June 17, 2025 • 21 mins
Paul Silvi from King 5 Sports joins Dave Softy Mahler to talk about his new Biff’s Blue Ribbon BBQ Sauce and how it started, the Thunder closing in on a title as the NBA nears a return to Seattle, and to NBC, then talk some Mariners and Julio Rodriguez.
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Speaker 1 (00:01):
Broad casting live from the R and R Foundation Specialist
broadcast Studio. Now back to Softie and Dick, powered by
Emerald Queen Casino, the vetting capital of the Northwest. On
Sports Radio nineties three point three KJRM.
Speaker 2 (00:16):
All right, boys and girls, what is this Tuesday? For
God's sakes, God, the days are all blending together.
Speaker 3 (00:22):
Man Dick is.
Speaker 2 (00:22):
Out doing the storm game tonight in La Jackson's hanging
out with us. A short show we call this The Ferness,
a two hour show between now and five.
Speaker 3 (00:30):
We got the Oilers in Florida.
Speaker 2 (00:32):
Game six Daily Cup Final coming up at five pm tonight,
obviously rooting for the Oilers. Who doesn't want to see
a Game seven on Friday night. NBA Finals is in
effect pretty much over Thunder up three games to two,
and now Halliburton's banged up.
Speaker 3 (00:48):
But you may have.
Speaker 2 (00:49):
Heard us out of the air for the last couple
of months or so promoting a brand new client on
the radio station. It's technically a guy that we've known
for a long time, but I had no idea that
he was even behind this. Apparently he's bored being a
TV star and he's now pushing barbecue sauce all over
the city. Our friend from King five, Paul Sylvie, is
here in studio with us, and he's brought some Biff's
(01:11):
Blue Ribbon barbecue sauce with him, which really is the
only reason why we let you be.
Speaker 3 (01:16):
You brought stuff with you. If not, you can take
a hike. How are you man? Good you doing I'm
good man. It's good to see about it. See, we
don't do this too often, so I appreciate you have
me on it.
Speaker 2 (01:26):
Yeah, we used to do this a lot more than
we do now. I don't know what happened, but there's
this radio TV thing. Everybody hates each other now in
the city, but we're still pals. But before we talk
about what's happening on the ice on the court return
of the NBA, the Mariners are pissing everybody off. Seahawks
still got a month or so before training camp starts.
I had no idea, honestly, that you were doing this,
(01:47):
And I'm kicking myself for not knowing it earlier, because
this stuff is incredible. And my wife, actually, no kidding,
loves this stuff. Like I came home the other night
and I caught her drinking out of the bottle. She
was drinking this stuff.
Speaker 3 (02:00):
Man out of the bottle, So Biff's Blue Ribbon Barbecue sauce.
Speaker 2 (02:04):
Your face is on the bottle, on the glass jar.
You're everywhere all over grocery stores, meat markets. How did
you get involved in this?
Speaker 3 (02:11):
Man? You know, I had a longtime friend, the king,
and you know, he had this, he developed this recipe.
He's a he's a real good cook. And his girlfriend
at the time encouraged him to put it out there
in the market, and he says, too much work to
do all that, right, And so the years ago it
went by, and she finally convinced him and he went
out there and he put it out there, and then
he just couldn't keep up with it. He didn't have
(02:33):
the passion to start it in the first place. It
wasn't even his idea to go out there and do this.
But he had this great sauce, and so I was
a huge believer in it. I said, you dude, you
gotta do something with this. So, uh, it fell flat
and he's you know, and then I went in there
and kind of just you know, helped him out and said, look,
let me help you out a little bit. So we
got it. We kind of partnered up, helped him out,
(02:53):
got it off the ground again, and then he didn't
want to do it. So now I took it, and
I said, I'm such a huge believer in it because
it tastes so good. I'm like, I gotta get this
out there and I'll give it a run. So we
found a Cole packer, and uh, you know, we started
just you know, kind of just getting this thing manufactured
and and and making it just a click of a
of a button away, and and now we get it
(03:14):
made or I get it made, and uh, you know,
we just that's just where we are right now. So
we're definitely grassroots, man, we are. We are losing money
as we speak, but I like it and I love
the sauce. So we're just gonna keep going. But you're
having fun doing that's right. How many years now have
you been at King five? By the way, A thirty two?
(03:34):
Thirty two? So if I would have told you thirty
years ago, hey, in year thirty two, you're gonna be
on a sports talk radio show hawking barbecue sauce, I'm
gonna be afternoon, No way, where would you have thought
your career went? I know exactly. That's right. When people
ask me how long I've been there too, they're just
they're stunned that I've been there for thirty two years,
because nobody stays anywhere for thirty But you've been here
(03:55):
a long time thirty one. Yeah, came in at the
same time. Yeah, And you know, I remember seeing you
at the Kingdome way back in the day. I think
you were, oh you started out maybe as an intern
or something, and you were over there getting interviews and
I was like, man, that's how long it's been. Man,
I've known you. Yeah, it's nuts. Well.
Speaker 2 (04:13):
The barbecue sauce honestly is awesome. I'm not just saying this, man,
it is really incredible stuff. A Fourth of July coming up,
Obviously some are barbecues, So do yourself a favor and
get down to your local meet Market Be and E,
Golden Steer, Tacoma Boys, Safeway, Hagen, they're everywhere, by the way,
and ask for Biffs and just look for Paul Sylvie's face,
all right, because that's that's the original, not the knockoff.
(04:36):
So check out some Biff's Blue Ribbon barbecue sauce for
Fourth of July. Great on everything, chicken burger, steaks, brisket, whatever.
Speaker 3 (04:43):
Man, this stuff is awesome.
Speaker 2 (04:44):
So kudos to you for introducing us in our audience
to Biff's Blue Ribbon. But man, thirty one years for me,
thirty two for you, sixty three years combined in this
city and we've seen some stuff. Man, Yeah, it is unbelievable,
and now we're about to see the former Sonics probably
win the NBA title. It pisses me off, It keeps
me up at night, It makes me sick.
