January 16, 2025 • 39 mins
Today we have the pleasure of Jimmy Rex hosting the podcast with Jake Nold, a member of the OG group 1. They dive into conversations about life and business and talk about how Jakes journey through WATT has put him where he is today.
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Episode Transcript
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Speaker 1 (00:03):
Hello, and welcome to the We Are the Day podcast.
I am your host, Jimmy Rex, the founder and CEO
of We Are the They, and this podcast has been
specifically designed for you to get to know on a
deeper level the members of this community. What makes us
so special, why are these relationships so thick? And really
what is going on at these events? What are these
members experiencing, how do they grow? Why are they so
(00:25):
committed to this cause? And so, as you're listening to
this program, if you have interest, check us out on
whatmovement dot com. And with that, let's get to today's episode. Jake,
good to be here with you. Man, We're doing it, dude,
You're you're fueled by those red bulls.
Speaker 2 (00:38):
Still you're sugar free only though is that that's.
Speaker 1 (00:40):
The new one and no alcohol? So that's good. How
long you been sober?
Speaker 2 (00:44):
Did I really stopped drinking out for the crews last year?
Like came back just kind of like got drunk, did
the thing and like had like a week of like
what am I doing? And then more or less didn't
really drink it all this year. Sometimes they did it
twenty twenty four and then now it's like just fall
on it's one thing at a time to get to
the point where like you're doing like living life is
(01:06):
like naturally as possibly it's good.
Speaker 1 (01:07):
It's like I got off energy drinks last year. I
got it to the point where by April I was
only drinking Celsius. But I was like, I'm still drinking
I hate Celsius. But we went to Africa on our
adventure trip, and you're not getting Celsius in Africa, and
so it was like a perfect way to wean off it,
and I just never picked it back up. So I've
been off energy drinks since since April.
Speaker 2 (01:28):
Last ye thought I was going to quit nicotine in
Egypt and it didn't work.
Speaker 1 (01:32):
You know, it's funny.
Speaker 2 (01:33):
I have the same headspace. I was like, Okay, I'll
quit everything there because it'll just be hard to get
what you need.
Speaker 1 (01:37):
Yeah, shot, it was probably pretty easy to get nicotine
in Egypt. I would imagine what they had was gross.
Speaker 2 (01:43):
But enough guys bring enough stuff and it's not ideal,
but you gotta do what you gotta do to get
to the point where you can actually like have time
to build a routine around things.
Speaker 1 (01:52):
We've just been traveling like crazy. That's where we met
was on the adventure trip was gosh three years ago? Now, dude,
you came and swam with the It was in April
to be three years swam with the sharks. Yeah, it
is three Holy shit, dude, How crazy was that trip?
Remember on the way out there and just everything gets canceled.
It was a mess.
Speaker 2 (02:09):
No, that was super impressive. That I think the most
coolest thing about the trip. Because I came in blind,
I didn't really know what was. I knew it was
a thing.
Speaker 1 (02:16):
How did you find this? By the way, due.
Speaker 2 (02:17):
Because I was looking at some of the stuff you
were doing with the syndications, I went on.
Speaker 1 (02:20):
Right, oh okay.
Speaker 2 (02:21):
And but getting out of the Marine Corps coming back,
I like, dude, I had more or less burn most
of my bridges. Not like intentionally, but I just didn't
stay in contact with many people here. Coming back, I
was like, crap, I need to get as connected as
I can, as fast as I can, because that was
really the thing that I think was the value I
had as a young person before I left for the
Marine Corps. Here and then you were like I knew
(02:42):
who you were, and then you were super connected. I
was like, okay, and then you do that trip and
I'm like, I don't I'm young and dumb, and okay,
we'll go on this trip. And then it just all
fell into place where like it made sense to like
connect with the community of people that were just humans
in the in the state, and I didn't have those connections.
Speaker 1 (02:58):
That's cool.
Speaker 2 (02:58):
I didn't know of itself was enough value.
Speaker 1 (03:00):
To go yeah, you know, well you're smart. I mean
I did the same thing. I went on a lot
of trips, joined a lot of charity groups, like just
doing things to be around people. Like at the end
of the day, you've got to get around people in
their natural environment. And so it's like, all right, if
I can spend four or five days with you in
another country, you're gonna have a lot of conversations. You're
gonna get more connected time than you would in six
(03:21):
to twelve months be in here having somebody in your
world just in your normal everyday life.
Speaker 2 (03:25):
Absolutely, and the younger you can do that, the better.
Speaker 1 (03:28):
Yeah.
Speaker 2 (03:28):
Right, Like you start talking about like young people from
these different communities, rural communities, even metropolitan areas, there's bubbles
that are made. If you're a young person, it's like
you want to explore and see the world and be successful,
get out of your bubble, Like, go do something that
gets you out of that bubble and puts you in
a maybe makes you uncomfortable whatever it is, right but
large what we do is like it's part of that.
(03:49):
It's like having the guides and the mentors and the coaches.
They're with you during that process. But it's yeah, yeah,
it's cool.
Speaker 1 (03:56):
What was your favorite part of the Bahamas trip when
we went swam with the sharks?
Speaker 2 (04:00):
Was it, uh, when we audibled and took the plane?
Speaker 1 (04:03):
Yeah? Was it Bimini? Yeah? Yeah, just a I mean
a just quick audible execute. Yeah. I mean, we're on
to give people some background. I'm a day I go,
I go a day early. I got thirty six guys
coming out. We're gonna go swim with the Tiger Sharks
at the beach. The third or fourth trip you've done, dude,
it was the first adventure trip. Yeah.
Speaker 2 (04:21):
First, So it's like it's not like there's systems and
processes no in place to make this thing amazing.
Speaker 1 (04:25):
Well, and I had gone two months earlier. I actually
flew out and spent a few days there. I actually
ran into Kate Middleton, and I remember that. Yeah, the
whole thing was bizarre. But I went out there to
kind of scope it all out and get everything organized.
So I got it as organized as you can. I
checked out where we'd be staying. I checked out all
the outfits. But they called me in, you know, a
(04:46):
day before, and they're like, yeah, the winds are too strong.
You guys can't go to Tiger Beach. You can't do fishing,
that was our other activity. You can't do golf very
well because the winds are blown so strong, and we
can't do the other scuba diving that we're gonna do
off of the shore, and so literally every single thing
I had planned, they're like scrap. And so I just
I asked the guy a question, Dude, I said, what
(05:06):
is what would a crazy person do? Like pretend there's
no limits. What's something I can do to get these
guys to have a good time. And he's like something yes,
and he literally goes, well, you could take a charter
a private plane, and you guys could go to another island.
I was like, let's go.
Speaker 2 (05:21):
But dude, that's like the coudest to you like having
that headspace and being that committed to that thing and
making that experience so cool. Like, dude, people have that
headspace more often and like calculated ways in their life.
It's like, dude, just get me to where I would
need to go, because it's what needs to be done
right now to accomplish what I need to accomplish and what
you needed to do, and that time was give these
guys an incredible experience, but more so given the opportunity
(05:42):
to connect with each other, yeah, which you executed flawlessly,
and that and that event specifically.
Speaker 1 (05:47):
For yeah, well I just rememberized, like, man, they're going
to be so disappointed. But I'm like, if I can
salvage this, and I knew if I could just get
everybody to do a couple of things, everyone to have
a good time, it was there was nothing, dude.
Speaker 2 (05:57):
There was no point in that time on that trip
that I was like this, this doesn't mean expectations, because
I came to it with no expectations. But also I
think one of the big hitting things for me too,
and this goes back to just like substances and what
you run on and like what feels your body is
like seeing the community of adult men in one place
that weren't just drinking and like focused on you know,
women and alcohol on drugs. I was like, by all means,
(06:21):
if that's who you are and you make it work
for you, that's cool, right, But like I hadn't really
been exposed to that, like in that large of a community,
that large of a group of successful individuals, and I
was like, wow, this is like really cool.
Speaker 1 (06:32):
Like these are people that.
Speaker 2 (06:33):
Actually are connecting with one another at whatever level they're
trying to connect, and it's they're more valuable relationships at
that time for me where I was in life, and
because like come out of the Marine Corps, dude, everything,
and I wouldn't trade those days for anything, but sowhat
your life is so alcohol centric and it is a
lot of places, but it's like, dude, being able to
just connect with people as human beings and like no,
(06:54):
and then it's like, well, if you want to do
drugs or go get drunk together, it's on your own
time for sure. Yeah.
Speaker 1 (06:59):
I love that. That was your best takeaway from meeting
the group? Man, Oh yeah, yeah, oh yeah, huge, huge.
And so you could just come out of the military
a couple of years earlier, the Marine Corps. What drove
you to the Marine Corps.
Speaker 2 (07:10):
How long were you in Yeah, so before that trip,
it had only been six months. Okay, you're definitely in that,
Like do I have an identity crisis time frame?
Speaker 1 (07:19):
But yeah, what drove me to go?
Speaker 2 (07:21):
So I ran a nonprofit that my mom started right
after college, and then I was super super invested in
that community to the point where, like dude, I was,
I was like literally willing to die if that's what
I meant to see that thing to be successful, because
I genuinely we were like changing lives and I genuinely
believe like saving lives, and that's like a really heavy.
Speaker 1 (07:38):
Term to use. What was the moment nonprofit.
Speaker 2 (07:41):
Labs for Liberty. So we raised in train service dogs
for veterans, and dude, it was toward the end of
that I committed to do it for two years. And
toward the end of that I put out like I
did an event at Sundance like just the off you know.
It wasn't Sundance sponsor anything. It was just like during
Sundance at in Park City, and it was good. But
(08:01):
there's just some stuff happened that I was like I
need to, like I need to get away from this,
and there was a dud because I had Tommy larn
co host it, like I'm close with her or had
a friendship with her, and like a lot of the
veteran celebrities in the space, and the way I looked
at how veterans were being marketed or marketing themselves, I
(08:22):
was like, I don't love this, And so I was
like I need to go in, do the thing, come out,
and like not talk crap about anybody, Like just do
my own thing and like maybe be an example for
other guys to follow that path rather than having to
act like your twenty cheer old lance corporal for the
rest of your life on the internet to make money
and make it make a living, and nothing against it
(08:44):
is what it is. We're just in a time and
place where it's like we can be I need so
much better, But like what does this actually do for
the community, Like larger scale, if you're just acting like
an idiot, every twenty chi old lance corporal that gets
out is gonna go act like an idiot in front
of a camera, and a lot of the things we
do in that space, I'll say it's sacred, but like
there there's this specific type of aptitude and appetite for
(09:04):
some of the language and the humor and who we
are in that space. It's kind of a protected space
like that. And so it's like not that the civiling
world doesn't need that, but like I don't think the
veteran world in the civil world needs that to be
like a corner stone of who we are in our identity, right,
Like that's like that's kind of deep. But yeah, so
I decided, I was like, if I'm going to be
(09:25):
an officer, which everyone said I needed to be if
I had my degree, it was like I was going
to be a Marine officer. I didn't really know why.
