Small Nonprofit: Fundraising Tips, Leadership Strategies, and Community-Centric Solutions for Canadian and American Nonprofits
Welcome to Small Nonprofit, the podcast designed for leaders, fundraisers, and advocates in the nonprofit sector who want to create real change. We provide small nonprofit organizations with strategies to enhance their fundraising campaigns, improve nonprofit governance, and implement ethical fundraising practices that resonate with today’s values-driven donors. Hosted by an experienced nonprofit consultant, Maria Rio, this show delves into the unique challenges of nonprofit fundraising and community-centric fundraising, providing tools for donor engagement and major gifts fundraising. 👤 Who Should Listen? This podcast is perfect for anyone involved in a small nonprofit seeking practical advice on fundraising strategy, nonprofit leadership, and board accountability. Whether you're looking for innovative fundraising ideas for nonprofit organizations or trying to create an impact measurement framework that demonstrates your organization’s value, Small Nonprofit is here to guide you. 🎤 Core Topics We Cover Community-Centric Fundraising: Learn how ethical fundraising practices can strengthen donor relationships, enhance donor engagement, and align your organization with values-based major giving principles. We’ll help you shift from a donor-centric model to one that prioritizes the community. Systemic Change and Governance: From participatory budgeting to nonprofit board of directors best practices, we explore how to navigate the nonprofit industrial complex and embrace structures that foster diversity in nonprofit leadership and board accountability. Preventing Nonprofit Burnout: Tackle topics such as nonprofit burnout prevention and learn how to cultivate a healthy, anti-oppressive work culture that supports your team’s well-being. Nonprofit Storytelling: Understand how to measure your nonprofit’s effectiveness through nonprofit impact measurement strategies and leverage nonprofit storytelling to create compelling narratives that attract donors. 📣 Engaging Conversations and Real-World Advice In each episode, we bring you insights from experts in fundraising consulting, nonprofit grant writing, and capital campaign strategies. From interviews with fractional fundraisers and major gift officers to deep dives on fundraising tips and innovative fundraising ideas, we offer actionable advice that you can implement immediately to strengthen your organization’s impact. 💰 Learn How to Build a Sustainable Nonprofit Every nonprofit leader faces the challenge of achieving financial sustainability. Our episodes address critical fundraising strategies for nonprofit organizations, providing insights on volunteer management, capacity building, and nonprofit marketing strategy. Gain access to tools that help you execute successful fundraising campaigns and build a foundation for long-term growth. 🤝 Join the Movement for Systemic Change At The Small Nonprofit, we’re committed to transforming the nonprofit sector from the ground up. Our focus on systemic change and community-centric fundraising aligns with our mission to support nonprofits in creating equitable, sustainable communities. By addressing topics like values-based decision making and nonprofit transparency, we’re working to build a more ethical, inclusive sector. ❤️ Stay Connected Subscribe to Small Nonprofit on Apple Podcasts, Spotify, YouTube, or your preferred podcast platform. Don’t miss an episode as we explore everything from fundraising tips to nonprofit social media strategy, and learn how you can become a stronger advocate for your organization’s mission.
Episodes
Search engines were never built with equity in mind. The organizations that show up first are the ones with money for ads, not necessarily the ones doing the most impactful work. For small and grassroots nonprofits, that means decades of good work can go unseen by the donors, program officers, and advisors who'd want to support it if they only knew it existed. It's clear the playing field was uneven long before AI e...
Ever felt pressure to chase every funding opportunity that crosses your desk just because the deadline lines up and the dollar amount looks good? This episode is your permission to slow down. You'll learn why "does this person have money" is the wrong first question, and what to actually look for before you sink hours into an application or a pitch. You'll hear the real cost of chasing misaligned funders (hint: it's...
Most nonprofits pour everything into the people and causes they serve, and forget the staff doing that work every single day. This episode flips the script. We're talking about what it actually looks like to take care of the caretakers, especially when your team is dealing with trauma, grief, or emotional burnout as part of the job. You'll hear how one nonprofit built a staff wellness program from the ground up, fue...
Donor-Advised Funds (DAFs) are the fastest-growing way to give in Canada, the US, and the UK, and most nonprofits still don't have the words "donor-advised fund" anywhere on their website. This episode isn't a case for DAFs. It's a case for having a strategy for them anyway, so that money moves toward community instead of sitting in an advisor's spreadsheet.
In this episode, Mike Todd (Transform Philanthropy) breaks ...
Posting on social media and hoping donations follow? You might be setting yourself up for disappointment. In this episode, we get into why social media is often a top-of-funnel tool, not a direct-response one, and why that's not a bad thing once you understand how to use it right. We talk about the algorithm problem nobody wants to admit: that even your own followers might never see your posts. We also dig into what...
