How To Grow Your Fitness Business

How To Grow Your Fitness Business

The best source of industry knowledge for fitness entrepreneurs and employees across the globe. Whether you are a personal trainer, corporate wellness company, gym owner or yoga teacher, we are here to provide you with the most up-to-date information and advice for your fitness business. You'll learn more about everything from marketing to growth and retention strategies and keeping your customers engaged. Each episode we are joined by a mix of expert speakers, from co-founders to coaches. Don't forget to subscribe!

Episodes

March 24, 2022 59 mins

'A Masterclass on Membership Sales with Alan Leach' 

-How to attract new members 

-A walkthrough of his ideal Membership sales process

-Setting your teams up for continuous success 

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Here's a link to Alan's bio 

- https://www.ihrsa.org/about/board/alan-leach/#His LinkedIn 

- https://www.linkedin.com/in/alanleachmarketing/?originalSubdomain=ie

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Are you interested in the trends shaping the fitness industry now and in the future?Here we speak with Mike Evans to uncover and delve into what we can expect to see as we emerge from the pandemic. Mike served in the British Army for 11 years. Since then, he has become an expert in the art of developing people, shifting cultures, and establishing movements to achieve common goals, missions, and visions. This includes working w...

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Are you a fitness entrepreneur looking to run engaging, successful Facebook ads? Then look no further - we have the ideal podcast for you!On this episode of FitNation we speak to Jono Petrohilos, the Co Founder and Director of Fitness Education Online. They are one of the world's largest providers of online education and professional development courses for Fitness Professionals, with over 15,000 Facebook members alone. What’s more...

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Attention all fitness entrepreneurs! This is not one to be missed. On this extra special episode we have fitness and media experts Kristen Crowley and Jill Bunny, founders of reFRAME Your Biz brand bootcamps, which were created to help fitness and wellness professionals build a brand that makes money. Sound good? Read on...

Kristen is a TV host, ex-news anchor and PR and Media coach and combined with Jill Bunny, certified Functiona...

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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

What you can expect from this session:

  • How to stay safe ...
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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

Whatever you're thinking, THINK BIGGER. Laura St John of Stron...

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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

This week we had double-trouble on the podcast! We were joined...

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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

This week we chatted to James Cotton, Franchise Development Di...

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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

This week we chatted to Tom Skyrme from Affinity Spaces, who c...

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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. 

Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

We spoke to Steffie Bryant from GymSales Software about ...

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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

We spoke to Tim Borys, CEO of FRESH! Wellness Group. He joined...

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Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardless. Virtuagym is a leading provider of fitness software. Click on the link to request a free demo: http://bit.ly/VirtuagymEN

GoCardless is on a mission to take the pain out of getting paid for businesses with recurring revenue. Discover them here: https://gocardless.com/

We spoke to Dr Paul Bedford, also known as the fitness industr...

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We spoke to David Minton, who is the founder and director of The Leisure Database Company, and a true legend within the industry. David's view is that fitness was a data poor industry and we'll discuss how that led to us being totally underprepared for the crisis that hit last year. Wel also chat about how important it will be for the nation to start thinking about exercise as a form of self care for life - notably because over 75%...

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Jamie Owens from Hussle, the world's first fitness marketplace, talks us through exactly how (and why) to work out your Customer Acquisition Cost (over 50% of gyms they surveyed didn't know theirs!) We also discuss how to choose the right marketing channels for your business and how fitness membership models are changing.

The Hussle platform targets customers who don’t currently engage with traditional gym memberships – those requi...

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This week our FitNation host, Alex Von Hagen, interviews the awesome Lindsey Rainwater. Lindsey is an experienced business advisor, executive coach and the founder of the Women in Fitness Association. This interview delves into how you can become the leader your fitness business deserves. There are tips on how to build your personal brand, optimising your behaviour towards responsibility and how to create a culture of success and t...

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James Lorey and Aaron McCulloch from Your Personal Training UK shared their insights on changing attitudes towards personal trainers and how not to get left behind in this tide of change. From personal trainer to virtual trainer, this webinar took us back to basics and then back up to speed about how to succeed in today’s dynamic fitness market.

Our weekly podcast is made possible by Virtuagym and GoCardless. Virtuagym and GoCardle...

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Jennifer Halsall-de Wit is no stranger to complex marketing strategies, and in this webinar, she intends to get straight to the core principles of fitness marketing. As the Chief Operating Officer at The Women in Fitness Association, former International Retention Manager for Basic-Fit, and Director of Personal Training at GoodLife Fitness, she’s got the right expertise to guide fitness marketers on their journey towards sustainabl...

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John Briggs has a bone to pick with gym owners who shirk from taking financial responsibility for their fitness business. And, as a gym owner, the founder and CEO at Incite Tax and Accounting, and author of Profit First for Microgyms, he has a thing or two to say on the matter.  In this week's podcast, John explains some of the biggest obstacles fitness business owners face when it comes to managing their cash flow. He educate...

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Want to learn how to effectively coach clients during these trying times and set up a future-proof personal coaching business? Have a listen to this week’s guest speaker, Carl Smith. Carl is the Founder of Concept Fitness Consultancy, and he has been advising thousands of fitness professionals for the past 25 years.  In this webinar, he focuses specifically on how personal trainers can set themselves up for long-term success. ...

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In this information-rich world, there is a special art when it comes to unpacking the intricacies of data. Our speaker this week, Ted Vickey, points out disruptive health technology as the future for fitness and explains how you can successfully master it.  Ted is the CEO and President of FitWell as well as a professor at Point Loma University who is an expert in the health technology market. His unique branch of study coupled...

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