March 30, 2025 • 56 mins
We're back! Again! This time for real? In this episode we talk about the big life and work changes that Lydia has gone through... discuss our Watches and Wonders plans... and talk about the future of this podcast and our plan for its triumphant return!
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Episode Transcript
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(00:08):
Welcome to this watch LIFE. Hi, I'm Lydia Winters.
And I'm Boo booey and we are back.
We are back. Wait, didn't we say we are back
the last time? We.
Were we said we are back and we're back again still still
back. Back, back again.
Hi everyone. Hi.
OK. In this episode, because this
(00:29):
one, well, you probably already noticed, it's a little longer
than our episodes used to be. And in this episode, we're going
to talk about two major topics. One of those will be why is it
longer? Another will be Lydia's big life
changes. Yes, that sounds so OK.
Yeah, yeah, yeah. It's true.
(00:50):
It's true. It changes and our watches and
wonder plans. Yes, which was the deadline for
this? We will put out an episode
before watches and wonders am I flying in the morning?
At. You know, 8:00 AM and I didn't
realize there was a time change so it's an hour less.
Yes, I am, but alas. We are recording at 8:30 PM on
(01:13):
Saturday. Lydia leaves at 8:00 AM
tomorrow. Will you fly at 8?
AMI have to drive you to the train.
Yeah. But that's OK, because we're
here. We did it.
Deadline worked. Deadline worked, barely, but it
did work. We are here.
We are recording. OK, well, I said we're going to
start with talking about your big life news.
(01:35):
Yes. So what's up?
OK, so I did tell all of you that I had resigned from Mojang,
where I worked on Minecraft for more than 13 years.
Yeah, I was the first woman on the team, the first expat, the
first. There was another one. 7th
employee. 7th employee. Wow, I left, I can't remember.
(01:56):
I don't even remember anything. You've been gone so long now.
And I've done it a bunch of different roles at the company,
typically around brand storytelling.
So I wanted to take a little sabbatical, start my own
creative consulting agency and like business strategy, brand
strategy. How that sabbatical plan
workout? Yeah, I have not been on
(02:18):
sabbatical, which is why I have also not been podcast.
I've been on a podcast. I've been on a podcast
sabbatical. But work wise, I actually got my
dream client, a client that I thought I would later pitch to
someday and they came to me and that is Nomos.
(02:41):
Yay nomos. If you have listened to probably
literally 1 episode from us, youwould know that Vu and I are
huge Nomos Clasute fans. We love the brand, we've been to
their forum twice. We've we're big fans of the
team, the product, yeah, everything, the story,
(03:01):
everything, yeah. And well.
We've been buying Nomos for 10 years now.
Yes, and I bought the first Nomos in this house.
It was a present for you, but still still counts.
You knew I wanted one, yes. And you made that happen.
And so for birthday, right when I was leaving Nomo or leaving
Mojang, oh man, OK, my brain, right when I was leaving Mojang
(03:24):
and then I was going to take a break, I, the team at Nomos came
to me and basically said, no, no, you'll come start working
here and you'll, you know, work with our office in Berlin 'cause
they have the creative team in Berlin and the, the kind of
agency in Berlin. And then they have Klaasute
(03:44):
where all the manufacturing and the watch making happens.
And yeah, so I was like, no, no,no, I will absolutely not move
to Berlin. I'm now in Berlin every other
week and have then. OK, you stuck to your guns.
You did. I did not move there,
technically, no, but I live there half the time during the
week and it's amazing. And I am like reinvigorated
(04:08):
fully and work and just my passion for being creative and
storytelling and working on things that I love.
So yes, I'm living my best life.Which is or working with
watches. Which is kind of wild.
Yeah. I was like, don't turn your
hobby into a job immediately. Yes, immediately.
(04:28):
Did that, it is funny. So a year ago, Well, a year in a
couple months, you were just like, oh, let's do this watch
podcast. Yes.
And that came from you having been a watch photographer
hobbyist for a few years on yourInstagram.
Are you saying I sort of went all in?
Is that where? I mean, I, I think that's a big
(04:51):
escalation. You went from I take some photos
on my Instagram because I like watches to I'm going to do a
watch podcast to, oh, now I workin watches.
Yeah, now I'm consulting for oneof my favorite brands and
watches on their brand strategy.So which has been super fun and
I am so hyped I leave in the morning for watches and wonders.
(05:14):
I'm going to be with Nomos for afew days as they launch their
Watches and Wonders. I'm not saying more, but I'm
very excited. Boo is looking at me and it's
just like I just keep pausing and then there's just no words
but a very excited expression onmy face.
This is a big deal for you. I'm so excited.
Yeah, I love it. I actually feel like I can't
(05:35):
sleep already because I'm just waiting.
I've always been waiting on the other side of Watches and
Wonders. Oh yeah.
You know, like to give my opinion, yes.
You've been waiting to give yourfeel.
My your. Not feedback.
But. My but your feelings, your
emotion, your excitement. And so this year it's double
(05:57):
because I get to watch watches and wonders the whole time.
But it it, yeah, it gives new excitement to this.
And also very cool is that a fewpeople on the normals team are
listeners of our podcast. So that's pretty cool.
That's not so. Bad shout out to them and a very
(06:20):
amazing team and I will yes keeptalking about nomals but like we
always do, we will add it on ourtransparency page.
I updated our transparency page maybe a couple months ago.
And boo's going to re update it now because I will still talk
about my love of nomals and I will make sure to always tell
you that I am consulting for them too.
(06:42):
Yes, exactly. OK, that's your big news.
That's. That is pretty big.
It's pretty big. Yeah, it's pretty huge.
You've changed everything. Yes, I have.
I mean, yes, I had mentioned that I would do something, you
know, some sort of agency, I think after, but I.
Think you mentioned that. Or I didn't, so maybe this is
(07:04):
all a surprise to everyone. OK, my life has not changed
except for the fact that you're gone every other week.
Yeah, I was supposed to say. What about you?
Yeah, I guess you could have said that, but.
Yeah, I would like to have askedyou.
Oh. Oh, you are you asking me?
I'm. I'm doing pretty much the same.
(07:27):
OK. Yeah, except again, you are gone
every other week. Yes.
How's that happened for you? Different.
Quieter. It's different, it is quieter.
It's not always quieter though, because I call you a lot when I
walk back and forth to the office and so.
True, true. That doesn't last that long, but
OK. I have since our podcast went on
(07:49):
hiatus or no. What'd you call it?
Sabbatical, I bought and sold a few watches.
Mm hmm. And I I OK I wanna do an episode
very soon. Yes, once we're through this
watches and wonder stuff. There, Yeah, there's a, there's
a bit more pressing things to talk about, I will say.
But I wanna do like a collectionupdate, a state of the
(08:11):
collection if you will. OK, where I go through the past
year, you know, the the past year has been the most change in
my collection of all time. Yeah, you've had a sort of
revolution, I would say a collection.
Really changed things up. I let go of a lot of pieces, but
I brought in even more, which was not the plan.
(08:32):
The plan was consolidation. That didn't work out.
So I want to talk about that. I I think there's a lot I got so
much in my brain about. This.
Oh wow, it's good that there's so much of rattling around in
there. Luckily, there's a microphone
again a. Lot of rattling.
A lot of rattling. Yeah.
OK, so the whole collection has changed.
(08:52):
We'll do an episode about that soon.
But right now, OK, I will. A teaser.
I mean, if you follow me on Instagram, you know this
already, but a few days ago, yes, I received my brand new
watch. My new, new, new new new new.
Watch. It's so new.
You have been sort of when we talk about changing your
collection, I can also say you have, but there's like a lot of
(09:15):
watches that have come into yourcollection recently.
Way more than the watches that leave.
Yeah, and way more than me. VU is on.
Yeah yeah anyway anyway, that's future episode, but this watch
is the Otsuka Low tech #5 Kai and it's just it's been mind
(09:37):
blowing looking at this watch. Every time you spot it you you
make a comment about. Yeah, also you put it on the
deluxe rubber strap. I did, I put it on the CTS, the
pilot version, and this is the version that Deluxe gave me for
my Black Bay Chronograph Pink. Yeah, but it looks better with
this one. Yeah, because it's 22
(09:57):
millimeters. It is a perfect match for this
watch. It just looks like it was made
for it. I really love it.
Yeah, I haven't even tried the sailcloth, the green one.
Yeah, but it'll look cool. This.
Looks. Perfect, but this is how I'm
wearing it to watches and wonders.
Oh OK so this will be your watches and wonders watch.
(10:18):
It will be and how would you? Describe this watch.
OK, so to. Someone listening and not seeing
it on your Instagram currently? First of all go, this isn't a
plug for my Instagram but go to watch dot watches because it's
hard to understand this watch without seeing it so OK.
(10:42):
I think it's hard to understand this watch.
With seeing I I do get a lot of.Questions but.
Once it clicks for people then everything becomes clear.
So OK, originally the number 5 because he goes in sequence.
So the last watch I got was the number 7.5 and that was the
second edition of the number 7, and before that I got the number
(11:03):
six. This is the number 5.
The original #5 was designed in 2012 and it had this same case,
slightly modified, slightly different, but it had a
different type of movement in it.
Why isn't it 55? Kai OK, so the word Kai, I don't
know why he decided not to do 5.5.
(11:24):
OK. I think because like if you look
at 7 to 7.5, the changes were less radical.
OK. So it felt like an update 7 to
7.5. This number 5 to #5 Kai feels
like a complete renewal and I. Believe Kai is the addition to
(11:44):
the name. OK, OK, Now I yes.
And Kai, I I've tried to look this, I've read a bunch of
different things that that word,depending on the kanji that's
used, can mean a bunch of different things, like a bunch
of different ocean and all all of the dragon there.
There's a bunch of different things that can mean, but my
understanding is in this case itmeans either rebirth or renewed.
(12:06):
OK, that's very cool. That's.
More than like .5, yeah. No, no, no, now I understand
what I thought they were both just called #5 OK, I didn't
realize it was #5. Kai, which is like reborn and so
this version is has a wandering hours complication so the hours
(12:27):
I mean literally when you look at it it's like they're
wandering around the dial but OK, there's no good way to
describe this go look at a photothe.
Thing is, I just wanted to hear Wu try to describe it because
he's very good at describing things.
But honestly. But I.
Know that no one could understand just from OK, so
there there's. Challenge accepted.
(12:49):
There's three separate hour discs, OK, And each of them has
four hours, so that's 12 hours, right?
And those discs rotate. Each of them rotates through the
four hours as the entire thing rotates.
So the. My eyes are like.
(13:10):
So the entire thing I know I've.Seen.
It in one third 1/3 of an hour of rotation.
Sorry, 1/3 of rotation is one hour so that the hour display is
on the minute track and it only takes up 1/3 of the dial to get
from zero to 60 minutes of an hour and that hour passes
(13:34):
through. So the hour actually sits next
to the number of minute and thenthere's a little indicator so
the hour itself travels down. So you see the number on that
little hour disk and it travels along the minute track and
that's how you read the time. The cool thing is the way that
he has positioned it. If you're you have a cuff and
(13:56):
it's covering even half of the watch, you can still fully read
the time. That's the part I love.