Speaker 3 (05:05):
Does it, Yes, because just because I'm a petty that's
why you're a professional. I'm not now, But I hear
it all the time, you know. I hear with the
people we work with and the fans out there, and
they're so bent about this since it happened in two
thousand and eight. You know, it's been seventeen years where
they just won't get over it. And I understand it
because I know people that are in Minnesota that lost
(05:26):
the North Stars of Dallas, right and they will not
let it go. And there are people in this town
that will not let it go. So it's interesting to
hear your take because I'm not. I'm from Detroit, so
I'm not originally from here. If someone took my Red Wings,
I'd be just as bent. Absolutely imagine honestly.
Speaker 2 (05:40):
Red Wings moved to I don't know, Kansas City and
they win the Stanley Cup Championship, you're pissed.
Speaker 3 (05:46):
Oh yeah, right, absolutely, I can see where everybody's feeling it.
Speaker 2 (05:49):
So But but Paul, here's the thing, because I was
actually thinking, because I knew that you would say something
like that.
Speaker 3 (05:53):
You know, I'm from Detroit. I went to college in Ohio.
But you know what, You've been here for thirty two years,
yours two oh six now as it gets and everybody's
things like, you know, I just want to see a
good game. I don't root for bull crap man.
Speaker 2 (06:04):
You can't stay in this town for that long and
not develop. I think some kind of affinity and loyalty
and passion for the teams that you cover. Your job
is better. My job's better when these teams win. But
you're telling me at the root of who you are,
not your soul. You don't want to see the Seahawks
win on a Sunday afternoon, or the Mariners win on
(06:24):
a Friday night, or the Huskies win on a Saturday.
Speaker 3 (06:26):
Come on, yeah, and when they go out and play
national powers in college football and in college basketball. You
want those guys to win for sure. Yeah. You know,
I was a huge, huge fan of the rain Man
and Gary Payton and Sean Camp and Peyton made me
love the NBA. So that's that's where it was. You know,
when I came from from Michigan and came out here,
those guys were high flying and George Carl was the
(06:48):
man that to me. To me because I wasn't here
for Lenny Wilkins of those guys, right, but that to
me was the golden ere of the Sonics. Was that
George Carl? You you left Detroit kind of right after
the Bad Boys era? Yeah, exactly.
Speaker 2 (07:00):
Okay, Yeah, So you know the NBA now versus the
NBA then, and a lot of people like to criticize
the NBA today. It's a three point shooting league. Nobody's
playing defense versus Bill Lambier beating the crap out of
everybody every single night, choking people, Rodman going bananas.
Speaker 3 (07:17):
It doesn't look as physical to me. I'll be honest
with you.
Speaker 2 (07:20):
I watch a little NBA, not as much as I
will when they come back, and not as much as
I did, but for people that are down on the
product and say it's much weaker than it was during
that era. What would you say to somebody who's about
to jump back on the wagon when when the team
comes back.
Speaker 3 (07:34):
Well, I think it was it was, like you said,
it was a different era. And you know, I was
there when Lambert was throwing punches and all those guys
and uh and and Rick Mahorn, and I mean, come on,
that was you know, they were just clobbering people down
the lane. And it's different now. But to me, you know,
I still like, I love watching Lebron James. I never
want the guy to retire because I like watching the Lakers.
(07:55):
I like watching the stars, and I want those stars
to come through town so we can go watch them,
you know, at Climate Pledge. And so I am a
bigger NBA fan now and I will be a healing one, yes,
because man, I just I love sports. I mean, I
love the fact that we can go to our jobs,
you and me and the rest of us in this
(08:15):
business that are fortunate to do what we do. And
I mean this last time I'm over at Mobile Park,
you know, it's just a it's just a day for
me to go to a Mariners game, you know, and
it's a day for me to run over to Climate
Pledge and watch the crack and it's like, it's so
cool what we do. And so people look at me, like,
why do you love the NBA? I say, dude, there's
a lot of stars in that league and they're fun
to watch, and I mean, you know, so, I just
(08:38):
I can't say that I don't like the NBA because
there's there's a lot of bitter people I'm around with
that two thousand and eight thing, and they won't let
it go. I'm sorry. I'm the guy who says I
still love the NBA. When they come back, I'm gonna
embrace them.
Speaker 2 (08:50):
Well, I mean, there's no doubt I'll embrace it. I
think you can be bitter and be ready to embrace them.
You know, I'm bitter as hell.
Speaker 3 (08:57):
I was just having lunch with a client today, my
friend from Belvy Rare Coins, and I was telling Natana
out there that I have not been to a Starbucks
in eighteen years.
Speaker 2 (09:05):
I just can't do it. It's my own personal protests.
Does it mean anything when it's all said and dumb?
But it makes me feel better.
Speaker 3 (09:11):
I know, man. But there's nothing wrong with that. There
really isn't. It cracks me up when I hear people
like you say that I'm not going to Starbucks, Like
how I's like, oh gee whiz exactly. Howard's like, don't
miss you? Well, how do you think it'll be perceived here?
I think when they do come back, oh man, they're
gonna they're gonna love it. I cannot tell you, And
I'm sure you get the same in your business. How
(09:32):
many people ask us when do you think it's going
to go down? And and when what's the year? When
are they gonna start playing again? People are dying for
this team to come back, this franchise to come back,
and what's your gut tell you on that? By I think,
what do you tell people? Well, I tell them. I
used to tell them twenty eight, you know, twenty twenty eight,
And then I started hearing they're more concerned about NBA
(09:52):
Europe than they are about about an expansion. So then
you're thinking twenty thirty. So but right now, I think
this summer they have those meetings in July, I think
that I think they'll steer it toward expansion more than
NBA Europe because I think but you know a lot
of those owners, they don't want to share their money,
you know, a lot you know. So uh, once you
get past that expansion fee, they all get a nice
(10:14):
big hit that then they got to share the pot
once that that wears off. So I think that I
think it's going to be announced. I really do believe
it'll be announced before this fall. I think they'll come
out of those meetings and say, but see, you know,
here's the other thing. Soft He is like, they're not
gonna come out and say, Seattle Vegas, you win. They're
gonna come out and say it's on the table. Now
(10:34):
here's eighteen cities who want an NBA team, and they're
all gonna get a chance to bid. So this is
gonna drag out a little bit.
