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October 19, 2025 316 mins
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THINK AND GROW RICH [DELUXE EDITION]

First published in 1937, Think and Grow Rich is one of the most influential personal development and wealth-building books ever written. Inspired by interviews with over 500 of the world’s most successful people—including Andrew Carnegie, Henry Ford, and Thomas Edison—Napoleon Hill reveals timeless principles for turning dreams into reality.

Through 13 powerful steps, Hill teaches how to harness the power of desire, faith, persistence, and specialized knowledge to achieve financial success and personal fulfillment. The book goes beyond money—it’s a blueprint for mindset, goal-setting, and self-discipline that continues to inspire millions around the world.

Whether you’re an entrepreneur, investor, or simply someone striving for personal growth, Think and Grow Rich offers practical wisdom and motivation to unlock your potential and create lasting success.

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Transcript

Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
Have I been unfair to anyone? And if so, in
what way? If I had been the purchaser of my
own services for the year, would I be satisfied with
my purchase? Am I in the right vocation? And if not,
why not? Has the purchaser of my services been satisfied

(00:21):
with the service I have rendered? And if not, why not?
What is my present rating on the fundamental principles of success?
Make this rating fairly and frankly, and have a checked
by someone who is courageous enough to do it accurately.
Having read and assimilated the information conveyed through this chapter,

(00:44):
you are now ready to create a practical plan for
marketing your personal services. In this chapter is found an
adequate description of every principle essential in planning the sale
of personal services, including the major attributes of leadership, the
most common causes of failure in leadership, a description of

(01:04):
the fields of opportunity for leadership, the main causes of
failure in all walks of life, and the important questions
which should be used in self analysis. This extensive and
detailed presentation of accurate information has been included because it
will be needed by all who must begin the accumulation
of riches by marketing personal services. Those who have lost

(01:29):
their jobs, property, and fortunes, and those who are just
beginning to earn money have nothing but personal services to
offer in return for riches. Therefore, it is essential that
they have available the practical information needed to market services
to best advantage. The information contained in this chapter will

(01:49):
be of great value to all who aspire to attain
leadership in any calling. It will be particularly helpful to
those aiming to market their services as big business or
industrial executives. Complete assimilation and understanding of the information here
conveyed will be helpful in marketing one's own services, and

(02:11):
it will also help one to become more analytical and
capable of judging people. The information will be priceless to
personnel directors and all supervisors and executives charged with the
selection of employees and the maintenance of efficient organizations. If
you doubt this statement, test its soundness by answering and

(02:32):
writing the twenty eight self analysis questions that might be
both interesting and profitable. Even if you do not doubt
the soundness of the statement, wherein how one may find
opportunities to accumulate riches. Now that we have analyzed six
of the thirteen steps to riches, we naturally ask or

(02:55):
may one find favorable opportunities to apply these principles very well.
Let us take inventory and see what the United States
of America offers the person seeking riches great or small.
To begin with, let us remember that we live in
a country where every law abiding citizen enjoys freedom of

(03:16):
thought and freedom of deed unequaled anywhere in the world.
Most of us have never taken inventory of the advantages
of this freedom. We have never compared our unlimited freedom
with the curtailed freedom in other countries. Here we have
freedom of thought and expression, freedom and the choice and

(03:37):
enjoyment of education, freedom of religion, freedom and politics, freedom
and the choice of a business, profession, or occupation. Freedom
to accumulate and own, without molestation, all the property we
can accumulate. Freedom to choose our place of residence, freedom
and marriage, freedom through equal opportunity to all races, freedom

(03:58):
of travel from one's date to another, freedom and our
choice of foods, and freedom to aim for any station
in life for which we have prepared ourselves, even for
the presidency of the United States. We have other forms
of freedom, but this list will give a bird's eye

(04:19):
view of the most important, which constitute opportunity of the
highest order. This advantage of freedom is all the more
conspicuous because the United States is the only country that
guarantees to every citizen, whether native born or naturalized, so
broad and very a list of freedoms. Next, let us

(04:40):
recount some of the blessings which our widespread freedom has
placed within our hands. Take the average American family, for example,
the family of average income, and some up the benefits
available to every member of the family in this land
of opportunity and plenty. Food. Next to freedom of thought, indeed,

(05:03):
comes food, clothing, and shelter, the three basic necessities of life.
Because of our universal freedom, the average American family has
available at its very door, the choicest selection of food
to be found anywhere in the world, and it prices
within its financial range. A family of four living in

(05:25):
a small to medium size American city, far removed from
the source of production of foods, took careful inventory of
the cost of a simple breakfast. With this astonishing result,
items of food cost it the breakfast table using today's prices,

(05:45):
orange juice from Florida fifty six cents cereal, wheat from
Kansas Farm, forty four cents, Tea from China, twenty cents
from South America, twenty eight cents, toasted bread again, wheat

(06:06):
from Kansas Farm, nineteen cents, fresh eggs from regional farm
eighteen cents. Sugar from Utah or Texas one cent, margarine
from Illinois, sixteen cents, milk from local dairyes, seventy four cents.

(06:28):
Grand total two dollars and seventy six cents. It is
not very difficult to obtain food in a country where
four people can have breakfast consisting of all they want
or need for sixty nine cents apiece. Observe that this
simple breakfast was gathered by some strange form of magic
from China, South America, Utah, Kansas, and Illinois, and delivered

(06:53):
on the breakfast table ready for consumption in the very
heart of an average American city at a cost way
well within the means of the most humble laborer. The
cost included all federal, state and city taxes. Shelter. This
family lives in a comfortable apartment heated by natural gas,

(07:15):
lighted with electricity, with gas for cooking, all for eight
hundred dollars a month in a smaller city, the same
apartment could be had for as low as six hundred
eighty five dollars a month. The toast they had for
breakfast in the food estimate was toasted in an electric toaster,
which cost but fifteen dollars. The apartment is cleaned with

(07:40):
a vacuum cleaner that is run by electricity. Hot and
cold water is available at all times in the kitchen
and the bathroom. The food is kept cool in a
refrigerator that is run by electricity. The wife curls her hair,
washes the clothes, and dries them with east easily operated

(08:01):
electrical equipment on power obtained by sticking a plug into
the wall. The husband shaves with an electric razor, and
they receive entertainment from all over the world twenty four
hours a day if they want it without charge, by
merely turning the dial of their television or radio. There

(08:21):
are other conveniences in this apartment, but the foregoing list
will give a fair idea of some of the concrete
evidences of the freedom that we in America enjoy. Clothing
anywhere in the United States, the woman of average clothing
requirements can dress very comfortably and neatly for less than

(08:41):
one thousand, five hundred dollars a year, and the average
man can dress for the same or less. Only the
three basic necessities of food, clothing, and shelter have been mentioned.
The average American citizen has other privileges and advantages available
in return for modest effort not exceeding eight hours per

(09:03):
day of labor. Among these is the privilege of automobile transportation,
with which one can go and come at will at
relatively small cost. Average Americans have security of property rights
not found in any other country in the world. They
can place their surplus money in a bank with the

(09:25):
assurance that their government will protect it and make good
to them if the bank fails. If American citizens want
to travel from one state to another, they need no passport,
no one's permission. They may go when they please and
return at will. Moreover, they may travel by private automobile, airplane,

(09:47):
boss train, or ship as their pocketbook permits. The miracle
that has provided these blessings, we often hear politicians proclaiming
the freedoms of America Erica when they solicit votes, but
seldom do they take the time or devote sufficient effort
to the analysis of the source or nature of this freedom.

(10:09):
Having no acts to grind, no grudge to express, no
ulterior motives to be carried out, I have the privilege
of going into a frank analysis of that mysterious, abstract,
greatly misunderstood something which gives to every citizen of America
more blessings, more opportunities to accumulate wealth, and more freedom

(10:29):
of every nature than may be found in any other country.
I have the right to analyze the source and nature
of this unseen power because I know, and have known
for more than a quarter of a century, many of
the persons who organize that power, and many who are
now responsible for its maintenance. The name of this mysterious

(10:50):
benefactor of humankind is capital. Capital consists not a loan
of money, but more particularly of highly organized, intelligent groups
of individuals who plan ways and means of using money
efficiently for the good of the public and profitably to themselves.
These groups consist of scientists, educators, chemists, inventors, business analysts,

(11:16):
advertising executives, transportation experts, accountants, lawyers, doctors, and both men
and women who have highly specialized knowledge in all fields
of industry and business. They pioneer, experiment, and blaze trails
in new fields of endeavor. They support colleges, hospitals, public schools,

(11:38):
build good roads, published newspapers, operate television and radio stations,
pay most of the cost of government, and take care
of the multitudinous detail essential to human progress. Stated briefly,
the capitalists are the brains of civilization because they supply
the entire fabric of which all education, enlightenment, and human

(12:00):
progress consists. Money without brains, always as dangerous, properly used,
it is the most important essential of civilization. The simple
breakfast described earlier could not have been delivered to that
family of four at sixty nine cents each, or at
any other price, if organized capital had not provided the machinery,

(12:24):
the ships, the railroads, the trucks, and the huge armies
of trained workers to operate them. Some slight idea of
the importance of organized capital maybe had by trying to
imagine yourself burdened with the responsibility of collecting, without the
aid of capital, and delivering to that family the simple

(12:44):
breakfast described. To supply the tea, you would have to
make a trip to China or India, both a very
long way from America, unless you are an excellent swimmer,
you would become rather tired before making the round trip. Then, too,
another problem would confront you. What would you use for money?

(13:08):
Even if you had the physical endurance to swim the ocean.
To supply the sugar, you would have to take another
long journey to the sugar beet section of Utah or
to the fields of Louisiana or Texas. But even then
you might come back without the sugar. Because organized effort
and money are necessary to produce sugar, to say nothing

(13:30):
of what is required to refine, transport and deliver it
to the breakfast table anywhere in the United States. The
ags you could deliver easily enough from small farms located
in the countryside not far from the city, but you
would have a very long walk to Florida and back
before you could serve the four glasses of orange juice.

(13:52):
You would have another long walk to Kansas or one
of the other wheat growing states. When you went after
the four slices of wheat bread, the breakfast cereal would
have to be omitted from the menu because they would
not be available except through the labor of a trained
organization of workers in suitable machinery, all of which call
for capital. While resting, you could take off for another

(14:17):
little swim down to South America, where you would pick
up a couple of bananas, and on your return you
could take a short walk to the nearest farm having
a dairy and pick up some milk and perhaps some butter,
because you would have to do without the margarine, which,
like the box of cereal, would require capital for its manufacture.

(14:37):
Then your family would be ready to sit down and
enjoy breakfast, and you could collect your six dimes in
seven pennies for your labor. Seems absurd, doesn't it. Well,
the procedure described would be the only possible way these
simple items of food could be delivered to the breakfast
table of the family in that heartland city if we

(15:00):
had no capitalistic system. The sum of money required for
the building and maintenance of the railroads, ships, and trucking
lines used in the delivery of that simple breakfast is
so huge that it staggers one's imagination. It runs into
billions of dollars, not to mention the armies of trained

(15:20):
employees required to operate the ships, truck lines, and trains.
But transportation is only a part of the requirements of
modern civilization. In capitalistic America. Before there can be anything
to haul, something must be grown from the ground or
manufactured and prepared for market. This calls for more billions

(15:43):
of dollars for equipment, machinery, boxing, marketing, and for the
wages of millions of men and women. Ships, railroads, airlines,
and trucking networks do not spring up from the earth
and function automatically. A come in response to the call
of civilization through the labor and ingenuity in organizing ability

(16:06):
of people who have imagination, faith, enthusiasm, decision persistence. These
individuals are known as capitalists. They are motivated by the
desire to build, construct, achieve, render useful service, earn profits,
and accumulate riches. And because they render service without which

(16:29):
there would be n o civilization, they put themselves in
the way of great riches. Just to keep the record
simple and understandable, I will add that these capitalists are
the self same people of whom most of us have
heard soapbox orators speak. They are the same people to

(16:49):
whom radicals, racketeers, dishonest politicians, and grafting labor leaders have
referred to as the predatory interests or Wall Street or
big business. I am not attempting to present an argument
for or against any group or any system of economics.
I am not attempting to condemn collective bargaining when I

(17:11):
refer to grafting labor leaders. Nor do I aim to
give a clean bill of health to all individuals known
as capitalists or entrepreneurs. The purpose of this book, a
purpose to which I have faithfully devoted over a quarter
of a century, is to present to all who want
the knowledge the most dependable philosophy through which individuals may

(17:33):
accumulate riches in whatever amounts they desire. I have here
analyzed the economic advantages of the capitalistic system for the
twofold purpose of showing that all who seek riches must
recognize and adapt themselves to the system that controls all
approaches to fortunes, large or small. To present the side

(17:54):
of the picture opposite that being shown by politicians and
demagogues who deliberately becloud the issueues they bring up by
referring to organized capital or free enterprise as if it
were something poisonous. This is a free enterprise, capitalistic country.
It was developed through the use of capital, and we

(18:15):
who claimed the right to partake of the blessings of
freedom and opportunity. We who seek to accumulate riches here
may as well know that neither riches nor opportunity would
be available to us if organized capital had not provided
these benefits. For decades, it has been a somewhat popular
and growing pastime for radicals, self seeking politicians, racketeers, crooked

(18:39):
labor leaders, and on occasion, religious leaders to take potshots
at Wall Street and big business. Fourteen. The practice became
so general that we witnessed, for a time during the
depression the unbelievable site of high government officials lining up
with cheap politicians and labor leaders for the openly avowed

(18:59):
purpose of throttling the system which has made industrial America
the richest country on earth. The lineup was so general
and so well organized that it prolonged the worst depression
America had ever known. It cost millions of people their jobs,
because those jobs were inseparably a part of the industrial

(19:19):
and capitalistic system which formed the very backbone of the nation.
During this unusual alliance of government officials and self seeking
individuals who were endeavoring to profit by declaring open season
on the American system of industry, a certain type of
labor leader joined forces with the politicians and offered to

(19:40):
deliver voters in return for legislation designed to permit people
to take riches away from industry by organized force of
numbers instead of the better method of giving a fair
day's work for a fair day's pay. Millions of men
and women throughout the nation are still engaged in this
popular pastime of day trying to get without giving. Some

(20:03):
of them are lined up with labor unions where they
demand shorter hours and more pay. Others do not take
the trouble to work at all. They demand government relief
and are getting it. If you are one of those
who believe that riches can be accumulated by the mere
active individuals who organize themselves into groups and demand more

(20:26):
pay for less service. If you are one of those
who demand government relief without being willing to return any
service for it. If you are one of those who
believe in trading their votes to politicians in return for
the passing of laws which permit the rating of the
public treasury, then you may rest securely on your belief,
with certain knowledge that no one will disturb you, because

(20:49):
this is a free country where everyone may think as
or sag pleases, where nearly everybody can live with but
little effort, where many may live well well without doing
any work whatsoever. However, you should know the full truth
concerning this freedom of which so many people boast and

(21:09):
so few understand. As great as it is, as far
as it reaches, as many privileges as it provides, it
does not and cannot bring riches without effort. There is
but one dependable method of accumulating and legally holding riches,
and that is by rendering useful service. No system has

(21:32):
ever been created by which people can legally acquire riches
through mere force of numbers, or without giving in return
an equivalent value of one form or another. There is
a principle known as the law of economics. This is
more than a theory. It is a law. No one
can beat. Mark well the name of the principle, and

(21:56):
remember it, because it is far more powerful than all
the poly petitians in political machines. It is above and
beyond the control of all the special interest groups and
labor unions. It cannot be swayed, nor influenced, nor bribed
by racketeers or self appointed leaders in any calling. Moreover,

(22:18):
it has an all seeing eye and a perfect system
of bookkeeping, in which it keeps an accurate account of
the transactions of every human being engaged in the business
of trying to get without giving. Sooner or later, its
auditors come around look over the records of individuals both
great and small, and demand in accounting Wall Street, big business, capital,

(22:42):
predatory interests, or whatever name you choose to give. The
system which has given us American freedom represents a group
of people who understand, respect, and adapt themselves to this
powerful law of economics. Their financial continuation depends upon their
respecting the law. Most people living in America like this country,

(23:05):
its capitalistic system, and all. I must confess, I know
of no better country where one may find greater opportunities
to accumulate riches. Judging by their acts and deeds. There
are some in this country who do not like it. That,
of course, is their privilege. If they do not like
this country, its capitalistic system, and its boundless opportunities, they

(23:31):
have the privilege of clearing out. Always there are other
countries where one may try one's hand at enjoying freedom
and accumulating riches, providing one is not too particular. America
provides all the freedom and all the opportunity to accumulate
riches that any honest person may require. When one goes

(23:53):
hunting for game, one selects hunting grounds where game is plentiful.
When seeking riches, the same rule would naturally obtain if
it as rich as you seek. Do not overlook the
possibilities of a country whose citizens are so rich that
they spend more than twenty nine dollars billion seventeen a

(24:14):
year for hair, nail and skin care. Think twice, you
who seek riches before trying to destroy the capitalistic system
of a country whose citizens spend more than twenty five
billion dollars a year for newspapers, thirty one billion dollars
on books, almost fourteen billion dollars on sound recordings, and

(24:34):
almost fifty four billion dollars on motion pictures, all of
which expressed the freedom of expression by all means. Give
plenty of consideration to a country whose people spend annually
more than one hundred fifteen billion dollars on fast food
and thirteen point three billion dollars to pay bar in
tavern tabs. Do not be in too big a hurry

(24:57):
to get away from a country whose people willingly even
eagerly hand over thirty four billion dollars annually to buy toys,
thirty eight billion dollars to take care of their lawns
and gardens, and seventy four billion dollars to purchase sporting goods.
And by all means stick by a country whose inhabitants
spend more than ninety one billion dollars a year for

(25:19):
furniture and home furnishings, one hundred sixty seven billion dollars
on clothing and accessories, twenty two billion dollars for laundry
and dry cleaning, eighty seven billion dollars in appliance and
electronics stores, and almost fourteen billion dollars to bury their dead.
Remember also that this is but the beginning of the

(25:40):
available sources for the accumulation of wealth. Only a few
of the luxuries and non essentials have been mentioned. But
remember that the business of producing, transporting, and marketing these
few items of merchandise gives regular employment to many millions
of men and women, who reseat for their service billions

(26:01):
of dollars monthly and spend it freely for both the
luxuries and the necessities of life. Especially, remember that back
of all this exchange of merchandise and personal services may
be found in abundance of opportunity to accumulate riches. Here,
our American freedom comes to one's aid. There is nothing

(26:23):
to stop you or anyone from engaging in any portion
of the effort necessary to carry on these businesses. If
one has superior talent, training, and experience, one may accumulate
riches in large amounts. Those not so fortunate may accumulate
smaller amounts. Anyone may earn a living in return for

(26:47):
a very nominal amount of labor. So there you are.
Opportunity has spread its wares before you step up to
the front. Select what you want, create your plan, put
the plan into action, and follow through with persistence. Capitalistic

(27:08):
America will do the rest. You can depend upon this much.
Capitalistic America ensures every person the opportunity too render useful
service and too collect riches in proportion to the value
of the service rendered. The system denies no one this right,
but it does not and cannot promise something for nothing,

(27:30):
because the system itself is irrevocably controlled by the law
of economics, which neither recognizes nor tolerates for long getting
without giving. The law of economics was passed by nature,
there is no supreme court to which violators of this
law may appeal. The law hands out both penalties for

(27:52):
its violation and appropriate rewards for its observance, without interference
or the possibility of interference by any human being. The
law cannot be repealed. It is as fixed as the
stars in the heavens, and subject to and a part
of the same system that controls the stars. May one

(28:14):
refuse to adapt oneself to the law of economics. Certainly,
this is a free country where all people are born
with equal rights, including the privilege of ignoring the law
of economics. What happens then, well, nothing happens until large

(28:35):
numbers of people join forces for the avowed purpose of
ignoring the law and taking what they want by force.
Then comes the dictator, with well organized firing squads and
machine guns. We have never reached that stage in America,
but we now know all we want to know about
how the system works. Perhaps we shall be fortunate enough

(28:59):
not to man personal knowledge of so gruesome a reality. Doubtless,
we shall prefer to continue with our freedom of speech,
freedom of deed, and freedom to render useful service in
return for riches. The practice by government officials of extending
to men and women the privilege of raiding the public

(29:20):
treasury in return for votes. Sometimes results in election, but
as night follows day, the final payoff will always come
when every penny wrongfully used must be repaid with compound
interest upon compound interest. If those who make the grab
are not forced to repay, the burden falls on their
children and their children's children. Even under the third and

(29:42):
fourth generations, there is no way to avoid the debt.
People can and sometimes do, form themselves into groups for
the purpose of crowding wages up and working hours down.
There is a point beyond which they cannot go. Oh.
It is the point at which the law of economics

(30:04):
steps in and the sheriff gets both the employer and
the employees. For six years, from nineteen twenty nine to
nineteen thirty five, the people of America, both rich and poor,
barely misseeing old man economics, hand over to the sheriff
all the businesses, industries, and banks. It was not a

(30:25):
pretty sight. It did not increase our respect for mob psychology,
through which people cast reason to the winds and start
trying to get without giving. We who went through those
six discouraging years when fear was in the saddle and
faith was on the ground. Cannot forget how ruthlessly the
law of economics exacted its toll from both rich and poor,

(30:48):
weak and strong, old and young. We shall not wish
to go through another such experience. These observations are not
founded upon short time exprest experience. They are the result
of twenty five years of careful analysis of the methods
of the most successful individuals America has known. These resourceful,

(31:12):
hard working, smart thinking people, and people like them today
and people like them who have gone before, represent the
real genius of the American system of free enterprise and
the American way of life. Their attributes helped the nation
survive the Great Depression and flourish. One of those attributes

(31:34):
is definiteness of decision, the mastery of which represents the
seventh step to riches. And it is on that step
that we will now focus our attention. God seems to
throw himself on the side of the individual who knows
exactly what he wants if he is determined to get
just that. Chapter seven decision, the mastery of procrastination, the

(32:02):
seventh step to riches. Careful analysis of thousands of men
and women who had experienced failure revealed that lack of
decision was near the head of the list of the
thirty major causes of failure, Chapter six. This is no
mere statement of a theory. It is a fact. Procrastination,

(32:24):
the opposite of decision, is a common enemy which practically
every individual must conquer. You will have an opportunity to
test your capacity to reach quick and definite decisions when
you finish reading this book and are ready to begin
putting into action the principles which it describes. Analysis of

(32:45):
several hundred people who had accumulated fortunes well beyond the
million dollar mark disclosed the fact that every one of
them had the habit of reaching decisions promptly, and of
changing these decisions slowly if and when they were changed.
People who failed to accumulate money, without exception, have the
habit of reaching decisions, if at all, very slowly, and

(33:08):
of changing these decisions quickly and often. One of Henry
Ford's most outstanding qualities was his habit of reaching decisions
quickly and definitely, and changing them slowly. This quality was
so pronounced in mister Ford that it gave him the
reputation of being obstinate. It was this quality which prompted

(33:30):
mister Ford to continue to manufacture his famous Modelty the
world's ugliest car, when all of his advisers and many
of the purchasers of the car were urging him to
change it. Perhaps mister Ford delayed too long in making
the change, but the other side of the story is
that mister Ford's firmness of decision yielded a huge fortune

(33:52):
before the change in model became necessary. There is but
little doubt that mister Ford's habit of definiteness of decision
assumed the proportion of obstinacy. But this quality is preferable
to slowness in reaching decisions and quickness in changing them.
The majority of people who fail to accumulate money sufficient

(34:13):
for their needs are in general easily influenced by the
opinions of others. They permit the newspapers and the gossiping
neighbors to do their thinking for them. Opinions are the
cheapest commodities on earth. Everyone has a flock of opinions
ready to be wished upon anyone who will accept them.

(34:36):
If you are influenced by other's opinions when you reach decisions,
you will not succeed in any undertaking much less than
that of transmuting your own desire into money. If you
are too easily influenced by the opinions of others, you
will have no desire of your own. Keep your own

(34:56):
counsel when you begin to put into practice the principles
to disc described in this book by reaching your own
decisions and following them. Take no one into your confidence
except the members of your mastermind group, and be very
sure in your selection of this group that you choose
only those who will be in complete sympathy and harmony
with your purpose. Close friends and relatives, while not meaning

(35:21):
to do so, often handicap one through opinions and sometimes
through ridicule, which is meant to be humorous. Thousands of
men and women carry inferiority complexes with them all through
life because some well meaning but ignorant person destroyed their
confidence through opinions or ridicule. You have a brain and

(35:43):
a mind of your own, use them and reach your
own decisions. If you need facts or information from other
people to enable you to reach decisions, as you probably
will in many instances, acquire these facts or secure the
information you need quietly, without disclosing your purpose. It is

(36:04):
characteristic of people who have but a smattering or a
veneer of knowledge to try to give the impression that
they have much knowledge. Such people generally do too much
talking and too little listening. Keep your eyes in ears
wide open, and your mouth closed if you wish to
acquire the habit of prompt decision. Those who talk too

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much do little else. If you talk more than you listen,
you not only deprive yourself of many opportunities to accumulate
useful knowledge, but you also disclose your plans and purposes
to people who will take great delight in defeating you
because they envy you. Remember also that every time you
open your mouth in the presence of a person who

(36:48):
has an abundance of knowledge, you display to that person
your exact stock of knowledge or your lack of it.
Genuine wisdom is usually conspicuous through modesty in silence. Keep
in mind the fact that every person with whom you
associate is like yourself, seeking the opportunity to accumulate money.

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If you talk about your plans too freely, you may
be surprised when you learn that some other person has
beaten you to your goal by putting into action ahead
of you. The plans of which you talked unwisely. Let
one of your first decisions be to keep a closed
mouth and open ears and eyes. As a reminder to

(37:31):
yourself to follow this advice, it will be helpful if
you copy the following epigram in large letters and place
it where you will see it daily. Tell the world
what you intend to do, but first show it. This
is the equivalent of saying that deeds and not words,
are what count most. Freedom or death on a decision.

