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May 15, 2025 33 mins
ICYMI: Hour Two of ‘Later, with Mo’Kelly’ Presents – Wellness Wednesday with wife, mother, fitness expert, masterful storyteller & regular guest contributor Claudine Cooper AKA ‘The Nice Exercise Lady’ weighing in on the growing influence of the ‘Crunchy Teen’ Wellness Influencer…PLUS – A look at the Top 10 Donut Shops in the Nation - on KFI AM 640…Live everywhere on the iHeartRadio app & YouTube @MrMoKelly
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Episode Transcript

Available transcripts are automatically generated. Complete accuracy is not guaranteed.
Speaker 1 (00:00):
You're listening to Later with Mo Kelly on demand from
k f I A M six forty.

Speaker 2 (00:30):
This listen. Nacho says, it shut work out, this patch workout.

Speaker 3 (00:43):
It's Later with mo Kelly. We're live on YouTube. That's
real important because Claudine Cooper joins us in studio the
nice exercise lady. You can go to Claudinecooper dot com. Claudin,
it's great to see you. How are you this evening?
Turn on that microphone.

Speaker 2 (00:57):
There I'm doing.

Speaker 4 (00:57):
There we go.

Speaker 2 (00:58):
How are you doing?

Speaker 4 (00:59):
I'm doing well. How you drive in?

Speaker 3 (01:00):
Because I'm always appreciative when you drive in with all
this craziness outside.

Speaker 5 (01:04):
You know, it wasn't too bad. I just was listening
to my Beyonce Cowboy Carter. Since going to the concert,
that's kind of been on rotation.

Speaker 6 (01:11):
Well you went, did you walk to the concert?

Speaker 2 (01:13):
I indeed walked off.

Speaker 3 (01:15):
My goodness, you just gonna rub it. It didn't have to
park ninety dollars park and I'm just.

Speaker 4 (01:18):
Gonna stroll too.

Speaker 5 (01:19):
Even better than that, I taught my plate's class, showered
at the gym, put on my outfit, and walked straight
from work.

Speaker 4 (01:26):
You didn't even go home?

Speaker 3 (01:27):
No, it must be nice to have most of your
life stuff contained in a small area.

Speaker 5 (01:33):
I gotta admit people were like, oh, what are you
gonna do about living next to a stadium and all
these things going on over there, But honestly, it's been
really great for us. I mean, minus the traffic every
now and then you run into it. But you know,
for the most part, I'm not one to complain. I
also am not one to start to think about a
negative outcome before it even happens.

Speaker 3 (01:56):
Oh my gosh, I wish I could be you, because
I'm always worried about the negative. Look if I go
out to this party tonight, I have to worry about this.
I have to worry about that, you know what, time
about to.

Speaker 4 (02:05):
Get up in the morning.

Speaker 3 (02:06):
I'm always thinking about these contingencies of if I choose
to do this, how might this adversely affect me?

Speaker 6 (02:14):
You know?

Speaker 5 (02:14):
I feel like so for me, I was raised in
an environment where a lot of people lean towards the
negative outcome of everything, right, so take advantage. Take, for example,
me moving out here to La La is such.

Speaker 6 (02:28):
A scary play from where at that point?

Speaker 5 (02:31):
Oh, I mean like I've lived all over But let's
just use from my hometown Minneapolis, and the people who
were the most like LA is a scary place, It's
a terrible place. Are the main ones who are like, mmmm,
the winter's getting cold. Sure would love to come visit
in La. You know, I've been here for twenty five

(02:51):
years now, so it ended up working out for me.

Speaker 2 (02:54):
But mainly, I believe that our.

Speaker 5 (02:56):
Thoughts manifest, our thoughts come to fruition. If you continue
to think negative about things, there will most likely be
a negative outcome.

Speaker 2 (03:09):
If you believe that the positive is possible.

Speaker 5 (03:12):
More than you ruminate on the negative, chances are you'll
have a positive outcome.