Speaker 2 (10:40):
Yeah, I know, doubt well. Paul Sylvie from King five
as well, I'm sorry. Paul Slovie from Biff's Blue Ribbon
Barbecue Sauce is with us on the radio show. Gets
your look on meet market or a grocery store and
find some Biff's Blue Ribbon for your barbecue tonight.
Speaker 3 (10:53):
That's all of a reid. By the way, it just
hit me. NBA on NBC is coming back. Yeah, I know, NBC.
Yeah right, now fired up for people inside your office. Man,
we're in the sports department, we're super fired up. And
in our sales department. You should see they're sizzle reel.
It's ridiculous. It's got like NBA Olympics, super Bowl, you know,
(11:15):
like you can't go anywhere else to watch sports, that's right.
So it's pretty funny, like you see their sizzle reel. Like,
we do have quite a few things coming up, don't we.
I love it. Well, you guys got all that.
Speaker 2 (11:24):
We got Petros popaokas tomorrow by the way, at four
o'clock on the radio program, so get ready for that.
But Paul Sylvia again is with us in studio, and
Paul you mentioned being at T Mobile Park, and man,
it's just like last night's game was just so twenty
twenty four ish, Man, get this great performance by your starters.
Logan Gilbert hasn't pitching over a month and you can't
even get a damn run for the kid man, So
(11:46):
where's this going?
Speaker 1 (11:48):
You know?
Speaker 2 (11:48):
I thought this was going to be a year where
the numbers would maybe start to kind of balance out
a little bit, and for some guys like JP Crawford.
They are the guys that are not obviously, But where's
this whole thing going with the Potoh, with Wilson, with
this Julio cow led offense, and this Logan Kirby Bryce
Miller led pitching staff.
Speaker 3 (12:07):
Where's this thing? Hadding? Dude, you just mentioned all the
lot of the key parts on this team, those players,
And I'm a big believer in, you know, getting these
guys to play to their potential. And I don't know
who's going to do that for them. Is it Lou
Pennella that used to just, you know, get these guys
to play like he knows they can play. And I
know I'm dating myself there. But at the same time,
(12:30):
I'm not sure that they have the right manager. I'm
not sure they have the right GM. I'm not sure
they have the right president. You know, like at some
point somebody has to hold their feet to the fire
and say, you know, it's enough already.
Speaker 2 (12:41):
But we do do that, we I mean, and I
got tired of it, and you do it. It's the
same thing. It's the same yelling, screaming monologue. Every year,
for three or four times out of the year, I'm
going on the air everything sucks, I hate it, blah
blah blah, and then nothing changes. So when you say,
because people tell that to me, you better hold their
feet of the fire, Like, what does that mean you
put down and start banging on Stanton's wall.
Speaker 3 (13:01):
Well, at some point it does come. It comes down
to the owner. He's gonna have to make the changes.
And uh, you know, I will say this, and I'm
a big guy on accountability. I mean, I swear there
are so many people on this planet who never take
blame for anything. And I think that these players that
are getting paid good dough and they're young, but I
still love to see Crawford just shot up out of
(13:22):
nowhere all of a sudden, He's hitting the crap out
of the ball. But it's like, you know, where are they?
Where are these where are these guys? And when are
they going to perform? At some point? Some point, don't
you look at Julio and say, hey man, we gave
you two hundred and fifty million or whatever it's to
seventy and uhiz, I'm just saying criticized consistency to get
dragged on social media. No, he's an example of what
(13:46):
I'm saying, don't throw me under the bus. He's an
example of what I'm saying. It's like, it's like anybody
else in any professional sport. If you're writing the check
for these guys. At some point, and I asked Jerry
this two years ago, at some point, don't you have
to hold your players accountable and quit going out shopping
for guys? What's wrong with the guys you have and
the guys you're paying? Why are we always shopping for guys?
(14:08):
I mean, seriously, step up. We're paying you, and if
you're not good enough, get out. Yeah, that's what I'm
talking about. You should see your face light. Your face
is more red than a bottle of best blue Ribbon
barbecue sauce. And I'm talking the hot and spicy version,
and get yours Today's at your local Safeway Star.
Speaker 2 (14:25):
I'm with you one thousand percent. But the Julio thing
is interesting. I don't know how much time he spent
on social media. Not a lot, smart man. By the way,
I'm an idiot. I spend a lot of time on
social media, and so I see a lot of people
going after other people who are remotely critical to Julio,
and I think two truths can exist Julio can be
a great guy. He can be a really good player
(14:45):
who's also maybe falling short slightly of whatever expectations we
had for him. So I put a poll out last
week on social media since he signed his contract, Julio,
is he meeting expectations?
Speaker 3 (14:57):
Is he exceeding them? Or is he falling short? What
would you vote for Julio? I think that number one,
he's awful young, Like you know, we we And that's
why I give Julio a pass right now, because he
is so damn young. Agreed, and and and you know,
and I throw it to the cracking players too real quick,
like those guys are twenty one, twenty two years old,
Like let them season and let them learn the game.
(15:18):
Julio is super young. We forget. He's built like a man,
you know, but he's basically he's he's he's gotta he's
got to grow into this big league mentality. And I
think that I think he's right where I would expect
him to be. He's not gonna be a superstar at
that age. Yeah, you're doing where he's at now. I
think I am, because but I'm saying, what about the
(15:39):
other you know, fifteen guys. What about the other guys
on this team. They all have to come along together.
And I just think that that we're paying Julio a
ton of money, But that's more of an investment. That's
an investment in the years down the road. You didn't
pay the two seven or whatever it is for him
to come out and start busting the ball right away.
