Afton Vechery co-founded Modern Fertility so people with ovaries have information to be proactive about their reproductive health and futures. In starting her company, Afton realized just how under-researched women's health and reproductive systems have been throughout history. Afton joins Jennifer on the show to discuss how cultural stigmas, ancient legends, perpetuated stereotypes, and institutionalized bans have contributed to big gaps in data and information about women's health. She explains how her company is trying to address that issue by doing its own research to inform future generations of women, as well as use data to de-stigmatize the otherwise taboo topic of reproduction. Plus, Afton shares the difficulties of being a woman CEO who is creating a product for women.

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