The Future Is Conversational: Cardi, Kimmel, and Football

Episode Transcript
Available transcripts are automatically generated. Complete accuracy is not guaranteed.
SPEAKER_01 (00:00):
Last week on Unglossy.
I'm gonna take the biggestcultural innovators that we got.
Hip hop artists.
And I'm gonna see how I canstudy the way that they became
these cultural icons.
And can I model my career thesame way?
Like, not put my culture in thebackground.
I'm gonna wear it on my chest,wear it on my sleeve.

(00:20):
I'm gonna come in this space asonly one person.
I'm the only black person in thespace.
I'm gonna be unapologeticallyme.

SPEAKER_03 (00:31):
From the top.

SPEAKER_02 (00:33):
I'm Tom Frank.

SPEAKER_04 (00:34):
I'm Jeffrey Sletch.

SPEAKER_03 (00:35):
And I'm Bud B.
Welcome to Ungloss.

SPEAKER_02 (00:37):
Real stories, unfiltered dialogue, and the
voices moving culture beyond thegloss of hype and headlines.

SPEAKER_04 (00:43):
So buckle up, Unglossy Starts Now.

SPEAKER_02 (00:50):
Alright, folks, there's a lot cooking in the
world right now.
And today, no guests.
We're gonna break down someinteresting topics.
We're gonna start with what'shappening at Merrick Studios and
how podcasts like Unglossy,Mixed and Mastered, Our Love
Hate Relationship with ComicCulture, and Pitch Lab are
leading to real conversations,not just echoing headlines.

(01:10):
Then we're gonna dig into uhCardi B's Stop at Trill Burger
and the rise of celebrityco-signs as cultural currency.
We'll tackle comedy and freespeech from Jimmy Kimmel's
suspension to the line betweenaccountability and censorship.
We'll dress Fashion Week.
I know Bun's a big fashion weekguy.
So where the runways become theultimate content stage.
And lastly, we're gonna hitfootball's takeover of pop

(01:32):
culture from NAI ideals to DionSwagger to games from all over
the globe.
No phone, all flame.
This is on glossy.
Let's get into it.

SPEAKER_04 (01:42):
This dude loves his puns, boy.

SPEAKER_02 (01:44):
I like my puns, man.
That's what makes me makes mesmile.

SPEAKER_04 (01:48):
I love crazy.
Before we get all into that, youhow are you doing, Jess?
I'm alright.
So for those who I guess nobodyknows uh outside of the this the
circle, I had eye surgery almosttwo weeks ago now.
I had a a uh cataract and adetached retina all in the same
eye.
This eye.
So hence the reason I'm wearingthe shades because I have to

(02:10):
keep my eyes covered and thelights are way too bright to
deal with.
But um, I'm healing nice.
I went to the doctor last week.
He said that the healing iscoming along well.
Um I gotta have one more minorsurgery to put like a man-made
lens in my eye because mynatural lens was so messed up
from the cataract they had totake it out.
Which is like a bionic eye.

(02:33):
Yeah, yeah.
This girl I know was like, Youshould get one blue eye and one
brown eye.
I was like, come on, B.
But um, but yeah, it's it'scoming along.
It was it's a way it was a waymore intense process, well, has
been a way more intense processthan I initially thought it was.
Like the surgery was like atwo-hour surgery.
It was like way more, way morethan I thought it was.
But the doc said it's healingwell and uh when it's all over

(02:56):
with, I might not even needglasses.
I should be good to go.

SPEAKER_03 (02:59):
So, you know.
Did they tell you where all ofthis kind of started at?

SPEAKER_04 (03:03):
You know what?
They didn't.
Um I I had shingles in 2023,early 23, on on this side of my
face.
It hit my side of my face and itin my eye.
So my eye was like swollen shutfor a while.
It was terrible.
Anybody who's old enough, pleaseget the shingle shot because it
you don't you don't want to dealwith that.

(03:24):
But I suspect that this might bea remnant of the shingles in my
eye.