You're you're paying and you're investing in this guy to
(16:00):
carry this team for the next decade. Sure, so let's
let him have that chance. That's what I'm saying.
Speaker 2 (16:05):
Where Paul Sylviy's in studio with us for a few
more minutes. We got to hockey coming up five o'clock
Tonight's till the Cup Finals, Game six, Florida and Edmonton
from Florida, Panthers looking to wrap it up for the
second year in a row.
Speaker 3 (16:17):
Where do you see the Seahawks heading.
Speaker 2 (16:19):
You know, it's been kind of a I mean, there's
enthusiasm for Darnold, I think Cooper Cup.
Speaker 3 (16:24):
Yeah, a lot of changes.
Speaker 2 (16:25):
I mean, my god, it seems like Schneider's had every
opportunity to put his stamp on this football team. Jody
Allen has let him blow this thing to Kingdom. Come
get rid of the quarterback, get rid of the head coach,
get rid of the highest paid wide receiver you've got.
Now the pressure's on him. What do you see for
twenty twenty five for the Hawks.
Speaker 3 (16:42):
Maybe I'm in the minority here, but I like what
they did. First of all, I'm a huge, huge believer
in the head coach. I think that this guy could
sit in the film room with a clicker in his
hand for twenty four to seven watching film. He does
not want to be bothered with anything else. He wants
to study, study, study, and do the best put the
best team on the field as possible. Mike McDonald, I
think the moves were necessary because if you know, do
(17:04):
you want another mediocre season of nine to eight, No,
if you if you want a better season, you got
to make some massive moves. So I like. I like.
Maybe I'm in the minority. I like what they did.
I like the influx of talent. I like the the
exodus of some of the other guys. It was time
for a change. I think the favorite. The schedule is
very favorable. Some would call it soft, but the forty
(17:25):
nine ers have a very favorable schedule too, So I
like the schedule for the Seahawks, and I like what
they've done, and I love their head coach, and their
defense I think is going to be you know, I
don't want to swear too much on your show, but
I think it's going to be awesome. Yeah, so, I
really do. I think that defense is going to carry
this team. My only concern is running back. Somehow they
(17:46):
got to keep ken Walker and Sharbon a healthy Yeah, yeah,
no doubt.
Speaker 2 (17:49):
Well, Paul, tell you what you mentioned being in Detroit
with the Red Wings and the Pistons, and I'm with
you on the moves the Hawks have made. I mean,
again the same argument for Julio that hey, it doesn't
have to be black and white. It can be a
gray area for Gino, I think, and Gino was very
good for what they asked him to do replacing Russell.
I never thought he would be as effective as he was.
(18:11):
But there's a reason why the Pistons fired Rick Carlisle
after he won fifty games, because they got Larry Brown
and they won the NBA title. Right, So you're looking
to even improve on what was a pretty good situation,
but real quick on the crack, and I mean, you
grew up in a hockey town, maybe the biggest one
the country's got to offer in Detroit. What's keeping this
(18:31):
hockey team from taking that next tipe?
Speaker 3 (18:33):
You think, well, they had to find a right coach
and we're all hoping Lane Lambert is that guy. But
I think that the problem the thing with with with
hockey and everybody that follows the sport knows it you're
bringing You're drafting these guys as teenagers. It's an investment
in time. They're not going to start right away. They're
going to You got to go out and get spend
money on free agents. So they got a couple of
(18:54):
last free agency. This year, they have the money to spend.
They have draft capital. But let's let's not fool ourselves.
They're just draft high school guys that are going to
play in the juniors for a while. It's going to
take a while from them to get up here and
play well. So they've got to go out and get
the if they've got to spend the money correctly and
get some guys in here. I think they did a
nice job last year. They got to double down and
do that again this summer because they have the cash
(19:15):
to do it. Love it and you got to find yourself.
They've got their goalie. So I like this team. I
like where they're headed. I like that they weren't going
to settle for mediocre and they got a new coach.
But you got to go out and do some smart
shopping a free agency, because you cannot wait forever for
these nineteen and twenty year olds to be twenty four
and twenty five, no question.
Speaker 2 (19:34):
Well, speaking of smart shopping, you're not shopping for the
fourth of July. That for a transition. Biff's Blue Ribbon
Barbecue sauce.
Speaker 3 (19:40):
You can find this stuff everywhere, right, Yeah, most most
safeways have it, and then a lot of meat markets
have it, as you've mentioned. And listen if they don't
have it, here's what I like to say. This is
what the grocery store guys would say. If your store
doesn't carry it, you go ask the manager where is it?
And you tell that manager you want it on their shelves.
You hear me, Fred Wow fron Meyer, get after what
(20:03):
the hell you guys doing? For God's sakes? Well, we
love it.
Speaker 2 (20:06):
It's awesome stuff, man, and I think you're making a
mistake if you don't have it on your table.
Speaker 3 (20:11):
For the Fourth of July and whatever you got planned
this summer.
Speaker 2 (20:14):
So again, if you're at a local Safeway, Haygan meet Market,
whatever to come, a boys, a golden steer, be and E.
My favorites the Beginian des Moines because I live there
by the way, so I know they have it in stock.
Two flavors, including the hot and spicy. Go check out
Biff's Blue Ribbon barbecue sauce. And if you're confused as
to which one it is, just look for the bottle
(20:35):
that's got Paul Sylvie's face on it. It's that one
right there, because nobody else would put that guy's face
on barbecue sauce besides himself.
Speaker 3 (20:43):
You're the man.
Speaker 2 (20:43):
Great stuff, buddy, Thank you for having a great summer,
and we'll talk soon. Paler right, all right, Paul Sylvie
hit by the way, are.
Speaker 3 (20:49):
You working the night? Are you on the air tonight?
You are? All right? What time are you on tonight?
By the way, four forty five? The rest of the night.
