Compute This 5-4-2025

Episode Transcript

Speaker 1 (00:01):
Shrock Innovations presents the midwest number one independent computer repair
company with service centers and Lincoln, Omaha, Papillion, Des Moines
and across the country via the Shrock Desk. This is
Compute This.

Speaker 2 (00:16):
Good morning, folks, and welcome in to compute this. My
name is Thor Schrock. I'm the owner of the Shrock
Innovations computer company. If you'd like to join us this
morning on the program for zero two, five, five, eight
eleven ten is the number to join us. And as
we do every week, we'll be drawing one name at
the end of the program to win a twenty five
dollars Shrock Innovations gift certificate good for anything your heart
desires over at the service center. And a lot of

(00:39):
you major desires extremely visible. Last month, I mean, my goodness,
the month of April was absolutely record setting, insane over
at Shrock. A lot of it, A lot of it
was people front running expected price increases on tariffs on
electronic items. The exemption for the tariff on electronics is

(00:59):
set to expire here in a few days, and we
would expect to see prices for imported electronics to significantly
increase after that time. So a lot of people were
buying laptops, buying you know, minis buying desktops, getting what
they need for their company, getting everything going. Even some
companies that we talk to who are shock business customers,

(01:19):
you know, we said, hey, it's the ultimate upgrade. You've
got old computers, you can trade them in. You can
get a huge discount. You can actually get a discount
off of normal prices right now. Next month you may
be paying thirty percent more than you were the previous month.
So we just don't know yet. We just have no
way of knowing at this point. And everyone's like, oh,

(01:40):
we got to We don't know what's going to happen
in our business either, so we got to be pretty
pretty restrictive with what we're spending. And and it's like
it doesn't change the math. I mean, it's you can
save money if you do it now. You can spend
more money if you do it later. I mean, even
if the price is stay the same, you'll spend more
money if you do it later. So why wouldn't you
do it now? But you know, everybody's got their own

(02:00):
challenges and motivations that they're facing in this ever changing environment.
You know, one of the things that you know, I
talk to a lot of business owners. When you know,
small business owners are disproportionately affected by tariffs, And it
seems kind of weird when you say it that way,
but when you think about you know, for example, my
wife buys a lot of my daughter's clothes from a

(02:21):
from a lady who owns a boutique in Elcoort, Nebraska.
She's she's been ordering dresses and things from her for
years before she even opened a retail location. And now
she's got a small storefront, she's really growing. It's it's
you know, becoming a full fledged business and she's actually
generating you know, a lot of revenue and a lot
of income, and now all of a sudden, the cost

(02:41):
of her dress is she has no idea what's going
to happen. She doesn't know if they're going to be
double the cost or you know, triple the cost, or
or what's going to happen. So yeah, it's there's a
lot of uncertainty there. And so it's like it leaves
business owners, you know, like me and other small business
owners kind of you know, trying to cover all of
our bases at one time and identify the areas that
are the highest risk. And you know, I'm not going

(03:01):
to bore you during a computer show with all the
geopolitical stuff you know involved in all this going back
and forth. But from what I am seeing and what
I am reading, the biggest areas of stress that you're
going to have is anything coming out of China. That's
just literally what it comes down to. Stuff from other places,
it's going to get figured out pretty quick. But the
stuff that's coming out of China that is not going

(03:22):
to get figured out in a month, two months, three months,
a year. And if it does get figured out in
a month, two month, three months, or a year, it's
going to be figured out at a fifty percent tariff
instead of one hundred and forty five percent tariff. So yeah,
it's it is what it is. So if you missed
last week's show, we did go into a little bit
of the tariff stuff, into the nitty gritty, a little
of geopolitically what's going on. Some of it's pretty fascinating.
We went really deep into it during the Aftershock last week.

(03:45):
Both of those videos are available on our website at
Shrockinnovations dot com. Just click on radio show and you
can you know all the previous week's shows and videos
everything else that's there for you. Quick program note, we
are not live on Facebook this morning. If you're looking
for the program on Facebook and you can't find it,
we haven't been censored. We haven't. We haven't been we
haven't had our wings clipped. We're just not online on

(04:06):
Facebook today. So we'll we will get back with you
here shortly and be back online. We're just not today.
We're offline today. So the previous week's videos are available
on the website Shockinnovations dot com. You can check it
out there and catch up on everything that you missed
from the previous weeks. This last week we did wrap
up on the show. We wrapped up the Ultimate Upgrade Sale.

(04:28):
It is still available on the website. This is where
it gets a little confusing for radio broadcast because to compute,
this program is heard at different times and different days
in different markets, and so I can't say it ends
today at five, because today at five is different everywhere.
So I can say that, but then today at five
becomes today at five in the market where the last

(04:49):
market that here's the radio show, and so it's gonna
stay up on the website, it'll disappear from the site
after that time. So if it's something where you were like,
what is this Ultimate Upgrade thing? I missed this discount
opportunity thing, you can still check it out on the
website Shock Innovations dot com to give you guys an idea. Normally,
the Ultimate Upgrade is our second most popular computer sale
of the year. The Holiday Special is obviously the most

(05:10):
important or the most I would say the highest volume
sale is the Holiday Special, and that's even a we
have to limit the quantity on that, and it's still
the highest volume computer sale that we do all year long.
The second highest volume sale is the Ultimate Upgrade Sale,
where you can trade in your old computer for a
discount on a new computer. And this year we did
change things up a little bit. We didn't offer a
traditional desktop. We had a laptop, which of course lots

(05:33):
of people wanted, but then we also had the Mini
that the new Modular Mini, and the Modular Mini has
some advantages over a standard desktop. It obviously takes up
a lot less space on your desk, but it packs
the same power as a desktop. And now with more
and more desktops not coming with external drives, anymore of
any kind because you know, pretty much everything you need
you can hook up through a USB port now, So

(05:53):
if you need a DVD burner for some reason to
burn something or to play a DVD, or you just
hook that up when you want to do it, and
then when you don't want to do it, you don't
have to have that on the desk, and it makes
the entire package just a lot more concise. And one
of the things that you know, going back years and
years and years, one of the pillars of the modular
concept was there's room inside the case for you to

(06:14):
expand we don't know what's coming next, so you will
be able to install whatever you want because you'll have
room for it, you'll have power for it, you'll have
all the things you need. What has happened over the
years is all the things that you're going to expand
that you're going to put into the computer. As technology
has marched on, all of those things have gotten like
miraculously smaller, and so a hard drive think about this

(06:37):
like a hard drive. You back in the day when
shrucks started very very beginning, some hard drives were actually
one foot long and seven inches wide, and they sounded
like someone. I was talking to one of the young
guys in the shop and I'm like, and if you
fire that drive up, it's going to sound like someone's
thumping on the side of of a Folger's can, Like

(06:57):
it makes that kind of sound. And they just looked
at me funny, And then it occurred to me, I
don't think Folgers sells coffee in cans anymore. I think
it's all in Chinese made plastic tubs. That might go back.
They might go back to cans soon because you know,
you know, and coffee, where does the coffee come from?
I don't think we grow coffee here, so hmmm, yeah,
I don't know. So this is a lot of the stuff.