For some reason, I Marine Corps has marketed well to
me somehow growing up in the Midwest. I have no
idea how. It's probably my exposure to different guys, you know,
through the through the nonprofit that I really that really
resonated with. And just because that community and the conventional
(09:45):
you know, military is like very it's not tight and
it's not the right word, but it's very special and
any one of those individuals will tell you that.
Speaker 1 (09:53):
Anyone in the Marine Corps will tell you that. And
so that's what we did.
Speaker 2 (09:56):
And then it was like, you know, a year at Quantico,
three years as an infantry officer in the June one
really boring deployment during COVID.
Speaker 1 (10:05):
Where'd you go?
Speaker 2 (10:06):
We went to the Arabian golf but it was supposed
to be a booze cruise and you're so we were
like stoked, right, and like the work up sucked.
Speaker 1 (10:12):
It was like a bunch of ship time.
Speaker 2 (10:13):
And as an infantry, as an infustry marine, like, dude,
you want to be on ship as little as possible.
I'd rather be in the field, Dude, like eating mrs
for months on end and me on ship.
Speaker 1 (10:24):
It's just like a different breed, right, what do you mean?
You just feel like in there.
Speaker 2 (10:29):
Imagine that never ends, but without any of the amenities, right,
And so it's like, man, I have so much respect
for like enlisted sailors and sailors in general, because that
life is rough, but a lot of people.
Speaker 1 (10:39):
Love that life. And I'm like, dude, I've looked at
like when you start really breaking down some of the
sacrifices of military people in the past, dude, Like the
guys that went away to like Vietnam and created some
of these places, they didn't want to go. They were
in the middle of the jungle. They're just like getting
bugs and the way they had to sleep and sucked, right,
benefits sucked.
Speaker 2 (11:00):
The lifestyle is not at Korea is obviously like the
most forgotten about conflict, right, Like, dude, you can't be
anything but like so admirable as individuals like what we
have now, like do you're like by all means like
a lot of it sucks for sure, but like is
it the most transformative experience of your life? The best
thing you can probably do as a young person if
you can, if you can qualify, right, if you're not
(11:21):
disqualified for medical or something like that, it's the best
thing you can do aside from knocking doors, in my opinion.
Speaker 1 (11:25):
So, I mean you've done a couple of these things
that I you know, I same thing, Like anytime you
can make yourself uncomfortable or put yourself to do something difficult,
it's going to benefit you in the long run, whether
that's joining a program like queer that they military. You've
done all these things now, and so I actually think
you have a unique perspective because did you do college?
I have my master's Okay, so there's another one. Yeah,
(11:45):
So it's like these different things you can do, though
maybe rate does like to young people of the four
things that you've done, right, So, a personal development program
that was two and f years college plus your masters,
the military for four or five years, and then knocking doors,
you know, brutally knocking doors, like really getting after it.
Were at the point where you didn't take a day off.
Speaker 2 (12:06):
Highest level you kind of Yeah, the hearder you want
to bring to the hardest.
Speaker 1 (12:10):
Which one do you recommend first or which one we
would you say is the most had been the most
beneficial to you?
Speaker 2 (12:16):
I mean most recently the everything with the grit knocking
doors of course, but like, I think the the most
experience I had in my life was my time.
Speaker 1 (12:27):
In the Marine Corps.
Speaker 2 (12:27):
Yeah, and that's just it's just not There's just nothing
like it, and so few people get the opportunity to
do it. And I think I look back on it
and I'm like, wow, that the greatest persons of my
life was leading eighteen to twenty five.
Speaker 1 (12:40):
Year old men. What makes it so transformative? Dude?
Speaker 2 (12:43):
You get stripped of your identity of who you are before,
but you still have that, like you still have all
those like general predispositions as a human like how you
feel and perceive the world, right, and so now you're
stripped of your identity, you get built back up and
then you're going through this process with all these different
individuals that all come from all these different walks of life,
and we all go through TBS. So every single officer
(13:04):
in the Marine Corps goes through the Basic School to
become essentially a trained provisional rifle between commander because during
Vietnam you lost so many infantry officers at a backfilm,
so we want that capability. So you have this like
the officer core has its own like unique culture and
of itself there and then we go to IOC, so
we go through our actual squalls to become infury officers
(13:24):
and just the different levels how it works, the business
that it is, like, dude, like the whole thing is
a business, and like knowing how to like operate and
like and then lead and manage and do the thing
all at once, all at the same time. There's you
have there's room fair, but there's almost no actual true
room fair, and you're always it And then and then
the question becomes like how do you lead when there's
like little margin fairer? But you need to push all
(13:47):
the way to the limit to get the most out
of your guys because that's what they deserve. But ultimately,
like if you if that line gets crossed, you're on
the UK.
Speaker 1 (13:56):
But hey, did you ever consider making a military career?
I did, but the timing didn't work out. I Uh,
I didn't see myself wanting to be like a company
commander or anything like bigger after seeing what they did.
I love being at the tactical level with the guys
as in the trenches, like at the lowest level possible.
I loved having that like big brother relationship in a
(14:18):
way with guys that were like high performers. Obviously like
you still have to take care of all the other
guys too, but like helping them then coach those young guys.
Does that help you with what you're doing now with
building door to door teams?
Speaker 2 (14:29):
Huge?
Speaker 1 (14:30):
Like I think.
Speaker 2 (14:32):
What we bring to the tables the opportunity to look
at this like through just the lens that we have,
you know, from from the Marine Corps in life, like
John Harsh too, like my my buddy in San Antonio
that will was brought into and like really then market
it to like hey, like this is this isn't just
for summer internship. It's just not for it's not just
for kids. And what we really need to do is
recruit and manage leaders, right, like teach you guys how
(14:53):
to be leaders, and like fast track that because if
you can give, if you can bring in a leader,
fill them with you know, fifty guys and he's he's
the right guy for the job. The impact he can
have on those guys' lives, those fifty is we can
multiply that. We can compound that really really fast. And
that's the real long play with this is impact. Like
the money's good, but it's a byproduct. But yeah, it's
(15:16):
still kind of like falling into place and we have
the right people. That's why it's like interesting and special
and fun. But to your first question, the second most transformative,
I would say, like, dude, what and the summer. This
summer like very comparative in regards to like the right time,
right phase of my life to be in that spot.
Speaker 1 (15:32):
Well, one thing I loved in your story, One thing
that was kind of fun for me is when you
were deciding whether you're going to join the group or not,
you kind of had this like how do I know
I'm going to get something out of this, and I
can promise every guy basically, I say, look, if you
give me you're all one way or another, you're going
to expedite. It's gonna ten x your income to a
ten x your outcome and you end up meeting your
(15:54):
business partner, Like how did you guys? Did you guys
just meet in the group?
Speaker 2 (15:57):
Yeah, dude, that I think that's a lot of why
I give like want that much weight too write because
you talk about phases of life wouldn't be here if
it wasn't for that, right, But.
Speaker 1 (16:07):
Again, you took a chance on yourself. You put yourself
into an environment where you would meet some people, and
because of that, you end up gravitating to the people
that you do and it changes your whole life be
more true.
Speaker 2 (16:17):
Yeah, and that's the container you're building in that space.
Speaker 1 (16:19):
That's the goal.
Speaker 2 (16:19):
I think, like going into it, it was more so
like like yeah, like the expense is a part of it,
but it's also like you know, you're you want to
be investing in the right place, and if you're pragmatic
with your investments and you do it right, like you're
doing the most facets your life then like developing a
relationship with like Wills and a lot of the other guys.
Like the whole time, it's like we're not like necessarily
(16:41):
squaring each other up, We're just what are you up to? Yeah,
there's no squaring up, which I tell me, Yeah, tell
me more like interesting, okay. And then so then what
where this transpired was and like the story about like
how me and Wis you know, finally end up working
together and he's Brocks business partner. And then I am
like the structure of it isn't necessarily like pertinent, but
(17:01):
he brought me into it because I was at a
place after starting my MBA that I was like, dude,
like I don't like I don't love this, I don't
like this track and I don't know where this goes.
And I had entertained doing some like consulting and like
stuff in like the defense brokering space that's went to
Ukraine last to Novembers ago, and then I was like, okay,
like that has like a it can that can go
to end of Q one, But like if that's not
(17:22):
doesn't have tracktion, I need I got to start doing
something else because I'd go crazy if I'm not doing
anything right anything, And uh, I started peeling layers back
on the door door and I talked to Mel in
our group. I'd like, do I had all the things
I needed at my disposal to make the right decision.
Talked to Mel and like, dude just poured into me
all the knowledge information he has, his his track, how
(17:44):
he got from where he was and what he was
doing to where he is now and in his pathway.
So give me a lot of confidence and being a
little bit more established and being able to do the
thing and just knowing him as a human and having that.
Talked to Cody Roderick with with Hero and like doing
really cool stuff to who's his main guy in Arizona, Marshall, Marshall,
Noth Marshall. Talk to Marshall like just got like different
(18:05):
viewpoints and stuff. And then I knew full well that
I was gonna probably end up working with Will's. But
I just had never gone down the the a.
Speaker 1 (18:13):
Hole with.
Speaker 2 (18:15):
Just what the grid is, what you guys are doing,
what's long play?
Speaker 1 (18:18):
And then how did you ultimately because you were selling
pest control right and you ended up your first year
you were the number one rookie were you the number
one guy in the whole company?
Speaker 2 (18:26):
Now, So we started off well, like so my first month,
because I started April ninth, my first month, like I
sold like thirty eight k, so three weeks, so you know,
three cores a month. And then my second month, so
my first full month, I sold like arm forty seven k,
and I had a twenty thousand dollars day on Memorial Day.
And so everyone's like, and I still don't understand.
Speaker 1 (18:47):
And you were still a rookie, but you were kind
of like probably looked at it a little bit differently
because you had your MBA, you had the Marine Corps experience.
Speaker 2 (18:54):
But also in this space in Utah, like nobody knows
who's gonna go do well, you have no idea. It's true,
there's so much churn in the space. Guy's a stud,
talk them up, go out gone in four weeks? Yeah sure,
and so like yeah, for sure, But like still, what
we're really trying to figure out is like what is
actually possible, like ultimately in this right, like how do
we optimize every facet of it to squeeze as much
(19:14):
juice out of this thing as possible? And that's just
the fun part because you're just how do you do it?
But like the cool part is like you get to
build people, You to build people.
Speaker 1 (19:24):
Really, yeah, it's really a cool OPERTI. I mean it's
one of my favorite parts about running real estate teams
or now with Weird the Day, is like, if I
can empower another person and help them become a better leader,
how many people does that? In fact? How many people
do they? Then go you speak about you know, like
Cody and Marshall on some of those guys they all
met through the first group of We'd the day and
Cody came up with that idea of his business from
(19:46):
being in the group and some of that kind of stuff.