I can read the time very easily.It's a see, so once you know.
Kind of a digital. It has a digital look where it
just shows you the. You just read the numbers and
just. Numbers, Yeah.
No hands. No, no hands.
There are no hands. There are no hands.
(14:16):
But it does have some other cooldetails.
OK, I want to talk about this, watch it in more detail in the
future. But one of the cool things, OK
'cause I, I, you know, as you know, I've built my own
bicycles. Yes.
And part of that is like buying the best ball bearings you can
because for every axle you want them to rotate very well, like
(14:39):
whether it's the pedals or the wheels or whatever.
So you have all these componentsthat have ball bearings in them.
This watch has two ball bearingsand one is the smallest in the
world. And that's really, really cool
that. Is cool.
Yeah, so that's what the secondshand or seconds disc spins on is
the smallest ball bearing in theworld.
(14:59):
And then there's a slightly larger one that is used to turn
each of the hour disks as it rotates.
And at first I thought, OK, yeah, this is cool that it has a
ball bearing there, but it's notnecessary.
And then as I slowly turn it, you see.
Oh, actually it is totally necessary to eliminate or highly
(15:22):
reduce the friction between thatpivot point and the hour's
discs. And it's it's super cool.
I should make a video. Yeah, I think, I think you
should because honestly, someone's going to go to your
Instagram, they're going to lookat a photo and be like, I still
don't. Know well no OK so a few people
have asked like how do you read the time?
And as soon as I tell them, they're like, oh wow, that's so.
(15:42):
Not just reading the time though.
All of the things you just described.
Fair enough, fair enough. But mainly, it really does look
like a feat of engineering. Like it's, it's truly beautiful.
Yeah, It's a so you know, Jiro Katayama, he built his own
module. And so it sits on top of a
Miyoto movement, which is all, all of his watches are Miyoto
(16:03):
movements, which I love because it makes them all Japanese.
And he built this module. It's incredible.
I've never seen a watch with so much depth.
It's it's really. Yeah.
OK, Yeah, we'll talk about this.OK, what?
What else? Is there anything else that's
been taking up a lot of space rattling around that that Dome
(16:24):
yours? OK, I always like new hobbies
and my newest hobby, which you have also enjoyed, is retro
handhelds. Yeah, OK.
So I've gotten back into gaming a lot in the past.
Year, but I think the retro handhelds are really funny
because I think if I if I dug back through our 200 episodes
(16:48):
last year, I think I could find the episode where you actually
talk about this article. You read about like nostalgia
and that Nintendo like how nostalgia is used in marketing
and then you mentioned in because in the article was
Nintendo. You read this article.
The article so affected you, youhave been like obsessed ever
(17:13):
since. And I find that so funny because
Boo read an article about advertising and marketing and it
worked on him and I just that weirdly delightful.
OK, so retra OK, that to me the the best, my favorite, my
favorite ever console, like gaming console is is a handheld
(17:38):
and it's the 3DS. The Nintendo 3 DSI still think
it's the best. I I just the games I played on
it. So impactful.
Now breath of the wild in tears of the Kingdom on switch is on
another level, but the switch isa single screen device and it
just doesn't have the magic thatthe 3DS did with the two
screens. But anyway, these new retro
(17:59):
handhelds, they kind of they're a way that you can, you can
emulate a bunch of different games and they, they feel like a
Game Boy, but have really nice screens.
And so you can put games on themand you can also download like
games off the Google Play store.And so you can play modern
Android games on them. And then you can also sideload
Windows games on them. And there's some of these that
(18:21):
do Steam games. And so there's all kinds of
games on these little devices and they're very portable.
But the main thing for the tiny handhelds because now I have a
bunch of handhelds. Yeah.
Oh, there's a question in the chat.
How many? Oh oh is that a question in the
the live chat as we pre record this episode.
From the people, the people wantto know.
(18:43):
Yeah, I do. I actually I don't know how
many. It's more than. 7:00 or 8:00.
Oh, I was going to say if I don't.
Include the Nintendo. And if he doesn't include all
the ones he bought me? I'm not going to include the
ones I bought you. Those are yours.
They're not mine. No, I also have a collection of
retro. Yeah, but you've been having fun
playing Kirby. Yeah, but I have been playing on
(19:06):
my 3DS. You, you've, well, you've played
Kirby on your 3DS and on the record different games.
OK, OK, that is my update Retro.Handouts.
And now we have to talk about the reason we are podcasting,
the reason we had a deadline. April first, Honestly, the worst
possible day. It's the worst day for watches
(19:28):
and wonders that happened. 1st avery, you know, since we both
are Americans, is it just super American?
I think it's really bled into many different places I've seen.
It in international companies, you know, like this, but is it
still like still so American centric that no, it's just April
(19:51):
first? OK, Anyway, yeah, so all of the
watch brands that will go to Watches and Wonders will
announce on April 1st. I have a theory this This is a.
This is a sort of. Dark aside, my dark aside is
that if you're a watch brand whois not at watches and wonders,
then you purposely. Do.
(20:12):
Wildest things because you can draw attention during a time
when everyone's in a frenzy. And so I just feel like it's
going to be one of those days. I was thinking.
I would look at the list, basically, if I was gonna be at
home and not out watches and wonders, Yeah, I would just have
(20:33):
a list of all of the exhibiting brands.
But then there's even more like because there's so many at Beau
Rivage. Yeah, OK.
There's other events happening all at the same time.
Here's here's. My my advice would be trust no
one, but I don't think that's. Great, You should definitely
trust no one and I think this isa chance for watch brands like
(20:54):
this year to announce watches that they're unsure of and then
if the reaction is terrible they're like lol April.
Fools, you just run around your booth and you just take that
away overnight. You're just saying and no one
like. Nope, this wasn't.
This wasn't really we. Were just kidding. 3 releases,
not that for. That one was an April first
(21:15):
joke. OK.
But on the exciting thing for those of you who don't know what
watches and wonders is, it is a huge, huge watch event.
And now there's kind of Geneva Watch Week.
At the same time there's all of these different brands come
together in Geneva and make their new announcements of their
novelties. I think there's more than 60
(21:35):
exhibiting brands this year at the show month.
It doesn't start Monday, Tuesdaythrough Friday as press days and
also buyers coming in and then they have opened for the public
on the weekend, right? Oh man, this is going to be me
(21:57):
all. You know this.
This is like your. Saturday, Sunday and Monday
they're open to the public and last year was the first time
they did that. It was met with a lot of
success, so they're doing it again this year.
Which is cool and OK. So there's watches and wonders
at the PAL Expo, but there's also time to watches.
There's also like the Beau Rivage, which has a bunch of
(22:18):
cool indie brands. We spent a day at Beau Rivage
last last year. We spent a day at Beau Rivage.
But dinner, I realized there were a bunch more brands on
different floors. We just went to one.
Floor. We just stayed on one floor and
we were like, this is amazing. But there's like a, there's AHCI
that's happening, which we went to last year.
That's where we met Haji Meyasaoka, like super cool event
(22:41):
down there. And then there's other brands
having smaller events as well. Some of them are doing them at
their boutiques. There's things around this,
there's tons of things around the city.
It's just really like you will run in to watch people and just
we last year was our first time we went out with Pan and I for
(23:02):
the day. They brought us out for the day
and then we we stayed. And so we were there Thursday,
Friday, Saturday, Sunday. It was amazing.
I mean, seeing people we never met, friends we've been wanting
to meet like people we've met one time quick.
It was, it's honestly it's like overwhelming in the best
possible way. And I am like.
(23:22):
The thing is, so like this isn'tunique to the watch world.
Like these types of events existin all types of industries.
The watch world is a luxury industry though.
So like we've done all kinds of big events, but not this is a
different level because the watch industry is so luxury
(23:44):
based. There's just a level of money
spent on this event that you compare it to South by Southwest
or even CES or any of those other events that we've been to
over the past decade and a half.They, they're not the same.
They are different. And so, OK for our schedule, I'm
(24:05):
leaving tomorrow and I will be there through like a full week,
which is very exciting, a lot different than the four days.
So I'm going to have to see whatkind of pace I can keep myself
at. And I have a lot of cool things
going on with nomals the first couple days and then you're
coming in on Thursday. And we will.
(24:26):
Only be there Thursday through the weekend.
And we will run around to different booths and it's.
Yeah, it's very exciting becauseone of the things that I am most
happy about in consulting with nomals is that they were very
encouraging for us to keep up the podcast and like my own
(24:46):
influence, Vitar, whatever, you know, whatever it is I do.
Like the word influence? 'Cause I like to be a content
creator. You can be a content.
Who influences? I think people don't like the
word influencer because they associate it with maybe a
specific type of influencer thatthey have in their head.
But also it's because that's notthe point, isn't that I want to
(25:08):
influence you? No, the point is that I'm
talking about a lot of stuff I love and if it influences you,
it. But I like, you know, that
people. Spend money so I I I will
proudly wear the badge. Influencer.
I want to influence people to buy more watches.
That's exactly. But my main point, my main point
is it's very cool because I willbe getting to be at the show in
(25:31):
like 2 different ways and you and I have bought these super
cool recorders. We're just going to be a
recording clips of people for the podcast episodes.
This is in our mind what we're going to do, Like, oh, hello.
There. Can you tell me about this
release? Big plans for all kinds of
stuff, I think. Yeah, that was the first time we
had ever missed a day was last year.
(25:53):
I yeah, it didn't work on the show floor and it just felt so
rushy. So instead we're going to hold a
little cool pocket recorder and be like, tell me about what you
like exactly. We will do little interviews
that we will weave together intoan episode.
That sounds like a lot of editing.
It does it sounds. Really big for this podcast.
(26:14):
So I guess when you're doing a longer form podcast, yeah.
Sometimes you have to edit. Yeah, yeah, yeah.
OK. Have you, I know you've seen it,
yes. I'm not going to ask you.
I still you haven't seen it the seemingly fake Rolex
announcement video. Wait, but you should start with.
There is a Rolex. There is.
Of course, and, and every year there's like a.
(26:35):
Teaser. They did a, they put out a very
short teaser that is not fake. It's on their account.
But then you said there's like asomeone fast followed with a
very weird version that looked like it could or could not be
real. It was in the style of previous
Rolex videos. If you look closely it, it
(26:56):
doesn't look right and it also isn't a good tease because it
showed way too much, way more than Rolex ever shows, and it
showed a bunch of weird things. Yeah, but I mean, that feels
very AI. It it could be, I mean.
But I when you look, I. Only glanced at it a few times.
When you look at the actual teaser though, and I really
(27:19):
don't like talking about leaks, so I'm just going to say that
something that let came out as asupposedly does look more.
Correct. Yeah, well, I don't like to talk
more about leaks because I know how much work.
Leaking is the worst. Yeah, I know how much work
(27:39):
people put into, I mean, not only like, you know, working
with Nomos, but working in games.
It's like you have you think about all in the exact way you
want someone to see it and experience it, and then someone
leaks it. And so I just have, no, I'm
just, yeah. Like I both, I both think that
the security you know should be better.
