1109: Micol Bok - "VITALITY Redefined"

What if the key to reigniting your passion, relationships, and career lies in embracing — not just wellness — but vitality in every part of your life?

In this energizing episode of Thrive LouD, host Lou Diamond goes on location to Miami and sits down with the dynamic Micol Bok, VP of Marketing at Gainswave and host of the Vitality Lounge podcast. Micol shares the riveting story behind Gainswave’s transformation from a leader in sexual wellness to a wider mission of helping people everywhere “embrace vitality.” You’ll get a behind-the-scenes peek at what it takes to reposition a successful brand, create an inspiring internal culture, and expand impact without losing consistency or clarity.

Episode Highlights:

• The inside scoop on how Gainswave evolved from just sexual wellness to revolutionizing vitality in health, recovery, and more
• Micol’s personal journey: from Europe, to Miami, to the host’s seat — and what salsa dancing and horseback riding have taught her about energy and connection
• How grounding yourself in presence, nature, and honest self-reflection can help you thrive, especially when life gets overwhelming
• Practical branding advice for startups and entrepreneurs: the importance of flexibility, deep listening, and making sure internal alignment drives external success
• “Fun Street” revelations: Micol’s favorite foods, travel dreams, and why she’s always looking for her next partnership challenge

Next Steps for Listeners:

• Check out the Vitality Lounge podcast and connect with Micol on social media for daily inspiration.
• Visit Gainswave to learn about their approach to holistic vitality and innovative therapies.
• Try introducing a new “vitality” ritual into your week: whether it’s a dance class, a nature walk, or simply focused breathing by the water.

Ready to rekindle your energy for life and business? Hit play, connect with your own vitality, and take on the world — one present moment at a time!

TIMESTAMPED OVERVIEW

00:00 "Gainswave: Revolutionizing Erectile Treatment"

06:00 Brand Strategy Development Process

08:07 "Guest Host Experience in Lounge"

12:39 Balancing Energies: Horse Riding & Dance

16:09 Nightlife Stroll & Music Preferences

19:36 "Thrive Loud Podcast Promotion"