Speaker 2 (19:47):
So are our leadership gap in the United States is
not at the national level, it's at the municipal and down.
Speaker 1 (19:55):
Yeah, I said the same thing. Can you want to
infect the country, change your neighborhood?
Speaker 2 (19:58):
Yea that the inn our compress you can do what
it is and like it's finding ways to do that
at scale? How do you do that at scale? And
right now it's influence and so like how do you
get enough people's attention to like move the needle a
lot of different ways? How what are you tolerable with
doing in order to get that attention in an authentic way.
Speaker 1 (20:17):
Well, that's kind of what you went and did this
last year is nobody wants to listen to you if
you're just another run of the milk. I actually had
a dude it's probably about two years ago now, and
was in Arizona and he really wanted to meet with
me and been following me on Instagram for a long time.
And I sat down with him and he wanted to
be a life coach, kind of do what I was
doing right men's coach. And he said, dude, I'm not
getting any traction. I can't get anybody to sign up.
I was like, well tell me a little bit. He
(20:39):
was like twenty eight, twenty seven. I'm like, well tell
me a little bit more about yourself, Like what have
you done? And he's like wow, I was in door
to door space and you know, it's like, how many
counts did you do? And it was like one hundred
and fifty. I was like, what were you selling? Because
unless it was soul letter, that's not very impressive, you know.
And I think he sold like one hundred and fifty
is like alarms or whatever. And I basically finally just
told him, I said, bro, you I haven't done anything
(21:00):
that's impressive, no offense, but I told him, I said,
go travel the world, go be better at sells, like,
go be the best guy. Yeah, like you need to,
Like why would somebody listen to you? I don't understand, Like,
and he was so offended, and I was just like, dude,
go climb out freaking Everest or some shit. At least
you know, like how many motivational speakers that's their whole
thing is they climbed Everest. I'm like, okay, cool, but
(21:22):
at least they did something. I'm like, you gotta be
more interesting, dude. That's kind of what you did. Like
it gives you a platform now where you can speak, recruit, manage, train,
all those things because you went out and you did
the damn thing you made, you know, Golden Door. I
think they call it's like the top of the top.
You basically, you know, if this was NFL, you were
first team all pro at selling door to door. Yeah,
(21:44):
well and that too.
Speaker 2 (21:44):
It's like the mindset going into it was just to
go be the best at it that I could be.
For me, it wasn't like I just trusted Wills and
like that. That's that goes back to Wills. Dude, like
he's we know some smart people, he's you might be
at the top.
Speaker 1 (22:00):
What did he do that was so? What did he
do that was so good at inspiring you to do that?
Speaker 2 (22:05):
I can't necessarily put my finger on like one thing,
but I'll say this from like a from being like
a phenomenal leader, any a guy like him in the
position he's in to go spend four straight months in
Iowa with me to make sure that like mind you,
like he wasn't I'm too prideful to let him like
figure this out for me. He'll tell you that I
was probably the hardest person there to coach, but like him,
(22:27):
just being present from a leadership standpoint is phenomenal. But
then what I what he what I trusted was that
he knew my position in life and like where and
he did and he knew the long long play and
but I didn't need to be that right into it.
I just needed to know that he knew it. And
having that trust in him was like, Oh, we're gonna
work together for a long time, probably just because of that.
(22:47):
And we're in a place where yeah, he's.
Speaker 1 (22:50):
He's been right more often than.
Speaker 2 (22:51):
Not, if not ever really wrong where we're at right now,
which is like crazy to say, but he also solicits feedback.
We're also like constantly game planning.
Speaker 1 (23:00):
So so what's your pitch to somebody that's young and
you know they're thinking, they're like, do I want to
go to the NBA route, do I want to go
into the military, or do I want to go knockdoors?
Why should they choose going and spending it? Because I
think everybody should knocked doors at some point in their
life as well. About once a year, I'll have one
of you guys on my podcast that knocks doors. You know,
I had a guy about a year ago and he
was the number one guy for I think Sun Run
(23:21):
that year or whatever else. And it's impressive, man. I mean,
you can go out and make you made, you know,
six hundred thousand dollars in six months or whatever. You
make me crazy amounts of the money.
Speaker 2 (23:32):
All to making a quarter to three one hundred thousand,
But yeah, you can ease.
Speaker 1 (23:38):
You can definitely go make six hundred thousand dollars and
you do that your very first year, like not even
know what you're doing. Half the time.
Speaker 2 (23:42):
Yeah, yeah, one hundred percent, dude. I still generally don't
know what I'm doing. What I would say is like, yes,
agree that everyone should at least knock a door at
some point in their life, just like feel it.
Speaker 1 (23:53):
Like what my first day, dude, I.
Speaker 2 (23:55):
Uh, dude, I'm like in this neighborhood in Iowa, Folk City, Iowa,
which was just that placed up being gas got ticketed twice,
almost went to jail your first day, Well City, I
actually did get copped out there, but my first thing,
and I was the first guy rolled up to talk
to on my dinky little dumb segue like I'm really
about to go talk to this guy about bugs. And
(24:15):
I get off and we just have this casual conversation
about bugs, and I'm like, all right, I'll swallow the pill.
And then dude, and then like where you start to
we start to get an appetite for it is obviously
like how you're getting comensated, how you're getting paid, like
that's big, but it's also just like the rush and
the fun of like doing the thing and doing it
honorable and integrity, and like you get home.
Speaker 1 (24:33):
From those days, dude, when you work at full day,
and you just feel good regardless of how you make
sales because you're selling a product to get sold.
Speaker 2 (24:40):
All day, but you're proud of yourself that you worked hard. Yeah,
you feel it right, it's blue collar work. What I
would say is like, yeah, knocking doors for sure. Obviously
it's not everyone's going to be successful at it. Right
now in this space, the money's good enough, and the
data shows us that if you put in the right
energy and effort and time into like starting to learn
(25:00):
the craft, we can get you to ramp pretty quick
to a point where the other opportunities to earn in
the business. Two makes sense for you to right, uh,
probably stick around. Right. So, if you're an average if
you're an average first year guy, and you get average
at all the components of the business, you'll make six figures,
you know, you know, multiple six figures a year by
year three B It's like, you know, what, what what
(25:21):
I really want to do is I want to take
guys that are elite, like elite elite, like show them
how they can go, you know, make really good money
and then they're above average at all the components and
they make whatever and the money aside. What we really
want to do ultimately is like the impact side of it.
Do No one can go wrong going to the military
if they're If they do.
Speaker 1 (25:40):
You think it matters. I mean, now, you know, with
Trump getting back into office and he's getting rid of
a lot of the people that just were crazy. But
I would have been terrified, well you know what I mean, though,
I would have been terrified to send a kid to
the military the last four years, the whole military, even
the whole way they treated COVID and like I had
buddies that their kids got kicked out of the military
because they wouldn't get the the Killer show.
Speaker 2 (26:02):
You know, it's going to be community dependent. Like a
lot of your experience, the military is going to be
who your leaders are and and and end up to
you too to some degree. But generally I would still say,
like the core of it is is phenomenal. I can
only really generally speak to the Marine Corps because I
still have some connections. There are a lot of more connections.
I still think the core of it's great.
Speaker 1 (26:24):
Were you excited to see the change in presidency to
get back to more normalcy.
Speaker 2 (26:29):
I mean I joined under Trump, but I was considering
joining when it was like during the election, and so yeah,
I would say, yes, there's some validity of that because
I think back and I was like, Okay, Trump's president,
Like I wasn't really worried either way. I knew I
was going to take the orders no matter what who
they came from, because I knew that's.
Speaker 1 (26:44):
How it worked.
Speaker 2 (26:46):
So it's like, yeah, but do young people see all
that and are they steered one way or another? Yeah,
And there's a huge recruiting issue.
Speaker 1 (26:53):
What what's the the military has a little bit of
a marketing issue right now, right for sure? What's causing that?
What's the biggest issue?
Speaker 2 (26:59):
Do you do you believe as if I'm an expert
on it? Uh, dude, I might go go so far
back and say, it's how like when do we're project
marketed injured veterans after O F and O YF. Right, So,
and that's deep, that's real deep. That's where you know
(27:20):
the number of raised money they're marketing to, you know,
their donors, but their marketing is then being second hand
marketed to their constituency, the people they serve, and all
that marketing was like you're broken, You're helpless for the
most part, generally speaking, like you could.
Speaker 1 (27:34):
You could see it through that lens, and that's how
I see it. When they're the people they were marketing to,
they're the people they are.
Speaker 2 (27:38):
Marketing for donations because you want to pull the heart strings.
And but they had the largest marketing presence of the
United States in terms of you know, veteran nonprofits for
a very long time and probably still do that.
Speaker 1 (27:46):
You know there has that's actually true. They just they're
always talking about how broken all the veterans are, right,
and and udos to them, I know, because they are
kind of in a way, but like.
Speaker 2 (27:55):
That's really where it might start because interesting people see
saw that, and then now it's like definitely like a
lot of leadership and different things. Kabul was how we
ended Upghanstan no matter whose fault, it is like.
Speaker 1 (28:08):
Debacle that had to be so disheartening for so many
veterans because you give your heart and soul over there.
You know, I've listened to enough of their interviews and stuff,
and all of a sudden you just give up this
whole thing. It's like, wait, were we actually fighting for
something or not? And I think a lot of vets
probably realized. I mean, that's the thing that I look
at That's the reason why I'm glad I didn't go
to the military. Uh, because I flew an American flag
above my bed as a kid, like I was through
(28:29):
and through American and still am. But I started looking
at all the wars and all the bullshit and who
it was really fighting for. And you know, I had
the chance to have Rob o'nill on my podcast last
year and we went viral. We actually had over almost
I think one hundred and fifty million views in all
from these videos I got shared of him saying that
like I was over there fighting this bullshit war because
George Bush was mad that his you know, dad was disrespected.
Speaker 2 (28:53):
Yeah, I mean it goes deep on that, I think.
I mean, I was never in Afghanistan. I was never
like deployed like on a combats. We got paid combat
paid for some reason on the boat. I don't know why,
but yeah, that experience and being so close to a
lot of guys that had been in a rack in
Afghanistan with the nonprofit stuff too, oh yeah hit that community.
Speaker 1 (29:14):
Super super super hard.
Speaker 2 (29:16):
And then even the guys that were there, like my
peers were there on the ground. It just came down
to like obviously a timing thing, and like, I think
the aftermath of that event is not like fully been
like isn't isn't completely uh felt yet And we'll see
how it impacts them over time. But they they did
the most honorable thing they could have done, and being
put into what I think is probably the most kinetic
(29:37):
situation of either war, aside from probably the initial invasion
of each country, legitially the most kinetic operation, with every facet,
every component of our d D and every other agency involved.