There you go. You want to see the proprietor, the
proprietor and owner of Biff's Blue Ribbon on TV, that's
the time to tune in. Forget the other stuff. Just
tune in for him, all right. We're gonna break fun
with audio next baby on a busy Tuesday, and then
Jerry Brewer will join it four Hockey at five right
(21:10):
here on ninety three three kJ RFM
Broad casting live from the R and R Foundation Specialist
broadcast Studio. Now back to Softie and Dick, powered by
Emerald Queen Casino, the vetting capital of the Northwest. On
Sports Radio nineties three point three KJRM.
Speaker 2 (00:16):
All right, boys and girls, what is this Tuesday? For
God's sakes, God, the days are all blending together.
Speaker 3 (00:22):
Man Dick is.
Speaker 2 (00:22):
Out doing the storm game tonight in La Jackson's hanging
out with us. A short show we call this The Ferness,
a two hour show between now and five.
Speaker 3 (00:30):
We got the Oilers in Florida.
Speaker 2 (00:32):
Game six Daily Cup Final coming up at five pm tonight,
obviously rooting for the Oilers. Who doesn't want to see
a Game seven on Friday night. NBA Finals is in
effect pretty much over Thunder up three games to two,
and now Halliburton's banged up.
Speaker 3 (00:48):
But you may have.
Speaker 2 (00:49):
Heard us out of the air for the last couple
of months or so promoting a brand new client on
the radio station. It's technically a guy that we've known
for a long time, but I had no idea that
he was even behind this. Apparently he's bored being a
TV star and he's now pushing barbecue sauce all over
the city. Our friend from King five, Paul Sylvie, is
here in studio with us, and he's brought some Biff's
(01:11):
Blue Ribbon barbecue sauce with him, which really is the
only reason why we let you be.
Speaker 3 (01:16):
You brought stuff with you. If not, you can take
a hike. How are you man? Good you doing I'm
good man. It's good to see about it. See, we
don't do this too often, so I appreciate you have
me on it.
Speaker 2 (01:26):
Yeah, we used to do this a lot more than
we do now. I don't know what happened, but there's
this radio TV thing. Everybody hates each other now in
the city, but we're still pals. But before we talk
about what's happening on the ice on the court return
of the NBA, the Mariners are pissing everybody off. Seahawks
still got a month or so before training camp starts.
I had no idea, honestly, that you were doing this,
(01:47):
And I'm kicking myself for not knowing it earlier, because
this stuff is incredible. And my wife, actually, no kidding,
loves this stuff. Like I came home the other night
and I caught her drinking out of the bottle. She
was drinking this stuff.
Speaker 3 (02:00):
Man out of the bottle, So Biff's Blue Ribbon Barbecue sauce.
Speaker 2 (02:04):
Your face is on the bottle, on the glass jar.
You're everywhere all over grocery stores, meat markets. How did
you get involved in this?
Speaker 3 (02:11):
Man? You know, I had a longtime friend, the king,
and you know, he had this, he developed this recipe.
He's a he's a real good cook. And his girlfriend
at the time encouraged him to put it out there
in the market, and he says, too much work to
do all that, right, And so the years ago it
went by, and she finally convinced him and he went
out there and he put it out there, and then
he just couldn't keep up with it. He didn't have
(02:33):
the passion to start it in the first place. It
wasn't even his idea to go out there and do this.
But he had this great sauce, and so I was
a huge believer in it. I said, you dude, you
gotta do something with this. So, uh, it fell flat
and he's you know, and then I went in there
and kind of just you know, helped him out and said, look,
let me help you out a little bit. So we
got it. We kind of partnered up, helped him out,
(02:53):
got it off the ground again, and then he didn't
want to do it. So now I took it, and
I said, I'm such a huge believer in it because
it tastes so good. I'm like, I gotta get this
out there and I'll give it a run. So we
found a Cole packer, and uh, you know, we started
just you know, kind of just getting this thing manufactured
and and and making it just a click of a
of a button away, and and now we get it
(03:14):
made or I get it made, and uh, you know,
we just that's just where we are right now. So
we're definitely grassroots, man, we are. We are losing money
as we speak, but I like it and I love
the sauce. So we're just gonna keep going. But you're
having fun doing that's right. How many years now have
you been at King five? By the way, A thirty two?
(03:34):
Thirty two? So if I would have told you thirty
years ago, hey, in year thirty two, you're gonna be
on a sports talk radio show hawking barbecue sauce, I'm
gonna be afternoon, No way, where would you have thought
your career went? I know exactly. That's right. When people
ask me how long I've been there too, they're just
they're stunned that I've been there for thirty two years,
because nobody stays anywhere for thirty But you've been here
(03:55):
a long time thirty one. Yeah, came in at the
same time. Yeah, And you know, I remember seeing you
at the Kingdome way back in the day. I think
you were, oh you started out maybe as an intern
or something, and you were over there getting interviews and
I was like, man, that's how long it's been. Man,
I've known you. Yeah, it's nuts. Well.
Speaker 2 (04:13):
The barbecue sauce honestly is awesome. I'm not just saying this, man,
it is really incredible stuff. A Fourth of July coming up,
Obviously some are barbecues, So do yourself a favor and
get down to your local meet Market Be and E,
Golden Steer, Tacoma Boys, Safeway, Hagen, they're everywhere, by the way,
and ask for Biffs and just look for Paul Sylvie's face,
all right, because that's that's the original, not the knockoff.
(04:36):
So check out some Biff's Blue Ribbon barbecue sauce for
Fourth of July. Great on everything, chicken burger, steaks, brisket, whatever.
Speaker 3 (04:43):
Man, this stuff is awesome.
Speaker 2 (04:44):
So kudos to you for introducing us in our audience
to Biff's Blue Ribbon. But man, thirty one years for me,
thirty two for you, sixty three years combined in this
city and we've seen some stuff. Man, Yeah, it is unbelievable,
and now we're about to see the former Sonics probably
win the NBA title. It pisses me off, It keeps
me up at night, It makes me sick.