Speaker 3 (03:18):
Look at you coming in here preaching, but in a
good way. Let me ask you about that. In a
roundabout way, I gave you this story about the rise
of what is called the crunchy teen wellness influencer. YEA
long story, short is there is this health and wellness
movement amongst teens as far as diet and lifestyle, which

(03:39):
is supposedly opposite the generation before them and parents. But
the downside of this, to connect it is some teens
start obsessing thinking about the negative regarding health and wellness,
diet and exercise, worrying about what diseases they may get
in the years in the future, what life is going

(04:00):
to be like for them, because someone in their family
might have gotten cancer. They're just worried about all these
other things that they shouldn't be worried about.

Speaker 5 (04:08):
Yet you're saying that they're ruminating on a possible negative outcome. Correct, Okay,
that's not what I gathered from reading this article.

Speaker 4 (04:15):
So go ahead.

Speaker 2 (04:17):
And here's the thing too.

Speaker 5 (04:19):
How we receive information is through our own lens, our
own perspective. When I read this article, what I saw
was teenagers who are willing and able to disrupt the
generational patterns of poor health. And they're doing it, and

(04:39):
they're on a journey, and they're putting it on social media.
And sure, they're sixteen, seventeen, eighteen, nineteen years old. So
do they have all the scientific backing and the education.

Speaker 2 (04:49):
And all the things. No, they don't.

Speaker 5 (04:52):
But what they do have is a passion for not
being medicated for their whole adult life, because they've made
choices at sixteen seventeen, eighteen nineteen that will then have
to be undone at thirty nine, forty and forty one.

Speaker 3 (05:10):
We're talking about this article in the New York Times
called the rise of the crunchy teen wellness influencer. And
you may think young people are disinclined or less inclined
to worry concern themselves with their diet. I'll say, the
genealogical history what they may be predisposed to. But it's

(05:33):
a different type of thinking for teenagers because they're usually
just thinking of whatever is in the moment. But now
there is a rise in i'll say thought surrounding the
subsequent decades in front of them.

Speaker 5 (05:47):
Here's what I read, Okay, I read that there are
teenagers they're calling the crunchy teens. Because crunchy refers to granola,
that's what we used to call it.

Speaker 2 (06:00):
It refers to hippie, it refers.

Speaker 5 (06:03):
To all natural, no medication, holistic. That's why they're called crunchy. However,
what I'm getting from this is that the crunchy teen
does not want to eat ultra process No. No, they
do not want to go get fast food. They want

(06:24):
to try alternative ways to stay healthy. Now, the negative
outcome that I gathered from the article was that this
could potentially promote people into eating disorders. Yes, now that's
a whole nother subject that I don't know enough about

(06:45):
to weigh in on. But what I can say is
that any time you're taking in content, videos, posts from
people on social media, take it with a grain of self,
whether you're sixteen, twenty six, or seventy six, because what

(07:05):
you are receiving through the video and through content is
simply one person's point of view.

Speaker 3 (07:15):
I always say that not all opinions are created equal,
and we should distill them through a common sense filter,
if you will, because everyone has an opinion about everything,
but not all opinions are created equal. Some are more informed,
some are less informed, some are altogether uninformed, And I
have to look at each opinion or each editorial or

(07:38):
each post, each thought and distill it through some sort
of like calllender, if you will, and kind of shake it.
It's like, Okay, is this person credible? Are they knowledgeable?
And we'll go from there.

Speaker 5 (07:51):
What a sixteen year old who is weighing in on
the health and wellness industry as a whole have a
vast amount of information?

Speaker 2 (08:04):
I mean they're sixteen.

Speaker 4 (08:06):
No, I don't think they have a lot of information
about anything.

Speaker 3 (08:08):
If that sounds dismissive, is because life experience does matter.

Speaker 2 (08:14):
It matters.

Speaker 5 (08:15):
Also, there's another scientist in this article that says, there's
a whole educational background that you have to have to
start weighing in on nutrition as well. Right, However, these kids,
being that I'm a parent of children of this age,
these kids have access to a lot of information and

(08:39):
they have the ability to research in ways that would
take us days, weeks, hours, months.