(07:18):
You know. Have you made your grocery run this weekend.
I'm just saying, uh, you happen until about the tenth
when things are gonna start to get harry. By the way,
a little after shock tidbit for you there. So yeah.
But yeah, So I look at this kid and I'm like,
it's like they're thumping on the side of a folder's can.
And he looks at me and I'm just like, he
doesn't know what a folder's can is. He doesn't know
what it sounds like to thump on the side of
a large round you know, metal can. I'm like, what,

(07:42):
I'm trying to equate this. And I saw a really
funny video the other day too. It was a it
was a woman who was talking to her her, you know,
younger teenage daughter, and she was like, I'm gonna give
you a list of things, and I want you to
tell me what they are. And she says, like, what
are the Yellow Pages? And again, I mean I remember,
like we did a bit on the radio show a
few years back, because the Yellow Page sales reps call
you every year and they never reduced year. They never

(08:03):
raise your price, you see, they just reduce your discount
every year, and so you end up paying more. But
it's not a price increase. You were just getting a
huge discount last year and you just get a little
bit less of a discount this year, that's all. And
you know then we were kind of joking about that.
I said, well, you know, should we renew our Yellow
Page ad? Because I remember sometimes, you know, we take
out a double truck so we could get to the
front of the Yellow Pages so people would look for computers,
they would see our ad first. And then you know,

(08:25):
the next guy would have a full page, but he'd
behind us because we bought the double truck. So the
first year, you buy the double truck because you get
like a seventy percent discount. The next year, when they
reduce your discount to fifty percent, you just buy the
single page. But because you have the double truck last year,
you your grandfathered into that first position. And so it
was there. I mean, there was just a way of
playing the game right. And then one time we said,
does anybody use the Yellow Pages for anything? And I

(08:47):
had somebody call in and they say, well, every time
my granddaughter comes over, we use the Yellow Pages every
time she's here. Really you do, Yeah, we use it
as a booster seat. You know, she sits on them
in her chair so she can see it up and
you know, see the board game on the table. And
I'm like, oh my gosh, that's great. Yeah. This lady
asked her daughter what does it mean to burn a CD?

(09:08):
And the girls like, is that like slang? Does that
mean like really being into some music? Like she had
no idea what it meant to burn a CD. And
it's just like these these small things that you just
that have slipped from the lexicon. You know, they that
nobody uses that stuff anymore. So some of some of
you are asking yourselves, you know, why why do I
still have DVD drives in my computer? And some people
really do want them, Like we in our venture model,

(09:29):
we still offer a physical DVD drive built into the
front of the tower because people want them. You know,
in our other computers not so much anymore. You know,
we're still in the Venture we still have card readers,
not so much in the other computers. They're options, we
can add them, but just not not so much in
those computers anymore. So it's it's just a little bit
of a of a of a difference in the way
people look at technology. But everything has gotten so much

(09:51):
smaller now. Those hard drives that used to be a
foot long now they're literally two inches long and you know,
three quarters of an inch wide and paper thin, and
they go into your computer and they hold way more
information than your old hard drive used to. It's just
it's phenomenal technology, and it's getting smaller and smaller and smaller,

(10:11):
and because of that, we need less and less room
to put it in. So it's coming to a point
where you know, we can still offer you the comfort
of a giant computer tower if that's what you want,
with a lot of air inside of it, a window
on the side where you can see all the fans
spinning in the parts moving in the dust accumulating, or
you know, we can offer you a mini, and the

(10:31):
mini takes up virtually no space on your desk. It
runs silently, It has the capability to have multiple hard
drives installed in it, multiple sticks of memory installed in it.
We can get it in all different kinds of processor types,
so it's you know, it is technically upgradeable. You know,
we can change the processor type that you want when
you order it. So I mean it's it's modular. I

(10:54):
mean it's it's the same thing. It's just the technology
has changed so much. It's in a smaller package. And
I remember one time, way back and way back years ago,
we did a special where we had for the holiday special,
we used one of the it was a case called
a shuttle case, and it was a smaller case. It
was maybe you know, eight inches tall and a foot long,
and it had a special motherboard in it and a

(11:16):
special power supply in it. And well, when I say special,
it was standard, but it wasn't like the standard big
chonky one that we use in all the computers now.
And you know, we had a couple of guys who
are a couple of purists who are like, this is
not modular because there's no room for me to add
what I want to add to it. And these parts
are not the same as all the other computer parts
you saw. Therefore it's not modular. And you know, I

(11:37):
could understand the confusion there. But the times have changed
to the point now where you know, the power cord
is the power cord, and making sure the power cord
provides the power to the computer. The inverter is on
the cord. You don't need the big power supply inside
the computer to run the Mini anymore. There's going to
come a time where the technology is so small. Why
do I need this big, outlandish, ugly tower sitting around

(11:59):
when I could just go with a Mini. So we
switched out for the Mini on the ultimate upgrade this
year instead of the tower. And I was a little
nervous about it. I wasn't sure how you guys were
going to react to that. I kind of got mixed
opinions on the Aftershock when I asked, and actually it
was super popular. We sold way more minis than we
would have sold desktops, and of course we sold more
monitors too, because when you buy the mini, you need

(12:20):
to buy a monitor and more keyboards and mice and
things like that. So it was kind of interesting. So
one of the challenges. One of the things that we
try to do at Shock is we try to anticipate
what your needs are going to be, and then we
tried to design our products and services in a way
that meets or exceeds the needs that you have before
you know you have them. And last week on the program,

(12:44):
if you were listening, you heard me kind of messing
with Bill a little bit. I was like, Bill, that's
surge protector up there on the wall. You see that
one mounted up there, And there's two Surge protectors mounted
here in the studio. And I swear they've been here,
you know, since Gary was young. You know they've been here,
Ah a lot, Gary, I mean that was rude. I
just saw. I was walking in Scott's office and I
looked up at the ceiling and there's like a picture

(13:05):
of you above his door, and and you and Roger
and everybody were so young, like, oh my goodness, and
they were and the pictures were even in color. It
was it was crazy. But I digress. But I mean
this search protector has been mounted up there since like
the eighties at least, and they are shot. I mean,
they are run through, they're done. They're just an extension court.

