know, in line. But no, no joke, Chris.
I mean your career has been incredible. I mean you've had partners,
You've like worked with the biggest agentsin the world. Now you travel all
(03:37):
over the world. Tell us alittle bit about yourself. Well, you
know, I stumbled into real estatekind of in happistance. I actually didn't
want to be in real estate.I started in commercial finance and did really
well in commercial finance and ended upthrough a story I'll try and condense it
(03:57):
because it's an interesting story, butended up back when I played football,
i'd have esports injury. So Ihad gotten screwed beetle of the pad lines
and my spine had been shifted andinverted and I had eight ribs that I
had been knocked loose on the spine. So I've been living with this condition.
It was degenerating in nature, andI knew I needed to get it
fixed. And so I went inand they told me I was going to
(04:18):
have a two year recovery period onthis for the surgery. And I had
done well enough in commercial finance whereI put enough money away where I was
okay, I could, I couldlive off of the interest, and I
was I was doing fine. Iwas married, I had one kid on
already, I had a one anda half year old, and then I
had another one on the way,and so I decided, okay, we're
(04:41):
going to take this time. I'mgoing to go ahead and take get the
surgery done. And it was thefirst time surgery I had ever been done
at the USC Medical Center at thespinal Center there, which was incredible.
Well, the night before the nightbefore the surgery, or the day before,
I went in for my preofp appointmentand they said, you have seventy
percent chance of never walking again afterthe surgery. So that was to me.
(05:03):
I was I never knew this.It was crazy. Yeah, wasn't
necessarily mentally prepared for that. Youknow. I thought that my life would
be okay, but there was alot I mean, obviously I was living
with a lot of pain at thatpoint in time. And then so that
night we went out to dinner withsome friends and I got a call that
night from the FBI, and theFBI said that they wanted to inform you
(05:27):
that the the account manager or theaccount the financial manager that was holding all
of my money had left the countryand had vacated their offices in the middle
of the night. And I wasfairly small potatoes for them. They got
a casino money and a bunch ofother stuff. So in a moment,
I realized that I had lost alittle bit more than two and a half
million dollars that I had saved up, you know, so that I knew
(05:49):
that I was going to be ableto do this surgery, and I knew
money was gone and the surgery Ihad a seventy percent chance have never walked
a in And so I called mentorand I said, what do you think
I should do? Should I canceledthe surgery and they said, no,
do it, We'll figure it out. You know you always land on your
(06:11):
feet. I said, okay,So I went in the next morning,
seventeen hour surgery. I woke upand I was able to wiggle my toes.
And when I was able to wigglemy toes, I knew that I
would be okay. So every eversince that moment, I've always been somewhat
positive anyway, but ever since thatmoment, I've been I've been grateful each
and every day that I can wakeup and wiggle my toes. And how
(06:32):
bad can a they be? I'mnot it could be worse, right,
and so so I have this inherentgratitude that comes with it. But so
I'm in intensive care per week,as with tubes and everything else coming out
of my body. When they rebuiltmy spine because I have seventeen inch seventy
tain the inch rods in my backthat hold everything together with bolts and screws
(06:55):
and everything else. Nine levels inmy back fused together, and they aid,
so I get out of the hospital. I'm like, what am I
going to do? And so Imy dad at the time said, well,
you should get into something really stable, like residential resale real estate.
And I was like, which isreally hysterical that my family thought that was
stable. You know an industry thathas zero, you know, zero retirement,
(07:20):
zero benefits, zero anything. Butit's just, you know, it's
it's it's what I It's what Icould do. So I ended up taking
my taking all the classes for it, getting my license, and within a
few months I was doing rehab foror four hours a day and then the
rest of the rest of the timeI was working. So between those two,
(07:43):
within a couple months, I wasnumber two in my office for selling
real estate. I didn't know whatI didn't know at that point in time.
I just knew I had a wifeat home and two kids that that
needed food and diapers, and soI needed to get to work. And
so through that, I kind ofworked through that and climbed the corporate ladder
and did a number of different things. I've had my own brokerages, I've
(08:07):
grown brokerages. I've been regional management, executive management, and I had the
privilege of leading three of the topthree or the top five companies in the
country at one point in time oranother and doing big turnarounds and big doing
big growth pushes for them, whichwas fun, and that led us to
working with a lot of luxury people. That's kind of where I was born
and raised, was in the luxurymarkets. It's what I know, and
(08:28):
so I was able to leverage that. Now I work with companies all over
the world broke owners that are justfabulous people, and it's a lot of
big teams and then select agents thatwant to change the world and want to
do wanted to do great things forthe industry. And then along the way
we also do some stuff with companieslike yourself who are attached to real estate
(08:54):
by proxy, and then also someprop tech and fin tech companies, which
is which is always kind of funfrom a standpoint, Wow, what don't
you do Jesus? Wait, thatmakes so much sense. Why you came
into my life? Because I waslike, I wanted to be the top
and I didn't know how to go, where to go. I had to
get rid of my partner. Ididn't know where I was going up or
(09:15):
down. Oh my god, that'sgonna makes so much sense as to why
you handle like, whenever I cometo you with problems or issues, you
handle it so calmly and with sucha sense of ease that like your experience
just makes it make a lot moresense. And honestly, it's incredible.
Yeah, it's very incredible inspiring.And part of that's just my DNA too,
Like you know, I tend tobe very stoic in nature anyway,
(09:39):
and so you know that's that's beenpart of my superpower kind of in my
in my that is a superpower forsure, I mean, because it is.
It is something that I'm a verygood rudder. You know. For
people to have giant sales, youknow, I want to sail that,
you know, sometimes they just needthat little bit of grounding, Yeah,
to say this is a wait,this is where you need to point things
(10:01):
and remind them why they're doing whatthey're doing. It's a good yeah,
I mean that's my passion. Ilove. I love working with the leaders
that are making noise in doing thegreat things, and it's great things in
the world. I think it's theworld's a better place because great people do
great things, and I am honoredto be a little piece of that.
Yeah. I mean it's interesting becausewhen I met you, you were really
working with it. Seems like theteams in real estate were like the hot
(10:24):
thing. So now which you've helpedus, we've created teams in staging and
that has been I mean Nicole andKayley, I mean their teams in our
staging have been great. But it'swhat impresses me, and I think people
want to know, like, howdo you stay calm during these things?
(10:46):
Like I mean when you were tough, when you helped me during pandemic,
I literally was calm. I wascalm. I was like everyone was shut
down. I was the only oneout there and I would call you and
I'd be like, Chris, amI going to get in trouble. No
one's on the everyone's freaking out.They everyone's you know, thinks I'm totally
insane, and You're like, justkeep doing what you're doing, Just keep
(11:09):
doing what you're doing. I mean, yeah, I have been accused of
being humans annex, you know,by on a couple of occasions. You
definitely ar that's fun. I thinkI think it. It kind of comes
down to, you know, priorto when I got in the commercial finance,
I did a couple of years ofwork in UH Celebrity Executive Protection,
(11:35):
So I did bodyguarding work and alot of the a lot of the training
I went through that and the certificationof that and all of the things that
you had to do with that reallykind of matched my natural style of being
calm under pressure. And so Ifind myself that the bigger the stakes,
the bigger the chaos, the morecrazy things are, the more focused I
(11:58):
become. And it's just again,it's it's a superpower I have. I
wish I could share with everyone,but I know it really is the superpower.
And every time I come to you, it's like I want to do
this, Okay, this is howwe do it, and you know,
it's it's it's so you know,I just went to the Paris show and
I was, you know, meetinga lot of different people at the show,
(12:20):
and there was realatures there, whichwas interesting to me because they don't
really stage as much, right butthey were checking out because they wanted to
stage, you know, themselves.And so I'm just curious, what is
the market in Europe right now,what's going on in Europe is the Is
the market busy like ours? Yeah? Great question. So Europe is a
(12:43):
really interesting animal because each country issomewhat different, you know, in their
in where they are in their lifecycle. Population has a big, big
factor to do with that. Thevarious political systems in each country is very
very different, and so you know, Italy, for example, is doing
really well, France is doing reallywell, Germany is horribly, is doing
(13:09):
horribly, it's miserable. Right,So each different area is having some different
effect. London and the UK,you know, doing fairly well and kind
of rebounding, if that makes sense. So it's interesting kind of working on
a global on a global set,because you do get to see that the
(13:30):
influences of the different parts of theworld, and then you have things like
fiscal policy and you have geopolitical issuesthat come into play. Population issues are
something that's coming into play, especiallywhen talking about Asia and some of those
other areas. So you know,all of those things are factors that filter
down into the various way that thosedifferent markets are behaving. But the interesting
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thing from a luxury perspective is thata lot of the luxury that's selling in
Europe is selling from US. Peoplethinking there are are buying because of a
plan B, because they're looking atthe unsettled nature of the US at the
point time interesting and vice versa.A lot of people are buying in the
US, and some of these differentluxury markets are also European or South American
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or Asian looking for a place thatthey can have a plan B because they're
seeing instability within their part of theworld as well. So kind of a
fascinating migration that we're seeing with itin the world. Well, when I
was there, I was watching areal estate show the Agency have You.