Speaker 2 (08:46):
Right, So now they can gather.

Speaker 5 (08:50):
Information that will support their point of view.

Speaker 4 (08:55):
They call that confirmation bias.

Speaker 3 (08:57):
Yes, they're more ways to investigate, but there's all so
more misinformation, more disinformation, more confirmation bias out there. If
I believe the world is flat, damn it, I'll be
able to find something that confirms my belief that the
Earth is flat.

Speaker 2 (09:11):
Just google it exactly, Just google it.

Speaker 5 (09:14):
And I say that to say, you said, oh, I
filter it through my calender of common sense. But I'm
gonna tell you my day I used to say common sense.

Speaker 3 (09:23):
And all that common It's later with mo Kelly and
Claudine Cooper. Go to Claudinecooper dot com. If you want
to know more, we'll have more in just a moment.
It's mo Kelly. We're live on YouTube, iHeartRadio app and
Instagram Live. If you want to see the show.

Speaker 1 (09:39):
You're listening to Later with mo Kelly on demand from
KFI AM six forty.

Speaker 3 (09:46):
It's Later with mo Kelly Live on YouTube, the iHeartRadio
app and Instagram. And we're right in the middle of
conversation with Claudinecooper Claudinecooper dot com. If you want to
know more, I encourage you to go there. But in
the last segment, I mean, we were talking about this
New York Times article, the rise of the crunchy teen
wellness influencer, and how both of us extracted different things

(10:08):
from it.

Speaker 6 (10:09):
We interpreted it differently, but.

Speaker 3 (10:11):
At the end of it all, it had to do
with teen wellness influencers exerting their influence over their peers.
As far as dietary choices, I found it strange, if
only because teens don't really have any say right wrong,
and different as far as what they eat in their
individual households and Carnesia. You were telling us about someone

(10:33):
who wrote in the YouTube chat that go ahead and
tell us real quick tourn your might there.

Speaker 5 (10:38):
Yes, Reep said, I do not support teens controlling their
health when their brain is still developing.

Speaker 3 (10:45):
There's something to that, because teens think a whole lot
of stuff which really should not be given the time
of day, me included when I was a teen. We
think a lot of things, probably not well informed. I'm
the mother of teens and I am a crunchy mom.
What Yes, I am a crunchy mom. I allow my

(11:08):
teens to have a say so. I want them to
weigh in on their nutrition. I want them to eat
or cook for themselves. I actually wanted to. I love
that comment. By the way, thank you for leaving that
comment in. Anyone who's watching, please leave us comments.

Speaker 2 (11:26):
We love it.

Speaker 5 (11:27):
I will say this, I take my kids to the market.
We all get our own little basket and we get
the things that we need to meal prep and to
cook for the week. It's a way to foster independence
as well as allowing them a freedom of thought. I
don't want to control my children. Control is not love.

(11:52):
But you're gonna get me on a parenting vendor right now.

Speaker 3 (11:57):
We need to have this conversation and maybe a generational
But I grew up in a household which is the
exact opposite.

Speaker 4 (12:04):
You're gonna eat what I put in front of you.

Speaker 3 (12:06):
And you're not gonna have a say in whatever's gonna
be chosen at the supermarket. You might have a vote
for what maybe for dessert on a given evening, or
do you want to have breakfast for dinner on a
given evening as a as a treat. But other than that,
I was very much from the scene, not her generation
of children raising.

Speaker 5 (12:26):
I'm I'm of that generation, and I hated it.

Speaker 3 (12:30):
But are you that Are you the cool mom that'll
have a party let all the kids drink.

Speaker 2 (12:35):
We're not gonna try.

Speaker 5 (12:39):
Oh momo, I'm gonna just say this. My garage is
the landing pad for all the kids in the neighborhood.
No war has been say no war, and it always
has been. I want my kids around me, and I
want to have an been, honest and trustworthy relationship with

(13:03):
my children. I do not want to control them. I
do not want to assert my authority over them so
that they are scared enough of me to lie, because
that's all you're getting. You're not getting kids who are
going to adhere to your strict rules. You're getting kids
who will lie to you because they fear you, and

(13:27):
that is not a relationship.