Speaker 3 (13:23):
Now.

Speaker 2 (13:23):
They're not protecting anything from a surge. But no one
changes them because nobody thinks about it. And until some
piece of equipment gets surged and goes caput, well then
they'll change the search protector because well why did that happen,
and they'll change it. The objective, though, with the surge
protector is to change it before things go couldput so
in the past years we have had sales on surge protectors.

(13:44):
We've done. We used to have an audible alert search
protector that we could get. The company that made it
went out of business, sold the design to some other company.
They went out of business, sold the design to another company.
They no longer make the audible alert surge protector. It's
a it's a bygone era of technology that you can't
get anymore. The big thing about that was you never
know when your search protector is bad because you can't
trust the lights on it, and when it's bad, it'll beep.

(14:06):
This one beeped when it was bad, and we actually
had some fail in the service center that would start
beeping and we're like, so we know they worked. They
failed on us before. So it took us many, many
years to find a replacement for that surge protector that
met the expectations that we had. And of course, like
just about every other electronic item, that is mostly made

(14:27):
of plastic. So when you think about your surge protector,
it's mostly plastic. Inside. There's some metal and some wires,
but it's mostly plastic. So we get the surge protectors
from China and they're mostly plastic with some you know.
And then you get to the insides and you look
at what the resistors are and the different all the
different absorption capabilities, and you find out that there's three

(14:47):
different types of surges your equipment can take, not just
lightning surge for example. There's three different types of surges,
and most standard surge protectors, including the audible alert surge
protectors we used to sell, only protected you from the
most common one, which was like a lightning surge damage
like a large surge on the line. The other surges

(15:07):
were just ignored. They were just allowed to pass through
the minor ones and so and that was just accepted.
That's how surge protectors worked back in the day. And
so when we ordered in five or six different models
from China, and we took them apart and we looked
at each one of them on the inside to see
what the construction quality was, how many you know, how
many components there were to actually absorb surges, and we

(15:30):
were able to find one that was clearly superior to
all the others that we looked at, and that's the
one that we carry in the service centers. Now a
lot of you have already seen it. I know Keith
was calling. He bought one from the service center and
he's like, this thing is way better than the picture
on your website. Then we realized we never changed the
picture on the website from the old one, and so
we switched the picture out. Because the new ones got
USB ports and USBC ports on it, and an angled

(15:50):
plug that goes into the wall so your desk can
go all the way back, and I mean just all
the different little nice things, twelve outlets on it. I mean,
it's pretty impressive little surge protector. So we get these
search protectors in and I'm going through all of my
inventory and I'm saying to myself, what do we need
to order right now from China that we either aren't

(16:12):
going to be able to get in you know, after
you know, May tenth ish, because realistically, guys, ships haven't
been landing in Los Angeles. You've probably seen the news
stories on that the Los Angeles port traffic is dropped
by forty percent. We're just not getting shipments anymore from
China because of the tariffs. And so what we're doing
right now is we're buying through everything that's already in

(16:34):
the supply chain, in the retail supply chain. So when
you go and you buy stuff at the grocery store,
like for example, during the last radio show, I mentioned
just off the top of my head, I said Clox wipes,
Clox wipes, and then I thought afterward, are those actually
like made overseas? I don't know, I just assumed they were.

Speaker 3 (16:50):
So no.

Speaker 2 (16:51):
I was, you know, at the shop and I picked
up a container of Clox wipes and I looked at
the back and it said made in the USA. On
the back, and I thought, oh my gosh, I gave
bad information on the radio show. I am a bad person.
I should not open thor do not open thy mouth
without checking thy facts. Oh my goodness. But then I
continued reading made in the USA from globally sourced components. Okay,

(17:15):
so I don't know if that means they dip them
in the solution here and put them in the jar,
or if they put the label on the jar in
America or what they do in America. But yeah, made
in the USA from globally sourced material. So the chemical
is made, the Clorox wipe chemical is made somewhere else.
The clocks wipes themselves are probably made somewhere else. The material,
the fabric, it's made somewhere else. That was the big

(17:37):
problem during the pandemic. They couldn't get the fabric for
the Clorox wipes. They could get everything else they needed,
they couldn't get the fabric, and that's why you didn't
have Clox wipes. But it just reminds you that everything
is so inter interconnected. So I'm sitting here asking myself,
what are the things that in June people are gonna
want to buy? And they're gonna go to best Buy,
and they're gonna go to the Mart, and they're gonna

(17:58):
go to Walmart, they're gonna go to Costco and Sam's
and they're not gonna be able to get electronics wise,
what are the things that they're not gonna be able
to get? And then how many hundred of those things
do I want to buy now? So things like speakers,
we should probably stock up on speakers. Those are those
are Chinese items, mostly mostly plastic, wireless keyboard and mousets.

(18:20):
We need to have a good supply of those on hand.
Those those are gonna get. Those are hard to get
now and they're gonna get even harder to get. And
then the thought of surge protectors crossed my mind, and
I thought, oh my gosh, I know because we ordered
the last batch that we ordered from all the samples,
they all came from Chinese factories, every single one of them.

(18:41):
Oh my gosh, you're not gonna be able to buy
a surge protector. So of course, what has Thloor decided
to do. Let's go buy a whole boatload of them. No,
not a boatload, that would be a lot, but let's
buy as many as we can buy and then let's
have a sale. So we're gonna take a quick break
when we come back. Guys. The Surge Protector sale is
back at Shrock Innovations one month only, just this month,

(19:01):
or until we're sold out. I guess if we sell
out of search Protectors, but in an environment where you
may not be able to immediately replace things like you
used to, or if you do replace them, they're very expensive,
maybe we should look at taking care of the things
that we have. In fact, I'm going to gift a
couple of these to the studio here and uh, you know,

(19:22):
maybe I'll even install them. I don't know if I
unplug these. Hey, these power plugs up here, do they
do anything important? If I unplug them and we're gonna
go off the eric, or can I do that? I
have a couple of my backpack. Can I do it? Now?
All right, we're gonna take a quick break. If we
don't come back, guys, it's because well, I unplug some stuff.
If we do come back, well then they didn't let me.
We'll talk to you soon here coming up next on
compute this.