Speaker 1 (29:51):
Like probably I don't think.
Speaker 2 (29:53):
Anybody could argue that's the most kinetic mission that's happened
a long time, like crazy and quick, quick, quick. So
these guys have a ton to be proud of, a
ton to be proud about in regards to like what
they did. I think the only thing with them is like,
could they have done more?
Speaker 1 (30:08):
And I don't. I don't know, I have no idea.
I don't think so.
Speaker 2 (30:11):
And then it's like, okay, as a community, we just
we just move forward.
Speaker 1 (30:15):
We stopped trying to blame and well, you were in
the military at an interesting time because you didn't ever
have to go to war. And I think Trump was
the only president we've had of the last like twenty
eighty years or something that didn't have a war going
on while he was president. There's something to be said
for like, when you have strong leadership, people don't try
to pick fights. It's it's when you're weak that people. Yeah.
Speaker 2 (30:36):
Oh yeah, bully bully the little guy. Yeah, and I
don't that's an interesting point. Yeah, I mean jet like
from a from a from a general perspective, Yeah, relative peace,
relative right from Uh.
Speaker 1 (30:49):
Yeah, it was. It was literally the only time we've
ever had with no war going.
Speaker 2 (30:52):
And I feel like we were like we were well
prepared and like well trained generally speaking.
Speaker 1 (30:55):
But yeah, dude, it all comes back. It all goes
back to.
Speaker 2 (30:59):
Leadership for sure. For sure for sure.
Speaker 1 (31:01):
So how do you take the you know, the skills
you learned both getting your MBA and in the military
to help you connect with these younger kids that are
going into the door to door with you? Now, dude,
I am, I am.
Speaker 2 (31:11):
Actually I think that might be the coolest part of
like this entire thing with the Grit and with Wills
and with all those guys, is like you can be
one hundred percent authentic like who you are and like
they're going to give you runner steers and like they're
going to help guide you, but they want you to
be exactly who you are, So like, do my leadership
style like does from the Marine Corps does not really
fit in like general corporate America. I'm super direct, I'm
(31:31):
super blunt, but I'm going to I'm willing to fucking
die for you if you're willing to die for yourself.
Speaker 1 (31:36):
Right, maybe that's why we got along because I'm pretty
blunt guy, I'm pretty in your face, Like I'm not
afraid to tell you what I think. You know where
I'm at with you?
Speaker 2 (31:44):
Yeah, exactly, that's what you want out of people, I
think generally, and and then obviously just the schooling, like
having a better understanding of like how how businesses operate
generally speaking, because we apply a lot of the same
knowledge here, Right, why are we knocking on doors for
past control? Well, it's because we want to optimize the
route so the business can make more money, and they're
willing to pay us to help them optimize their route
(32:06):
and their system and their processes so that they can
be more profitable. Right, And so it's like just understanding
like different components like that, Like, yeah, we're just the
timing couldn't be.
Speaker 1 (32:17):
Better to be where we're at with who I'm with, Like,
it's actually crazy.
Speaker 2 (32:21):
I have so much respect for dude, the c suite,
the guys that are like really running the company from
like the street strategic level, right, Todd Peterson, Casey bog
just came in and invested.
Speaker 1 (32:31):
I think that's the first and only price of Todd
taking an active world to kind of help you guys grow.
Speaker 2 (32:36):
I'm not so much read in on that because I'm
super at the tactical level and I want to stay there,
and I have a really good relationship with the C
suite and those guys are phenomenal and just amazing. And
my understanding is yes to a degree, right, because everything
he's doing with his family and his life where he's
at now, I think Casey is a lot more active,
and Casey's probably better suited for where we're at in
(32:56):
the business to be as active as he is and
give us as much, you know, and get to much
value out of that that relationship as we can. And
we're excited about that because what they built.
Speaker 1 (33:03):
Was so cool.
Speaker 2 (33:05):
Yeah yeah, and not without not without fail at certain points, sure,
but what they can help us do is avoid those
big failures.
Speaker 1 (33:12):
Well, that's the whole point of getting a mentor, right,
is you get to compress time what took them ten
or fifteen years. Hopefully they can do with you guys
in two or three because they've done it before and
they know what it looks like and we're to do it.
Speaker 2 (33:22):
Yeah, the horizon we're looking at is I mean five
to ten.
Speaker 1 (33:25):
I don't. I don't know. So are you still going
to be active on the doors as much or you
take more of a manager roday.
Speaker 2 (33:29):
I am, dude, I am all in on the doors.
I'm all in on every component. And so that part
is like that's I think, and I don't, I don't know.
I they choose to kind of be remain generally in
your at naive to the industry, like the guys at
the Grit know, like take care of me and I
will die for this thing. But in order to like
do what we do the way we do it and
(33:50):
be as lead as we are, like there's just no
no question. Everyone else is legitially like little bro. But
to is to manage and knock, manage and lead and
knock like is to do the thing right. We have
guys it's this year can be it.
Speaker 1 (34:02):
Could be weird. Isn't that kind of crazy to think
that you can work six months out of the year
make three hundred thousand dollars? Like, did you ever think,
I mean a year ago, did you think you can
make that kind of money? Did you? Like, obviously you
saw the scale.
Speaker 2 (34:12):
But you know, when we put on our goals, you
always like, hey, put your goals. Last year I put
I put make five hundred thousand dollars on my Okay
and it was.
Speaker 1 (34:19):
Like, dude, the money was nothing.
Speaker 2 (34:21):
It was just it was just I need something that
pushes me to like pull throat.
Speaker 1 (34:24):
It's a way to keep score, it's a way to
tell if you had a successful day or not. And
let's be honest, Like you want to help the poor,
it's not being poor. You need to make money. You
need to be able to make influence and make change.
Speaker 2 (34:34):
But that's even just the little things like manifesting whatever
you want to call it. It's just like your brain
sees that and it's like, Okay, I'm going to do
the Google search to learn about the thing I'm curious about.
Speaker 1 (34:44):
It's so dumb. But what was your question? Well, just
what do you. I mean just the fact that you
can make three hundred thousand dollars in six months, it's
it's pretty wild. Yeah.
Speaker 2 (34:55):
Well, the fact that it's not even so much that, right. So,
like we have, for example, one kid, his name's Tays
as a seventeen year old, went out and sold fifty
thousand dollars worth of past Control as junior summer of
high school. This year, graduates high school, comes out and
sells two hundred and seventy five thousand dollars worth of
past Control, makes six figures as an eighteen year old
that just graduate high school. That is way more impressive
(35:18):
than me going out and doing what I did. And
I in my opinion right because it's like now you
can you can take this person that's extremely mouldable and
obviously capable and obviously driven and help shape the way
they think and view the world so that then they
can avoid some of those sakes you made maybe early
in life, whatever it was.
Speaker 1 (35:38):
Yeah, well, and it's just it's every kid coming out
of high school now there's this opportunity door to door
cells where if you are apply yourself and by the way,
sales is so easy, dude, there's basically three things you
have to do. You have to know what to say,
you have to learn how to say it, and then
you just say it all day that's the whole game.
That's not really easy, but it's simple, and that's literally
(36:00):
the whole formula for being a good salesperson. I tell
people in real estate, they're like, how'd you get so good?
I said, well, I learned exactly what to say, I
practiced exactly how to say it, and then I fricking
said it all day long and I got really good
at doing it. And then I knew how to price
a home. That was the only other thing.
Speaker 2 (36:13):
The best thing about past control is it's set up
right now for you to like just do those components
of it and walk away with anything else. So it's like,
now you start talking about competition in the space, and
that's where like, dude, then then you start talking about
why did case See and Todd coming in and work
with us choose to work with us. It's like, they're
not stupid, they're pretty smart.
Speaker 1 (36:32):
Well, so somebody's out there and that you know. Obviously,
one of the things with the space is it is
a little bit difficult to tell which company is the
right one which product all those kinds of things. So
for people that want to learn more, they want to
invest kind of uh or investigate what like what you
guys are doing. They want to learn more about you.
Where's the best place we can send them?
Speaker 2 (36:49):
You were dropping? I think my story for my YouTube.
Speaker 1 (36:51):
I already saw it. It's out, it's out. Mine is yeah,
I watched that shit. I don't even know that. So
YouTube Jake and Nold.
Speaker 2 (36:59):
But then just the grit, The HQ is six minutes
up the road, like do we have a many many podcast?
Speaker 1 (37:05):
But what is it said? This is a national podcast,
so you can, dude, yeah, go to the HQ, fly
fly in. I don't care.
Speaker 2 (37:13):
We just moved to Scottsdale, So it's dude. I envision
Arizona for the Grit being grid HQ two point zero,
where you.
Speaker 1 (37:20):
Guys ever go down to campus and recruit all the
s kids. We're gonna ravash that place. We're gonna a
lot of people have ravished that place. We're going to
go in and ravish it like to the to the
to the next tier.
Speaker 2 (37:31):
But I think hit anyone up at the grid, like
go to the just go find who you resonate with.
On the Instagram page because we promote our guys well enough,
like just look at their stuff, and it's like just
hit them up. Like I would say, like come hit
me up, but like unless you're the best of the best,
like don't please, don't hit me up, hit up anybody,
Like I'm in a place where my headspace is like
or if you're not or if you're not committed to
being the best of the best at this, like that's
(37:53):
who I want to work with, and we're gonna we're
gonna do everything we can to do that. And I
mean we're gonna take, We're gonna take, but like, oh yeah,
we're gonna scale as fast because then those guys that
I take in they're going to go manage other guys.
Speaker 1 (38:05):
Well, congrats on all the success, dude. It was fun
to watch you kind of the first year, year and
a half year in the program, you were kind of
just trying to figure out what the hell you're gonna do,
and then all of a sudden, this last year you
really came into your own. It was really fun for
me to watch just because I knew that you and
Wills had connected through the group and you know, found
this place and so congrats man. It'll be fun to
watch where you go next and excited to where.
Speaker 2 (38:26):
Yeah, and it'll be cool just to see where other
relationships and what go as we all grow up, because
it's that's that's the key component to all of it, right,
that's got to get married out of what group two?
I bet your ass, I bet all of us are there.
It's gonna be down by the way a well.
Speaker 1 (38:42):
Appreciate you man, thanks again for taking a chance on
the program, and me and everything else appreciate you all right, Matt.
Speaker 3 (38:47):
Thank you for listening to another episode of the We
Are the Day podcast. If you want to join this
incredible community, this incredible brotherhood of men, you can go
on Instagram at mister Jimmy Rex or at movement dot com.
Click the link of the bio you can join the tribe.
The tribe is open right now. Directly through there. You
could also go to join watt dot com that is
(39:09):
j O I N W A T T dot com.