Speaker 3 (13:29):
Let me ask you that because I grew up in
the fear me too complex me too because my father
was going to beat my ass.

Speaker 4 (13:36):
Yes, and he.

Speaker 6 (13:37):
Did and did.

Speaker 2 (13:39):
We are victims of abuse.

Speaker 3 (13:40):
But but but but I can't say they protected me
in the sense of we would rather you fear us
that engage in behavior which may lead to your demise.
The reason why I'm Marse paul O'Kelly, my father am
so hard on you, Morris William o'kelly's because I would
rather teach you boundary reason parameters so the police don't

(14:02):
have to so the world doesn't have to so you
don't end up in either jail, prison, or the morgue
or some combination thereof.

Speaker 2 (14:10):
And thank god you're sitting here right now.

Speaker 5 (14:12):
Butjah, but I can tell you right now that that
method doesn't always work. But what you did say that
does work is that Morris Paul O'Kelly was in that house.
Oh yes, Now, that I can say is probably the
bigger game changer than me telling you you need to

(14:34):
eat what I put on this plate or you're not
getting up out of this pat.

Speaker 4 (14:38):
Got to sound just like my mama. Work for words.
Let me watch it right now.

Speaker 5 (14:42):
Only because I had to say, Mama, hello, true.

Speaker 4 (14:46):
Story, but let me tie it all together.

Speaker 3 (14:49):
There is something to be said for the health and wellness,
the emotional wellness of a child in an environment where
he or she feels they have a say, and my
sister say in our household had to do with like,
for example, if we want to go to a party.
If I want to go to a party, my parents
will say, why should we allow you to go? What

(15:10):
is the argument?

Speaker 4 (15:11):
Why?

Speaker 3 (15:11):
I want you to think through this. It's not how
are you going to get there? Who's going to be there?
What problems might you have? And it got me to
think about safety in a different way and also learning
how to articulate these things which I may want in life.
I didn't know it at the time, but looking back, oh,
that's what they were doing. But there is a wellness
component to this parenting thing right.

Speaker 5 (15:34):
In my opinion, social and emotional wellness starts at home.
It starts at home with the relationship the children have
with their parents. And if the child feels unseen or unheard,
as you said, I feel like they will continue to
show up in life smaller than what they should be

(15:56):
and could be. Now I will say this, I was
not asked for a whole dissertation on why I want
to go to the party. I had one parent who
was like, I'll drive you to the party and i'll
pick you up from the party. That way I know
where you are. But I had another parent who was like,
you not going to the party, and that's that on

(16:16):
that and I'm not. There's no doubt wat here because
I said so yes, and I promised myself I would
never do my children like that. You can pitch your
argument and I'll listen and we can come to maybe
some middle.

Speaker 3 (16:33):
Ground that's completely foreign to me because I did not
have a vote. Now I may have had the floor
to make an argument, but I didn't have a vote.
That vote and that final say was going to come
from her or him or them, but it wasn't going
to become coming from me.

Speaker 6 (16:52):
Look, if you get to.

Speaker 3 (16:54):
The right endpoint, then I don't quibble too much about
the journey in the path to get there.

Speaker 5 (17:00):
Well, you don't get to quibble because guess what, it's
the person's journey, it's the parents' journey, it's the child's journey.
And that's another thing too. I stand on business when
it comes to my kids. They're going to go through
their own journey and they're going to face their own consequences,
and they're going to have to live with those consequences.

Speaker 3 (17:17):
Hopefully it won't be prison or death. That's what my
parents were worried about.

Speaker 2 (17:22):
Yeah, well you don't always get a say either.

Speaker 6 (17:24):
That's true.

Speaker 3 (17:25):
Before we get too far, Afield, I know you're back
with your Saturday free workouts.

Speaker 4 (17:30):
Very quickly tell us about that.