Speaker 3 (05:05):
Does it, Yes, because just because I'm a petty that's
why you're a professional. I'm not now, But I hear
it all the time, you know. I hear with the
people we work with and the fans out there, and
they're so bent about this since it happened in two
thousand and eight. You know, it's been seventeen years where
they just won't get over it. And I understand it
because I know people that are in Minnesota that lost
(05:26):
the North Stars of Dallas, right and they will not
let it go. And there are people in this town
that will not let it go. So it's interesting to
hear your take because I'm not. I'm from Detroit, so
I'm not originally from here. If someone took my Red Wings,
I'd be just as bent. Absolutely imagine honestly.
Speaker 2 (05:40):
Red Wings moved to I don't know, Kansas City and
they win the Stanley Cup Championship, you're pissed.
Speaker 3 (05:46):
Oh yeah, right, absolutely, I can see where everybody's feeling it.
Speaker 2 (05:49):
So But but Paul, here's the thing, because I was
actually thinking, because I knew that you would say something
like that.
Speaker 3 (05:53):
You know, I'm from Detroit. I went to college in Ohio.
But you know what, You've been here for thirty two years,
yours two oh six now as it gets and everybody's
things like, you know, I just want to see a
good game. I don't root for bull crap man.
Speaker 2 (06:04):
You can't stay in this town for that long and
not develop. I think some kind of affinity and loyalty
and passion for the teams that you cover. Your job
is better. My job's better when these teams win. But
you're telling me at the root of who you are,
not your soul. You don't want to see the Seahawks
win on a Sunday afternoon, or the Mariners win on
(06:24):
a Friday night, or the Huskies win on a Saturday.
Speaker 3 (06:26):
Come on, yeah, and when they go out and play
national powers in college football and in college basketball. You
want those guys to win for sure. Yeah. You know,
I was a huge, huge fan of the rain Man
and Gary Payton and Sean Camp and Peyton made me
love the NBA. So that's that's where it was. You know,
when I came from from Michigan and came out here,
those guys were high flying and George Carl was the
(06:48):
man that to me. To me because I wasn't here
for Lenny Wilkins of those guys, right, but that to
me was the golden ere of the Sonics. Was that
George Carl? You you left Detroit kind of right after
the Bad Boys era? Yeah, exactly.
Speaker 2 (07:00):
Okay, Yeah, So you know the NBA now versus the
NBA then, and a lot of people like to criticize
the NBA today. It's a three point shooting league. Nobody's
playing defense versus Bill Lambier beating the crap out of
everybody every single night, choking people, Rodman going bananas.
Speaker 3 (07:17):
It doesn't look as physical to me. I'll be honest
with you.
Speaker 2 (07:20):
I watch a little NBA, not as much as I
will when they come back, and not as much as
I did, but for people that are down on the
product and say it's much weaker than it was during
that era. What would you say to somebody who's about
to jump back on the wagon when when the team
comes back.
Speaker 3 (07:34):
Well, I think it was it was, like you said,
it was a different era. And you know, I was
there when Lambert was throwing punches and all those guys
and uh and and Rick Mahorn, and I mean, come on,
that was you know, they were just clobbering people down
the lane. And it's different now. But to me, you know,
I still like, I love watching Lebron James. I never
want the guy to retire because I like watching the Lakers.
(07:55):
I like watching the stars, and I want those stars
to come through town so we can go watch them,
you know, at Climate Pledge. And so I am a
bigger NBA fan now and I will be a healing one, yes,
because man, I just I love sports. I mean, I
love the fact that we can go to our jobs,
you and me and the rest of us in this
(08:15):
business that are fortunate to do what we do. And
I mean this last time I'm over at Mobile Park,
you know, it's just a it's just a day for
me to go to a Mariners game, you know, and
it's a day for me to run over to Climate
Pledge and watch the crack and it's like, it's so
cool what we do. And so people look at me, like,
why do you love the NBA? I say, dude, there's
a lot of stars in that league and they're fun
to watch, and I mean, you know, so, I just
(08:38):
I can't say that I don't like the NBA because
there's there's a lot of bitter people I'm around with
that two thousand and eight thing, and they won't let
it go. I'm sorry. I'm the guy who says I
still love the NBA. When they come back, I'm gonna
embrace them.
Speaker 2 (08:50):
Well, I mean, there's no doubt I'll embrace it. I
think you can be bitter and be ready to embrace them.
You know, I'm bitter as hell.
Speaker 3 (08:57):
I was just having lunch with a client today, my
friend from Belvy Rare Coins, and I was telling Natana
out there that I have not been to a Starbucks
in eighteen years.
Speaker 2 (09:05):
I just can't do it. It's my own personal protests.
Does it mean anything when it's all said and dumb?
But it makes me feel better.
Speaker 3 (09:11):
I know, man. But there's nothing wrong with that. There
really isn't. It cracks me up when I hear people
like you say that I'm not going to Starbucks, Like
how I's like, oh gee whiz exactly. Howard's like, don't
miss you? Well, how do you think it'll be perceived here?
I think when they do come back, oh man, they're
gonna they're gonna love it. I cannot tell you, And
I'm sure you get the same in your business. How
(09:32):
many people ask us when do you think it's going
to go down? And and when what's the year? When
are they gonna start playing again? People are dying for
this team to come back, this franchise to come back,
and what's your gut tell you on that? By I think,
what do you tell people? Well, I tell them. I
used to tell them twenty eight, you know, twenty twenty eight,
And then I started hearing they're more concerned about NBA
(09:52):
Europe than they are about about an expansion. So then
you're thinking twenty thirty. So but right now, I think
this summer they have those meetings in July, I think
that I think they'll steer it toward expansion more than
NBA Europe because I think but you know a lot
of those owners, they don't want to share their money,
you know, a lot you know. So uh, once you
get past that expansion fee, they all get a nice
(10:14):
big hit that then they got to share the pot
once that that wears off. So I think that I
think it's going to be announced. I really do believe
it'll be announced before this fall. I think they'll come
out of those meetings and say, but see, you know,
here's the other thing. Soft He is like, they're not
gonna come out and say, Seattle Vegas, you win. They're
gonna come out and say it's on the table. Now
(10:34):
here's eighteen cities who want an NBA team, and they're
all gonna get a chance to bid. So this is
gonna drag out a little bit.