Speaker 3 (19:41):
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Speaker 2 (19:55):
Alrighty folks, welcome back in to compute this. My name's
Thor Schrock. I'm the owner of the Shock and a
Computer company. For zero two, five, five, eight to eleven
tens the number to join us on the program, giving
away a twenty five dollars Shock Innovations gift card here
at the end of the program to one lucky person
who calls in asks the question, makes a comment, is
a part of the show in some way. No such
thing as a silly question. By the way, either, guys,

(20:15):
so I'm talking about you know, we're trying to anticipate needs.
We're trying at computer cases are another great example. When
the first tariffs were announced, all of a sudden computer
cases went up to like seventy eighty dollars a case,
and then all of a sudden there was an exemption
for some computer components, but cases were not included in that.

(20:36):
And so you know, we obviously didn't buy any cases,
or if we did buy them, we bought the ones.
We were literally buying cases on Amazon because they were
cheaper on Amazon to purchase them on Amazon in the
retail channel than they were to purchase by the palette
load in the wholesale channel. So they take them off
the boat and they say, these cases are eighty dollars
a case, and you go on Amazon and they're fifty
five dollars a case. So why would I buy your

(20:59):
eighty dollar cases. I'll just buy these on Amazon for
fifty five. And I know eventually those eighty dollar cases
will find their way onto Amazon and they'll be ninety
dollars cases by the time all the costs are covered
in the resellers and everything. On Amazon, maybe one hundred
dollar cases, but you know, I'm not gonna pay that today, right.
But we could only get like twenty five or fifty ors,
you know, some small number, and so we bought what
we could buy, and then I scored. I was like,

(21:21):
I was talking to my wholesaler and he's like, hey,
we've got two pallets. We have one hundred and twenty
units of these of these anteque cases, the ones that
you used to build your modular computers, and they're fifty
six dollars a case. Landed. I'm like, landed, that's including shipping, Okay,
let's go. I'll take one hundred and twenty. Hey, leem,
you're getting one hundred and twenty more cases in the
Papillion service center. If you've seen the back room of Papillion,

(21:43):
he just groans. He's like, why is the smallest service
center in the company of the warehouse. This doesn't make
any sense. Oh my goodness. But yeah, I said, we're
gonna have to We're gonna have to move some cases
out of there because he's gonna be getting a lot.
Maybe we'll have to get a storage unit or something.
I don't know. I understand there'll be a lot of
shipping containers available not being used for anything. So one
of the things that we were able to get a
load of was we have we bought one hundred Surge protectors.

(22:05):
We got one hundred. We usually keep twenty or thirty
in stock at the company at a given time across
all four service centers, and we get down to five
or ten left, we order another twenty, you know, normal stuff,
kind of just in time inventory. Well, right now we're saying, well,
we have one hundred, and we have fifty in stock.
We have another fifty on the way, and maybe I
should order another fifty. I don't know yet, but we're

(22:27):
gonna put them on special. They're on special on the
website right now. If you go to Shrock Innovations dot
com and go to shop and Specials there at the
top of the page, you'll see the SARCH Protectors on
sale there for twenty five percent off. So one of
the things that is miraculous about these surge protectors they
protect you against three different types of surges. Now, we're
all familiar with the line jump voltage surge, where you

(22:50):
have a large electrical event that comes through and causes
your equipment to immediately stop working. But the micro surges
are what really impacts your computer over time. They don't
have any immediate impact like you get micro surges all
the time. If you've ever turned on a vacuum cleaner
and the lights got a little dimmer, and then when
you turned off the vacuum cleaner the lights came back up,
you just created a micro search, so you know, it

(23:13):
doesn't fry anything in your house. But over time, those
micro surges do take a toll on the power supplies
of your electronic equipment, and that toll eventually becomes Hey,
when I hit the power button, the lights come on
and the fans come on, but the computer won't boot.
What's going on? Thor and it's your bad power supply,
And we replaced the power supply, which, by the way,

(23:34):
I was also able to score fifty power supplies in
my most recent order from our wholesaler, and they were
only up five dollars a unit over their normal prices.
But there were only fifty left on the wholesale side.
That was it, and there are no more on the way,
So I bought all fifty because wow, you know, when

(23:57):
you have computers, you kind of need power supplies. It's important.
So we take these power supplies. You know, when they
burn out in your computer, we replace them. And you
don't think anything of it. You think, oh, that's a
pain in the butt. It really blows that I had
to spend one hundred and fifty bucks on a power supply.
But you know, whatever, what happens when you bring your
computer in and we tell you we can't replace your
power supply because we can't get one, or your only

(24:19):
option is a used power supply, and the used power
supply is going to cost the same as a new one.
That's not a great situation to be in. Right, So
what happens when your television stops working and you're like, well,
I'll just go go buy another flat panel, I'll get
another TV, maybe a bigger one. I've always wanted a
bigger one. And then you go to the store, all
of a sudden in the price of TVs is double,

(24:39):
and you're like, whoa, whoa, whoa. Wait a minute, because
nobody fixes TVs Right now, there are no TV repair
stores anymore because they got run out of business because
the cost of TVs was so low. Nobody fixed anything.
Why would you fix an old TV when you can
buy a new one that has better resolution and a
bigger screen and brighter colors for less than the cost
of fixing your old one. Well, I'm just saying, if

(25:02):
the objective of reshoring jobs and reshoring stuff made in America,
people in America get paid more. And it's going to
take a little time for the robotics and the automation
to catch up with this and bring those costs back
down again, which is what is going to eventually happen. Guys.
In the meantime, it's going to be the people who
take care of their stuff. They're going to come out

(25:24):
financially ahead over the people who are so used to
the disposable culture, the landfill culture, that you just don't
take care of your stuff. A great story that I
have here. Earth Day was, you know, last you know,
a week or so ago, and you know, we do
a lot of recycling at Shock and I probably should
have put a post up about our recycling a big
mountain of computers or something, but you know, it was

(25:44):
Earth Day, and I was busy doing Earth Day celebration things,
you know, and you know, worshiping Mother Gaya, and I
just I just didn't get around to it. So, but
Samsung has a great phone deal coming out. So as
you know, Samsung has a bunch of new phones coming out.
But the Samsung twenty four series are very powerful phones.
They're last year's flagship model phones. And now Samsung has

(26:06):
their own in house refurbished program where essentially they're putting
new batteries and there you're getting a s twenty four phone.
It's used, it's a referb but it's all the components
are brand new, and they're selling it for fifty to
one hundred dollars less than the cost of you buying
a new S twenty four if you were going to
buy last year's flagship phone. Compare that to the S