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The value of decisions depends upon the courage required to
render them. The great decisions which have served as the
foundation of civilization were reached by assuming great risks, which
often meant the possibility of death. Lincoln's decision to issue
his famous Proclamation of Emancipation, which gave freedom to the

(38:19):
slaves of America, was rendered with full understanding that his
act would turn thousands of friends in political supporters against him.
He knew too, that the carrying out of that proclamation
would mean death to thousands of men on the battlefield.
In the end, it cost link in his life that

(38:41):
required courage. Socrates's decision to drink the cup of poison
rather than compromise in his personal belief was a decision
of courage. It turned time ahead a thousand years and
gave to people then unborn the right to freedom of
thought and of speech. The decision of General Robert E. Lee,

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when he came to the parting of the way with
the Union and took up the cause of the South,
was a decision of courage, for he well knew that
it might cost him his own life, and that it
would surely cost the lives of others. But the greatest
decision of all time, as far as any American citizen
is concerned, was reached in Philadelphia on July fourth, seventeen

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seventy six, when fifty six individuals signed their names to
a document which they well knew would bring freedom to
all Americans, orlieve every one of the fifty six hanging
from a gallows. You have heard of this famous document,
but you may not have drawn from it the great
lesson in personal achievement. It's so plainly taught. We all

(39:47):
remember the date of this momentous decision, but few of
us realize what courage that decision required. We remember our
history as it was taught. We remember dates in the
names of those who fought we remember Valley Forge and Yorktown.
We remember George Washington and Lord Cornwallis, but we know

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little of the real forces back of these names, dates
and places. We know still less of that intangible power
which ensured us freedom long before Washington's armies reached Yorktown.
We read the history of the American Revolution and falsely
imagined that George Washington was the father of our country,

(40:28):
that it was he who won our freedom, while the
truth is that Washington was only an accessory after the fact,
because victory for his armies had been insured long before
Lord Cornwallis surrendered. This is not intended to rob Washington
of any of the glory he so richly merited. The
purpose is rather to give greater attention to the astounding

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power that was the real cause of his victory. It
is nothing short of a tragedy that the writers of
history have missed entirely even the slightest reference to the
irresistible power which gave birth and freedom to the nation
destined to set up new standards of independence for all
the peoples of the earth. I say it is a

(41:12):
tragedy because it is the self same power which must
be used by every individual who surmounts the difficulties of
life and forces life to pay the price. Asked, let
us briefly review the events which gave birth to this power.
The story begins with an incident in Boston on March fifth,

(41:32):
seventeen seventy. British soldiers were patrolling the streets by their
presence openly threatening the citizens. The colonists resented armed soldiers
marching in their midst They began to express their resentment openly,
hurling stones as well as epithets at the marching soldiers.

(41:53):
Until the commanding officer gave orders fixed bayonets charge. The
battle was on. It resulted in the death and injury
of many. The incident aroused such resentment that the provincial Assembly,
made up of prominent colonists, called a meeting for the

(42:15):
purpose of taking definite action. Two of the members of
that assembly, where John Hancock and Samuel Adams long lived
their names. They spoke up courageously and declared that a
move must be made to eject all British soldiers from Boston.
Remember this a decision in the minds of two individuals

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might properly be called the beginning of the freedom which
we of the United states now enjoy. Remember too, that
the decision of these two men called for faith and
courage because it was dangerous. Before the Assembly adjourned, Samuel
Adams was appointed to call on the governor of the province,

(42:58):
Thomas Hutchinson and day I Man the withdrawal of the
British troops. The request was granted. The troops were removed
from Boston, but the incident was not closed. It had
caused a situation destined to change the entire trend of civilization.
Strange is it not, how the great changes, such as

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the American Revolution and the First World War often have
their beginnings in circumstances which seem unimportant. It is interesting
also to observe that these important changes usually begin in
the form of a definite decision in the minds of
a relatively small number of people. Few of us know

(43:41):
the history of our country well enough to realize that
John Hancock, Samuel Adams, and Richard Henry Lee of the
Province of Virginia were the real fathers of our country.
Richard Henry Lee became an important factor in this story
by reason of the fact that he and Samuel Adams
cant communicated frequently By correspondents sharing freely their fears and

(44:05):
their hopes concerning the welfare of the people of their provinces.
From this practice, Adams conceived the idea that a mutual
exchange of letters among the thirteen colonies might help to
bring about the coordination of efforts so badly needed in
connection with the solution of their problems. In March seventeen

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seventy two, two years after the clash with the soldiers
in Boston, Adams presented this idea to the Assembly in
the form of emotion, that a correspondence Committee be established
among the colonies, with definitely appointed correspondents in each colony,
for the purpose of friendly cooperation for the betterment of
the colonies of British America. Mark Well this incident, it

(44:50):
was the beginning of the organization of the far flung
power destined to give freedom to you and to me.
The master mind had already been organized. It consisted of Adams, Lee,
and Hancock. It is as the Gospel writer says in
Matthew eighteen, verse nineteen. I tell you further that if

(45:12):
two of you agree upon the earth concerning anything for
which you ask, it will come to you from my father,
who is in heaven. The Committee of Correspondence was organized
observed that this move provided the way for increasing the
power of the Mastermind by adding to a people from
all the colonies. Take notice that this procedure constituted the

(45:36):
first organized planning of the disgruntled colonists in union there
is strength. The citizens of the colonies had been waging
disorganized warfare against the British soldiers through incidents similar to
the Boston Riot, but nothing of benefit had been accomplished.
Their individual grievances had not been consolidated under one mastermind.

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No group of individuals had put their hearts, minds, souls
and bodies together in one definite decision to settle their
difficulty with the British once and for all, until Adams, Hancock,
and Lee got together. Meanwhile, the British were not idle.
They too were doing some planning and masterminding on their

(46:25):
own account, with the advantage of having back of them
money and organized soldiery. The Crown appointed brig General Thomas
Gage to supplant Hutchinson as governor of Massachusetts. One of
the new governor's first acts was to send a messenger
to call on Samuel Adams for the purpose of endeavoring

(46:45):
to stop his opposition fear. We can best understand the
spirit of what happened by quoting the conversation between a
Colonel Fenton, the messenger sent by Gage, and Adams. Colonel,
I have been authorized by Governor Gage to assure you,
mister Adams, that the Governor has been empowered to confer

(47:07):
upon you such benefits as would be satisfactory, upon the
condition that you engage to cease in your opposition to
the measures of the government. It is the Governor's advice
to you, sir, not to incur the further displeasure of
his majesty. Your conduct has been such as makes you
liable to penalties of an Act of Henry, the eighth

(47:29):
by which persons can be sent to England for trial
for treason or misprison asterisk of treason at the discretion
of a governor of a province. But by changing your
political course, you will not only receive great personal advantages,
but you will make your peace with the King. Asterisk

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misprison is any violation of an official duty, or any
failure by an individual who was not actively involved in
committing a crime to prevent its commission or report it.
To the authorities. Samuel Adams had the choice of two decisions.
He could cease his opposition and receive personal bribes, or

(48:11):
he could continue and run the risk of being hanged. Clearly,
the time had come when Adams was forced to reach
instantly a decision which could have cost his life. The
majority of people would have found it difficult to reach
such a decision. The majority would have sent back an
evasive reply, but not Adams. He insisted upon Colonel Fenton's

(48:37):
word of honor, that the colonel would deliver to the
governor the answer exactly as Adams would give it to him.
Adam's answer was this, then you may tell Governor Gags
that I trust one, have long since made my peace
with the King of kings. No personal consideration shall induce
me to abandon the righteous cause of my country. And

(49:00):
tell Governor Gage it is the advice of Samuel Adams
to him no longer to insult the feelings of an
exasperated people. Comment as to the character of this man
seems unnecessary. It must be obvious to all who read
this astounding message that its sender possessed loyalty of the

(49:22):
highest order. This is important when Governor Gage received Adam's
caustic reply, he flew into a rage and issued a
proclamation which read, I do hereby, in his Majesty's name,
offer and promise his most gracious pardon to all persons
who shall forthwith lay down their arms and return to

(49:43):
the duties of peaceable subjects, excepting only from the benefit
of such pardon. Samuel Adams and John Hancock, whose offenses
are of too flagitious a nature to admit of any
other consideration but that of condign punishment, as one might
put it more commonly, Adams and Hancock were on the spot.

(50:05):
The threat of the irate governor forced the two men
to reach another decision equally dangerous. They hurriedly called a
secret meeting of their staunchest followers. Here the master mind
began to take on momentum. After the meeting had been
called to order, Adams locked the door, placed the key

(50:26):
in his pocket, and informed all present that it was
imperative that a congress of the colonists be organized, and
that an one should leave the room until the decision
for such a congress had been reached. Great excitement followed.
Some weighed the possible consequences of such radicalism, old man fear.

(50:48):
Some expressed grave doubt as to the wisdom of so
definite a decision in defiance of the Crown. Locked in
that room were two men immune to fear, blind to
the possibility of failure, Hancock and Adams. Through the influence
of their minds, the others were induced to agree that

(51:08):
through the Correspondence Committee, arrangements should be made for a
meeting of the first Continental Congress, to be held in
Philadelphia on September fifth, seventeen seventy four. Remember this date.
It is more important than July fourth, seventeen seventy six.

(51:28):
If there had been no decision to hold a Continental Congress,
there could have been no signing of the Declaration of
Independence before the first meeting of the new Congress. Another
leader in a different section of the country was deep
in the throes of publishing a summer review of the
Rights of British America. He was Thomas Jefferson of the

(51:51):
Province of Virginia, whose relationship to Lord Dunmore, representative of
the Crown in Virginia, was as strained as that of
Hancock and NS Adams with their governor. Shortly after his
famous summary of Rights was published, Jefferson was informed that
he was subject to prosecution for high treason against His

(52:12):
Majesty's government. Inspired by the threat, one of Jefferson's colleagues,
Patrick Henry, boldly spoke his mind, concluding his remarks with
a sentence which shall remain forever a classic. If this
be treason, then make the most of it. It was
such men as these, who without power, without authority, without

(52:33):
military strength, and without money, sat in selemn consideration of
the destiny of the colonies, beginning at the opening of
the First Continental Congress, in continuing at intervals for two
years until June seventh, seventeen seventy six, when Richard Henry
Lee arose, addressed the chair, and to the startled assembly,
made this motion, Gentlemen, I make the motion that these

(52:57):
United Colonies are and of write off, ought to be
free in independent states, that they be absolved from all
allegiance to the British Crown, and that all political connection
between them and the State of Great Britain is and
ought to be totally dissolved. Lee's astounding motion was discussed
fervently and at such length that he began to lose patience. Finally,

(53:21):
after days of argument, he again took the floor and declared,
in a clear, firm voice, Mister President, we have discussed
this issue for days. It is the only course for
us to follow. Why, then, sir, do we longer delay?
Why still deliberate? Let this happy day give birth to

(53:44):
an American republic. Let her arise not to devastate and
to conquer, but to re establish the reign of peace
and of law. The eyes of Europe are fixed upon us.
She demands of us a living example of freedom that
may exhibit a contrast in the felicity of the citizen

(54:04):
to the ever increasing tyranny. Before his motion was finally
voted upon, Lee was called back to Virginia because of
serious family illness, But before leaving he placed his cause
in the hands of his friend Thomas Jefferson, who promised
to fight until favorable action was taken. Shortly thereafter, the

(54:25):
President of the Congress, Hancock, appointed Jefferson as chairman of
a committee to draw up a declaration of independence. Long
in hard the committee labored on a document which would mean,
when accepted by the Congress, that everyone who signed it
would be signing his own death warrant. Should the colonies
lose in the fight with Great Britain that was sure

(54:47):
to follow. The document was drawn, and on June twenty eighth,
the original draft was read before the Congress for several days,
it was discussed, altered, and made read. On July fourth,
seventeen seventy six, Thomas Jefferson stood before the Assembly and

(55:07):
fearlessly read the most momentous decision ever placed upon paper.
When in the course of human events, it is necessary
for one people to dissolve the political bands which have
connected them with another, and to assume among the powers
of the earth the separate and equal station to which
the laws of nature and of Nature's God entitled them.

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A decent respect to the opinions of mankind requires that
they should declare the causes which impel them to the separation.
When Jefferson finished, the document was voted upon, accepted, and
signed by the fifty six representatives, everyone staking his own
life upon his decision to write his name. By that decision,

(55:51):
came into existence a nation destined to bring to people
forever the privilege and right of making decisions by decisions
made in a similar spirit of faith. And only by
such decisions can people solve their personal problems and win
for themselves high estates of material and spiritual wealth. Let

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us not forget this, analyze the events which led to
the declaration of Independence, and be convinced that this nation,
which now holds a position of commanding respect and power
among all nations of the world, was born of a
decision created by a master mind consisting of fifty six persons.

(56:32):
Note well the fact that it was their decision which
ensured the success of Washington's armies. Because the spirit of
that decision was in the heart of every soldier who
fought with him, it served as a spiritual power which
recognizes no such thing as failure. Note also, with great
personal benefit, that the power which gave this nation its

(56:54):
freedom is the self same power that must be used
by every individual who becomes self determining. This power is
made up of the thirteen principles described in this book.
It will not be difficult to detect in the story
of the Declaration of Independence at least six of these
principles desire, decision, faith, persistence, the mastermind, and organized planning.

(57:21):
Throughout this philosophy will be found the suggestion that thought
backed by strong desire has a tendency to transmute itself
into its physical equivalent. Before passing on, I wish to
leave with you the suggestion that one may find in
this story, and in the story of the organization of
the United States Steel Corporation Chapter two, a perfect description

(57:45):
of the method by which thought makes this astounding transformation.
In your search for the secret of the method, do
not look for a miracle, because you will not find it.
You will find only the eternal laws of nature. These
laws are available to every person who has the faith
and the courage to use them. They may be used

(58:08):
to bring freedom to a nation, or to accumulate riches,
or to accomplish any other worthwhile goal. There is no charge,
save the time necessary to understand and appropriate them. Those
who reach decisions promptly and definitely know what they want
and generally get it. The leaders in every walk of

(58:30):
life decide quickly and firmly. That is the major reason
why they are leaders. The world has the habit of
making room for those individuals whose words and actions show
that they know where they are going. Indecision is a
habit which usually begins in youth. The habit takes on

(58:51):
permanency as the youth goes through grade school, high school,
and even through college without definiteness of purpose. The major
weakness of all educational systems is that they neither teach
nor encourage the habit of definite decision. It would be
beneficial if no college would permit the enrollment of any

(59:12):
student unless and until the student declared his or her
major purpose in matriculating. It would be a still greater
benefit if every student in grade school were compelled to
accept training in the habit of decision and forced to
pass a satisfactory examination on this subject before being permitted
to advance in the grades. The habit of indecision, acquired

(59:36):
because of the deficiencies of our school system, goes with
students into the occupations they choose, if in fact, they
choose their occupations at all. Generally, young people just out
of school seek any job that can be found. They
take the first position they find because they have fallen
into the habit of indecision. Eight out of every every

(01:00:00):
one hundred people working for wages today are in the
positions they hold because they lack the definiteness of decision
to plan a definite position and the knowledge of how
to choose an employer. Definiteness of decision always requires courage,
sometimes very great courage. The fifty six men who signed

(01:00:20):
the Declaration of Independence stake their lives on the decision
to affix their signatures to that document. Individuals who reach
a definite decision to procure a particular job and make
life pay the price they ask do not stake their
lives on that decision. They stake their economic freedom. Financial independence, riches,

(01:00:44):
and desirable business and professional positions are not within reach
of the person who neglects or refuses to expect, plan,
and demand these things. The person who desires riches in
the same spirit that Samuel Adams does desired freedom for
the colonies is sure to accumulate wealth. In Chapter six,

(01:01:06):
on organized planning, you are given complete instructions for marketing
every type of personal service. You are also given detailed
information on how to choose the employer you prefer and
the particular job you desire. These instructions will be of
no value to you unless you definitely decide to organize

(01:01:27):
them into a plan of action, and unless you pursue
that plan with persistence, which is the eighth step to riches.
Riches do not respond to wishes. They respond only to
definite plans backed by definite desires. Through constant persistence, every

(01:01:48):
failure brings with it the seed of an equivalent success.
Chapter eight. Persistence the sustained effort necessary to induce faith,
the eighth step to riches. Persistence is an essential factor
in the procedure of transmuting desire into its monetary equivalent.

(01:02:13):
The basis of persistence is the power of will. Willpower
and desire, when properly combined, make an irresistible pair. People
who accumulate great fortunes are generally thought of as cold
blooded and sometimes ruthless. Often they are misunderstood. What they

(01:02:35):
have is willpower, which they mix with persistence and place
back of their desires to ensure the attainment of their objectives.
Henry Ford was generally misunderstood to be ruthless and cold blooded.
This misconception grew out of Ford's habit of following through
in all of his plans with persistence. The majority of

(01:02:58):
people are ready to throw their aims and purposes overboard
and give up at the first sign of opposition or misfortune.
A few carry on despite all opposition until they attain
their goal. These few are the Fords, Carnegies, Rockefellers, Edisons,
and other outstanding achievers of the world. There may be

(01:03:20):
no heroic connotation to the word persistence, but the quality
is to a person's character what carbon is to steal.
The building of a fortune generally involves the application of
the entire thirteen principles of the Think and Grow Rich philosophy.
These principles must be understood and they must be applied

(01:03:41):
with persistence by all who would accumulate money. If you
are following this book with the intention of applying the
knowledge it conveys, your first test as to your persistence
will come when you begin to take the six actions
described in chapter one. Unless you are one of the
two out of every hundred persons who already have a

(01:04:02):
definite goal at which you are aiming in a definite
plan for its attainment, you may read those instructions, then
pass on with your daily routine, and never comply with
those instructions. I ask you to evaluate yourself on this
point because lack of persistence is one of the major
causes of failure. Moreover, experience with thousands of people is

(01:04:26):
proved that lack of persistence is a weakness common to
the majority of them. It is a weakness which may
be overcome by effort. The ease with which lack of
persistence may be conquered will depend entirely upon the intensity
of one's desire. The starting point of all achievement is desire.

(01:04:49):
Keep this constantly in mind. Weak desires bring week results,
just as a small amount of fire makes a small
amount of heat. If you find yourself lacking in persistence,
this weakness may be remedied by building a stronger fire
under your desires. Continue to read through to the end

(01:05:10):
of this chapter, then go back to chapter one and
start immediately to carry out the instructions given in connection
with the six action steps. The eagerness with which you
follow these instructions will indicate clearly how much or how
little you really desire to accumulate money. If you find
that you are indifferent, you may be sure that you

(01:05:32):
have not yet acquired the money consciousness which you must
possess before you can be sure of accumulating a fortune.
Fortunes gravitate to individuals whose minds have been prepared to
attract them, just as surely as water gravitates to the ocean.
In this book may be found all the stimuli necessary

(01:05:53):
to attune any normal mind to the thought vibrations which
will attract the object of one's desires. If you find
you are weak in persistence, center your attention upon the
instructions contained in the chapter on Power of the Mastermind,
chapter nine. Surround yourself with a mastermind group, and through

(01:06:14):
the cooperative efforts of the members of this group, you
can develop persistence. You will find additional instructions for the
development of persistence and the chapters on autosuggestion and the
subconscious Mind chapter three in chapter eleven. Follow the instructions
outlined in these chapters until your habit nature hands over

(01:06:36):
a clear picture of the object of your desire to
your subconscious mind, which works continuously while you are awaken.
While you are asleep. From that point on, you will
not be handicapped by lack of persistence. Spasmodic or occasional
effort to apply the rules will be of no value
to you. To get results, you must apply all of

(01:07:00):
the rules until their application becomes a fixed habit with you.
In no other way can you develop the necessary money consciousness.
Poverty is attracted to the one whose mind is favorable
to it, as money is attracted to the one whose
mind has been deliberately prepared to attract it, and through

(01:07:20):
the same laws, poverty consciousness will voluntarily seize the mind
which is not occupied with money consciousness. A poverty consciousness
develops without conscious application of habits favorable to it. The
money consciousness must be created to order unless one is

(01:07:43):
born with such a consciousness. Catch the full significance of
the statements in the preceding paragraph, and you will understand
the importance of persistence in the accumulation of a fortune.
Without persistence, you will be defeated even before you start.
With persistence, you will win. If you have ever experienced

(01:08:07):
a nightmare, you will realize the value of persistence. You
are lying in bed, half awake, with a feeling that
you are about to smother. You are unable to turn
over or move a muscle. You realize that you must
begin to regain control over your muscles. Through persistent effort

(01:08:29):
of willpower, you finally manage to move the fingers of
one hand. By continuing to move your fingers, you extend
your control to the muscles of one arm until you
can lift it. Then you gain control of the other arm.
In the same manner. You finally gain control over the
muscles of one leg, and then extend it to the

(01:08:52):
other leg. Then, with one supreme effort of will you
regain complete control over your muscular system and snap out
of your nightmare. The trick has been turned step by step.
You may find it necessary to snap out of your
mental inertia through a similar procedure, moving slowly at first,

(01:09:13):
then increasing your speed until you gain complete control over
your will be persistent. No matter how slowly you may
at first have to move with persistence will come success.
If you select your master mind group with care, you
will have in it at least one person who will
aid you in the development of persistence. Some individuals who

(01:09:38):
have accumulated great fortunes did so because of necessity. They
developed the habit of persistence because they were so closely
driven by circumstances that they had to become persistent. There
is no substitute for persistence. It cannot be supplanted by
any other quality. Remember this and it will hearten you

(01:10:02):
in the beginning, when the going may seem difficult and slow,
those who have cultivated the habit of persistence seem to
enjoy insurance against failure, no matter how many times they
are defeated, they finally arrive at the top of the ladder.
Sometimes it appears that they have a hidden guide whose

(01:10:24):
duty is to test them through all sorts of discouraging experiences.
Those who pick themselves up after defeat and keep on
trying arrive, and the world cries, Bravo, I knew you
could do it. The hidden guide lets no one enjoy
great achievement without passing the persistence test. Those who can't

(01:10:47):
take it simply do not make the grade. Those who
can take it are bountifully rewarded for their persistence. They
receive as their compensation whatever goal they are pursus. That
is not all. They receive something infinitely more important than
material compensation, the knowledge that every failure brings with it

(01:11:11):
the seed of an equivalent advantage. There are exceptions to
this rule. A few people know from experience the soundness
of persistence. They are the ones who have not accepted
defeat as being anything more than temporary. They are the
ones whose desires are so persistently applied that defeat is

(01:11:33):
finally changed into victory. We who stand on the sidelines
of life see the overwhelmingly large number who go down
in defeat never to rise again. We see the few
who take the punishment of defeat as an urge to
greater effort. These fortunately never learn to accept life's reverse gear.

(01:11:56):
But what we do not see, what most of us
never suspect of existing, is the silent but irresistible power
which comes to the rescue of those who fight on
in the face of discouragement. If we speak of this
power at all, we call it persistence, and let it
go at that one thing we all know. If one

(01:12:16):
does not possess persistence, one does not achieve noteworthy success
in any calling. As these lines are being written, I
look up from my work and see before me, less
than a block away, the great, mysterious Broadway of New York,
the graveyard of dead hopes on the front porch of opportunity.

(01:12:38):
From all over the world, people have come to Broadway
seeking fame, fortune, power, love, or whatever it is that
human beings call success. Once in a great while, someone
steps out from the long procession of seekers, and the
world hears that another person has mastered Broadway. But Broadway

(01:12:58):
is not easily or quickly conquered. She acknowledges talent, recognizes genius,
and pays off in money only after one has refused
to quit. The secret of how to conquer Broadway is
always inseparably attached to one word, persistence. The secret is

(01:13:18):
told in the struggle of Fanny Hurst, whose persistence conquered
the Great White Way. She came to New York in
nineteen fifteen to convert writing into riches. The conversion did
not come quickly, but it came for four years. Miss
Hurst learned about the sidewalks of New York from first

(01:13:40):
hand experience. She spent her days laboring in her night's hoping.
When hope grew dim, she did not say, all right, Broadway,
you win. She said, very well, Broadway, you may whip some,
but not me. I'm going to force you to give
up two One publisher, the Saturday Evening Post sent her

(01:14:04):
thirty six rejection slips before she broke the ice and
got a story across. The average writer, like the average
in other walks of life, would have given up the job.
When the first rejection slip came. She pounded the pavements
for four years to the tune of the publisher's eno,
because she was determined to win. Then came the payoff.

(01:14:29):
The spell had been broken. The unseen guide had tested
Fanny Hurst, and she could take it. From that time on,
publishers beat a path to her door. Money came so
fast she hardly had time to count it. Then the
motion picture crowd discovered her, and money came, not in
small change, but in floods. The movie rights to her

(01:14:54):
novel Great Laughter brought one hundred thousand dollars, set at
the time to be the highest price ever paid for
a story before publication. Her royalties from the sale of
the book increased her fortune further. Briefly, you now have
a description of what persistence is capable of achieving. Fanny

(01:15:15):
Hurst is no exception. Wherever men and women accumulate great riches,
you may be sure they first acquired persistence. Broadway will
give any beggar a cup of coffee and a sandwich,
but it demands persistence of those who go after the
big stakes. Kate Smith would have set amen in reading this.

(01:15:39):
For years, she sang without money and without price, in
front of any microphone she could reach. Broadway said to her,
come and get it, if you can take it. She
did take it until one happy day Broadway got tired
and said, Ah, what's the use You don't know when
you're whipped, So name your and go to work in earnest.

(01:16:03):
Miss Smith named her price. It was plenty up in figures,
so high that one week of her salary was far
more than most people made in a holy year point three. Verily,
it pays to be persistent. And here is an encouraging
statement which carries with it a suggestion of great significance.

(01:16:24):
Thousands of singers whose vocal skills exceed those of Katesmith's
are walking up and down Broadway today looking for a
break without success. Countless others have come and gone. Many
of them sang well enough, but they failed to make
the grade because they lacked the courage to keep on

(01:16:45):
keeping on until Broadway became tired of turning them away.
Persistence is a state of mind. Therefore it can be cultivated.
Like all states of mind, persistence is based upon definite causes,
among them what I call the eight factors of persistence.

