Compute This 10-19-2025

Episode Transcript

Speaker 1 (00:01):
Shrock Innovations presents the midwest number one independent computer repair
company with service centers and Lincoln Omaha, a billion des
Moines and across the country via the Shrock Desk. This
is compute this.

Speaker 2 (00:16):
Good morning, and welcome in to compute this. My name
is Thor Schrock. I'm the owner of the Shrock Innovations
computer company. For better or for worse, for richer or
for poorer, in sickness and also in health.

Speaker 3 (00:29):
That's how it goes.

Speaker 2 (00:30):
You know, you start a business because you want a
golf all day.

Speaker 3 (00:34):
I don't even golf. I don't golf at all. I tried.

Speaker 4 (00:36):
I was about to say, you don't really golf or
have too many hobbies. I mean you have some. You
have your mustanes, you got your car, you got all
sorts of things that you like to work on. But
it's been quite the week for you. Quite quite the
week it was.

Speaker 3 (00:50):
It was eventful.

Speaker 2 (00:50):
So guys, we're gonna have an eventful show for you
today as well. We are live at facebook dot com
slash Shrock Innovations. You can watch the show there if
you like to watch your radio a little more interesting
than like staring at the radio on the counter. But
you can check that out over there Schrock Innovations dot com.
I am sporting the new lovely Kimberly created shrock gear today,
black on black, no white uniforms for the shrock crew.

Speaker 3 (01:13):
Who knows what goes wrong if you wear white uniforms? Oh?

Speaker 2 (01:16):
Crazy things can happen? Oh yeah, so crazy things like
windows ten dying?

Speaker 3 (01:20):
Right?

Speaker 2 (01:21):
Oh man, that happened on the fourteenth. Have you got
all the nasty grams on your screens yet telling you
about it? A lot of people are getting them and
a lot of people are coming into the service centers.
I begged him. We tried on the show. We said
it two weeks in a row.

Speaker 3 (01:34):
Don't wait numerous times over the months.

Speaker 2 (01:36):
Do not wait until the last minute, because you're going
to be epically hosed.

Speaker 3 (01:41):
Don't do that.

Speaker 2 (01:43):
So, yes, we were doing our level best to keep up.
We were geared up. We were ready to go. The
staff shows up morning of the fourteenth, pops into the
Lincoln Service Center and finds rain. Now, it did rain
on Tuesday, but typically you don't expect to find rain
inside the building, just outside the building. But in the

(02:04):
Lincoln Service Center at ten am on Tuesday, it was
it was let's say it was a severe thunderstorm warning
inside the building because apparently there was some kind of
domestic disturbance in one of the apartments above the service
center that resulted in a shattered toilet. Somebody got carted off,
somebody else just left. I don't know, but they allowed
that toilet to just keep spewing.

Speaker 3 (02:26):
Water all night long.

Speaker 2 (02:27):
Apparently, according to one of the one of the customers
that we know they're in the area, it started around
eleven o'clock at night and it went all night. The
entire floor of the apartments above one floor of the
apartments above the service center was flooded. The ceiling of
the Lincoln Service Center is made of concrete, so the
only place for water to get through is where the

(02:48):
pipes are at, and so where their pipes were at
with the bathroom area right and that wall there that
divides the front from the back. On the back side
of that wall, that's where we keep our customer pickups.
I mean, those are the computers that we have repaired,
that are done, that are ready for pickup. And we
fixed a lot of things on the thirteenth and called
a lot of customers come on in and get.

Speaker 3 (03:09):
Your gear good to go.

Speaker 2 (03:12):
And then on the fourteenth we come in to find
that wall not the water was weeping.

Speaker 3 (03:16):
Through the dry wall.

Speaker 2 (03:18):
It was so much water that the wall itself was
literally sweating. The paint separated from the drywall like a
piece of fabric and just sagged down the wall. I've
never seen anything like that before. I'm sure it happens
to other people, but I've never seen anything like that
in my life.

Speaker 3 (03:32):
You know, Wow, all the computers.

Speaker 2 (03:35):
In the pickup area, all those customer devices were completely soaked.

Speaker 3 (03:39):
So that was that was great.

Speaker 2 (03:41):
And so the staff comes in and they find this situation,
and you know, the landlord was amazing. They got a
remediation company on site, like darn near. I mean literally
within an hour, a BK Restoration was on site and
doing their magic. Unfortunately, when you're trying to dry out
drywall and do that kind of stuff, it takes like
a week. And so the Lincoln Service Center has been

(04:03):
shut down as a result. Now, because the Lincoln Service
Center was shut down, we were able to communicate, obviously
with customers that were in the service center. We were
able to to do that pretty easily. But while we
have the blowers, and they're we're walking in and you know,
they're stepping over the blowers and stepping over the you know,
walking past the uh the guys in the in the
athletic a T shirts that aren't so athletic, the drywall guys,

(04:26):
the plumbers, you know, and then they're like, nia, just.

Speaker 3 (04:28):
Walking right past and walking into the background. What's going
on here?

Speaker 2 (04:30):
I'm ready to drop off my computer and you guys
said a couple of days ago, I could drop it off.
And we're just like, oh my goodness, I'm so sorry,
you know, and you know, all the all the you know,
trying to get everybody on the same page. How long
are we going to be closed? We we don't know.
We have to talk to the remediation people and find
out what this is going to take. And he was like, yeah,
you're looking at Monday, best case scenario. So we are
hoping that tomorrow we'll be able to open the front

(04:53):
half of the Lincoln Service Center, uh for for basic business.
I did take a look at the cameras that we
have one in there right now, and yeah, the fans
are still stacked up in the middle. They're they're stacked
up at least they're not actively running on the front end,
but all the base trim is still pulled off the walls.
I don't think the bathroom has been reconstructed yet. We
had to tear out the entire bathroom down to studs.

(05:15):
It's a signal. It's like rebuilding the service center from
the studs out. It's going to require paint that obviously
hasn't been done yet. So there's we're we're hoping that
we can be minimally functional in Lincoln tomorrow. Now in
the middle of all this, you can imagine my staff,
you know. They we try to hire the best people,

(05:37):
you know, or at least we try to hire good people.

Speaker 3 (05:39):
You know.

Speaker 2 (05:40):
We can teach anyone to be a technician, We can
teach anyone to be a front desk, We can teach
anyone to do a lot of things. We can't really
teach you to be a good compassionate person. You know
that that doesn't really you either have that or you
don't have that.

Speaker 3 (05:52):
You either have the I don't know.

Speaker 2 (05:58):
The right word for it is, but you have the
right compassion, you have the right honor, you have, you
have the right you have you know what's right and
what's wrong.

Speaker 3 (06:04):
Empathy?

Speaker 2 (06:05):
Yeah, you have some empathy for people, and you know,
because we do try to hire people like that.