And you know what I liked aboutthe European real estate shows is this was
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a family show. It was amom, dad and kids, and they
were doing all of Paris like luxury, you know, and they were it
was real. It was like nota bunch of chaos and craziness. It
was their real life and it wasit was inspiring. Actually, it was
truly inspiring, and I was thinking, Wow, now that's a real estate
show that you know, is respectable. Honestly, the reality shows there are
(15:11):
much more reality than we are us. Our reality shows are much more traumatized.
Yeah, just for they get betterratings that way. And I've had
the privilege of working on a few, you know, on the back end
of production of a few of thereality shows you know here, and there's
very there's very little reality to themat disappoint It seems like they're kind of
(15:33):
fading out. Is that true?I mean, I don't see are they
still getting bigger? Yeah? Thepandemic really shifted things. The pandemic made
us kind of collectively as a asa worldwide audience, have this collective mid
life crisis, and we all reevaluated ourselves where we lived, what we
did, how we did it,what was meaningful to us. And so
(15:56):
a lot of the shows that wereprior to that were very glitzy and very
glamory and very very focused on thison the materialistic aspects, the rewards that
real estate can bring. And withCOVID, we we we all kind of
centered, right, it became somethingthat we all became much much more attuned
(16:18):
to ourselves and really what we wanted. And in that attunement, we decided
that collectively that there are things thatare more important than money, and you
know, we wanted a higher qualityof life, and we wanted to have
we also wanted to have money,right, that's it's not that, it's
just that we didn't necessarily feel likewe needed to be as flashy with it.
(16:40):
And so because of that shift,culturally, a lot of the shows
got stuck, you know, intrying to pivot to something different. And
so you still see the shows,and you still see that there's still an
appetite for the shows, but theyhave toned down and they are kind of
in the process of toning down abit. It'll be interesting to see if
(17:00):
that that continues or if over thenext couple of years it spins back up
and you know, we get backinto the hustle culture as that becomes more
and more celebrated again. That's yeah, that I agree with that. Okay,
So what I want to I reallywanted you to come on here and
talk to the younger audience because youknow, people in their twenties and thirties,
(17:22):
they are they are a lot moremotivated than when I was young.
So I know, you know myson, you know, he's in commercial
real estate and he makes all thecalls and he's you know, doing really
well, but he hasn't he hadn'tmade a sail yet, right, and
you called him, and all ofa sudden he called me and he like,
felt so much better. What areyou telling these people? How?
(17:44):
How can they feel better after acall with you? It's christ Yeah,
that's me, I guess you knowthe uh And I'd be interesting to hear
Nicole's take on that. Yeah,that's what I want to say. One
of the one of the things Ithink with that is is because I was
because my background is luxury. Thereis no size one, size one,
(18:06):
size one size fits all, right, I mean, everything is unique to
the person and what they're trying toaccomplish and how they're trying to accomplish it,
and so helping them figure out themselvesand figure out the best path for
them as an individual for their bestlong term success. That's that's that's kind
of what I do, And that'sthat's my sweet spot as far as that
(18:26):
goes. And so you know,in talking to your son, for example,
sitting down with him and helping himhardness all this raw energy and all
this raw talent and being able totranslate that into some workable steps that he
can do moving forward to help focushim in the right direction, so that
(18:47):
it's kind of like light. Youknow, if you walk into a room
and it's just there's just a lightbulb on, it's nice and it lights
up the room. But if youcan focus that light into a really narrow
path, it can become a laserand cut through pretty much anything. And
so you know, like that withour energy, you know, we just
focus our energy in the right spot, we can accomplish amazing things. Yeah,
you know, and there's a timeand a place for both. So
(19:08):
there's a time to I mean,looks at what you've done with I mean,
that's what you've taught me. Islike you came from call get let's
backup. But Chris is alway outof college to right straight to elite and
I am like I threw her intoeverything. Yeah, and at first it
was a lot. But something thatChris taught me is like just to stay
(19:29):
focused. I feel like and like, I mean, as humans are just
in general, we have so manylike thoughts, right Like it's like how
can I do this? How canI do this? How can I help
this person? And when you're managinglike I manage about like fifteen people,
there's always someone who needs you somethingChris has taught me that's really changed my
like whole management skill set is todelegate my time and have people help each
(19:49):
other. Right, because we're onlyone person, and I I was struggling
with like how can I be everywhereat once? But when I realized once
you taught me to like kind ofgroup people together and have them help each
other under me, it changed everything, and my sales went through the roof.
Right, instead of everyone calling youfor every question, they're calling each
other to help each other. They'rein teams, they feel supported, and
(20:11):
then they come to me with theimportant issues, and that has helped our
sales tremendously. Well well done,Chris, I couldn't have done it without
you. That's very well. Thankyou, thank you. And Nicole.
Nicole has you know, not onlythe raw intelligence, from the raw talent.
She's just she's an amazing, amazing, amazing woman and she's gonna do
(20:36):
braezy things that it's gonna blow allof our minds because she just the raw
talent that that one has is Iwish I could bottle it. Yeah,
you always say that I know,but that that kind of stuff is what
helps me like go further. Youknow what I mean, Like when you
tell me that and you like kindof acknowledge the fact that you see what
I'm doing and all that stuff reallyhelps me like go further and push,
(20:57):
push harder. Yeah, that's that'sit's amazing. So where do you see
this year, Chris? Because Imean last year real estate was down forty
percent and I still kicked ass thanksto you. Yeah, but well where
are we going this year? Ithink it's going to be a better year.
It's going to be better year.So it's going to be to the
(21:19):
twenty twenty four is going to bebetter. It's going to be more there's
gonna be more transactions. Prices areholding firm, We're going to get some
rate cuts which are going to help, and you know, it's gonna it's
going to be a better year.And it's that's gonna be great. Twenty
twenty five is going to be anamazing year as we as we kind of
come out of this recovery. Sothis year is going to have some pumps
(21:41):
and bruises. But just because it'san election year and there's there's a contigious
election on that on the right.Never we never get a break, do
we never pandemic. It's going tobe better than that year, right,
So, I mean, you know, last year twenty twenty three, interestingly
enough, was was the worst yearfor transactions. And you know, really
estate, if prices go up,the prices go down, you know,
(22:02):
we it doesn't affect us all thatmuch. It affects us a little bit.
But when when transactions stop, thatkills us. And you know,
the transaction count last year was theworst it's been since nineteen ninety five,
and in nineteen ninety five we havetoday we have twenty six percent more population
than we did in nineteen ninety five. So it was a massive downshift and
(22:26):
that you know, the FED rate, you know, more than doubling rates.
And of course of nine months,you know, just slammed on the
brakes as hard as they could,and transaction flow stopped or it didn't stop,
but the only the only people thatwere buying or selling were people that
had to. And so this yearwe're starting to come back. We're already
having a really strong we already hada strong January, a lot of a
(22:49):
lot of optimism that this year isn'tgoing to suck as bad as last year.
And you know that it's going tobe okay, and we can see
light at the end of the tunnel. And there's a lot of people that
didn't survive this last year. Alot of brokerages didn't survive, a lot
of companies didn't survive. But thefact that you guys, you know,
did, really did really well lastyear. You just didn't participate in a
(23:11):
downturn which was yeah, which wasalway increasing, thank god, Yeah,
you know, which which means thatas the tide rises, you guys are
you guys are going to be offto the braces. So you told me
I was going to be the top. So I'm not stopping till I do.
Everyone's like, what are you goingto retire? I'm like, retire
when I'm dead. There is noretire. That's a gen X kind of
(23:33):
attitude, right, I mean,like, you know, we none of
us really think we're going to retire. Part of the it's part of our
cultural like when upbringing is we've alwaysrelied on ourselves, right, you know.
And so you have this really interestingbecause now we're getting into the space
where our generation is now becoming theleadership of industries, right, and we
(23:53):
bring it with we bring this attitudethat's a that's that's a really kind of
a rope or feral attitude to it, you know, and it can be
somewhat caught callous and artless just becausethat's how we were raised. If nobody
cared, so if nobody else caredabout us, and we got to care
about ourselves. And so that's whyyou see a lot of the executives now
and a lot of the people youknow that they have tattoos and they have
(24:15):
you know, I mean swearing onstage, you know, when you're speaking
is okay now? Where ten fifteenyears ago that was a taboo subject,
right, So you know, we'redefinitely moving into a new era which is
going to be really cool and reallyfun. It's going to be a great
era. Because the gen xers asa as a as a kind of a
(24:36):
thumbnail for the for the entire generation, they've been thirty for their entire lives.
When they were like five, theyhad to be thirty years old,
right, and they just you know, and as they surpassed thirty, they're
still staying thirty years right. Iin some ways like I feel for you
know, the generations that that areyounger, the millennials, and the and
(24:57):
the and gen z uh just becausethey have to put up with us.
But you know, at the sametime, like hopefully the next few years
we can kind of show what someof the positive aspects of that attitude and
some of the positive aspects of thefact that you know, part of the
in fact part of the thing ofwhen the world shut down and saying,
(25:18):
hey, you know what, theworld didn't shut down your mortgage, The
world didn't shut down you're responsible tomaking you know, payroll. The world
didn't shut down those things. You'vegot to stay at working, right.
That came from an attitude I don'treally care what anybody else has to say.