You could also go to watviid dot com w A
T T v I D dot com to go watch
the We Are the They documentary as well. If you
have any other questions, feel free and to reach out
to Jimmy directly or hit us up on Instagram. Thank
you again for listening to the podcast, and it is
that time once again for me to bid you all
I do
Hello, and welcome to the We Are the Day podcast.
I am your host, Jimmy Rex, the founder and CEO
of We Are the They, and this podcast has been
specifically designed for you to get to know on a
deeper level the members of this community. What makes us
so special, why are these relationships so thick? And really
what is going on at these events? What are these
members experiencing, how do they grow? Why are they so
(00:25):
committed to this cause? And so, as you're listening to
this program, if you have interest, check us out on
whatmovement dot com. And with that, let's get to today's episode. Jake,
good to be here with you. Man, We're doing it, dude,
You're you're fueled by those red bulls.
Speaker 2 (00:38):
Still you're sugar free only though is that that's.
Speaker 1 (00:40):
The new one and no alcohol? So that's good. How
long you been sober?
Speaker 2 (00:44):
Did I really stopped drinking out for the crews last year?
Like came back just kind of like got drunk, did
the thing and like had like a week of like
what am I doing? And then more or less didn't
really drink it all this year. Sometimes they did it
twenty twenty four and then now it's like just fall
on it's one thing at a time to get to
the point where like you're doing like living life is
(01:06):
like naturally as possibly it's good.
Speaker 1 (01:07):
It's like I got off energy drinks last year. I
got it to the point where by April I was
only drinking Celsius. But I was like, I'm still drinking
I hate Celsius. But we went to Africa on our
adventure trip, and you're not getting Celsius in Africa, and
so it was like a perfect way to wean off it,
and I just never picked it back up. So I've
been off energy drinks since since April.
Speaker 2 (01:28):
Last ye thought I was going to quit nicotine in
Egypt and it didn't work.
Speaker 1 (01:32):
You know, it's funny.
Speaker 2 (01:33):
I have the same headspace. I was like, Okay, I'll
quit everything there because it'll just be hard to get
what you need.
Speaker 1 (01:37):
Yeah, shot, it was probably pretty easy to get nicotine
in Egypt. I would imagine what they had was gross.
Speaker 2 (01:43):
But enough guys bring enough stuff and it's not ideal,
but you gotta do what you gotta do to get
to the point where you can actually like have time
to build a routine around things.
Speaker 1 (01:52):
We've just been traveling like crazy. That's where we met
was on the adventure trip was gosh three years ago? Now, dude,
you came and swam with the It was in April
to be three years swam with the sharks. Yeah, it
is three Holy shit, dude, How crazy was that trip?
Remember on the way out there and just everything gets canceled.
It was a mess.
Speaker 2 (02:09):
No, that was super impressive. That I think the most
coolest thing about the trip. Because I came in blind,
I didn't really know what was. I knew it was
a thing.
Speaker 1 (02:16):
How did you find this? By the way, due.
Speaker 2 (02:17):
Because I was looking at some of the stuff you
were doing with the syndications, I went on.
Speaker 1 (02:20):
Right, oh okay.
Speaker 2 (02:21):
And but getting out of the Marine Corps coming back,
I like, dude, I had more or less burn most
of my bridges. Not like intentionally, but I just didn't
stay in contact with many people here. Coming back, I
was like, crap, I need to get as connected as
I can, as fast as I can, because that was
really the thing that I think was the value I
had as a young person before I left for the
Marine Corps. Here and then you were like I knew
(02:42):
who you were, and then you were super connected. I
was like, okay, and then you do that trip and
I'm like, I don't I'm young and dumb, and okay,
we'll go on this trip. And then it just all
fell into place where like it made sense to like
connect with the community of people that were just humans
in the in the state, and I didn't have those connections.
Speaker 1 (02:58):
That's cool.
Speaker 2 (02:58):
I didn't know of itself was enough value.
Speaker 1 (03:00):
To go yeah, you know, well you're smart. I mean
I did the same thing. I went on a lot
of trips, joined a lot of charity groups, like just
doing things to be around people. Like at the end
of the day, you've got to get around people in
their natural environment. And so it's like, all right, if
I can spend four or five days with you in
another country, you're gonna have a lot of conversations. You're
gonna get more connected time than you would in six
(03:21):
to twelve months be in here having somebody in your
world just in your normal everyday life.
Speaker 2 (03:25):
Absolutely, and the younger you can do that, the better.
Speaker 1 (03:28):
Yeah.
Speaker 2 (03:28):
Right, Like you start talking about like young people from
these different communities, rural communities, even metropolitan areas, there's bubbles
that are made. If you're a young person, it's like
you want to explore and see the world and be successful,
get out of your bubble, Like, go do something that
gets you out of that bubble and puts you in
a maybe makes you uncomfortable whatever it is, right but
large what we do is like it's part of that.
(03:49):
It's like having the guides and the mentors and the coaches.
They're with you during that process. But it's yeah, yeah,
it's cool.
Speaker 1 (03:56):
What was your favorite part of the Bahamas trip when
we went swam with the sharks?
Speaker 2 (04:00):
Was it, uh, when we audibled and took the plane?
Speaker 1 (04:03):
Yeah? Was it Bimini? Yeah? Yeah, just a I mean
a just quick audible execute. Yeah. I mean, we're on
to give people some background. I'm a day I go,
I go a day early. I got thirty six guys
coming out. We're gonna go swim with the Tiger Sharks
at the beach. The third or fourth trip you've done, dude,
it was the first adventure trip. Yeah.
Speaker 2 (04:21):
First, So it's like it's not like there's systems and
processes no in place to make this thing amazing.
Speaker 1 (04:25):
Well, and I had gone two months earlier. I actually
flew out and spent a few days there. I actually
ran into Kate Middleton, and I remember that. Yeah, the
whole thing was bizarre. But I went out there to
kind of scope it all out and get everything organized.
So I got it as organized as you can. I
checked out where we'd be staying. I checked out all
the outfits. But they called me in, you know, a
(04:46):
day before, and they're like, yeah, the winds are too strong.
You guys can't go to Tiger Beach. You can't do fishing,
that was our other activity. You can't do golf very
well because the winds are blown so strong, and we
can't do the other scuba diving that we're gonna do
off of the shore, and so literally every single thing
I had planned, they're like scrap. And so I just
I asked the guy a question, Dude, I said, what
(05:06):
is what would a crazy person do? Like pretend there's
no limits. What's something I can do to get these
guys to have a good time. And he's like something yes,
and he literally goes, well, you could take a charter
a private plane, and you guys could go to another island.
I was like, let's go.
Speaker 2 (05:21):
But dude, that's like the coudest to you like having
that headspace and being that committed to that thing and
making that experience so cool. Like, dude, people have that
headspace more often and like calculated ways in their life.
It's like, dude, just get me to where I would
need to go, because it's what needs to be done
right now to accomplish what I need to accomplish and what
you needed to do, and that time was give these
guys an incredible experience, but more so given the opportunity
(05:42):
to connect with each other, yeah, which you executed flawlessly,
and that and that event specifically.
Speaker 1 (05:47):
For yeah, well I just rememberized, like, man, they're going
to be so disappointed. But I'm like, if I can
salvage this, and I knew if I could just get
everybody to do a couple of things, everyone to have
a good time, it was there was nothing, dude.
Speaker 2 (05:57):
There was no point in that time on that trip
that I was like this, this doesn't mean expectations, because
I came to it with no expectations. But also I
think one of the big hitting things for me too,
and this goes back to just like substances and what
you run on and like what feels your body is
like seeing the community of adult men in one place
that weren't just drinking and like focused on you know,
women and alcohol on drugs. I was like, by all means,
(06:21):
if that's who you are and you make it work
for you, that's cool, right, But like I hadn't really
been exposed to that, like in that large of a community,
that large of a group of successful individuals, and I
was like, wow, this is like really cool.
Speaker 1 (06:32):
Like these are people that.
Speaker 2 (06:33):
Actually are connecting with one another at whatever level they're
trying to connect, and it's they're more valuable relationships at
that time for me where I was in life, and
because like come out of the Marine Corps, dude, everything,
and I wouldn't trade those days for anything, but sowhat
your life is so alcohol centric and it is a
lot of places, but it's like, dude, being able to
just connect with people as human beings and like no,
(06:54):
and then it's like, well, if you want to do
drugs or go get drunk together, it's on your own
time for sure. Yeah.
Speaker 1 (06:59):
I love that. That was your best takeaway from meeting
the group? Man, Oh yeah, yeah, oh yeah, huge, huge.
And so you could just come out of the military
a couple of years earlier, the Marine Corps. What drove
you to the Marine Corps.
Speaker 2 (07:10):
How long were you in Yeah, so before that trip,
it had only been six months. Okay, you're definitely in that,
Like do I have an identity crisis time frame?
Speaker 1 (07:19):
But yeah, what drove me to go?
Speaker 2 (07:21):
So I ran a nonprofit that my mom started right
after college, and then I was super super invested in
that community to the point where, like dude, I was,
I was like literally willing to die if that's what
I meant to see that thing to be successful, because
I genuinely we were like changing lives and I genuinely
believe like saving lives, and that's like a really heavy.
Speaker 1 (07:38):
Term to use. What was the moment nonprofit.
Speaker 2 (07:41):
Labs for Liberty. So we raised in train service dogs
for veterans, and dude, it was toward the end of
that I committed to do it for two years. And
toward the end of that I put out like I
did an event at Sundance like just the off you know.
It wasn't Sundance sponsor anything. It was just like during
Sundance at in Park City, and it was good. But
(08:01):
there's just some stuff happened that I was like I
need to, like I need to get away from this,
and there was a dud because I had Tommy larn
co host it, like I'm close with her or had
a friendship with her, and like a lot of the
veteran celebrities in the space, and the way I looked
at how veterans were being marketed or marketing themselves, I
(08:22):
was like, I don't love this, And so I was
like I need to go in, do the thing, come out,
and like not talk crap about anybody, Like just do
my own thing and like maybe be an example for
other guys to follow that path rather than having to
act like your twenty cheer old lance corporal for the
rest of your life on the internet to make money
and make it make a living, and nothing against it
(08:44):
is what it is. We're just in a time and
place where it's like we can be I need so
much better, But like what does this actually do for
the community, Like larger scale, if you're just acting like
an idiot, every twenty chi old lance corporal that gets
out is gonna go act like an idiot in front
of a camera, and a lot of the things we
do in that space, I'll say it's sacred, but like
there there's this specific type of aptitude and appetite for
(09:04):
some of the language and the humor and who we
are in that space. It's kind of a protected space
like that. And so it's like not that the civiling
world doesn't need that, but like I don't think the
veteran world in the civil world needs that to be
like a corner stone of who we are in our identity, right,
Like that's like that's kind of deep. But yeah, so
I decided, I was like, if I'm going to be
(09:25):
an officer, which everyone said I needed to be if
I had my degree, it was like I was going
to be a Marine officer. I didn't really know why.