Speaker 3 (06:10):
The thought you're looking.

Speaker 2 (06:12):
So the first thing, when the guys walked in, they
grabbed all the computers in the pickup area and moved
them out of the pickup area. I mean, they were
already saturated with water, but they moved them, you know,
because why you know, so stop the damage kind of
thing first. Once they moved the computers out of the
pickup area, then it was okay, so here's the computers
with the work orders. And then the guys with the
fan blowers came in and the entire service center became

(06:34):
like a bitcoin mind tornado, and so paperwork got blown.

Speaker 3 (06:38):
All over the room, stuck to the walls like.

Speaker 2 (06:40):
So then customers showed up, So I just want to
see if my device was impacted, and we're like, we
don't even know where your device is at right now
in the service center, like it's in here somewhere, but
we have to match the paper work up with the devices.
Then we have to do a check to see if
your device got wet. And you know, so it was.
It was a little bit of a of a Charlie
Foxtrot there for a few days. So my poor staff
is looking at this and saying, you know, we had

(07:03):
a couple of guys that had already put in their notice.
They were moving on to other positions. You know, they
had you know, achieved certifications and degrees and they were
moving up into positions in their field, so they kind
of had expiration dates on their foreheads already. And they're like,
now you want me to deal with having to call
customers and tell them that they're priceless photos of their
dead relatives that you know, we did try to sell
them a backup drive while they were in here because

(07:23):
they didn't have a backup, and they of course declined
the backup and then something like this happens and it
destroys their hard drive, and now we have to call
them and tell them that all those pictures are gone.
I wish you would have backed them up, you know,
it's I don't want to make those calls. So we
had four members of our staff exit with no notice
over the situation.

Speaker 3 (07:43):
So that was fun.

Speaker 2 (07:45):
So we're okay, all right, so here, this is it
is what it is. We're moving forward. We're going, We're
going we're advancing. So then then the miracle starts happening.
So Parker and I get in there and we're cleaning
out the service, and we're doing our thing, you know,
make match paperwork, you know, getting things picked up, picking
up all the furniture that got wet, throwing it in
the dumpster, like you know, it's like cleaning it out essentially,

(08:06):
so we can get the new stuff in. And Parker
finally gets all the paperwork lined up with everything. He
announces on signal, all computers are accounted for, all paperwork
is accounted for. And guess what, not one single customer
in the pick up area was impacted. Now obviously, I'm

(08:28):
like you, what are you talking about? I saw that waterfall,
it's on video, Parker, what are you talking about? Every
device that was in the pickup area was a device
that a customer had brought in for like a free
hour of labor. And then when we quoted them what
it was going to cost to fix the computer, they said, okay,
it's not worth that. I don't want to fix it.
I'll just buy a new one. And so we called
these customers say, hey, your device did get wet. You know,

(08:50):
what do you want us to do here. Andy're like,
oh that device, I'm sorry, I meant to pick that
up last week. I already bought a new computer. I
don't need anything, so I guess you can just recycle
that one. And it was every single customer. Now, some
of the new computers that were in the pickup area,
their laptops that were in the pickup area, they dig
the boxes got saturated, they were falling apart, but the
computers themselves were inside bags inside the box, so the

(09:12):
computers were fine. They didn't even not a drop. It
was so literally we had no customers in the pickup
area impacted at all. It was if you're looking for
a miracle in a situation like that, that is a
miracle that you can have, you know, twenty or thirty
computers in a pickup area and have every single customer
being like, oh no, it's fine, Like what.

Speaker 3 (09:33):
Then, why did you bring it in?

Speaker 2 (09:34):
You know, what are we doing here? Oh my goodness.
So yeah, it was. It was an eventful week at Shock.
So as part of this, guys, all the phone traffic
from Lincoln has been redirected to the other service centers
and it has made all the other service centers a
little bit behind in their workload. I know des Moines
has a full bench right now. Omaha has a full
bench with a full bench underneath it and the start

(09:55):
of another bench going underneath that. The papilion is also
a full bench with new builds, trying to get computers
built free customers who have ordered them. So the staff
is working at breakneck speed. In fact, I'm going in.
There is no aftershock after the show today because I'm
going into the Omaha service center to do computer repair,
to basically try to move some of these machines out

(10:15):
the door so we can get these computers back to customers.
You know, because we shoot for a twenty four to
a forty eight hour turnaround, and right now we're quoting
seven to ten days, which is unacceptable to me. I
don't like it. The question is, well, what are you
going to do about it? You know, we're we're flexing
staff all over the place. We're dealing with water. You know,
the normal people that we would flex in, like the
ops manager for example, to deal with the situation. He's

(10:37):
dealing with Lincoln right now. So you know, what are
you gonna do? So I'm going to step in old man,
Shock's gonna get in there, fix fix computers, flex those skills.

Speaker 3 (10:46):
You know.

Speaker 2 (10:46):
I was in the Des Moines service center yesterday Friday
on Friday, and there was a computer on the bench
that was Windows XP embedded and it was from two
thousand and six. So the technician that was working on
it was were in two thousands. So the computer wasn't
older than he was. But let's just say he hasn't
had a whole lot of reps on Windows XP. Now,

(11:08):
for those of you listening, a lot of you remember
Windows XP fondly.

Speaker 3 (11:11):
You know.

Speaker 2 (11:13):
I worked on Windows XP quite a bit, and so,
oh it was. It was one of those moments where
you're like, he's like, I don't know what to do
with this one, and I'm like, step aside soon And
all of a sudden it's booting and he's like, how
did you do that? And I'm like VGA mode. He's
like what is VGA mode? And I'm like, it's a
super sucky mode of Windows that looks like garbage, but

(11:35):
it gets it to boot and now we can do stuff.
Let's go. So yeah, it was fun. So we're working
through all kinds of fun stuff in the service centers,
and I'll get to I'm sure I'm gonna as much
as I'll be able to impress the young'ins with my skills,
I'm gonna pick up some new skills from them. The
Omas Service Center is using a new cloning tool that
is very very nice, very nice that I'm very excited

(11:56):
to learn how to use. So there's there's a bunch
of learning opportunities to go on there. Zero two, five, five,
eight eleven ten is the number to join us on
the program today.

Speaker 3 (12:04):
If you are outside of the Omaha metro area.