Speaker 5 (17:32):
Every Saturday, nine am and Inglewood at the Hollywood Park
Retail District a free workout, no equipment needed, no registration needed.

Speaker 2 (17:41):
Just pull up on me, y'all.

Speaker 5 (17:43):
It's ninety seventh then Prairie in the heart of Inglewood,
especially if you live over there. You know it's right
by Sofi Stadium and it's all levels in all ages.
Families come, so come on and see me. We do
a nice little movement break, we talk, we get to.

Speaker 2 (17:59):
Know each other.

Speaker 6 (18:00):
It's fun and she's gonna work your ass out and
just let you know.

Speaker 2 (18:03):
That's a nice exercise.

Speaker 4 (18:07):
Mark, Mark, don't let the title fool you.

Speaker 2 (18:10):
You're welcome, Welcome for that, appreciate you.

Speaker 6 (18:13):
Claudie Cooper is always a pleasure to see.

Speaker 5 (18:15):
Always a pleasure to come into the studio with you
mouth thank you. Oh and next week I won't be
here guys, Just so you know, I'm doing a corporate
wellness event with the NFL headquarters.

Speaker 2 (18:24):
Did she?

Speaker 4 (18:24):
Did you hear how she just threw that out there
like she's big willie little humble bragging. Yeah, she could
have just pulled it off off air, but she said no,
let me tell on air.

Speaker 2 (18:33):
Yeah, let me tell him what's up?

Speaker 3 (18:35):
She just she just big time does I can't come
in because the NFL is calling.

Speaker 6 (18:39):
I think she's too big for this show.

Speaker 5 (18:41):
Now let me come back the next week.

Speaker 2 (18:44):
I'm not too big for you, guys.

Speaker 5 (18:45):
Love y'all.

Speaker 4 (18:45):
It's Later with Mo.

Speaker 3 (18:46):
Kelly KIM six forty Live everywhere on YouTube, Instagram, and
the iHeartRadio app.

Speaker 1 (18:51):
You're listening to Later with Moe Kelly on demand from
KFI AM six forty.

Speaker 3 (19:04):
Mister Kelly here live everywhere on the iHeartRadio app or
live or YouTube live on Instagram at mister mo' kelly.
Let's go from health and wellness to donuts, Got that right?
I love me some donuts. I don't care what anyone says.
I don't want to hear about how unhealthy they are.
They are God's gift to my stummach that in pizza.

(19:25):
But you may wonder what are some of the top
donut shops in the nation, and probably you would be
surprised as far as what they are. California I got
some good news and bad news. Well, let me just
tell you this. Here are the top ten donut shops
according to yelp in all the nation. Top ten very

(19:47):
quickly coming in at number ten. Pervey Donut Shop in
Honolulu number nine. I have no idea who these places are.
What they are Builers Bakery and Philadelphia b E I

(20:07):
L e R.

Speaker 4 (20:09):
Number eight.

Speaker 3 (20:14):
Donna's Delicious Dozen in Columbus, Ohio.

Speaker 4 (20:18):
Never heard of it.

Speaker 6 (20:19):
Alliteration makes it better.

Speaker 7 (20:20):
Yeah, but these are just local donut shops in their
respective areas, so we're not supposed to know these places.

Speaker 3 (20:28):
This is according to Yelp, so it's more review based,
not necessarily taste based. So I don't know how many
Yelp reviews that I've given review it without talk about
the tape. No, I'm saying this is dependent upon people
actually taking time out to leave a Yelp review. I'm
saying me I don't leave Yelp reviews. I love Krispy Kreme.
I've never left the yelp review.

Speaker 7 (20:49):
But think about how much you would love that one
donut if you did.

Speaker 4 (20:54):
I don't know if there's a connection, but okay.

Speaker 6 (20:58):
Number seven.

Speaker 3 (21:04):
Nord's Bakery in Lowellville, Kentucky, Lowellville, Lowell, Lowellville.

Speaker 4 (21:10):
Number six.

Speaker 3 (21:16):
Pips Original Donuts and Chai in Portland.

