Episode Transcript
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Speaker 1 (00:00):
Well, the weekends upon us Welcome Aboard at Home with
Gary Salvin continuing our broadcast at do It Best Modern
Global is our guest and our friend Adam Smith then
earlier talking about different types of paint strippers.
Speaker 2 (00:12):
And we've had many guests. We have another guests.
Speaker 1 (00:15):
We have David Schwabauer, good Irish nameh aym boy here
of a.
Speaker 3 (00:20):
Product called flex Seal. No, I never heard of it. I
never heard of that.
Speaker 2 (00:25):
Can you really patch your boat with that? With a
screen door?
Speaker 4 (00:28):
Yes, you can? And the boat and the boat is
still there, all right, it's in their their museum of
all the different props that Phil Swift has created for
his commercial.
Speaker 3 (00:40):
So tell me a little history of the product Flexeal.
Speaker 4 (00:42):
Well, the company's started by Phil and Alan Swift. Phil
is the spokesperson you see on TV. I get a
lot of questions whether Phil works for the company. Phil
actually owns the company and the starting it with his
brother Alan. All right, they started the company in twenty eleven.
They started with one commercial, which was the screen door
on the boats, and from there it's just kind of
(01:05):
taken off. I started with them in June of twenty eleven,
and we have taken a company from one product flex
steal spray in a black to a wide variety of
products that are can be used for many applications around
the home.
Speaker 3 (01:22):
We're going to get into that.
Speaker 1 (01:24):
Is there a story behind the invention of flexi you know,
like his boat was sinking or.
Speaker 4 (01:29):
No, I think it was Phil was they had this
product from a previous company that he owned, and they
had this product that they knew they could do something
with it. So they worked with the couple people and
somebody said, you know, you should do a commercial on that,
and they hooked him up with his zem waftuff. Yeah,
(01:50):
and they came up with the idea of the boat
and the screen door, and they worked with a general gentleman,
great guy that did infomercial commercials, and they worked with
them and put together that first commercial good and it
has just exploded from there. And they're a great company,
great family company, a lot of family members involved in
(02:11):
their day to day operations of the company.
Speaker 3 (02:13):
And it's awesome. That's awesome.
Speaker 2 (02:15):
So where do you hear or where do you think.
Speaker 1 (02:18):
People use the flex seal product, the original one of
the spray And I know you haven't a can now
and everything else.
Speaker 4 (02:24):
You know, I think they're like with the spray, a
lot of people use it for gutters, they use it again,
They'll use it for bird baths. We get a lot
of people to use it where they get a crack
at a bird bath. We have so many different products
that solve and work with so many different applications that
it's uh. We never get tired of hearing people telling
us how they use it, which, yeah, unbelievable. We get
(02:46):
a lot of people telling us and some of them
were going, really never.
Speaker 3 (02:50):
Thought of that. Yeah, you know, it is amazing.
Speaker 1 (02:53):
So in thirty nine years of doing radio, I've talked
to so many people that have products, and it is
amazing how many people invent something for a specific use
and for the next thirty years they're learning about their product.
Speaker 2 (03:09):
Because it's the truth. People will they go like, well,
I could work there.
Speaker 4 (03:13):
Yeah, it is, it is. It is really an amazing company.
I tell people this that Phil is an entrepreneur, but
he's an inventor and he's a genius. And he says,
if you walked in his office today in western Florida,
and you walked into his office and you looked that
he has a white a wall, a solid white wall
(03:35):
that's a white mark board, whiteboard, and there's probably fifty
projects that are ideas that he has for new products.
As an example, here at to Do at Best Show,
we're launching two new products. One product is a product
that has been around forever, but he has simplified it
and he's in his commercial that's running now on TV.
(03:56):
He shows consumers he answers a lot of questions. That's
a POxy. When you go in a hardware store, there's
fifty brands of epoxy on the wall, and there's one
for plastic, there's one for wood, there's one for aluminum,
there's one you know, there's yeah epoxy, and it's confusing
for the consumer. It's a big category. It's confusing. So
(04:18):
Phil took this and simplified it and he developed a
formula for a product that works on every application, so
it works on every surface. So he makes it easy
for the consumer. And he also been putting on TV
and showing in the commercial he actually sews a NASCAR
race car in half and puts it back together with
a POxy. One drives it around the track at one
(04:40):
hundred and sixty an hour. So then we're launching another product,
which is weather stripping. Now, weather stripping has been around
a long time, but you have to you have to
peel it off or whatever it gets. It's hard to
get off, and so we came out with a silicone
based weather but it's only he's even on one side,
(05:01):
and it's removable and it won't take the paint off
when you remove it. But you can use it like
on because of the way it's designed. It has a
flap on the bottom. So like you have a shower door,
which is a very common problemower door, so you can
put this and it it and then it will just
move with it because it like this squeegee keeps the
water from leaking out of the shower well. You can
(05:23):
also then apply it to the windows so you can
open the window without removing the weather stripping.