SPEAKER_03 (03:30):
Um, and over So the shingles were just prominent on
one side.

SPEAKER_04 (03:33):
On one side of my arm from here over and up.
Like the I couldn't I could Icouldn't get a haircut for like
like three months, maybe more.
Because I could like my head,the top of my head was so
sensitive, like even justtouching it like this.
It was crazy.
I can't even explain how painfuland crazy it was.

SPEAKER_03 (03:49):
So I immediately went and got my shots when when
after I talked to you.
Like not even playing.
I went straight to get my shots.

SPEAKER_04 (03:57):
You do not you do not want it.
I wouldn't wish that on my worstenemy, the shingles.
I never want that again.

SPEAKER_03 (04:02):
Um I don't think they really explain that to the
general public.
Like, I feel like I know waymore about misothelioma than I
know about shingles.

SPEAKER_04 (04:10):
Yeah, they make the shingles seem like it's a little
it's a little thing, it's kindof kind of kind of irritating.
No, no, no, no, no, no, no, no.
It's it's awful.

SPEAKER_03 (04:18):
Awful.
Did you have an exaggeratedcase?
I always went to ask.
I think so.
Or is that typically thereaction?

SPEAKER_04 (04:25):
You I I've heard other people say I I think it
also depends on where it is.
Because a lot of people get iton their arm, on their on their
back, and of course that hurts,but on your face?

SPEAKER_06 (04:35):
Your face.
In my eye.
Right.

SPEAKER_04 (04:38):
Like my eye looked like I got punched in the eye.
It was super swollen.
I couldn't, I couldn't be inlight.
Like it was just, it was it washorrific.
It was horrific.
But I think I think this uh thiseye stuff now was a remnant of
that.
But um, but yeah, so you know,I'm here, I'm but I'm I am
healing, God bless.
You know, always for some, youknow, God has blessed me with

(05:00):
the ability to always bounceback.
You know what I'm saying?
So I don't know how many howmany lives I got left, but I'm
I'm using this one.

SPEAKER_03 (05:09):
You could always put on the black leather and go for
the body vibe.

SPEAKER_04 (05:12):
Yeah, this is true, because yeah, yeah, yeah.
I mean, you do have a new vibegoing in.
Yeah, it's a vibe.
Yeah, it's a vibe.
They gave me some decentglasses, like at least they look
kind of kind of real, you know,kind of like designer-ish, you
know.
Kinda.

SPEAKER_03 (05:25):
And so you say after this is over, you'll actually
have improved visions.

SPEAKER_04 (05:29):
Absolutely, yeah.
Yeah, because the good eye isworking, working very good.
So he said if the bad eye keepshealing the way it's healing, I
might might not even needglasses, because then it'll just
be about balancing out the theeye.
So right now, right now I cansee out of the bad eye, but only
shapes.
Like if you hold a like I hold aPepsi bottle up, I can see the
bottle, I can see the colors,and I can probably see the big

(05:51):
Pepsi, but I couldn't read it.
Like I couldn't tell you if itwas 16 ounces or 12 ounces, or I
couldn't read the ingredients.
So I could see the shapesdetails.

SPEAKER_03 (06:00):
I don't know if you want to know what's that.

SPEAKER_04 (06:01):
Yeah, yeah, that was I don't I don't even drink soda,
but that was just an excuse.

SPEAKER_03 (06:04):
That was just um a main example, you know.

SPEAKER_04 (06:07):
But yeah.

SPEAKER_03 (06:08):
Well look, get well's just going to be a good
one.

SPEAKER_02 (06:09):
Get well, we need you back rolling again.
But I'm still working.
Merrick Studios is is going,folks.
Yes, it is.
Unglossy has been great.
I gotta say, I really, reallyenjoyed our talk with uh Chef
Chris Shepherd.
I mean, that was they've allbeen good, but I looked back at

(06:30):
that one and I I really, reallylike that one.

