October 7, 2025 • 8 mins
ABC's Mike Dobuski discusses these new platforms and some of the entertaining ways you can use them!
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Transcript
Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
I see the Mount Everest hikers that were trapped due
to the heavy snow. Hundreds of hikers on Mount after
Everest are having to be rescued, about three hundred and
fifty of them. They got like three feet of snow
on Mount Everest and they're now and they've got all
kinds of problems up there. They're trying to clear paths
(00:21):
so people could come down. They've got long line with
horses and oxen moving up a winding path trying to
get off of the world's tallest peak, essentially in Mount Everest.
It's unbelievable video there. You know how you can avoid
getting trapped down Mount Everest.
Speaker 2 (00:40):
I have a great idea.
Speaker 1 (00:41):
Don't go hiking there. You go, Yeah, it's really.
Speaker 2 (00:46):
I can't breathe.
Speaker 1 (00:47):
You're eight thousand feet above. Try like sixteen thousand feet.
It's it's some of those it's unbelievable, but I couldn't
get to eight thousand. I struggle at three hundred and
fifty feet about asthma starting kick it. You're right on
top of a sand dunes, you're on the beach. What
are you doing? A problem? All right, let's go over
(01:08):
to the Legacy Retirement group dot com phone line and
say good morning to ABC News technology reporter Mike Tbuski. Mike,
there's a new app that is red hot in the
the app store. People are downloading this. It's called Sora.
What is it and what does it do?
Speaker 2 (01:22):
Yeah? So, Sora is a new AI tool that can
be used to generate short, completely artificial videos. And what's
interesting here is that this comes from open Ai. So
obviously they would make an AI tool like this. They've
been tooling around with AI video for a few years now. However,
the real draw, it seems, of Sora is that this
(01:43):
isn't just a thing that you can use to create
AI videos. It's also a social media feed, and this
is similar to TikTok. It's a scrolling feed of vertically
oriented videos. You can like, comment, you can share them
with your friends. There's even a feature in here called cameos,
where you can take your own likeness, your own face,
(02:03):
and generate a video and make it seem like you're
doing something that you've never done before, like being shot
out of a canon, for example, and you can share
that around with your friends. And this seemingly is a
very popular thing among you know, early adopters and people
who want to try it out. About fifty six thousand
downloads on its first day of release last week. That
makes it one of the bigger app launches of recent
(02:25):
memory and as you mentioned, it's very It's been topping
the App Store charts. It's more popular than the chat
GPT app from OpenAI itself. It's also more popular than
other AI apps out there, like from Google, Gemini, Claude
from a company called Anthropic, and Grock, which is from
Elon Musk's artificial intelligence company.
Speaker 1 (02:46):
Have you what's the quality? I mean, can you tell
that the videos are AI generated? You know, we were
just talking Campion, I'm my producer off the air a
little bit about some photographs and I'm like, I think
that's AI generated. It seems they're almost too perfect. Sometimes.
Have you developed an I at this point, Mike, to
identify what's AI what's not.
Speaker 2 (03:07):
I think that there's an uncanniness to pretty much all
and AI generated content, But on first glance it's tough
to catch that uncanniness. One of the videos that went
viral in the first couple days of Sora's release was
a securitycam footage video of Sam Altman, the CEO of
Open Ai stealing computer hardware from target, which is a joke.
(03:29):
Obviously it was meant to ingest, but it does sort
of underline how this can be misused. And it did
look like real security cam footage at least again at
first glance. Once you see these characters start to move,
once you see certain things in the frame, it does
start to fall apart a little bit, as is the
case with pretty much all AI generated content. But it's
(03:50):
that first couple seconds where you might not drill down.
You might not look at how people are moving, or
how water behaves in these videos, or a number of
other things that you can use to kind of determine
and whether it's AI or not. You know, that's where
the real danger lies. And that's where people are raising
a lot of concerns about this AI social media feed.
Speaker 1 (04:07):
So the Naked eye is one thing, But are there
anti AI software where you could enter or upload a
video or some text and then it can detect that.
It's my point is is how are we going to
know what videos are real and what are not real?
Speaker 2 (04:23):
So those services exist, you know, speaking very generally, it
doesn't seem like they are themselves perfect, right, You can
upload AI generated content to it, and it will give
you a percentage likelihood of whether that is an AI
generated piece of content. You can also put in human content,
right like an essay that you wrote, for example, and
(04:43):
it will occasionally spit back that that seems like it's
AI generated. That's been a debate that's been playing out
in education, you know, just to see if people are
using this tool to use it for essays and things
like that. But even still, like that is the danger here,
like do we have a good tool to definitively say
this is real, this is not not really at this point. Now,
(05:07):
Open AI for Sora in particular says that it does
have some security guardrails in place. They are watermarking all
of these videos with little Sora logos in the corner.