(01:17:06):
Definiteness of purpose. Knowing what one wants is the first end,
perhaps the most important step toward the development of persistence.
A strong motive forces one to surmount many difficulties. Desire
it is comparatively easy to acquire and to maintain persistence

(01:17:29):
in pursuing the object of intense desire. Self reliance. Belief
in one's ability to carry out a plan encourages one
to follow the plan through with persistence. Self reliance can
be developed through the principle described in chapter three on
auto suggestion. Definiteness of plans. Organized plans, even though they

(01:17:56):
may be weak and entirely impractical, encourage persistence. Accurate knowledge
knowing that one's plans are sound based upon experience or
observation encourages persistence. Guessing instead of knowing destroys persistence. Cooperation, sympathy, understanding,

(01:18:21):
and harmonious cooperation with others tend to develop persistence will power.
The habit of concentrating one's thoughts upon the building of
plans for the attainment of a definite purpose leads to
persistence habit. Persistence is the direct result of habit. The

(01:18:44):
mind absorbs and becomes a part of the daily experiences
upon which it feeds. Fear, the worst of all enemies,
can be effectively cured by forced repetition of acts of courage.
Everyone who has seen active stars, service and war knows this.
Before leaving the subject of persistence, take inventory of yourself

(01:19:07):
and determine in what particular, if any, you are lacking
in this essential quality. Measure yourself courageously, point by point,
and see how many of the eight factors of persistence
you lack. The analysis may lead to discoveries that will
give you a new grip on yourself the sixteen symptoms

(01:19:29):
of lack of persistence. Here you will find the real
enemies which stand between you and noteworthy achievement. Here you
will find not only the sixteen symptoms that indicate weakness
of persistence, but also the deeply seated subconscious causes of
this weakness. Study the list carefully and face yourself squarely

(01:19:52):
if you really wish too know who you are and
what you are capable of doing. These are the sixteen
weaknesses which must be be mastered by all who accumulate riches.
Failure to recognize and to clearly define exactly what one wants.
Procrastination with or without cause, usually backed up with a

(01:20:15):
formidable array of alibis and excuses. Lack of interest in
acquiring specialized knowledge, indecision, the habit of passing the buck
on all occasions instead of facing issues squarely, also backed
by alibis, the habit of relying upon alibis instead of

(01:20:38):
creating definite plans for the solution of problems self satisfaction.
There is but little remedy for this affliction, and no
hope for those who suffer from it. Indifference, usually reflected
in one's readiness to compromise on all occasions rather than

(01:20:58):
need opposition and fight it. The habit of blaming others
for one's mistakes and accepting unfavorable circumstances as being unavoidable.
Weakness of desire resulting from neglect in the choice of
motives that impel action, willingness, even eagerness to quit at

(01:21:20):
the first sign of defeat based upon one or more
of the six basic fears. Lack of organized plans placed
in writing where they may be analyzed, the habit of
neglecting to move on ideas or to grasp opportunity when
it presents itself, wishing instead of willing, the habit of

(01:21:45):
compromising with poverty instead of aiming at riches. General absence
of ambition to be, to do and to own, searching
for all the shortcuts to riches, trying to get without
giving a fairy equivalent, usually reflected in the habit of gambling,
or endeavoring to drive sharp bargains. Fear of criticism, which

(01:22:09):
leads to failure to create plans and put them into
action because of what other people will think, do, or say.
This enemy belongs at the head of the list because
it generally exists in one's subconscious mind, where its presence
is not recognized. See the six basic fears on page
two forty. Let us examine some of the symptoms of

(01:22:34):
number sixteen, the fear of criticism. The majority of people
permit relatives, friends, and the public at large to so
influence them that they cannot live their own lives because
they fear criticism. Huge numbers of people make mistakes in marriage,
stand by the bargain, and go through life miserable and

(01:22:55):
unhappy because they fear criticism which may follow if they
correct the mistake. Anyone who has submitted to this form
of fear knows the irreparable damage it does by destroying ambition,
self reliance, and the desire to achieve. Millions of people
neglect to acquire belated educations after having left school because

(01:23:17):
they fear criticism. Countless numbers of men and women, both
young and old, permit relatives to wrect their lives in
the name of duty because they fear criticism. Duty does
not require anyone to submit to the destruction of one's
personal ambitions and the right to live one's own life
in one's own way. People refuse to take chances in

(01:23:41):
business because they fear the criticism which may follow if
they fail. The fear of criticism in such cases is
stronger than the desire for success. Too many people refuse
to set high goals for themselves, or even neglect selecting
a career, because they fear the criticism of relatives and friends,

(01:24:03):
who may say, don't aim so high, people will think
you are crazy. When Andrew Carnegie suggested that I devote
twenty years to the organization of a philosophy of individual achievement,
my first impulse of thought was fear of what people
might say. The suggestion set up a goal for me

(01:24:23):
far out of proportion to any I had ever conceived.
As quick as a flash, my mind began to create
alibis and excuses, all of them traceable to the inherent
fear of criticism. Something inside me said, you can't do it.
The job is too big and requires too much time.
What will your relatives think of you? How will you

(01:24:45):
earn a living? No one has ever organized a philosophy
of success. What right have you to believe you can
do it? Who are you anyway to whim so high?
Remember your humble birth? What do you know about philosophy?
People will think you are crazy, and they did. Why
hasn't some other person done this before? Now? These and

(01:25:06):
many other questions flashed into my mind and demanded attention.
It seemed as if the whole world had suddenly turned
its attention to me with the purpose of ridiculing me
into giving up all desire to carry out mister Carnegie's suggestion.
I had a fine opportunity then and there to kill
off ambition before it gained control of me. Later in life,

(01:25:31):
after having analyzed thousands of people, I discovered that most
ideas are stillborn and need the breath of life injected
into them through definite plans of immediate action. The time
to nurse an idea is at the time of its birth.
Every minute it lives gives it a better chance of surviving.

(01:25:53):
The fear of criticism is at the bottom of the
destruction of most ideas, which never reached the planning and
action stage. Many people believe that material success is the
result of favorable breaks. There is some element of truth
in the belief, but people who depend entirely upon luck

(01:26:13):
are nearly always disappointed because they overlook another important factor
which must be present before one can be sure of success.
It is the knowledge with which favorable breaks can be
made to order. During the Depression, W. C. Fields, the comedian,
lost all his money and found himself without income, without

(01:26:36):
a job, and with his means of earning a living
vaudeville made obsolete. Moreover, he was past sixty, the age
when many people consider themselves old. He was so eager
to stage a comeback that he offered to work without
pay in a new field movies. In addition to his

(01:26:56):
other troubles, he fell and injured his neck. To many,
that would have been the place to give up and quit,
but Fields was persistent. He knew that if he carried on,
he would get the breaks sooner or later. And he
did get them, but not by chance. Marie Dressler found

(01:27:17):
herself down and out, with her money gone and with
no job, when she was about sixty. She too went
after the brakes and got them. Her persistence brought an
astounding triumph late in life long beyond the age when
most men and women are done with ambition to achieve.

(01:27:37):
Eddie Canter lost his money in the nineteen twenty nine
stock market crash, but he still had his persistence and
his courage. With these plus two prominent eyes, he exploited
himself back into an income of ten thousand dollars a
week six Verily, if one has persistence, one can get
along very well without many other qualities. The only break

(01:28:01):
anyone can afford to rely upon is a self made one.
These come through the application of persistence. The starting point
is definiteness of purpose. Examine the first one hundred people
you meet. Ask them what they want most in life,
and ninety eight of them will not be able to

(01:28:22):
tell you. If you press them for an answer. Some
will say security, many will say money, a few will
say happiness, others will say fame and power, and still
others will say social recognition, ease in living, ability, teo, sing, dance,
or write. But none of them will be able to
define these terms or give the slightest indication of a

(01:28:45):
plan by which they hope to attain these vaguely expressed wishes.
Riches do not respond to wishes. They respond only to
definite plans backed by definite desires through constant persistence. How
to develop persistence, there are four simple steps which lead

(01:29:07):
to the habit of persistence. They call for no great
amount of intelligence, no particular amount of education, and but
little time or effort. The necessary steps are one a
definite purpose backed by burning desire for its fulfillment. Two

(01:29:28):
a definite plan expressed in continuous action. Three a mind
closed tightly against all negative and discouraging influences, including negative
suggestions of relatives, friends, and acquaintances. Four a friendly alliance

(01:29:48):
with one or more persons who will encourage one to
follow through with both plan and purpose. These four steps
are essential for success in all walks of life. The
entire purpose of the thirteen principles of the Think and
Grow Rich philosophy is to enable one to take these
four steps as a matter of habit. These are the

(01:30:11):
steps by which one may control one's economic destiny. They
are the steps that lead to freedom and independence of thought.
They are the steps that lead to riches in small
or great quantities. They lead the way to power, fame,
and worldly recognition. They are the four steps which guarantee

(01:30:34):
favorable breaks. They are the steps that convert dreams into
physical realities. They lead also to the mastery of fear, discouragement,
and indifference. There is a magnificent reward for all who
learn to take these four steps. It is the privilege

(01:30:55):
of writing one's own ticket, and of making life yield
whatever price is at us. I have no way of
knowing the facts, but I venture to conjecture that Missus
Wallace Simpson's great love for a man was not accidental,
nor the result of favorable breaks alone. There was a
burning desire and careful searching at every step of the way.

(01:31:19):
Her first duty was to love what is the greatest
thing on earth. Jesus called it love. Not man made rules, criticism, bitterness, slander,
or political marriages, but love. Wallace Simpson knew what she wanted,
not after she met the Prince of Wales, but long

(01:31:39):
before that. Twice, when she had failed to find it,
she had the courage to continue her search. To thine
own self be true, and it must follow as the
night to day. Thou canst not then be false to
any man. Her rise from obscurity was of the slow
progressive pursuit order, but it was sure she triumphed over

(01:32:04):
unbelievably long odds. And no matter who you are or
what you may think of Wallace Simpson or the king
who gave up his crown for her love, she was
an astounding example of applied persistence, an instructor on the
rules of self determination, from whom the entire world might
profitably take lessons. And what of King Edward? What lesson

(01:32:28):
may we learn from his part in one of the
twentieth century's greatest personal dramas. Did he pay too high
a price for the affections of the woman he loved? Nine?
No one but he could have answered that question. The
rest of us can only conjecture this much we know.

(01:32:49):
The King came into the world without his own consent.
He was born to great riches without requesting them. He
was persistently so in marriage. Politicians and statesmen throughout Europe
tossed dowagers and princesses at his feet. Because he was
the first board of his parents. He inherited a crown

(01:33:12):
which he did not seek and perhaps did not desire,
for more than forty years. He was not a free agent,
could not live his life in his own way, had
but little privacy, and finally assumed duties inflicted upon him
when he ascended the throne. Some will say, with all
these blessings, King Edward should have found peace of mind,

(01:33:34):
contentment and joy of living. The truth is that back
of all the privileges of a crown, all the money,
the fame, and the power inherited by King Edward, there
was an emptiness which could be filled only by love.
His greatest desire was for love. Long before he met
Wallace Simpson, he doubtless felt this great universal emotion, tugging

(01:33:59):
at the strings of his heart, beating upon the door
of his soul, and crying out for expression. King Edward's
decision to give up the British crown for the privilege
of going the remainder of the way through life with
the woman of his choice was a decision that required courage.
The decision also had a price, But who has the

(01:34:19):
right to say the price was too great? Eleven As
a suggestion to anyone who would find fault with the
Duke of Windsor, because his desire for love led him
to openly declare that love and give up his throne
for it, let it be remembered that his open declaration
was not essential. He could have followed the custom of

(01:34:40):
clandestine liaison or secret affair, which had prevailed in Europe
for centuries, without giving up either his throne or the
woman of his choice, and there would have been ano
complaint from either church or the public. But this unusual
man was built of sterner stuff. His love was deep
and sincere. It represented the one thing which, above all else,

(01:35:05):
he truly desired. Therefore he took what he wanted and
paid the price demanded. Most of the world today would
applaud the Duke of Windsor and Wallace Simpson because of
their persistence in searching until they found life's greatest reward.
All of us can profit by following their example in
our own search for that which we demand of life.

(01:35:29):
What mystical power gives to people of persistence the capacity
to master difficulties. Does the quality of persistence set up
in one's mind some form of spiritual, mental, or chemical
activity which gives one access to supernatural forces? Does infinite
intelligence throw itself on the side of the person who

(01:35:51):
still fights on after the battle has been lost, with
the whole world on the opposing side. These and many
other similar questions have arisen in my mind as I
have observed individuals such as Henry Ford, who started from
scratch and built an industrial empire of huge proportions with
little else in the way of a beginning but persistence.

(01:36:13):
Or Thomas A. Edison, who with less than three months
of schooling became the world's leading inventor in converted persistence
into the phonograph, the movie projector, and the incandescent light,
to say nothing of a hundred other useful inventions. I
had the happy privilege of analyzing and studying at close

(01:36:33):
range both mister Edison and mister Ford, year by year
over a long period of years. So I speak from
firsthand knowledge when I say that I found no quality
safe persistence in either of them that would even remotely
suggest the major source of their stupendous achievements. As one
makes an impartial study of the prophets, philosophers, miracle workers,

(01:36:55):
and religious leaders of the past, one is drawn to
the inevitable conclude usion that persistence, concentration of effort, and
definiteness of purpose were the major sources of their achievements. Consider,
for example, the strange and fascinating story of Muhammad analys
his life, compare him with individuals of achievement in this

(01:37:18):
modern age of industry and finance, and observe how they
all have one outstanding trade in common, persistence. If you
are keenly interested in studying the strange power which gives
potency to persistence, read a biography of Mohammad, especially the
one by St. Bay. This brief review of that book

(01:37:40):
by Thomas segru and The New York Herald Tribune will
provide a preview of the rare treat in store for
those who take the time to read the entire story
of one of the most astounding examples of the power
of persistence known to civilization, The Last Great Prophet, reviewed
by Thomas Sigri. True Mohammad was a prophet, but he

(01:38:03):
never performed a miracle. He was not a mystic. He
had no formal schooling. He did not begin his mission
until he was forty. When he announced that he was
the messenger of God, bringing word of the true religion,
he was ridiculed and labeled a lunatic. He was banished
from his native city, Mecca, and his followers were stripped

(01:38:26):
of their worldly goods and sent into the desert after him.
When he had been preaching ten years, he had nothing
to show for it but banishment, poverty, and ridicule. Yet
before another ten years had passed, he was ruler of
Mecca and the head of a new world religion, which
was to sweep to the Danube and the Pyrenees before

(01:38:47):
exhausting the impetus. He gave it that impetus was threefold,
the power of words, the efficacy of prayer, and man's
kinship with God. His career never meant made cents. Mohammad
was born to impoverished members of a leading family of Mecca.

(01:39:07):
Because Mecca, the crossroads of the world, home of the
magic stone called the Kaba or Kabba, great city of
trade in the center of trade routes, was unsanitary, its
children were sent to be raised in the desert by Bedouins.
Mohammad was thus nurtured, drawing strength and health from the
milk of nomad by Caius mothers. He tended sheep and

(01:39:31):
soon hired out to a rich widow as leader of
her caravans. He traveled to all parts of the Eastern world,
talked with many men of diverse beliefs, and observed the
decline of Christianity into warring sections. When he was twenty eight, Khadija,
the widow, looked upon him with favor and married him.

(01:39:53):
For the next twelve years, Mohammad lived as a rich
and respected and very shrewd trader. Then to to wandering
in the desert, and one day he returned with the
first verse of the Koran and told Khadija that the
archangel Gabriel had appeared to him and said that he
was to be the messenger of God. The Koran, the

(01:40:14):
revealed word of God, was the closest thing to a
miracle in Mohammad's life. He had not been a poet.
He had no gift of words. Yet the verses of
the Koran, as he received them and recited them to
the faithful, were better than any verses which the professional
poets of the tribes could produce. This to the Arabs

(01:40:37):
was a miracle. To them, the gift of words was
the greatest gift. The poet was all powerful. In addition,
the Koran said that all men were equal before God,
that the world should be a democratic state Islam. It
was this political heresy, plus Mohammad's desire to destroy all

(01:40:58):
the three hundred sixty iihs in the courtyard of the Kaba,
which brought about his banishment. The Idols brought the desert
tribes to Mecca, and that mean trade. So the businessmen
of Mecca, the capitalists of which he had been one,
set upon Muhammad. Then he retreated to the desert and

(01:41:19):
demanded sovereignty over the world. The rise of Islam began.
Out of the desert, came a flame which would not
be extinguished, a democratic army fighting as a unit and
prepared to die without wincing. Mohammad had invited the Jews
and Christians to join him, for he was not building

(01:41:41):
a new religion. He was calling all who believed in
one God to join in a single faith. If the
Jews and Christians had accepted his invitation, Islam would have
conquered the world. They didn't. They would not even accept
Mohammed's in innovation of humane warfare. When the armies of

(01:42:04):
the Prophet entered Jerusalem, not a single person was killed
because of his faith. When the Crusaders entered the city
centuries later, not a Moslem man, woman, or child was spared.
But the Christians did accept one Moslem idea the place
of learning the university. Religious visionaries such as Mohammad, business

(01:42:28):
leaders such as Thomas Edison, Henry Ford, and Andrew Carnegie,
political leaders such as Samuel Adams, entertainers such as Fanny Hurst,
Kate Smith and w Safields, cosmopolites such as Wallace Simpson
and the Duke of Windsor. No matter what their walk
of life, individuals such as these in all eras of

(01:42:49):
human history have demonstrated the tremendous power of the eighth
step to riches, persistence, sustained effort in the face of
all odds and all adversity. Persistence creates faith, and faith
is the only known antidote for failure. It is the
starting point of all accumulation of riches, and it is

(01:43:11):
the only agency through which one can tap the force
of infinite intelligence. Great power can be accumulated through no
other principle than that of the Mastermind. Chapter nine, Power
of the Mastermind, the driving force the ninth step to riches,

(01:43:36):
Persistence creates faith. From faith comes power, and power is
essential for success in the accumulation of money. Plans alone
are inert and useless without sufficient power to translate them
into action. This chapter will describe the method by which

(01:43:58):
an individual may attain and apply power. Power may be
defined as organized and intelligently directed knowledge. Power, as the
term is here used, refers to organized effort sufficient to
enable an individual to transmute desire into its monetary equivalent.

(01:44:19):
Organized effort is produced through the coordination of effort of
two or more people who work toward a definite end
in a spirit of harmony. Power is required for the
accumulation of money. Power is necessary for the retention of
money after it has been accumulated. Let us ascertain how

(01:44:41):
power may be acquired if power is organized knowledge. Let
us examine the three major sources of knowledge. Infinite intelligence.
This source of knowledge may be contacted with the aid
of creative imagination through the procedure described in Chapter five.

(01:45:05):
Accumulated experience, the accumulated experience of civilization, or that portion
of it which has been organized and recorded, may be
found in any well equipped public library. An important part
of this accumulated experience is taught in public schools and colleges,

(01:45:25):
or it has been classified and organized experiment and research.
In the field of science, and in practically every other
walk of life, people are gathering, classifying, and organizing new
facts daily. This is the source to which one must
turn when knowledge is not available through accumulated experience. Here two,

(01:45:51):
the creative imagination must often be used. Knowledge may be
acquired from any of the foregoing sources. It may be
converted into power by organizing it into definite plans and
by expressing those plans in terms of action. Examination of
the three major sources of knowledge will readily disclose the

(01:46:14):
difficulty you would have if you depended upon your own
efforts alone in assembling knowledge and expressing it through definite
plans in terms of action. If your plans are comprehensive,
and if they require vast sums of information, you must
generally induce others to cooperate with you before you can
inject into them the necessary element of power. Gaining power

(01:46:37):
through the master mind. The mastermind may be defined as
coordination of knowledge and effort in a spirit of harmony
between two or more people for the attainment of a
definite purpose one. No individual can have great power without
availing himself or herself of the mastermind principle. In Chapter one,

(01:47:01):
instructions were given for the creation of plants for the
purpose of translating desire into its monetary equivalent. If you
carry out these instructions with persistence, and intelligence, and use
discrimination in the selection of your master mind group. Your
objective will have been half way reached even before you
begin to recognize it, so you may better understand the

(01:47:25):
intangible potentialities of power available to you through a properly
chosen master mind group. I will here explain the two
characteristics of the mastermind principle, one of which is economic
in nature, and the other psychic. The economic feature is obvious.
Economic advantages may be created by any person who surrounds

(01:47:48):
himself or herself with the advice, counsel, and personal cooperation
of a group of people who are willing to lend
wholehearted aid in a spirit of perfect harmony. This form
of cooperative alliance has been the basis of nearly every
great fortune. Your understanding of this great truth may definitely

(01:48:09):
determine your financial status. The psychic phase of the mastermind
principle is much more abstract, much more difficult to comprehend,
because it has reference to the spiritual forces with which
the human race as a whole is not well acquainted.
You may catch a significant suggestion from this statement. No

(01:48:31):
two minds ever come together without thereby creating a third, invisible,
intangible force which may be likened a third mind. Keep
in mind the fact that there are only two known
substances in the whole universe, energy and matter. It is
a well known fact that matter may be broken down

(01:48:52):
into units of molecules atoms, protons, neutrons, and electrons. There
are units of matter which may be isolated, separated, and analyzed. Likewise,
there are units of energy. The human mind is a
form of energy, a part of it being spiritual in nature.

(01:49:15):
When the minds of two people are coordinated in a
spirit of harmony, the spiritual units of energy of each
mind form an affinity which constitutes the psychic phase of
the mastermind. The mastermind principle, or rather the economic feature
of it, was first called to my attention by Andrew
Carnegie back during the earliest years of my research. Discovery

(01:49:40):
of this part of the principle was responsible for the
choice of my life's work. Mister Carnegie's mastermind group consisted
of a staff of approximately fifty individuals with whom he
surrounded himself for the definite purpose of manufacturing and marketing Steel.
Attributed his entire fortune to the power he accumulated through

(01:50:04):
this master mind Analyze the record of anyone who has
accumulated a great fortune, in many who have accumulated modest fortunes,
and you will find that they have either consciously or
unconsciously employed the mastermind principle. Great power can be accumulated

(01:50:24):
through no other principle. Energy is Nature's universal set of
building blocks, out of which she constructs every material thing
in the universe, including human beings in every form of
animal and vegetable life. Through a process which only Nature
completely understands, she translates energy into matter. Nature's building blocks

(01:50:49):
are available to humanity in the energy involved in thinking.
The human brain may be compared to an electric battery.
It absorbs energy from what may be called the mysterious
unifying force of the universe, which permeates every atom of matter,
including the atoms that compose the human brain, and fills

(01:51:11):
the entire universe. It is a well known fact that
a group of electric batteries will provide more energy than
a single battery. It is also a well known fact
that an individual battery will provide energy in proportion to
the number and capacity of the cells it contains. The

(01:51:31):
brain functions in a similar fashion. This accounts for the
fact that some brains are more efficient than others, and
leads to this significant statement. A group of brains coordinated
or connected in a spirit of harmony will provide more
thought energy than a single brain, just as a group
of electric batteries will provide more energy than a single battery.

(01:51:55):
Through this metaphor, it becomes immediately obvious that the mastermind
prints holds the secret of the power wielded by people
who surround themselves with the minds of other capable individuals.
There follows now another statement which will lead still nearer
to an understanding of the psychic phase of the mastermind principle.

(01:52:16):
When a group of individual brains are coordinated in function
in harmony, the increased energy created through the alliance becomes
available to every individual brain in the group. Henry Ford
began his business career under the handicap of poverty, illiteracy,
and ignorance. Within the inconceivably short period of ten years,

(01:52:39):
mister Ford mastered these three handicaps, and within twenty five
years he made himself one of the richest people in America.
Connect with those facts, the additional knowledge that mister Ford's
most rapid strides became noticeable from the time he became
a personal friend of Thomas A. Edison, and you will
begin to understand what the influence of one mind upon

(01:53:02):
another can accomplish. Go a step further and consider the
fact that mister Ford's most outstanding achievements began from the
time that he formed the acquaintances of Harvey Firestone, John Burrows,
and Luther Burbank, each an individual of great intellectual capacity,
and you will have further evidence that power may be

(01:53:23):
produced through a friendly alliance of minds. Point three. There
is little, if any doubt that Henry Ford was one
of the best informed leaders of the business and industrial
world of his time. The question of his wealth needs
no discussion. Analyze mister Ford's intimate personal friends, some of

(01:53:44):
whom have already been mentioned, and you will be prepared
to understand the following statement. Individuals take on the nature
and the habits and the power of thought of those
with whom they associate in a spirit of sympathy and harmony.
Henry whipped poverty, illiteracy, and ignorance by allying himself with
great minds, whose vibrations of thought he absorbed into his

(01:54:08):
own mind. Through his association with Edison, Burbank, Burroughs and Firestone.
Mister Ford added to his own brain power the sum
and substance of the intelligence, experience, knowledge, and spiritual forces
of these four individuals. Moreover, he appropriated and made use

(01:54:28):
of the master mind principle through the methods of procedure
described in this book. This principle is available to you.
I have already mentioned Mahatma Gandhi. Perhaps the majority of
people who know anything about Gandhi look upon him as
merely an eccentric little man who went around without formal

(01:54:51):
wearing apparel, making trouble for the British government. In reality,
Gandhi was not eccentric, but he was the most powerful
man alive during his time, judging by the number of
followers he had in their faith in him. Moreover, he
is arguably one of the most powerful individuals who have

(01:55:11):
ever lived. His power was passive, but it was real.
Let us study the method by which he attained his
stupendous power. It may be explained in a few words.
He attained power through inducing more than two hundred million
people to cooperate with mind and body in a spirit

(01:55:34):
of harmony for a definite purpose. In brief, Gandhi accomplished
a miracle, for it is a miracle when two hundred
million people can be induced, not forced, to cooperate in
a spirit of harmony for a limitless time. If you
doubt that this is a miracle, try to induce any
two persons to cooperate in a spirit of harmony for

(01:55:57):
any length of time. Every individual who manages a business
knows what a difficult matter it is to get employees
to work together in a spirit even remotely resembling harmony.
The list of the chief sources from which power may
be attained is headed, as has been shown by infinite intelligence.

(01:56:19):
When two or more people coordinate in a spirit of
harmony and work toward a definite objective, they place themselves
in a position, through the alliance, to absorb power directly
from the great universal storehouse of infinite intelligence. This is
the greatest of all sources of power. It is the
source to which the genius turns. It is the source

(01:56:43):
to which every great leader turns, whether consciously or not.
The other two major sources from which the knowledge necessary
for the accumulation of power may be obtained accumulated experience
and experiment and research are no more reliable than the
five human senses. The senses are not always reliable. However,

(01:57:07):
infinite intelligence does not err. In subsequent chapters, the methods
by which infinite intelligence may be most readily contacted will
be adequately described. This book is not a course on religion.
No fundamental principle described in this book should be interpreted

(01:57:29):
as being intended to interfere, either directly or indirectly, with
any person's religious habits. This book is confined primarily to
instructing the reader how to transmute the definite purpose of
desire for money into its monetary equivalent. Read, think, and
meditate as you read. Soon the entire subject will unfold,

(01:57:54):
and you will see it in perspective. For now you
are seeing the detail of the individual chapters. Money is
shy and elusive. It must be wooed and won by
methods not unlike those used by the determined lover in
pursuit of the beloved, and coincidental as it is. The

(01:58:16):
power used in the wooing of money is not greatly
different from that used in wooing a person. That power,
when successfully used in the pursuit of money, must be
mixed with faith. It must be mixed with desire. It
must be mixed with persistence. It must be applied through

(01:58:38):
a plan, and that plan must be set into action.
When money comes in quantities, known as the big money,
it flows to the one who accumulates it as easily
as water flows downhill. There exists in life a great,
unseen stream of power, which may be compared to a river,
except that one side flows in one direction, care carrying

(01:59:00):
all who get into that side of the stream onward
and upward to wealth, while the other side flows in
the opposite direction, carrying all who are unfortunate enough to
get into it and not able to extricate themselves from it,
downstream to misery and poverty. Every person who has accumulated
a great fortune has recognized the existence of this stream

(01:59:22):
of life. It consists of one's thinking process. The positive
emotions of thought form the side of the stream which
carries one to fortune. The negative emotions form the side
which carries one down to poverty. Understanding that you, yourself
can control where you will be in this stream of

(01:59:44):
life as of stupendous importance to the person who is
following this book with the object of accumulating a fortune.
For such understanding leads to the recognition that anybody can
wish for riches, and most people do. But only if
you know that a definite plan plus a burning desire
for wealth are the only dependable means of accumulating wealth.

