Building a support network 7

Some traits are considered more universally characteristic of a good reputation, such as integrity, reliability, professionalism, etc. That said, what is valued in your particular field or industry can influence what defines a good reputation for you specifically. For some products, affordability may improve your reputation, while affordability can actually discredit other kinds of products. Professionalism can vary, as professionalism in the entertainment industry may look different than professionalism in the legal field. Your online reputation is made up of what exists about you online. A good reputation is one that, based on your search results, social media presence, etc., will improve engagement with your target audience, while a bad reputation will deter engagement. Assessing Your Online ReputationWhile you do want a comprehensive understanding of how you come up online, which involves auditing your full digital presence, assessing your online reputation should be more focused on the overarching narratives, which are usually influenced by the most prominent results. To evaluate your online reputation:

1. Ensure that you are searching in an incognito window with your cache cleared to get the most accurate results.
2. Search the branded term(s) that should bring up results about your business.
3. Take note of what you see (not only in search results, but in suggested and related search, Google reviews, the news tab, etc.).

Episode Transcript

Speaker 1 (00:00):
That in just a few minutes. But now Trish and
Marietta Georgia either. Trish glad to have you on board
with us.

Speaker 2 (00:07):
Thank him. I'm so excited to speaking to you.

Speaker 1 (00:10):
So what's going on.

Speaker 2 (00:12):
Well, there's Excel, which I think is being badly misused
as a database. In college, I learned from professors they
said Excel is not a database, and it would add
a strong punctuation and they would add a period there.

Speaker 1 (00:31):
I think an exclamation point.

Speaker 2 (00:34):
Yes, actually yeah. So I'm working in communications and so
there's different You collected data, you want to tell your
boss about what you've been doing. You want to document
your work. Then you also have projects. They also want
to document a project, and a lot of people just
put everything Nextcel and it's so unwieldy and it's just very,

(00:57):
very frustrating.

Speaker 1 (01:00):
You've got different cells and formulas and people sorting data
and except you know, it used to be good for that,
but there are so many better tools. So what kind
of projects are you managing?

Speaker 2 (01:14):
A different communication project where different teams get pulled in
and you need to communicate things at a certain point
in time, what kind of business is It's it a university?

Speaker 1 (01:26):
Okay, all right, all right, so you've I just want
to give them some sense to what exactly where we
were communicating. And that's a big deal. So especially when
you're talking about a university setting. I mean, people do
get set in their ways.

Speaker 2 (01:38):
Right, yes, So you're with the communication and technology, it's
just moving so fast, which is why your newsletter it's
it's a gym every day get updates. I really appreciate that. Well,
thank you, great help.

Speaker 1 (01:54):
Yeah, it's you know, it's my labor of love. As
you can tell, there's a lot of work that I
go by do that every single day. All right, let
me tell you about some options. We use something called
Monday dot com and I don't know if you've ever
taken a look at it, but it allows you to
delegate to project management, assign different tasks. It can be

(02:16):
you can link to different documents into that. I mean, like,
for example, every day at around nine p fifteen, our
executive producer, Mattie, she's marvelous. She comes into my office
and use we use Monday where she lists maybe thirty
five different stories that she found that might be interesting.