(26:26):
twenty five series, where the prices are just going up, up, up,
up up because of the tariffs. Having one hundred dollars
discount on last year's flagship not a bad deal. So
a lot of places are pushing you to get into
these refurbishings. In other words, that there's going to be
this concept of taking care of what you have, and
the best way that you can take care of what
you have right now is to protect the power that

(26:46):
goes into it, and that's where the surge protector. So
I'm not just talking about your computer here, guys. I'm
talking about any kind of sensitive electronics in your home
that you wouldn't want to have to replace. Your stereo systems,
your televisions, entertainment centers, you're gaming consoles, you're your xboxes,
your PlayStations, all that stuff. You don't want to have
to replace those things or repair those things if they

(27:08):
if they take a power search, so you can get
a surge protector. Normally, these surge protectors are sixty nine
to ninety nine. They're seventy dollars a surge Protector. They're
twenty five percent off right now at Shrock. So not
only so I'm trying to think ahead. I am trying
to think ahead and buy things today that I know
are not going to be available in a month, and

(27:29):
that I know people are going to be hunting for
in a month, and I know are going to be
selling at a higher price in a month. But you see,
I'm a small business like other small businesses, and you know,
while we're doing good, we don't just have unlimited money
to go buy stuff and sit on it until the
price goes up. So yeah, I might buy a couple
hundred surge Protectors, but I certainly want to sell one

(27:50):
hundred of them right away and get that investment back, right.
I want to get that cash back in the bank
so I can buy the next matchup whatever. So We're
going to run a sale, guys, And so what I'm
going to do is I'm going to take that foresight
that we have into what we see every day coming
into the service center and pay it forward to you.
So if you have one of our older audible alert
surge protectors that only protects against one type of surge,

(28:11):
you might want to consider upgrading to this newer surge
protector that has all the newer technologies in it. It
has the USB ports for charging, it has a USB
C port for charging iPhones and tablets and iPads and
things like that. It's got all the new technology that
you'd want to have in a surge protector and it
protects against all three types of surges. And it's twenty

(28:33):
five percent off this month at shrock. You can buy
them on the website Truckinnovations dot com. Just go to
shop and specials. You can special When you buy it,
it'll ask you what service center you want to pick
it up at, and you can just select whatever service
center you want to pick it up at, and then
we'll get them set aside for you and you'll be
able to pick them up. They'll call you when it's
ready for pickup. If you want us to ship them,
we can ship them. There is a shipping charge, but

(28:53):
we will ship them to you. So if you're outside
of our normal listening area, we can definitely do that
for you. We can put them into a p i'm
in a box and ship them out to you because
I'll guarantee you can't you can't find these surge protectors
anywhere else domestically because we couldn't find them. We had
to order them from China, from directly from the factory
that makes them. And then we looked at the quality
of the work inside the search protector and it's top

(29:15):
notch stuff. It's good stuff, ul rated good stuff. Four zero, two, five, five, eight,
eleven tens a number to join us on the show today,
We're gonna take a quick break. When we come back,
we're getting some new equipment and you will not believe
that the shenanigans I had to go through to get
this new equipment for our data recovery lab. Also new
data recovery capabilities coming to the Lincoln Service Center as well.

(29:37):
We're gonna tell you all about it coming up next
on Compute This.

Speaker 4 (29:40):
When your computer has a warranty and you have a problem,
don't call the manufacturers for help, call Shrock Innovations. Shrock
will contact HP, Dell, a Zeus, Samsung, or any other
manufacturer to arrange a warranty repair at no cost to you.
We know how these companies work. We know the loopholes
and the tricks to get your system repaired under warranty.

(30:02):
As quickly as possible. Even so manufacturers can take up
to twenty one days to fix your computer. We'll give
you the option of a fast local repair in one
of our service centers, or provide you with a Luner
laptop to use while you wait. We can even back
up your data before we ship your computer, just in case.
The warranty fix includes a hard drive white. Shrock tests

(30:23):
your computer when it comes back from repair to ensure
the problem is solved properly and all of your hardware
works like new. There's a reason Shrock Innovations has consistently
voted the best in town. Whenever you need help, wherever
you need it, Shrock Innovations makes your computer work for you.

Speaker 3 (30:40):
Today's fragile computers need maintenance more than ever. Your computer
needs a maintenance check up every six months to last
beyond it's eighteen month expected lifespan.

Speaker 2 (30:52):
All right, guys, welcome back into compute this. My name
is Thor Schrock. I'm the owner of the Shrock Innovations
computer company. We have for service centers to help you
out for your computer needs. In the original Trok Innovations
in Lincoln, Nebraska, located just south of fourteenth and Pine
Lake Road in Lincoln in Omaha one hundred and sixty
eighth and Burke Street, just across the street from the

(31:12):
Village Point Mall, where the rent is slightly cheaper. If
you're going into best Buy, stop at the door, turn around,
look across the street. There you go, We're right there.
It's not a coincidence, guys, we do try to locate
near Best Buys. Not a coincidence all. They actually refer
a lot of traffic to us. They're good guys over there. Also,

(31:33):
in Papilion eighty fourth and Highway three seventy, there was
a best Buy near that location, but they closed it.
Now it's a Barnes and Noble because you know, booksellers
are way way more profitable than electronics stores. So I
don't know Barnes and Noble open up over there. And
then of course in West des Moines, Iowa, ninety five
hundred University Avenue, the newest Trok Innovations located in West

(31:56):
des Moines, Iowa. Four zero two, five five eight eleven
ten's the number to join us on the per pro today.
So one of the things that I learned this week
that I didn't know was that all of our data
recovery equipment when faced with a top of the line
Gen five NVMESSD. You know, like what we're put in
the holiday specials. When you see one of those drives

(32:18):
come in, our equipment is not optimized to handle those
type of drives because our equipment was built before those
drives ever existed. Nothing you can do about that, right, wrong,
There's a new software update that we can buy that magically,
through the power of information technology, makes our older equipment
able to properly work with these newer devices and we
can recover your data. Why is this important? You know,

(32:41):
we did a segment a couple shows ago on how
to back up your stuff, and everybody knows you need
to back your stuff up. Everybody knows it. Some people
do it, most people don't do it as often as
they should, and most people don't do it at all.
And those people end up in the data recovery lab.
And when when you're bringing in a to the data
recovery lab and it's full of first steps baby videos,

(33:06):
you know, people who are no longer with us, photos, videos,
things like that, it is a sinking, sinking feeling. And honestly,
when you're in that position, you're a little vulnerable, right,
you know, it's the data recovery engineer recovering the data.
The company recovering the data, especially if they see what