(02:00:07):
If you find yourself in the side of the stream
of life which leads to poverty, understand that you have
within you the power to propel yourself over to the
other side of the stream. Your OR is the philosophy
in the principles set forth in this book. They can
serve you only through application and use. Merely reading and

(02:00:29):
passing judgment on these principles either one way or another,
will in no way benefit you. You must take your
or in hand. In act, some people undergo the experience
of alternating between the positive and negative sides of the stream,
being at times on the positive side and at times

(02:00:50):
on the negative side. Recent economic hard times have swept
millions of people from the positive to the negative side
of the stream. These millions are struggling, some of them
in desperation and fear to get back to the positive
side of the stream. This book was written especially for

(02:01:11):
those millions. Poverty and riches often change places. Rapidly. Changing
economic conditions have taught the world this truth. Although many
people may not long remember the lesson, Poverty may and
generally does, voluntarily take the place of riches. When riches

(02:01:32):
take the place of poverty, the change is usually brought
about through well conceived and carefully executed plans. Poverty needs
no plan, it needs no one to aid it because
it is bold and ruthless. Riches are shy and timid.
They have to be attracted, but they will rarely be

(02:01:55):
attracted and retained until one learns first to tap the
power of the master mind and then proceed to understand
the tenth step to riches, which involves the mystery of
sex transmutation. Chapter ten, The Mystery of Sex Transmutation, The

(02:02:16):
tenth Step to Riches. The meaning of the word transmute is,
in simple language, the changing or transferring of one element
or form of energy into another. The emotion of sex
brings into being a state of mind. Because of ignorance
on the subject, this state of mind is generally associated

(02:02:40):
only with the physical side of human nature, and because
of the improper influences to which most people have been
subjected in acquiring their knowledge about sex. This emphasis on
the purely physical aspects of sex has created strong and
often destructive biases in most people's minds. The emotion of

(02:03:02):
sex has back of it the possibility of three constructive potentialities.
They are the perpetuation of the human race, the maintenance
of sound physical and emotional health, the transformation of mediocrity
into genius through transmutation sex. Transmutation, which is involved in

(02:03:22):
the third constructive potentiality, is simple and easily explained. It
means the switching of one's mind or dominating mental focus,
from thoughts and consequent actions of a merely physical expression
to thoughts and consequent actions of another nature. It does
not mean in any sense celibacy or repression of natural instincts.

(02:03:48):
It does mean approaching sex and engaging in sexual conduct
from a completely positive, completely constructive, balanced, and appropriate state
of awareness. Sexual desire is the most powerful of human desires.
Its exercise in proper relation and proportion to all other

(02:04:08):
aspects of life is positive and healthy. People who are
driven by this desire in a positive, constructive sense can
channel it to develop keenness of imagination, courage, will power, persistence,
and creative ability that are all but unknown at other times.
So strong and impelling is the desire for sexual contact

(02:04:31):
that some people freely run the risk of life and
reputation to indulge it. When harnessed and redirected constructively, this
motivating force maintains all of its attributes of keenness, of imagination, courage,
and so forth, which may be used as powerful creative
forces in literature, art, or in any other profession calling

(02:04:53):
or undertaking, including of course, the accumulation of riches. The
transmut of sex energy calls for the exercise of willpower,
to be sure, but the reward is worth the effort.
The desire for sexual expression is inborn and natural. The
desire cannot and should not be submerged or eliminated, but

(02:05:18):
it should not be allowed to dominate or dictate one's behavior.
It should be given an extra outlet through forms of
expression which enrich the body, mind, and spirit. If not
given this form of outlet through the process of transmutation,
it will seek outlets through purely physical channels. A river

(02:05:41):
may be dammed and its water controlled for a time,
but eventually it will force an outlet. The same is
true of the emotion of sex. It may be submerged
and controlled for a time, but its very nature causes
it ever to be seeking a means of expression. If
it is not transmuted into some creative effort, it will

(02:06:04):
find a less positive, less productive outlet. Fortunate, indeed, are
those individuals who have discovered how to give their sexual
emotion and outlet through some form of creative effort, for
they have, by that discovery, lifted themselves to the level
of genius. Performance. Research has disclosed these two significant facts.

(02:06:29):
The individuals of greatest achievement tend to be those who
have highly developed sexual natures and who have learned the
art of sex transmutation. Generally speaking, those who have accumulated
great fortunes and achieved outstanding recognition in literature, art, industry, architecture,
and the professions were motivated by the influence of romantic

(02:06:52):
love for another person. The research in which these astounding
discoveries were made went back through the page of biography
and history for more than two thousand years. Wherever there
was evidence available in connection with the lives of men
and women of great achievement, it indicated most convincingly that

(02:07:13):
they possessed highly developed sexual natures. The emotion of sex
is an irresistible force against which there can be no
such opposition as an immovable body. When driven by this emotion,
individuals become gifted with a superpower for action. Understand this

(02:07:33):
truth and you will catch the significance of the statement
that sex transmutation can lift one to genius level performance.
The emotion of sex contains the secret of creative ability.
Destroy the sex glands, whether in a human being or
a beast, and you have removed a major source of action.

(02:07:55):
For proof of this, observe what happens to any animal
after it has been neutered. A bull or a bulldog
becomes thoroughly docile after it has been altered sexually. Sex
alteration takes out of any male animal all the fight
that was in him. Sex alteration of the female has

(02:08:16):
the same quieting effect. The ten mind stimuli. The human
mind responds to stimuli through which it may be keyed
up to high rates of vibration, known as enthusiasm, creative imagination,
intense desire, and so forth. The tense stimuli to which

(02:08:38):
the mind responds most freely are the desire for sexual expression, love,
a burning desire for fame, power or financial gain, money, music,
close friendship between either those of the same sex or
those of the opposite sex. A master mind alliance based
upon the harmony of two or more people who ally
themselves for spiritual or temporal advancement. Mutual suffer such as

(02:09:01):
that experienced by people who are persecuted, autosuggestion, fear, narcotics,
and alcohol. The desire for sexual expression comes at the
head of the list of stimuli which most effectively step
up the vibrations of the mind and thus start the
wheels of physical action. Eight of these stimuli are natural

(02:09:23):
and constructive. Two are destructive. The list is here presented
for the purpose of enabling you to make a comparative
study of the major sources of mind stimulation. From this study,
it will be readily seen that the emotion of sex is,
by great odds, the most intense and powerful of all

(02:09:44):
mind stimuli. This comparison is necessary as a foundation for
proof of the statement that transmutation of sex energy may
lift one to genius level performance. Let us find out
what constitutes a gene some Wiseacre once said that a
genius is someone who wears long hair, eats hot food,

(02:10:07):
lives alone, and serves as a target for comedians. A
better definition of a genius is an individual who has
discovered how to increase mental intensity and concentration to the
point where he or she can freely communicate with sources
of knowledge not available through ordinary levels of thought. The

(02:10:27):
person who thinks will want to ask some questions concerning
this definition. The first question will be, how can one
communicate with sources of knowledge which are not available through
the ordinary intensity and concentration of thought. The next question
will be, are there known sources of knowledge which are

(02:10:48):
generally available only to geniuses? And if so, what are
these sources and exactly how can they be reached. I
shall offer proof of the soundness of some of the
more important statements made in this book, or at least
I shall offer evidence through which you may secure your
own proof through experimentation. In doing so, I shall answer

(02:11:10):
both of these questions. Genius is developed through the sixth sense.
The reality of a sixth sense in human beings has
been well established. This sixth sense is creative imagination. The
faculty of creative imagination is one which the majority of

(02:11:31):
people never use during an entire lifetime, and if used
at all, it usually happens by mere accident. A relatively
small number of people used with deliberation purpose and forethought
the faculty of creative imagination. Those who use this faculty

(02:11:52):
voluntarily and with understanding of its functions are by definition geniuses.
Faculty of creative imagination is the direct link between the
finite human mind and infinite intelligence. All so called revelations
referred to in the realm of religion, and all discoveries

(02:12:13):
of basic or new principles in the field of invention,
take place through the faculty of creative imagination. When ideas
or concepts flash into one's mind through what is popularly
called a hunch, they come from one or more of
the following four sources infinite intelligence. One's subconscious mind, wherein

(02:12:34):
has stored every sense, impression, and thought impulse whichever reached
the brain through any of the five regular senses. The
mind of some other person who has just released the
thought or picture of the idea or concept through conscious
thought the other person's subconscious storehouse. The first, third, and
fourth sources above are tapped through some mysterious process or processes,

(02:12:58):
perhaps extra sensory in nature manifestation, which we cannot yet explain,
and which we do not even dimly comprehend. What we
do comprehend is that these sources are tapped every day
around the globe, and that there are no other known
sources from which inspired ideas or hunches may be received.

(02:13:18):
The creative imagination functions best when the mind is operating
or functioning, concentrating, vibrating as a result of some form
of mind stimulation at a level of intensity and awareness
that is significantly higher than that of ordinary normal thought.
When brain action has been stimulated through one or more

(02:13:39):
of the ten mind stimulants, it has the effect of
lifting a person far above the horizon of ordinary thought,
in permitting that individual to envision, distance, scope, quality, and
character of thoughts that are not available on lower planes,
such as the one where a person is engaged in
the solution of the everyday problems of business and professionals routine.

(02:14:02):
When lifted to this higher level of thought through any
form of mind stimulation, an individual occupies, relatively speaking, the
same position as one who is ascended in an airplane
to a height from which may be seen objects beyond
the horizon line that limits one's vision while on the ground. Moreover,
while on this higher level of thought, the individual is

(02:14:24):
not hampered or bound by any of the stimuli which
circumscribe and limit one's vision. While wrestling with the problems
of gaining the three basic necessities of food, clothing, and shelter.
The individual is in a world of thought in which
ordinary workaday thoughts have been as effectively removed as are
the hills and valleys and other limitations of physical vision.

(02:14:47):
When that person rises in the airplane. While on this
exalted plane of thought, the creative faculty of the mind
is given freedom for action. The way has been cleared
for this sixth sense to function. It becomes receptive to
ideas which could not reach the individual under any other circumstances.

(02:15:10):
The sixth sense is the defining faculty, which marks the
difference between a genius and an ordinary individual. The more
this creative faculty is used, the more it becomes alert
and receptive to thought vibrations originating outside the individual's subconscious mind,
and the more the individual will come to rely upon

(02:15:31):
it and make demands upon it for thought, impulses, hunches, inspirations,
or insights. This faculty can be cultivated and developed only
through use. That which is known as one's conscience operates
entirely through the faculty of the sixth sense. The great artists, writers,

(02:15:52):
musicians and poets become great because they acquire the habit
of relying upon the still small voice which speaks from
within through the faculty of creative imagination. It is a
fact well known to people who have keen imaginations that
their best ideas come through so called hunches. There is
a great orator who does not reach his performance peak

(02:16:15):
until he closes his eyes and begins to rely entirely
upon the faculty of creative imagination. When asked why he
closed his eyes just before the climaxes of his oratory,
he replied, I do it because then I speak through
ideas which come to me from within. One of America's
most successful and best known financiers followed the habit of

(02:16:39):
closing his eyes for two or three minutes before making
a decision. When asked why he did this, he replied,
with my eyes closed, I am able to draw upon
a source of superior intelligence. Three. Doctor Elmer are Gates
of Chevy Chase, Maryland, created more than two hundred useful patents,

(02:17:00):
many of them basic, through the process of cultivating and
using the creative faculty. His method is both significant and
interesting to anyone interested in achieving genius. Status, a category
to which doctor Gates unquestionably belonged. Doctor Gates was one
of the truly great, though generally less publicized, scientists of

(02:17:23):
the world. In his laboratory he had what he called
his personal Communication Room. It was practically sound proof and
so arranged that all light could be shut out. It
was equipped with a small table on which he kept
a pad of writing paper. When doctor Gates desired to

(02:17:44):
draw upon the forces available to him through his creative imagination,
he would go into this room, seat himself at the table,
lower the lights, and concentrate upon the known factors of
the invention on which he was working, remaining in that
position until ideas began to flash into his mind and
connection with the unknown factors of the invention. On one occasion,

(02:18:08):
ideas came so fast that he wrote continuously for almost
three hours. When the thoughts stopped flowing and he examined
his notes, he found they contained a description of principles
which had no parallel among known scientific data. Moreover, the
answer to his problem was intelligently presented in those notes.

(02:18:31):
In this manner, doctor Gates completed more than two hundred
patents which had been begun but not completed by other
inventors who were less resourceful than doctor Gates. Evidence of
the truth of this statement lies in the United States
Patent Office. Doctor Gates earned his living by sitting for

(02:18:51):
ideas for individuals and corporations. While they may not have
realized it, some of the largest corporations in America aid
in substantial fees by the hour for sitting for ideas.
The normal faculty of reason is often faulty because it
is largely guided by one's accumulated experience, but not all

(02:19:14):
knowledge which one accumulates through experience is accurate. Ideas received
through the creative faculty are much more reliable because they
come from sources more reliable than any which are available
to the reasoning faculty of the mind. The major difference
between the genius and the ordinary crank inventor can be

(02:19:35):
found in the fact that the genius works through the
faculty of creative imagination, while the crank knows nothing of
this faculty. The scientific inventor, such as mister Edison or
doctor Gates, makes use of both the synthetic and the
creative faculties of imagination. For example, the scientific inventor operating

(02:19:58):
in the genius mode begins in invention by organizing and
combining known ideas or principles accumulated through experience through the
synthetic faculty the reasoning faculty. If this accumulated knowledge turns
out to be insufficient for the completion of the invention,
the scientific inventor then draws upon the other sources of

(02:20:20):
knowledge that are made available through the creative faculty. The
exact method by which this is accomplished varies with the individual,
but this is the sum and substance of the procedure
that genius inventors use. They stimulate their minds so that
their brain functions on a higher than average plane and

(02:20:40):
at a higher than average level of intensity, using one
or more of the ten mind stimulants, or some other
stimulant of their choice. They concentrate upon the known factors,
the finished part of their invention, and creating their mind
a perfect picture of unknown factors, the unfinished part of

(02:21:01):
their invention. They hold this picture in mind until it
has been taken over by their subconscious mind. Then they
relax by clearing their mind of all thought and waiting
for their answer to flash into their mind. Sometimes the
results are both definite and immediate. At other times the

(02:21:21):
results are negative, depending upon the state of development of
their sixth sense or creative faculty. Mister Edison tried out
more than ten thousand different combinations of ideas through the
synthetic faculty of his imagination before he tuned in through
the creative faculty and got the answer which perfected the

(02:21:42):
incandescent light. His experience was similar when he invented the phonograph.
There is plenty of reliable evidence that the faculty of
creative imagination exists. This evidence is available through accurate analysis
of people who have become leaders in their respective callings

(02:22:03):
without having had extensive educations. Lincoln is a notable example
of a great leader who achieved greatness through the discovery
and use of his faculty of creative imagination. He discovered
and began to use this faculty as the result of
the stimulation of love which he experienced after he met

(02:22:24):
in Rutledge, a statement of the highest significance in connection
with the study of the source of genius. The pages
of history are filled with the records of great leaders
whose achievements may be traced directly to the influence of
their beloved The person who aroused the creative faculties of
their minds through the stimulation of sex desire. Napoleon Bonaparte

(02:22:48):
was one of these. When inspired by his first wife, Josephine,
he was irresistible and invincible. When his better judgment or
reasoning factsiculty prompted him to put Josephine aside, he began
to decline. His defeat and Saint Helena were not far distant.

(02:23:10):
If good taste would permit, I might easily mention scores
of individuals well known to the American people, who climbed
to great heights of achievement under the stimulating influence of
their spouses, only to drop back to destruction after money
and power went to their heads and they cast aside
their original loves for someone new. Napoleon was not the

(02:23:31):
only person to discover that sex influence from the right
source is more powerful than any substitute of expediency which
may be created by mere reason. The human mind responds
to stimulation. Among the greatest and most powerful of these
stimuli is the sexual urge. When harnessed and transmuted, this

(02:23:55):
driving forces capable of lifting individuals into that higher sphere
of thought which enables them to master the sources of
worry and petty annoyance which beset their pathway on the
lower plains. Unfortunately, only the geniuses have made this discovery.
Others have accepted the experience of sexual urge without discovering

(02:24:17):
one of its major potentialities, a fact which accounts for
the great number of others as compared to the limited
number of geniuses. For the purpose of refreshing the memory,
in connection with the facts available from the biographies of
certain individuals, we here present the names of a few
outstanding achievers, each of whom was known to have had

(02:24:39):
a highly sexual nature. The genius which was theirs, undoubtedly
found its source of power in transmuted sex energy. George Washington,
Napoleon Bonaparte, William Shakespeare, Abraham Lincoln, Ralph Waldo Emerson, Roberts Burns,

(02:25:02):
Thomas Jefferson, Albert Hubbard five, Albert H. Gary six, Oscar
Wilde Woodrow Wilson, John H. Patterson seven, Andrew Jackson, and
Rico Caruso eight. Your own knowledge of biography will enable
you to add to this list. Find, if you can,

(02:25:24):
a single individual in all the history of civilization who
achieved outstanding success in any calling who was not driven
by a well developed sexual nature. If you do not
wish to rely upon biographies of persons who are no
longer alive, take inventory of those whom you know to
be individuals of great achievement today, and see if you

(02:25:46):
can find one among them who does not have high
sexual energy. It may be a controversial contention, but sexual
energy is the creative energy of virtually all geniuses. They're
never has been, and never will be a great leader,
builder or artists lacking in this driving force of sex.

(02:26:07):
Surely no one will misunderstand these statements to mean that
all who are highly sext are geniuses. Individuals attain the
status of genius only when and if they stimulate their
minds so that it draws upon the forces available through
the creative faculty of the imagination. Chief among the stimuli

(02:26:28):
which can produce the stepping up of mental functions is
sex energy. The mere possession of this energy itself is
not sufficient to produce a genius. The energy must be
transmuted from desire for merely physical contact into some other
form of desire and action before it will lift one

(02:26:49):
to the status of a genius. Far from becoming geniuses
because of great sex desires, the majority of people lower
themselves through misunderstanding and misuse of this great force to
the status of the lower animals. Why most people seldom
succeed before forty I discovered from the analysis of more

(02:27:12):
than twenty five thousand people that individuals who succeed in
an outstanding way seldom do so before the age of forty,
and more often, they do not strike their real pace
until they are well beyond fifty. This fact was so
astounding that it prompted me to go into the study
of its cause, most carefully, carrying the investigation over a

(02:27:33):
period of more than twelve years, this study disclosed the
fact that one major reason why the majority of people
who succeed do not begin to do so before the
age of forty to fifty is their tendency to dissipate
their energies through over indulgence in the physical expression of
the emotion of sex. Most people never learn that the

(02:27:55):
sexual urge has other possibilities which far transcend in importance
that of mere physical expression. The majority of those who
do make this discovery do so after having wasted many
years at a period when sexual energy is at its
height prior to the age of forty five. To fifty.
This usually is followed by noteworthy achievement. The lives of

(02:28:20):
many people up to and sometimes well past the age
of forty reflect a continued dissipation of energies which could
have been more profitably turned into better channels. Their finer
and more powerful emotions are sown wildly to the four winds.
Out of this habit grew the term sowing one's wild oaths.

(02:28:42):
The desire for sexual expression is by far the strongest
and most impelling of all the human emotions, and for
this very reason, this desire, when harnessed and transmuted into
action other than that of physical expression, may lift one
into the genius mode in nine. History is not lacking
in examples of individuals who sometimes attained the status of

(02:29:05):
genius with the aid of artificial mind stimulants in the
form of alcohol and narcotics. Edgar Allan Poe wrote The
Raven while under the influence of liquor, dreaming dreams that
mortal never dared to dream before. James Whitcomb Riley ten
did some amazing writing while under the influence of alcohol.

(02:29:27):
Perhaps it was thus he saw the ordered intermingling of
the real and the dream. The mill above the river,
and the mist above the stream. Robert Burns wrote, under
the influence of intoxicants the immortal words for all lang sign,
my dear, We'll take a cup of kindness. Yet for
all lang sign. But let it be remembered that many

(02:29:50):
such individuals have destroyed themselves. In the end, Nature has
prepared her own potions, for example, deep love, sexual drive,
and the the power of auto suggestion, with which people
may safely stimulate their minds so they function on a
higher plane that enables them to tune in to fine
and rare thoughts which come from no one knows where.

(02:30:12):
No satisfactory substitute for Nature's natural stimulants has ever been found.
The world is ruled and the destiny of civilization is
established by the human emotions. People are influenced in their
actions not by reasons so much as by feelings. The
creative faculty of the mind is set into action entirely

(02:30:36):
by emotions, and not by cold reason. The most powerful
of all human emotions is that of sex. There are
other mind stimulants, some of which have been listed, but
no one of them, nor all of them combined, can
equal the driving power of sex. A mind stimulant is

(02:30:56):
any influence which will either temporarily or permanently in TREA
significantly the freedom, intensity, and concentration of thought. The ten
mind stimuli described earlier are those most commonly used. Through
these sources or combinations of them, one may commune with
infinite intelligence or rener at will the storehouse of the

(02:31:19):
subconscious mind, either one's own or that of another person,
a procedure which is all there is of genius. A
teacher who has trained and directed the efforts of more
than thirty thousand people involved in sales made the astounding
discovery that individuals with high sex drives generally make the
most efficient salespeople. The explanation is that the factor of

(02:31:44):
personality known as personal magnetism is nothing more nor less
than sex energy. Individuals with high sex drives always have
a plentiful supply of personal magnetism. Through cultivation and understanding,
this vital force may be drawn upon and used to
great advantage in relationships with other people. This powerful energy

(02:32:08):
may be communicated to others through the following the handshake.
The touch of the hand indicates instantly the presence of
magnetism or the lack of it. The tone of voice.
Magnetism or sex energy is the factor with which the
voice may be colored or made musical and charming. Posture

(02:32:33):
and carriage of the body. People with high sexual energy
move briskly and with grace and ease the vibrations of thought.
Highly sexual people perhaps unconsciously mix the emotion of sex
with their thoughts, or may do so it will and
in that way, may influence those around them. Body adornment.

(02:32:59):
People with high sex drives are usually very careful about
their personal appearance. They usually select clothing of a style
becoming to their personality, physique, complexion, et cetera. When employing salespeople,
the more capable sales manager looks for the quality of
personal magnetism as the first requirement of a sales representative.

(02:33:25):
Men and women who lack sex energy will never become
enthusiastic nor inspire others with enthusiasm, and enthusiasm is one
of the most important requisites in salesmanship. No matter what
one is selling, the public speaker orator, preacher, lawyer, or
salesperson who is lacking in sex energy is generally a

(02:33:46):
flop when it comes to being able to influence others.
Couple with this, the fact that most people can be
influenced only through an appeal to their emotions, and you
will understand the importance of sexual energy as a part
of the salesperson's native ability. Top salespeople attain the status
of mastery in selling because they either consciously or unconsciously

(02:34:10):
transmute the energy of sex into sales enthusiasm. In this
statement may be found a very practical suggestion as to
the actual meaning of sex transmutation. Salespeople who know how
to take their mind off the subject of sex itself
and direct that energy into sales effort with as much

(02:34:30):
enthusiasm and determination as they would apply it to its
original purpose have already acquired the art of sex transmutation,
whether they know it or not. The majority of salespeople
who transmute their sex energy do so without being in
the least aware of what they are doing or how
they are doing it. Transmutation of sex energy calls for

(02:34:53):
more willpower than the average person cares to use for
this purpose. Those who find it differentfficult to summon willpower
sufficient for transmutation may gradually acquire this ability. Though this
requires willpower, the reward for the practice is more than
worth the effort. The entire subject of sex is one

(02:35:16):
about which the majority of people appear to be unpardonably ignorant.
The sexual urge has been grossly misunderstood, slandered, and blessed
by the ignorant and the evil minded for so long
that the very word sex is taken on lascivious and
often sordid connotations. Men and women who are known to

(02:35:36):
be blessed, yes blessed, with high sex drives are frequently
looked upon with suspicion and even contempt. Instead of being
considered normal, healthy, and blessed, they are often considered abnormal, flawed,
and even base. Millions of people, even in this age
of enlightenment, have inferiority complexes which they developed because of

(02:36:00):
this false belief that a high sex drive is a curse. Yet,
statements about the virtue of sexual energy should not be
construed as a justification for the libertine. The emotion of
sex is a virtue only when used intelligently and with discrimination.
It may be misused, and often is to such an

(02:36:23):
extent that it debases instead of enriches, both body and mind.
The better use of this power is the purpose of
the explanations in this chapter. It seemed quite significant when
I discovered that practically every great leader whom I had
the privilege of analyzing was a person whose achievements were

(02:36:43):
largely inspired by someone that individual loved deeply. In many instances,
the beloved was a modest, self denying spouse of whom
the public had heard little or nothing, although in a
few instances the source of inspiration turned out to be alone.
Perhaps such cases may not be entirely unknown to you.

(02:37:06):
Intemperance in sex habits is just as detrimental as in
temperance and habits of drinking and eating. In the age
we live in, sexual intemperance is common. This orgy of
indulgence may help account for the relative shortage of great
leaders today. No individual can avail himself or herself of

(02:37:28):
the forces of creative imagination while dissipating them. Human beings
are the only creatures on earth which violate Nature's purpose.
In this connection, every other animal indulges its sexual nature
in moderation and with purpose which harmonizes with the laws
of nature. Every other animal responds to the call of

(02:37:51):
sex only in season. Human beings are inclined to declare
open season reeligent person knows that stimulation in excess through
alcoholic drink in narcotics, is a form of intemperance which
destroys the vital organs of the body, including the brain.