Speaker 2 (12:07):
We will pick up the cost of your call if
you want to give us a call toll free that
number site shrouck Innovations dot com. Also make sure you
check out the specials page for a special one of
a kind computers. One of the reason we have so
many one of a kind computers right now is we order,
for example, a Galant, and we expect to receive galants,

(12:27):
but oh, they don't have any Galants the base models
for the Galants, so they just send us another computer
that's slightly better than a Galant. But it's not a Galant.
It's not the right chips, it's not the right spec
if customers bought a specific spec, we can't just change
the spec and say here you go. We can't do that,
but they're doing that to us, and so sometimes they

(12:48):
send us a computer that's like super valuable for way
less than we should have paid for it. So then
we keep those and we open box them or you know,
one of a kind them, or do whatever on the
on the specials page to sell them to you, we
discount the because we don't want them around, so we
discount them down and you know, kind of like we
got a good deal, so you get a good deal
kind of thing. And then of course there are other
open box items things like that that you'll find on

(13:09):
that page as well, opportunities to save a little bit
of money. Also, if you want to check out the
website coming up next week, you will start to see
the holiday special laptop and desktop on the website next week.
It is if they are available for purchase right now,
because a lot of people replacing computers for Windows ten
have asked for those, but they are available in the
service centers.

Speaker 3 (13:28):
We're still working on getting this.

Speaker 2 (13:28):
This this the official sale, the official holiday sale. We
get enough heat for starting it before Thanksgiving, like on
November first. We really didn't want to start it before Halloween,
you know, because it's like, oh, so, you know.

Speaker 3 (13:40):
We're not putting up Christmas trees yet. We're not doing
all that.

Speaker 2 (13:43):
But we do have the holiday catalogs in place, and
so we're gonna start getting those distributed to the service centers.
The display models are going up in this and the
units this year are absolutely amazing. I will tell you
the Holiday Special laptop is currently in extreme shortage right now.
We have what we have, and what we have is
forty units for the entire company, which is way not enough.

(14:06):
We usually do one hundred and fifty. So we always
sell out every year. I tell you guys this every year,
and every year we do. I think this year we
might sell out in October of the laptop. So I'm
desperately trying to source more units, but I'm not having
a whole lot of luck. And of course we just
printed all the catalogs. So maybe we have to change
the unit to a sixteen inch screen. That might be

(14:26):
something we have to do. I really don't want to
raise the price on it, but you know, we'll see
what we can do. You know, we sell them at costs.
So anything that costs us more, we have to raise
the price. You know where those were selling them at
a loss. So if you are interested in the holiday
special laptop, I hesitate to drive traffic to the service
centers right now.

Speaker 3 (14:43):
I really do.

Speaker 2 (14:43):
Guys we are working at When I tell you there
is nobody else in town, there is nobody else in
town there. I mean there are a few, you know,
single owner operator computer repair places. I don't mean to
say that there's nobody else in town that knows how
to fix a PC, but at the scale and the
level that we do it, like you know, like the
Geek Squad for example, they're not allowed to fix anything anymore.

(15:05):
So you take it into Geek Squad, They're like, we
can't fix that ticket to shock and they send it
across the street. You go to other computer repair shops
that maybe you've been to in the last decade, and
they say, sorry, we don't help consumers anymore. If you're
a consumer and you want help with this, you need
to go take it to Shrock. And so, especially in
the Omaha service center, all those West Omaha computer repair

(15:26):
companies that had such long, rich histories with customers twenty
thirty forty years of history with customers. They're not helping
consumers anymore, and they're referring everyone to us, which is
one of the reasons why we're so freaking busy right now,
which we love. This is if you're going to have
a problem as a business, I will take this over
water from the ceiling any day of the week. But

(15:49):
we weren't expecting it. So as a result, we are
posting lots of positions on Indeed, there are a lot
of positions, and not just in the Lincoln Service Center.
We have positions for front we have positions for senior technicians,
for lead technicians, we have positions for shock business field technicians.
We have never hired a shock business field technician called

(16:11):
off the street before. We always build them at shock
and transfer them into shock business. Well, we don't have
the bodies for that right now, so we're going to
have to hire somebody from another MSP service provider company.
So if you're looking to get in on the ground
floor of something that is growing over one hundred percent
year over year for three years in a row, this
is this is where you want to be. You don't

(16:32):
want to be at one of these great big MSPs
charging somebody two grand a month to do nothing for
their computers. Because that's not the future of the industry.
Shock is the future of the industry. You want to
be here, So if you want to check out those posits,
we're hiring a sales manager to build a sales team
for Shock business. So it's not just you know, tech work,
it's not just field work. We got we have some

(16:52):
management work here as available. Lead techs are managers. Sales
managers are managers. I want to congratulate Austin on being
promoted to Operateation's manager of Shock Business. Good stuff there,
you know, it's there are big things happening at Shrock.
And there was a something I recently heard and you know,
as Husker fans, we experienced this on Friday. You know,

(17:14):
you can look at everything on a piece of paper
and say, all the pieces are in place, and everything
should be going this way, yet for some reason, it's
going some other way. And when things are going right
and you get that momentum going, you can feel it right,
you can you can feel that you're just you're on
the cusp of another iteration. There's another there's a level

(17:36):
of there's a flywheel happening, and it's happening.

Speaker 3 (17:38):
You can just feel it happening.

Speaker 2 (17:41):
And of course on Friday we could feel the opposite
of that, where the flywheels are coming off the bus
kind of feeling, and you can feel that too right
at Shock. Right now, we are feeling the positive flywheel
of progress that is propelling this company forward and it's
going to make us better. We are hiring more front
end people so we can provide and better customer service.

(18:01):
We're going back to what worked in the past before COVID,
where award winning customer service. Now we never went a
I want to say we want going back, but you know,
you make changes because of the pandemic or from COVID,
and those changes save you some money, and it's really
hard to say, Okay, now we're going to go back
and spend this money that we really don't need to
spend because we just want to.

Speaker 3 (18:20):
Have better service.

Speaker 2 (18:22):
Guess what. That's what we're doing at Shrock. New look,
new uniforms, new catalogs. I mean, it is a flywheel
of progress and you can be a part of it.
Watch does Indeed postings coming up for show innovations. If
you're looking for a position in the IT industry, you
won't regret it for zero two, five, five, eight eleven
ten's number to join us. Coming up on the program today,

(18:44):
we're going to tell you exactly how to manage your
battery and your phone or your tablet. We get questions
about batteries all the time. Most of the time it's
for people like how do I charge my laptop battery? Well,
a lot of people now rely heavily on phones or
tablets or things like that. Did you know that there's
a proper and proper way to charge those batteries. With laptops,
we tell you it doesn't really matter. Just charge them
however you want to charge them. But with your tablets

(19:06):
and your phones, there are some things you can do
to increase the longevity of your battery. And let's be honest,
most people replace their portable devices not because they aren't
running the apps anymore or because they know they're too slow.
Most of the people replace those devices because the batteries
have lost their capacity to hold energy. So maintaining that

(19:27):
for a longer period of time means maybe you go
another year without buying a new phone. We're also going
to talk about Windows ten being dead And what kind
of separates Shocks computers? Why is it that Shrock has
sold out of computers and we're constantly building as fast
as we can and people keep coming for our stuff.

Speaker 3 (19:42):
Why is that? What's different?