SPEAKER_03 (06:33):
Well, I've known Chef for a while, so I've known
how interesting a character heis and how passionate he is
about what he does.
Um and he talks really good.
He's got a very good way ofexplaining what he does.
To make not make it seem likeeverything else that everyone in
the space is doing.
And uh, I mean I I've learned somuch from him in terms of
culture and how how much of itis so representative in what we

(06:58):
do.
You know, everyone has their jobin the village, you know?
And I understand the chef's jobin the village, which kind of
goes beyond just cooking food,right?
Like there's a when it comes torunning a restaurant and being a
chef, cooking food is, you know,a big part of it, but there are
so many other things that gointo it that have nothing to do

(07:21):
with knowing what the recipe isof a dish, you know what I'm
saying?
And he's been able to excel atall of those things and go
beyond that and help others, youknow what I'm saying, find
normal stuff in their life aftertragedy and uh, you know, all
these big things.
I don't want to, you know, dwellon it because we did a whole
episode to talk about it, buthe's always been such a
fascinating dude, and I'm gladthat you guys can see that as

(07:42):
well.

SPEAKER_04 (07:43):
He's super and very like he's a very grounded guy
for like all the accolades he'smet over the years.
He's like super, he's likefolksy.
He's like, I feel like I go tohis crib, he cooked me a burger,
and we like just watch the gameand talk shit.
Like he's really like a comfortcomfortable.

SPEAKER_03 (08:01):
Crack a beer.
He's a great guy to drink a beerwith.

SPEAKER_02 (08:04):
I want to drink a beer.

SPEAKER_03 (08:05):
And I don't even like to drink beer, but
proverbially, right, when wetalk about the kind of men that
men tend to gravitate to or menthat they would quote, love to
drink a beer with, he'sdefinitely one of those guys.
He's one of them.

SPEAKER_02 (08:18):
And mixed and mastered is going well.
We got it's going great.
The comic culture podcast.
For anybody who hasn't seen thatwith Pete Rock, Mickey Fax, Tat
Wizard is going well.
We're gonna we're we're gonna doa crossover coming up very soon.
A crossover.
We're gonna start here, and thenwe're gonna go talk some comics.

SPEAKER_03 (08:36):
Jeff, I've got some great recommendations.
Oh, yeah, please.
So yes, I've got some some greatguys I think that people would
love to hear.

SPEAKER_04 (08:44):
Absolutely.
The Mortimeria.
There's there's a lot of storiesto tell.

SPEAKER_03 (08:50):
I'll have my guy call your guy who make it work.
You guys make it which is Tom.

SPEAKER_02 (08:54):
I'll I'll I'll I'll do that.
Yeah.
We we we got we got our salesteam, our advertising sales team
in place.
We got a great new podcastthat'll be coming out very soon
called Two Mothers, Wan Ashe.
We're gonna get into that alittle bit.
Uh and then we we got some wegot some fun stuff.
I can't tell everything.
We got some interestingpartnerships.

(09:14):
We got some maybe someinteresting live event
opportunities.
People are reaching out.
There's stuff happening, guys.

SPEAKER_03 (09:21):
There's so much going on that we're actually
looking into 26 now.
Like that's what I like.
Like, you know what I'm saying?
We can see what's working,what's connecting with people,
expand on that type of stuff,and then I'm I'm excited to
bring it to an audience.
Absolutely.

SPEAKER_04 (09:34):
Live events are gonna be that was that was
always one of my visions is todo live events because I got the
kind of put my head from fromour friends, um, the Rosenthals,
when they were doing their liveevents with the locks with the
movies and stuff.
I was like, yeah, this is like,you know, because people are
engaged and you know, they youcan cast questions, and yeah, I

(09:55):
always think I always thoughtlive events would be the next
step in this process, you know?

SPEAKER_03 (10:02):
Yeah, and keep in mind, folks, that we're all in
different places, right?
So let us know where you wouldwant to see Unglossy, right?
Should we do the debut liveepisode in Houston?
Should we do it in New York?
Like let us let us know who'slistening, who's watching,
absolutely who wants to see uspull up.