Speaker 6 (21:19):
That sounds good.

Speaker 4 (21:21):
I might have been there. I don't know.

Speaker 3 (21:23):
I think I might have stopped there when I went
to see my nephew because he went to Lewis and
Clark College in Portland. It just sounds a little too familiar.
Number five California, checking in with BJ Cinnamon and folsome.

Speaker 4 (21:46):
Okay, right next to.

Speaker 6 (21:47):
The prison, right next that's the Don's gotta be good.
It has to be. Coming in.

Speaker 3 (21:51):
Number four of the best donut shops in the nation,
according to Yelp reviews, Ken Bake Shop. That's k I
n Bake Shop in Santa Barbara. Have no idea, but
it's another California entry. Number three of the top donut

(22:12):
shops in the country.

Speaker 4 (22:15):
Number three.

Speaker 7 (22:19):
Munchkins Donuts Shop in Covina. Anyone they've been to some
Munchkins locations. I'm wondering what franchise. Yeah, there's a couple
of Munchkins, and I'm wondering why this one might be
the best. Maybe this is the flagship Munchkin.

Speaker 4 (22:35):
Maybe number two.

Speaker 3 (22:43):
Whole As in h O La Hot Donuts and Fresh
Coffee in Asheville, North Carolina and coming in at number
one the best donut shop in the nation according to
aggregate Yelp reviews. Novel ice Cream in Phoenix, Arizona. Never

(23:15):
heard of it, don't know. I'll take your word for it.
And if I go to Phoenix and what have been
known to do on occasion? Not going there?

Speaker 4 (23:24):
Why not?

Speaker 6 (23:26):
I'm not look.

Speaker 3 (23:27):
I love Krispy Kreme donuts and that's about it. If
you put a box of donuts in front of me,
I'm going to eat it. I'm not. I don't distress. No, no, no,
I'm not picking. I'm seeing. I love donuts in general.
I really love krispy Kreme original Glaze. I'll eat the
hell out of a box of glaze krispy Kreme donuts.

Speaker 7 (23:48):
But this list right here is pretty much a paradise
like tour guide through southern or Northern and the United States.

Speaker 3 (23:58):
Yeah, but I'm not going toacific city for a specific
But if you're there, to the corner, I try hole
in South Carolina.

Speaker 6 (24:06):
That sounds like something North Carolina, North Carolina. Whatever.

Speaker 7 (24:09):
If you look, you go to Chicago, alc. You've been
to Chicago quite a few times within the last year.
Next time you're there, you gotta check out Beacon Donuts, I.

Speaker 4 (24:18):
Know, and Chicken Goo Chicka Go.

Speaker 3 (24:21):
The only problem is I'm not gonna go to a
city for donuts. I will go to Chicago for pizza,
donut pilgrimage. Look, I'll take I'll go to Randy's Donuts
before I go anywhere else. Randy's is close enough. I'm
talking about the one in Inglewood because it's not on
the list. It actually doesn't surprise me because Randy's, as
far as quality of donuts, with the exception of the

(24:43):
one in Inglewood, is not all that great.

Speaker 6 (24:45):
It's it's just a name.

Speaker 3 (24:47):
It's one of those things like I know this is
sacriligious to some people, Pink's Hot Dogs, and I know
they'll never be a sponsor after I say this, But
Pink's hot Dogs, I've never understood the fascination I stood
in the line one time and got a hot dog,
and I said, you've gotta be kidding.

Speaker 4 (25:05):
I'd rather go to the store.

Speaker 7 (25:07):
I got a hot dog from Pinks too, and what
did you think the results?

Speaker 3 (25:12):
Really, I would rather stand in line for a Tommy's burger.

Speaker 6 (25:16):
I'm being serio, just gonna say tom he's talking about
after he ate it. I know I've been waiting to
go to Pinks for literally years. That's the place Harlan
Ellison said we were always gonna.

Speaker 4 (25:28):
I can't get it.

Speaker 6 (25:29):
I don't.