(02:38:11):
Not every person knows, however, that over indulgence in sexual
expression may become a habit as destructive and as detrimental
to creative effort as narcotics or liquor. A sex obsessed
individual is not essentially different from a drug addict. Both
have lost control over their faculties of reason and willpower.

(02:38:35):
Sexual overindulgence may not only destroy reason and willpower, but
it may also lead to either temporary or permanent mental dysfunction.
Many cases of hypochondria imaginary illness grow out of habits
developed in ignorance of the true function of sex. From
these brief references to the subject, it may be readily

(02:38:59):
seen that agnore ignorance on the subject of sex transmutation
forces stupendous penalties upon the ignorant on the one hand,
and withholds from them equally tremendous benefits on the other.
Widespread ignorance on the subject of sex is due to
the fact that the subject has been surrounded with mystery
and be clouded by dark silence. The conspiracy of mystery

(02:39:24):
and silence has had the same effect upon the minds
of young people that the psychology of prohibition had. The
result has been increased curiosity and desire to acquire more
knowledge on this forbidden subject, and, to the great shame
of all lawmakers and most physicians, who by training are
best qualified to educate youth on that subject, appropriate information

(02:39:48):
has all too often not been made readily available. Seldom
does an individual enter upon highly creative effort in any
field of endeavor before the age of forty. The average
person reaches the period of greatest capacity to create between
forty and sixty. These statements are based upon careful observation

(02:40:11):
and analysis of thousands of men and women. They should
be encouraging to those who fail to arrive before the
age of forty and to those who become frightened at
the approach of old age. The years between forty and
fifty are, as a rule, the most fruitful individuals should
approach this age not with fear and trembling, but with

(02:40:34):
hope and eager anticipation. If you want evidence that most
people do not begin to do their best work before
the age of forty. Study the records of the most
successful individuals known to the American people, and you will
find it. Henry Ford had not hit his pace of
achievement until he had passed the age of forty. Andrew

(02:40:58):
Carnegie was well past forty before he began to reap
the reward of his efforts. James J. Hill was still
running a telegraph key at the age of forty. His
stupendous achievements took place after that age. Biographies of American
industrialists and financiers are filled with evidence that the period

(02:41:20):
from age forty to sixty is the most productive age
for almost everyone. Between the ages of thirty and forty,
people begin to learn, if they ever learn, the art
of sex transmutation. This discovery is generally accidental, and more
often than otherwise, individuals who make it are totally unconscious

(02:41:42):
of their discovery. They may observe that their powers of
achievement have increased around the age of thirty five to forty,
but in most cases they are not familiar with the
cause of this change. The fact that nature begins to
harmonize the emotions of love and sex and the individual
between them. In the ages of thirty and forty, so
that they may draw upon these great forces and apply

(02:42:04):
them jointly as stimuli to action. Sex alone is a
mighty urge to action, but its forces are like a cyclone.
They are often uncontrollable. When the emotion of love begins
to mix itself with the emotion of sex, the result
is calmness of purpose, poise, accuracy of judgment, and balance.

(02:42:27):
What person who has attained the age of forty is
so unfortunate as to be unable to analyze these statements
and to corroborate them by his or her own experience.
When driven by the desire to please a member of
the opposite sex based solely upon the emotion of sex,
individuals may be unusually are capable of great achievement, but

(02:42:49):
their actions may be disorganized, distorted, and totally destructive when
driven by their desire to please someone they love based
upon the motive of sex. Sex alone, an individual may steal, cheat, even,
in an extreme case, commit murder. But when the emotion
of love is mixed with the emotion of sex, these

(02:43:11):
same individuals will guide their actions with sanity, balance, and reason.
Criminologists have discovered that some of the most hardened criminals
can be reformed through the influence of a strong love.
There is no record of a criminal's having been reformed
solely through the influence of sex. These facts are well known,

(02:43:34):
but their cause is not. Reformation comes, if at all,
through the heart or the emotional side, not through the
head or the reasoning side. Reformation means a change of heart,
It does not mean a change of head. A person may,
because of reason, make certain changes in his or her

(02:43:57):
personal conduct to avoid the consequences of undesirable effects, but
genuine reformation comes only through a change of heart through
a desire to change. Love, romance, and sex are all
emotions capable of driving individuals to heights of superachievement. Love
is the emotion which serves as a safety valve and

(02:44:19):
ensures balance, poise, and constructive effort. When combined, these three
emotions may lift one to the altitude of a genius.
There are geniuses, however, who know but little of the
emotion of love. Most of them may be found engaged
in some form of action which is destructive, or at

(02:44:41):
least not based upon justice and fairness toward others. If
good taste would permit a dozen geniuses could be named
in the field of industry and finance, who write ruthlessly
over the rights of their fellow human beings they seem
totally lacking in conscience, can easily supply his own list

(02:45:02):
of such individuals. The emotions are states of mind. Nature
has provided human beings with a chemistry of the mind,
which operates in a manner similar to the principles of
chemistry of matter. It is a well known fact that,
through the aid of the science of chemistry, a chemist

(02:45:23):
can create a deadly poison by mixing certain elements, none
of which are in themselves harmful. The emotions may likewise
be combined so as to create a deadly poison. The
emotions of sex and jealousy, when mixed, may turn a
person into an insane beast. The presence of any one

(02:45:44):
or more of the destructive emotions in the human mind,
through the chemistry of the mind, creates a poison which
may destroy one's sense of justice and fairness. In extreme cases,
the presence of any combination of these emotions in the
life mind may destroy one's reason. The Roti genius consists

(02:46:05):
of the development, control, and proper use of sex, love,
and romance. The process involves encouraging the presence of these
emotions as the dominating thoughts in one's mind, and discouraging
the presence of all the destructive emotions. The mind is
a creature of habit. It thrives upon the dominating thoughts

(02:46:28):
that are fed to it. Through the faculty of willpower,
one may discourage the presence of any emotion and encourage
the presence of any other. Control of the mind through
the power of will is not difficult. Control comes from
persistence and habit. The secret of control lies in understanding

(02:46:51):
the process of transmutation. When any negative emotion presents itself
in one's mind, it can be transmuted into into a
positive or constructive emotion by the simple procedure of changing
one's thoughts. There is no other road to genius than
through voluntary self effort. Individuals may for a time attain

(02:47:17):
great heights of financial, business, or other achievements solely by
the driving force of sex energy. But history is filled
with evidence that such people may and usually do, carry
with them certain traits of character which rob them of
the ability to either keep or enjoy their fortune. This
is worthy of analysis, thought, and meditation, for it states

(02:47:39):
a truth the knowledge of which may be helpful to
all men and women. Ignorance of this truth has cost
thousands of people their privilege of happiness, even though they
possessed riches. The emotion of love brings out and develops
the artistic in one's artistic and esthetic nature, leaves its

(02:48:00):
impress upon one's very soul even after the fire has
been subdued by time and circumstance. Memories of love never
pass They linger guide and influence long after the source
of stimulation has faded. There is nothing new in this.

(02:48:20):
Every person who has been moved by genuine love knows
that it leaves enduring traces upon the human heart. The
effect of love endures because love is spiritual in nature.
Individuals who cannot be stimulated to great heights of achievement
by love are sadly hopeless. They are dead, though they

(02:48:41):
may seem to live. Even the memories of love are
sufficient to lift one to a higher plane of creative effort.
The major force of love may spend itself and pass
away like a fire which has burned itself out, but
it leaves behind indelible marks as evidence that it passed
that way. Its departure often prepares the human heart for

(02:49:04):
a still greater love. So go back at times into
your yesterdays and bath your mind in the beautiful memories
of past love. It will soften the influence of present
worries and annoyances. It will give you a source of
escape from the unpleasant realities of life, and just maybe,

(02:49:25):
who knows, your mind will yield to you during this
temporary retreat some idea or plan which may change the
entire financial or spiritual status of your life. If you
believe yourself unfortunate because you have loved and lost, perish
the thought one who has loved truly can never lose entirely.

(02:49:47):
Love is whimsical and temperamental. Its nature is ephemeral and transitory.
It comes when it pleases and goes away without warning.
Accept and enjoy it while it remains, but spend no
time worrying about its departure. Worry will never bring it back.

(02:50:09):
Dismiss also the thought that love never comes but once.
Love may come and go times without number. But there
are no two love experiences which affect one in just
the same way. There may be, and there usually is
one love experience which leaves a deeper imprint on the
heart than all the others. But all love experiences are

(02:50:32):
beneficial except to the person who becomes resentful and cynical
when love makes its departure. There should be no disappointment
over love, and there would be none if people understood
the difference between the emotion of love and the emotion
of sex. The major difference is that love is spiritual,
while sex is biological. Love is chemistry, sex is physics.

(02:50:59):
No experience that touches the human heart with a spiritual
force can possibly be harmful, except through ignorance or jealousy.
Love is, without question life's greatest experience. It brings one
into communion with infinite intelligence. When mixed with the emotions

(02:51:20):
of romance and sex, it may lead one far up
the latter of creative effort. The emotions of love, sex,
and romance are sides of the eternal triangle of achievement
building genius. Nature creates geniuses through no other force. Love
is an emotion with many sides, shades and colors. The

(02:51:44):
love which one feels for parents or children is quite
different from that which one feels for one's sweetheart. The
one is mixed with the emotion of sex, while the
other is not. The love which one feels in true
friendship is not the same as that felt for one's
beloved parents or children, but it too is a form

(02:52:05):
of love. Then there is the emotion of love for
things inanimate, such as the love of nature's handiwork. But
the most intense and burning of all these various kinds
of love is that which is experienced in the blending
of the emotions of love and sex. Marriages that are
not blessed with the eternal affinity of love and sex

(02:52:28):
properly balanced and proportioned, cannot be fully happy ones, and
seldom endure. Love alone will not bring happiness in marriage,
nor will sex alone. But when these two beautiful emotions
are blended, marriage may bring about a state of mind
which is closest to the spiritual that one may ever

(02:52:49):
know during earthly existence. When the emotion of romance is
added to those of love and sex, the obstructions between
the finite human mind and infinite intelligens can be removed,
Genius status can be attained, and the tenth step to
riches can be mastered. Positive and negative emotions cannot occupy

(02:53:13):
the mind at the same time. One or the other
must dominate. Chapter eleven. The subconscious mind the connecting link
the eleventh step to riches. The subconscious mind consists of

(02:53:34):
a field of consciousness in which every impulse of thought
or sensation that reaches the objective mind through any of
the five senses is classified and recorded, and from which
thoughts may be recalled or withdrawn, as letters may be
taken from a filing cabinet. The subconscious mind receives and
files sense impressions or thoughts, regardless of their nature. You

(02:53:57):
may voluntarily plant in your subconscience mind any plan, thought,
or purpose which you desire to translate into its physical
or monetary equivalent. The subconscious acts first on the dominating
desires which have been mixed with emotional feeling, such as faith.
Consider this in connection with the instructions given in chapter

(02:54:20):
one on desire for taking the six actions they are outlined,
and also the instructions given in chapter six on formulating
and executing plans, and you will understand the importance of
the thought conveyed in the preceding paragraph. The subconscious mind
works day and night through a method or procedure that

(02:54:41):
is not yet understood. The subconscious mind draws upon the
forces of infinite intelligence for the power with which it
voluntarily transmutes one's desires into their physical equivalent, making use
always of the most practical media by which this end
may be accomplished. You cannot entirely control your subconscious mind,

(02:55:03):
but you can voluntarily hand over to it any plan, desire,
or purpose which you wish transformed into concrete form. Read
again the instructions for using the subconscious mind in chapter three.
There is plenty of evidence to support the belief that
the subconscious mind is the connecting link between the finite

(02:55:24):
human mind and infinite intelligence. It is the intermediary through
which one may draw upon the forces of infinite intelligence
at will. It alone contains the secret process by which
mental impulses are modified and changed into their spiritual equivalent.
It alone is the medium through which prayer may be

(02:55:47):
transmitted to the source which is capable of answering prayer.
The possibilities of creative effort connected with the subconscious mind
are stupendous and imponderable. They inspire one with awe. I
never approach the discussion of the subconscious mind without a
feeling of littleness and inferiority, which is due perhaps to

(02:56:11):
the fact that our entire stock of knowledge on this
subject is so pitifully limited. The very fact that the
subconscious mind is the medium of communication between the thinking
human mind and infinite intelligence is in itself a thought
which almost paralyzes one's reason. After you have accepted as

(02:56:31):
a reality the existence of the subconscious mind and understand
its possibilities as a medium for transmuting your desires into
their physical or monetary equivalent, you will comprehend the full
significance of the instructions given in chapter one on desire.
You will also understand why you have been repeatedly admonished

(02:56:52):
to make your desires clear and too reduce them to writing.
You will also understand the necessity of persons in carrying
out instructions. The instructions involved in the thirteen Steps to riches,
or the stimuli with which you acquire the ability to
reach and to influence your subconscious mind. Do not become

(02:57:15):
discouraged if you cannot do this upon the first attempt.
Remember that the subconscious mind may be voluntarily directed only
through habit. Using the directions given in chapter two on faith,
you have not yet had time to master faith. Be patient,

(02:57:35):
be persistent, A good many statements in the chapters on
faith and autosuggestion will be repeated here for the benefit
of your subconscious mind. Remember, your subconscious mind functions automatically,
whether you make any effort to influence it or not.
This naturally suggests to you that thoughts of fear and poverty,

(02:57:59):
and all negative thought serve as stimuli to your subconscious mind.
Unless you master these impulses and give your subconscious mind
more desirable food upon which it may feed, the subconscious
mind will not remain idle. If you fail to plant
desires in your subconscious mind, it will feed upon the

(02:58:19):
thoughts which reach it as the result of your neglect.
It has already been explained that thought impulses, both negative
and positive, reach the subconscious mind continuously from the four
sources mentioned in chapter ten. For the present, it is
sufficient if you remember that you are living daily in

(02:58:39):
the midst of all manner of thought impulses which are
reaching your subconscious mind without your knowledge or awareness. Some
of these impulses are negative, some are positive. You are
now engaged in trying to help shut off the flow
of negative impulses and to aid involuntarily influencing your subconsdsous

(02:59:00):
mind through positive impulses of desire. When you achieve this,
you will possess the key which unlocks the door to
your subconscious mind. Moreover, you will control the door so
completely that no undesirable thought will influence your subconscious mind.
Everything which human beings create begins in the form of

(02:59:23):
a thought impulse. No one can create anything which he
or she does not first conceive in thought. Through the
aid of the imagination, thought impulses may be assembled into plans.
The imagination, when under control, may be used for the
creation of plans or purposes that lead to success in

(02:59:44):
one's chosen occupation. All thought impulses which are intended for
transmutation into their physical equivalent, and which are voluntarily planted
in the subconscious mind, must pass through the imagination and
be mixed with faith. The mixing of faith with a
plan or purpose intended for submission to the subconscious mind

(03:00:07):
may be done only through the imagination. From these statements,
you will readily observe that the voluntary use of the
subconscious mind calls for the coordination and application of all
the principles of success explained in this book. Ella Wheeler
Wilcox one gave evidence of her understanding of the power

(03:00:28):
of the subconscious mind when she wrote, you never can
tell what a thought will do in bringing you hate
or love. For thoughts are things, and their airy wings
are swifter than carrier doves. They follow the law of
the universe. Each thing creates its kind, and they speed

(03:00:52):
over the track to bring you back whatever went out
from your mind. Missus Wilcox understood the truth that thoughts,
which which go out from one's mind, also embed themselves
deeply in one's subconscious mind, where they serve as a
magnet pattern or blueprint by which the subconscious mind is
influenced while translating them into their physical equivalent. Thoughts are

(03:01:15):
truly things for the reason that every material thing begins
in the form of thought energy. The subconscious mind is
more susceptible to influence by impulses of thought which are
mixed with feeling more emotion, than by those originating solely
in the reasoning portion of the mind. In fact, there
is much evidence to support the theory that only emotionalized

(03:01:39):
thoughts have any action influence upon the subconscious mind. It
is a well known fact that emotion or feeling rules
the majority of people. If it is true that the
subconscious mind responds more quickly to and is influenced more
readily by thought impulses which are energized with emotion than

(03:01:59):
it is a sense to become familiar with the more
important of the emotions. There are seven major positive emotions
and seven major negative emotions. The negatives automatically inject themselves
into the thought impulses, which ensures their passage into the
subconscious mind. The positives must be injected, through the principle

(03:02:22):
of autosuggestion, into the thought impulses which an individual wishes
to pass on to his or her subconscious mind. Instructions
for accomplishing this are given in chapter three on auto suggestion.
These emotions or feeling impulses may be likened to yeast
in a loaf of bread, because they constitute the action

(03:02:45):
element which transforms thought impulses from the passive to the
active state. Thus may one understand why thought impulses, which
have been well mixed with emotion are acted upon more
readily than thought impulses originating in cold reasons. You are
preparing yourself to influence and control the inner audience of

(03:03:06):
your subconscious mind in order to hand over to it
the desire for money which you wish transmuted into its
monetary equivalent. It is essential, therefore, that you understand the
method of approach to this inner audience. You must speak
its language, or it will not heed your call. It

(03:03:27):
understands best the language of emotion or feeling. Let me therefore,
describe here the seven major positive emotions and the seven
major negative emotions, so that you may draw upon the
positives and avoid the negatives when giving instructions to your
subconscious mind. The seven major positive emotions the emotion of desire,

(03:03:51):
the emotion of faith, the emotion of love, the emotion
of sex, the emotion of enthusiasm, the emotion of romance,
the emotion of hope. There are other positive emotions, but
these are the seven most powerful and the ones most
commonly used in creative effort. Master these seven emotions. They

(03:04:16):
can be mastered only by us, and the other positive
emotions will be at your command when you need them.
Remember in this connection that you are studying a book
which is intended to help you develop money consciousness by
filling your mind with positive emotions. One does not become
money conscious by filling one's mind with negative emotions. The

(03:04:41):
seven major negative emotions to be avoided, the emotion of fear,
the emotion of jealousy, the emotion of hatred, the emotion
of revenge, the emotion of greed, the emotion of superstition,

(03:05:03):
the emotion of anger. Positive and negative emotions cannot occupy
the mind at the same time. One or the other
must dominate. It is your responsibility to make sure that
positive emotions constitute the dominating influence of your mind. Here

(03:05:24):
the law of habit will come to your aid, form
the habit of applying and using the positive emotions. Eventually,
they will dominate your mind so completely that the negatives
cannot enter it. Only by following these instructions literally and
continuously can you gain control over your subconscious mind. The

(03:05:48):
presence of a single powerful, negative thought or feeling in
your conscious mind is sufficient to destroy all chances of
constructive aid from your subconscious mind. You you are an
observant person. You must have noticed that most people resort
to prayer only after everything else has failed, or else

(03:06:08):
they pray by a ritual of meaningless words. And because
it is a fact that most people who pray do
so only after everything else has failed, they go to
prayer with their minds filled with fear and doubt, which
are the emotions the subconscious mind acts upon and passes
on to infinite intelligence. Likewise, those are the emotions which

(03:06:30):
infinite intelligence receives and acts upon. If you pray for
a thing, but have fear as you pray that you
may not receive it, or that your prayer will not
be acted upon by infinite intelligence, your prayer will have
been in vain. Prayer does sometimes result in the realization
of that for which one prays. If you have ever

(03:06:53):
had the experience of receiving that for which you prayed,
go back in your memory and recall your actual state
of mind and while you were praying, and you will
know for sure that the theory here described is more
than a theory. The time may come when the schools
and educational institutions of the country will teach the science
of prayer. When that time comes, it will come as

(03:07:16):
soon as humanity is ready for it and demands it.
No one will approach the universal mind infinite Intelligence in
a state of fear, for the very good reason that
there will be no such emotion as fear. Ignorance, superstition,
and false teaching will have disappeared and human beings will
have attained their true status as children of infinite intelligence.

(03:07:40):
A few have already attained this blessing. If you believe
this prophesy is far fetched, take a look at the
human race in retrospect. Less than a hundred years ago,
people believed that lightning was evidence of the wrath of
God and feared it. Now, thanks to the power of faith,

(03:08:01):
we have harnessed lightning and made it turn the wheels
of industry. Much less than a hundred years ago, people
believe the space between the planets to be nothing but
a great void, a stretch of dead nothingness. Now, thanks
to the same power of faith, we know that, far
from being either dead or avoid the space between the

(03:08:22):
planets is very much alive, that it is filled with
mysterious substances and pulsates with energy, the highest form of
energy known except perhaps for the energy of thought. Moreover,
there is evidence that this living, pulsating, vibratory energy, which
permeates every atom of matter and fills every niche of space,

(03:08:42):
connects every human brain with other human brains in mysterious ways.
We do not yet understand. Why should we not believe
that this same energy connects every human brain with infinite intelligence.
There are no toll gates between the finite human mind
and infinite intelligence. The communication costs nothing except patience, faith, persistence, understanding,

(03:09:09):
and a sincere desire to communicate. Moreover, the approach can
be made only by each individual. Paid prayers are worthless.
Infinite Intelligence does no business by proxy. You either go
direct or you do not communicate. You may by prayer

(03:09:31):
books and repeat them until the day of your doom
without avail. Thoughts which you wish to communicate to infinite
intelligence must undergo transformation, such as can be given only
through your own subconscious mind. The method by which you
may communicate with infinite intelligence is analogous to that through

(03:09:51):
which the vibration of sound is communicated by radio. If
you understand the working principle of radio, you know that
sound cannot be communicated through the airwaves until it has
been stepped up or changed into a rate of vibration
which the human ear cannot detect. The radio processing in
transmitting equipment takes the sound of the human voice and

(03:10:14):
scrambles or modifies it by stepping up the vibration millions
of times. Only in this way can the vibration of
sound be communicated hundreds or thousands of miles away. After
this transformation has taken place, the original vibrations of sound,
now in the form of highly energized electromagnetic waves, are

(03:10:36):
broadcast across the airwaves to radio receivers, which step that
energy back down to its original states so that it
is recognized as sound. Similarly, the subconscious mind is the
intermediary which translates one's prayers into terms which infinite intelligence utilizes,
presents the message, and receives back the answer in the

(03:10:58):
form of a definite plan idea for procuring the object
of the prayer. Understand this principle and you will know
why mere words read from a prayer book, while they
may provide comfort and give one cause for reflection and meditation,
cannot and will never serve as an agency of active
communication between the human mind and infinite intelligence. Before your

(03:11:22):
prayer will reach infinite intelligence. A statement of this author's
theory only it is transformed in some way from its
original thought vibration into terms of spiritual vibration. Faith is
the only known agency which will give your thoughts a
spiritual nature. In this way, faith and fear make poor bedfellows.

(03:11:44):
Where one is found, the other cannot exist. Chapter twelve.
The brain a broadcasting and receiving station for thought the
twelfth step to Riches. More than twenty years ago, I,
working in conjunction with doctor Alexander Graham Bell and doctor Elmurury, Gates,

(03:12:08):
observed that every human brain is both a broadcasting and
a receiving station for the impulses of thought. Under the
right circumstances, and in a fashion that may be likened
to that employed by the radio broadcasting principle, every human
brain is capable of picking up thought impulses which originate
in the brains of others. In connection with the statement

(03:12:32):
in the preceding paragraph, compare and consider the description of
the creative imagination as outlined in the Discussion on imagination
in chapter five. The creative imagination is the receiving set
of the brain which processes thoughts released by the brains
of others. It is the agency of communication between one's

(03:12:54):
own conscious or reasoning mind and the four sources from
which one may receive thought stimuli I in infinite intelligence,
one's own subconscious mind, the highly energized conscious mind of
another person, and the subconscious storehouse of another person. See
the discussion on the sixth sense in chapter ten. Creative

(03:13:16):
imagination is the mechanism by which intuition and hunches seem
to spring out of thin air, and by which two
or more people working closely together in a state of
intense concentration and focus seem to anticipate each other's next thoughts, actions, insights,
and even actual words. When thus highly stimulated or stepped up,

(03:13:38):
the mind becomes more receptive to thought impulses that somehow
reach it from sources outside itself. This stepping up process
is driven by powerful emotions, either positive or negative. Thought
manifests itself as electrical energy within the human brain. Only

(03:13:59):
highly intensive life flight or energized thought impulses are transmitted
from one brain to another through this mysterious and still
not understood process. Thought which has been modified or stepped
up by any of the major emotions is the only
type of thought which passes from one brain to another
through the broadcasting machinery of the human brain. The emotion

(03:14:22):
of sex stands at the head of the list of
human emotions as far as intensity and driving force are concerned.
The brain which has been stimulated by the emotion of
sex is much more highly energized than it is when
that emotion is dormant or absent. To reiterate an earlier point.
Stimulated by the emotion of sex refers to a sex

(03:14:45):
drive that is vigorous and powerful, yet under control, channeled,
and given adequate and appropriate expression. The result of sex
transmutation is the increase of this energizing effect on thoughts
and thought processes to such a pitch that the creative
imagination becomes highly receptive to ideas, which it seems to

(03:15:06):
literally pluck out of thin air. When the brain is
operating in this highly energized state, it not only attracts
thoughts and ideas released by other brains, but it also
gives to its own thoughts that feeling which is essential
before those thoughts will be picked up and acted upon
by one's own subconscious mind. Thus, you will see that

(03:15:27):
the broadcasting principle is the factor through which you mix
feeling or emotion with your thoughts and pass them on
to your subconscious mind. The subconscious mind is the sending
station of the brain through which thought impulses are broadcast.
The creative imagination is the receiving set through which thought

(03:15:48):
impulses are picked up along with the important factors of
the subconscious mind and the faculty of the creative imagination,
which together constitute the sending and receiving sets of your
mental broadcasting equipment. Consider now the principle of autosuggestion, which
is the medium by which you may put into operation

(03:16:09):
your broadcasting station. Through the instructions described in chapter three
on auto suggestion, you were definitely and specifically shown the
method by which desire may be transmuted into its monetary equivalent.
Operation of your mental broadcasting station is a comparatively simple procedure.

(03:16:32):
You have but three factors to bear in mind and
apply when you wish to use your broadcasting station, the
subconscious mind, creative imagination, and auto suggestion. The stimuli through
which you put these three forces into action have been described.
The procedure begins with desire. The greatest forces are intangible.