SPEAKER_04 (10:18):
Let's do it.

SPEAKER_02 (10:20):
And and we're getting into a space that's kind
of interesting right now, right?
Because podcasts are starting tomatter.
Like people are payingattention, right?
This is a new form.
It's not a new form, it's an oldform of entertainment, but it's
one that I think is becomingmore and more relevant every
single day.

SPEAKER_03 (10:38):
We're the new cable.
Yeah.
Yeah.
We're the new cable.
We're I would say this show isprobably maybe TBS.

SPEAKER_04 (10:49):
I'll take that.
Yeah, I'll take TBS.
I'll take TBS.

SPEAKER_03 (10:54):
We got a lot of we got a lot of a lot of people.

SPEAKER_02 (10:57):
Yeah.
Where do you guys see podcastsheading though?
I think it's only going to grow.

SPEAKER_04 (11:08):
They're becoming more powerful and more
influential, like across theboard, and pot and all in all
everything.
Politics, sports, movies,whatever, fashion, whatever it
is, like podcasts are drivingindustries now.
You know?
They're driving industries.

SPEAKER_03 (11:25):
I think this is gonna be the new when I say
cable, I think of it as the newway for people to get
information in their downtime.
Right?
So, like, more sports shows aregonna look like Pat McAfee,
right?
Yeah.
Like the new kind of in thefuture, the new Jimmy Kimmers
and those guys, there's gonna bemore of a Joe Rogan guy.

(11:45):
Because these are the guys thathonestly they've got booking
down to a science, right?
The the Joe Rogans, the youknow, the Shannon Sharps, those
kind of guys, those kind ofshows.
They they're the ones that arebooking the top-tier talent,
which is what talk shows do.
The better talk shows are theones that can dig or dig deeper
into finding different, youknow, guests and different

(12:07):
interviews that really kind ofshape where the country is now.
I think the masses are not goingto go to to see what Xfinity
thinks or what Comcast thinks.
I think, I think that's what'sgonna happen.
I think there's gonna be analternative for people through
podcasting and podcast hosts todefine who they want to get

(12:30):
their information from.
And then have it presented tothem in a different way.
I think the not like the OANs,or so to speak, but it's just
gonna, these networks are gonnapop up.
People are gonna want theirinformation in the entertainment
from certain people.
I think that's gonna shift towhere they receive it from.
And it's just, it's not gonna belike, well, no, I don't want the

(12:50):
cooking channel and the home andgarden network and this and
that.
I want this, this, and this.
And I think you'll be able tocurate your information in the
same way that you curate who youfollow, the same way you curate
your playlist.
I think that's whereentertainment from a visual
intake aspect is gonna leantowards.
So I love the fact that Merrickis on the cutting edge of where
that's going so that we canbring in enough programming and

(13:13):
not just be a podcast network,but a network.
Like that's what I think isgonna start happening.

SPEAKER_02 (13:19):
And you saw that Netflix already came out with
the the idea that they're gonnastart putting podcasts on their
platform in the same way thatYouTube, in the same way that
Spotify, in the same way ofApple.
And I think that's gonna changethings.

SPEAKER_03 (13:35):
It absolutely is.
Like these podcast networks thatare popping up, we're the new
we're the new content hubs.

SPEAKER_02 (13:41):
Yeah.

SPEAKER_03 (13:41):
And then that there's inherent value to that.
And in the same way that they'rebuying up publishing and buying
up catalog and all of that, Ithink they're gonna start buying
content houses.
I think real life keeper optionin Paramount or people, you know
what I'm saying?
CBS Studios, no offense.
But I, you know, I think, andand again, we're a network, so
we offer a diverse uh list ofcontent to provide to people.

(14:06):
So, you know, let's not sellourselves shorts, guys.

SPEAKER_04 (14:13):
Uh genres.
Nah, no doubt.
And you said, but people aregonna be buying networks and
just be like, okay, you guys gotall this different content.
Here's X, and like just we'llimplement you onto our platform,
you know.