For some reason, I Marine Corps has marketed well to
me somehow growing up in the Midwest. I have no
idea how. It's probably my exposure to different guys, you know,
through the through the nonprofit that I really that really
resonated with. And just because that community and the conventional
(09:45):
you know, military is like very it's not tight and
it's not the right word, but it's very special and
any one of those individuals will tell you that.
Speaker 1 (09:53):
Anyone in the Marine Corps will tell you that. And
so that's what we did.
Speaker 2 (09:56):
And then it was like, you know, a year at Quantico,
three years as an infantry officer in the June one
really boring deployment during COVID.
Speaker 1 (10:05):
Where'd you go?
Speaker 2 (10:06):
We went to the Arabian golf but it was supposed
to be a booze cruise and you're so we were
like stoked, right, and like the work up sucked.
Speaker 1 (10:12):
It was like a bunch of ship time.
Speaker 2 (10:13):
And as an infantry, as an infustry marine, like, dude,
you want to be on ship as little as possible.
I'd rather be in the field, Dude, like eating mrs
for months on end and me on ship.
Speaker 1 (10:24):
It's just like a different breed, right, what do you mean?
You just feel like in there.
Speaker 2 (10:29):
Imagine that never ends, but without any of the amenities, right,
And so it's like, man, I have so much respect
for like enlisted sailors and sailors in general, because that
life is rough, but a lot of people.
Speaker 1 (10:39):
Love that life. And I'm like, dude, I've looked at
like when you start really breaking down some of the
sacrifices of military people in the past, dude, Like the
guys that went away to like Vietnam and created some
of these places, they didn't want to go. They were
in the middle of the jungle. They're just like getting
bugs and the way they had to sleep and sucked, right,
benefits sucked.
Speaker 2 (11:00):
The lifestyle is not at Korea is obviously like the
most forgotten about conflict, right, Like, dude, you can't be
anything but like so admirable as individuals like what we
have now, like do you're like by all means like
a lot of it sucks for sure, but like is
it the most transformative experience of your life? The best
thing you can probably do as a young person if
you can, if you can qualify, right, if you're not
(11:21):
disqualified for medical or something like that, it's the best
thing you can do aside from knocking doors, in my opinion.
Speaker 1 (11:25):
So, I mean you've done a couple of these things
that I you know, I same thing, Like anytime you
can make yourself uncomfortable or put yourself to do something difficult,
it's going to benefit you in the long run, whether
that's joining a program like queer that they military. You've
done all these things now, and so I actually think
you have a unique perspective because did you do college?
I have my master's Okay, so there's another one. Yeah,
(11:45):
So it's like these different things you can do, though
maybe rate does like to young people of the four
things that you've done, right, So, a personal development program
that was two and f years college plus your masters,
the military for four or five years, and then knocking doors,
you know, brutally knocking doors, like really getting after it.
Were at the point where you didn't take a day off.
Speaker 2 (12:06):
Highest level you kind of Yeah, the hearder you want
to bring to the hardest.
Speaker 1 (12:10):
Which one do you recommend first or which one we
would you say is the most had been the most
beneficial to you?
Speaker 2 (12:16):
I mean most recently the everything with the grit knocking
doors of course, but like, I think the the most
experience I had in my life was my time.
Speaker 1 (12:27):
In the Marine Corps.
Speaker 2 (12:27):
Yeah, and that's just it's just not There's just nothing
like it, and so few people get the opportunity to
do it. And I think I look back on it
and I'm like, wow, that the greatest persons of my
life was leading eighteen to twenty five.
Speaker 1 (12:40):
Year old men. What makes it so transformative? Dude?
Speaker 2 (12:43):
You get stripped of your identity of who you are before,
but you still have that, like you still have all
those like general predispositions as a human like how you
feel and perceive the world, right, and so now you're
stripped of your identity, you get built back up and
then you're going through this process with all these different
individuals that all come from all these different walks of life,
and we all go through TBS. So every single officer
(13:04):
in the Marine Corps goes through the Basic School to
become essentially a trained provisional rifle between commander because during
Vietnam you lost so many infantry officers at a backfilm,
so we want that capability. So you have this like
the officer core has its own like unique culture and
of itself there and then we go to IOC, so
we go through our actual squalls to become infury officers
(13:24):
and just the different levels how it works, the business
that it is, like, dude, like the whole thing is
a business, and like knowing how to like operate and
like and then lead and manage and do the thing
all at once, all at the same time. There's you
have there's room fair, but there's almost no actual true
room fair, and you're always it And then and then
the question becomes like how do you lead when there's
like little margin fairer? But you need to push all
(13:47):
the way to the limit to get the most out
of your guys because that's what they deserve. But ultimately,
like if you if that line gets crossed, you're on
the UK.
Speaker 1 (13:56):
But hey, did you ever consider making a military career?
I did, but the timing didn't work out. I Uh,
I didn't see myself wanting to be like a company
commander or anything like bigger after seeing what they did.
I love being at the tactical level with the guys
as in the trenches, like at the lowest level possible.
I loved having that like big brother relationship in a
(14:18):
way with guys that were like high performers. Obviously like
you still have to take care of all the other
guys too, but like helping them then coach those young guys.
Does that help you with what you're doing now with
building door to door teams?
Speaker 2 (14:29):
Huge?
Speaker 1 (14:30):
Like I think.
Speaker 2 (14:32):
What we bring to the tables the opportunity to look
at this like through just the lens that we have,
you know, from from the Marine Corps in life, like
John Harsh too, like my my buddy in San Antonio
that will was brought into and like really then market
it to like hey, like this is this isn't just
for summer internship. It's just not for it's not just
for kids. And what we really need to do is
recruit and manage leaders, right, like teach you guys how
(14:53):
to be leaders, and like fast track that because if
you can give, if you can bring in a leader,
fill them with you know, fifty guys and he's he's
the right guy for the job. The impact he can
have on those guys' lives, those fifty is we can
multiply that. We can compound that really really fast. And
that's the real long play with this is impact. Like
the money's good, but it's a byproduct. But yeah, it's
(15:16):
still kind of like falling into place and we have
the right people. That's why it's like interesting and special
and fun. But to your first question, the second most transformative,
I would say, like, dude, what and the summer. This
summer like very comparative in regards to like the right time,
right phase of my life to be in that spot.
Speaker 1 (15:32):
Well, one thing I loved in your story, One thing
that was kind of fun for me is when you
were deciding whether you're going to join the group or not,
you kind of had this like how do I know
I'm going to get something out of this, and I
can promise every guy basically, I say, look, if you
give me you're all one way or another, you're going
to expedite. It's gonna ten x your income to a
ten x your outcome and you end up meeting your
(15:54):
business partner, Like how did you guys? Did you guys
just meet in the group?
Speaker 2 (15:57):
Yeah, dude, that I think that's a lot of why
I give like want that much weight too write because
you talk about phases of life wouldn't be here if
it wasn't for that, right, But.
Speaker 1 (16:07):
Again, you took a chance on yourself. You put yourself
into an environment where you would meet some people, and
because of that, you end up gravitating to the people
that you do and it changes your whole life be
more true.
Speaker 2 (16:17):
Yeah, and that's the container you're building in that space.
Speaker 1 (16:19):
That's the goal.
Speaker 2 (16:19):
I think, like going into it, it was more so
like like yeah, like the expense is a part of it,
but it's also like you know, you're you want to
be investing in the right place, and if you're pragmatic
with your investments and you do it right, like you're
doing the most facets your life then like developing a
relationship with like Wills and a lot of the other guys.
Like the whole time, it's like we're not like necessarily
(16:41):
squaring each other up, We're just what are you up to? Yeah,
there's no squaring up, which I tell me, Yeah, tell
me more like interesting, okay. And then so then what
where this transpired was and like the story about like
how me and Wis you know, finally end up working
together and he's Brocks business partner. And then I am
like the structure of it isn't necessarily like pertinent, but
(17:01):
he brought me into it because I was at a
place after starting my MBA that I was like, dude,
like I don't like I don't love this, I don't
like this track and I don't know where this goes.
And I had entertained doing some like consulting and like
stuff in like the defense brokering space that's went to
Ukraine last to Novembers ago, and then I was like, okay,
like that has like a it can that can go
to end of Q one, But like if that's not
(17:22):
doesn't have tracktion, I need I got to start doing
something else because I'd go crazy if I'm not doing
anything right anything, And uh, I started peeling layers back
on the door door and I talked to Mel in
our group. I'd like, do I had all the things
I needed at my disposal to make the right decision.
Talked to Mel and like, dude just poured into me
all the knowledge information he has, his his track, how
(17:44):
he got from where he was and what he was
doing to where he is now and in his pathway.
So give me a lot of confidence and being a
little bit more established and being able to do the
thing and just knowing him as a human and having that.
Talked to Cody Roderick with with Hero and like doing
really cool stuff to who's his main guy in Arizona, Marshall, Marshall,
Noth Marshall. Talk to Marshall like just got like different
(18:05):
viewpoints and stuff. And then I knew full well that
I was gonna probably end up working with Will's. But
I just had never gone down the the a.
Speaker 1 (18:13):
Hole with.
Speaker 2 (18:15):
Just what the grid is, what you guys are doing,
what's long play?
Speaker 1 (18:18):
And then how did you ultimately because you were selling
pest control right and you ended up your first year
you were the number one rookie were you the number
one guy in the whole company?
Speaker 2 (18:26):
Now, So we started off well, like so my first month,
because I started April ninth, my first month, like I
sold like thirty eight k, so three weeks, so you know,
three cores a month. And then my second month, so
my first full month, I sold like arm forty seven k,
and I had a twenty thousand dollars day on Memorial Day.
And so everyone's like, and I still don't understand.
Speaker 1 (18:47):
And you were still a rookie, but you were kind
of like probably looked at it a little bit differently
because you had your MBA, you had the Marine Corps experience.
Speaker 2 (18:54):
But also in this space in Utah, like nobody knows
who's gonna go do well, you have no idea. It's true,
there's so much churn in the space. Guy's a stud,
talk them up, go out gone in four weeks? Yeah sure,
and so like yeah, for sure, But like still, what
we're really trying to figure out is like what is
actually possible, like ultimately in this right, like how do
we optimize every facet of it to squeeze as much
(19:14):
juice out of this thing as possible? And that's just
the fun part because you're just how do you do it?
But like the cool part is like you get to
build people, You to build people.
Speaker 1 (19:24):
Really, yeah, it's really a cool OPERTI. I mean it's
one of my favorite parts about running real estate teams
or now with Weird the Day, is like, if I
can empower another person and help them become a better leader,
how many people does that? In fact? How many people
do they? Then go you speak about you know, like
Cody and Marshall on some of those guys they all
met through the first group of We'd the day and
Cody came up with that idea of his business from
(19:46):
being in the group and some of that kind of stuff.