Obviously that's pretty easy to crop out, but even still
it's a step. I suppose there's metadata baked into these videos,
so you can go into the code, for lack of
a better term, of those videos to determine if they
(05:29):
are AI generated. And they say they've put restrictions around
using this tool to generate things that could be used
for deceit fraud scams, spam, or impersonation. However, even a
cursory glance of this Sora feed finds that, you know,
there's plenty of copyrighted characters there, for example, SpongeBob, pikachuw
Ronald McDonald. Presumably those companies did not sign off on
(05:51):
using those likeliness likely likenesses for these videos, So there
does seem to be some security screws that need to
be tightened.
Speaker 1 (05:58):
So could we see videos created using this app Sora
up here on more widely used and widely known social
media websites. We'll we see Sora videos on Facebook or
ex or Instagram.
Speaker 2 (06:11):
Oh absolutely, and we're already seeing that, certainly on X
and certainly on other platforms where tech people hang out.
For one, this is an iOS exclusive right now, meaning
you can only use it if you have an iPhone
or a whole device. Android users are kind of not
allowed in at this point, or it's not available on
their app store. In addition to that, it's invite only,
(06:31):
so you have to know a person in order to
take part in this and to generate videos using Sora,
So there are some restrictions here. It does seem though,
that this is a direction that the AI space wants
to go in. Social media is a very lucrative business,
particularly when it comes to advertising. As we've talked about
in the past, none of these AI companies, Open Ai
(06:52):
or Google's AI division Anthropic, none of them really make money.
And they are spending a lot of money and the
small amount of revenue that they get from the subscription
services that they offer really just isn't enough to cover it.
So they're looking for another way to monetize here, and
it seems like social media is the way they want
to go. I think it kind of remains to be
seen whether the general public is going to go for that.
Speaker 1 (07:13):
Interesting. Is this the only AI social media feed or
are there others?
Speaker 2 (07:16):
Oh no. Just a few weeks ago, Meta, the company
formerly known as Facebook, launched a feed called vibes. This
is very similar to Sora, and it's all very similar
to TikTok right. It's a scrolling feed of vertically oriented videos.
In vibes case, this is not a standalone app. It's
part of Meta's sort of larger AI app that they offer,
(07:39):
which can be used for a whole bunch of different things,
but it's broadly similar. Now, people who have used both
say that Sora does generate kind of higher quality video
stuff that's a little bit more realistic, a little bit
more believable. There has been some speculation that Meta got
word that openay was going to launch this social media feed,
and they kind of rushed out vibes. We haven't been
able to confirm that, but that all speaks to the
(08:02):
burgeoning industry here. These companies really do want a feed
that people can stay on for a while, and if
they're like watching these videos, well then you can program
advertising against that and make some money off of
I see the Mount Everest hikers that were trapped due
to the heavy snow. Hundreds of hikers on Mount after
Everest are having to be rescued, about three hundred and
fifty of them. They got like three feet of snow
on Mount Everest and they're now and they've got all
kinds of problems up there. They're trying to clear paths
(00:21):
so people could come down. They've got long line with
horses and oxen moving up a winding path trying to
get off of the world's tallest peak, essentially in Mount Everest.
It's unbelievable video there. You know how you can avoid
getting trapped down Mount Everest.
Speaker 2 (00:40):
I have a great idea.
Speaker 1 (00:41):
Don't go hiking there. You go, Yeah, it's really.
Speaker 2 (00:46):
I can't breathe.
Speaker 1 (00:47):
You're eight thousand feet above. Try like sixteen thousand feet.
It's it's some of those it's unbelievable, but I couldn't
get to eight thousand. I struggle at three hundred and
fifty feet about asthma starting kick it. You're right on
top of a sand dunes, you're on the beach. What
are you doing? A problem? All right, let's go over
(01:08):
to the Legacy Retirement group dot com phone line and
say good morning to ABC News technology reporter Mike Tbuski. Mike,
there's a new app that is red hot in the
the app store. People are downloading this. It's called Sora.
What is it and what does it do?
Speaker 2 (01:22):
Yeah? So, Sora is a new AI tool that can
be used to generate short, completely artificial videos. And what's
interesting here is that this comes from open Ai. So
obviously they would make an AI tool like this. They've
been tooling around with AI video for a few years now. However,
the real draw, it seems, of Sora is that this
(01:43):
isn't just a thing that you can use to create
AI videos. It's also a social media feed, and this
is similar to TikTok. It's a scrolling feed of vertically
oriented videos. You can like, comment, you can share them
with your friends. There's even a feature in here called cameos,
where you can take your own likeness, your own face,
(02:03):
and generate a video and make it seem like you're
doing something that you've never done before, like being shot
out of a canon, for example, and you can share
that around with your friends. And this seemingly is a
very popular thing among you know, early adopters and people
who want to try it out. About fifty six thousand
downloads on its first day of release last week. That
makes it one of the bigger app launches of recent
(02:25):
memory and as you mentioned, it's very It's been topping
the App Store charts. It's more popular than the chat
GPT app from OpenAI itself. It's also more popular than
other AI apps out there, like from Google, Gemini, Claude
from a company called Anthropic, and Grock, which is from
Elon Musk's artificial intelligence company.