Speaker 2 (19:44):
If you're running a Windows ten computer, you haven't bought
a computer in a decade, And let me tell you,
they they don't build them like they used to. We
do it Shrock, and that's what everybody's figuring out. So
we're going to talk about that a little bit on
the program as well. And then you know what, sometimes
you have those situations where everything around you seems to
be going wrong, Like you're in a Lincoln service center
that's full of water and you have to wear earbuds,

(20:05):
not because you're listening to something really great, but because
the noise from the fans is so intense that it's
gonna damage your hearing. So you're using them for like
ear pro it's a noise canceling. There we go, why'd
you say, Parker couldn't hear you? You know that kind
of thing. Well, in the middle of all that, some
good things happen, and I wanted to show I'm gonna
share those with you on the program as well, So

(20:25):
we're gonna take our first break a little bit late.
Went a little long there, but when we come back,
we're going to tell you all about the proper way
to maintain the batteries in your tablet and your phone
so that you can make sure your batteries last as
long as possible. Coming up next on Compute This.

Speaker 5 (20:39):
Computer problems usually don't just suddenly happen. Most failures usually
start out as small issues with few or no symptoms.
Over time, they grow into ear messages, blue screens, and
other problems that can be costly to fix. Rock Innovations
by annual preventative maintenance check up catches those small problems
now before they can the tasticize and come tomorrow's costly repairs.

(21:02):
During the maintenance check up, our experienced technicians perform up
to eight hours of tests, checks, automated repairs and optimizations
that keep your computer at peak efficiency while identifying potential
issues while you still have options about how to handle them.
When your computer gets its first check up, it can
see up to its twenty five percent performance improvement and

(21:22):
leaves our service center cleaned, sanitized, and running better than
the day you bought it. Just about every complex device
requires maintenance. Your computer is no different, especially considering the
valuable information that passes through it every day. If you
have not had your computer maintenance in the past six months,
you are overdue. Stop in or call any of our
service centers to arrange a free pickup to ensure your

(21:44):
computer continues to work for you.

Speaker 6 (21:47):
If you can dream it, Shock Interactives website developers can
make it happen. Refresh your website, automate sales and marketing,
and grow your business today with Shock Interactive.

Speaker 5 (21:58):
Have you noticed that almost every piece of test technology
seems to do its best to be disposable. Every day
people tosk their phones, tablets, and other electronic devices because
they can't be repaired. Manufacturers have engineered their products to
fail on a schedule so they can extract more money
out of your family budget automatically every year or so.

(22:18):
But what if it didn't have to be that way?
What if you could get the performance of today's fastest
computers with the expansion and upgrade options you used to enjoy.
You just described Shrucks modular desktop computers. Having the right
tool for the job is important, and Shock's modular desktop
pieces packed the performance and flexibility to handle your computing

(22:38):
needs from just checking the email to running a complex business.
Modular desktops are engineered to be easily repaired with widely
available industry standard parts. Every component is selected intentionally to
give you years of upgrade and repair options. It is
not uncommon for a short customer to be using the
same computer for a decade after they bought it. Modular

(22:59):
pieces are the most popular custom computers in the Midwest
or reason. When you are ready for your next computer,
stop in to check out the modular lifestyle or shop
online at Shrockinnovations dot com.

Speaker 6 (23:11):
Now you can configure and purchase laptops, desktops, tablets, and more.
All at the new Shrock Innovations dot com. Check out
our specials for one of a kind discounts and deals.

Speaker 3 (23:29):
All righty guys, welcome back into compute.

Speaker 5 (23:31):
This.

Speaker 2 (23:31):
My name's Thor Schrock. I'm the owner of these Shrock
Innovations Computer Company. For zero two five five eight eleven
for z yeah five five eight eleven ten. Why did
I think I was given the wrong numbers? There for
a second four zero two five five eleven ten, Or
you can call us toll free outside of the metro area.
Eight eight eight two five zero two zero nine one.
All right, So we talked a little bit about we're

(23:54):
coming up on the program here. We're going to talk
about Windows ten going bye bye and.

Speaker 3 (23:57):
What you should do about it.

Speaker 2 (23:59):
If you're if you're if you have a Windows ten
computer right now and it's popping up the messages on
the screen that support for Windows ten has ended. Every
day that goes by with that computer, you're becoming less
and less secure. So we're going to tell you exactly
what to do with that. But before we get to that,
many people they aren't so concerned about their Windows ten

(24:19):
dying because, you know, they maybe they use their phone
a lot. They're going to see if they can just
get by with a phone or just a tablet. And
you realize pretty quickly that doing things on a phone
or a tablet. Phones and tablets are great for consuming things.
So if you're going to watch YouTube videos, if you're
going to read things on the internet, if you're going
to check your email, they're great for those things. If

(24:40):
you need to compose a lot of email, they're not
so hot. Your meat stick stylist gets a little tired
after a while. It's your finger, you know, if you're
trying to edit videos, if you're trying to edit pictures,
if you're trying to do a lot of these things. Technically,
you can do a lot of that stuff on high
powered tablets. It's just not is easy and the capabilities

(25:02):
are not so great, so having a laptop or a
desktop to do those things becomes critical. That's why the
love of Kimberly is building one kick butt desktop today.
All the parts are in, We're going to start to
build today. She's gonna do it herself, and she wants
me to film her doing it, and she said this
could be kind of fun for our customers to watch,
and I was like.

Speaker 3 (25:21):
You sure want?

Speaker 2 (25:23):
Okay, No, she'll be fine. She'll be fine. And it's
like Legos for grown ups essentially, especially if you have
someone they're telling you what plug goes into what hole.

Speaker 3 (25:33):
So it works out pretty easy.

Speaker 2 (25:34):
But when you're relying on the laptops or when you're
relying excuse me, on tablets and phones and things like
that in place of that Windows ten computer, one of
the things that you don't think about is the battery
life on it and how to keep that battery healthy.
So that the device lasts as long as possible. One
of the reasons we stopped selling tablets at Shrock is
because there is nothing modular about a tablet. You cannot

(25:58):
we try, guys. We did everything we can to make
them modular where we could upgrade them, or we could
change them out, or we could you know, even change
out the operating systems on them to some point, and
there's just limits on what you can do. And so
you know, when you have a phone or a tablet,
you can expect it to last about five years maximum

(26:18):
before you are forced to replace it for security concerns
and things just stop working. Apps won't run on this
version of whatever Android or on this version of Apple iOS,
so you have to buy a new device. So everybody,
every five years you're gonna get forced into it. But
the question is if you want to make if you
want to be as frugal as possible, how do you
make that device last five years? Because the battery will

(26:40):
last eighteen to twenty four months before it noticeably starts degrading.
When I say noticeably, I mean you will notice that
your battery just doesn't last as long as you used to.
When you're watching a video and it drains really quick.
You know, my son had its phone for I think
three years, and it got to the point where he
couldn't get through six hours without his battery needing a
charge because you know, using his phone like a teenager,

(27:02):
and well it just wasn't responding anymore. So here are
some tips and tricks that you can use to make
sure that the batteries and your portable devices stay charged
appropriately for what you need.