If your fundraising calendar is back-to-back grant deadlines and event planning, you might be stuck on a treadmill that's working against you. Grants and events share something that doesn't get talked about enough: they're two of the highest time investment portfolios in the fundraising world. The good news? If you're good at grants, you're already sitting on a foundation of skills that translate directly into indiv...
Your fundraiser just handed in their notice. Now what? Before you dust off that three-year-old job description and blast it out, there are a few things you need to know. Fundraiser turnover is one of the most disruptive events a small nonprofit can face. Donor relationships go quiet, grant deadlines get missed, and someone who already has a full plate suddenly inherits a whole new set of responsibilities. If the hir...
A burnt-out Executive Director doesn't just affect themselves. The team feels it. The culture shifts. The bold, brave decisions that your community depends on? They stop happening. And yet, so many EDs stay well past their limit because the tools, staffing, or board support to do anything differently simply don't exist. If you're an ED who's been running on fumes, or a board member wondering why your leader seems li...
Most nonprofits are good at issuing apologies, but terrible at actually changing. There's a difference between saying "I'm sorry" and doing the work of repair, and that gap is exactly where trust goes to die. In this episode, we get into what accountability actually means, why so few organizations do it well, and what it looks like when it's done right.
On this week's episode of The Small Nonprofit Podcast, Maria sit...
You've been told that keeping donors happy is how you protect your revenue. What if that's actually the thing bleeding your organization dry? In this episode, Maria Rio makes the case that donor-centric fundraising isn't just a values problem, but also financial one. She breaks down exactly how centering donor comfort drives away your most aligned supporters, tanks staff morale, and keeps your organization stuck add...
Hiring a fundraiser feels like the obvious solution when revenue is tight and the need is growing, but doing it before you're ready can set everyone up to fail, including the person you just hired. Before you draft that job description, there are real systems, mindsets, and infrastructure pieces that need to be in place. And if you don't have them yet, there's a smarter path forward that most small nonprofits haven'...
The Changemaker Wellbeing Index reports that 31% of nonprofit workers experience food insecurity — and for frontline staff, that rises to 48%. The very sector working to end poverty is, in many cases, perpetuating it through its own payroll. The good news? There's a practical, achievable path forward, and it is easy to get started.
On this week's episode of The Small Nonprofit Podcast, Maria sits down with Anne...
Your volunteers are giving something money can't buy, and most nonprofits are treating that gift like an afterthought. When you start seeing volunteers through the same lens as major donors, the way you recruit, steward, and engage them completely changes. And when you connect volunteerism to your broader fundraising and governance pipeline, you stop treating it as a nice-to-have and start building something that ac...
Most nonprofits don't have a succession plan for their Executive Director because the whole thing feels risky to bring up. What if the board thinks you're already halfway out the door? What if there's no time, no budget, or no one ready to take over? Learn what a real succession plan actually contains, how to start the conversation without putting yourself on the chopping block, and why waiting until someone retires...
Some funders are quietly draining your organization's capacity before they even decide whether to fund you. This episode breaks down the difference between funders who treat nonprofits as true partners and those who bury you in 140-page applications with a 3% chance of success. You'll learn how to identify where a funder falls on the spectrum, what equitable grantmaking actually looks like in practice, and why your ...
If your nonprofit is still pouring most of its energy into grants and social media, this episode is your wake-up call. Email marketing is one of the most underutilized and highest-return fundraising tools available to small nonprofits. When it's paired with a smooth, friction-free donation experience, it can transform how your organization generates unrestricted revenue.
On this week's episode of The Small Nonprofit ...
The word "merger" makes a lot of nonprofit leaders flinch — and honestly, that's understandable. When you've poured years of your life into building an organization, considering a structural change can feel like waving the white flag. But here's the reframe: a merger isn't the end of your mission, it might actually be the most powerful way to advance it. In this episode, we dig into what it really looks like w...
Planned giving is one of those things that lives permanently on the "we'll get to it someday" list, and that someday keeps getting pushed back. But the Great Wealth Transfer is already happening, and nonprofits that aren't at least laying the groundwork are going to miss out on one of the biggest funding opportunities of our generation.
On this week's episode of The Small Nonprofit Podcast, Maria is joined by Tess Co...
We found the cure for your organizations' "we've always done it this way", and we are sharing it with you today.
On this week's episode of The Small Nonprofit Podcast, Maria sits down with Andrea Silverstone (CEO of Sagesse) and Carrie McManus (Director of Innovation and Programs at Sagesse). Sagesse is a nonprofit working to disrupt the structures of abuse and eradicate domestic violence. Together, they share what i...
If you've been hearing the word "fractional" thrown around and nodding along like you totally know what it means, this episode is for you. Fractional work is one of the fastest-growing models in the nonprofit sector, and it's not just for fundraising anymore. From HR to finance to communications, fractional executives are stepping in to give small organizations access to high-level expertise they could never afford ...
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