(28:02):
Yeah, but. You know, but I also, I just, I
don't like leakers. I, I don't think it's fun.
I think it ruins the the way that the company, like you said,
the way the company wants the message to get.
Out the. Story.
They have a story they want to tell, they have a timing, and
then leakers kind of ruin that. 'Cause I wish I didn't know what
(28:25):
I know or what I think. I wish you think you'd.
I didn't know what I think I know.
I don't know why. More companies don't do fake
leaks like totally phony baloneyleaks like let it let people get
into it. So OK, Nintendo, the switch to
was leaked way way early. It was leaked so bad that
(28:47):
Nintendo had to come out and just say look Switch to
announcements coming soon, right?
Because the leaks were at a fever pitch and they were
looking more and more and more legit.
And then when they put out theirfirst teaser, it kind of
validated pretty much all the leaks.
So it did ruin the fun. It made that teaser and it makes
(29:10):
the announcement that is on April 2nd, not April first.
Nintendo will not announce on April 1st.
They'll do the second. But like, it's less exciting
because we know too much. Exactly.
No more with the leaks. But I will say this is not a
leak, but I know too much about what Nomos is really and I'm
very excited. I'm on the inside and that's
(29:32):
more fun. Yeah.
And OK, so we have some appointments with cool brands
this year. We actually Speaking of Rolex,
we we got we got an appointment yeah to like go and see the new
novelties. I'm very excited.
It's. Going to be fun.
Little old us going, going and hanging out.
(29:54):
It's very cool. And what are you most excited
about? At all of watches and wonders.
OK, what are some of the things?I know it can't be definitive.
Oh boy. His eyes immediately were like
some of the things. Yeah, I don't have anything
(30:14):
specific what that's not. True No.
They're they're but. But you're really excited to go
to like HCI. Yeah, yeah, yeah.
But I thought you meant like watches.
Yeah. Yeah, but you're to see watches.
Yeah, I guess. Well, OK, Haji, may I say OK.
Is bringing. A new watch that he's just made
(30:34):
and designed it's super cool it's got this really interesting
display with a mother of Pearl dial or a multi sector dial with
the hands are part of the dial and it's really really cool I I
am looking for it this. Is the guy who one second ago
was like, I don't know. Well, no, I there's not a lot of
specific watches that I'm excited to go see because.
(30:56):
You don't know. You don't know yet?
Yeah, of. Course so like that one and I
know because he put it on Instagram and said come check
out this watch. I'm going to go do that.
Kudoke is releasing their kudoke#5, I think it's called.
And that will probably be something I like, don't know
yet. See, that's the thing, OK, He's
(31:19):
only put out. Very light to mine, OK.
There's a ton of brands that I am interested in.
Oh. Wait, what are?
But yeah, no, but there's a. Ton of brands.
I am interested in what Grand Seiko's doing.
I'm interested in what Tudor's doing.
I'm interested in what Nomos is doing.
I'm interested in Hajimeon Sayoka.
(31:39):
I already know what Watsuka Low Tech is doing because it's on my
wrist. Yay.
I feel very lucky to have this thing.
I keep looking at it. You showed it's really gross.
You know, there's a bunch of brand and then there's just
brands I don't even own that I really like.
Last year it was really fun to check out Nevada, Gretchen and
Baltic and all of these different brands that we we had
(32:01):
seen online but never held the watches in hand.
And so there's just like micro brands and independent brands
and also big brands that I thinkwill be super fun to see.
He didn't want to, but he did it.
He answered barely no, but that's that was not.
Specific. No, it doesn't have to be
specific. It's like for me, it's I'm very
(32:23):
excited to see so many people that we know.
Oh. Well, see, that's OK.
It seemed like you were asking about watching.
If we're going to talk about people, I'm not going to start
naming people. No, but I I could talk about
watches too. I mean I think always it's fun
to see what Rolex and Tutor are doing.
It's I mean, OK, if I think about 3 years ago or actually it
(32:46):
was the 2021, we watched the tutor announcements at our AD
the answer with the team becauseno one was going and because it
was all happening online and nowto be like a few years later
and. Working on things.
(33:06):
That were yeah, that feels pretty cool and.
Like a little bit of a journey. A little bit of a journey these
past couple years. Hey, what?
When I go in, I go all. But also we just know so many
people now, yes, in watches mm hmm and so that is exciting to
go and see a bunch of people. I not to keep talking about my
(33:29):
new watch but I am excited. There are two additional people,
at minimum 2 that I know of who will be wearing the same watch
and I think it'll be fun to see them.
It's Masaharu from Hudinki, Japan and watch Miss GMT do you?
Think you could get all three ofyou together 'cause that would
be awesome. Probably not because the show is
like wildly huge and like coordinating I.
(33:52):
I I don't think it would be that.
Hard, but it would be really awesome.
Last year, I mean, we made so many new friends.
That was something I was a bit more surprised about.
Is like, you're meeting new people too.
Yeah, I guess because I just imagined seeing people I knew.
But then you're just meeting tons and tons more and everyone
(34:12):
has something very big in common, which is like, watches
are my life in some way. The the the the interesting
thing is like the difference between knowing someone
digitally and knowing someone inreal life.
That's true. Right.
And I that even that distinctionhas blurred so much over the
years that it doesn't matter in the same way that it once did.
(34:37):
But it's weird because I mean, when when I first met cat
shoulders, I had listened to, you know, 100 hours of her voice
without ever, you know, like then I was on their podcast with
Kat and Catelyn when they were doing 10 and two.
But like, it's, it's so weird. You're looking at someone and
(34:57):
like, wait, it's the sound. But that's how people know this
sound. But that's how people won't feel
for us, which is kind of funny. It's like true, I was going to
say. 200 episodes. I was going to say that they,
you know, they would just hear our voice and recognize this,
but also we're kind of distinct and look and style and I just
did my hair like platinum blah, you know, and you always have a
(35:19):
hat. So we do, and we're loud.
And we're loud. So it's just like not that hard.
And it's not like you would haveto sort of put your hand to your
ear and like listen closely. Oh, that sounds like it's kind
of instead like running of the bulls.
So. OK, last year was fun because we
we had only done our podcast forthree months and we get we've
(35:40):
met so many people who listened to the podcast and that was
super. Cool.
Amazing. So this year, well, our podcast
hasn't been going recently, but I I still think we'll get to
meet even more people who have listened to the podcast.
And also I'm extra excited because my bestie Britt Pierce
like and subscribe amazing YouTuber past 300,000
(36:03):
subscribers on YouTube during our sabbatical.
Well deserved. Yes, and she will be there for a
day and a half, two days. Yeah, yeah.
And so I can't wait to to hang out with her.
I'm just like staying in her room.
We're just like we do like a full on like I can't wait to see
you. So I'm so excited about that.
It's going to be so fun. I mean that this is what
(36:25):
watches. Maybe the only?
Meeting people together. Maybe the only version of like a
louder version of me is when I'mwith Brit, louder than with you.
It's just like more of the excitement, maybe the the
highest level of excitement. Yeah, that's true.
That's true. Which is going to be awesome.
And OK, like, so wait, you were going to say the things that
(36:48):
you're excited about? Yes, besides the people.
Yes, besides the people. I mean, I know a little bit more
because I'm on some press lists and obviously I know what Noah's
is working on and I think it's acool year that.
Makes it harder to speculate when you've already seen some of
the things. But if but a few like a few
things. But I think the interesting part
(37:09):
to me is like if if the Rolex rumor is true, then it is a
pretty big different. It's a big shift.
Like the rumor is that they willhave something net, you know
like add a new collection. New.
Old net new old, but that's alsopretty weird for them and so I'm
(37:31):
curious because I know that you know, the watch industry as a
whole isn't doing great. So the speculation has been that
it will be a pretty chill year. Yeah, yeah.
For for watch. For it's funny because isn't
doing great is like such corporate like way of thinking
(37:52):
because it's still been higher every year, higher, but isn't
doing great. It's like it's only doing as
good as two years ago. Yeah.
But right now it's not, you know, like, and, and there's
been a lot, there's been a lot of like CEO shuffles like a lot,
a lot this past year, which that's.
Been interesting. Those are just trending
(38:13):
downwards. And so it's interesting to see
what brands are doing. When you have people like just
changing CEOs and moving people around and lots of company
shifts, you know, you just get this.
It's just a lot of instability. So it's very interesting to like
to see then like what does that mean?
(38:34):
Because the the the predictions is that it's going to be a very
conservative gear. Yeah, so more like, oh, it's the
same watch, but maybe a different color, a different
material. Rolex, if the rumors are true,
did not get that memo. No.
So yeah, that, that part I'm interested in because it's
(38:56):
funny. We, we talk, we've talked about
it a lot, especially recently. It's like everyone always wants
something new, but then you needit to be familiar.
Yeah. Because otherwise you don't
really. Everyone says they want.
Everyone says they want something to.
Do because when someone does something truly new.
Most of the time, we all hate it.
This is. Garbage.
What are you doing? Just make a vintage dive watch.
(39:22):
New. But make it new, don't make it a
copy. It is interesting.
I say that as someone who literally does that same thing.
Like new new new. Because.
New is really fun to talk about but then like what do I buy Is a
a? You know, things that are based
on the past. I want to be BB54.
I want a slightly small version of ABB 58 that is more
(39:45):
referential to the past. OK my Otsuka low tech is not
like based on some vintage design.
However, it has a retro vibe. Yeah, it does.
It does vibe, yeah. Yeah, it feels like it could be
from the past. And I mean for.
An alternate reality? The two watches that I two of
(40:05):
the watches I bought last year, well actually 3 because I bought
the the Royal Oak. So OK old ref, you know, like.
That's just straight up gout hasn't changed much for for
decades. Yeah, I bought the Super Sardine
Tangente from Nomos, which is also, you know, one of their
(40:26):
original. 35 years of tengente. Yeah, one.
Of their original ones and then I, the last one was a creator
Loca who signed in the 70s, yeah.
Give me the new, but that new thing better be based on the.
Past it better be based on the past, yes.
So OK, then I guess for me, I'm excited to see OK, this is this
(40:51):
is my brand nerd side going to watches and wonders is seeing
the most, in my opinion, the most pure expression of the
brand. Yeah, because it's.
Even more than a boutique. Oh, by far more than a boutique,
because many boutiques. Are creaky chair.
Yeah, it's really creaking a lotnew chairs for this studio.
(41:12):
We need new chairs, new new year, new podcast these.
Chairs only last 15 minutes. Actually new.
Podcast the Comfort. Is not here for what we've been
going for 40 minutes now. Yeah, the comfort.
We need better chairs. OK.
But so for me, yeah, I mean, many boutiques are owned by a
(41:33):
different, you know, yes, that'strue.
But. Even a flagship boutique that's
controlled by the brand, owned by the brand.
It's not the same because you can't always keep up a perfect
expression of your vision day byday by day through trying to
conduct a business. But this is the opportunity to
(41:57):
meticulously craft an exact message and an exact delivery of
your vision of what the new watch is, or a new watch product
line, or even if it's just new colors.