SPEAKER_03 (14:28):
So don't be surprised if a couple of years
from now you see Jeff at sixo'clock with a suit on, giving
you the what's up going on, it'sgotta be a flying community.
I'm serious.
I I I I think I think I think ascorporations and and these
entertainment conglomerates arebroadening their view, we should
broaden our scale.
You know?
Content is content.
I don't want to be in the Idon't want to be left in the

(14:49):
background.
I was late on the internet andI'm still ahead of many people
from my you know mycontemporary.
So I want to stay ahead of thecurve.
Good thing I got rocks like youto keep me on my toes.

SPEAKER_02 (15:02):
I like it.

SPEAKER_04 (15:03):
That's funny.
That's funny, man.
You know, this is exciting.
It's very exciting.

SPEAKER_02 (15:07):
So lots to come.
Americ Studios.
We are just scratching thesurface.
Just scratching the surface.
Lots in the work.
I'm I'm very excited about it.
But talking about a littleexcitement, I want to hear about
Cardi B rolling up in the TrillBurger.
How did this happen?
What is going on here?

SPEAKER_03 (15:26):
It's it's been an amazing month for Trill Burgers,
I'll be honest.
It started with I forgot aboutthat.
Pop up Tony Blanks.

SPEAKER_04 (15:35):
That was fire.

SPEAKER_03 (15:41):
These things, you know, we have we have worked
very hard to make ourselves notjust a great record uh
restaurant, not just a beacon inthe city, but a cultural hub to
where this took a while.
This is not a new thing.
This took a while, but at somepoint, people decided that the
trip to Houston ain't a trip toHouston without a stop at Thrill

(16:04):
Burgers.
And we have been happy to obligethat sentiment and try to not
disappoint people on thesedifferent excursions they make
out to our Trio Burger locationsin the city.
So having our show speed speedstop by was it really gave me a
viewpoint on what the phenomenonis that these kids have created

(16:27):
for themselves and this level ofconnection that they built up
with their own.

SPEAKER_04 (16:31):
He's the number one guy.

SPEAKER_03 (16:35):
So I was so I was giving a heads up that you know
they wanted to bring the guysby.
Like they were making a stop ata few places.
My guy Joggy, um, shout out toJoggy.
Um he reached out and he waslike, hey, would you be at
Troilburger Sunday?
Uh you in town?
I'm like, yeah, I'm around.
If I show, if I brought I showspeed by, could you would you
host him?

(16:55):
Would you stop by?
I'm like, yeah, of course Iwould.
It's not a problem.
And so, you know, we were like,they were like, yeah, so maybe
about 12:30 or 1 o'clock, he'sgonna stop by or whatever.
And then the day of thesethings, obviously, like, well,
you know, he had a latebreakfast, so he's not hungry,
so we'll bring him by.
So I'm just at Troilburgers,right?
So I'm just kind of posted up.
And I'm like, how many of youpeople how many people do you

(17:15):
think you guys are?
And he was like, well, withspeed, there's maybe eight or
nine, and then there's probablyabout 10 security guards.
I was like, okay.
Um, how many vehicles?
He's like, probably about sixXUVs.
I was like, okay, said, but Iwant you to be aware there's a
hundred kids following him.
I was like, what do you mean?
Like, everywhere we've gonetoday, there's been like

(17:37):
anywhere from 80 to 100 kids onsite.
They've been following him allaround town.
I said, okay, well, I gave himaltern I gave him an alternative
way to enter the restaurant.
Because one way is a fairly openstreet, but we don't always let
you in that way, but we weregonna let them in that way.
But the other way draws a lot oftraffic.