(33:28):
the data is, knows you will pay whatever to get
that data back. And if you can't afford to pay
whatever that price is, right now, you'll take the drive
home with you and you'll save your pennies until you
have that whatever amount, and then you'll come back and
then give us the whatever amount. They know that, and
that is why, and this was shocking to me, guys,

(33:50):
because I know the only time that we ever work
with national data recovery companies like drive Savers, for example,
Drive Savers is the only company in the world that
we know of that can work on helium filled hard drives.
What are helium filled hard drives? When you go out
and buy like a fourteen, eighteen twenty terabyte hard drive,
those drives are sealed and filled with helium, and the

(34:12):
helium reduces the friction as the heads move around inside
the drive, basically allowing it to operate cool enough that
it doesn't crash. And so when you bring it into
our data recovery lab, it's not like there are screws
that we can unscrew and take the lid off and
replace the bad heads and get it all working again.
These drives are sealed, they're welded shut. You have to

(34:34):
cut them with a dremmel, and then when you open them,
you have to open them inside a box of helium
essentially and do all the work with gloves. You know,
like one of those medical movies where they're working on
the pathogen. You know where your hands are in the
gloves in the box, but the whole box is filled
with helium, and so you have to do all that
work in a helium environment and then extract the data
in that helium environment. It is. We don't have the

(34:54):
equipment to do that, so we have to send those
drives to drive savers. And when we have sent those
drives to drive savers in the past, they always come
back and say it's like a seven thousand dollars quote,
And so we just assumed that, Okay, these drives are expensive,
Like when you have one of these go back. We've
had a couple of customers who've done it. Most people
don't at seven thousand dollars. It's just way too expensive,
but it is what it is the other day, I

(35:16):
had a guy come into the lab who had a
five hundred gigabyte old school rotating disc hard drive that
had died in an enclosure, an external it had, it
had bad heads. He took it into best Buy. Best
Buy has a referral program with or drive Savers, and
drive Savers quoted him, surprise, seven thousand dollars to get

(35:39):
his data back. And I'm looking at this drive and
I'm like, seven thousand dollars. This is like the most
common Seagate five hundred game. I think I've about twenty
five of these on the shelf back here, like everybody's
got these parts. This is not a hard drive to do.
So it took us maybe three days and we had
everything we needed to be three days in, we got

(35:59):
all of his data recovered, got it all back to him.
We charged him eight hundred bucks. That was the fair
price for the work that we did. And now he
grumbled about the eight hundred dollars. Don't get me wrong,
eight hundred dollars. You got to be kodding me. And
you know when we didn't budget, and he's like, oh,
I guess that's better than drive Savers quote, and me
seven grand, Like, wait a minute, you're roughing me up
over eight hundred dollars when I'm sitting here feeling bad, like,

(36:22):
I know these are really important files to you, and
I'm sorry. This is just what it costs to do it.
If I could charge you less, I would. So where
do data recovery prices come from? So sometimes national companies,
Most of the time, national companies are just going to
profit here on you. They're going to charge you between
three thousand and seven thousand dollars for a data recovery
and the price just keeps going up. Part of that's
because the equipment goes up. Why is the equipment going

(36:43):
up so much in price? Dirty little secret. The best
data recovery equipment in the world that you can buy,
the stuff that we buy, the stuff that we use
in our lab is made in Russia. Best in the world,
number two, best, second best, I guess would be a
better way to say it. The second best hardware you

(37:05):
can buy is made in Canadia. And that equipment is terrible,
like that dolphin stuff is awful. It's bad. And so
you know, right, you could try rapid spar. We have
a couple of rapid spar devices. You know, they're okay
for fixing firmware, but I wouldn't use them to image
hard drives or anything. It's not the same. So when
we want to buy, you know, equipment from ACE Labs

(37:27):
in the past, we would put in our order, they
would send us an invoice. Of course, there were always
sanctions against Russia, so they have a front company in
the Czech Republic in the EU that basically handles all
the transactions, and we order the equipment from the EU.
There are no made in Russia stickers on it. Like
I could send you a picture of our original PC
three thousand that we purchased, like you know, in twenty twelve,

(37:48):
and it has a Maide in Russia sticker on it,
and none of them have made in Russia stickers anymore.
For obvious reasons. They're they're all transshipped. This is this
is what the Trump tariffs are trying to stop China
from doing, essentially shipping things to Vietnam, having them change
the label and then hip out as a Vietnamese product.
Can't do that anymore. Well, we go to order this device,
and the device is like twenty thousand dollars, but the

(38:11):
majority of the cost of the device is actually the
software in the device, So the device itself is only
like five grand. The other fifteen thousand is the software
license to run the device. And so you know, we
are haggling, we go back and forth. We're gonna get
upgrades for all of our other devices included for free.
It was a special deal. We're gonna get a seven
percent discount. Okay, that's great, and then your tariff is

(38:32):
going to be forty percent and like forty percent of
twenty thousand dollars. That's wow. That's that's a significant cost increase.
And that's one of the reasons. Now we're buying one imager, right,
but think about drive savers. They're buying like fifty or
one hundred at a time. So I mean it's you know,
that's why they're profiteering the way they are. And I'm like, man,
should we We're gonna have to raise our prices by

(38:53):
one hundred bucks or something because this is this is
getting stupid, and it's an annual cost for that software.
So they're like, mister shock, mister shock, let me let
me help you out. Here's tell you what, why don't
you buy the four thousand, eight hundred dollars piece of
hardware from our company here in the EU. There will
be a forty percent tariff on it. But that's that.

(39:14):
The software, well, the software is a digital delivery. We
don't have to export the software. We don't have to
ship that, so there is no you know, import forms
or anything like that. If they did the whole twenty
grand in one transaction, including the software and the hardware together,
well then it would be one import form for twenty
thousand dollars and they pay a forty percent tariff on that,
and that'd be the end of it. But now it's

(39:36):
only forty percent on forty eight hundred dollars worth of
hardware and the other you know fifteen thousand dollars. Well,
I just pay that with a visa card online and
I get a software license in the email. Isn't that beautiful? Okay?
So I go to this company is to do the transaction,
and of course it's a London based company, and I
whip out my first National Bank business card and I'm like, oh,

(39:57):
let's go to work because they don't take AMEX. Okay, well,
let's use a visa and I go through that transaction
declined like wait, I know that there's I have available
funds here. What do you mean? Transaction decline, transaction decline.
Tried it a second time, transaction declined again. I call
First National Bank and they verify, you know, my first name,
they verify my last name, They put me on hold,

(40:18):
They transfer me to the fraud verification department. They verify
my first name and my last name, and my date
of birth and my Social Security number, and they put
me on hold. Then they come back and then they
verify my mother's maide name, and they verify this, and
they verify that, and I'm just like, you gotta be
kidding me, And then all of a sudden they're finally
able to let the transaction go through. I try it again,
and it goes through. So that is the kind of

(40:40):
thing that small businesses are having to do to avoid,
you know, paying import teriffs. Now it's not like I
understand that there's a need to do this, because we
need mission critical industries back in America. We need a
steel industry, we need an automotive industry, we need an
aluminum industry, we need a shipbuilding industry. We need these things.