We have to do what we needto do because we have to do
it. That's just that generationally thatwas our attitude, like Okay, I
can't cry as much as I want. Nobody cares, right, And so
(25:42):
that's something that we you know,bring me to the table, and and
that's important where, yeah, wherewe're going in the future. Know,
that's where we're going. Especially Isee that a lot with the younger generation.
They they get frustrated and I'm like, you don't think I've been through
a lot. Listen, I've beenthrough so much. Chris knows I've been
(26:02):
through the world and you know everyand the best thing about this is is
that you can always change and addthings to your career. I thought I
just had to be a stager.Well now I have a store now and
a podcast, and now we're openingup in the UK Elite Mason and and
then I didn't even talk to youabout this, but we just got two
(26:22):
dms. They want us to helpthem start opening their staging companies. Of
course, you know, since withall the experience, we're going to do
that. So but it's just,you know, it's so important that people
in business have people, coaches,whatever you guys want to call yourselves that
we can go to. I've alwaysbelieved in coaching. I have a life
(26:44):
coach. I have my Chris coach, you know. I you know,
it's it's so important because we feellike I think where people get so stuck
is they don't know the answer right, and they try to go to these
groups or that group. But whenyou have a one on one coach that
knows you, like I could callyou freaking out what am I gonna do
(27:04):
to day? And you're like,Okay, we get centered we map it
out and the next day I'm doingwhatever is done needs to be done.
But people don't believe why do youspend so much money on coaching? Because
that way it calms me down,makes me grow as a person, helps
my team grow, you know,like, and I don't just keep you
(27:27):
guys for myself. I pass themon to my kids, my employees.
And I think if more people didthat in their businesses, it would help
them so much and not feel likethey're up against the wall because sometimes as
a CEO, you have everything comingat you at once, right, and
it's like what do I do first? I think taking one step at a
(27:49):
time is with you has shown methat, you know, I can do
anything I set my mind to.I mean, look, I almost lost
my company like ten years ago andthe pandemic happened, and then you know,
now we're just off to the racism. We're like just you know,
bigger than ever, bigger than ever, and nowhere near where you're going to
be right, And that's the that'sthe cool and exciting thing is you know,
(28:12):
for for a lot of people,especially owners of companies, it's a
lonely place, you know, whenyou're in whether it be real estate or
in any other industry. If you'reif you're the owner or you're the CEO,
there's so much responsibility on your shoulders. And it's not something that you
can unload on people that are onyour staff. It's not like there's people
(28:34):
around you that really can listen andhelp you guide you through that process.
You need to talk to somebody who'sbeen there and done that, right.
I mean, you need to havesomebody that has, you know, run
billions of dollars of volume and hadyou know, thousands and thousands of people
that they were responsible for, tohelp understand that the global complexity of how
(28:56):
do you deal with employees, howdo you deal with hay role, how
do you deal with you know,all of marketing, how do you deal
with all of the marketing and advertising? And when do you when do you
make cuts because you need to makecuts on a financial basis, And when
do you invest in growth because growingis the better solution than making cuts,
you know, and that's what we'redoing. And I'm not going to lie
(29:18):
all the scary all of those allof those questions. You know, it's
helpful to have people have gone throughthat process before and learned, you know,
learn from the mistakes, learn fromthe mistakes of others. So you
know the people that like yourself,who who really invest in that the return
and return on investments always there inspace. It's just you know, you
(29:40):
have to be you have to bewilling to listen. You have to be
willing to find the right person foryou that understands you know what you're trying
to do and really believes in youat times more than you believe in yourself.
I think a lot of Yeah,that's so true, and I think
a lot of times companies and CEOsget stuck at like first they have the
mom and pop, then they havethe next level. Now we're at my
level, and it's like pushing throughthat barrier to get to that top,
(30:04):
you know, the ten million mark. It's like, I know we're going
to do it, but it's it'sI always think, how what should I
do? And that's why it's sogreat to have someone like you, because
I'm always I'll come up with certainideas and then you actually implement it.
And that's the thing with a lotof CEOs. We're creative. I'm a
(30:26):
creative person. I'm a visual person. I don't know how to get here
from here to here. But Igo to you, you say, Okay,
this is how we have to doit. Then I call you back
for the next idea. Do wedrive you crazy or what? No?
Not at all, not at all. I mean again, my greatest joint
life is seeing people with tons ofenergy and tons of ideas and tons of
(30:48):
potential meet that potential. I mean, I think one of the saddest things
in the world is potential that's lefton the table. I hate potential because
it just is that gap between whatpeople have and they're able to do and
what they're currently doing right. Andso I'd rather them exhaust every ounce of
their potential. And for me,the greatest satisfaction is helping people, you
(31:08):
know, navigate those roads and putthat put those things together. And you
know there's times that yeah, weabsolutely roller verse leaves. It's not just
advice with rollerbrour sleaving and get dirtywith you just so that we can,
you know, we can make surethat you get to where you need to
go. It's it's it's amazing.Honestly, I couldn't have done it without
you. But you know, it'salso believing in yourself and you know,
(31:32):
I think that you can believe inyourself so much, but then when we
hear from you you got this,it's it's just another level. Because I
mean, look at the Kardashians.They they keep hitting another level, another
level. Don't You don't think they'rescared? Of course, or said they
have a lot more money invested inthan I do. I mean, each
time you hit a different level,you're putting in a lot of money into
(31:53):
the game. It doesn't just comelike that. It looks like yeah,
but it doesn't. So you know, I'm excited for our next boom.
I'm excited for Ali Mason to hitthe UK because I always wanted to get
into the you know, European market. That is one of my goals.
And when Laser came to me,I was like, oh my god,
(32:15):
another dream is coming to me.You know. So I'm super excited about
that. I'm excited about your help, and I know Nicole's looking forward to
lots of education from you. AndI think one of the great things that
you do for teams like mine isyou come out and you talk to them
(32:37):
and you help them with their sales. You actually come down to their level,
which we need to do that againbecause it's important because as for Nicole
and I are the boss, right, so they can't hear us all the
time. So when you come outand you talk to them on a sales
level, you know, a globallevel, they're so much more interested to
(32:58):
listen to you. So I thinkthat's incredible that you do that, And
I think that's why you're so successful, because you really work with the people
and you know how we are,and you know, I'm very picky.
I don't like a lot of peopleto tell me what to do. Yeah,
but you is like, okay,Like everyone's like, did you talk
(33:19):
to Chris? I said, notyet, Well go talk to Chris literally.
So I feel like I focus onsales, and that's something we talk
about a lot. And you cansell pretty much anything in every industry.
But something you've taught me is likethe science behind sales. So I was
wondering if you could like share ita little bit for like people who are
in real estate trying to sell orjust trying to sell anything really yeah,
(33:42):
because they get nervous, they getin fear. Yeah, it's interesting when
it comes to the science of selling. Real estate's an interesting game because selling
and real estate is very different.It's a relational cell, it's a consultant
cell. So people that come abackground of a sales background get into real
estate and they tend to struggle atfirst because they bring more of the hard
(34:06):
angle closes in that and like they'reselling a car, or they're selling a
widget, or they're selling something ofsmaller value, and they're used to doing
a lot of volume in that inthat arena, and they get into real
estate and it's a it's a muchlower volume but much higher emotional value with
with the sales. And so thosepeople have some struggle they have to go
(34:28):
and go through. And then youhave a lot of people that didn't come
from sales at all. They camefrom retailer, they came from being educators
or whatever their background is, andthey get into real estate and they don't
really have any sales experience whatsoever.And you know, but they like helping
people. They got into real estatebecause they love people in houses, right,
And if that's if you get intoreal estate, because you let people
in houses within within a year,you're going to hate both of them,
(34:51):
if that's right. Hysterical, right. But one of the things that you
have to really understand is is thatyou know sales in real estate, it
has to come from like a compassionatesales standpoint, and there has to be
a great deal of empathy that comesin in with that because ultimately, with
sales, what we're trying to dois we're trying to help people achieve what's
(35:12):
in their long term best interest.And you know, it's them and what
their desires are, and we're workingwith them and their desires to help them
meet what their desires are and givingthem solutions to get there. And honestly,
when it comes to real estate,what to tell the real estate folks
a lot when I'm when I'm speaking, when I'm going around the world doing
keynotes, is that they need totake that role seriously because and I've told
(35:37):
you know, Nicole, you andthe team that it's better for the it's
better for the prospect that's sitting infront of them to go with you than
to go with some Yahoo company that'sgoing to mess it up. And it's
it's more compassionate to take that businessbecause it's helping them accomplish what they what
they want to accomplish. You're givingthem great value you're giving them great insight,
(35:59):
you're giving them great service, andthey could be going to a competitor
that's going to botch the whole thingup. So it's the kindest thing you
can do is to help help themsell that. There's a whole lot of
science that goes behind that, asfar as psychology and and how we use
it. You know what we saywhen we say it, our tonality,
how we how we put our physicalpresence when we're in a situation. You
(36:22):
know, tons and tons of stuff. They're years worth of knowledge base that
we can condense down. But yeah, if if anybody listening is is interested,
reach on, give me a shot, and I'm happy to share them.
