Telco company Vodafone has put its money where its mouth is by pulling sponsorship signage during a performance of a convicted abuser.
Vodafone will remove its branding when headliner Dizzee Rascal takes the stage at Rhythm and Vines this weekend.
The British rapper was convicted of domestically abusing his ex-partner earlier this year.
Women's Refuge CEO Ang Jury says the company had no other choice, given Vodafone's public stance on domestic violence.
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