Speaker 3 (25:30):
I don't get it because whenever I drive by, the
line is. Yes, I know, it's a landmark, it's a
tourist trap. It's a tourist trap. I just don't get
the appeal. So I would rather go to Johnny Pistrum.
That's what you said about Randy's.

Speaker 7 (25:42):
I mean the appeal is standing in the line saying
you went there. I'm telling you every single part I thought,
maybe it was my stum, maybe my stomach was sensitive.
Everyone I know said, oh yeah, yeah, yeah, you didn't
know that. Yeah, you go over to Pinks, you're gonna
get the poops. Well, don't ask for the chron dog, Okay,
you know the tourist traps. Like when I have friends

(26:05):
who visit La, I'll say fat Burger. I'll take them
to fat Burger. I like fat Burger. Fat Burger's not
for everyone, but it's an.

Speaker 3 (26:12):
L a thing. But when it comes to donuts, I'm
gonna say Krispy Kreme or Randy's. That's about it. Maybe
a donut king. There's a donut king around, but I'm
not gonna go to a city for a donut shop.
I'll go to a Duncan's or a Witchel's in a heartbeat.
Doesn't matter. It's just donuts. It doesn't matter. It's like pizza,

(26:36):
pizza's pizza. I love pizza. Now there're variations in grades
on quality of pizza. But if you put pizza in
front of me, with exception of black green olives on it,
I'm gonna eat it.

Speaker 7 (26:46):
I remember one time, me and two of my coworkers
from the school, we did a video podcast on It
was like social media, just like shooting for Instagram. I
believe we are doing a thing called Donuts Knobs, and
every week we would get donuts from a new place,
try them and discuss whether or not they were worth

(27:07):
the title of being best donut shop in so the California.

Speaker 3 (27:11):
Yeah, it doesn't that be best. It could be worse
pretty much eating. But I grew up on Winchells. Winchles
was right around the corners fire though Winchells was not
highly regarded.

Speaker 4 (27:19):
I'm not.

Speaker 7 (27:20):
The shops are are run down, they are bullet written shop,
but the donuts are delicious.

Speaker 3 (27:26):
The Winchels were always in the hood, always, always, always
Lexa and Glass.

Speaker 4 (27:30):
Yes, donuts donut shop. Yeah, you might get shot though.

Speaker 6 (27:35):
Yeah.

Speaker 3 (27:35):
It's Later with mo Kelly kf I AM six forty.
We're live everywhere the iHeartRadio app, We're live on YouTube,
and we're live on Instagram.

Speaker 1 (27:43):
You're listening to Later with Mo Kelly on demand from
KFI AM six forty.

Speaker 6 (27:57):
It's Later with mo Kelly.

Speaker 3 (27:58):
Speaking of Late, we were really over on that last segment,
so this segment's going to be real short. Probably was
Mark's fault or to Walla's fault, taking too much time up. No,
we're talking about your donut fixation. Yeah, yeah, you just
talking way too much now. We don't have much time
to talk in this segment. I'm sorry. I take the
full blame as well.

Speaker 4 (28:19):
You should.

Speaker 6 (28:20):
But this is interesting. If I'm reading the rundown correctly,
you're talking about the worst marketing decision of our adult
Oh it's up there.

Speaker 3 (28:30):
Yeah, I have to think about a worst one. I'm
talking about HBO Max what it originally was called, And
it was called HBO Max because they want to first
combine HBO Plus and HBO Go, and it was confusing people.

Speaker 4 (28:47):
That's very important.

Speaker 6 (28:48):
Go.

Speaker 3 (28:48):
They had HBO Max because they wanted to lessen the
confusion and HBO Max. It's not a kind of corny,
but at least you knew it was a part of
the HBO brand, HBO that had some brand equity, home
box office for the past I don't know, thirty plus years.

Speaker 4 (29:05):
You know what HBO is.