How do they get a hold ofyou? I'm on, I'm on
all the socials and you can.You can also go to UH to our
(36:45):
website UH real Estate Luxury leaders dotcom or our e lux leaders dot com.
You can either one of them.Work goes to the same place.
But yeah, we would love tohear from anybody and share sharing any secrets.
Yeah, if you're listening, Iwould definitely do that. He is
incredible. You definitely want to askhim questions and he's nice. Yeah,
(37:10):
Well, you know what you kindof do is I always say this one
thing, what is it? Wemake their dreams come true? And I
realized that during pandemic because they werecrying and please help me, and you
know, I would stage it andthey would sell it. During pandemic.
We were making their dreams come true. And that's what I'm going to try
and tell the girls, because you'rereally really if you're really selling to help
(37:35):
them instead of just selling to makemoney, it's different. I didn't start
this company for money, I reallydidn't. I started it because it was
I wanted to help people and Iloved it. Yeah, I think that's
a big part of it. It'shelping people and loving it. And like
I think a huge part of hisliking who you're working with, like building
connections with your client, because likethat's the parting with these people that it's
(37:57):
it's easy and it comes back toyou, right. Well, I think
at that, Nicole, honestly,I mean, I know you're a lot
like me, but you are amazingwith your your clients. And and the
reason is is because you have patience, you get to know them. They
call you your I mean they,I mean she did an Instagram thing whatever
that thing is. Yesterday and allof a sudden, all these TikTokers want
(38:19):
her to do her house and shelike, I really liked them. She
was there for hours. I wastexting her, when are you coming home?
I'm like worrying. One of thethings is like just like being human
and like connecting with people, andthat's something I really enjoy. It is
like learning about people in their lifeand like, like my clients, most
of them tell me their struggles they'vebeen through. I know everything about them,
like they become my friends and yeahsexactly. Yeah, it's so important.
(38:43):
And that's certainly something that that yourgeneration has as an advantage over because
it's a very connected generation and soyou know that's that's one of your worst
superpowers, right, But that wasn'tlike that for us. I was like
that, that's why I Yeah,no, it wasn't like that for us.
People were very closed. They didn'twant to talk, you know,
(39:04):
and I'll be like, hi,but you know, bust in and make
them love me. Yeah. Wellyeah, I mean, and you know,
Sam has always always had to dowhatever it takes attitude, which is
which which makes her She's going tobe undeniably successful. Right, it's just
how fast she's going to get thereand how many how many roadblocks she's got
a bulldoze over, right. IMean that's the thing is she's going to
(39:27):
get there with or without me.Right. It's not that she's going to
not be successful and she's not workingwith me. I'm just trying to help
her get there faster and with lessbruises, right, and leaving less bodies
along the trail. That's that's true. I'm always like, but I want
to do it this way. She'sgoing to do it just because she's going
to do it anyway, you know. That's That's part of the beauty of
it. It's part of the beautyof it. I know I will be
(39:50):
you know who one of these days. So, oh yeah, Staging and
Mason is going to be huge.I am excited about it. I I
think the UK lap Mason in theUK is going to be very powerful.
They're very excited. When Nicole andI went there and spoke, I mean,
think about it, She's twenty fouryears old. She's going to speak
to stagers in the UK who've onlybeen in the industry for seven years.
(40:15):
I mean, she was tired andsat on the stool, but you know,
we were so jet lagged. ButI mean, you know these people
when I when I met with Laserand we were I met with all these
I've had so many friends. It'sso interesting to see, like how just
I've only been working with you forlike three years, for three years,
how much I've learned in three yearsversus like and how much for your whole
(40:37):
life? Nicole? Yeah, Imean you were working for your whole life,
my whole life. I mean that'strue though. Maybe that's why I
but like seeing these people who havetheir companies in Europe and like I was
able to teach them things and Iwas like surprised by it. Actually,
Yeah, I think that's the onething that too, you know, people
don't necessarily understand is that LA theLA market is such a cutthroat market.
(40:59):
It is it is so competitive.It is a shark tank. It really
is just a shark tank. Andyou know, to be able to navigate
that particular marketplace and do it withease, that's something that is so significant,
and it's something that you don't necessarilyunderstand how significant it is because that's
just your life. That's just whatyou do, but there's not another market
(41:22):
like it. New York is alsoyou know, can be can be harsh,
but it's not like l A.L A is a l A is
a hyper competitive marketplace. And youknow, for people that are listening today,
if you have not checked out ityou eat masson, you need to.
You have a curated uh collection offurniture from you know, Sam and
(41:43):
the team that go through and youget the best design elements from the leading
designer in LA that's putting things togethermaking it affordable. Which is crazy that
she's that she's taken that on anddoing that in such a successful way.
You know that you don't you don'tneed to have a fantastic design background.
(42:07):
You can just go and pick thecurated collections of the same furniture that's going
in these you know ten twenty fortyfifty million dollar mansions that are for sale.
These are the showcase mansions and it'sthe showcase furniture. And the fact
that you can get those collections andput them into your house on an affordable
basis is mind bending. Wow,Chris, I love you. That's exactly
(42:30):
it. I mean, it's sotrue, Like they don't have to go
to a store. It's right thereonline and they don't have I used to
have to pay designers, and I'dfire them, of course, because I'd
have to be fifteen twenty grand toget them to do one little Yeah,
but think about how long it tookyou to curate all these different like furnitures,
and you put it all in oneplace for people to find, so
it's I know, yeah, soyou guys check it out. You guys
(42:52):
have yeah, And beyond that,if you're really stuck, you know,
you can click a button and haveNicole Sam like they'll FaceTime your room and
they'll be like, oh, yourroom needs this, this, and this
and it, and they'll decorate itfor you. That's insane. It's absolutely
insane. No other stores doing that. So you know, the fact that
(43:14):
you have that resource and people canaccess that resource without you know, paying
celebrity type of prices is crazy.But they're still getting the celebrity furniture,
which is amazing. Right, Soagain, kudos to to you, know,
to both of you, But like, I love what you've done in
the staging world and then the designworld, and I love what you're doing
(43:35):
with the Mason Project because I thinkit's fantastic. And I love what you're
doing with this show too, becauseI know that your heart, you know,
has always been to give back.Your heart has always been to be
very vulnerable, be very honest,and be very candid with people because it
helps them with their journey, youknow. And I remember when you first,
you know, you you had likethree reps or two reps, you
(43:55):
know, and you were the reps, the reps you were getting. You
were you were taking all of thereps that you were getting, and you're
bringing them all from bad situations andsaying here, here's a place where you
can restart your life. And you'retaking them under your wing, and you're
mentoring them not just in business,but in like how to function right,
which is just which is just amazing. So I forget all that, Chris,
(44:19):
thank you for reminding me. Yeah, I know, I used to
get people from all over and youknow what, I just got a message
from one of my old reps andshe said, I just want to thank
you so much. You changed mylife and I'll never forget what you did
for me. And I forget thesethings, you know, but I do.
I love to help people, butI'm so so of course you made
(44:45):
me cry. I'm so grateful foryou. You have been in such an
inspiration. I mean, honestly,I know you do deal with a lot
of people, but I really amso grateful for you. You're an incredible
human being. I wish nothing buteverything great for you, and I know
we have a lot more to do, so buckle up, christ a lot
(45:08):
more to do. Yeah. Itold you very early on, I am
emotionally invested in your social and Ihave I have, I have always been
there for you. So I amlooking forward to where where you are going
and where we're going to go togetherbecause I think it's just again, I
know what you're capable of, andit's far bigger than you what you think
(45:30):
you're capable of, and you knowsometimes that that just being able to see
you realize that and come into thatis going to be just the most glorious
thing in the world. Thank youso much. So if any of you
need any help, please check himout on Chris Pallinger Hip. We will
put it on our podcast. He'samazing and we are so grateful that you
(45:53):
came on and got to share allthese tips with everybody. You're so inspiring
and you know so much. Thankyou so much, crash, crash,
thank you, thank you,
Hello, lovely people. This isNicole and this is Samantha. With the
power of We, we are hereto switch it up and teach you about
business relationships and how to not onlysurvive, but make it in Los Angeles.
In each episode, we will havetop influential guests from the world of
real estate. We work hard,we stage hard, and we get it
(00:20):
done the power of WE. HeyNicole, Hello, how are you doing.
(00:42):
I am doing great. I'm soexcited about today because without this next
guest, I would not have abusiness, that's for sure. Everyone always
asks me, who's the man behindyou? I'm like, what, I
am the man? And actually,this this person has helped me so much.
(01:03):
I you know, before I talkabout him, there's a special story.
Like I met him. He wasworking with a big event, big
realtors, and I was like,who's this guy sitting across from me.
I was already judging him. Iwas like, oh God, And I
was like, is he really gonnaknow what to tell me? I doubt
it. And all of a suddenin the pandemic hit and I was like,
(01:26):
holy shit, what am I gonnado? I'm freaking out like I
usually do. He was like,so calm. What do you mean you're
essential? I'm like, what thehell does that mean? He's like,
just do what you need to do. I go, Chris. Everybody is
shutting down. Everybody is like intheir houses. My mom wouldn't even see
me. They didn't know what todo. They were running for toilet paper.