Speaker 2 (19:47):
So are our leadership gap in the United States is
not at the national level, it's at the municipal and down.
Speaker 1 (19:55):
Yeah, I said the same thing. Can you want to
infect the country, change your neighborhood?
Speaker 2 (19:58):
Yea that the inn our compress you can do what
it is and like it's finding ways to do that
at scale? How do you do that at scale? And
right now it's influence and so like how do you
get enough people's attention to like move the needle a
lot of different ways? How what are you tolerable with
doing in order to get that attention in an authentic way.
Speaker 1 (20:17):
Well, that's kind of what you went and did this
last year is nobody wants to listen to you if
you're just another run of the milk. I actually had
a dude it's probably about two years ago now, and
was in Arizona and he really wanted to meet with
me and been following me on Instagram for a long time.
And I sat down with him and he wanted to
be a life coach, kind of do what I was
doing right men's coach. And he said, dude, I'm not
getting any traction. I can't get anybody to sign up.
I was like, well tell me a little bit. He
(20:39):
was like twenty eight, twenty seven. I'm like, well tell
me a little bit more about yourself, Like what have
you done? And he's like wow, I was in door
to door space and you know, it's like, how many
counts did you do? And it was like one hundred
and fifty. I was like, what were you selling? Because
unless it was soul letter, that's not very impressive, you know.
And I think he sold like one hundred and fifty
is like alarms or whatever. And I basically finally just
told him, I said, bro, you I haven't done anything
(21:00):
that's impressive, no offense, but I told him, I said,
go travel the world, go be better at sells, like,
go be the best guy. Yeah, like you need to,
Like why would somebody listen to you? I don't understand, Like,
and he was so offended, and I was just like, dude,
go climb out freaking Everest or some shit. At least
you know, like how many motivational speakers that's their whole
thing is they climbed Everest. I'm like, okay, cool, but
(21:22):
at least they did something. I'm like, you gotta be
more interesting, dude. That's kind of what you did. Like
it gives you a platform now where you can speak, recruit, manage, train,
all those things because you went out and you did
the damn thing you made, you know, Golden Door. I
think they call it's like the top of the top.
You basically, you know, if this was NFL, you were
first team all pro at selling door to door. Yeah,
(21:44):
well and that too.
Speaker 2 (21:44):
It's like the mindset going into it was just to
go be the best at it that I could be.
For me, it wasn't like I just trusted Wills and
like that. That's that goes back to Wills. Dude, like
he's we know some smart people, he's you might be
at the top.
Speaker 1 (22:00):
What did he do that was so? What did he
do that was so good at inspiring you to do that?
Speaker 2 (22:05):
I can't necessarily put my finger on like one thing,
but I'll say this from like a from being like
a phenomenal leader, any a guy like him in the
position he's in to go spend four straight months in
Iowa with me to make sure that like mind you,
like he wasn't I'm too prideful to let him like
figure this out for me. He'll tell you that I
was probably the hardest person there to coach, but like him,
(22:27):
just being present from a leadership standpoint is phenomenal. But
then what I what he what I trusted was that
he knew my position in life and like where and
he did and he knew the long long play and
but I didn't need to be that right into it.
I just needed to know that he knew it. And
having that trust in him was like, Oh, we're gonna
work together for a long time, probably just because of that.
(22:47):
And we're in a place where yeah, he's.
Speaker 1 (22:50):
He's been right more often than.
Speaker 2 (22:51):
Not, if not ever really wrong where we're at right now,
which is like crazy to say, but he also solicits feedback.
We're also like constantly game planning.
Speaker 1 (23:00):
So so what's your pitch to somebody that's young and
you know they're thinking, they're like, do I want to
go to the NBA route, do I want to go
into the military, or do I want to go knockdoors?
Why should they choose going and spending it? Because I
think everybody should knocked doors at some point in their
life as well. About once a year, I'll have one
of you guys on my podcast that knocks doors. You know,
I had a guy about a year ago and he
was the number one guy for I think Sun Run
(23:21):
that year or whatever else. And it's impressive, man. I mean,
you can go out and make you made, you know,
six hundred thousand dollars in six months or whatever. You
make me crazy amounts of the money.
Speaker 2 (23:32):
All to making a quarter to three one hundred thousand,
But yeah, you can ease.
Speaker 1 (23:38):
You can definitely go make six hundred thousand dollars and
you do that your very first year, like not even
know what you're doing. Half the time.
Speaker 2 (23:42):
Yeah, yeah, one hundred percent, dude. I still generally don't
know what I'm doing. What I would say is like, yes,
agree that everyone should at least knock a door at
some point in their life, just like feel it.
Speaker 1 (23:53):
Like what my first day, dude, I.
Speaker 2 (23:55):
Uh, dude, I'm like in this neighborhood in Iowa, Folk City, Iowa,
which was just that placed up being gas got ticketed twice,
almost went to jail your first day, Well City, I
actually did get copped out there, but my first thing,
and I was the first guy rolled up to talk
to on my dinky little dumb segue like I'm really
about to go talk to this guy about bugs. And
(24:15):
I get off and we just have this casual conversation
about bugs, and I'm like, all right, I'll swallow the pill.
And then dude, and then like where you start to
we start to get an appetite for it is obviously
like how you're getting comensated, how you're getting paid, like
that's big, but it's also just like the rush and
the fun of like doing the thing and doing it
honorable and integrity, and like you get home.
Speaker 1 (24:33):
From those days, dude, when you work at full day,
and you just feel good regardless of how you make
sales because you're selling a product to get sold.
Speaker 2 (24:40):
All day, but you're proud of yourself that you worked hard. Yeah,
you feel it right, it's blue collar work. What I
would say is like, yeah, knocking doors for sure. Obviously
it's not everyone's going to be successful at it. Right
now in this space, the money's good enough, and the
data shows us that if you put in the right
energy and effort and time into like starting to learn
(25:00):
the craft, we can get you to ramp pretty quick
to a point where the other opportunities to earn in
the business. Two makes sense for you to right, uh,
probably stick around. Right. So, if you're an average if
you're an average first year guy, and you get average
at all the components of the business, you'll make six figures,
you know, you know, multiple six figures a year by
year three B It's like, you know, what, what what
(25:21):
I really want to do is I want to take
guys that are elite, like elite elite, like show them
how they can go, you know, make really good money
and then they're above average at all the components and
they make whatever and the money aside. What we really
want to do ultimately is like the impact side of it.
Do No one can go wrong going to the military
if they're If they do.
Speaker 1 (25:40):
You think it matters. I mean, now, you know, with
Trump getting back into office and he's getting rid of
a lot of the people that just were crazy. But
I would have been terrified, well you know what I mean, though,
I would have been terrified to send a kid to
the military the last four years, the whole military, even
the whole way they treated COVID and like I had
buddies that their kids got kicked out of the military
because they wouldn't get the the Killer show.
Speaker 2 (26:02):
You know, it's going to be community dependent. Like a
lot of your experience, the military is going to be
who your leaders are and and and end up to
you too to some degree. But generally I would still say,
like the core of it is is phenomenal. I can
only really generally speak to the Marine Corps because I
still have some connections. There are a lot of more connections.
I still think the core of it's great.
Speaker 1 (26:24):
Were you excited to see the change in presidency to
get back to more normalcy.
Speaker 2 (26:29):
I mean I joined under Trump, but I was considering
joining when it was like during the election, and so yeah,
I would say, yes, there's some validity of that because
I think back and I was like, Okay, Trump's president,
Like I wasn't really worried either way. I knew I
was going to take the orders no matter what who
they came from, because I knew that's.
Speaker 1 (26:44):
How it worked.
Speaker 2 (26:46):
So it's like, yeah, but do young people see all
that and are they steered one way or another? Yeah,
And there's a huge recruiting issue.
Speaker 1 (26:53):
What what's the the military has a little bit of
a marketing issue right now, right for sure? What's causing that?
What's the biggest issue?
Speaker 2 (26:59):
Do you do you believe as if I'm an expert
on it? Uh, dude, I might go go so far
back and say, it's how like when do we're project
marketed injured veterans after O F and O YF. Right, So,
and that's deep, that's real deep. That's where you know
(27:20):
the number of raised money they're marketing to, you know,
their donors, but their marketing is then being second hand
marketed to their constituency, the people they serve, and all
that marketing was like you're broken, You're helpless for the
most part, generally speaking, like you could.
Speaker 1 (27:34):
You could see it through that lens, and that's how
I see it. When they're the people they were marketing to,
they're the people they are.
Speaker 2 (27:38):
Marketing for donations because you want to pull the heart strings.
And but they had the largest marketing presence of the
United States in terms of you know, veteran nonprofits for
a very long time and probably still do that.
Speaker 1 (27:46):
You know there has that's actually true. They just they're
always talking about how broken all the veterans are, right,
and and udos to them, I know, because they are
kind of in a way, but like.
Speaker 2 (27:55):
That's really where it might start because interesting people see
saw that, and then now it's like definitely like a
lot of leadership and different things. Kabul was how we
ended Upghanstan no matter whose fault, it is like.
Speaker 1 (28:08):
Debacle that had to be so disheartening for so many
veterans because you give your heart and soul over there.
You know, I've listened to enough of their interviews and stuff,
and all of a sudden you just give up this
whole thing. It's like, wait, were we actually fighting for
something or not? And I think a lot of vets
probably realized. I mean, that's the thing that I look
at That's the reason why I'm glad I didn't go
to the military. Uh, because I flew an American flag
above my bed as a kid, like I was through
(28:29):
and through American and still am. But I started looking
at all the wars and all the bullshit and who
it was really fighting for. And you know, I had
the chance to have Rob o'nill on my podcast last
year and we went viral. We actually had over almost
I think one hundred and fifty million views in all
from these videos I got shared of him saying that
like I was over there fighting this bullshit war because
George Bush was mad that his you know, dad was disrespected.
Speaker 2 (28:53):
Yeah, I mean it goes deep on that, I think.
I mean, I was never in Afghanistan. I was never
like deployed like on a combats. We got paid combat
paid for some reason on the boat. I don't know why,
but yeah, that experience and being so close to a
lot of guys that had been in a rack in
Afghanistan with the nonprofit stuff too, oh yeah hit that community.
Speaker 1 (29:14):
Super super super hard.
Speaker 2 (29:16):
And then even the guys that were there, like my
peers were there on the ground. It just came down
to like obviously a timing thing, and like, I think
the aftermath of that event is not like fully been
like isn't isn't completely uh felt yet And we'll see
how it impacts them over time. But they they did
the most honorable thing they could have done, and being
put into what I think is probably the most kinetic
(29:37):
situation of either war, aside from probably the initial invasion
of each country, legitially the most kinetic operation, with every facet,
every component of our d D and every other agency involved.
Speaker 1 (29:51):
Like probably I don't think.