Speaker 3 (29:07):
Then for some reason two years ago they went away
from HBO Max and they just started calling it max, Like,
is that short from short for Maximilian? Is that short
for maximum? Because no one knew what Max was unless
you were already intricately aware and familiar with HBO, And

(29:28):
for you to disregard the HBO portion of the brand.

Speaker 4 (29:31):
Was just stupid, just dumb. HBO maxipad. I'm so glad
Stefan didn't hear that.

Speaker 6 (29:37):
He's busy. He doesn't care about anything that we do here.
He just does his own thing.

Speaker 3 (29:42):
What the bottom line is, no one knew or cared
what Max was. It did not help the brand, and
yet they were still trying to raise the price, was
trying to make the streaming platform as relevant as possible,
and it wasn't working. So someone in that same marketing
department man said, Hey, I got a great idea. Why
don't we go back to the name of two years ago.

(30:07):
That should change everyone's attitude. And so now HBO Max
is coming back.

Speaker 4 (30:14):
This summer.

Speaker 3 (30:16):
It's going back to HBO Max. Now why they're waiting
till this summer? I don't know, just change it. Just
you know what, Look, if I'm going to change my name,
I don't have to wait till three months from now.
I can just go and do it tomorrow.

Speaker 6 (30:28):
You can't just drop that on people. You got to
roll it out slow. Uh yeah, I'm dying to know
if the person responsible for this branding disaster got a raise,
a promotion, run out of town at gunpoint something. I
want to know what happened to this person whoever?

Speaker 3 (30:45):
Going back to our New Coke discussion, yeah, very early
in the show, whoever said that, Hey, you know what,
we have consulted focus groups and they said it'd be
better if we just dropped the HBO off our name,
because we would sound better if they just called us Max.

Speaker 6 (31:04):
Yeah, why should we have this name that everybody's been
familiar with for four decades. Let's call it something else. Now.

Speaker 3 (31:09):
It's almost like, hey, you know corese Light. Everyone knows
course Light. Why don't we just go by Light? It's like,
who would ever say something that stupid.

Speaker 4 (31:21):
Hush mark?

Speaker 6 (31:24):
Wait, maybe they had reasons that we don't understand because
we're just ignorant civilians and we don't understand the ins
and outs of marketing, branding. And if that were true,
they wouldn't have gone back to their ex Oh that's right, yes,
you know, if it was so great, it was so
smart when they left, they would not have run back
to reclaim the name.

Speaker 4 (31:45):
You know, would have been real funny.

Speaker 3 (31:47):
You know, Well, actually I want to research to see
who made the decision or who made the press release
and signed their name to.

Speaker 4 (31:54):
It saying that weren't going to call it now Max.

Speaker 3 (31:57):
Even if you watch the YouTube show, we talk about
the announcement, were showing the actual announcement when they said
they're going away from HBO Max to call it just Max.

Speaker 6 (32:05):
They should force everybody to say the full thing now,
home box office, and anybody who says HBO in the
building gets fired. You've got to call it home box office.

Speaker 3 (32:14):
I had a problem because when they went to Max
on my smart TV, they created a whole new app
for it, and so on my smart TV it had
to download the new app because it wouldn't recognize the
old app that said HBO Max. And I said, I
thought it was just a freaking name change, but no,
they designed a whole new app and it didn't work.
They had a new name, a new app, and none

(32:36):
of it worked.

Speaker 6 (32:37):
And so they're now back with their ex You know
where they love Max, the Gulf of America.

Speaker 3 (32:43):
Come on, fush. He's not paying it. No, I literally
not paying at distion. He has no idea what anyone's
saying on this show. He's not even now. He's just
gonna give you a mercy no time. I don't need
your charity. That was definitely charity, because he didn't he
had a remark, Stephen, what did he say that was
funny and worth that rim shot.

Speaker 6 (33:01):
Something very okay.

Speaker 3 (33:03):
If I am six forty, We're live everywhere at the iHeartRadio.

Speaker 1 (33:05):
App Stimulating Talk for Independent Thought k

Speaker 5 (33:11):
S i' k o s t HD two, Los Angeles,
Orange County, Live everywhere on the radio,

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