(01:47):
And I was like, what thehell do I do? He's like,
you just do what you usually do. You just go and see homes
and help people and stage them andno one will bug you. And I
was like, wow, he hasa point. Maybe I should do that
right, Yeah, And you werethere? What was I doing? I
mean, you were doing it.But Chris has always had that like he's
(02:07):
calmed you and helped you see everythingthrough, and it's it's I mean,
the whole world, to be fair, was freaking up now. And I
was like, okay, I'll justdo it. Every week. I was
like, just tell me what todo and I would do it. And
that's what we did. But thisguy is so freaking incredible. Chris Pallinger
is a dynamic force in real estate, combining over twenty five years of exclusive
(02:30):
with experience with his entrepreneurial zeal.Known for his strategic leadership and in the
inn I can't say the word inanovative solution. Chris excels in driving operations
efficiency and sales growth and that iswhy Elite Home Staging is where it is.
(02:51):
So welcome, Chris, how areyou today? I'm doing good.
I'm doing good. Honored to bepart of the show. This is fantastic.
It's been so cool to watch theshow be birth and brought into the
world and then continue to grow andthen be a featured guest. And I'm
beyond honored and tickle to be heretoday. I know, Chris. I
(03:13):
mean, honestly, how many timeshave I come to you going I want
to do this, I want todo this, I want to do this.
I want to do this every conversationconversation so he kind of like keeps
me, you know, in line. But no, no joke, Chris.
I mean your career has been incredible. I mean you've had partners,
You've like worked with the biggest agentsin the world. Now you travel all
(03:37):
over the world. Tell us alittle bit about yourself. Well, you
know, I stumbled into real estatekind of in happistance. I actually didn't
want to be in real estate.I started in commercial finance and did really
well in commercial finance and ended upthrough a story I'll try and condense it
(03:57):
because it's an interesting story, butended up back when I played football,
i'd have esports injury. So Ihad gotten screwed beetle of the pad lines
and my spine had been shifted andinverted and I had eight ribs that I
had been knocked loose on the spine. So I've been living with this condition.
It was degenerating in nature, andI knew I needed to get it
fixed. And so I went inand they told me I was going to
(04:18):
have a two year recovery period onthis for the surgery. And I had
done well enough in commercial finance whereI put enough money away where I was
okay, I could, I couldlive off of the interest, and I
was I was doing fine. Iwas married, I had one kid on
already, I had a one anda half year old, and then I
had another one on the way,and so I decided, okay, we're
(04:41):
going to take this time. I'mgoing to go ahead and take get the
surgery done. And it was thefirst time surgery I had ever been done
at the USC Medical Center at thespinal Center there, which was incredible.
Well, the night before the nightbefore the surgery, or the day before,
I went in for my preofp appointmentand they said, you have seventy
percent chance of never walking again afterthe surgery. So that was to me.
(05:03):
I was I never knew this.It was crazy. Yeah, wasn't
necessarily mentally prepared for that. Youknow. I thought that my life would
be okay, but there was alot I mean, obviously I was living
with a lot of pain at thatpoint in time. And then so that
night we went out to dinner withsome friends and I got a call that
night from the FBI, and theFBI said that they wanted to inform you
(05:27):
that the the account manager or theaccount the financial manager that was holding all
of my money had left the countryand had vacated their offices in the middle
of the night. And I wasfairly small potatoes for them. They got
a casino money and a bunch ofother stuff. So in a moment,
I realized that I had lost alittle bit more than two and a half
million dollars that I had saved up, you know, so that I knew
(05:49):
that I was going to be ableto do this surgery, and I knew
money was gone and the surgery Ihad a seventy percent chance have never walked
a in And so I called mentorand I said, what do you think
I should do? Should I canceledthe surgery and they said, no,
do it, We'll figure it out. You know you always land on your
(06:11):
feet. I said, okay,So I went in the next morning,
seventeen hour surgery. I woke upand I was able to wiggle my toes.
And when I was able to wigglemy toes, I knew that I
would be okay. So every eversince that moment, I've always been somewhat
positive anyway, but ever since thatmoment, I've been I've been grateful each
and every day that I can wakeup and wiggle my toes. And how
(06:32):
bad can a they be? I'mnot it could be worse, right,
and so so I have this inherentgratitude that comes with it. But so
I'm in intensive care per week,as with tubes and everything else coming out
of my body. When they rebuiltmy spine because I have seventeen inch seventy
tain the inch rods in my backthat hold everything together with bolts and screws
(06:55):
and everything else. Nine levels inmy back fused together, and they aid,
so I get out of the hospital. I'm like, what am I
going to do? And so Imy dad at the time said, well,
you should get into something really stable, like residential resale real estate.
And I was like, which isreally hysterical that my family thought that was
stable. You know an industry thathas zero, you know, zero retirement,
(07:20):
zero benefits, zero anything. Butit's just, you know, it's
it's it's what I It's what Icould do. So I ended up taking
my taking all the classes for it, getting my license, and within a
few months I was doing rehab foror four hours a day and then the
rest of the rest of the timeI was working. So between those two,
(07:43):
within a couple months, I wasnumber two in my office for selling
real estate. I didn't know whatI didn't know at that point in time.
I just knew I had a wifeat home and two kids that that
needed food and diapers, and soI needed to get to work. And
so through that, I kind ofworked through that and climbed the corporate ladder
and did a number of different things. I've had my own brokerages, I've
(08:07):
grown brokerages. I've been regional management, executive management, and I had the
privilege of leading three of the topthree or the top five companies in the
country at one point in time oranother and doing big turnarounds and big doing
big growth pushes for them, whichwas fun, and that led us to
working with a lot of luxury people. That's kind of where I was born
and raised, was in the luxurymarkets. It's what I know, and
(08:28):
so I was able to leverage that. Now I work with companies all over
the world broke owners that are justfabulous people, and it's a lot of
big teams and then select agents thatwant to change the world and want to
do wanted to do great things forthe industry. And then along the way
we also do some stuff with companieslike yourself who are attached to real estate
(08:54):
by proxy, and then also someprop tech and fin tech companies, which
is which is always kind of funfrom a standpoint, Wow, what don't
you do Jesus? Wait, thatmakes so much sense. Why you came
into my life? Because I waslike, I wanted to be the top
and I didn't know how to go, where to go. I had to
get rid of my partner. Ididn't know where I was going up or
(09:15):
down. Oh my god, that'sgonna makes so much sense as to why
you handle like, whenever I cometo you with problems or issues, you
handle it so calmly and with sucha sense of ease that like your experience
just makes it make a lot moresense. And honestly, it's incredible.
Yeah, it's very incredible inspiring.And part of that's just my DNA too,
Like you know, I tend tobe very stoic in nature anyway,
(09:39):
and so you know that's that's beenpart of my superpower kind of in my
in my that is a superpower forsure, I mean, because it is.
It is something that I'm a verygood rudder. You know. For
people to have giant sales, youknow, I want to sail that,
you know, sometimes they just needthat little bit of grounding, Yeah,
to say this is a wait,this is where you need to point things
(10:01):
and remind them why they're doing whatthey're doing. It's a good yeah,
I mean that's my passion. Ilove. I love working with the leaders
that are making noise in doing thegreat things, and it's great things in
the world. I think it's theworld's a better place because great people do
great things, and I am honoredto be a little piece of that.
Yeah. I mean it's interesting becausewhen I met you, you were really
working with it. Seems like theteams in real estate were like the hot
(10:24):
thing. So now which you've helpedus, we've created teams in staging and
that has been I mean Nicole andKayley, I mean their teams in our
staging have been great. But it'swhat impresses me, and I think people
want to know, like, howdo you stay calm during these things?
(10:46):
Like I mean when you were tough, when you helped me during pandemic,
I literally was calm. I wascalm. I was like everyone was shut
down. I was the only oneout there and I would call you and
I'd be like, Chris, amI going to get in trouble. No
one's on the everyone's freaking out.They everyone's you know, thinks I'm totally
insane, and You're like, justkeep doing what you're doing, Just keep
(11:09):
doing what you're doing. I mean, yeah, I have been accused of
being humans annex, you know,by on a couple of occasions. You
definitely ar that's fun. I thinkI think it. It kind of comes
down to, you know, priorto when I got in the commercial finance,
I did a couple of years ofwork in UH Celebrity Executive Protection,
(11:35):
So I did bodyguarding work and alot of the a lot of the training
I went through that and the certificationof that and all of the things that
you had to do with that reallykind of matched my natural style of being
calm under pressure. And so Ifind myself that the bigger the stakes,
the bigger the chaos, the morecrazy things are, the more focused I
(11:58):
become. And it's just again,it's it's a superpower I have. I
wish I could share with everyone,but I know it really is the superpower.