(03:16:57):
The world has been brought to the very border line
of an understanding of the forces that are intangible and unseen.
Throughout history, people have depended too much upon their physical
senses and have limited their knowledge to physical things they
could see, touch, weigh, and measure. We are now entering

(03:17:17):
the most marvelous of all ages, an age which will
teach us something of the intangible forces of the world
about us. Perhaps we shall learn as we pass through
this age that the other self is more powerful than
the physical self we see when we look in a mirror.
Sometimes people speak lightly of the intangibles, the things they

(03:17:38):
cannot perceive through any of their five senses, And when
we hear such people speak, it should remind us that
all of us are controlled by forces which are unseen
and intangible. The whole human race has not the power
to cope with nor control the intangible force wrapped up
in the rolling waves of the oceans. We still do

(03:17:59):
not have the ability to understand the intangible force of gravity,
which keeps this little earth suspended in mid air and
keeps us from falling from it, much less the power
to control that force. We are entirely subservient to the
intangible force that comes with a thunderstorm, and we are
just as helpless in the presence of the intangible force

(03:18:21):
of electricity. We do not even fully understand what electricity is,
or it comes from, or what is its ultimate purpose.
Nor is this, by any means the end of our
ignorance in connection with things unseen and intangible. We do
not understand the intangible force and intelligence wrapped up in

(03:18:43):
the soil and resources of the earth, the force which
provides us with every morsel of food we eat, every
article of clothing we wear, every dollar we carry in
our pockets, the dramatic story of the brain. Last, but
not least, we've, with all of our boasted culture and education,

(03:19:05):
understand little or nothing of the intangible force, the greatest
of all the intangibles of thought. We know but little
concerning the physical brain and its vast network of intricate
structures through which the power of thought is translated into
its material equivalent. But we are now entering an age
which shall yield enlightenment on the subject. Already scientists have

(03:19:29):
turned their attention to the study of this stupendous thing
called a brain. And while they are still in the
kindergarten stage of their studies, they have uncovered enough knowledge
to know that the central switchboard of the human brain,
the number of lines which connect the brain cells one
with another, equals the figure one followed by fifteen million zeros.

(03:19:51):
The figure is so stupendous, said doctor C. Judson Herrick
of the University of Chicago that astronomical figures dealing with
hu hundreds of millions of light years become insignificant by comparison.
It has been determined that there are from ten billion
to fourteen billion nerve cells in the human cerebral cortex,

(03:20:11):
and we know that these are arranged in definite patterns.
These arrangements are not haphazard. They are orderly. Recently developed
methods draw off action currents from very precisely located cells,
amplify them, and record potential differences to a millionth of

(03:20:31):
a vault. It is inconceivable that such a network of
intricate equipment should be in existence for the sole purpose
of carrying on the physical functions incidental to growth and
maintenance of the physical body. Is it not likely that
the same system that gives billions of brain cells the
media for communication one with another, provides also the means

(03:20:55):
of communication with other intangible forces. After this book had
been written, and just before the manuscript went to the publisher,
there appeared in the New York Times an editorials showing
that at least one great university and one intelligent investigator
in the field of mental phenomena were carrying on organized

(03:21:15):
research through which conclusions were reached that parallel many of
those described in this and the following chapter. The editorial
briefly analyzed the work carried on by doctor Rhyin and
his associates at Duke University What is Telepathy? A month
ago we cited on this page some of the remarkable

(03:21:38):
results achieved by Professor Rhine and his associates at Duke
University from more than one hundred thousand tests to determine
the existence of telepathy and clairvoyance. These results were summarized
in the first two articles in Harper Magazine. In the
second that has now appeared, the author E. H. Write

(03:22:00):
attempts to summarize what has been learned, or what it
seems reasonable to infer regarding the exact nature of these
extra sensory modes of perception. The actual existence of telepathy
and clairvoyance now seems to some scientists enormously probable. As
the result of Rhine's experiments, various precipients were asked to

(03:22:23):
name as many cards in a special pack as they
could without looking at them and without other sensory access
to them. About a score of men and women were
discovered who could regularly name so many of the cards
correctly that there was not one chance in many a
million of their having done their feats by luck or accident.

(03:22:43):
But how did they do them? These powers, assuming that
they exist, do not seem to be sensory. There is
no known organ for them. The experiments worked just as
well at distances of several hundred miles as they did
in the same room. These facts also dispose in mister

(03:23:05):
Wright's opinion of the attempt to explain telepathy or clairvoyance
through any physical theory of radiation. All known forms of
radiant energy decline inversely as the square of the distance traversed.
Telepathy and clairvoyance do not, but they do very through
physical causes, as our other mental powers do. Contrary to

(03:23:30):
widespread opinion, they do not improve when the precipient is
asleep or half asleep, but on the contrary, when he
is most wide awake and alert. Rhin discovered that a
narcotic will invariably lower a precipient's score, while a stimulant
will always send it higher. The most reliable performer apparently

(03:23:51):
cannot make a good score unless he tries to do
his best. One conclusion right draws with some confidence is
that to telepathy and clairvoyance are one and the same gift.
That is, the faculty that sees a card faced down
on a table seems to be exactly the same one
that reads a thought residing only in another mind. There

(03:24:14):
are several grounds for believing this so far. For example,
the two gifts have been found in every person who
enjoys either of them. In every one so far, the
two have been of equal vigor, almost exactly. Screens, walls
distances have no effect at all on either. Wright advances

(03:24:37):
from this conclusion to express what he puts forward is
no more than the mere hunch that other extrasensory experiences,
prophetic dreams, premonitions of disaster, and the like, may also
prove to be part of the same faculty. The reader
is not asked to accept any of these conclusions unless
he finds it necessary, But the evidence that Ryan has

(03:25:00):
piled up must remain impressive in view of doctor Rhine's
announcement in connection with the conditions under which the mind
responds to what he terms extra sensory modes of perception,
I now feel privileged to add to his testimony by
stating that my associates and I have discovered what we
believe to be the ideal conditions under which the mind

(03:25:21):
can be stimulated, so that the sixth sense described in
the next chapter can be made to function in a
practical way. The conditions to which I refer consist of
a close working alliance between myself and two members of
my staff. Through experimentation and practice, we discovered how to
stimulate our minds by applying the principle used in connection

(03:25:45):
with the invisible counselors described in the next chapter, so
that we can, by a process of blending our three
minds into one, find the solution to a great variety
of problems. The procedure is simple. We sit down at
a conference table, clearly state the nature of the problem
we have under consideration, then begin discussing it. Each contributes

(03:26:11):
whatever thoughts that may occur. The strange thing about this
method of mind stimulation is that it places each participant
in communication with unknown sources of knowledge, definitely outside his
own experience. If you understand the principle described in chapter
nine on the Mastermind, you of course recognize the roundtable

(03:26:33):
procedure here described as being a practical application of the mastermind.
This method of mind stimulation through harmonious discussion of definite
subjects among three people illustrates the simplest and most practical
use of the mastermind. By adopting and following a similar plan,

(03:26:54):
any student of this philosophy may come into possession of
the famous Carnegie formula briefly disc in the introduction. If
it means nothing to you at this time, mark this
page and read it again after you have finished the
final chapter. All individuals have become what they are because
of their dominating thoughts and desires. Chapter thirteen. The sixth Sense,

(03:27:23):
the door to the Temple of Wisdom, the thirteenth step
to riches, the thirteenth step to Riches. The final step
is known as the sixth sense, through which infinite intelligence
may and will communicate voluntarily without any effort from or
demands by the individual. This principle is the apex of

(03:27:47):
the Think and Grow rich philosophy. It can be assimilated, understood,
and applied only by first mastering the other twelve principles
explained in the previous chapters. The sixth sense is that
portion of the subconscious mind which has been referred to
as creative imagination. It has also been referred to as

(03:28:09):
the receiving set through which ideas, plans, and thoughts flash
into the mind. These flashes are sometimes called hunches or inspirations.
The sixth sense defies description. It cannot be described to
a person who has not mastered the other principles of
this philosophy, because such a person has no knowledge and

(03:28:32):
no experience with which the sixth sense may be compared.
Understanding of the sixth sense comes only by meditation through
mind development from within. The sixth sense most likely is
the medium of contact between the finite human mind and
infinite intelligence, and for this reason it is a mixture

(03:28:53):
of both the mental and the spiritual. It is believed
to be the point at which the human mind cult
contacts the universal mind. After you have mastered all of
the success principles explained in this book, you will be
prepared to accept as truth a statement which may otherwise
be incredible to you. Namely, through the aid of the

(03:29:16):
sixth sense, you will be warned of impending dangers in
time to avoid them, and notified of opportunities in time
to embrace them. With the development of the sixth sense,
there comes to your aid to do your bidding, a
guardian angel who will open to you at all times
the door to the Temple of Wisdom. Whether or not

(03:29:38):
this is a statement of truth, you will never know
except by following the instructions described in the pages of
this book, or some similar method of procedure. I am
not a believer in nor an advocate of miracles, for
the reason that I have enough knowledge of nature to
understand that nature never deviates from her established laws. Some

(03:30:00):
of her laws are so incomprehensible that they produce what
appear to be miracles. The sixth sense comes as near
to being a miracle as anything I have ever experienced,
and it appears so only because I do not understand
the method by which this principle is operated. Thus much
I do know, there is a power, or a first cause,

(03:30:22):
or an intelligence which permeates every atom of matter and
embraces every unit of energy perceptible to the human mind.
And this infinite intelligence converts acorns into oak trees, causes
water to flow downhill in response to the law of gravity,
follows night with day and winter with summer, each maintaining
its proper place and relationship to the other. This intelligence may,

(03:30:47):
through the principles of the think and grow rich philosophy
be induced to aid in transmuting desires into concrete or
material form. I have this knowledge because I have experimented
with it and have experienced it step by step through
the preceding chapters. You have been led to this the

(03:31:08):
last principle. If you have mastered each of the preceding principles,
you are now prepared to accept without being skeptical, the
stupendous claims made here. If you have not mastered the
other principles, you must do so before you may determine
definitely whether or not the claims made in this chapter

(03:31:28):
are fact or fiction. While I was passing through the
age of hero worship, I found myself trying to imitate
those whom I most admired. Moreover, I discovered that the
element of faith with which I endeavored to imitate my
idols gave me great capacity to do so quite successfully.

(03:31:49):
I have never entirely divested myself of this habit of
hero worship, although I have passed the age commonly given
over to such. My experiences taught me that the next
best thing to being truly great is to emulate the
great by feeling in action as nearly as possible. Long
before I had ever written a line for publication or

(03:32:12):
endeavored to deliver a speech in public. I followed the
habit of reshaping my own character by trying to imitate
the nine individuals whose lives in life's work had been
most impressive to me. These nine were Ralph Waldo Emerson,
Thomas Paine, Thomas A. Edison, Charles Darwin, Abraham Lincoln, Luther Burbank,

(03:32:32):
Napoleon Bonaparte, Henry Ford, and Andrew Carnegie. Every night, over
a long period of years, I held an imaginary council
meeting with this group, whom I called my invisible counselors.
The procedure was this, just before going to sleep at night,
I would shut my eyes and see in my imagination

(03:32:55):
this group of men seated with me around my council table.
Here I have had not only an opportunity to sit
among those whom I consider to be great, but I
actually dominated the group by serving as the chairman. Before
eyebrowser raised. Let me assure you that I had a
very definite purpose in indulging my imagination through these nightly meetings.

(03:33:19):
My purpose was to rebuild my own character so it
would represent a composite of the characters of my imaginary counselors. Realizing,
as I did early in life, that I had to
overcome the handicap of being born into an environment of
ignorance and superstition, I deliberately assigned myself the task of
voluntary rebirth through the method here described building character through

(03:33:44):
auto suggestion. Being an earnest student of psychology, I knew,
of course, that all individuals have become what they are
because of their dominating thoughts and desires. I knew that
every deeply seated desire has the effect of causing one
to seek outward expression, through which the desire may be

(03:34:05):
transmuted into reality. I knew that self suggestion is a
powerful factor in building character, that it is, in fact,
the sole principle through which character is built. With this
knowledge of the principles of mind operation, I was fairly
well armed with the equipment needed to rebuild my character.

(03:34:27):
In these imaginary council meetings, I called on my cabinet
members for the knowledge I wished each to contribute, addressing
myself to each member in audible words such as follows,
mister Emerson, I desire to acquire from you the marvelous
understanding of nature which distinguished your life. I asked that

(03:34:49):
you make an impression upon my subconscious mind of whatever
qualities you possessed which enabled you to understand and adapt
yourself to the laws of nature. I asked that you
you assist me in reaching and drawing upon whatever sources
of knowledge are available. To this end, mister Burbank, I
request that you pass on to me the knowledge which

(03:35:11):
enabled you to so harmonize the laws of nature that
you caused the cactus to shed its thorns and become
an edible food. Give me access to the knowledge which
enabled you to make two blades of grass grow ware,
but one grew before, and helped you to blend the
coloring of the flowers with more splendor and harmony. For
you alone have successfully gilded the lily. Napoleon, I desire

(03:35:35):
to acquire from you by emulation the marvelous ability you
possess to inspire men and to arouse them to greater
and more determined spirit of action. Also to acquire the
spirit of enduring faith, which enabled you to turn defeat
into victory and to surmount staggering obstacles. Emperor of Fate,

(03:35:57):
King of Chance, Man of Destiny, I salute you, mister Paine.
I desire to acquire from you the freedom of thought
and the courage and clarity with which to express convictions
which so distinguished you. Mister Darwin. I wish to acquire
from you the marvelous patience and ability to study cause

(03:36:17):
and effect without bias or prejudice, so exemplified by you
in the field of natural science. Mister Lincoln, I desire
to build into my own character the keen sense of justice,
the untiring spirit of patience, the sense of humor, the
human understanding, and the tolerance which were your distinguishing characteristics.

(03:36:41):
Mister Carnegie. I am already indebted to you for my
choice of a life's work, which has brought me great
happiness and peace of mind. I wish to acquire a
thorough understanding of the principles of organized effort, which you
used so effectively in the building of a great industrial enterprise.

(03:37:01):
Mister Ford, you have been among the most helpful of
the people who have supplied much of the material essential
to my work. I wish to acquire your spirit of persistence,
the determination, poise, and self confidence which have enabled you
to master poverty and to organize, unify, and simplify human effort,

(03:37:22):
so that I may help others to follow in your footsteps.
Mister Edison, I have seated you nearest to me at
my right because of the personal cooperation you have given
me during my research into the causes of success and failure.
I wish to acquire from you the marvelous spirit of
faith with which you have uncovered so many of nature's secrets,

(03:37:45):
the spirit of unremitting toil with which you have so
often wrested victory from defeat. My method of addressing the
members of the imaginary Cabinet would vary according to the
traits of character in which I was, for the moment
most interested in acquiring. I studied the records of their
lives with painstaking care. After some months of this nightly procedure,

(03:38:10):
I was astounded by the discovery that these imaginary figures
became apparently real. Each of these nine men developed individual
characteristics which surprised me. For example, Lincoln developed the habit
of always being late, then walking around in solemn parade.

(03:38:31):
When he came, he walked very slowly with his hands
clasped behind him, and once in a while he would
stop as he passed and rest his hand momentarily upon
my shoulder. He always wore an expression of seriousness upon
his face. Rarely did I see him smile. The cares
of a sundered nation made him grave. That was not

(03:38:55):
true of the others. Burbank in Pain often indulged in
witty repartee, which seemed at times to shock the other
members of the cabinet. One night, Pain suggested that I
prepare a lecture on the age of Reason and deliver
it from the pulpit of a church which I formerly attended.
Many around the table laughed heartily at the suggestion, Not Napoleon.

(03:39:22):
He drew his mouth down at the corners and grown
so loudly that all turned and looked at him with amazement.
To him, the church was but upawn of the state,
not to be reformed, but to be used as a
convenient insider to mass activity by the people. On one occasion,
Burbank was late. When he came, he was excited with

(03:39:45):
enthusiasm and explained that he had been late because of
an experiment he was conducting, through which he hoped to
be able to grow apples on any sort of tree.
Paine chided him by reminding him that it was an apple,
which started all the trouble between man and woman. Darwin
chuckled heartily as he suggested that Paine should watch out

(03:40:06):
for little serpents when he went into the forest to
gather apples, as they had the habit of growing into
big snakes. Emerson observed, no serpents, no apples, and Napoleon remarked,
no apples, no state. Lincoln developed the habit of always
being the last one to leave the table after each meeting.

(03:40:29):
On one occasion, he leaned across the end of the table,
his arms folded, and remained in that position for many minutes.
I made no attempt to disturb him. Finally, he lifted
his head, slowly, got up and walked to the door.
Then turned around, came back and laid his hand on
my shoulder, and said, my boy, you will need much

(03:40:51):
courage if you remain steadfast in carrying out your purpose
in life. But remember, when difficulties overtake you, the common
people have common sense, adversity will develop it. One evening,
Edison arrived ahead of all the others. He walked over

(03:41:11):
and seated himself at my left, where Emerson was accustomed
to sit, and said, you are destined to witness the
discovery of the secret of life. When the time comes,
you will observe that life consists of great swarms of
energy or entities, each as intelligent as human beings think
themselves to be. These units of life group together like

(03:41:34):
hives of bees, and remain together until they disintegrate through
lack of harmony. These units have differences of opinion the
same as human beings, and often fight among themselves. These
meetings which you are conducting will be very helpful to you.
They will bring to your rescue some of the same

(03:41:56):
units of life which serve the members of your cabinet
during their life lives. These units are eternal, they never die.
Your own thoughts and desires serve as the magnet which
attracts units of life from the great ocean of life
out there. Only the friendly units are attracted, the ones

(03:42:17):
which harmonize with the nature of your desires. The other
members of the cabinet began to enter the room. Edison
got up and slowly walked around to his own seat.
Edison was still living when this happened. It impressed me
so greatly that I went to see him and told

(03:42:38):
him about the experience. He smiled broadly and said, your
dream was more a reality than you may imagine it
to have been. He added no further explanation to his statement.
These meetings became so realistic that I became fearful of
their consequences and discontinued them for several months. The experiences

(03:43:02):
were so uncanny, I was afraid if I continued them,
I would lose sight of the fact that the meetings
were purely experiences of my imagination. Some six months after
I had discontinued the practice, I was awakened one night,
or thought I was when I saw Lincoln standing at
my bedside. He said, the world will soon need your services.

(03:43:26):
It is about to undergo a period of chaos which
will cause men and women to lose faith and become
panic stricken. Go ahead with your work and complete your philosophy.
That is your mission in life. If you neglect it
for any cause whatsoever, you will be reduced to a
primal state and be compelled to retrace the cycles through

(03:43:49):
which you have passed during thousands of years. The following morning,
I was unable to tell whether I had dreamed this
or had actually been awake, and I have never seen
found out which it was. But I do know that
the dream, if it were a dream, was so vivid
in my mind the next day that I resumed my
meetings the following night. At our next meeting, the members

(03:44:12):
of my cabinet all filed into the room together and
stood at their accustomed places at the council table, while
Lincoln raised a glass and said, gentlemen, let us drink
a toast to a friend who was returned to the fold.
After that, I began to add new members to my cabinet,
until soon it grew to more than fifty, among them

(03:44:33):
Christ Saint Paul, Galileo, Copernicus, Aristotle, Plato, Socrates, Homer, Voltaire, Spinoza, Kant, Schopenhauer, Newton, Confucius,
Albert Hubbard, Woodrow Wilson, and William James. This is the
first time that I have ever had the courage to
mention this in writing. Heretofore, I have remained quiet on

(03:44:57):
the subject because I knew, from my own attitude in
connection with such matters, that I would be misunderstood if
I described my unusual experience. I have been emboldened now
to reduce my experience to the printed page, because I
am now less concerned about what they say than I
was in the years that have passed. One of the

(03:45:17):
blessings of maturity is that it sometimes brings one greater
courage to be truthful, regardless of what those who do
not understand may think or say. Lest I be misunderstood,
I wish here to state most emphatically that I still
regard my cabinet meetings as being purely imaginary. But I
feel entitled to suggest that while the members of my

(03:45:39):
cabinet may be purely fictional and the meetings existent only
in my own imagination, they have led me into glorious
paths of adventure, rekindled an appreciation of true greatness, encouraged
creative endeavor, and emboldened the expression of honest thought. Somewhere
in the cell structure of the humans is an area

(03:46:01):
which receives vibrations of thought, ordinarily called hunches. So far,
science has not discovered where this site of the sixth
sense is located, but this is not important. The fact
remains that human beings do receive accurate knowledge through sources
other than the five physical senses. Such knowledge generally is

(03:46:24):
received when the mind is under the influence of extraordinary stimulation,
Any emergency which arouses the emotions and causes the heart
to beat more rapidly than normal may and often does,
bring the sixth sense into action. Anyone who has experienced
a near accident while driving knows that on such occasions

(03:46:45):
the sixth sense often comes to one's rescue and aids
I split seconds in avoiding the accident. These facts are
mentioned preliminary to a statement of fact which I shall
now make, namely, that during my meetings with the invisible counselors,
I found my mind most receptive to ideas, thoughts, and
knowledge which reached me through the sixth sense. I can

(03:47:09):
truthfully say that I owe entirely to my invisible counselor's
full credit for such ideas, facts, or knowledge as I
received through inspiration. On scores of occasions when I have
faced emergencies, some of them so grave that my life
was in jeopardy, I have been miraculously guided passed these
difficulties through the influence of my invisible counselors. My original

(03:47:34):
purpose in conducting council meetings with imaginary beings was solely
that of impressing my own subconscious mind through the principle
of auto suggestion. With certain characteristics which I desired to acquire.
In more recent years, my experimentation has taken on an
entirely different trend. I now go to my imaginary counselors

(03:47:58):
with every difficult problem which confronts me. The results are
often astonishing. Although I do not depend entirely on this
form of counsel you, of course have recognized that this
chapter covers a subject with which a majority of people
are not familiar. The sixth sense is a subject that

(03:48:20):
will be of great interest and benefit to the person
whose aim is to accumulate vast wealth or accomplish a
great achievement of any kind, but it need not claim
the attention of those whose desires are more modest. Henry
Ford undoubtedly understood and made practical use of the sixth sense.

(03:48:40):
His vast business and financial operations made it necessary for
him to understand and use this principle. Thomas Edison understood
and used the sixth sense in connection with the development
of inventions, especially those involving basic patents, where he had
no human experience and no accumulated NS knowledge to guide him,

(03:49:01):
as was the case while he was working on the
phonograph in the motion picture machine Nearly all great leaders,
such as Napoleon, Bismarck, Joan of Arc, Christ, Buddha, Confucius,
and Muhammad understood and made use of the sixth sense
almost continuously. The major portion of their greatness consisted of

(03:49:22):
their knowledge of this principle. The sixth sense is not
something that one can take off and put on at will.
Ability to use this great power comes slowly through application
of the other principles outlined in this book. Seldom does
any individual come into workable knowledge of the sixth sense

(03:49:44):
before the age of forty. More often, the knowledge is
not available until one is well past fifty, because the
spiritual forces with which the sixth sense is so closely
related do not mature and become usable except through years
of meditati, self examination, and serious thought. No matter who

(03:50:05):
you are or what may have been your purpose in
reading this book, you can profit by it without understanding
the principle described in this chapter. This is especially true
if your major purpose is that of accumulation of money
or other material things. This chapter on the sixth sense
was included because the book is designed to present a

(03:50:28):
complete philosophy by which individuals may unerringly guide themselves in
attaining whatever they ask of life. The starting point of
all achievement is desire. The finishing point is that brand
of knowledge which leads to understanding, understanding of self, understanding
of others, understanding of the laws of nature, and understanding

(03:50:51):
and recognition of happiness. This sort of understanding comes in
its fullness only through familiarity within use of the print
principle of the sixth sense. Hence, that principle had to
be included as a part of this philosophy for the
benefit of those who demand more than money. Having read
this chapter, you must have observed that while reading it,

(03:51:14):
you were lifted to a high level of mental stimulation splendid.
Come back to this chapter again a month from now,
read it once more, and observe that your mind will
soar to a still higher level of stimulation. Repeat this
experience from time to time, giving no concern as to

(03:51:34):
how much or how little you learn at the time,
and eventually you will find yourself in possession of a
power that will enable you to throw off discouragement, master fear,
overcome procrastination, and draw freely upon your imagination. Then you
will have felt the touch of that unknown something which
has been the moving spirit of every truly great thinker, leader, artist, musician, writer, scientist,

(03:51:59):
or state statesman. Then you will be in position to
transmuture desires into their physical or financial counterpart as easily
as you may lie down and quit it. The first
sign of opposition, faith versus fear. Previous chapters have described
how to develop faith through autosuggestion, desire, and the subconscious mind.

(03:52:24):
The final pages of this book will present detailed instructions
for the mastery of fear. Here will be found a
full description of the six fears which are the cause
of all discouragement, timidity, procrastination, indifference, indecision, and the lack
of ambition, self reliance, initiative, self control, and enthusiasm. Search

(03:52:48):
yourself carefully as you study these six enemies, as they
may exist only in your subconscious mind, where their presence
will be hard to detect. Remember two as as you
analyze the six ghosts of fear, that they are nothing
but ghosts because they exist only in one's mind. Remember
also that ghosts creations of uncontrolled imagination, have caused most

(03:53:12):
of the damaged people have done to their own minds. Therefore,
ghosts can be as dangerous as if they lived and
walked on the earth in physical bodies without doubt. The
most common weakness of all human beings is the habit
of leaving their minds open to the negative influence of
other people. Apologue how to outweet the six ghosts of Fear.

(03:53:39):
Take inventory of yourself as you read this and find
out how many of the ghosts stand in your way.
Before you can put any portion of the think and
grow rich philosophy into successful use, your mind must be
prepared to receive It is not difficult. It begins with study, analysis,

(03:54:05):
and an understanding of three enemies which you shall have
to clear out. These are indecision, doubt, and fear. The
sixth sense will never function while these three negatives, or
any one of them, remains in your mind. The members
of this unholy trio are closely tied. Where one is

(03:54:27):
found the other two or close at hand. Indecision is
the seedling of fear, and remember this as you read.
Indecision crystallizes doubt. The two blend and become fear. This
blending process often is slow. This is one reason why

(03:54:50):
these three enemies are so dangerous. They germinate and grow
without their presence being observed. The remainder of This chapter
describes an end which must be attained before the think
and grow rich philosophy as a whole can be put
into practical use. It also analyzes a condition which has

(03:55:12):
reduced large numbers of people to poverty, and it states
a truth which must be understood by all who would
accumulate riches, whether measured in terms of money or a
state of mind of far greater value than money. Let
us now turn the spotlight on the cause and the
cure of the six basic fears. Before we can master

(03:55:33):
an enemy, we must know its name, its habits, and
its place of abode. As you read, analyze yourself carefully
and determine which, if any, of the six common fears
have attached themselves to you. Do not be deceived by
the habits of these subtle enemies. Sometimes they remain hidden

(03:55:54):
in the subconscious mind, where they are difficult to locate
in still more difficult to eradicate. The six basic fears.
There are six basic fears, with some combination, of which
every human being suffers at one time or another. Most
people are fortunate if they do not suffer from the

(03:56:17):
entire six, named in the order of their most common appearance.
They are the fear of poverty at the heart of
most people's worries, the fear of criticism, the fear of
ill health, the fear of loss of love of someone,

(03:56:38):
the fear of old age, the fear of death. All
other fears are of minor importance. They can be grouped
under these six headings. The prevalence of these fears, as
accurs to the world, runs in cycles. For almost six years,
while the depression was on, floundered in the cycle of

(03:57:01):
fear of poverty. During World War One, we were in
the cycle of fear of death. Just following the war,
we were in the cycle of fear of ill health,
as evidenced by the epidemic of disease which spread all
over the world. Fears are nothing more than states of mind.