Like you get to control every aspect of it because you only
have to do it for a week. So yes, there should be nothing
(42:18):
more pure than what you see here.
Yeah, so and it and it's paired with launches.
So it's the stories of the launch and like how everyone at
the booth is talking about it and what they're showing and how
they feel and the visuals. So to me it's like it, it is his
Lydia Catnip, the whole event and last year it was really
(42:41):
rushed. We we got in Thursday afternoon.
We went to the show only Thursday.
Thursday through Sunday, that's what I'm doing again.
Yeah, I know, but you aren't like as much of a wanderer.
No, I'm not. So I want, I want this year to
just have a little time to really like nerd out on all of
(43:01):
it, not just the watches, but like on the brand, you know, as
a brand consultant now it's research, but it's just so cool
to see it all in one place. Yeah.
And I'm interested in your experience.
So last year and then my experience will be the same this
year. Like last year, we got to see
(43:23):
all the announcements, We get toprocess all of that.
We got to chat about it with allour watch friends.
We made podcast episodes about it.
Then we went to the show. That's true.
You are going to be there when the announcements happen.
So you don't have the same processing.
(43:43):
I'm just going to be like. Yeah, I, I, I can only imagine
that like a, a brain like. Meltdown overload and also being
excited to see like what people think of the no most
announcements. So yeah, yeah, I'm just going to
be like, probably in the corner,like robot shut down.
Too much information overload. I, it is exciting, it is
(44:05):
different. I I'm very excited to see how it
goes for you and whether or not you prefer that because it is
different. It definitely is.
Be at home in the comfort of your home and you get to take in
all the inputs at your own pace and check everything out in the
order that you want and all. It's different when you're on
(44:28):
site. It's just me running, just
running full. Sprints.
Let me see the new stuff. OK?
I'm off. Yeah.
Anyone who's listening? Give me a type bag.
I am not a runner. So but she does love to.
No one has to worry about me running no there.
Will be no. Running yeah.
(44:49):
So I I'm very excited just to bethere.
Yeah, like you said, it's a totally different.
I'm getting there early. I'm I'm working with the normals
team on Monday getting stuff ready.
So yeah, it's it's super cool. It's a little more behind the
scenes this year, which is fun, but then also, you know, more
nervous excitement because it's like, oh, here's this amazing
(45:13):
thing. OK, obviously when we get the
chance, we'll just keep going forever.
Yeah, there was no problem here.I I was wondering like will we
be able to fill up an hour? We still have one whole topic to
cover. OK, I guess we could get to
let's get to the but I would I would love this baby.
(45:34):
OK, fine. But I would love to know from
all of you since we'll be reporting from Watches and
wonders 2025. But it's like a report that
comes out like a week later. It's kind of slow.
So OK, but. It's not going to be the latest
and greatest news. No but if.
What are things people are curious about?
What are you curious about? If there's someone that you're
(45:55):
like, oh, I would really love for you to ask them something.
I don't know. We'll see if we can make it
happen. Who knows what the week will?
Bring give us questions to ask specific people.
That sounds like my dream. Yes, please.
That would be very difficult, actually.
Unless it's Brit Pierce, yeah. Yeah, yeah, if you want.
That's Pierce. Any questions, just let us know.
(46:17):
Very easy to execute that. OK, what's the last topic Foo?
What is our plan with this podcast?
Well, we did it, so check. We're back, we're back, we are
back, and we plan on staying back.
Yes. We will not commit to how long
that lasts. Just like last year, we're like,
(46:39):
we're going to do it daily untilwe don't do it daily.
OK, but. Now we're done with 200 episodes
last year. Yes, and.
Many of you listen to every single one, which is really
incredible. Really amazing it.
I feel like the podcast was verygood for us.
It was amazing for us. I mean, you know, you had your
(47:00):
family, had health issues, had various scares throughout the
year and this was something thatforced you to get up early every
morning and put on a smile. Yeah, I felt like it was a
lifeline. I've, I've been telling some
friends, you know, some morningsI would just be like crying when
I woke up. And then I'd be like, oh,
(47:21):
welcome to this watch line. And then by the end, you know,
you just feel a little lighter and happier and, you know,
enjoying time with you. So it's.
I also enjoy making podcasts. This is the thing we've talked
about the most during our podcast Sabbatical is like
we're, we're always talking about how like we miss
(47:42):
podcasting with each other. Yes, it it, it is a nice thing
to do. It's going to be interesting.
Which is why we immediately blahblah blah blah blah blah blah.
Yeah, for an hour. We, we.
OK, The new plan is not daily anymore.
No. That's well, for one thing, you
are away every other week, at least for now, Yes.
And so that would did not work. Also, it was a lot.
(48:03):
Yeah, it was, it was a lot. And I think that's why it kind
of fell off in December. But anyway, the new plan is
we're going to do it weekly. Yes, once a week.
Not going to say how long they'll because some of them
might be shorter, some might be longer, maybe it'll be sometimes
five hours. What?
I'm just kidding. Who's just saying that because
that Rolex in depth acquired podcast was five hours?
(48:27):
Oh yeah, we got to talk about. That I made it to 2 1/2 and then
I was like get out of here. You are kind of done.
Yeah, I I listen to the entire thing, but at 1.75 X speed,
yeah, yeah. OK.
A5 hour podcast is long. No, I, I think most of our
episodes will probably be between 40 and 60 minutes.
(48:47):
That's what it like in my head. That makes sense.
OK, we have to wrap this one up by 60 minutes then, but I think
that'll be OK. I so weekly episodes.
We're not sure exactly which dayright now we're talking about
Wednesdays, but this podcast is going to come out on Monday.
Because otherwise it won't be out before watches the wonders,
which is the deadline. So this one is coming out on a
(49:10):
Monday, but maybe we'll do Wednesdays kind of like a
midweek bump. Yes, for fun to just yeah, have
you blah blah me feel good. Yes, that, that, that, that.
That's our current thoughts. Let us know if you have thoughts
about this on Instagram. And we're excited because it
gives us a chance to do more deep dives, also have some
(49:31):
different voices on the podcast,probably do some interviews,
which we've talked about a lot. And you can just do that water
resistance. I want.
So, OK, here's the thing. All right now one of the
problems with the Daily Watch podcast where we really, really,
really tried to cap it at 20 minutes.
(49:52):
We did go over a few times, but for the most part, we capped it
at 20 minutes. And OK, to be fair, a lot of
people said they loved the fact that it was nice and bite sized
and sorry. Let's split this up over the
course of the week. Maybe we'll do, like, little
intermissions. And then it's like, like, oh,
you can pause here and come backtomorrow.
Yeah. But I, I feel like, wait, I lost
(50:16):
my train of thought. I don't even remember what I was
talking about. Water resistance.
Water resistance. OK, I feel like I really wanted
I've always wanted to be able tocover topics in more depth than
20 minutes. Allows like bring in expert
voices, yes, not for an entire interview, but actually the
ability to just ask someone questions or ask multiple people
(50:39):
questions about it. This all comes down to water
resistance. That is the basis for the model
that I've seen in my head. It's like I want to reach out to
different companies, different watchmakers, different engineers
and really get to another bottombecause multiple other people
have done various versions of getting to the bottom of water
(51:02):
resistance. But I I want to do my version of
that. I mean it depends on how deep.
Ohh no, the bottom is bottom I. Didn't even see that I like
that. Just went right over my head.
I was not intentionally punning.Yeah.
OK, yes, I think you are likely to get us banned from watches
(51:24):
and wonders as you're going to be like hey, hey you.
Tell me about watches. Come here.
Tell me about. Tell me.
About water resistant, Hey, hey,come here.
And they're like that. This watch is not about water
resistant. They're like, come here, give me
a sound bite, give me a sound bite for my podcast.
Hey I have a podcast that's likethe worst.
Thing you can, my podcast is an hour now so I need some content.
(51:46):
Can you keep talking, please? No, I really feel like it will
allow us to do things we couldn't do with the 20 minute
podcast. I agree, I also have some things
I would like to do a deep dive on.
I don't have any of them off thetop of my head, but I feel like
at some point. I I want to do an episode.
(52:07):
No, I mean I. Placelets and straps and quick
adjust. OK, I, yeah, of course, yeah.
I, no, I do want to do a little bit more like brand things where
we like jump into a brand. Yeah, I wanted to do that with
the 20 minutes. No, I wanted to do that with our
our daily podcast. But it didn't always feel like
there was like there was a little too much to talk about
(52:30):
and then there wasn't a place for anyone's voice from the
brand. No.
So I think that will be, that will be really fun.
So you'll be running around asking about water resistance
and I'll be like, tell you, tellus about your brand.
I don't think I'm going to work on the water resistance episode
at Watches and Wonders. No, you're just going to, you
know, get all the contacts. I guess yeah, something like.
(52:50):
That so if anyone out there is listening to this and you have a
strong opinion on any water resistance but you also have a
background in watchmaking, you are welcome to send.
I do know watchmakers, so I I I've already spoken lightly to a
couple I. Yeah, haven't gotten anyone to
agree to be. Well, Ken from Arkin.
(53:13):
OK, that's true. He has already said he'll Lil.
Sweetie. Lil Sweetie.
We're going to meet Lil Sweetie again.
Yes, we met him before we knew him.
Don't you usually meet people before you know?
Them no. Oh, that's true.
No. No, in the watch world, most
hold on. In the watch world, most people
you know them, then you meet them well.
(53:36):
In the real world, you meet them, then you know the
community in. In the community.
In this case, we met him, but then we knew him and now we're
meeting him again. Well, when?
We met him. I knew his watch already.
OK, that's true. You did instrument him and I
already knew about. That OK, but I didn't.
I didn't know him. Now I do.
He's a little sweetie and so we'll get to hang out with him.
(53:59):
Other can from Deluxe. Just so much energy.
But yeah, it's it's very exciting if you are at Watches
and Wonders and you stumble across the two of us.
Or hear our voices from afar. From down the hall, yes, please
say hello. I I love, I love getting to like
(54:21):
put a a face and person to an Instagram handle.
Yeah, yeah, it would be amazing.They're so hard to remember when
you know people by their Instagram names.
Yeah. So yes, but.
People have like, you know, likea.
Human name too, but it's very similar in gaming.
You always have two names. You have your gamertag and.
(54:43):
I think Instagram handles are very difficult, especially when
they're all part of 1 industry and they all have two people
have the word watch in their name.
And I'm like, I can't remember all these.
And then you learn their real name or, or their human name.
No, that is their real name. Yeah.
So you learn their real name andthen you're trying to link it to
(55:05):
the Instagram name. And maybe for some people's
brains that works very well. For mine, it just doesn't.
So there are many people that I have spoken to on Instagram,
like dozens of times, commented back and forth, years of
interaction. And when I go to reply to a
comment and I'm like, I think I know their name, I still have to
(55:26):
click and look it up. And these are people I've talked
to so many times. Yeah, but that's also a you
problem. Just in general, the fact that
you know anyone's name is sometimes impressive.
Yeah. Well, you know, not everyone's
brains do the same thing. No, OK, no.
Well, this OK I think. We we can talk for longer than
(55:50):
20. I feel out.
We turned out. The ability to keep.