And every time I come to you, it's like I want to do
this, Okay, this is howwe do it, and you know,
it's it's it's so you know,I just went to the Paris show and
I was, you know, meetinga lot of different people at the show,
(12:20):
and there was realatures there, whichwas interesting to me because they don't
really stage as much, right butthey were checking out because they wanted to
stage, you know, themselves.And so I'm just curious, what is
the market in Europe right now,what's going on in Europe is the Is
the market busy like ours? Yeah? Great question. So Europe is a
(12:43):
really interesting animal because each country issomewhat different, you know, in their
in where they are in their lifecycle. Population has a big, big
factor to do with that. Thevarious political systems in each country is very
very different, and so you know, Italy, for example, is doing
really well, France is doing reallywell, Germany is horribly, is doing
(13:09):
horribly, it's miserable. Right,So each different area is having some different
effect. London and the UK,you know, doing fairly well and kind
of rebounding, if that makes sense. So it's interesting kind of working on
a global on a global set,because you do get to see that the
(13:30):
influences of the different parts of theworld, and then you have things like
fiscal policy and you have geopolitical issuesthat come into play. Population issues are
something that's coming into play, especiallywhen talking about Asia and some of those
other areas. So you know,all of those things are factors that filter
down into the various way that thosedifferent markets are behaving. But the interesting
(13:56):
thing from a luxury perspective is thata lot of the luxury that's selling in
Europe is selling from US. Peoplethinking there are are buying because of a
plan B, because they're looking atthe unsettled nature of the US at the
point time interesting and vice versa.A lot of people are buying in the
US, and some of these differentluxury markets are also European or South American
(14:20):
or Asian looking for a place thatthey can have a plan B because they're
seeing instability within their part of theworld as well. So kind of a
fascinating migration that we're seeing with itin the world. Well, when I
was there, I was watching areal estate show the Agency have You.
And you know what I liked aboutthe European real estate shows is this was
(14:45):
a family show. It was amom, dad and kids, and they
were doing all of Paris like luxury, you know, and they were it
was real. It was like nota bunch of chaos and craziness. It
was their real life and it wasit was inspiring. Actually, it was
truly inspiring, and I was thinking, Wow, now that's a real estate
show that you know, is respectable. Honestly, the reality shows there are
(15:11):
much more reality than we are us. Our reality shows are much more traumatized.
Yeah, just for they get betterratings that way. And I've had
the privilege of working on a few, you know, on the back end
of production of a few of thereality shows you know here, and there's
very there's very little reality to themat disappoint It seems like they're kind of
(15:33):
fading out. Is that true?I mean, I don't see are they
still getting bigger? Yeah? Thepandemic really shifted things. The pandemic made
us kind of collectively as a asa worldwide audience, have this collective mid
life crisis, and we all reevaluated ourselves where we lived, what we
did, how we did it,what was meaningful to us. And so
(15:56):
a lot of the shows that wereprior to that were very glitzy and very
glamory and very very focused on thison the materialistic aspects, the rewards that
real estate can bring. And withCOVID, we we we all kind of
centered, right, it became somethingthat we all became much much more attuned
(16:18):
to ourselves and really what we wanted. And in that attunement, we decided
that collectively that there are things thatare more important than money, and you
know, we wanted a higher qualityof life, and we wanted to have
we also wanted to have money,right, that's it's not that, it's
just that we didn't necessarily feel likewe needed to be as flashy with it.
(16:40):
And so because of that shift,culturally, a lot of the shows
got stuck, you know, intrying to pivot to something different. And
so you still see the shows,and you still see that there's still an
appetite for the shows, but theyhave toned down and they are kind of
in the process of toning down abit. It'll be interesting to see if
(17:00):
that that continues or if over thenext couple of years it spins back up
and you know, we get backinto the hustle culture as that becomes more
and more celebrated again. That's yeah, that I agree with that. Okay,
So what I want to I reallywanted you to come on here and
talk to the younger audience because youknow, people in their twenties and thirties,
(17:22):
they are they are a lot moremotivated than when I was young.
So I know, you know myson, you know, he's in commercial
real estate and he makes all thecalls and he's you know, doing really
well, but he hasn't he hadn'tmade a sail yet, right, and
you called him, and all ofa sudden he called me and he like,
felt so much better. What areyou telling these people? How?
(17:44):
How can they feel better after acall with you? It's christ Yeah,
that's me, I guess you knowthe uh And I'd be interesting to hear
Nicole's take on that. Yeah,that's what I want to say. One
of the one of the things Ithink with that is is because I was
because my background is luxury. Thereis no size one, size one,
(18:06):
size one size fits all, right, I mean, everything is unique to
the person and what they're trying toaccomplish and how they're trying to accomplish it,
and so helping them figure out themselvesand figure out the best path for
them as an individual for their bestlong term success. That's that's that's kind
of what I do, And that'sthat's my sweet spot as far as that
(18:26):
goes. And so you know,in talking to your son, for example,
sitting down with him and helping himhardness all this raw energy and all
this raw talent and being able totranslate that into some workable steps that he
can do moving forward to help focushim in the right direction, so that
(18:47):
it's kind of like light. Youknow, if you walk into a room
and it's just there's just a lightbulb on, it's nice and it lights
up the room. But if youcan focus that light into a really narrow
path, it can become a laserand cut through pretty much anything. And
so you know, like that withour energy, you know, we just
focus our energy in the right spot, we can accomplish amazing things. Yeah,
you know, and there's a timeand a place for both. So
(19:08):
there's a time to I mean,looks at what you've done with I mean,
that's what you've taught me. Islike you came from call get let's
backup. But Chris is alway outof college to right straight to elite and
I am like I threw her intoeverything. Yeah, and at first it
was a lot. But something thatChris taught me is like just to stay
(19:29):
focused. I feel like and like, I mean, as humans are just
in general, we have so manylike thoughts, right Like it's like how
can I do this? How canI do this? How can I help
this person? And when you're managinglike I manage about like fifteen people,
there's always someone who needs you somethingChris has taught me that's really changed my
like whole management skill set is todelegate my time and have people help each
(19:49):
other. Right, because we're onlyone person, and I I was struggling
with like how can I be everywhereat once? But when I realized once
you taught me to like kind ofgroup people together and have them help each
other under me, it changed everything, and my sales went through the roof.
Right, instead of everyone calling youfor every question, they're calling each
other to help each other. They'rein teams, they feel supported, and
(20:11):
then they come to me with theimportant issues, and that has helped our
sales tremendously. Well well done,Chris, I couldn't have done it without
you. That's very well. Thankyou, thank you. And Nicole.
Nicole has you know, not onlythe raw intelligence, from the raw talent.
She's just she's an amazing, amazing, amazing woman and she's gonna do
(20:36):
braezy things that it's gonna blow allof our minds because she just the raw
talent that that one has is Iwish I could bottle it. Yeah,
you always say that I know,but that that kind of stuff is what
helps me like go further. Youknow what I mean, Like when you
tell me that and you like kindof acknowledge the fact that you see what
I'm doing and all that stuff reallyhelps me like go further and push,
(20:57):
push harder. Yeah, that's that'sit's amazing. So where do you see
this year, Chris? Because Imean last year real estate was down forty
percent and I still kicked ass thanksto you. Yeah, but well where
are we going this year? Ithink it's going to be a better year.
It's going to be better year.So it's going to be to the
(21:19):
twenty twenty four is going to bebetter. It's going to be more there's
gonna be more transactions. Prices areholding firm, We're going to get some
rate cuts which are going to help, and you know, it's gonna it's
going to be a better year.And it's that's gonna be great. Twenty
twenty five is going to be anamazing year as we as we kind of
come out of this recovery. Sothis year is going to have some pumps
(21:41):
and bruises. But just because it'san election year and there's there's a contigious
election on that on the right.Never we never get a break, do
we never pandemic. It's going tobe better than that year, right,
So, I mean, you know, last year twenty twenty three, interestingly
enough, was was the worst yearfor transactions. And you know, really
estate, if prices go up,the prices go down, you know,
(22:02):
we it doesn't affect us all thatmuch. It affects us a little bit.
But when when transactions stop, thatkills us. And you know,
the transaction count last year was theworst it's been since nineteen ninety five,
and in nineteen ninety five we havetoday we have twenty six percent more population
than we did in nineteen ninety five. So it was a massive downshift and
(22:26):
that you know, the FED rate, you know, more than doubling rates.
And of course of nine months,you know, just slammed on the
brakes as hard as they could,and transaction flow stopped or it didn't stop,
but the only the only people thatwere buying or selling were people that
had to. And so this yearwe're starting to come back. We're already
having a really strong we already hada strong January, a lot of a
(22:49):
lot of optimism that this year isn'tgoing to suck as bad as last year.
And you know that it's going tobe okay, and we can see
light at the end of the tunnel. And there's a lot of people that
didn't survive this last year. Alot of brokerages didn't survive, a lot
of companies didn't survive. But thefact that you guys, you know,
did, really did really well lastyear. You just didn't participate in a
(23:11):
downturn which was yeah, which wasalway increasing, thank god, Yeah,
you know, which which means thatas the tide rises, you guys are
you guys are going to be offto the braces. So you told me
I was going to be the top. So I'm not stopping till I do.
Everyone's like, what are you goingto retire? I'm like, retire
when I'm dead. There is noretire. That's a gen X kind of
(23:33):
attitude, right, I mean,like, you know, we none of
us really think we're going to retire. Part of the it's part of our
cultural like when upbringing is we've alwaysrelied on ourselves, right, you know.