(41:03):
One of the things that Scott Bessett recently said was
a brilliant comment. He's like, we're not too concerned about
having a thriving textiles industry in the United States, right,
So we don't mind buying our uniforms from Vietnam for
the military, but we can't be buying the chips that
shoot the missiles from China. That can't happen. So I
get it. So I'm like data recovery equipment. I mean,

(41:23):
I don't feel too bad about buying it from outside
the US because well, there isn't anybody inside the US
to make it. And the stuff the best stuff in
the world. If you want your data back, you want
me to use the best equipment in the world, do
you not? And that's what we're getting. So the Omaha
Service Center is getting its third PC three thousand device.
We're going to add that to the other DDI imagers

(41:44):
and the rapid spars and everything else that we have
in there as well, giving us some additional capabilities to
work on the latest generation drives. Also, I've got enough
imagers in there now that I don't need them all
in Omaha, and so I'm going to transfer one of
those imagers actually to the Lincoln Service Center. Kyle and
his team in Lincoln is fully versed and trained on
operating data recovery imagers and on one of the challenges

(42:06):
we have in Lincoln. For example, all of our data
recovery imagers are in the Omaha Service Center, So if
you drop a drive off in Lincoln, you have to
wait for that drive to go to Omaha. Then I
have to evaluate it, then I have to recover it.
Then you have to wait while it's transferred back to Lincoln,
and then you can come pick it up. And it
adds maybe two three four days to the process. And
if they have an imager in Lincoln, they can do
a lot of the work. You know, they're going to

(42:27):
still have to send the really bad cases out to me.
But the cases that are more basic, your four hundred
dollar cases, your eight hundred dollar cases, they're going to
be able to do those in the Lincoln Service Center
without having to send them out. And that's going to
give a huge competitive advantage because there is no other
data recovery company in Lincoln. There is nowhere else to
go in Lincoln. If you want something to get recovered
that afternoon, there's nowhere else to go. If you're a photographer,

(42:48):
you just lost the wedding on the flash card. There's
nowhere else to go. You can send it out, but
it's going to cost you three thousand to seven thousand dollars.
Or you can just take it to Shock and if
we can took it up to the imager and just
run it, four hundred bucks. So it's pretty good stuff.
Four zero two five five, eight eleven ten. We're gonna
take our final break of the program. Guys when we
come back. I don't know if you saw this or not.

(43:09):
You know again it somebody last week kind of made
a side comment like you and I thought this was
a computer show. We're talking a lot about economics and tariffs,
and I mean literally, it's it dictates everything in your computers.
Do you know that the new Nvidia GPUs, the fifty
ninety or the or the Yeah, the fifty ninety GPUs
cost five thousand dollars cost if I'm gonna buy one,

(43:31):
they cost five thousand dollars for a graphics card, just
a graphics card, not the whole computer, just the card.
That is just nuts. So yeah, I mean, and that's
that's pre tariff guys. I mean, it's gonna get worse
once these exemptions are gone, then imagine a forty percent
tariff on a five thousand dollars graphics card. Holy cow,

(43:54):
that's gonna be crazy stuff, crazy sauce. So we're trying
to do everything we can to get ahead of it.
We're buying up all the search protectors that we can
get so we can have a search protector sale and
actually offer them to you at a discount off the
normal price wall because we can still get them at
the prices that we normally pay. That's not gonna be
the case next month. So everyone's like, Oh, this is

(44:15):
all gonna work its way out there. I think we're
gonna see we're gonna see trade deals with India. We're
gonna see trade deals with Vietnam. We're gonna see trade
deals with Europe. We're gonna see trade deals with every
country out there except for China. Because I am not
so sure that the objective here is just reshoring critical

(44:35):
industries from China. There are multiple things happening. I'm not
gonna get into all the political stuff, guys, but there's
this India Pakistan thing that you see going on where
they're shooting at each other. That's not a coincidence. Pakistan
is a staunch Chinese ally. India is signing a trade
deal with the United States. It's gonna take entire industries

(44:56):
away from China. I mean we're talking Apple. We've had
the story of Apple's going to reshore Friendshore all of
their iPhone production from China to India. How many unemployed people,
how many lost factories, how many other companies are going
to do the same thing. So yeah, it's all connected.
It's all connected, guys. So unfortunately we have to talk

(45:18):
about it a little bit. But when I come back,
if you didn't see this with Amazon this week, Jeff
Bezos was left like going bah bah, don't no no
no no no no no, you misunderstand. No no no
no no no wait wait wait wait please please please
don't cancel Amazon. It was hilarious to watch. It was
almost funnier than Katy Perry kiss on the ground. We're
gonna tell you about it coming up next on Compute This.

Speaker 4 (45:41):
Have you noticed that almost every piece of technology seems
to do its best to be disposable. Every day people
talk their phones, tablets, and other electronic devices because they
can't be repaired. Manufacturers have engineered their products to fail
on a schedule so they can extract more money out
of your family budget automatically every year or so. But

(46:01):
what if it didn't have to be that way. What
if you could get the performance of today's fastest computers
with the expansion and upgrade options you used to enjoy
You just described Shock's modular desktop computers. Having the right
tool for the job is important, and Shock's Modular Desktop
pieces packed the performance and flexibility to handle your computing
needs from just checking the email to running a complex business.

(46:25):
Modular desktops are engineered to be easily repaired with widely
available industry standard parts. Every component is selected intentionally to
give you years of upgrade and repair options. It is
not uncommon for a Shrock customer to be using the
same computer for a decade after they bought it. Modular
Pieces are the most popular custom computers in the Midwest

(46:45):
for a reason. When you are ready for your next computer,
stop in to check out the modular lifestyle or shop
online at Shockinnovations dot com.

Speaker 3 (46:54):
Shock Innovations can't tele important technicians to you, but online
help is only a click away with the Shock Desk.
Subscribe today and get unlimited help whenever you need it.