Yes, thanks for listening if youmade it to the end.
Yes, if you did, bye. Bye.
See you.
Welcome to this watch LIFE. Hi, I'm Lydia Winters.
And I'm Boo booey and we are back.
We are back. Wait, didn't we say we are back
the last time? We.
Were we said we are back and we're back again still still
back. Back, back again.
Hi everyone. Hi.
OK. In this episode, because this
(00:29):
one, well, you probably already noticed, it's a little longer
than our episodes used to be. And in this episode, we're going
to talk about two major topics. One of those will be why is it
longer? Another will be Lydia's big life
changes. Yes, that sounds so OK.
Yeah, yeah, yeah. It's true.
(00:50):
It's true. It changes and our watches and
wonder plans. Yes, which was the deadline for
this? We will put out an episode
before watches and wonders am I flying in the morning?
At. You know, 8:00 AM and I didn't
realize there was a time change so it's an hour less.
Yes, I am, but alas. We are recording at 8:30 PM on
(01:13):
Saturday. Lydia leaves at 8:00 AM
tomorrow. Will you fly at 8?
AMI have to drive you to the train.
Yeah. But that's OK, because we're
here. We did it.
Deadline worked. Deadline worked, barely, but it
did work. We are here.
We are recording. OK, well, I said we're going to
start with talking about your big life news.
(01:35):
Yes. So what's up?
OK, so I did tell all of you that I had resigned from Mojang,
where I worked on Minecraft for more than 13 years.
Yeah, I was the first woman on the team, the first expat, the
first. There was another one. 7th
employee. 7th employee. Wow, I left, I can't remember.
(01:56):
I don't even remember anything. You've been gone so long now.
And I've done it a bunch of different roles at the company,
typically around brand storytelling.
So I wanted to take a little sabbatical, start my own
creative consulting agency and like business strategy, brand
strategy. How that sabbatical plan
workout? Yeah, I have not been on
(02:18):
sabbatical, which is why I have also not been podcast.
I've been on a podcast. I've been on a podcast
sabbatical. But work wise, I actually got my
dream client, a client that I thought I would later pitch to
someday and they came to me and that is Nomos.
(02:41):
Yay nomos. If you have listened to probably
literally 1 episode from us, youwould know that Vu and I are
huge Nomos Clasute fans. We love the brand, we've been to
their forum twice. We've we're big fans of the
team, the product, yeah, everything, the story,
(03:01):
everything, yeah. And well.
We've been buying Nomos for 10 years now.
Yes, and I bought the first Nomos in this house.
It was a present for you, but still still counts.
You knew I wanted one, yes. And you made that happen.
And so for birthday, right when I was leaving Nomo or leaving
Mojang, oh man, OK, my brain, right when I was leaving Mojang
(03:24):
and then I was going to take a break, I, the team at Nomos came
to me and basically said, no, no, you'll come start working
here and you'll, you know, work with our office in Berlin 'cause
they have the creative team in Berlin and the, the kind of
agency in Berlin. And then they have Klaasute
(03:44):
where all the manufacturing and the watch making happens.
And yeah, so I was like, no, no,no, I will absolutely not move
to Berlin. I'm now in Berlin every other
week and have then. OK, you stuck to your guns.
You did. I did not move there,
technically, no, but I live there half the time during the
week and it's amazing. And I am like reinvigorated
(04:08):
fully and work and just my passion for being creative and
storytelling and working on things that I love.
So yes, I'm living my best life.Which is or working with
watches. Which is kind of wild.
Yeah. I was like, don't turn your
hobby into a job immediately. Yes, immediately.
(04:28):
Did that, it is funny. So a year ago, Well, a year in a
couple months, you were just like, oh, let's do this watch
podcast. Yes.
And that came from you having been a watch photographer
hobbyist for a few years on yourInstagram.
Are you saying I sort of went all in?
Is that where? I mean, I, I think that's a big
(04:51):
escalation. You went from I take some photos
on my Instagram because I like watches to I'm going to do a
watch podcast to, oh, now I workin watches.
Yeah, now I'm consulting for oneof my favorite brands and
watches on their brand strategy.So which has been super fun and
I am so hyped I leave in the morning for watches and wonders.
(05:14):
I'm going to be with Nomos for afew days as they launch their
Watches and Wonders. I'm not saying more, but I'm
very excited. Boo is looking at me and it's
just like I just keep pausing and then there's just no words
but a very excited expression onmy face.
This is a big deal for you. I'm so excited.
Yeah, I love it. I actually feel like I can't
(05:35):
sleep already because I'm just waiting.
I've always been waiting on the other side of Watches and
Wonders. Oh yeah.
You know, like to give my opinion, yes.
You've been waiting to give yourfeel.
My your. Not feedback.
But. My but your feelings, your
emotion, your excitement. And so this year it's double
(05:57):
because I get to watch watches and wonders the whole time.
But it it, yeah, it gives new excitement to this.
And also very cool is that a fewpeople on the normals team are
listeners of our podcast. So that's pretty cool.
That's not so. Bad shout out to them and a very
(06:20):
amazing team and I will yes keeptalking about nomals but like we
always do, we will add it on ourtransparency page.
I updated our transparency page maybe a couple months ago.
And boo's going to re update it now because I will still talk
about my love of nomals and I will make sure to always tell
you that I am consulting for them too.
(06:42):
Yes, exactly. OK, that's your big news.
That's. That is pretty big.
It's pretty big. Yeah, it's pretty huge.
You've changed everything. Yes, I have.
I mean, yes, I had mentioned that I would do something, you
know, some sort of agency, I think after, but I.
Think you mentioned that. Or I didn't, so maybe this is
(07:04):
all a surprise to everyone. OK, my life has not changed
except for the fact that you're gone every other week.
Yeah, I was supposed to say. What about you?
Yeah, I guess you could have said that, but.
Yeah, I would like to have askedyou.
Oh. Oh, you are you asking me?
I'm. I'm doing pretty much the same.
(07:27):
OK. Yeah, except again, you are gone
every other week. Yes.
How's that happened for you? Different.
Quieter. It's different, it is quieter.
It's not always quieter though, because I call you a lot when I
walk back and forth to the office and so.
True, true. That doesn't last that long, but
OK. I have since our podcast went on
(07:49):
hiatus or no. What'd you call it?
Sabbatical, I bought and sold a few watches.
Mm hmm. And I I OK I wanna do an episode
very soon. Yes, once we're through this
watches and wonder stuff. There, Yeah, there's a, there's
a bit more pressing things to talk about, I will say.
But I wanna do like a collectionupdate, a state of the
(08:11):
collection if you will. OK, where I go through the past
year, you know, the the past year has been the most change in
my collection of all time. Yeah, you've had a sort of
revolution, I would say a collection.
Really changed things up. I let go of a lot of pieces, but
I brought in even more, which was not the plan.
(08:32):
The plan was consolidation. That didn't work out.
So I want to talk about that. I I think there's a lot I got so
much in my brain about. This.
Oh wow, it's good that there's so much of rattling around in
there. Luckily, there's a microphone
again a. Lot of rattling.
A lot of rattling. Yeah.
OK, so the whole collection has changed.
(08:52):
We'll do an episode about that soon.
But right now, OK, I will. A teaser.
I mean, if you follow me on Instagram, you know this
already, but a few days ago, yes, I received my brand new
watch. My new, new, new new new new.
Watch. It's so new.
You have been sort of when we talk about changing your
collection, I can also say you have, but there's like a lot of
(09:15):
watches that have come into yourcollection recently.
Way more than the watches that leave.
Yeah, and way more than me. VU is on.
Yeah yeah anyway anyway, that's future episode, but this watch
is the Otsuka Low tech #5 Kai and it's just it's been mind
(09:37):
blowing looking at this watch. Every time you spot it you you
make a comment about. Yeah, also you put it on the
deluxe rubber strap. I did, I put it on the CTS, the
pilot version, and this is the version that Deluxe gave me for
my Black Bay Chronograph Pink. Yeah, but it looks better with
this one. Yeah, because it's 22
(09:57):
millimeters. It is a perfect match for this
watch. It just looks like it was made
for it. I really love it.
Yeah, I haven't even tried the sailcloth, the green one.
Yeah, but it'll look cool. This.
Looks. Perfect, but this is how I'm
wearing it to watches and wonders.
Oh OK so this will be your watches and wonders watch.
(10:18):
It will be and how would you? Describe this watch.
OK, so to. Someone listening and not seeing
it on your Instagram currently? First of all go, this isn't a
plug for my Instagram but go to watch dot watches because it's
hard to understand this watch without seeing it so OK.
(10:42):
I think it's hard to understand this watch.
With seeing I I do get a lot of.Questions but.
Once it clicks for people then everything becomes clear.
So OK, originally the number 5 because he goes in sequence.
So the last watch I got was the number 7.5 and that was the
second edition of the number 7, and before that I got the number
(11:03):
six. This is the number 5.
The original #5 was designed in 2012 and it had this same case,
slightly modified, slightly different, but it had a
different type of movement in it.
Why isn't it 55? Kai OK, so the word Kai, I don't
know why he decided not to do 5.5.
(11:24):
OK. I think because like if you look
at 7 to 7.5, the changes were less radical.
OK. So it felt like an update 7 to
7.5. This number 5 to #5 Kai feels
like a complete renewal and I. Believe Kai is the addition to
(11:44):
the name. OK, OK, Now I yes.
And Kai, I I've tried to look this, I've read a bunch of
different things that that word,depending on the kanji that's
used, can mean a bunch of different things, like a bunch
of different ocean and all all of the dragon there.
There's a bunch of different things that can mean, but my
understanding is in this case itmeans either rebirth or renewed.
(12:06):
OK, that's very cool. That's.
More than like .5, yeah. No, no, no, now I understand
what I thought they were both just called #5 OK, I didn't
realize it was #5. Kai, which is like reborn and so
this version is has a wandering hours complication so the hours
(12:27):
I mean literally when you look at it it's like they're
wandering around the dial but OK, there's no good way to
describe this go look at a photothe.
Thing is, I just wanted to hear Wu try to describe it because
he's very good at describing things.
But honestly. But I.
Know that no one could understand just from OK, so
there there's. Challenge accepted.
(12:49):
There's three separate hour discs, OK, And each of them has
four hours, so that's 12 hours, right?
And those discs rotate. Each of them rotates through the
four hours as the entire thing rotates.
So the. My eyes are like.
(13:10):
So the entire thing I know I've.Seen.
It in one third 1/3 of an hour of rotation.
Sorry, 1/3 of rotation is one hour so that the hour display is
on the minute track and it only takes up 1/3 of the dial to get
from zero to 60 minutes of an hour and that hour passes
(13:34):
through. So the hour actually sits next
to the number of minute and thenthere's a little indicator so
the hour itself travels down. So you see the number on that
little hour disk and it travels along the minute track and
that's how you read the time. The cool thing is the way that
he has positioned it. If you're you have a cuff and
(13:56):
it's covering even half of the watch, you can still fully read
the time. That's the part I love.
I can read the time very easily.It's a see, so once you know.