Speaker 3 (27:13):
Them to do.

Speaker 2 (27:14):
Number one, new devices. Now I we're talking about flagship devices.
If you're getting an iPhone seventeen, if you're getting a
Samsung Galaxy S twenty five or or a Fold seven
or something like that, they have built in battery protection technology.
So none of these rules apply to you. You can
just charge it. If you have a modern, brand new
device iPhone sixteen, iPhone seventeen, something like that, you don't

(27:36):
have to worry about this. It's everybody else who has
the older devices that needs to worry about this kind
of battery charging.

Speaker 3 (27:42):
These tips and tricks.

Speaker 2 (27:43):
Okay, so I'll start with that caveat number one, and
this is a pretty easy no brainer. Never let your
device run to zero. You know, if have you ever
pushed your device to the point where it just turns
off like it says, okay, you're shutting down.

Speaker 3 (27:57):
Shut down.

Speaker 2 (27:59):
That means your battery is drained down so low that
that there's not enough energy to really make sure that
the tablet, the phone would be able to shut down properly.
So it's going to shut it down properly while.

Speaker 3 (28:09):
It knows it.

Speaker 2 (28:09):
Adds in, leave it at zero because whether the device
is on or off, you know, your battery is just
a chemical reaction inside your device. It's a controlled chemical reaction,
so those chemicals continue reacting even when the device is off.
So while the battery is not losing a charge nearly
as quickly when the device is off, it is losing
charge all the time. So if you have run it

(28:32):
to you know, to the point where it turns off,
maybe it only has half a percent or one percent
left a battery, and then you put it in storage
for two months, If that battery goes to absolute zero,
whether there is no juice left in the tank, it
will never recharge again. Your device is a brick, So
do not charge. Do not store it at zero percent.
Now likewise, don't do like I would do and charge

(28:54):
it to one hundred percent and then store it and
now it's ready and you're ready for me. Whenever I
get zero percent, as about one hundred percent must be great.

Speaker 3 (29:02):
Nope, that's the same thing.

Speaker 2 (29:03):
You charge it up to one hundred percent, store it
at one hundred pet The battery does not respond well
to that hassity to charge to one hundred future because
of one hundred percent for too long. So the optimal
place to have your battery from a charging and discharging
perspective is never let it get below twenty percent and
try not to charge it over eighty percent. Try to
keep it between twenty and eighty percent at all times.
If you want to be the battery Nazi in the house,

(29:25):
try to keep the devices between twenty and eighty percent
at all times. All right, we're going to take a
quick break. When we come back here. There's a couple
other tricks about making sure that your batteries last as
long as possible. We're going to cover those for you. Also, Jim,
you have an outdated computer, and we're going to tell
you how to transfer that information to a new machine
coming up next and compute this shock innovations.

Speaker 5 (29:46):
Solid state laptops are engineered locally for speed and reliability
you just can't get from the major national brands. Each
of our laptops starts off.

Speaker 3 (29:55):
With an a Zeus chassis.

Speaker 5 (29:57):
We remove the stock drives and memory and upgrade them
with higher performing components. This unlocks the full potential of
the laptop, making the unit up to twenty five percent faster.
This is why Shrock solid state laptops last so much
longer than the competition. If your laptop starts out twenty
five percent faster, that means over time, it doesn't slow

(30:17):
down nearly as fast.

Speaker 6 (30:19):
Drive Advisor is a free program from Shrock Innovations that
monitors your hard drives health and tells you if it's
going bad. Download it for free at driveadvisor dot com.

Speaker 5 (30:28):
When your computer has a warranty and you have a problem,
don't call the manufacturers for help, call Shrock Innovations. Shock
will contact HP, Dell, a Zeus, Samsung, or any other
manufacturer to arrange a warranty repair at no cost to you.
We know how these companies work. We know the loopholes
and the tricks to get your system repaired under warranty

(30:50):
as quickly as possible. Even so, manufacturers can take up
to twenty one days to fix your computer. We'll give
you the option of a fast local repair in one
of our service or provide you with a loner laptop
to use while you wait. We can even back up
your data before we ship your computer, just in case.
The warranty fix includes a hard drive white. Shrock tests

(31:11):
your computer when it comes back from repair to ensure
the problem was solved properly and all of your hardware
works like new. There's a reason Shrock Innovations has consistently
voted the best in town. Whenever you need help, wherever
you need it, Shrock Innovations makes your computer work for you.

Speaker 3 (31:35):
Thank you, Thank you very much.

Speaker 2 (31:37):
The Omaha snaps everybody. No, I don't know who's always
knew I had talent. I don't know who's snapping there,
but they're very good at it. All right, welcome back
into compute this. My name is Thora Schrock. I'm the
owner of the Shock Innovations computer company. We have four locations,
three and a third locations to help you.

Speaker 3 (31:54):
Out laughing tears, laughing tears when.

Speaker 2 (32:00):
Your computer is having problems. We've of course got the
original location in Lincoln. That's hobbled right now. But we're
gonna be breathing new life into it here any hour now.
At just south of fifteenth and Pine Lake Road in Lincoln, Nebraska.
In Omaha one hundred and sixty eighth in Burke Street,
across the street from the Village Point Mall, in Papilion
eighty fourth and Highway three seventy that's inside the Midlands

(32:23):
Place shopping center. And in West des Moines, Iowa, ninety
five hundred University Avenue. I had not been to the
Des Moines Service Center probably, I don't know, six months,
like it had been a little while. And I have
to tell you, Evan's doing a great job there making
sure that that place looks good. They had a TV
that's acting up on them. I gotta fix that. We're
gonna get a new TV in there. But you know,
the shop looked clean, it looked good, it looked busy.

