And then there were screw tops and now wine in cans to really tap into the millennial market.
Joiy Wines was the first New Zealand winemaker to export wine in a can, shifting about 700,000 tins around the world per year.
But that could soon be 7 million with their expansion plan in mind.
Joiy Wines winemaker co-founder Chris Archer told Tim Dower the wine industry is quite adaptive, especially with packaging in mind.
“That’s gonna be a real mindset, not just for the wine industry, but for all industries producing goods that we all have to be mindful of the packaging and the end use and the circle economy of that.”
LISTEN ABOVE
See omnystudio.com/listener for privacy information.
Popular Podcasts
Crime Junkie
Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.
24/7 News: The Latest
The latest news in 4 minutes updated every hour, every day.
Stuff You Should Know
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.