Kind of a digital. It has a digital look where it
just shows you the. You just read the numbers and
just. Numbers, Yeah.
No hands. No, no hands.
There are no hands. There are no hands.
(14:16):
But it does have some other cooldetails.
OK, I want to talk about this, watch it in more detail in the
future. But one of the cool things, OK
'cause I, I, you know, as you know, I've built my own
bicycles. Yes.
And part of that is like buying the best ball bearings you can
because for every axle you want them to rotate very well, like
(14:39):
whether it's the pedals or the wheels or whatever.
So you have all these componentsthat have ball bearings in them.
This watch has two ball bearingsand one is the smallest in the
world. And that's really, really cool
that. Is cool.
Yeah, so that's what the secondshand or seconds disc spins on is
the smallest ball bearing in theworld.
(14:59):
And then there's a slightly larger one that is used to turn
each of the hour disks as it rotates.
And at first I thought, OK, yeah, this is cool that it has a
ball bearing there, but it's notnecessary.
And then as I slowly turn it, you see.
Oh, actually it is totally necessary to eliminate or highly
(15:22):
reduce the friction between thatpivot point and the hour's
discs. And it's it's super cool.
I should make a video. Yeah, I think, I think you
should because honestly, someone's going to go to your
Instagram, they're going to lookat a photo and be like, I still
don't. Know well no OK so a few people
have asked like how do you read the time?
And as soon as I tell them, they're like, oh wow, that's so.
(15:42):
Not just reading the time though.
All of the things you just described.
Fair enough, fair enough. But mainly, it really does look
like a feat of engineering. Like it's, it's truly beautiful.
Yeah, It's a so you know, Jiro Katayama, he built his own
module. And so it sits on top of a
Miyoto movement, which is all, all of his watches are Miyoto
(16:03):
movements, which I love because it makes them all Japanese.
And he built this module. It's incredible.
I've never seen a watch with so much depth.
It's it's really. Yeah.
OK, Yeah, we'll talk about this.OK, what?
What else? Is there anything else that's
been taking up a lot of space rattling around that that Dome
(16:24):
yours? OK, I always like new hobbies
and my newest hobby, which you have also enjoyed, is retro
handhelds. Yeah, OK.
So I've gotten back into gaming a lot in the past.
Year, but I think the retro handhelds are really funny
because I think if I if I dug back through our 200 episodes
(16:48):
last year, I think I could find the episode where you actually
talk about this article. You read about like nostalgia
and that Nintendo like how nostalgia is used in marketing
and then you mentioned in because in the article was
Nintendo. You read this article.
The article so affected you, youhave been like obsessed ever
(17:13):
since. And I find that so funny because
Boo read an article about advertising and marketing and it
worked on him and I just that weirdly delightful.
OK, so retra OK, that to me the the best, my favorite, my
favorite ever console, like gaming console is is a handheld
(17:38):
and it's the 3DS. The Nintendo 3 DSI still think
it's the best. I I just the games I played on
it. So impactful.
Now breath of the wild in tears of the Kingdom on switch is on
another level, but the switch isa single screen device and it
just doesn't have the magic thatthe 3DS did with the two
screens. But anyway, these new retro
(17:59):
handhelds, they kind of they're a way that you can, you can
emulate a bunch of different games and they, they feel like a
Game Boy, but have really nice screens.
And so you can put games on themand you can also download like
games off the Google Play store.And so you can play modern
Android games on them. And then you can also sideload
Windows games on them. And there's some of these that
(18:21):
do Steam games. And so there's all kinds of
games on these little devices and they're very portable.
But the main thing for the tiny handhelds because now I have a
bunch of handhelds. Yeah.
Oh, there's a question in the chat.
How many? Oh oh is that a question in the
the live chat as we pre record this episode.
From the people, the people wantto know.
(18:43):
Yeah, I do. I actually I don't know how
many. It's more than. 7:00 or 8:00.
Oh, I was going to say if I don't.
Include the Nintendo. And if he doesn't include all
the ones he bought me? I'm not going to include the
ones I bought you. Those are yours.
They're not mine. No, I also have a collection of
retro. Yeah, but you've been having fun
playing Kirby. Yeah, but I have been playing on
(19:06):
my 3DS. You, you've, well, you've played
Kirby on your 3DS and on the record different games.
OK, OK, that is my update Retro.Handouts.
And now we have to talk about the reason we are podcasting,
the reason we had a deadline. April first, Honestly, the worst
possible day. It's the worst day for watches
(19:28):
and wonders that happened. 1st avery, you know, since we both
are Americans, is it just super American?
I think it's really bled into many different places I've seen.
It in international companies, you know, like this, but is it
still like still so American centric that no, it's just April
(19:51):
first? OK, Anyway, yeah, so all of the
watch brands that will go to Watches and Wonders will
announce on April 1st. I have a theory this This is a.
This is a sort of. Dark aside, my dark aside is
that if you're a watch brand whois not at watches and wonders,
then you purposely. Do.
(20:12):
Wildest things because you can draw attention during a time
when everyone's in a frenzy. And so I just feel like it's
going to be one of those days. I was thinking.
I would look at the list, basically, if I was gonna be at
home and not out watches and wonders, Yeah, I would just have
(20:33):
a list of all of the exhibiting brands.
But then there's even more like because there's so many at Beau
Rivage. Yeah, OK.
There's other events happening all at the same time.
Here's here's. My my advice would be trust no
one, but I don't think that's. Great, You should definitely
trust no one and I think this isa chance for watch brands like
(20:54):
this year to announce watches that they're unsure of and then
if the reaction is terrible they're like lol April.
Fools, you just run around your booth and you just take that
away overnight. You're just saying and no one
like. Nope, this wasn't.
This wasn't really we. Were just kidding. 3 releases,
not that for. That one was an April first
(21:15):
joke. OK.
But on the exciting thing for those of you who don't know what
watches and wonders is, it is a huge, huge watch event.
And now there's kind of Geneva Watch Week.
At the same time there's all of these different brands come
together in Geneva and make their new announcements of their
novelties. I think there's more than 60
(21:35):
exhibiting brands this year at the show month.
It doesn't start Monday, Tuesdaythrough Friday as press days and
also buyers coming in and then they have opened for the public
on the weekend, right? Oh man, this is going to be me
(21:57):
all. You know this.
This is like your. Saturday, Sunday and Monday
they're open to the public and last year was the first time
they did that. It was met with a lot of
success, so they're doing it again this year.
Which is cool and OK. So there's watches and wonders
at the PAL Expo, but there's also time to watches.
There's also like the Beau Rivage, which has a bunch of
(22:18):
cool indie brands. We spent a day at Beau Rivage
last last year. We spent a day at Beau Rivage.
But dinner, I realized there were a bunch more brands on
different floors. We just went to one.
Floor. We just stayed on one floor and
we were like, this is amazing. But there's like a, there's AHCI
that's happening, which we went to last year.
That's where we met Haji Meyasaoka, like super cool event
(22:41):
down there. And then there's other brands
having smaller events as well. Some of them are doing them at
their boutiques. There's things around this,
there's tons of things around the city.
It's just really like you will run in to watch people and just
we last year was our first time we went out with Pan and I for
(23:02):
the day. They brought us out for the day
and then we we stayed. And so we were there Thursday,
Friday, Saturday, Sunday. It was amazing.
I mean, seeing people we never met, friends we've been wanting
to meet like people we've met one time quick.
It was, it's honestly it's like overwhelming in the best
possible way. And I am like.
(23:22):
The thing is, so like this isn'tunique to the watch world.
Like these types of events existin all types of industries.
The watch world is a luxury industry though.
So like we've done all kinds of big events, but not this is a
different level because the watch industry is so luxury
(23:44):
based. There's just a level of money
spent on this event that you compare it to South by Southwest
or even CES or any of those other events that we've been to
over the past decade and a half.They, they're not the same.
They are different. And so, OK for our schedule, I'm
(24:05):
leaving tomorrow and I will be there through like a full week,
which is very exciting, a lot different than the four days.
So I'm going to have to see whatkind of pace I can keep myself
at. And I have a lot of cool things
going on with nomals the first couple days and then you're
coming in on Thursday. And we will.
(24:26):
Only be there Thursday through the weekend.
And we will run around to different booths and it's.
Yeah, it's very exciting becauseone of the things that I am most
happy about in consulting with nomals is that they were very
encouraging for us to keep up the podcast and like my own
(24:46):
influence, Vitar, whatever, you know, whatever it is I do.
Like the word influence? 'Cause I like to be a content
creator. You can be a content.
Who influences? I think people don't like the
word influencer because they associate it with maybe a
specific type of influencer thatthey have in their head.
But also it's because that's notthe point, isn't that I want to
(25:08):
influence you? No, the point is that I'm
talking about a lot of stuff I love and if it influences you,
it. But I like, you know, that
people. Spend money so I I I will
proudly wear the badge. Influencer.
I want to influence people to buy more watches.
That's exactly. But my main point, my main point
is it's very cool because I willbe getting to be at the show in
(25:31):
like 2 different ways and you and I have bought these super
cool recorders. We're just going to be a
recording clips of people for the podcast episodes.
This is in our mind what we're going to do, Like, oh, hello.
There. Can you tell me about this
release? Big plans for all kinds of
stuff, I think. Yeah, that was the first time we
had ever missed a day was last year.
(25:53):
I yeah, it didn't work on the show floor and it just felt so
rushy. So instead we're going to hold a
little cool pocket recorder and be like, tell me about what you
like exactly. We will do little interviews
that we will weave together intoan episode.
That sounds like a lot of editing.
It does it sounds. Really big for this podcast.
(26:14):
So I guess when you're doing a longer form podcast, yeah.
Sometimes you have to edit. Yeah, yeah, yeah.
OK. Have you, I know you've seen it,
yes. I'm not going to ask you.
I still you haven't seen it the seemingly fake Rolex
announcement video. Wait, but you should start with.
There is a Rolex. There is.
Of course, and, and every year there's like a.
(26:35):
Teaser. They did a, they put out a very
short teaser that is not fake. It's on their account.
But then you said there's like asomeone fast followed with a
very weird version that looked like it could or could not be
real. It was in the style of previous
Rolex videos. If you look closely it, it
(26:56):
doesn't look right and it also isn't a good tease because it
showed way too much, way more than Rolex ever shows, and it
showed a bunch of weird things. Yeah, but I mean, that feels
very AI. It it could be, I mean.
But I when you look, I. Only glanced at it a few times.
When you look at the actual teaser though, and I really
(27:19):
don't like talking about leaks, so I'm just going to say that
something that let came out as asupposedly does look more.
Correct. Yeah, well, I don't like to talk
more about leaks because I know how much work.
Leaking is the worst. Yeah, I know how much work
(27:39):
people put into, I mean, not only like, you know, working
with Nomos, but working in games.
It's like you have you think about all in the exact way you
want someone to see it and experience it, and then someone
leaks it. And so I just have, no, I'm
just, yeah. Like I both, I both think that
the security you know should be better.
(28:02):
Yeah, but. You know, but I also, I just, I
don't like leakers. I, I don't think it's fun.