And so you have this really interestingbecause now we're getting into the space
where our generation is now becoming theleadership of industries, right, and we
(23:53):
bring it with we bring this attitudethat's a that's that's a really kind of
a rope or feral attitude to it, you know, and it can be
somewhat caught callous and artless just becausethat's how we were raised. If nobody
cared, so if nobody else caredabout us, and we got to care
about ourselves. And so that's whyyou see a lot of the executives now
and a lot of the people youknow that they have tattoos and they have
(24:15):
you know, I mean swearing onstage, you know, when you're speaking
is okay now? Where ten fifteenyears ago that was a taboo subject,
right, So you know, we'redefinitely moving into a new era which is
going to be really cool and reallyfun. It's going to be a great
era. Because the gen xers asa as a as a kind of a
(24:36):
thumbnail for the for the entire generation, they've been thirty for their entire lives.
When they were like five, theyhad to be thirty years old,
right, and they just you know, and as they surpassed thirty, they're
still staying thirty years right. Iin some ways like I feel for you
know, the generations that that areyounger, the millennials, and the and
(24:57):
the and gen z uh just becausethey have to put up with us.
But you know, at the sametime, like hopefully the next few years
we can kind of show what someof the positive aspects of that attitude and
some of the positive aspects of thefact that you know, part of the
in fact part of the thing ofwhen the world shut down and saying,
(25:18):
hey, you know what, theworld didn't shut down your mortgage, The
world didn't shut down you're responsible tomaking you know, payroll. The world
didn't shut down those things. You'vegot to stay at working, right.
That came from an attitude I don'treally care what anybody else has to say.
We have to do what we needto do because we have to do
it. That's just that generationally thatwas our attitude, like Okay, I
can't cry as much as I want. Nobody cares, right, And so
(25:42):
that's something that we you know,bring me to the table, and and
that's important where, yeah, wherewe're going in the future. Know,
that's where we're going. Especially Isee that a lot with the younger generation.
They they get frustrated and I'm like, you don't think I've been through
a lot. Listen, I've beenthrough so much. Chris knows I've been
(26:02):
through the world and you know everyand the best thing about this is is
that you can always change and addthings to your career. I thought I
just had to be a stager.Well now I have a store now and
a podcast, and now we're openingup in the UK Elite Mason and and
then I didn't even talk to youabout this, but we just got two
(26:22):
dms. They want us to helpthem start opening their staging companies. Of
course, you know, since withall the experience, we're going to do
that. So but it's just,you know, it's so important that people
in business have people, coaches,whatever you guys want to call yourselves that
we can go to. I've alwaysbelieved in coaching. I have a life
(26:44):
coach. I have my Chris coach, you know. I you know,
it's it's so important because we feellike I think where people get so stuck
is they don't know the answer right, and they try to go to these
groups or that group. But whenyou have a one on one coach that
knows you, like I could callyou freaking out what am I gonna do
(27:04):
to day? And you're like,Okay, we get centered we map it
out and the next day I'm doingwhatever is done needs to be done.
But people don't believe why do youspend so much money on coaching? Because
that way it calms me down,makes me grow as a person, helps
my team grow, you know,like, and I don't just keep you
(27:27):
guys for myself. I pass themon to my kids, my employees.
And I think if more people didthat in their businesses, it would help
them so much and not feel likethey're up against the wall because sometimes as
a CEO, you have everything comingat you at once, right, and
it's like what do I do first? I think taking one step at a
(27:49):
time is with you has shown methat, you know, I can do
anything I set my mind to.I mean, look, I almost lost
my company like ten years ago andthe pandemic happened, and then you know,
now we're just off to the racism. We're like just you know,
bigger than ever, bigger than ever, and nowhere near where you're going to
be right, And that's the that'sthe cool and exciting thing is you know,
(28:12):
for for a lot of people,especially owners of companies, it's a
lonely place, you know, whenyou're in whether it be real estate or
in any other industry. If you'reif you're the owner or you're the CEO,
there's so much responsibility on your shoulders. And it's not something that you
can unload on people that are onyour staff. It's not like there's people
(28:34):
around you that really can listen andhelp you guide you through that process.
You need to talk to somebody who'sbeen there and done that, right.
I mean, you need to havesomebody that has, you know, run
billions of dollars of volume and hadyou know, thousands and thousands of people
that they were responsible for, tohelp understand that the global complexity of how
(28:56):
do you deal with employees, howdo you deal with hay role, how
do you deal with you know,all of marketing, how do you deal
with all of the marketing and advertising? And when do you when do you
make cuts because you need to makecuts on a financial basis, And when
do you invest in growth because growingis the better solution than making cuts,
you know, and that's what we'redoing. And I'm not going to lie
(29:18):
all the scary all of those allof those questions. You know, it's
helpful to have people have gone throughthat process before and learned, you know,
learn from the mistakes, learn fromthe mistakes of others. So you
know the people that like yourself,who who really invest in that the return
and return on investments always there inspace. It's just you know, you
(29:40):
have to be you have to bewilling to listen. You have to be
willing to find the right person foryou that understands you know what you're trying
to do and really believes in youat times more than you believe in yourself.
I think a lot of Yeah,that's so true, and I think
a lot of times companies and CEOsget stuck at like first they have the
mom and pop, then they havethe next level. Now we're at my
level, and it's like pushing throughthat barrier to get to that top,
(30:04):
you know, the ten million mark. It's like, I know we're going
to do it, but it's it'sI always think, how what should I
do? And that's why it's sogreat to have someone like you, because
I'm always I'll come up with certainideas and then you actually implement it.
And that's the thing with a lotof CEOs. We're creative. I'm a
(30:26):
creative person. I'm a visual person. I don't know how to get here
from here to here. But Igo to you, you say, Okay,
this is how we have to doit. Then I call you back
for the next idea. Do wedrive you crazy or what? No?
Not at all, not at all. I mean again, my greatest joint
life is seeing people with tons ofenergy and tons of ideas and tons of
(30:48):
potential meet that potential. I mean, I think one of the saddest things
in the world is potential that's lefton the table. I hate potential because
it just is that gap between whatpeople have and they're able to do and
what they're currently doing right. Andso I'd rather them exhaust every ounce of
their potential. And for me,the greatest satisfaction is helping people, you
(31:08):
know, navigate those roads and putthat put those things together. And you
know there's times that yeah, weabsolutely roller verse leaves. It's not just
advice with rollerbrour sleaving and get dirtywith you just so that we can,
you know, we can make surethat you get to where you need to
go. It's it's it's amazing.Honestly, I couldn't have done it without
you. But you know, it'salso believing in yourself and you know,
(31:32):
I think that you can believe inyourself so much, but then when we
hear from you you got this,it's it's just another level. Because I
mean, look at the Kardashians.They they keep hitting another level, another
level. Don't You don't think they'rescared? Of course, or said they
have a lot more money invested inthan I do. I mean, each
time you hit a different level,you're putting in a lot of money into
(31:53):
the game. It doesn't just comelike that. It looks like yeah,
but it doesn't. So you know, I'm excited for our next boom.
I'm excited for Ali Mason to hitthe UK because I always wanted to get
into the you know, European market. That is one of my goals.
And when Laser came to me,I was like, oh my god,
(32:15):
another dream is coming to me.You know. So I'm super excited about
that. I'm excited about your help, and I know Nicole's looking forward to
lots of education from you. AndI think one of the great things that
you do for teams like mine isyou come out and you talk to them
(32:37):
and you help them with their sales. You actually come down to their level,
which we need to do that againbecause it's important because as for Nicole
and I are the boss, right, so they can't hear us all the
time. So when you come outand you talk to them on a sales
level, you know, a globallevel, they're so much more interested to
(32:58):
listen to you. So I thinkthat's incredible that you do that, And
I think that's why you're so successful, because you really work with the people
and you know how we are,and you know, I'm very picky.
I don't like a lot of peopleto tell me what to do. Yeah,
but you is like, okay,Like everyone's like, did you talk
(33:19):
to Chris? I said, notyet, Well go talk to Chris literally.
So I feel like I focus onsales, and that's something we talk
about a lot. And you cansell pretty much anything in every industry.
But something you've taught me is likethe science behind sales. So I was
wondering if you could like share ita little bit for like people who are
in real estate trying to sell orjust trying to sell anything really yeah,
(33:42):
because they get nervous, they getin fear. Yeah, it's interesting when
it comes to the science of selling. Real estate's an interesting game because selling
and real estate is very different.It's a relational cell, it's a consultant
cell. So people that come abackground of a sales background get into real
estate and they tend to struggle atfirst because they bring more of the hard
(34:06):
angle closes in that and like they'reselling a car, or they're selling a
widget, or they're selling something ofsmaller value, and they're used to doing
a lot of volume in that inthat arena, and they get into real
estate and it's a it's a muchlower volume but much higher emotional value with
with the sales. And so thosepeople have some struggle they have to go
(34:28):
and go through. And then youhave a lot of people that didn't come
from sales at all. They camefrom retailer, they came from being educators
or whatever their background is, andthey get into real estate and they don't
really have any sales experience whatsoever.And you know, but they like helping
people. They got into real estatebecause they love people in houses, right,
And if that's if you get intoreal estate, because you let people
in houses within within a year,you're going to hate both of them,
(34:51):
if that's right. Hysterical, right. But one of the things that you
have to really understand is is thatyou know sales in real estate, it
has to come from like a compassionatesales standpoint, and there has to be
a great deal of empathy that comesin in with that because ultimately, with
sales, what we're trying to dois we're trying to help people achieve what's
(35:12):
in their long term best interest.And you know, it's them and what
their desires are, and we're workingwith them and their desires to help them
meet what their desires are and givingthem solutions to get there. And honestly,
when it comes to real estate,what to tell the real estate folks
a lot when I'm when I'm speaking, when I'm going around the world doing
keynotes, is that they need totake that role seriously because and I've told
(35:37):
you know, Nicole, you andthe team that it's better for the it's
better for the prospect that's sitting infront of them to go with you than
to go with some Yahoo company that'sgoing to mess it up. And it's
it's more compassionate to take that businessbecause it's helping them accomplish what they what
they want to accomplish. You're givingthem great value you're giving them great insight,
(35:59):
you're giving them great service, andthey could be going to a competitor
that's going to botch the whole thingup. So it's the kindest thing you
can do is to help help themsell that. There's a whole lot of
science that goes behind that, asfar as psychology and and how we use
it. You know what we saywhen we say it, our tonality,
how we how we put our physicalpresence when we're in a situation. You
(36:22):
know, tons and tons of stuff. They're years worth of knowledge base that
we can condense down. But yeah, if if anybody listening is is interested,
reach on, give me a shot, and I'm happy to share them.
