All Episodes

February 8, 2024 5 mins

Kylie from Halfwit History asks, "What makes a successful podcast?"

TL;DR
How you choose to define success is up to you. There's no right or wrong answer, but having a clear sense of purpose for your podcast will help you stay focused on the right metrics instead of getting caught chasing download numbers (which is only one way to see if your podcast is doing well).

Regardless of the definition you choose, you can maximize your podcast's potential by doing a handful of things consistently right - get listed in the major podcast directories, focus on audio quality, and promote new episodes when they come out.

4x Possible Ways To Measure Success:

  1. Get leads for your business
  2. Interview cool people
  3. Share your passions
  4. Build an online community


More Tips From Sarah:

  • Our favorite microphone for new podcasters is the Samson Q2U, a USB/XLR mic that records great audio at an affordable price
  • Check out our blog post with a dozen royalty-free music options for podcasters (including nine free options)
  • Need an easy way to create compelling social media posts? Try out the Buzzsprout Visual Soundbite and turn Facebook and Instagram followers into podcast subscribers


Audio Editing Software Options: (Click the link to watch our YouTube tutorial)


Record your podcasting question at Speakpipe.com/Buzzsprout to be featured on a future episode.

Review Podcasting Q&A in Podchaser to let us know what you think of the show.

Disclosure: Some of the links above are affiliate links, which means that if you choose to make a purchase, Buzzsprout will earn a commission.

Mark as Played

Advertise With Us

Popular Podcasts

Bookmarked by Reese's Book Club

Bookmarked by Reese's Book Club

Welcome to Bookmarked by Reese’s Book Club — the podcast where great stories, bold women, and irresistible conversations collide! Hosted by award-winning journalist Danielle Robay, each week new episodes balance thoughtful literary insight with the fervor of buzzy book trends, pop culture and more. Bookmarked brings together celebrities, tastemakers, influencers and authors from Reese's Book Club and beyond to share stories that transcend the page. Pull up a chair. You’re not just listening — you’re part of the conversation.

On Purpose with Jay Shetty

On Purpose with Jay Shetty

I’m Jay Shetty host of On Purpose the worlds #1 Mental Health podcast and I’m so grateful you found us. I started this podcast 5 years ago to invite you into conversations and workshops that are designed to help make you happier, healthier and more healed. I believe that when you (yes you) feel seen, heard and understood you’re able to deal with relationship struggles, work challenges and life’s ups and downs with more ease and grace. I interview experts, celebrities, thought leaders and athletes so that we can grow our mindset, build better habits and uncover a side of them we’ve never seen before. New episodes every Monday and Friday. Your support means the world to me and I don’t take it for granted — click the follow button and leave a review to help us spread the love with On Purpose. I can’t wait for you to listen to your first or 500th episode!

Dateline NBC

Dateline NBC

Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations. Follow now to get the latest episodes of Dateline NBC completely free, or subscribe to Dateline Premium for ad-free listening and exclusive bonus content: DatelinePremium.com

Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.