Speaker 2 (10:40):
Yeah, I know, doubt well. Paul Sylvie from King five
as well, I'm sorry. Paul Slovie from Biff's Blue Ribbon
Barbecue Sauce is with us on the radio show. Gets
your look on meet market or a grocery store and
find some Biff's Blue Ribbon for your barbecue tonight.
Speaker 3 (10:53):
That's all of a reid. By the way, it just
hit me. NBA on NBC is coming back. Yeah, I know, NBC.
Yeah right, now fired up for people inside your office. Man,
we're in the sports department, we're super fired up. And
in our sales department. You should see they're sizzle reel.
It's ridiculous. It's got like NBA Olympics, super Bowl, you know,
(11:15):
like you can't go anywhere else to watch sports, that's right.
So it's pretty funny, like you see their sizzle reel. Like,
we do have quite a few things coming up, don't we.
I love it. Well, you guys got all that.
Speaker 2 (11:24):
We got Petros popaokas tomorrow by the way, at four
o'clock on the radio program, so get ready for that.
But Paul Sylvia again is with us in studio, and
Paul you mentioned being at T Mobile Park, and man,
it's just like last night's game was just so twenty
twenty four ish, Man, get this great performance by your starters.
Logan Gilbert hasn't pitching over a month and you can't
even get a damn run for the kid man, So
(11:46):
where's this going?
Speaker 1 (11:48):
You know?
Speaker 2 (11:48):
I thought this was going to be a year where
the numbers would maybe start to kind of balance out
a little bit, and for some guys like JP Crawford.
They are the guys that are not obviously, But where's
this whole thing going with the Potoh, with Wilson, with
this Julio cow led offense, and this Logan Kirby Bryce
Miller led pitching staff.
Speaker 3 (12:07):
Where's this thing? Hadding? Dude, you just mentioned all the
lot of the key parts on this team, those players,
And I'm a big believer in, you know, getting these
guys to play to their potential. And I don't know
who's going to do that for them. Is it Lou
Pennella that used to just, you know, get these guys
to play like he knows they can play. And I
know I'm dating myself there. But at the same time,
(12:30):
I'm not sure that they have the right manager. I'm
not sure they have the right GM. I'm not sure
they have the right president. You know, like at some
point somebody has to hold their feet to the fire
and say, you know, it's enough already.
Speaker 2 (12:41):
But we do do that, we I mean, and I
got tired of it, and you do it. It's the
same thing. It's the same yelling, screaming monologue. Every year,
for three or four times out of the year, I'm
going on the air everything sucks, I hate it, blah
blah blah, and then nothing changes. So when you say,
because people tell that to me, you better hold their
feet of the fire, Like, what does that mean you
put down and start banging on Stanton's wall.
Speaker 3 (13:01):
Well, at some point it does come. It comes down
to the owner. He's gonna have to make the changes.
And uh, you know, I will say this, and I'm
a big guy on accountability. I mean, I swear there
are so many people on this planet who never take
blame for anything. And I think that these players that
are getting paid good dough and they're young, but I
still love to see Crawford just shot up out of
(13:22):
nowhere all of a sudden, He's hitting the crap out
of the ball. But it's like, you know, where are they?
Where are these where are these guys? And when are
they going to perform? At some point? Some point, don't
you look at Julio and say, hey man, we gave
you two hundred and fifty million or whatever it's to
seventy and uhiz, I'm just saying criticized consistency to get
dragged on social media. No, he's an example of what
(13:46):
I'm saying, don't throw me under the bus. He's an
example of what I'm saying. It's like, it's like anybody
else in any professional sport. If you're writing the check
for these guys. At some point, and I asked Jerry
this two years ago, at some point, don't you have
to hold your players accountable and quit going out shopping
for guys? What's wrong with the guys you have and
the guys you're paying? Why are we always shopping for guys?
(14:08):
I mean, seriously, step up. We're paying you, and if
you're not good enough, get out. Yeah, that's what I'm
talking about. You should see your face light. Your face
is more red than a bottle of best blue Ribbon
barbecue sauce. And I'm talking the hot and spicy version,
and get yours Today's at your local Safeway Star.
Speaker 2 (14:25):
I'm with you one thousand percent. But the Julio thing
is interesting. I don't know how much time he spent
on social media. Not a lot, smart man. By the way,
I'm an idiot. I spend a lot of time on
social media, and so I see a lot of people
going after other people who are remotely critical to Julio,
and I think two truths can exist Julio can be
a great guy. He can be a really good player
(14:45):
who's also maybe falling short slightly of whatever expectations we
had for him. So I put a poll out last
week on social media since he signed his contract, Julio,
is he meeting expectations?
Speaker 3 (14:57):
Is he exceeding them? Or is he falling short? What
would you vote for Julio? I think that number one,
he's awful young, Like you know, we we And that's
why I give Julio a pass right now, because he
is so damn young. Agreed, and and and you know,
and I throw it to the cracking players too real quick,
like those guys are twenty one, twenty two years old,
Like let them season and let them learn the game.
(15:18):
Julio is super young. We forget. He's built like a man,
you know, but he's basically he's he's he's gotta he's
got to grow into this big league mentality. And I
think that I think he's right where I would expect
him to be. He's not gonna be a superstar at
that age. Yeah, you're doing where he's at now. I
think I am, because but I'm saying, what about the
(15:39):
other you know, fifteen guys. What about the other guys
on this team. They all have to come along together.
And I just think that that we're paying Julio a
ton of money, But that's more of an investment. That's
an investment in the years down the road. You didn't
pay the two seven or whatever it is for him
to come out and start busting the ball right away.
You're you're paying and you're investing in this guy to
(16:00):
carry this team for the next decade. Sure, so let's
let him have that chance. That's what I'm saying.