I think it ruins the the way that the company, like you said,
the way the company wants the message to get.
Out the. Story.
They have a story they want to tell, they have a timing, and
then leakers kind of ruin that. 'Cause I wish I didn't know what
(28:25):
I know or what I think. I wish you think you'd.
I didn't know what I think I know.
I don't know why. More companies don't do fake
leaks like totally phony baloneyleaks like let it let people get
into it. So OK, Nintendo, the switch to
was leaked way way early. It was leaked so bad that
(28:47):
Nintendo had to come out and just say look Switch to
announcements coming soon, right?
Because the leaks were at a fever pitch and they were
looking more and more and more legit.
And then when they put out theirfirst teaser, it kind of
validated pretty much all the leaks.
So it did ruin the fun. It made that teaser and it makes
(29:10):
the announcement that is on April 2nd, not April first.
Nintendo will not announce on April 1st.
They'll do the second. But like, it's less exciting
because we know too much. Exactly.
No more with the leaks. But I will say this is not a
leak, but I know too much about what Nomos is really and I'm
very excited. I'm on the inside and that's
(29:32):
more fun. Yeah.
And OK, so we have some appointments with cool brands
this year. We actually Speaking of Rolex,
we we got we got an appointment yeah to like go and see the new
novelties. I'm very excited.
It's. Going to be fun.
Little old us going, going and hanging out.
(29:54):
It's very cool. And what are you most excited
about? At all of watches and wonders.
OK, what are some of the things?I know it can't be definitive.
Oh boy. His eyes immediately were like
some of the things. Yeah, I don't have anything
(30:14):
specific what that's not. True No.
They're they're but. But you're really excited to go
to like HCI. Yeah, yeah, yeah.
But I thought you meant like watches.
Yeah. Yeah, but you're to see watches.
Yeah, I guess. Well, OK, Haji, may I say OK.
Is bringing. A new watch that he's just made
(30:34):
and designed it's super cool it's got this really interesting
display with a mother of Pearl dial or a multi sector dial with
the hands are part of the dial and it's really really cool I I
am looking for it this. Is the guy who one second ago
was like, I don't know. Well, no, I there's not a lot of
specific watches that I'm excited to go see because.
(30:56):
You don't know. You don't know yet?
Yeah, of. Course so like that one and I
know because he put it on Instagram and said come check
out this watch. I'm going to go do that.
Kudoke is releasing their kudoke#5, I think it's called.
And that will probably be something I like, don't know
yet. See, that's the thing, OK, He's
(31:19):
only put out. Very light to mine, OK.
There's a ton of brands that I am interested in.
Oh. Wait, what are?
But yeah, no, but there's a. Ton of brands.
I am interested in what Grand Seiko's doing.
I'm interested in what Tudor's doing.
I'm interested in what Nomos is doing.
I'm interested in Hajimeon Sayoka.
(31:39):
I already know what Watsuka Low Tech is doing because it's on my
wrist. Yay.
I feel very lucky to have this thing.
I keep looking at it. You showed it's really gross.
You know, there's a bunch of brand and then there's just
brands I don't even own that I really like.
Last year it was really fun to check out Nevada, Gretchen and
Baltic and all of these different brands that we we had
(32:01):
seen online but never held the watches in hand.
And so there's just like micro brands and independent brands
and also big brands that I thinkwill be super fun to see.
He didn't want to, but he did it.
He answered barely no, but that's that was not.
Specific. No, it doesn't have to be
specific. It's like for me, it's I'm very
(32:23):
excited to see so many people that we know.
Oh. Well, see, that's OK.
It seemed like you were asking about watching.
If we're going to talk about people, I'm not going to start
naming people. No, but I I could talk about
watches too. I mean I think always it's fun
to see what Rolex and Tutor are doing.
It's I mean, OK, if I think about 3 years ago or actually it
(32:46):
was the 2021, we watched the tutor announcements at our AD
the answer with the team becauseno one was going and because it
was all happening online and nowto be like a few years later
and. Working on things.
(33:06):
That were yeah, that feels pretty cool and.
Like a little bit of a journey. A little bit of a journey these
past couple years. Hey, what?
When I go in, I go all. But also we just know so many
people now, yes, in watches mm hmm and so that is exciting to
go and see a bunch of people. I not to keep talking about my
(33:29):
new watch but I am excited. There are two additional people,
at minimum 2 that I know of who will be wearing the same watch
and I think it'll be fun to see them.
It's Masaharu from Hudinki, Japan and watch Miss GMT do you?
Think you could get all three ofyou together 'cause that would
be awesome. Probably not because the show is
like wildly huge and like coordinating I.
(33:52):
I I don't think it would be that.
Hard, but it would be really awesome.
Last year, I mean, we made so many new friends.
That was something I was a bit more surprised about.
Is like, you're meeting new people too.
Yeah, I guess because I just imagined seeing people I knew.
But then you're just meeting tons and tons more and everyone
(34:12):
has something very big in common, which is like, watches
are my life in some way. The the the the interesting
thing is like the difference between knowing someone
digitally and knowing someone inreal life.
That's true. Right.
And I that even that distinctionhas blurred so much over the
years that it doesn't matter in the same way that it once did.
(34:37):
But it's weird because I mean, when when I first met cat
shoulders, I had listened to, you know, 100 hours of her voice
without ever, you know, like then I was on their podcast with
Kat and Catelyn when they were doing 10 and two.
But like, it's, it's so weird. You're looking at someone and
(34:57):
like, wait, it's the sound. But that's how people know this
sound. But that's how people won't feel
for us, which is kind of funny. It's like true, I was going to
say. 200 episodes. I was going to say that they,
you know, they would just hear our voice and recognize this,
but also we're kind of distinct and look and style and I just
did my hair like platinum blah, you know, and you always have a
(35:19):
hat. So we do, and we're loud.
And we're loud. So it's just like not that hard.
And it's not like you would haveto sort of put your hand to your
ear and like listen closely. Oh, that sounds like it's kind
of instead like running of the bulls.
So. OK, last year was fun because we
we had only done our podcast forthree months and we get we've
(35:40):
met so many people who listened to the podcast and that was
super. Cool.
Amazing. So this year, well, our podcast
hasn't been going recently, but I I still think we'll get to
meet even more people who have listened to the podcast.
And also I'm extra excited because my bestie Britt Pierce
like and subscribe amazing YouTuber past 300,000
(36:03):
subscribers on YouTube during our sabbatical.
Well deserved. Yes, and she will be there for a
day and a half, two days. Yeah, yeah.
And so I can't wait to to hang out with her.
I'm just like staying in her room.
We're just like we do like a full on like I can't wait to see
you. So I'm so excited about that.
It's going to be so fun. I mean that this is what
(36:25):
watches. Maybe the only?
Meeting people together. Maybe the only version of like a
louder version of me is when I'mwith Brit, louder than with you.
It's just like more of the excitement, maybe the the
highest level of excitement. Yeah, that's true.
That's true. Which is going to be awesome.
And OK, like, so wait, you were going to say the things that
(36:48):
you're excited about? Yes, besides the people.
Yes, besides the people. I mean, I know a little bit more
because I'm on some press lists and obviously I know what Noah's
is working on and I think it's acool year that.
Makes it harder to speculate when you've already seen some of
the things. But if but a few like a few
things. But I think the interesting part
(37:09):
to me is like if if the Rolex rumor is true, then it is a
pretty big different. It's a big shift.
Like the rumor is that they willhave something net, you know
like add a new collection. New.
Old net new old, but that's alsopretty weird for them and so I'm
(37:31):
curious because I know that you know, the watch industry as a
whole isn't doing great. So the speculation has been that
it will be a pretty chill year. Yeah, yeah.
For for watch. For it's funny because isn't
doing great is like such corporate like way of thinking
(37:52):
because it's still been higher every year, higher, but isn't
doing great. It's like it's only doing as
good as two years ago. Yeah.
But right now it's not, you know, like, and, and there's
been a lot, there's been a lot of like CEO shuffles like a lot,
a lot this past year, which that's.
Been interesting. Those are just trending
(38:13):
downwards. And so it's interesting to see
what brands are doing. When you have people like just
changing CEOs and moving people around and lots of company
shifts, you know, you just get this.
It's just a lot of instability. So it's very interesting to like
to see then like what does that mean?
(38:34):
Because the the the predictions is that it's going to be a very
conservative gear. Yeah, so more like, oh, it's the
same watch, but maybe a different color, a different
material. Rolex, if the rumors are true,
did not get that memo. No.
So yeah, that, that part I'm interested in because it's
(38:56):
funny. We, we talk, we've talked about
it a lot, especially recently. It's like everyone always wants
something new, but then you needit to be familiar.
Yeah. Because otherwise you don't
really. Everyone says they want.
Everyone says they want something to.
Do because when someone does something truly new.
Most of the time, we all hate it.
This is. Garbage.
What are you doing? Just make a vintage dive watch.
(39:22):
New. But make it new, don't make it a
copy. It is interesting.
I say that as someone who literally does that same thing.
Like new new new. Because.
New is really fun to talk about but then like what do I buy Is a
a? You know, things that are based
on the past. I want to be BB54.
I want a slightly small version of ABB 58 that is more
(39:45):
referential to the past. OK my Otsuka low tech is not
like based on some vintage design.
However, it has a retro vibe. Yeah, it does.
It does vibe, yeah. Yeah, it feels like it could be
from the past. And I mean for.
An alternate reality? The two watches that I two of
(40:05):
the watches I bought last year, well actually 3 because I bought
the the Royal Oak. So OK old ref, you know, like.
That's just straight up gout hasn't changed much for for
decades. Yeah, I bought the Super Sardine
Tangente from Nomos, which is also, you know, one of their
(40:26):
original. 35 years of tengente. Yeah, one.
Of their original ones and then I, the last one was a creator
Loca who signed in the 70s, yeah.
Give me the new, but that new thing better be based on the.
Past it better be based on the past, yes.
So OK, then I guess for me, I'm excited to see OK, this is this
(40:51):
is my brand nerd side going to watches and wonders is seeing
the most, in my opinion, the most pure expression of the
brand. Yeah, because it's.
Even more than a boutique. Oh, by far more than a boutique,
because many boutiques. Are creaky chair.
Yeah, it's really creaking a lotnew chairs for this studio.
(41:12):
We need new chairs, new new year, new podcast these.
Chairs only last 15 minutes. Actually new.
Podcast the Comfort. Is not here for what we've been
going for 40 minutes now. Yeah, the comfort.
We need better chairs. OK.
But so for me, yeah, I mean, many boutiques are owned by a
(41:33):
different, you know, yes, that'strue.
But. Even a flagship boutique that's
controlled by the brand, owned by the brand.
It's not the same because you can't always keep up a perfect
expression of your vision day byday by day through trying to
conduct a business. But this is the opportunity to
(41:57):
meticulously craft an exact message and an exact delivery of
your vision of what the new watch is, or a new watch product
line, or even if it's just new colors.
Like you get to control every aspect of it because you only
have to do it for a week. So yes, there should be nothing
(42:18):
more pure than what you see here.
Yeah, so and it and it's paired with launches.