Speaker 3 (05:28):
You can win.
Speaker 1 (05:29):
Those are the hardest thing to find weather stripping for Yeah,
because all these manufacturers have their own little bead that
fits in a channel.
Speaker 3 (05:36):
You don't need that, but you can't use door weather.
Speaker 4 (05:39):
Stripping right correct, So he is he's taken again another
product that it addresses a need and solves a problem.
So that's what most of our products do. They address
a need and they solve a product and it goes
all the way from the flexial spray. And then then
the next they moved into the tape, which was huge
(05:59):
when it's slapping it underwater. And then he built another
boat out of flex tape. And so every product that
we've brought to market solves it can use be used
in conjunction also with each other. One of the products
that we launched a few years ago, it's not for
everybody in the United States, but it's big in the Southeast.
(06:20):
We have a product called Flexial Flood and it addresses
hurricanes and flooding, and it's it's all flexial products that
have been designed to be removed now so you can
apply it to the door, put it around your day.
Speaker 2 (06:35):
See you're taking your front door and making it submarine.
Speaker 4 (06:38):
Like yeah, absolutely, solve the submarine in half. So he
literally and then when the storm is over, you can
remove it and it just peels right off. So they
have it in tape, spray and in a paste.
Speaker 2 (06:53):
So does he do storm windows out of plastic with
that tape.
Speaker 4 (06:58):
Well, you could put it on, you could apply it
to any surface to keep the water.
Speaker 1 (07:03):
Up of those plastic sheets with double sided tape that
you hit with a.
Speaker 3 (07:08):
Heat gun and make a storm window.
Speaker 1 (07:10):
The only problem with those things is trying to get
that tape off the nightmare.
Speaker 4 (07:14):
Right, And this tape is removable, it is. And so
those are you know.
Speaker 3 (07:20):
Whiteboard, will you okays next to it?
Speaker 4 (07:23):
I'll make sure we'll put something on there. He is,
but he's constantly. So we're launching two new products here,
and the TV commercials now running on national television, and
he's and we're running commercials on the flex Seal spray,
which is the flagship of the of the brand and
has been around from day one, and we still you know,
(07:44):
you can buy flex Seal products at virtually every hardware
store in the United States, no matter what brand they are.
Was it be a do it Best at ACE Hardware,
True Value and independent non affiliated hardware store. You can
also buy it at the large home centers. You can
buy it at the large discount.
Speaker 5 (08:00):
Yeah.
Speaker 1 (08:01):
Well, it's it's like a cleanex brand now, I mean
it really is. I mean people refer to any type
of tar like spray see on his Flex Seal. I
mean it's become the name of the product.
Speaker 4 (08:13):
And the new tagline is it really works? We get
asked all the time does it really do that? And
we will put on the tagline as it really works.
It does really work.
Speaker 1 (08:25):
And I'm assuming that that is available everywhere, and we
know it's available to do it best stores, but pretty
much everywhere.
Speaker 4 (08:31):
It's available virtually everywhere. It's even at gas stations.
Speaker 3 (08:35):
Is that right? Yes, So they do sell it everywhere.
Speaker 2 (08:39):
All right. And the you go website for that flex
seal dot com.
Speaker 4 (08:42):
It's uh, it's gets flex field Products dot com. Or
you can just google flex. The easiest way is the
Google flex field and it'll pop up. There's a lot
of how to videos on YouTube, a lot of video
how to videos out there on how to use the products.
So we encourage people. We put QR codes on our products.
They can scan it. Take some right to perfect perfect.
Speaker 1 (09:04):
So if you got something leaky or grippy, you might
want to pick up some of the flex sewer.
Speaker 2 (09:09):
Take a look at the website. It might be a
newer product that fits your problem perfectly. Well.
Speaker 4 (09:15):
Shop at your locally owned hardware store. There you go,
they'll hope for all products.
Speaker 3 (09:20):
There you go.
Speaker 2 (09:21):
All right, David, thank you very much for joining us.
Speaker 3 (09:23):
I appreciate it, you bet you.
Speaker 1 (09:25):
All right, we'll take a little break and we'll continue
our show from the Do It Best Market and Indianapolis.
Speaker 2 (09:31):
You're at home with Gary Sullivan.
Speaker 5 (09:33):
It's the weekend and you have fixed questions. Give Gary
a call at one eight hundred eighty two three talk this.
He's at Home with Gary Sullivan. Don't miss any of
your favorite shows. Get the podcast on the iHeartRadio app
at fifty five jarc dot com.