(32:44):
It was it was just great. And then the number
of business is springing up all over West de Moines.
It's insane. My wife thought she missed the turn to
get onto University Avenue, and I'm like, it's not that
you missed the turn, it's just all this stuff is
new sooks completely different than the last time we were here.
You know, this is insanity, So it was it was

(33:05):
just a fun trip to go see the crew down
there in Western mooin Ine, Iowa. So touching on the
final couple points on this battery maintaans if you have
a mobile device, you want to make sure this battery
lasts as long as possible. So we talked about the basics.
Don't run it to zero, don't run it, don't leave
it at one hundred percent in storage, don't store it
at zero percent. Try to keep it somewhere between twenty

(33:26):
percent and eighty percent in storage. That those are your
optimal charging areas now. Of course, like I mentioned, if
you have a newer Apple device or a newer Android device,
there are battery management technologies built into the device that
you can charge it however you want to charge it.
In fact, sometimes when the phone shows you one hundred
percent charged, it's actually only eighty percent charged, but it's

(33:48):
telling you it's one hundred percent charge because it's not
going to charge it anymore to maintain the life of
the battery. So there's a lot of little tricks that
the new phones and the new tablets do to kind
of make sure your batteries don't act get pooped out.
But on the older devices you have to do this
stuff manually. So one of the other biggies is if
you're going to charge your device, you want to charge

(34:08):
it to one hundred percent, like I do. I charge
my mind to one hundred percent. Then take it off
the charger. Do not leave your device on the charger
allowing it to continue to trickle charge at one hundred percent,
because it holds that battery at that one hundred percent mark,
which we've already discussed is not great for the health
of the battery. So if your device hits one hundred percent,
take it off the charger, which is something I have
a problem with.

Speaker 4 (34:29):
You know, I.

Speaker 2 (34:31):
Perpetually have my device on the charger, so it's like, yeah,
I am the battery Nazi in my house. I'm like, oh,
there's a loose device that I've got to put on
the charger. You know, get that thing charged up so
the you know the kid who someone will thank me
for that later, someone will where's that backup battery? That
thing's down to thirty percent, Get that charge back up
to one hundred. Someone will appreciate that later. So there
you go, guys. That that's some of the ways that

(34:52):
you can make your phones and your tablets actually have
their batteries last a little bit longer, so that maybe
you can get an extra six months or a year
out of that device before you have to buy your
next big flagship device.

Speaker 3 (35:03):
Four zero, two, five, five.

Speaker 2 (35:04):
Eight eleven ten. Jim, Welcome to the program. How can
I help you today on compute this?

Speaker 3 (35:10):
Hello, Hello Jim? What can I do for you today?

Speaker 6 (35:13):
Oh?

Speaker 3 (35:14):
I'm sorry, Tim, Jill.

Speaker 6 (35:17):
So, I've got an old desktop computer and.

Speaker 1 (35:20):
Of course it's it's an old windowstand. Okay, I'm getting
all my messages, so I'm looking at getting a new
desktop and I'm to the start of shop.

Speaker 3 (35:28):
Yeah, but my big thing is how do I get
everything transferred over all my old my favorites and my passwords,
all that great question.

Speaker 2 (35:36):
So it was it was kind of a funny. I
mentioned I had a conversation with a gentleman in the
Lincoln Service center who came in and stepped over all
the fans and everything, and he, uh, he was looking
for a computer and he needed something really basic. He
was running deer cameras at his deer hunting lodge. So
you he did not want anything that was expensive at all,
and unfortunately, we don't sell like three hundred dollars acers

(35:58):
at Shrock, So that's a Walmart if you went to Walmart.
So we actually sent him to Walmart because that's what
he wanted to buy and we don't sell that, so
you know, go to Walmart and get that. But then
he's like, well, how about moving all my stuff? Like
what happens then? So it doesn't matter where you buy
your computer, whether you get it at a box store,
whether you get it from us. We can transfer all
the information from your old computer to your new computer. Now,

(36:19):
there's two different types of data transfers that we offer.
The first one is called a basic data transfer, and
that's where we move your files, your your saved, your favorites,
your pictures, your documents, your settings, your wallpapers, all that
stuff gets moved over. That's the basic data transfer. The
only things that doesn't get moved in a basic data

(36:42):
transfer are the actual programs. So if you had quick Books,
for example, you will get all your company files moved
in a basic data transfer, but you will need to
reinstall your quick books application after the transfer is done
in order to open your company file, or if you
had word documents after the transfer, you'll have to install
your micro Soft Office to open the documents. Now, the

(37:02):
trick that we have here is some people who have
Windows ten computers have long since lost any disks or
codes or whatever they might have had to install those programs.
So we have a second service called the Advanced Data Transfer.
The Advanced Data Transfer moves programs, applications, all those things
over as well, so that you basically get a computer.

(37:24):
When you get it back, it works essentially the same
as it did before. So whether you buy your computer
from Shock or you buy it from somewhere else, we
can do these either data transfer option for you. Okay,
all right, well, hey, thank you for the call, Tim,
I really appreciate it. And right now you are a
dead ringer for getting twenty five bucks off that data transfer.

(37:44):
If you feel like you want to take that away
from Tim, if you're that kind of person, give us
a call four zero two five five eight eleven ten.
We want to hear from you, you scumbags. No eight
eight eight two five zero two zero now one, we'll
pay to hear from you. You mean mean people, taking
it away from Tim. Tiny Tim, you're gonna take it
away from him. I don't know if he's really tiny,

(38:05):
he could be a really big guy. Maybe they call
him tiny. It's one of those ironic nicknames, you know.
So that. But this is a great segue. Windows ten
is dying, guys, and well, it's dead. It's dead, Jim.
We were gonna have funeral music and do the whole bit.
But then you know, we had a service center die
at the same time, and we're like, Okay, not so
funny anymore. People are getting these messages on their screens

(38:29):
about Windows not being safe for secure anymore, that you
need to buy a new computer or upgrade to Windows eleven.
And people are trying now to upgrade the Windows eleven
finding they can't do it. Maybe you didn't realize you
had Windows ten before, and now you guse. Some people say,
I don't know if I have ten or eleven. Now
you know, if you're getting nasty grams on your screen
telling you that your computer is no longer secure, you've
got Windows ten. So if that's the case, if that's

(38:52):
the boat that you're in, If you're not, we can
get computers for you. What's ending up happening. Is that
what you All the computers in the middle are getting
purchased quickly. So you have all the junkie computers, you're
three hundred dollars acers at Walmart. They're still available. They'll
last year for brought a year before you replace it
because they're going to break physically. They're going to actually

(39:13):
break because they're made of plastic.

Speaker 3 (39:14):
They're going to break.

Speaker 2 (39:17):
On the other end, we have the high end computers,
your holiday special laptops, your galants, things like that. Those
are we're a little bit behind on galants, actually I
think about it, but they've been selling not as quickly
as everything in the middle. The intrepids and the mid
range computers. Everyone's like, you know, the Goldilocks, you know,
they're like, it's right in the middle.

Speaker 3 (39:36):
It's just right. I want that one.