Speaker 2 (29:53):
Anybody could argue that's the most kinetic mission that's happened
a long time, like crazy and quick, quick, quick. So
these guys have a ton to be proud of, a
ton to be proud about in regards to like what
they did. I think the only thing with them is like,
could they have done more?
Speaker 1 (30:08):
And I don't. I don't know, I have no idea.
I don't think so.
Speaker 2 (30:11):
And then it's like, okay, as a community, we just
we just move forward.
Speaker 1 (30:15):
We stopped trying to blame and well, you were in
the military at an interesting time because you didn't ever
have to go to war. And I think Trump was
the only president we've had of the last like twenty
eighty years or something that didn't have a war going
on while he was president. There's something to be said
for like, when you have strong leadership, people don't try
to pick fights. It's it's when you're weak that people. Yeah.
Speaker 2 (30:36):
Oh yeah, bully bully the little guy. Yeah, and I
don't that's an interesting point. Yeah, I mean jet like
from a from a from a general perspective, Yeah, relative peace,
relative right from Uh.
Speaker 1 (30:49):
Yeah, it was. It was literally the only time we've
ever had with no war going.
Speaker 2 (30:52):
And I feel like we were like we were well
prepared and like well trained generally speaking.
Speaker 1 (30:55):
But yeah, dude, it all comes back. It all goes
back to.
Speaker 2 (30:59):
Leadership for sure. For sure for sure.
Speaker 1 (31:01):
So how do you take the you know, the skills
you learned both getting your MBA and in the military
to help you connect with these younger kids that are
going into the door to door with you? Now, dude,
I am, I am.
Speaker 2 (31:11):
Actually I think that might be the coolest part of
like this entire thing with the Grit and with Wills
and with all those guys, is like you can be
one hundred percent authentic like who you are and like
they're going to give you runner steers and like they're
going to help guide you, but they want you to
be exactly who you are, So like, do my leadership
style like does from the Marine Corps does not really
fit in like general corporate America. I'm super direct, I'm
(31:31):
super blunt, but I'm going to I'm willing to fucking
die for you if you're willing to die for yourself.
Speaker 1 (31:36):
Right, maybe that's why we got along because I'm pretty
blunt guy, I'm pretty in your face, Like I'm not
afraid to tell you what I think. You know where
I'm at with you?
Speaker 2 (31:44):
Yeah, exactly, that's what you want out of people, I
think generally, and and then obviously just the schooling, like
having a better understanding of like how how businesses operate
generally speaking, because we apply a lot of the same
knowledge here, Right, why are we knocking on doors for
past control? Well, it's because we want to optimize the
route so the business can make more money, and they're
willing to pay us to help them optimize their route
(32:06):
and their system and their processes so that they can
be more profitable. Right, And so it's like just understanding
like different components like that, Like, yeah, we're just the
timing couldn't be.
Speaker 1 (32:17):
Better to be where we're at with who I'm with, Like,
it's actually crazy.
Speaker 2 (32:21):
I have so much respect for dude, the c suite,
the guys that are like really running the company from
like the street strategic level, right, Todd Peterson, Casey bog
just came in and invested.
Speaker 1 (32:31):
I think that's the first and only price of Todd
taking an active world to kind of help you guys grow.
Speaker 2 (32:36):
I'm not so much read in on that because I'm
super at the tactical level and I want to stay there,
and I have a really good relationship with the C
suite and those guys are phenomenal and just amazing. And
my understanding is yes to a degree, right, because everything
he's doing with his family and his life where he's
at now, I think Casey is a lot more active,
and Casey's probably better suited for where we're at in
(32:56):
the business to be as active as he is and
give us as much, you know, and get to much
value out of that that relationship as we can. And
we're excited about that because what they built.
Speaker 1 (33:03):
Was so cool.
Speaker 2 (33:05):
Yeah yeah, and not without not without fail at certain points, sure,
but what they can help us do is avoid those
big failures.
Speaker 1 (33:12):
Well, that's the whole point of getting a mentor, right,
is you get to compress time what took them ten
or fifteen years. Hopefully they can do with you guys
in two or three because they've done it before and
they know what it looks like and we're to do it.
Speaker 2 (33:22):
Yeah, the horizon we're looking at is I mean five
to ten.
Speaker 1 (33:25):
I don't. I don't know. So are you still going
to be active on the doors as much or you
take more of a manager roday.
Speaker 2 (33:29):
I am, dude, I am all in on the doors.
I'm all in on every component. And so that part
is like that's I think, and I don't, I don't know.
I they choose to kind of be remain generally in
your at naive to the industry, like the guys at
the Grit know, like take care of me and I
will die for this thing. But in order to like
do what we do the way we do it and
(33:50):
be as lead as we are, like there's just no
no question. Everyone else is legitially like little bro. But
to is to manage and knock, manage and lead and
knock like is to do the thing right. We have
guys it's this year can be it.
Speaker 1 (34:02):
Could be weird. Isn't that kind of crazy to think
that you can work six months out of the year
make three hundred thousand dollars? Like, did you ever think,
I mean a year ago, did you think you can
make that kind of money? Did you? Like, obviously you
saw the scale.
Speaker 2 (34:12):
But you know, when we put on our goals, you
always like, hey, put your goals. Last year I put
I put make five hundred thousand dollars on my Okay
and it was.
Speaker 1 (34:19):
Like, dude, the money was nothing.
Speaker 2 (34:21):
It was just it was just I need something that
pushes me to like pull throat.
Speaker 1 (34:24):
It's a way to keep score, it's a way to
tell if you had a successful day or not. And
let's be honest, Like you want to help the poor,
it's not being poor. You need to make money. You
need to be able to make influence and make change.
Speaker 2 (34:34):
But that's even just the little things like manifesting whatever
you want to call it. It's just like your brain
sees that and it's like, Okay, I'm going to do
the Google search to learn about the thing I'm curious about.
Speaker 1 (34:44):
It's so dumb. But what was your question? Well, just
what do you. I mean just the fact that you
can make three hundred thousand dollars in six months, it's
it's pretty wild. Yeah.
Speaker 2 (34:55):
Well, the fact that it's not even so much that, right. So,
like we have, for example, one kid, his name's Tays
as a seventeen year old, went out and sold fifty
thousand dollars worth of past Control as junior summer of
high school. This year, graduates high school, comes out and
sells two hundred and seventy five thousand dollars worth of
past Control, makes six figures as an eighteen year old
that just graduate high school. That is way more impressive
(35:18):
than me going out and doing what I did. And
I in my opinion right because it's like now you
can you can take this person that's extremely mouldable and
obviously capable and obviously driven and help shape the way
they think and view the world so that then they
can avoid some of those sakes you made maybe early
in life, whatever it was.
Speaker 1 (35:38):
Yeah, well, and it's just it's every kid coming out
of high school now there's this opportunity door to door
cells where if you are apply yourself and by the way,
sales is so easy, dude, there's basically three things you
have to do. You have to know what to say,
you have to learn how to say it, and then
you just say it all day that's the whole game.
That's not really easy, but it's simple, and that's literally
(36:00):
the whole formula for being a good salesperson. I tell
people in real estate, they're like, how'd you get so good?
I said, well, I learned exactly what to say, I
practiced exactly how to say it, and then I fricking
said it all day long and I got really good
at doing it. And then I knew how to price
a home. That was the only other thing.
Speaker 2 (36:13):
The best thing about past control is it's set up
right now for you to like just do those components
of it and walk away with anything else. So it's like,
now you start talking about competition in the space, and
that's where like, dude, then then you start talking about
why did case See and Todd coming in and work
with us choose to work with us. It's like, they're
not stupid, they're pretty smart.
Speaker 1 (36:32):
Well, so somebody's out there and that you know. Obviously,
one of the things with the space is it is
a little bit difficult to tell which company is the
right one which product all those kinds of things. So
for people that want to learn more, they want to
invest kind of uh or investigate what like what you
guys are doing. They want to learn more about you.
Where's the best place we can send them?
Speaker 2 (36:49):
You were dropping? I think my story for my YouTube.
Speaker 1 (36:51):
I already saw it. It's out, it's out. Mine is yeah,
I watched that shit. I don't even know that. So
YouTube Jake and Nold.
Speaker 2 (36:59):
But then just the grit, The HQ is six minutes
up the road, like do we have a many many podcast?
Speaker 1 (37:05):
But what is it said? This is a national podcast,
so you can, dude, yeah, go to the HQ, fly
fly in. I don't care.
Speaker 2 (37:13):
We just moved to Scottsdale, So it's dude. I envision
Arizona for the Grit being grid HQ two point zero,
where you.
Speaker 1 (37:20):
Guys ever go down to campus and recruit all the
s kids. We're gonna ravash that place. We're gonna a
lot of people have ravished that place. We're going to
go in and ravish it like to the to the
to the next tier.
Speaker 2 (37:31):
But I think hit anyone up at the grid, like
go to the just go find who you resonate with.
On the Instagram page because we promote our guys well enough,
like just look at their stuff, and it's like just
hit them up. Like I would say, like come hit
me up, but like unless you're the best of the best,
like don't please, don't hit me up, hit up anybody,
Like I'm in a place where my headspace is like
or if you're not or if you're not committed to
being the best of the best at this, like that's
(37:53):
who I want to work with, and we're gonna we're
gonna do everything we can to do that. And I
mean we're gonna take, We're gonna take, but like, oh yeah,
we're gonna scale as fast because then those guys that
I take in they're going to go manage other guys.
Speaker 1 (38:05):
Well, congrats on all the success, dude. It was fun
to watch you kind of the first year, year and
a half year in the program, you were kind of
just trying to figure out what the hell you're gonna do,
and then all of a sudden, this last year you
really came into your own. It was really fun for
me to watch just because I knew that you and
Wills had connected through the group and you know, found
this place and so congrats man. It'll be fun to
watch where you go next and excited to where.
Speaker 2 (38:26):
Yeah, and it'll be cool just to see where other
relationships and what go as we all grow up, because
it's that's that's the key component to all of it, right,
that's got to get married out of what group two?
I bet your ass, I bet all of us are there.
It's gonna be down by the way a well.
Speaker 1 (38:42):
Appreciate you man, thanks again for taking a chance on
the program, and me and everything else appreciate you all right, Matt.
Speaker 3 (38:47):
Thank you for listening to another episode of the We
Are the Day podcast. If you want to join this
incredible community, this incredible brotherhood of men, you can go
on Instagram at mister Jimmy Rex or at movement dot com.
Click the link of the bio you can join the tribe.
The tribe is open right now. Directly through there. You
could also go to join watt dot com that is
(39:09):
j O I N W A T T dot com.
You could also go to watviid dot com w A
T T v I D dot com to go watch
the We Are the They documentary as well. If you
have any other questions, feel free and to reach out
to Jimmy directly or hit us up on Instagram. Thank
you again for listening to the podcast, and it is
that time once again for me to bid you all
I do
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