How do they get a hold ofyou? I'm on, I'm on
all the socials and you can.You can also go to UH to our
(36:45):
website UH real Estate Luxury leaders dotcom or our e lux leaders dot com.
You can either one of them.Work goes to the same place.
But yeah, we would love tohear from anybody and share sharing any secrets.
Yeah, if you're listening, Iwould definitely do that. He is
incredible. You definitely want to askhim questions and he's nice. Yeah,
(37:10):
Well, you know what you kindof do is I always say this one
thing, what is it? Wemake their dreams come true? And I
realized that during pandemic because they werecrying and please help me, and you
know, I would stage it andthey would sell it. During pandemic.
We were making their dreams come true. And that's what I'm going to try
and tell the girls, because you'rereally really if you're really selling to help
(37:35):
them instead of just selling to makemoney, it's different. I didn't start
this company for money, I reallydidn't. I started it because it was
I wanted to help people and Iloved it. Yeah, I think that's
a big part of it. It'shelping people and loving it. And like
I think a huge part of hisliking who you're working with, like building
connections with your client, because likethat's the parting with these people that it's
(37:57):
it's easy and it comes back toyou, right. Well, I think
at that, Nicole, honestly,I mean, I know you're a lot
like me, but you are amazingwith your your clients. And and the
reason is is because you have patience, you get to know them. They
call you your I mean they,I mean she did an Instagram thing whatever
that thing is. Yesterday and allof a sudden, all these TikTokers want
(38:19):
her to do her house and shelike, I really liked them. She
was there for hours. I wastexting her, when are you coming home?
I'm like worrying. One of thethings is like just like being human
and like connecting with people, andthat's something I really enjoy. It is
like learning about people in their lifeand like, like my clients, most
of them tell me their struggles they'vebeen through. I know everything about them,
like they become my friends and yeahsexactly. Yeah, it's so important.
(38:43):
And that's certainly something that that yourgeneration has as an advantage over because
it's a very connected generation and soyou know that's that's one of your worst
superpowers, right, But that wasn'tlike that for us. I was like
that, that's why I Yeah,no, it wasn't like that for us.
People were very closed. They didn'twant to talk, you know,
(39:04):
and I'll be like, hi,but you know, bust in and make
them love me. Yeah. Wellyeah, I mean, and you know,
Sam has always always had to dowhatever it takes attitude, which is
which which makes her She's going tobe undeniably successful. Right, it's just
how fast she's going to get thereand how many how many roadblocks she's got
a bulldoze over, right. IMean that's the thing is she's going to
(39:27):
get there with or without me.Right. It's not that she's going to
not be successful and she's not workingwith me. I'm just trying to help
her get there faster and with lessbruises, right, and leaving less bodies
along the trail. That's that's true. I'm always like, but I want
to do it this way. She'sgoing to do it just because she's going
to do it anyway, you know. That's That's part of the beauty of
it. It's part of the beautyof it. I know I will be
(39:50):
you know who one of these days. So, oh yeah, Staging and
Mason is going to be huge.I am excited about it. I I
think the UK lap Mason in theUK is going to be very powerful.
They're very excited. When Nicole andI went there and spoke, I mean,
think about it, She's twenty fouryears old. She's going to speak
to stagers in the UK who've onlybeen in the industry for seven years.
(40:15):
I mean, she was tired andsat on the stool, but you know,
we were so jet lagged. ButI mean, you know these people
when I when I met with Laserand we were I met with all these
I've had so many friends. It'sso interesting to see, like how just
I've only been working with you forlike three years, for three years,
how much I've learned in three yearsversus like and how much for your whole
(40:37):
life? Nicole? Yeah, Imean you were working for your whole life,
my whole life. I mean that'strue though. Maybe that's why I
but like seeing these people who havetheir companies in Europe and like I was
able to teach them things and Iwas like surprised by it. Actually,
Yeah, I think that's the onething that too, you know, people
don't necessarily understand is that LA theLA market is such a cutthroat market.
(40:59):
It is it is so competitive.It is a shark tank. It really
is just a shark tank. Andyou know, to be able to navigate
that particular marketplace and do it withease, that's something that is so significant,
and it's something that you don't necessarilyunderstand how significant it is because that's
just your life. That's just whatyou do, but there's not another market
(41:22):
like it. New York is alsoyou know, can be can be harsh,
but it's not like l A.L A is a l A is
a hyper competitive marketplace. And youknow, for people that are listening today,
if you have not checked out ityou eat masson, you need to.
You have a curated uh collection offurniture from you know, Sam and
(41:43):
the team that go through and youget the best design elements from the leading
designer in LA that's putting things togethermaking it affordable. Which is crazy that
she's that she's taken that on anddoing that in such a successful way.
You know that you don't you don'tneed to have a fantastic design background.
(42:07):
You can just go and pick thecurated collections of the same furniture that's going
in these you know ten twenty fortyfifty million dollar mansions that are for sale.
These are the showcase mansions and it'sthe showcase furniture. And the fact
that you can get those collections andput them into your house on an affordable
basis is mind bending. Wow,Chris, I love you. That's exactly
(42:30):
it. I mean, it's sotrue, Like they don't have to go
to a store. It's right thereonline and they don't have I used to
have to pay designers, and I'dfire them, of course, because I'd
have to be fifteen twenty grand toget them to do one little Yeah,
but think about how long it tookyou to curate all these different like furnitures,
and you put it all in oneplace for people to find, so
it's I know, yeah, soyou guys check it out. You guys
(42:52):
have yeah, And beyond that,if you're really stuck, you know,
you can click a button and haveNicole Sam like they'll FaceTime your room and
they'll be like, oh, yourroom needs this, this, and this
and it, and they'll decorate itfor you. That's insane. It's absolutely
insane. No other stores doing that. So you know, the fact that
(43:14):
you have that resource and people canaccess that resource without you know, paying
celebrity type of prices is crazy.But they're still getting the celebrity furniture,
which is amazing. Right, Soagain, kudos to to you, know,
to both of you, But like, I love what you've done in
the staging world and then the designworld, and I love what you're doing
(43:35):
with the Mason Project because I thinkit's fantastic. And I love what you're
doing with this show too, becauseI know that your heart, you know,
has always been to give back.Your heart has always been to be
very vulnerable, be very honest,and be very candid with people because it
helps them with their journey, youknow. And I remember when you first,
you know, you you had likethree reps or two reps, you
(43:55):
know, and you were the reps, the reps you were getting. You
were you were taking all of thereps that you were getting, and you're
bringing them all from bad situations andsaying here, here's a place where you
can restart your life. And you'retaking them under your wing, and you're
mentoring them not just in business,but in like how to function right,
which is just which is just amazing. So I forget all that, Chris,
(44:19):
thank you for reminding me. Yeah, I know, I used to
get people from all over and youknow what, I just got a message
from one of my old reps andshe said, I just want to thank
you so much. You changed mylife and I'll never forget what you did
for me. And I forget thesethings, you know, but I do.
I love to help people, butI'm so so of course you made
(44:45):
me cry. I'm so grateful foryou. You have been in such an
inspiration. I mean, honestly,I know you do deal with a lot
of people, but I really amso grateful for you. You're an incredible
human being. I wish nothing buteverything great for you, and I know
we have a lot more to do, so buckle up, christ a lot
(45:08):
more to do. Yeah. Itold you very early on, I am
emotionally invested in your social and Ihave I have, I have always been
there for you. So I amlooking forward to where where you are going
and where we're going to go togetherbecause I think it's just again, I
know what you're capable of, andit's far bigger than you what you think
(45:30):
you're capable of, and you knowsometimes that that just being able to see
you realize that and come into thatis going to be just the most glorious
thing in the world. Thank youso much. So if any of you
need any help, please check himout on Chris Pallinger Hip. We will
put it on our podcast. He'samazing and we are so grateful that you
(45:53):
came on and got to share allthese tips with everybody. You're so inspiring
and you know so much. Thankyou so much, crash, crash,
thank you, thank you,
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