So it's the stories of the launch and like how everyone at
the booth is talking about it and what they're showing and how
they feel and the visuals. So to me it's like it, it is his
Lydia Catnip, the whole event and last year it was really
(42:41):
rushed. We we got in Thursday afternoon.
We went to the show only Thursday.
Thursday through Sunday, that's what I'm doing again.
Yeah, I know, but you aren't like as much of a wanderer.
No, I'm not. So I want, I want this year to
just have a little time to really like nerd out on all of
(43:01):
it, not just the watches, but like on the brand, you know, as
a brand consultant now it's research, but it's just so cool
to see it all in one place. Yeah.
And I'm interested in your experience.
So last year and then my experience will be the same this
year. Like last year, we got to see
(43:23):
all the announcements, We get toprocess all of that.
We got to chat about it with allour watch friends.
We made podcast episodes about it.
Then we went to the show. That's true.
You are going to be there when the announcements happen.
So you don't have the same processing.
(43:43):
I'm just going to be like. Yeah, I, I, I can only imagine
that like a, a brain like. Meltdown overload and also being
excited to see like what people think of the no most
announcements. So yeah, yeah, I'm just going to
be like, probably in the corner,like robot shut down.
Too much information overload. I, it is exciting, it is
(44:05):
different. I I'm very excited to see how it
goes for you and whether or not you prefer that because it is
different. It definitely is.
Be at home in the comfort of your home and you get to take in
all the inputs at your own pace and check everything out in the
order that you want and all. It's different when you're on
(44:28):
site. It's just me running, just
running full. Sprints.
Let me see the new stuff. OK?
I'm off. Yeah.
Anyone who's listening? Give me a type bag.
I am not a runner. So but she does love to.
No one has to worry about me running no there.
Will be no. Running yeah.
(44:49):
So I I'm very excited just to bethere.
Yeah, like you said, it's a totally different.
I'm getting there early. I'm I'm working with the normals
team on Monday getting stuff ready.
So yeah, it's it's super cool. It's a little more behind the
scenes this year, which is fun, but then also, you know, more
nervous excitement because it's like, oh, here's this amazing
(45:13):
thing. OK, obviously when we get the
chance, we'll just keep going forever.
Yeah, there was no problem here.I I was wondering like will we
be able to fill up an hour? We still have one whole topic to
cover. OK, I guess we could get to
let's get to the but I would I would love this baby.
(45:34):
OK, fine. But I would love to know from
all of you since we'll be reporting from Watches and
wonders 2025. But it's like a report that
comes out like a week later. It's kind of slow.
So OK, but. It's not going to be the latest
and greatest news. No but if.
What are things people are curious about?
What are you curious about? If there's someone that you're
(45:55):
like, oh, I would really love for you to ask them something.
I don't know. We'll see if we can make it
happen. Who knows what the week will?
Bring give us questions to ask specific people.
That sounds like my dream. Yes, please.
That would be very difficult, actually.
Unless it's Brit Pierce, yeah. Yeah, yeah, if you want.
That's Pierce. Any questions, just let us know.
(46:17):
Very easy to execute that. OK, what's the last topic Foo?
What is our plan with this podcast?
Well, we did it, so check. We're back, we're back, we are
back, and we plan on staying back.
Yes. We will not commit to how long
that lasts. Just like last year, we're like,
(46:39):
we're going to do it daily untilwe don't do it daily.
OK, but. Now we're done with 200 episodes
last year. Yes, and.
Many of you listen to every single one, which is really
incredible. Really amazing it.
I feel like the podcast was verygood for us.
It was amazing for us. I mean, you know, you had your
(47:00):
family, had health issues, had various scares throughout the
year and this was something thatforced you to get up early every
morning and put on a smile. Yeah, I felt like it was a
lifeline. I've, I've been telling some
friends, you know, some morningsI would just be like crying when
I woke up. And then I'd be like, oh,
(47:21):
welcome to this watch line. And then by the end, you know,
you just feel a little lighter and happier and, you know,
enjoying time with you. So it's.
I also enjoy making podcasts. This is the thing we've talked
about the most during our podcast Sabbatical is like
we're, we're always talking about how like we miss
(47:42):
podcasting with each other. Yes, it it, it is a nice thing
to do. It's going to be interesting.
Which is why we immediately blahblah blah blah blah blah blah.
Yeah, for an hour. We, we.
OK, The new plan is not daily anymore.
No. That's well, for one thing, you
are away every other week, at least for now, Yes.
And so that would did not work. Also, it was a lot.
(48:03):
Yeah, it was, it was a lot. And I think that's why it kind
of fell off in December. But anyway, the new plan is
we're going to do it weekly. Yes, once a week.
Not going to say how long they'll because some of them
might be shorter, some might be longer, maybe it'll be sometimes
five hours. What?
I'm just kidding. Who's just saying that because
that Rolex in depth acquired podcast was five hours?
(48:27):
Oh yeah, we got to talk about. That I made it to 2 1/2 and then
I was like get out of here. You are kind of done.
Yeah, I I listen to the entire thing, but at 1.75 X speed,
yeah, yeah. OK.
A5 hour podcast is long. No, I, I think most of our
episodes will probably be between 40 and 60 minutes.
(48:47):
That's what it like in my head. That makes sense.
OK, we have to wrap this one up by 60 minutes then, but I think
that'll be OK. I so weekly episodes.
We're not sure exactly which dayright now we're talking about
Wednesdays, but this podcast is going to come out on Monday.
Because otherwise it won't be out before watches the wonders,
which is the deadline. So this one is coming out on a
(49:10):
Monday, but maybe we'll do Wednesdays kind of like a
midweek bump. Yes, for fun to just yeah, have
you blah blah me feel good. Yes, that, that, that, that.
That's our current thoughts. Let us know if you have thoughts
about this on Instagram. And we're excited because it
gives us a chance to do more deep dives, also have some
(49:31):
different voices on the podcast,probably do some interviews,
which we've talked about a lot. And you can just do that water
resistance. I want.
So, OK, here's the thing. All right now one of the
problems with the Daily Watch podcast where we really, really,
really tried to cap it at 20 minutes.
(49:52):
We did go over a few times, but for the most part, we capped it
at 20 minutes. And OK, to be fair, a lot of
people said they loved the fact that it was nice and bite sized
and sorry. Let's split this up over the
course of the week. Maybe we'll do, like, little
intermissions. And then it's like, like, oh,
you can pause here and come backtomorrow.
Yeah. But I, I feel like, wait, I lost
(50:16):
my train of thought. I don't even remember what I was
talking about. Water resistance.
Water resistance. OK, I feel like I really wanted
I've always wanted to be able tocover topics in more depth than
20 minutes. Allows like bring in expert
voices, yes, not for an entire interview, but actually the
ability to just ask someone questions or ask multiple people
(50:39):
questions about it. This all comes down to water
resistance. That is the basis for the model
that I've seen in my head. It's like I want to reach out to
different companies, different watchmakers, different engineers
and really get to another bottombecause multiple other people
have done various versions of getting to the bottom of water
(51:02):
resistance. But I I want to do my version of
that. I mean it depends on how deep.
Ohh no, the bottom is bottom I. Didn't even see that I like
that. Just went right over my head.
I was not intentionally punning.Yeah.
OK, yes, I think you are likely to get us banned from watches
(51:24):
and wonders as you're going to be like hey, hey you.
Tell me about watches. Come here.
Tell me about. Tell me.
About water resistant, Hey, hey,come here.
And they're like that. This watch is not about water
resistant. They're like, come here, give me
a sound bite, give me a sound bite for my podcast.
Hey I have a podcast that's likethe worst.
Thing you can, my podcast is an hour now so I need some content.
(51:46):
Can you keep talking, please? No, I really feel like it will
allow us to do things we couldn't do with the 20 minute
podcast. I agree, I also have some things
I would like to do a deep dive on.
I don't have any of them off thetop of my head, but I feel like
at some point. I I want to do an episode.
(52:07):
No, I mean I. Placelets and straps and quick
adjust. OK, I, yeah, of course, yeah.
I, no, I do want to do a little bit more like brand things where
we like jump into a brand. Yeah, I wanted to do that with
the 20 minutes. No, I wanted to do that with our
our daily podcast. But it didn't always feel like
there was like there was a little too much to talk about
(52:30):
and then there wasn't a place for anyone's voice from the
brand. No.
So I think that will be, that will be really fun.
So you'll be running around asking about water resistance
and I'll be like, tell you, tellus about your brand.
I don't think I'm going to work on the water resistance episode
at Watches and Wonders. No, you're just going to, you
know, get all the contacts. I guess yeah, something like.
(52:50):
That so if anyone out there is listening to this and you have a
strong opinion on any water resistance but you also have a
background in watchmaking, you are welcome to send.
I do know watchmakers, so I I I've already spoken lightly to a
couple I. Yeah, haven't gotten anyone to
agree to be. Well, Ken from Arkin.
(53:13):
OK, that's true. He has already said he'll Lil.
Sweetie. Lil Sweetie.
We're going to meet Lil Sweetie again.
Yes, we met him before we knew him.
Don't you usually meet people before you know?
Them no. Oh, that's true.
No. No, in the watch world, most
hold on. In the watch world, most people
you know them, then you meet them well.
(53:36):
In the real world, you meet them, then you know the
community in. In the community.
In this case, we met him, but then we knew him and now we're
meeting him again. Well, when?
We met him. I knew his watch already.
OK, that's true. You did instrument him and I
already knew about. That OK, but I didn't.
I didn't know him. Now I do.
He's a little sweetie and so we'll get to hang out with him.
(53:59):
Other can from Deluxe. Just so much energy.
But yeah, it's it's very exciting if you are at Watches
and Wonders and you stumble across the two of us.
Or hear our voices from afar. From down the hall, yes, please
say hello. I I love, I love getting to like
(54:21):
put a a face and person to an Instagram handle.
Yeah, yeah, it would be amazing.They're so hard to remember when
you know people by their Instagram names.
Yeah. So yes, but.
People have like, you know, likea.
Human name too, but it's very similar in gaming.
You always have two names. You have your gamertag and.
(54:43):
I think Instagram handles are very difficult, especially when
they're all part of 1 industry and they all have two people
have the word watch in their name.
And I'm like, I can't remember all these.
And then you learn their real name or, or their human name.
No, that is their real name. Yeah.
So you learn their real name andthen you're trying to link it to
(55:05):
the Instagram name. And maybe for some people's
brains that works very well. For mine, it just doesn't.
So there are many people that I have spoken to on Instagram,
like dozens of times, commented back and forth, years of
interaction. And when I go to reply to a
comment and I'm like, I think I know their name, I still have to
(55:26):
click and look it up. And these are people I've talked
to so many times. Yeah, but that's also a you
problem. Just in general, the fact that
you know anyone's name is sometimes impressive.
Yeah. Well, you know, not everyone's
brains do the same thing. No, OK, no.
Well, this OK I think. We we can talk for longer than
(55:50):
20. I feel out.
We turned out. The ability to keep.
Yes, thanks for listening if youmade it to the end.
Yes, if you did, bye. Bye.
See you.
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