(03:57:22):
As has been demonstrated repeatedly in the chapters of this book,
one state of mind is subject to control and direction.
An individual can create nothing which he or she does
not first conceive in the form of an impulse of thought.
Following this statement comes another of still greater importance, namely

(03:57:43):
that thought impulses begin immediately to translate themselves into their
physical equivalent. Whether those thoughts are voluntary or involuntary thought
impulses which are picked up by mere chants from sources
outside one's own mind. Thoughts created in other minds may
determine one's financial, business, professional, or social destiny, just as

(03:58:06):
surely as do the thought impulses which one creates by
intent and design. We are here laying the foundation for
the presentation of a fact of great importance to the
person who does not understand why some people appear to
be lucky, while others of equal or greater ability, training, experience,
and intellectual capacity seem destined to misfortune. This fact may

(03:58:31):
be explained by the statement that all human beings have
the ability to completely control their own mind, and with
this control, obviously, all individuals can open their minds to
the tramp thought impulses which derive from the brains of
others or else can close the doors tightly and admit
only thought impulses of their own choice. Nature has endoubt

(03:58:53):
human beings with absolute control over only one thing, and
that is thought. This fact, coupled with the additional fact
that everything that human beings create begins in the form
of a thought an idea, leads one very near to
the principle by which fear may be mastered. If it
is true that all thought has a tendency to clove

(03:59:17):
itself an its physical equivalent, and this is true beyond
any doubt, it is equally true that thought impulses of
fear and poverty cannot be translated into terms of courage
and financial gain. The people of America began to think
of poverty following the Wall Street crash of nineteen twenty nine.

(03:59:38):
Slowly but surely that mass thought was crystallized into its
physical equivalent, which was known as a depression. This had
to happen. It is in conformity with the laws of
nature the fear of poverty. There can be no compromise
between poverty and riches. The roads that lead to poverty

(04:00:02):
and riches travel in opposite directions. If you want riches,
you must refuse to accept any circumstance that leads toward poverty.
The word riches is here used in its broadest sense,
meaning financial, spiritual, mental, and material estates. The starting point

(04:00:23):
of the path that leads to riches is desire. In
chapter one, you received full instructions for the proper use
of desire. Now, in this concluding discussion on fear, you
will receive complete instructions for preparing your mind to make
practical use of desire. Here, then, is the place to

(04:00:44):
give yourself a challenge which will definitely determine how much
of this philosophy you have absorbed so far. Here is
the point at which you can turn profit and foretell
accurately what the future holds in store for you. If
after reading what follows, you are willing to accept poverty,
you may as well make up your mind to receive poverty.

(04:01:08):
This is one decision you cannot avoid. If you demand riches,
determine what form of riches and how much will be
required to satisfy you. You should now know the road
that leads to riches. You have been given a road map, which,
if followed, will keep you on that road. If you

(04:01:30):
neglect to make the start or stop before you arrive,
no one will be to blame but you. The responsibility
is yours. No alibi will save you from accepting this responsibility.
If you now fail or refuse to demand riches of life,
it will be because of one thing. The only thing

(04:01:51):
you can truly control a state of mind, and a
state of mind is something that one assumes it cannot
be purchased, it must be created. Fear of poverty is
a state of mind, nothing else, but it is sufficient
to destroy one's chances of achievement in any undertaking a

(04:02:14):
truth which becomes painfully evident during any time of economic
difficulty and uncertainty. Fear of poverty paralyzes the faculty of reason,
destroys the faculty of imagination, kills self reliance, undermines enthusiasm,
discourages initiative, leads to uncertainty of purpose, encourages procrastination, wipes

(04:02:37):
out enthusiasm and makes self control impossible. It takes the
charm from one's personality, destroys the possibility of accurate thinking,
diverts concentration of effort, kills persistence, turns willpower into nothingness,
destroys ambition, becloud's memory, and invites failure in every conceivable form.

(04:03:00):
It kills love and assassinates the finer emotions of the heart,
discourages friendship, invites disaster in a hundred forms, leads to sleeplessness, misery,
and unhappiness. And all this despite the obvious truth that
we live in a world of overabundance of everything. The
heart could desire with nothing standing between us and our
desires except lack of a definite purpose and the plans

(04:03:23):
that derive from it. The fear of poverty is, without
doubt the most destructive of the six basic fears. It
has been placed at the head of the list because
it is the most difficult fear to master. Considerable courage
is required to state the truth about the origin of
this fear, and still greater courage to accept the truth

(04:03:46):
after it has been stated. The fear of poverty grew
out of human beings inherited tendency to prey upon others. Economically,
nearly all animals are motivated by instinct, but their capacity
to think is limited. Therefore they prey upon one another. Physically,

(04:04:06):
human beings, with their superior sense of intuition and the
capacity to think into reason, do not eat other human
beings bodily. They get more satisfaction out of eating them financially.
Human beings, by nature are so avaricious that every conceivable
law has been passed to safeguard them from each other.

(04:04:28):
Of all the ages of the world of which we
know anything, the age in which we live seems to
be one that is most characterized by money madness. People
are almost considered less than the dust of the earth
unless they can display a fat bank account. But if
they have money, never mind how they acquire it. They
are royalty or big shots. They seem above the law.

(04:04:53):
They rule in politics, they dominate in business, and the
whole world about them bowes in respect when they pass.
Nothing brings a person so much suffering in humility as poverty.
Only those who have experienced poverty understand the full meaning
of this. It is no wonder that people fear poverty.

(04:05:17):
Through a long line of inherited experiences, people have learned
for sure that some individuals cannot be trusted where matters
of money and earthly possessions are concerned. This is a
stinging but true indictment. The majority of marriages continue to
be motivated by the wealth possessed by one or both

(04:05:38):
of the contracting parties. It is no wonder, therefore, that
the divorce courts stay busy. So eager are people to
possess wealth that they will acquire it in whatever manner
they can, through legal methods if possible, through other methods
if necessary, or expedient. Self analysis may disclose weaknesses which

(04:06:01):
one does not like to acknowledge. This form of examination
is essential for all who demand of life more than
mediocrity and poverty. Remember as you check yourself point by point,
that you are both the court and the jury, the
prosecuting attorney and the attorney for the defense, the plaintiff

(04:06:21):
and the defendant, and it is you who are on trial.
Face the facts squarely, ask yourself definite questions, and demand
direct replies. When your examination is over, you will know
more about yourself. If you do not feel that you
can be an impartial judge in this self examination, call

(04:06:44):
upon someone who knows you well to serve as judge
while you cross examine yourself. You are after the truth.
Get it, no matter at what cost, even though it
may temporarily embarrass you. The majority of people, if asked
what they fear, most, would reply I fear nothing. The

(04:07:05):
reply would be inaccurate because few people realize that they
are bound, handicapped, and whipped spiritually and physically by some
form of fear. So subtle and deeply seated is the
emotion of fear that one may go through life burden
with it, never recognizing its presence. Only a courageous analysis

(04:07:26):
will disclose the presence of this universal enemy. When you
begin such an analysis, search deeply into your character. Here
is a list of the symptoms for which you should look.
Symptoms of the fear of poverty. Indifference, commonly expressed through

(04:07:48):
lack of ambition, willingness to tolerate poverty, acceptance of whatever
compensation life may offer without protest, mental and physical laziness,
lack of initiative imagination, enthusiasm and self control, indecision, the
habit of permitting others to do one's thinking, staying on

(04:08:11):
the fence. Doubt, generally expressed through alibis and excuses designed
to cover up, explain away, or apologize for one's failures,
sometimes expressed in the form of envy of those who
were successful or by criticism of them. Worry, usually expressed

(04:08:33):
by finding fault with others. A tendency to spend beyond
one's income, neglect of personal appearance, scowling and frowning in
temperance in the use of alcoholic sometimes through the use
of narcotics. Nervousness, lack of poise, self consciousness, and lack
of self reliance over caution, the habit of looking for

(04:08:55):
the negative side of every circumstance, thinking and talking of
powers possible failure instead of concentrating upon the means of succeeding.
Knowing all the roads to disaster but never searching for
the plans to avoid failure, waiting for the right time
to begin putting ideas and plans into action, until the

(04:09:16):
waiting becomes a permanent habit, remembering those who have failed
and forgetting those who have succeeded, seeing the whole in
the donut but overlooking the doughnut. Pessimism leading to indigestion,
poor elimination, autointoxication, bad breath, and bad disposition. Procrastination, the

(04:09:42):
habit of putting off until tomorrow that which should have
been done last year, spending enough time in creating alibis
and excuses to have done the job. This symptom is
closely related to overcaution, doubt and worry. Refusal to w
accept responsibility when it can be avoided, willingness to compromise

(04:10:05):
rather than put up a stiff fight, compromising with difficulties
instead of harnessing and using them as stepping stones to advancement,
bargaining with life for a penny instead of demanding prosperity, opulence, riches,
contentment and happiness. Planning what to do with and when

(04:10:26):
overtaken by failure, instead of burning all bridges and making
retreat impossible. Weakness of and often total lack of self confidence,
definiteness of purpose, self control, initiative, enthusiasm, ambition, thrift and
sound reasoning ability, Expecting poverty instead of demanding riches. Association

(04:10:53):
with those who accept poverty instead of seeking the company
of those who demand and receive riches. Money talks. Some
will ask, why did you write a book about money?
Why measure riches and dollars alone. Some will believe, and
rightly so, that there are other forms of riches more

(04:11:16):
desirable than money. Yes, there are riches which cannot be
measured in terms of dollars. But there are millions of
people who will say, give me all the money I need,
and I will find everything else I want. The major
reason I wrote this book on How to Get Money
is the fact that the world has but lately passed
through an experience that left millions of men and women

(04:11:39):
paralyzed with the fear of poverty. What this sort of
fear does to one was well described by Westbrook Pegler
in The New York World Telegram. Afore, money is only
clam shells or metal discs or scraps of paper, And
there are treasures of the heart and soul which money
cannot buy. But most people being broke are unable to

(04:12:01):
keep this in mind and sustain their spirits. When a
man is down and out and on the street, unable
to get any job at all, something happens to his spirit,
which can be observed in the droop of his shoulders,
the set of his hat, his walk, and his gaze.
He cannot escape a feeling of inferiority among people with

(04:12:22):
regular employment, even though he knows they are definitely not
his equals in character, intelligence, or ability. These people, even
his friends, feel, on the other hand, a sense of
superiority and regard him, perhaps unconsciously, as a casualty. He
may borrow for a time, but not enough to carry

(04:12:44):
on in his accustomed way, and he cannot continue to
borrow very long. But borrowing in itself, when a man
is borrowing merely to live, is a depressing experience, and
the money lacks the power of earned money to revive
his spirits. Of course, none of this supplies to bums
or habitual anere do wells, but only to men of

(04:13:06):
normal ambitions and self respect. Women in the same predicament
must be different. We, somehow do not think of women
at all in considering the down and outers. They are
not recognizable in crowds by the same plane signs which
identify busted men. Of course, I do not mean the

(04:13:28):
shuffling hags of the city streets, who are the opposite
number of the confirmed male bumbs. I mean reasonably young,
decent and intelligent women. There must be many of them,
but their despair is not apparent. When a man is
down and out, he has time on his hands for brooding.

(04:13:50):
He may travel miles to see a man about a
job and discover that the job is filled, or that
it is one of those jobs with no base pay
but only a commission on the sale of some useless
nicknack which nobody would buy. Turning it down, he finds
himself back on the street, with nowhere to go but
just anywhere. So he walks and walks. He gazes into

(04:14:12):
store windows at luxuries which are not for him, and
feels inferior, and gives way to people who stop to
look with an active interest. He wanders into the railroad station,
or puts himself down in the library to ease his
legs and soak up a little heat. But that isn't
looking for a job, So he gets going again. He

(04:14:33):
may not know it, but his aimlessness would give him away,
even if the very lines of his figure did not.
He may be well dressed in the clothes left over
from the days when he had a steady job, but
the clothes cannot disguise the droop. He sees thousands of
other people, bookkeepers or clerks or chemists, busy at their work,

(04:14:55):
and envies them from the bottom of his soul. They
have their independence, their self respect, and manhood, and he
simply cannot convince himself that he is a good man too,
Though we argue it out and arrive at a favorable
verdict hour after hour. It is just money which makes
this difference in him. With a little money, he would

(04:15:17):
be himself again. Five. The fear of criticism. Just how
humanity originally came by this fear no one can state definitely,
but one thing is certain people have it in a
highly developed form. I am inclined to attribute the basic

(04:15:38):
fear of criticism to that part of inherited human nature,
which prompts people not only to take away the goods
and wares of others, but to justify their action by
criticism of their victim's character. It is a well known
fact that thieves will criticize those from whom they steal,
and that politician seek office not by displaying their own

(04:15:58):
virtues in qualify occasions, but by attempting to besmirch their opponents.
The fear of criticism takes on many forms, the majority
of which are petty and trivial. The astute manufacturers of
clothing have not been slow to capitalize on this basic
fear with which all humanity has been cursed. Every season,

(04:16:22):
the styles in many articles of wearing apparel change. Who
establishes the styles certainly not the purchaser of clothing, but
the manufacturers. Why do they change the styles so often?
The answer is obvious. They change the styles so they

(04:16:43):
can sell more clothes. For the same reason, the manufacturers
of automobiles, with a few rare and very sensible exceptions,
change styles of models every season. No one wants to
drive an automobile which is not of the life greatest style,
although the older model may actually be the better car.

(04:17:05):
We have been describing the manner in which people behave
under the influence of the fear of criticism as applied
to the small and petty things of life. Let us
now examine human behavior when this fear affects people in
connection with the more important events of human relationship. Take
for example, practically any person who has reached the age

(04:17:29):
of mental maturity from thirty five to forty years of
age as a general average, and if you could read
the secret thoughts of his or her mind, you would
find a very decided disbelief in most of the fables
taught by the majority of the dogmatists and theologians a
few decades back. Not often, however, will you find an

(04:17:49):
individual who has the courage to openly state his or
her belief on this subject. Most people will, if pressed
far enough, tell a lie rather than admit that they
do not believe all of the stories associated with a religion,
particularly if their religion or sect is one of those
which are rigidly dogmatic and intolerant of questioning. Why does

(04:18:13):
the average person, even in this day of enlightenment, shy
away from denying his or her belief in those aspects
of religious dogma that are almost surely fabulous or fable like.
The answer is the fear of criticism. Men and women
have been burned at the stake for daring to express
their disbelief in ghosts. It is no wonder we have

(04:18:37):
inherited a consciousness which makes us fear criticism. The time was,
and not so far in the past, when criticism carried
severe punishments, and still does in many countries. The fear
of criticism robs people of their initiative, destroys their power
of imagination, limits their individuality, takes away their self relifedience,

(04:19:00):
and does them damage in a hundred other ways. Parents
often do their children irreparable injury by criticizing them. The
mother of one of my boyhood chums used to punish
him with a switch almost daily, always completing the job
with the statement, you'll land in the penitentiary before you
are twenty. He was sent to a reformatory at the

(04:19:24):
age of seventeen. Criticism is the one form of service
of which everyone has too much. Everyone has a stock
of it which is handed out gratis, whether asked for
or not. One's nearest relatives often are the worst offenders.
It should be recognized as a crime in reality, it

(04:19:47):
is a crime of the worst nature for any parent
to create an inferiority complex in the mind of a
child through unnecessary criticism. Employers who understand human nature get
the best wa there is in their employees, not by criticism,
but by constructive suggestion. Parents may accomplish the same results

(04:20:08):
with their children. Criticism will plant fear in the human
heart or resentment, but it will not build love or
affection symptoms of the fear of criticism. This fear is
almost as universal as the fear of poverty, and its
effects are just as fatal to personal achievement, mainly because

(04:20:31):
this fear destroys initiative and discourages the use of imagination.
The major symptoms of the fear are self consciousness, generally
expressed through nervousness, timidity in conversation and in meeting strangers,
awkward movement of the hands and limbs, shifting of the eyes,

(04:20:54):
lack of poise expressed through lack of voice control, nervousness
in the life, the presence of others, poor posture of body,
poor memory, weak personality, lacking in firmness of decision, personal charm,
and ability to express opinions. Definitely the habit of side

(04:21:16):
stepping issues instead of meeting them squarely, agreeing with others
without careful examination of their opinions. Inferiority complex the habit
of expressing self approval by word of mouth and by
actions as a means of covering up a feeling of inferiority,

(04:21:38):
using big words to impress others, often without knowing the
real meaning of the words, Imitating others in dress, speech,
and manners, boasting of imaginary achievements. This sometimes gives a
surface appearance of a feeling of superiority. The habit of

(04:22:02):
trying to keep up with the jones, spending beyond one's income,
lack of initiative, failure to embrace opportunities for self advancement,
fear to express opinions, lack of confidence in one's own ideas,
giving evasive answers to questions asked by superiors, hesitancy of

(04:22:23):
manner and speech, deceit in both words and deeds, lack
of ambition, mental and physical laziness, lack of self assertion,
slowness in reaching decisions, tendency to be easily influenced by others,
the habit of criticizing others behind their backs, and flattering
them to their faces, the habit of accepting defeat without protest,

(04:22:46):
quitting and undertaking when opposed by others, being suspicious of
other people without cause, lacking tact and manner and speech,
unwillingness to accept the blame for mistakes of ill health.
This fear may be traced to both physical and social heredity.

(04:23:07):
As to its origin, it is closely associated with the
causes of the fear of old age and the fear
of death, because it leads us closely to the border
of terrible worlds of which we know not, but concerning
which we have been taught some discomforting stories. Also, certain
unethical people engaged in the business of selling health have

(04:23:28):
had not a little to do with keeping alive the
fear of ill health. In the main, we fear ill
health because of the terrible pictures which have been planted
in our mind of what may happen if death should
overtake us. We also fear it because of the economic
toll which it may claim. A reputable physician estimated that

(04:23:50):
seventy five percent of all people who visit physicians for
professional service suffer from hypochondria imaginary illness. It has been
shown most convincingly that the fear of disease, even where
there is not the slightest cause for fear, often produces
the physical symptoms of the disease. Feared powerful and mighty

(04:24:13):
is the human mind. It builds or it destroys. Playing
upon this common weakness of fear of ill health, dispensers
of patent medicines have reached fortunes. This form of imposition
upon credulous humanity became so prevalent some years ago that
Collier's Weekly magazine conducted a bitter campaign against some of

(04:24:36):
the worst offenders in the patent medicine business. Through a
series of experiments conducted some years ago, it was demonstrated
that people can be made ill by suggestion alone. We
conducted this experiment by causing three acquaintances to visit the victims.

(04:24:56):
Each visitor asked the question what ails you. You look
terribly ill. The first questioner usually provoked a grin and
a nonchalant oh nothing, I'm all right from the victim.
The second questioner usually was answered with the statement, I

(04:25:17):
don't know exactly, but I do feel badly. The third
questioner was usually met with the frank admission that the
victim was actually feeling ill. Try this on acquaintances if
you doubt that it will make them uncomfortable, but do
not carry the experiment too far, because some people may
actually develop serious physical symptoms in response to suggestion. There

(04:25:42):
is a certain religious sect whose members take vengeance upon
their enemies by the hexing method. They call it placing
a spell on the victim, and there are reliable reports
that some individuals have actually died after being hext There
is over overwhelming evidence that disease sometimes begins in the

(04:26:03):
form of negative thought impulse. Such an impulse may be
passed from one mind to another by suggestion, or created
by an individual in his or her own mind. A
man who was blessed with more wisdom than this incident
might indicate once said, when anyone asks me how I feel,

(04:26:23):
I always want to answer by knocking him down. Physicians
sometimes send patients into new climates for their health because
a change of mental attitude is necessary. The seed of
the fear of ill health lives in every human mind. Worry, fear, discouragement,
and disappointment in love and business affairs cause this seat

(04:26:46):
to germinate and grow. Every form of negative thinking may
cause ill health. Disappointments in business and in love stand
at the head of the list of causes of the
fear of ill health. A young man suffered a devastating
disappointment in love, which eventually resulted in his being hospitalized.

(04:27:08):
Four months he suffered a debilitating depression. A psychotherapist nine
was called in. The psychotherapist changed nurses, placing the patient
under the care of a very charming young woman, who began,
by pre arrangement with the therapist, to coddle him and
shower him with affection, beginning the first day of her

(04:27:30):
arrival on the job. Within three weeks, the patient was
discharged from the hospital, still suffering, but with an entirely
different malady. He was in love again. The remedy was
a hoax, but the patient and the nurse were later married.
Both are in good health at the time of this writing.

(04:27:54):
Symptoms of the fear of ill health. The symptoms of
this almost unifor versal fear are inappropriate autosuggestion, the habit
of negative use of self suggestion by looking for and
expecting to find the symptoms of all kinds of disease,

(04:28:14):
enjoying imaginary illness and speaking of it, is being real.
The habit of trying all fads and isms recommended by
others as having therapeutic value. Dwelling on the details of operations, accidents,
and other forms of illness, experimenting with diets, physical exercises,

(04:28:36):
and reducing schemes without professional guidance, over reliance, or experimentation
with home remedies, patent medicine and quack remedies. Hypochondria the
habit of talking about illness, concentrating the mind upon disease
and expecting its appearance until a nervous condition occurs. Nothing

(04:29:01):
that comes in bottles can cure this condition. It is
brought on by negative thinking. In nothing but positive thought
can affect a cure. Hypochondria, a medical term for imaginary disease,
is said to do as much damage on occasion as
the disease one fears might do. Most so called cases

(04:29:22):
of nerves come from imaginary illness. Lack of exercise. Fear
of ill health often interferes with proper physical exercise and
results in one's being overweight by causing one to avoid
outdoor life. Susceptibility to illness. Fear of ill health breaks

(04:29:44):
down the body's natural resistance and creates a favorable condition
for any form of disease one may contact. The fear
of ill health often is related to the fear of poverty,
especially in the case of the hypochondriac, who constantly worries
it about the possibility of having to pay doctor's bills,
hospital bills, et cetera. This type of person spends much

(04:30:08):
time preparing for sickness, talking about death, saving money for
cemetery lots, burial expenses, et cetera. Self coddling, the habit
of making a bid for sympathy, using imaginary illness as
the lure. People often resort to this trick to avoid work.

(04:30:30):
The habit of feigning illness to cover plain laziness or
to serve as an alibi for lack of ambition in temperance.
The habit of using alcohol or narcotics to deaden pains
such as headaches, neuralgia, etc. Instead of eliminating the cause.
The habit of reading about illness and worrying over the

(04:30:53):
possibility of being stricken by it. The habit of reading,
listening to, or viewing pasts and medicine advertisements. The fear
of loss of love. The original source of this inherent
fear needs but little description. It obviously, on the male side,

(04:31:14):
grew out of male's early and apparently inherently polygamous nature
and the propensity to steal the mates of other males.
It also derives on the female side, from woman's maternal
instincts and need for protection during periods of pregnancy and
early child nurturing. Both men and women therefore have a

(04:31:36):
biological and behavioral basis to fear the loss of love
or mate companionship. Jealousy and other similar forms of neurosis
thus grow out of human beings inherited fear of the
loss of security that the loss of love and companionship
of another person represents. This fear is the most painful

(04:31:57):
of all the six basic fears. It plays more havoc
with the body and mind than any of the other
basic fears, and it can lead to severe mental problems.
As indicated above, The fear of loss of love probably
dates back to the Stone Age, when males stole females
by brute force. They continue to do so in modern civilizations,

(04:32:21):
but their technique has changed. Instead of force, they now
use the lure of romantic persuasion, the promise of fine clothes,
expensive automobiles and jewelry, access to economic power, and other
bait much more effective than physical force. Male's habits are
the same as they were at the dawn of civilization,

(04:32:43):
but are expressed differently. Careful analysis has shown that women
generally are more susceptible to the fear of loss of
love than are men. This fact is easily explained. Women
through the ages have learned from mixcs experience that men
considered as a group are polygamous by nature, that they

(04:33:05):
are not to be trusted in the hands of rivals.
Symptoms of the fear of loss of love. The distinguishing
symptoms of this fear are jealousy, the habit of being
suspicious of friends and loved ones without any reasonable evidence
of sufficient grounds. Jealousy is a form of neurosis which

(04:33:30):
sometimes becomes violent without the slightest cause. The habit of
accusing wife or husband of infidelity without grounds. General suspicion
of everyone, absolute faith in no one fault finding, the
habit of finding fault with friends, relatives, business, associates, and

(04:33:52):
loved ones upon the slightest provocation or without any cause whatsoever.
Gambling the habit of gambling, stealing, cheating and otherwise taking
risky chances to provide money for loved ones with the
belief that love can be bought, the habit of spending
beyond one's means or incurring debts to provide gifts for

(04:34:15):
loved ones with the object of making a favorable showing insomnia, nervousness,
lack of persistence, weakness of will, lack of self control,
lack of self reliance, bad temper, the fear of old age.
In the main, this fear grows out of two sources, first,

(04:34:37):
the thought that old age may bring with it poverty. Secondly,
and by far the most common source of origin, thoughts
arising from false and cruel teachings of the past which
have been too well mixed with fire and brimstone and
other bogeymen cunningly designed to enslave people through fear. In
the basic fear of old age, people have two very

(04:35:00):
sound reasons for their apprehension, one growing out of their
distrust of others who may seize whatever worldly goods they
may possess, and the other arising from the terrible pictures
of the world beyond which were planted in their minds
through social heredity before they came into full possession of
their powers of reason. The possibility of ill health, which

(04:35:22):
is more common as people grow older, is also a
contributing cause of this common fear of old age. Eroticism
also enters into the cause of the fear of old age,
as no one cherishes the thought of diminishing sexual attraction
and activity. The most common cause of fear of old
age is associated with the possibility of poverty, poor house,

(04:35:47):
and everything. The term conveys is not a pretty word.
It throws a chill into the mind of every person
who faces the possibility of having to spend his or
her declining years impoverished, him worried constantly about meeting both
the necessities of daily life and the special needs of
old age. Another contributing cause of the fear of old

(04:36:10):
age is the possibility of loss of freedom and independence,
as old age may bring with it the loss of
both physical and economic freedom. Symptoms of the fear of
old age. The commonest symptoms of this fear are the
tendency too slow down and develop an inferiority complex at

(04:36:32):
the age of mental maturity around the age of fifty,
falsely believing oneself to be slipping because of age. The
truth is that one's most useful years mentally and spiritually
are those between fifty and sixty. The habit of speaking
apologetically of oneself as being old merely because one has

(04:36:53):
reached the age of sixty or seventy, instead of reversing
the rule and expressing gratitude for having reached them, the
age of wisdom and understanding. The habit of killing o
ff initiative, imagination, and self reliance by falsely believing oneself
too old to exercise these qualities. The habit of the

(04:37:14):
man or woman of fifty or sixty dressing with the
aim of trying to appear much younger, and affecting mannerisms
of youth, thereby inspiring ridicule by both friends and strangers.
The fear of death. To sum this is the cruelest
of all the basic fears. The reason is obvious. In

(04:37:37):
the majority of cases, the terrible pangs of fear associated
with the thought of death may be charged directly to
religious fanaticism. So called heathen are less afraid of death
than are the more civilized. For thousands of years, human
beings have been asking the still unanswered questions whence and

(04:37:58):
whither where did I come from? And where am I going?
During the darker ages of history, the more cunning and
crafty were not slow to offer the answer to these
questions for a price. Witness now the major source of
the origin of the fear of death. Come into my tent.