Speaker 2 (16:05):
Where Paul Sylviy's in studio with us for a few
more minutes. We got to hockey coming up five o'clock
Tonight's till the Cup Finals, Game six, Florida and Edmonton
from Florida, Panthers looking to wrap it up for the
second year in a row.
Speaker 3 (16:17):
Where do you see the Seahawks heading.
Speaker 2 (16:19):
You know, it's been kind of a I mean, there's
enthusiasm for Darnold, I think Cooper Cup.
Speaker 3 (16:24):
Yeah, a lot of changes.
Speaker 2 (16:25):
I mean, my god, it seems like Schneider's had every
opportunity to put his stamp on this football team. Jody
Allen has let him blow this thing to Kingdom. Come
get rid of the quarterback, get rid of the head coach,
get rid of the highest paid wide receiver you've got.
Now the pressure's on him. What do you see for
twenty twenty five for the Hawks.
Speaker 3 (16:42):
Maybe I'm in the minority here, but I like what
they did. First of all, I'm a huge, huge believer
in the head coach. I think that this guy could
sit in the film room with a clicker in his
hand for twenty four to seven watching film. He does
not want to be bothered with anything else. He wants
to study, study, study, and do the best put the
best team on the field as possible. Mike McDonald, I
think the moves were necessary because if you know, do
(17:04):
you want another mediocre season of nine to eight, No,
if you if you want a better season, you got
to make some massive moves. So I like. I like.
Maybe I'm in the minority. I like what they did.
I like the influx of talent. I like the the
exodus of some of the other guys. It was time
for a change. I think the favorite. The schedule is
very favorable. Some would call it soft, but the forty
(17:25):
nine ers have a very favorable schedule too, So I
like the schedule for the Seahawks, and I like what
they've done, and I love their head coach, and their
defense I think is going to be you know, I
don't want to swear too much on your show, but
I think it's going to be awesome. Yeah, so, I
really do. I think that defense is going to carry
this team. My only concern is running back. Somehow they
(17:46):
got to keep ken Walker and Sharbon a healthy Yeah, yeah,
no doubt.
Speaker 2 (17:49):
Well, Paul, tell you what you mentioned being in Detroit
with the Red Wings and the Pistons, and I'm with
you on the moves the Hawks have made. I mean,
again the same argument for Julio that hey, it doesn't
have to be black and white. It can be a
gray area for Gino, I think, and Gino was very
good for what they asked him to do replacing Russell.
I never thought he would be as effective as he was.
(18:11):
But there's a reason why the Pistons fired Rick Carlisle
after he won fifty games, because they got Larry Brown
and they won the NBA title. Right, So you're looking
to even improve on what was a pretty good situation,
but real quick on the crack, and I mean, you
grew up in a hockey town, maybe the biggest one
the country's got to offer in Detroit. What's keeping this
(18:31):
hockey team from taking that next tipe?
Speaker 3 (18:33):
You think, well, they had to find a right coach
and we're all hoping Lane Lambert is that guy. But
I think that the problem the thing with with with
hockey and everybody that follows the sport knows it you're
bringing You're drafting these guys as teenagers. It's an investment
in time. They're not going to start right away. They're
going to You got to go out and get spend
money on free agents. So they got a couple of
(18:54):
last free agency. This year, they have the money to spend.
They have draft capital. But let's let's not fool ourselves.
They're just draft high school guys that are going to
play in the juniors for a while. It's going to
take a while from them to get up here and
play well. So they've got to go out and get
the if they've got to spend the money correctly and
get some guys in here. I think they did a
nice job last year. They got to double down and
do that again this summer because they have the cash
(19:15):
to do it. Love it and you got to find yourself.
They've got their goalie. So I like this team. I
like where they're headed. I like that they weren't going
to settle for mediocre and they got a new coach.
But you got to go out and do some smart
shopping a free agency, because you cannot wait forever for
these nineteen and twenty year olds to be twenty four
and twenty five, no question.
Speaker 2 (19:34):
Well, speaking of smart shopping, you're not shopping for the
fourth of July. That for a transition. Biff's Blue Ribbon
Barbecue sauce.
Speaker 3 (19:40):
You can find this stuff everywhere, right, Yeah, most most
safeways have it, and then a lot of meat markets
have it, as you've mentioned. And listen if they don't
have it, here's what I like to say. This is
what the grocery store guys would say. If your store
doesn't carry it, you go ask the manager where is it?
And you tell that manager you want it on their shelves.
You hear me, Fred Wow fron Meyer, get after what
(20:03):
the hell you guys doing? For God's sakes? Well, we
love it.
Speaker 2 (20:06):
It's awesome stuff, man, and I think you're making a
mistake if you don't have it on your table.
Speaker 3 (20:11):
For the Fourth of July and whatever you got planned
this summer.
Speaker 2 (20:14):
So again, if you're at a local Safeway, Haygan meet Market,
whatever to come, a boys, a golden steer, be and E.
My favorites the Beginian des Moines because I live there
by the way, so I know they have it in stock.
Two flavors, including the hot and spicy. Go check out
Biff's Blue Ribbon barbecue sauce. And if you're confused as
to which one it is, just look for the bottle
(20:35):
that's got Paul Sylvie's face on it. It's that one
right there, because nobody else would put that guy's face
on barbecue sauce besides himself.
Speaker 3 (20:43):
You're the man.
Speaker 2 (20:43):
Great stuff, buddy, Thank you for having a great summer,
and we'll talk soon. Paler right, all right, Paul Sylvie
hit by the way, are.
Speaker 3 (20:49):
You working the night? Are you on the air tonight?
You are? All right? What time are you on tonight?
By the way, four forty five? The rest of the night.
There you go. You want to see the proprietor, the
proprietor and owner of Biff's Blue Ribbon on TV, that's
the time to tune in. Forget the other stuff. Just
tune in for him, all right. We're gonna break fun
with audio next baby on a busy Tuesday, and then
Jerry Brewer will join it four Hockey at five right
(21:10):
here on ninety three three kJ RFM
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