Speaker 1 (02:46):
Have you what's the quality? I mean, can you tell
that the videos are AI generated? You know, we were
just talking Campion, I'm my producer off the air a
little bit about some photographs and I'm like, I think
that's AI generated. It seems they're almost too perfect. Sometimes.
Have you developed an I at this point, Mike, to
identify what's AI what's not.
Speaker 2 (03:07):
I think that there's an uncanniness to pretty much all
and AI generated content, But on first glance it's tough
to catch that uncanniness. One of the videos that went
viral in the first couple days of Sora's release was
a securitycam footage video of Sam Altman, the CEO of
Open Ai stealing computer hardware from target, which is a joke.
(03:29):
Obviously it was meant to ingest, but it does sort
of underline how this can be misused. And it did
look like real security cam footage at least again at
first glance. Once you see these characters start to move,
once you see certain things in the frame, it does
start to fall apart a little bit, as is the
case with pretty much all AI generated content. But it's
(03:50):
that first couple seconds where you might not drill down.
You might not look at how people are moving, or
how water behaves in these videos, or a number of
other things that you can use to kind of determine
and whether it's AI or not. You know, that's where
the real danger lies. And that's where people are raising
a lot of concerns about this AI social media feed.
Speaker 1 (04:07):
So the Naked eye is one thing, But are there
anti AI software where you could enter or upload a
video or some text and then it can detect that.
It's my point is is how are we going to
know what videos are real and what are not real?
Speaker 2 (04:23):
So those services exist, you know, speaking very generally, it
doesn't seem like they are themselves perfect, right, You can
upload AI generated content to it, and it will give
you a percentage likelihood of whether that is an AI
generated piece of content. You can also put in human content,
right like an essay that you wrote, for example, and
(04:43):
it will occasionally spit back that that seems like it's
AI generated. That's been a debate that's been playing out
in education, you know, just to see if people are
using this tool to use it for essays and things
like that. But even still, like that is the danger here,
like do we have a good tool to definitively say
this is real, this is not not really at this point. Now,
(05:07):
Open AI for Sora in particular says that it does
have some security guardrails in place. They are watermarking all
of these videos with little Sora logos in the corner.
Obviously that's pretty easy to crop out, but even still
it's a step. I suppose there's metadata baked into these videos,
so you can go into the code, for lack of
a better term, of those videos to determine if they
(05:29):
are AI generated. And they say they've put restrictions around
using this tool to generate things that could be used
for deceit fraud scams, spam, or impersonation. However, even a
cursory glance of this Sora feed finds that, you know,
there's plenty of copyrighted characters there, for example, SpongeBob, pikachuw
Ronald McDonald. Presumably those companies did not sign off on
(05:51):
using those likeliness likely likenesses for these videos, So there
does seem to be some security screws that need to
be tightened.
Speaker 1 (05:58):
So could we see videos created using this app Sora
up here on more widely used and widely known social
media websites. We'll we see Sora videos on Facebook or
ex or Instagram.
Speaker 2 (06:11):
Oh absolutely, and we're already seeing that, certainly on X
and certainly on other platforms where tech people hang out.
For one, this is an iOS exclusive right now, meaning
you can only use it if you have an iPhone
or a whole device. Android users are kind of not
allowed in at this point, or it's not available on
their app store. In addition to that, it's invite only,
(06:31):
so you have to know a person in order to
take part in this and to generate videos using Sora,
So there are some restrictions here. It does seem though,
that this is a direction that the AI space wants
to go in. Social media is a very lucrative business,
particularly when it comes to advertising. As we've talked about
in the past, none of these AI companies, Open Ai
(06:52):
or Google's AI division Anthropic, none of them really make money.
And they are spending a lot of money and the
small amount of revenue that they get from the subscription
services that they offer really just isn't enough to cover it.
So they're looking for another way to monetize here, and
it seems like social media is the way they want
to go. I think it kind of remains to be
seen whether the general public is going to go for that.
Speaker 1 (07:13):
Interesting. Is this the only AI social media feed or
are there others?
Speaker 2 (07:16):
Oh no. Just a few weeks ago, Meta, the company
formerly known as Facebook, launched a feed called vibes. This
is very similar to Sora, and it's all very similar
to TikTok right. It's a scrolling feed of vertically oriented videos.
In vibes case, this is not a standalone app. It's
part of Meta's sort of larger AI app that they offer,
(07:39):
which can be used for a whole bunch of different things,
but it's broadly similar. Now, people who have used both
say that Sora does generate kind of higher quality video
stuff that's a little bit more realistic, a little bit
more believable. There has been some speculation that Meta got
word that openay was going to launch this social media feed,
and they kind of rushed out vibes. We haven't been
able to confirm that, but that all speaks to the
(08:02):
burgeoning industry here. These companies really do want a feed
that people can stay on for a while, and if
they're like watching these videos, well then you can program
advertising against that and make some money off of
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