Speaker 2 (39:38):
And at one point I think I had to order
the twenty or thirty computers just to deal with what
we had sold in a few days of Intrepids. So
a lot of Intrepids being sold, so a lot of
the computers in the mid range are sold out or
at shock for example, if we are sold out, we
know we're getting more, so we just put your name
in line. Basically, when we get it in, we take
care of it. And it might be a week, but

(40:00):
we'll get you taken care of. But if you go
to the box stores, everything in the mid range is gone.
It's the only thing left is gaming laptops on one end,
like you know, two thousand dollars computers on one side,
and on the other side you got three hundred dollars
computers at Walmart. That's really all that's left. Because so
many people were impacted by this. So what is going on.
Windows ten is dying. It's dead because Microsoft has said

(40:22):
it is now end of life. Microsoft can't support operating
systems forever. You paid for it one time ten years ago.
Microsoft hasn't gotten a nickel from you since then, and
they've just been providing updates and security and everything else
going forward for a decade. They've got to draw the
line somewhere. This is where they've drawn the line. So, unfortunately,
you either have to upgrade to Windows eleven, which some

(40:43):
computers can do and some people just chose not to.
If you can upgrade to Windows eleven, that's definitely an option. Sometimes.
For example, if you have a Shrock built computer, which
is really hilarious that now we see Shock built computers
coming into the service center that were built before some
of our employees were born. It's kind of funny. Uh,
you've been using this computer for twenty years and be like, yeah, you.

Speaker 3 (41:05):
Guys upgraded it twice.

Speaker 2 (41:06):
We're gonna do it again, Like, okay, core upgrade, here
we go. And so we can do core upgrades on
computers that are custom built things that the modular computers
that we build are so upgradeable that we can replace
the guts of the computer with new guts and then
upgrade those guts to Windows eleven. And then you get
to keep everything the way it is. Get you have
to repurchase all the hardware that still works. You can

(41:27):
throw an extended warranty on it. It's refundable, so if you
don't use it, you get your money back, and it's
like a brand new computer, and it's you know, two
thirds the you know the price of a new computer,
you save thirty three percent. Basically it works out really well.
Or of course there's new computers now at Shruck, we
do things a little bit differently with our computers our laptops.
We only sell laptops that have replaceable memory and replaceable

(41:50):
hard drives, and it's getting harder and harder to do
every year because almost everything is coming chip on board now.
Where you use how much storage did you want? That's
what you have to buy. This is kind of like
the macworld. You have to buy that much storage the
day you buy the computer because you can never upgrade
it later. So even if you don't need it today,
you better buy what you think you might need five
years from now, because you never know. And so of

(42:12):
course the storage upgrades are ridiculously expensive, five six, seven,
eight hundred dollars for a you know, double the size
of the hard drive kind of thing. Same thing with memory,
it's all part of the motherboard. Well at Shruck it's
all replaceable. So when you buy a computer from US,
you can buy the technology that meets your needs today
and as your needs change over time, which they always do.
Think back, somebody said, at some point in your life

(42:34):
told you you'll never need more than what sixteen megabytes
of memory megabytes. Now you need sixteen gigabytes. You need
a thousand times more memory than you needed fifteen years ago.
Windows XP ran on one gigabyte of memory. Now if
you don't have sixteen. If you don't have eight in

(42:54):
your computer, Windows eleven runs like a dog. Sixteen is
optimal thirty two if you really want to have a
nice experience. So I mean, we can do that with
our computers at Shrock because they're upgradeable. And so maybe
you buy what you need today and then if down
the road in the future you say I wish I
would have done this, that or the other, Well you
don't have to wish. You can just come in and
have us change it. And we'll change it when you
come in for your maintenance checkups when we say, hey,

(43:16):
your hard drive's getting full. It's gonna fail soon if
you keep this up, we need to double the size
of the hard drive.

Speaker 3 (43:20):
Let's go.

Speaker 2 (43:21):
You can do that. Had a customer in the Lincoln
service center who stepped over all the fans who came
in to check on his computer. He was really disappointed
that his computer didn't get rained on. He wanted a
brand new computer and so, and he knew we would
take care of him if it did get rained on.
He was like, man, mine was on the clean side
of the room.

Speaker 3 (43:37):
That's a bummer. He was like, you know, was it though?
Was it on the clean side of the room. Yes,
it was.

Speaker 2 (43:45):
We can't do that, so so yeah, I mean he
doubled the size of his hard drive because he needed
to make a bigger hard drive to make the computer
work the way he wanted to do. And we can
do that with our computers at Shrock because they're built
for upgradeability. They're built to be changed, they're built to
grow with you. The stuff you're buying the box store
is not guys, it's a fire and forget missile that
you're gonna buy for eighteen to twenty four months. Those

(44:06):
of you who have purchased Windows or Windows ten computers,
you have not bought a computer in a decade. And
I'm telling you the rules have changed. So imagine if
you brought back Tom Osborne, Frank Solicher, you know, something
like that to coach the Huskers. Of course, everything would
be perfect overnight. Right, Nope, because the game has changed.

(44:29):
You can't have a walk on program anymore where you
grow kids like corn and then put them on the
starting lineup. Yeah they can still do that, but now
you have the nil and the portal and everything else,
and that the game has changed. The rules have changed.
And the same thing is true with your technology. The
rules have all changed since the last time you bought
a computer, and if you try to buy a computer
the same way you bought your last one, you're gonna

(44:51):
get screwed. And I don't mean to use foul language
on a Sunday morning or Saturday afternoon, depending on when
you hear this, but you're not going to be happy
with the outcome of your purchase if you try to
buy it like you used to. So let people who
understand what's going on. You know, if you have a
great deal that you want to buy and it's not
a short computer, did you know that you can bring

(45:13):
those specs into the service center or send us an
email with those specs, and we will tell you if
it's a good deal. We will literally tell you buy
that computer or don't buy that computer. And here's why.
Maybe you buy one from us, maybe you don't. That's fine.
We're not going to shame you out anything. We'll transfer
your data for you if you buy it from somewhere else,
we don't care. But we'll tell you if you're getting
in trouble. So if you're going to buy a new

(45:34):
computer and you want to run it past somebody who
knows what they're looking at instead of like cousin ed.
You know, you can run it past us and we'll
tell you if it's good or not. We just ask
you to be a little patient if you're emailing Omaha.
All right, going to take our final break of the program. Guys,
when we come back in all the chaos and the
water falling from the ceiling and the staff saying I
don't want to deal with that, and everything else happening

(45:54):
in the Lincoln Service Center this week, just when we
were at our lowest moment, a customer came in and
made it all better.

Speaker 3 (46:02):
And I'm going to tell you that story coming up
next on Compute this.

Speaker 5 (46:06):
Everyone has experienced some form of data loss or know
someone who has. It's unfortunate, but sometimes the technology we
rely on simply fails. And the last question you want
to hear at that time is you have a backup?
Right when you're a hard drive, memory card, backup drive,
or flash drive fails, you turn to the data recovery
experts at Shrock Innovations to get those pictures, songs, and

(46:28):
memories back. You know, not all data recovery companies are
the same. Having the right tools and knowledge to get
the job done right on the first attempt makes all
the difference between a successful recovery and the permanent loss
of your important data. Sometimes you only get one shot
at a successful recovery. That's why Shrock has invested in
top of the line recovery imagers, a Class one hundred

(46:51):
clean environment, over ten thousand dollor components, and a staff
of recovery engineers that are the best in the business.
Shrock has a ninety six percent recovery rate getting data
back from failed devices. When the unthinkable happens and you
need your data back, turn to the experts at Shrock
Innovations for professional and affordable data recovery services.

