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February 20, 2025 20 mins

How can self-assessment tools transform your leadership approach?

In this episode, Scott Joseph explores the pivotal role of self-awareness and self-assessment in business and leadership growth. Sharing his journey with J&L Marketing, Scott reveals how confronting his blind spots led to dramatic business growth. Tune in to learn practical steps, powerful tools, and actionable insights to unlock your full potential.

Join Scott as he explores: 


* The critical importance of self-awareness in leadership and business growth.


* Scott's personal story of resisting, then embracing, a pivotal business model shift.


* How reducing the sales team from 30 to 3 employees led to increased ROI and client satisfaction.


* Practical self-assessment tools like Myers–Briggs Type Indicator (MBTI), Big Five Personality Traits, and CliftonStrengths.


* Why bold, data-driven decisions outperform fear-based choices.


* How joining a mastermind group like Me Plus Ultra can accelerate business breakthroughs.


Chapters: 


(02:00) Self-Awareness in Leadership

(05:00) Scott and J&L Marketing

(07:45) Resisting Change 

(13:30) Tools for Self-Assessment 

(16:30) A Self-Awareness Action Plan 

(19:45) Me Plus Ultra Masterminds


Resources discussed in this episode: 


* Myers-Briggs Type Indicator (MBTI): https://www.myersbriggs.org/ 


* Big Five Personality Traits: https://bigfive-test.com/ 


* CliftonStrengths (formerly StrengthsFinder) by Gallup: https://www.gallup.com/cliftonstrengths/en/252137/home.aspx 


BUSINESS, BOURBON & CIGARS


Be sure to subscribe so you don’t miss any episodes. 


* Apple Podcasts: https://apple.co/3SN2fHn 

* Spotify: https://spoti.fi/49EwtTo 

* YouTube: https://www.youtube.com/@MePlusUltraNetwork/podcasts 


Business, Bourbon & Cigars is the preeminent resource for ambitious leaders who want a backstage pass to the top. Each episode, we sit down with ultra-successful executives and industry leaders who share their insider strategies for growth and success. And of course, we may even sip on some of the finest bourbon and light up our favorite cigars while we chat.


Each week, we bring you in-depth interviews with high-level executives and industry leaders who have a proven track record and in-depth understanding of what it takes to grow a business. They’ll share their no-nonsense approach, the challenges they faced on their journey to the top, and the strategies that helped them overcome obstacles and forge their own path to ultra-success.


ME PLUS ULTRA 


Transform your business and redefine your world with Me Plus Ultra-virtual masterminds and leadership retreats: https://MePlusUltra.com 


Me Plus Ultra is a place where visionary entrepreneurs come together, not just to network, but to forge lasting connections, inspire one another, and grow their businesses with confidence and purpose. With exclusive access to industry-leading knowledge,...

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