(04:38:20):
Embrace my faith, accept my dogmas, and I will give
you a ticket that will admit you straightway into heaven
when you die, cries a leader of sectarianism. Remain out
of my tent, says the same leader, And may the
devil take you and burn you throughout eternity. Eternity is
a long time. Fire is a terrible thing. The thought

(04:38:45):
of eternal punishment by fire not only causes people to
fear death, it often causes them to lose their reason.
It can destroy interest in life and make happiness impossible.
During my research, I I reviewed a book entitled A
Catalog of the Gods, in which were listed the thirty
thousand gods which humankind has worshiped through the ages. Think

(04:39:09):
of it, thirty thousand of them, represented by everything from
a crawfish to a man. It is little wonder that
people have become frightened at the approach of death. While
the religious leader may not be able to provide safe
conduct into heaven, nor by lack of such provision, force

(04:39:29):
the unfortunate to descend into hell. The possibility of the
latter seems so terrible that the very thought of it
lays hold of the imagination in such a realistic way
that it paralyzes reason and sets up the fear of
death in truth. And no one knows for certain what
heaven or Hell is like, or in what sense either exists.

(04:39:51):
This very lack of positive knowledge opens the door of
people's minds to the Charlatans, so that they may enter
and control those minds with their stock of leg domain
and various brands of pious fraud and trickery. The fear
of death is not as common now as it was
during the age when there were no great colleges and universities.

(04:40:13):
Scientists have turned the spotlight of truth upon the world,
and this truth is rapidly freeing men and women from
this terrible fear of death. The young men and women
who attend our colleges and universities are not so easily
impressed by fire and brimstone any longer. Through the aid
of biology, astronomy, geology, and other related sciences. The fears

(04:40:37):
of the dark ages that grip the minds of humanity
and destroyed people's reason have been dispelled. Insane asylums have
been filled with people who have gone mad because of
the fear of death. This fear is useless. Death will
come no matter what anyone may think about it. Accepted

(04:40:59):
as an other necessity, and pass the thought out of
your mind. It must be a necessity or it would
not come to all. Perhaps it is not as bad
as it has been pictured. The entire world is made
up of only two things, energy and matter. In elementary physics,

(04:41:20):
we learn that neither matter nor energy, the only two
realities known, can be created or destroyed. Both matter and
energy can be transformed, but neither can be destroyed. Life
is energy, if it is anything. If neither energy nor
matter can be destroyed, then life cannot truly be destroyed. Life,

(04:41:45):
like other forms of energy, may be passed through various
processes of transition or change, but it cannot be destroyed.
Death is a mere transition. But if death is not
a mere change or transition, then nothing comes after death
except a long, eternal, peaceful sleep, and sleep is nothing

(04:42:06):
to be feared. Either way, you may thus wipe out forever.
The fear of death. Symptoms of the fear of death.
The general symptom of this fear is the habit of
thinking about dying instead of making the most of life,
a habit which is due generally to lack of purpose
or lack of a suitable occupation. This fear is more

(04:42:30):
prevalent among the aged, but sometimes the more youthful are
victims of it. The greatest of all remedies for the
fear of death is a burning desire for achievement, backed
by useful service to others. Busy people seldom have time
to think about dying. They find life too thrilling to

(04:42:51):
worry about death. Sometimes the fear of death is closely
associated with the fear of poverty, or one's death would
leave loved one's poverty stricken. In other cases, the fear
of death is caused by illness and the consequent breaking
down of physical body resistance. The commonest causes of the

(04:43:13):
fear of death are poor health, poverty, lack of appropriate occupation,
disappointment over love, insanity, and religious fanaticism. Old man worry.
Worry is a state of mind based upon fear. It
works slowly but persistently. It is insidious and subtle. Step

(04:43:38):
by step it digs itself in until it paralyzes one's
reasoning faculty and destroys self confidence and initiative. Worry is
a form of sustained fear caused by indecision. Therefore, it
is a state of mind which can be controlled. An
unsettled mind is helpless. Indecision makes an unsettled mind. Most

(04:44:02):
individuals lack the willpower to reach decisions promptly and to
stand by them after they have been made, even during
normal business conditions. During periods of economic distress, such as
the world has recently experienced, individuals are handicapped not solely
by their inherent nature to be slow at reaching decisions,

(04:44:24):
but by the influence of the indecision of others around them,
who have created a state of mass indecision. During an
international economic downturn, the whole atmosphere all over the world
can be filled with forenza and woreitis, two mental disease
germs which can spread rapidly. There is only one known

(04:44:45):
antidote for these germs. It is the habit of prompt
and firmed decision. Moreover, it is an antidote which every
individual must apply for himself or herself. We do not
do not worry over conditions once we have reached a
decision to follow a definite line of action. I once

(04:45:07):
interviewed a man who was to be electrocuted two hours later.
The condemned man was the calmest of some eight men
who were on death row with him. His calmness prompted
me to ask him how it felt to know that
he was going into eternity in a short while. With
a smile of confidence on his face, he said, it

(04:45:28):
feels fine. Just think, brother, my troubles will soon be over.
I have had nothing but trouble all my life. It
has been a hardship to get food in clothing. Soon
I will not need these things. I have felt fine
ever since I learned for certain that I must die.

(04:45:51):
I made up my mind then to accept my fate
in good spirit. As he spoke, he devoured a dinner
of proportion sufficient for three men, eating every mouthful of
the food brought to him, and apparently enjoying it as
much as if no disaster awaited him. Decision gave this
man resignation to his fate. Decision can also prevent one's

(04:46:15):
acceptance of undesired circumstances. Through indecision, the six basic fears
become translated into a state of worry and anxiety. Relieve
yourself forever of the fear of death by reaching a
decision to accept death as an inescapable event. Would the
fear of poverty by reaching a decision to get along

(04:46:38):
with whatever wealth you can accumulate without worry. Put your
foot upon the neck of the fear of criticism by
reaching a decision not to worry about what other people think, do,
or say. Eliminate the fear of old age by reaching
a decision to accept it not as a handicap, but
as a great blessing which carries with its wisdom, self control,

(04:47:02):
and understanding not known to youth. Acquipt yourself of the
fear of ill health by the decision to forget symptoms.
Master the fear of loss of love by reaching a
decision to get along without love, if that is necessary.
Kill the habit of worry in all its forms by
reaching a general blanket decision that nothing which life has

(04:47:25):
to offer is worth the price of worry. With this
decision will come poise, peace of mind and calmness of thought,
which will bring happiness. Those whose minds are filled with
fear not only destroy their own chances of intelligent action,
but they transmit these destructive vibrations to the minds of
all who come into contact with them, and destroy also

(04:47:47):
their chances. Even a dog or a horse knows when
its master lacks courage. Moreover, a dog or a horse
will pick up the vibrations of fear thrown off by
its master and behave accordingly. Lower down the line of
intelligence in the animal kingdom, one finds this same capacity

(04:48:08):
to pick up the vibrations of fear. The vibrations of
fear pass from one mind to another just as quickly
and as surely as the sound of the human voice
passes from the broadcasting station to the receiving set of
a radio. The person who gives expression by word of
mouth to negative or destructive thoughts is practically certain to

(04:48:31):
experience the results of those words in the form of
a destructive kickback. The release of destructive thought impulses alone
without the aid of words, produces also a kickback in
more ways than one. First of all, and perhaps most
important to be remembered, the person who releases thoughts of

(04:48:51):
a destructive nature must suffer damage through the breaking down
of the faculty of creative imagination. Secondly, the presence in
the mind of any destructive emotion develops a negative personality,
which repels people and often converts them into antagonists. The
third source of damage to the person who entertains or

(04:49:13):
releases negative thoughts lies in this significant fact. Negative thought
impulses are not only damaging to others, but they also
embed themselves in the subconscious mind of the person releasing them,
and there become a part of his or her character.
One is never through with a thought merely by releasing it.

(04:49:35):
When a thought is released, it spreads in every direction,
but it also plants itself permanently in the subconscious mind
of the person releasing it. Your business in life is
presumably to achieve success. To be successful, you must find
peace of mind, acquire the material needs of life, and

(04:49:56):
above all, attain happiness. All these evidences of success begin
in the form of thought impulses. You may control your
own mind. You have the power to feed it whatever
thought impulses you choose. With this privilege goes also the
responsibility of using it constructively. You are the master of

(04:50:21):
your own earthly destiny. Just as surely as you have
the power to control your own thoughts, you may influence, direct,
and eventually control your own environment, making your life what
you want it to be. Or you may neglect to
exercise the privilege which is yours to make your life
to order, thus casting yourself upon the broad sea of circumstance,

(04:50:43):
where you will be tossed hither and yon like a
chip on the waves of the ocean. The Devil's workshop,
the seventh basic evil. In addition to the six basic fears,
there is another evil by which people suffer. It constitutes
a rich soil in which the seeds of failure grow abundantly.

(04:51:07):
It is so subtle that its presence often is not detected.
This affliction cannot properly be classed as a fear. It
is more deeply seated and more often fatal than all
of the six fears. For want of a better name,
let us call this evil susceptibility to negative influences. Individuals

(04:51:31):
who accumulate great riches always protect themselves against this evil.
The poverty stricken never do. Those who succeed in any
calling must prepare their minds to resist the evil. If
you are reading this philosophy for the purpose of accumulating
riches in whatever form. You should examine yourself very carefully

(04:51:54):
to determine whether you are susceptible to negative influences. If
if you neglect this self analysis, you will forfeit your
right to attain the object of your desires. Make the
analysis searching after you read the questions prepared for the
self analysis, hold yourself to a strict accounting in your answers.

(04:52:18):
Go at the task as carefully as you would search
for any other enemy you knew to be awaiting you
in ambush, and deal with your own faults as you
would with a more tangible enemy. You can easily protect
yourself against robbers because the law provides organized cooperation for
your benefit. But the seventh basic evil is more difficult

(04:52:39):
to master because it strikes when you are not aware
of its presence, when you are asleep, and while you
are awake. Moreover, its weapon is intangible because it consists
of nearly a state of mind. This evil is also
dangerous because it strikes in as many different forms as
there are human experience. Sometimes it enters the mind through

(04:53:03):
the well me and words of one's own relatives. At
other times, it bores from within through one's own mental attitude.
Always it is as deadly as poison, even though it
may not kill as quickly. How to protect yourself against
negative influences. To protect yourself against negative influences, whether of

(04:53:27):
your own making or the result of the activities and
thoughts of negative people around you, Recognize that you have
willpower and put it into constant use until it builds
a wall of immunity against negative influences in your own mind.
Recognize the fact that you and every other human being
are by nature lazy, indifferent, and susceptible to all suggestions

(04:53:50):
that harmonize with your weaknesses. Recognize that you are by
nature susceptible to all the six basic fears, and set
up what habits for the purpose of counteracting all these fears.
Recognize that negative influences often work on you through your
subconscious mind, therefore they are difficult to detect, and keep

(04:54:13):
your mind closed against all people who depress or discourage
you in any way. Clean out your medicine chest, throw
away all pill bottles, and stop pandering to colds, aches, pains,
and imaginary illness. Deliberately seek the company of people who
influence you to think an act for yourself. Do not

(04:54:36):
expect troubles, as they have a tendency not to disappoint.
Without doubt, the most common weakness of all human beings
is the habit of leaving their minds open to the
negative influence of other people. This weakness is all the
more damaging because most people do not recognize that they
are cursed by it, and many who acknowledge it neglect

(04:54:59):
or refuse to correct the evil until it becomes an
uncontrollable part of their daily habits. To aid those who
wish to see themselves as they really are, the following
list of questions has been prepared. Read the questions and
state your answers aloud so that you can hear your
own voice. This will make it easier for you to

(04:55:22):
be truthful with yourself. Self analysis test questions. Do you
complain often of feeling bad? And, if so, what is
the cause? Do you find fault with other people at
the slightest provocation. Do you frequently make mistakes in your work?

(04:55:43):
And if so, why are you sarcastic and offensive in
your conversation? Do you deliberately avoid the association of anyone,
and if so, why do you suffer frequently with indigestion.
If so, what is the cause? Does life seem futile

(04:56:06):
and the future hopeless to you? If so, why do
you like your occupation? If not, why do you often
feel self pity? And if so, why are you envious
of those who excel you? To Which do you devote

(04:56:27):
most time thinking of success or of failure? Are you
gaining or losing self confidence as you grow older? Do
you learn something of value from all mistakes? Are you
permitting some relative or acquaintance to worry you? If so,

(04:56:47):
why are you sometimes in the clouds and at other
times in the depths of despondency. Who has the most
inspiring influence upon you? What is what's the cause? Do
you tolerate negative or discouraging influences which you can avoid?

(04:57:08):
Are you careless of your personal appearance? If so, when
and why have you learned how to drown your troubles
by being too busy to be annoyed by them? Would
you call yourself of spineless weakling if you permitted others
to do your thinking for you? Do you neglect internal

(04:57:30):
bathing until autointoxication makes you ill tempered and irritable? Fourteen?
How many preventable disturbances annoy you, and why do you
tolerate them? Do you resource to liquor, pills, narcotics, or
cigarettes to quiet your nerves? If so, why do you

(04:57:51):
not try willpower instead? Does anyone nag you? And if so,
for what reason? Do you have a definite chief aim
in life? And if so, what is it and what
plan have you for achieving it? Do you suffer from
any of the six basic fears? If so, which ones?

(04:58:14):
Have you a method by which you can shield yourself
against the negative influence of others? Do you make deliberate
use of auto suggestion to make your mind positive? Which
do you value most your material possessions or your privilege
of controlling your own thoughts? Are you easily influenced by

(04:58:37):
others against your own judgment? Has today added anything of
value to your stock of knowledge or state of mind?
Do you face squarely the circumstances which make you unhappy?
Or do you sidestep the responsibility? Do you analyze all
mistakes and failures and try to profit by them, or

(04:58:59):
do you take the attitude that this is not your duty?
Can you name three of your most damaging weaknesses? What
are you doing to correct them. Do you encourage other
people to bring their worries to you for sympathy. Do
you choose from your daily experiences, lessons or influences which

(04:59:22):
aid in your personal advancement? Does your presence have a
negative influence on other people as a rule? What habits
of other people annoy you most? Do you form your
own opinions or permit yourself to be influenced by other people?

(04:59:42):
Have you learned how to create a mental state of
mind with which you can shield yourself against all discouraging influences?
Does your occupation inspire you with faith and hope? Are
you conscious of possessing spiritual forces of sufficient per to
enable you to keep your mind free from all forms

(05:00:03):
of fear? Does your religion help you to keep your
own mind positive? Do you feel it your duty to
share other people's worries? If so, why if you believe
that birds of a feather flock together? What have you
learned about yourself by studying the friends whom you attract?

(05:00:26):
What connection, if any, do you see between the people
with whom you associate most closely in any unhappiness you
may experience. Could it be possible that some person whom
you consider to be a friend, is in reality your
worst enemy because of his or her negative influence on
your mind? By what rules do you judge who is

(05:00:49):
helpful and who is damaging to you? Are your intimate
associates mentally superior or inferior to you? How much time
out of every twenty four hours do you devote to
your occupation, sleep, play, and relaxation, acquiring useful knowledge, plane waste?
Who among your acquaintances encourages you, most cautions you, most

(05:01:13):
discourages you, most helps you most in other ways? What
is your greatest worry? Why do you tolerate it? When
others offer you free unsolicited advice? Do you accept it
without question or analyze their motive? What, above all else

(05:01:33):
do you most desire? Do you intend to acquire it?
Are you willing to subordinate all other desires for this one?
How much time daily do you devote to acquiring it?
Do you change your mind often? If so? Why do

(05:01:54):
you usually finish everything you begin? Are you easily impressed
by other people's business or professional titles, college degrees, or wealth?
Are you easily influenced by what other people think or
say of you? Do you cater to people because of
their social or financial status. Whom do you believe to

(05:02:19):
be the greatest person living? In what respect is this
person superior to yourself? How much time have you devoted
to studying and answering these questions? At least one day
is necessary for the thoughtful analysis and the full answering
of the entire list. If you have answered all these

(05:02:41):
questions truthfully, you know more about yourself than the majority
of people. Study the questions carefully, come back to them
once each week for several months, and be astounded at
the amount of additional knowledge of great value to yourself
you will have gained by the simple method of answering
the question questions truthfully. If you are not certain concerning

(05:03:04):
the answers to some of the questions, seek the counsel
of those who know you well, especially those who have
no motive in flattering you, and see yourself through their eyes.
The experience will be astonishing. You have absolute control over
but one thing, and that is your thoughts. This is

(05:03:25):
the most significant and inspiring of all known facts. It
reflects the divine nature of humanity. This divine prerogative is
the sole means by which you may control your own destiny.
If you fail to control your own mind, you may
be sure you will control nothing else. If you must

(05:03:47):
be careless with your possessions, let it be in connection
with material things. Your mind is your spiritual estate. Protect
and use it with the care to which divine royalty
is entitled. You were given willpower for this purpose. Unfortunately,

(05:04:08):
there is no legal protection against those who, either by
design or ignorance, poison the minds of others by negative suggestion.
This form of destruction should be punishable by heavy legal penalties,
because it may and often does, destroy one's chances of
acquiring material things, which are protected by law. People with

(05:04:30):
negative minds tried to convince Thomas Edison that he could
not build a machine that would record and reproduce the
human voice, because they said no one else had ever
produced such a machine. Edison did not believe them. He
knew that the mind can produce anything the mind can
conceive and believe, and that knowledge was what lifted the

(05:04:53):
Great Edison above the common herd. People with negative minds
told F. W. Woolworth he would go broke trying to
run a store on five and ten cent sales. He
did not believe them. He knew that he could do
anything within reason if he backed his plans with faith.

(05:05:14):
Exercising his right to keep other people's negative suggestions out
of his mind, he piled up a fortune of more
than one hundred million dollars. People with negative minds told
George Washington he could not hope to win against the
vastly superior forces of the British, but he exercised his
divine right to believe. Therefore, this book was published under

(05:05:37):
the protection of the Stars and stripes. While the name
of Lord Cornwallis has been all but forgotten, doubting Thomas
has scoffed. When Henry Ford tried out his first crudely
built automobile on the streets of Detroit, some said the
thing never would become practical. Others said no one would

(05:05:58):
pay money for such a country. Ford said, I'll belt
the earthworth dependable motor cars, and he did. His decision
to trust his own judgment piled up a fortune far
greater than generations of his descendants could squander for the
benefit of those seeking best riches. Let it be remembered

(05:06:21):
that practically the sole difference between Henry Ford and a
majority of the more than one hundred thousand people who
worked for him. As this, Ford had a mind and
controlled it, while most of the others had minds which
they did not try to control. Henry Ford has been
repeatedly mentioned because he is an astounding example of what

(05:06:42):
individuals with a mind of their own and a will
to control it can accomplish. His record knocks the foundation
from under that time worn alibi. I never had a chance.
Ford never had a chance either, but he created an
opportunity and backed it with persistence until it made him
richer than creases. Mind control is the result of self

(05:07:07):
discipline and habit. You either control your mind or it
controls you. There is no halfway compromise. The most practical
of all methods for controlling the mind is the habit
of keeping it busy with a definite purpose, act by
a definite plan. Study the records of any individuals who

(05:07:29):
achieve noteworthy success, and you will observe that they have
control over their own mind. Moreover, that they exercise that
control and direct it toward the attainment of definite objectives.
Without this control, success is not possible. Fifty seven famous
alibis by Old Man. If people who do not succeed

(05:07:55):
have one distinguishing trade in common. They know all the
reasons for failure and have what they believe to be
airtight alibis to explain away their own lack of achievement.
Some of these alibis are clever and if you are
justifiable by the facts, but alibis cannot be used for money.

(05:08:17):
The world wants to know only one thing. Have you
achieved success? A character analyst compiled a list of the
most commonly used alibis. As you read the list, examine
yourself carefully and determine how many of these alibis, if any,
are your own property. Remember too, the philosophy presented in

(05:08:41):
this book makes every one of these alibis obsolete. If
I didn't have a wife and family, if I had
enough pull, if I had money, if I had a
good education, if I could get a job, if I

(05:09:01):
had good health, if I only had time, if times
were better, if other people understood me, if conditions around
me were only different, if I could live my life
over again, if I did not fear what they would say.

(05:09:24):
If I had been given a chance, if I now
had a chance, if other people didn't have it in
for me, if nothing happens to stop me, if I
were only younger. If I could only do what I want,

(05:09:45):
if I had been born rich, if I could meet
the right people, if I had the talent that some
people have, if I dared assert myself, if only I
had embraced past opportunities. If people didn't get on my nerves.

(05:10:07):
If I didn't have to keep house and look after
the children. If I could save some money, if the
boss only appreciated me. If I only had somebody to
help me, if my family understood me. If I lived
in a big city, if I could just get started,

(05:10:32):
if I were only free, if I had the personality
of some people. If I were not so fat, if
my talents were known, if I could just get a break.
If I could only get out of debt. If I

(05:10:53):
hadn't failed, if I only knew how, if everybody didn't
oppose me, if I didn't have so many worries, If
I could marry the right person, if people weren't so dumb,
if my family were not so extravagant, if I were

(05:11:16):
sure of myself, if luck were not against me. If
I had not been born under the wrong star. If
it were not true that what is to be will be.
If I did not have to work so hard. If
I hadn't lost my money, if I lived in a

(05:11:39):
different neighborhood, if I didn't have a past, if I
only had a business of my own, if other people
would only listen to me, If and this is the
greatest of them all, I had the courage to see
myself as I really am, I would find out what
is wrong with me and corrected that I might have

(05:12:01):
a chance to profit by my mistakes and learn something
from the experience of others. For I know that there
is something wrong with me, or I would now be
where I would have been if I had spent more
time analyzing my weaknesses and less time building alibis to
cover them. Building alibis with which to explain away failure
is a national pastime. The habit is as old as

(05:12:25):
the human race and is fatal to success. Why do
people cling to their pet alibis. The answer is obvious.
They defend their alibis because they create them. An alibi
is the child of one's own imagination. It is human
nature to defend one's own brainchild. Building alibis is a

(05:12:50):
deeply rooted habit. Habits are difficult to break, especially when
they provide justification for something we do. Plato had this
truth in mind when he said, the first and best
victory is to conquer self. To be conquered by self is,
of all things, the most shameful and vile. Another philosopher

(05:13:15):
had the same thought in mind when he said, it
was a great surprise to me when I discovered that
most of the ugliness I saw on others was but
a reflection of my own nature. It has always been
a mystery to me, said Albert Hubbard, why people spend
so much time deliberately fooling themselves by creating alibis to
cover their weaknesses. If used differently the same time would

(05:13:39):
be sufficient to cure the weakness, then no alibis would
be needed. In parting, I would remind you that life
is a game, and the player opposite you as time.
If you hesitate before moving, or neglect to move thoughtfully
and decisively, your pieces will be wiped off the board.
By time you are playing against a partner who will

(05:14:03):
not tolerate indecision. Previously, you may have had a logical
excuse for not having forced life to come through with
whatever you asked, but that alibi is now obsolete because
you are in possession of the master key that unlocks
the door to life's bountiful riches. The master key is intangible,

(05:14:23):
but it is powerful. It is the privilege of creating
in your own mind a burning desire for a definite
form of riches. There is no penalty for the use
of the key, but there is a price you must
pay if you do not use it. The price is failure.
There is a reward of stupendous proportions if you put

(05:14:47):
the key to use. It is the satisfaction that comes
to all who conquer self and force life to pay
whatever is asked. The reward is worthy of your effort.
Will you make the start and be convinced if we
are related, said the immortal Emerson, we shall meet in closing.

(05:15:10):
May I borrow his thought and say, if we are related,
we have through these pages met the end. About the author.
Napoleon Hill eighteen eighty three to nineteen seventy was an
American author, journalist, and lecturer widely recognized as one of

(05:15:31):
the earliest and most influential voices in the field of
personal success. Born in a small cabin in the Appalachian
Mountains of Virginia, He'll rose from humble beginnings to become
one of the world's leading motivational thinkers. Commissioned by steel
magnate Andrew Carnegie, he'll spend over twenty years interviewing and

(05:15:53):
analyzing more than five hundred of the most successful men
and women of his time. From this reason, he distilled
the philosophy of achievement that became Think and Grow Rich,
his most celebrated work in one of the best selling
self help books in history. Beyond financial success, Hill's writings

(05:16:14):
emphasize personal integrity, faith, and the power of a definite purpose.
His ideas have inspired millions of readers and continue to
shape modern thought on leadership, entrepreneurship, and self development. Pigeon
Publishing House presented Think and Grow Rich author Napoleon Hill.

(05:16:40):
Thank you for listening to this audio book. We hope
you enjoyed it.
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