Speaker 6 (47:12):
Shrock Innovations Data Recovery Labs saves the data the other
guys can't. The next time your hard drive, camera card,
or flash drive fails, let Shrock get your data back.

Speaker 5 (47:22):
Laptops are subjected to some of the most stressful computing
situations imaginable. They get dropped, stepped on, flap shut and
pushed until the battery dies. Sometimes your laptop works hard
for you, so when it has a problem, take it
to the laptop experts at Shrock Innovations. Shrock has four
convenience service centers in Nebraska and Iowa with more than

(47:43):
one hundred total bench spots to get your technology up
and running again. Shrock has the largest supply of replacement
components in stock and we fix more laptops than any
other nearby repair center. Why wait weeks to get your
computer fixed when Shrock can diagnose the problem, provide you
with a friendly and accurate estimate, and fix it usually
in two days or less. Remember, if you have never

(48:04):
been into our service centers before, new customers get their
first hour of labor free. So the next time your
laptop screen gets cracked, the keys pop off your keyboard,
or your two year old decides a glass of milk
is exactly what your laptop needs to cool off. Take
it to Shock and let your local laptop repair experts
get it back in top shape again.

Speaker 6 (48:24):
Update all of your third party apps on your computer
with secure Updator. It keeps all your apps running smoothly
and helps block viruses. Download it for free today at
secure updater dot com.

Speaker 2 (48:41):
All righty, folks, final segment of the program. Thanks for
sticking with us today. I appreciate you being here. I
appreciate you being customers. I appreciate you contributing to the program.
You know, with Without you, guys, we wouldn't have a company.
And there are so many businesses out there that lose
side of that, you know, all the you know, go
will go kind of stuff, all the businesses that are like,
we're gonna do this, Cracker Barrel changing the logo, which

(49:06):
on one hand, I'm like, are you guys really that
upset about Cracker Barrel changing their logo? Like now, I mean,
if they're their food hasn't been good for like five years,
like since the pandemic. And we went to Cracker Barrel
the other day and it was like, this is awful,
like the villain this makes village in look good. Like
this is bad, Like how do you screw up pancakes?

(49:27):
Like I can even make pancakes. In fact, I'm known
for my pancakes. But sometimes I even put protein powder
in them and people still like them. I Mean, it's
like it's crazy, right, protein pancakes good stuff. But uh boy,
you know, when you're a business and you lose sight
of the fact that you're there to help people, that
you're there to serve other people. They're not there to

(49:50):
serve you. They're not there to do you the pleasure
of coming into your business and telling you that you're
doing a good job because they owe it.

Speaker 3 (49:57):
To you that that's not what it is.

Speaker 2 (50:01):
And in moments like what we've had this week, it
can be super stressful, and you know, customers get a
little get a little heated, understandably, so especially customers who
were told at the beginning of the week perhaps their
computer would be done in a few days in Omaha,
and then after the events of the week, it made
everything run slower. So now we're looking at double that

(50:21):
time and people are understandably, you told me something different,
and we're like, well it's changed, so you know, we're
doing our So that's why the owner of the company
is going to go in and work the bench today
just like a junior technician, because that's probably where my
skills are at these days compared to these guys. But
you know, hey, I'm gonna go in there. I'm gonna
do my part.

Speaker 3 (50:39):
I can. I can, I can do basic testing. I can.

Speaker 2 (50:42):
I can be a positive force in the things that
I can be a positive force and it I can
help improve the experience for my customers, and I can
look at our HR person and say, we need to
hire more people, and we need to hire we need
to layer these people so we're not priced for perfection,
because everything about COVID was pricing everything for absolute p
If anything goes wrong, you're behind the eight ball.

Speaker 3 (51:03):
We don't want to be that anymore.

Speaker 2 (51:05):
We want to be to the point where if somebody
calls in sick, we've got coverage. We want to we
want to be the company that is smooth and stable
and just just knocking it out of the park day
in and day out, because it's our job and not
just meeting expectations but exceeding them, destroying expectations, making people say,

(51:26):
holy cow, that's how a business should be run. And
so these thoughts are rolling through my head as we're
you know, throwing furniture in the dumpster and Lincoln, Yeah,
walking past customers who are trying to bring computers in
and getting upset because you know, I was told you'd
be open today, Well two days ago. We didn't know
when we'd be open, so we said we were hoping

(51:46):
for two days. But you know, Facebook dot Com, slash
Rock Innovations, given the updates coming.

Speaker 3 (51:53):
Oh so sorry.

Speaker 2 (51:54):
She got back in her car, she didn't say Boodham
and she just drove away. And it's got to be
really frustrating for that person. And I felt terrible in
that moment because I feel like we let that. It
was completely out of our control. But what could we
have done better? How could we have communicated better? What
could what can we do better? And if you stop
asking yourself that question, that's when your business starts to fail.

(52:16):
So here we are in the service center. The guy
comes in looking for a computer for his deer cam thing.
We don't have anything to sell him. I mean, I
was like, I got some I got some some open
box water damage computers I could sell you for your
deer cam.

Speaker 3 (52:30):
He's like, no, no, thank you. I'm like, yeah, I
wouldn't sell those. I was just joking.

Speaker 2 (52:33):
But anyway, So at the conclusion of our conversation, he goes, well,
you know, I can't believe with everything going on in here,
that you guys took the time to like talk to
me about a new computer. You have such bigger, more
important things going on than my computer needs right now.
And I'm just like, I was set back. I was like,
you're the whole reason that we're doing any of this.

(52:55):
You are the reason we're here. You're the reason that
I get out of bed in the morning. Literally, that
sounds kind of creepy when you tell another man that,
But you know what, Come on, Bill, you know what
I'm saying.

Speaker 3 (53:06):
You know, yes, I know what you're saying. Still, Bill,
you're the reason I get out of bed in the morning.
I just need to tell you that. Can I get
a raise? Let me, let me, let me talk to Scott.
I'm sure we can work something anyway. This is due.
Just don't leave. Don't all leave it once, all right?

Speaker 2 (53:22):
So this guy brings in a giant bag of these
like it's not just a bag of chocolates, back of
Hershey's Nuggets, the big thing. It's like a thirty dollars
back of chocolate. And he gives it to us. He goes,
you guys need this more than I do. And it
was just one of those moments. So I was just
just taking it back. Thank you for being amazing customers,
and thank you Tim for your call. You've got yourself
a twenty five dollars Shock gift card and we'll see

(53:44):
you all again next week for compute this