Brothers-in-law Daniel McLaughlin and Mark Neal have been running Scapegrace for around ten years.
They established the brand in 2014, and in the last financial year they sold more than 100,000 cases of product.
They're now in the final stages of building New Zealand's largest distillery, and are making a push from gin into single malt whiskey.
McLaughlin told Tim Dower that the brand began when they noticed that the country was underrepresented on the world stage when it came to spirits.
When they walked into liquor stores, he said, there wasn't anything that spoke to them as 30 year old gin and spirit drinkers.
"We thought we could, we could shake that up a bit."
LISTEN ABOVE
See omnystudio.com/listener for privacy information.
Popular Podcasts
My Favorite Murder with Karen Kilgariff and Georgia Hardstark
My Favorite Murder is a true crime comedy podcast hosted by Karen Kilgariff and Georgia Hardstark. Each week, Karen and Georgia share compelling true crimes and hometown stories from friends and listeners. Since MFM launched in January of 2016, Karen and Georgia have shared their lifelong interest in true crime and have covered stories of infamous serial killers like the Night Stalker, mysterious cold cases, captivating cults, incredible survivor stories and important events from history like the Tulsa race massacre of 1921. My Favorite Murder is part of the Exactly Right podcast network that provides a platform for bold, creative voices to bring to life provocative, entertaining and relatable stories for audiences everywhere. The Exactly Right roster of podcasts covers a variety of topics including historic true crime, comedic interviews and news, science, pop culture and more. Podcasts on the network include Buried Bones with Kate Winkler Dawson and Paul Holes, That's Messed Up: An SVU Podcast, This Podcast Will Kill You, Bananas and more.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Dateline NBC
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com