Business Movers

Business Movers

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series Business Wars, and Lindsay Graham, the host of American History Tellers and American Scandal, comes a weekly podcast that brings you the true stories of the brilliant but all-too-human businesspeople who risked it all. From Walt Disney’s creation of a theme park in Orlando, to the colossal failure of New Coke, Business Movers will explore the triumphs, failures and ideas that transformed our lives. Wondery+ subscribers get 1-week early access to new episodes. Listen ad-free on Wondery+ or on Amazon Music with a Prime membership or Amazon Music Unlimited subscription.

Episodes

December 18, 2020 1 min

Behind every successful business is a story. It starts with a vision and a leap of faith. Along the way, leaders make bold decisions, ride booms and busts, and sometimes, they reach new heights. From Wondery, the makers of the hit series Business Wars, and Lindsay Graham, the host of American History Tellers and American Scandal, comes a weekly podcast that brings you the true stories of the brilliant b...

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As Walt Disney sets out to build a second theme park in Florida, he quietly works to keep the top secret project out of the public eye. To make his dream a reality, and to keep Project Future under wraps, Walt will rely on a close-knit team of lawyers, executives, and former World War Two spies. This is the first in our four-episode series on Walt’s efforts to create a second theme park that would correct the errors of his...

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With the help of a former World War Two spy named Paul Helliwell, Walt Disney fights to keep Project Future out of the papers as he navigates a local labyrinth of closed door deals, nosy politicians and intrepid reporters. But Walt’s biggest secret isn’t Project Future—it’s a private battle he’s fighting with his own body. 

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As Walt Disney fights to overcome his failing body, he and his brother Roy battle over the future of Walt’s latest obsession, and his biggest idea yet: an Experimental Prototype Community of Tomorrow; or as Walt calls it, EPCOT.  

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On the next episode of Business Movers: In the aftermath of Walt’s death, Roy Disney fights to fulfil his brother’s legacy and carry Project Future over the finish line. To get the job done, Roy will have to run the gauntlet of Florida politics, labor troubles, and his own declining health.

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For Disney World expert Chad Denver Emerson, the Walt Disney World Resort is more than entertainment. It’s one of his greatest passions. Chad is the author of multiple books on Disney World, including Project Future: The Inside Story Behind the Creation of Disney World. He’s also an expert on city and urban planning, which makes him uniquely qualified to answer the question: Does the Walt Disney World Resort live up to the...

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In 1985, when Coca-Cola eliminated its signature soft drink, “Coke”, and replaced it with a new and improved version called “New Coke”, the American people revolted. In this series premiere, we go back to the beginning of the story and meet the man responsible for Coca-Cola’s biggest blunder: Roberto Goizueta, a brilliant Cuban immigrant who started from the bottom and rose to the highest rung of Coca-Cola’s corporate ladd...

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Newly appointed Coca-Cola chairman Roberto Goizueta gains lost ground in the Cola Wars with several bold maneuvers, including the launch of a brand new diet soft drink. As he strives to beat Pepsi, Roberto fights to remake the culture of Coca-Cola and take the company in a bold new direction by putting an emphasis on taste and quality over image and brand. 

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As Roberto and the Project Kansas team work in secret to launch New Coke, PepsiCo’s CEO Roger Enrico gets ready to fight back. In the aftermath of New Coke’s launch, Enrico launches a counter attack in the media that he hopes will put an end to the Cola Wars and make PepsiCo the victor.

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n the aftermath of the New Coke rollout, Coca-Cola chairman Roberto Goizueta deals with an onslaught of bad press, angry phone calls and nasty letters from Coke fans who want their old soft drink back. In this moment of crisis, Roberto sees opportunity in adversity and uses data as a weapon to fight back.

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Tim Murphy, a senior reporter at Mother Jones, normally writes about national politics, not soda. In this interview episode on Coca-Cola’s Greatest Mistake, Tim will explain how New Coke is a story about both. According to Tim, New Coke didn’t fail. It was murdered in a culture war that has many parallels to today.

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Uber's spectacular rise wasn’t the smoothest ride. The world-changing ride sharing app broke more than a few rules--and laws--on it’s way to the top, and its controversial co-founder Travis Kalanick fostered a toxic corporate culture that eventually caught up to him. This is the first in our four-episode series on the rise and fall of Uber.

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Susan Fowler’s blistering story reveals a systemic problem at Uber, and it’s the first of a series of scandals that damages Uber’s already rocky reputation, and places CEO Travis Kalanick under the microscope of public scrutiny.  

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New York Times journalist Mike Issac’s story about a secret spying program at Uber puts Travis in the crosshairs of Uber’s board of directors and threatens to deprive the infamous leader of the company he helped create.  

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Former Uber engineer Susan Fowler battles threats from all directions as Travis Kalanick grapples with the aftermath of a personal tragedy that brings him to his knees. 

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Mike Isaac, the author of Super Pumped: the Battle for Uber, is more than a technology writer for the New York Times. He’s a character in the Uber story. Mike sits down with host Lindsay Graham to tell the behind the scenes story of how he broke some of Uber’s darkest secrets.

To listen to Business Movers ad-free, join Wondery+ in the Wondery App. Click here to download the app: https://wondery.app.link/businessmovers.

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The name “DeLorean” isn’t just synonymous with the 1985 blockbuster film Back to the Future, it’s also infamous for its connection to two uniquely American innovations: the sportscar and the drug trade. John DeLorean was a legend of the automobile industry who rose to the highest levels within General Motors. But his ambition for more than what Detroit could offer brought him to Hollywood, where he became entangled in a we...

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As pressure grows in Northern Ireland to get the DMC-12 ready for mass-production, John seeks out Colin Chapman, the man behind Lotus Cars. A partnership with Chapman leads John to turn against some of his closest friends and engage in a questionable financial deal that could bilk investors out of millions.

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Desperate to raise millions and save his company, John DeLorean cuts a backroom deal with a drug smuggler and a crooked banker. Little does John know, he’s fallen into an elaborate trap set by the United States government.

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John DeLorean faces off with the United States government in a massive trial that gains attention all over the world. But just as it looks like John might be able to beat the drug charges against him, it becomes clear that charges of financial fraud are just around the corner.

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