Speaker 2 (47:09):
All right, folks, welcome back, thanks for sticking with us
through the hour today. My name is Thor Schrock. I'm
the owner of the Shock Innovation's computer company. We're a
small business, just like all the other small businesses in
our community. We do our best to provide you with
amazing products and services and things you can't get anywhere else.
And yeah, right now is a challenging time for us
and our mission. Our job is to take the challenges

(47:32):
and not pass them on to you. Our job is
to not We're going to keep our problems our problems
and give you opportunities to solve your problems. That's what
we are trying to do at Shock, and that's why
we have sarch Protectors on sale this month for twenty
five percent off in an environment where they're going to
double almost in price in the next month. Why wouldn't

(47:53):
we just hang on to them for thirty days and
then we could sell them for one hundred and forty
dollars a piece like everybody else. Well, because we're nice
and maybe I'm just not the smartest business person, okay
for zero two, five, five, eight eleven ten. Speaking of
not smart business people. So there's a story that somehow
hit the wire. There was a somebody wrote it somewhere

(48:14):
up in the media and then everybody picked it up.
Maria Bartoromo was talking about it on her show. I
mean it was crazy. Amazon. There was a rumor that
Amazon was going to start like posting the prices for
their goods in like, this is what the product costs,
and this is how much the tariff is going to
add to it, kind of like the same reason that,
like it's against the law for gas stations to post

(48:35):
the amount of tax separate from the price of a
gallon of gasoline. Like you can't have a sign that
says this is how much we charge per gallon plus tax.
Everywhere else, so you buy you buy a shirt, it's
here's the cost of the shirt. You just assume it's
plus tax, right, But you can't do that with gasoline.
You have to give the complete price to the gallon
of gasoline because you can't divulge how much that half
of the cost of your gallon of gasoline is literally

(48:57):
going to government. You can't say that bad people might
get upset about that. Well, Amazon was going to do
this with tariffs, is what the report was they were
going to put that right on the website, and understandably,
people would get a little ticked off if they're going
to go buy their you know, twenty five dollars bluetooth
speaker and they find out there's fifty four dollars in
tariffs on the twenty five dollars speaker. Yeah, it's these
tariffs are terrible. So of course everybody on the right

(49:19):
rallies up. Oh, Amazon's just trying to torpedo President Trump.
Everybody on the left is like, see, we told you
this was inflationary, and then poor Amazon is in the middle.
Jeff Bezos is like, no, no, no, no, no, this is
fake news. This is not gonna happen. This was never
gonna happen. This was never a consideration. Apparently there's some oddball,
weirdo bulk Amazon site that I don't even know about

(49:42):
that you can use to buy things, and they're all
import goods, and so they were going to post the
tariff costs on that site as part of the shipping cost,
so that you knew as a as a person importing
large containers full of items, that you would know what
the tariff was going to be. So that you could
prepare for that economic if you're an importer, that's important

(50:02):
stuff to know. Everyone wants to know what's the landed price.
What is the price to my door after tariffs and
everything else. Consumers don't really care about that. Consumers just
want to know what the price is. They assume that
when you whip out your card and you buy the item,
it comes to your door and that's the price that
you pay. That's the assumption. Well, everybody got ticked off,

(50:22):
and there were all kinds of news stories flying around,
and you know, Trump was getting grumbly about it, and
Jeff Bezos came out and he was like, no, no, no,
this was never a consideration. We were never going to
do it. We aren't going to do it. It's nothing
that was going to happen. This is all fake news.
Don't worry about it. It's not happening. And then the
story kind of went away after a day, but it
would just it was amazing to watch the machinery go

(50:43):
into attack mode and defense mode. This is what's going
to happen. And so it's really important when you're talking
to people about tariffs or economic impact of tariffs or
how it's impacting small business, or how that price gets
passed on to you as consumers. Right now, you're not
feeling it. Right now, I'm not necessarily feeling it. Next month,

(51:05):
we're going to start feeling it, and that's when you're
going to see stories like that Amazon story. So just
watch that temperature because that's what's going to happen. There
are gonna be things that go into shortage. There are
gonna be things that go up in price. There are
gonna be other things that come down in price. If
you've seen the price of gas, there are things that
are going to come down in price. So the hope
is that we're going to have some kind of equilibrium

(51:27):
here where some things will cost more, other things will
cost less, and maybe your family budget will come out
the same at the end. Maybe you buy a few
less plastic trinkets. Maybe you take care of what you
have a little bit more diligently than you have in
the past. So instead of replacing your iPhone every year
and a half or two years, maybe you make it
last three years. Now you know that there are ways
that consumers can adapt to this stuff, And what we're

(51:48):
gonna do at Shock is we're going to find every
possible way that we can to help you adapt to this.
You know, one of the things we've even considered doing
is should we actually maintain an inventory of used components.
We've never done that before. If we gave you the
choice of saying, you can get a brand new power
supply for one hundred and fifty dollars with a one
year warranty, or we can put a used power supply

(52:10):
and that came out of an HP, It'll have a
thirty day warranty on it and it's only seventy five dollars.
Would you choose the seventy five dollars power supply? Maybe?
Maybe these are things that we talk about at SHOT
because we're looking for solutions to keep your technology running,
to keep these problems away from your household. So let

(52:32):
us help you. Please take a look at these surge protectors. Guys,
I want to encourage you to do this. If you
haven't replay, if you don't remember the last time you
bought your surch protector, it's time to replace it. They
only last a year in Nebraska and Iowa before they
need to be replaced. Audible alert search protectors will continue
to protect you until they start beeping but they only
protect against one type of surge, and as I mentioned,
the new ones protect against all three types of surges.

(52:54):
So check it out. You can visit us online Shock
Innovations dot com, click on shop and then go to Specials.
You can see all the specials that we have going
on there. Keep an eye on that page, guys, because
there's gonna be some oddball stuff you see popping up
on there. Weird little different things that we have in
the service centers. You know, I got a lot of
leftover cases from the holiday special. For example, we may
build some special computers in those cases because we can't

(53:15):
make them part of the product line. They don't match
the catalogs. So maybe we use those to make a
special boundless or a special special model endeavor or something,
and then we discount it so we can move those
cases on out the door. There's a lot of different
things you might see over on that specials page, so
it's something you definitely want to bookmark and revisit pretty frequently.
That's all we got for you today, folks. Thanks for
joining us on the program. We'll see you again next

(53:36):
weekend for another exciting edition of Compute.

Speaker 4 (53:38):
This