(17:58):
And so I was trying to help themget to us in a way that would
help them lose these 80 to 100kids that were following them.
They took the way I didn't tellthem to go.
The kids caught them in traffic,so when they pulled in, there's
like 40 kids running on the sideof the trucks.
By the time they get all sixtrucks in the parking lot,

(18:18):
there's about 80 kids outside mystore.
Now, in the time that it tookfor them to get from, they were
coming from Johnny Dane toTrailburgers, which is about a
20-minute drive.
A couple of kids who were tryingto head to see him at Johnny
Dane heard him say live on thestream, we're gonna head to
Trailburgers.
They're like, no, don't go.

(18:39):
We're close to the trail.
Just go to Trill.
So you see these little groupsof three and four kids come in
and get burgers or whatever.
And it I didn't really, I didn'treally pay attention.
I was like, wait a minute.
They're just kind of sittingthere.
I'm like, they're thinking, Ithink these kids are waiting for
speed.
And then like a group of fourkids came in, and one had the
phone on the on the on thegimbal.

(19:01):
I was like, okay, I see, I seewhat this is.
Uh and I didn't have a problem.
Most of them had bought food,but then you started seeing kids
just kind of coming in andwanting to stand around.
I was like, guys, you can't juststand in the store.
This is an active restaurant.
Like, buy a soda, buy some somefries or something, but you
gotta buy something.
You can't just stand around.
Yeah.
And then when the truck and thekids came in, it just became a
whole thing.
So half of his security wasoutside keeping the kids out of

(19:26):
the store.
The other half of the securityis in the store, keeping the
kids in a you know, in a safedistance, like keeping a barrier
around him inside the store.

SPEAKER_04 (19:38):
I saw that.

SPEAKER_03 (19:39):
Uh he he tries the burger and he beats on the
table, which is a thing, right?
He took another bite, he beatson it again to re-emphasize the
thing.
Then he takes the third bite andhe stands up and he starts
barking.
And then the kids in the storestart barking, which is
apparently a big sign of uh, Ireally like this.

(20:00):
I really like what I'm having.
He ate the burger all the waythrough.
Then he ate another burger.

SPEAKER_02 (20:07):
Two burgers.

SPEAKER_03 (20:08):
Yes, he ate another burger right there.
Nothing to drink.
I don't have nothing to drink.
Just smash two burgers.
Yeah.
Real quick.
And um, I feel like the rest ishistory.
It was like one of the biggest,one of the biggest posts we've
ever done.
Over a million views in 24hours.
It was, and that was splitbetween Instagram and Facebook.

(20:31):
Last time I looked, it was likealmost a million on Instagram
and like maybe 600 on uhFacebook.
So just an incredible momentthat he was able to create just
by stopping by for like 15minutes.

SPEAKER_04 (20:44):
Did you get a chance to spend any time with a
one-on-one, or was it just toohectic?

SPEAKER_03 (20:48):
I I mean the entire engagement was he and I
one-on-one across from eachother.
Me talking about the burger, whythe burger was the best burger
in the world.
Because the best burgers in theworld come from America.
We make the best burgers in theworld.
So if you can make the bestburger in America by default,
you end up with the best burgerin the world.

(21:08):
The Cardi B thing came a littlebit different.
Shout out to my guy, AJ.
AJ reached out to Tubby, ourmanager, and was like, yo, um,
Bun would love to cook for herwhen she comes into town.
So Tubby was like, we can makethat happen.
So, and this was about four daysbefore she got there, five days
before she got there.

(21:28):
So we like to do custom boxesfor our collaborations, uh, but
this wasn't a fullcollaboration, it was just a
moment.
So um we could only make acouple of sample boxes.
So we made four boxes, and oneof our chefs was already in LA
on Sunday, so he stayed over topick up the boxes, flew them
back with him on Monday.

(21:49):
We basically went and set up atthe Walmart Tuesday morning, um,
preparing to cook for her, getthere at 11, prepare to cook at
one.
She showed up about five.

SPEAKER_05 (22:00):
Yeah, I'll be saying she was.

SPEAKER_03 (22:03):
We're in Houston.
It's still very hot here.
It was about 95 degrees that daywith the high level of humidity.
Um, the plans were very patientwhen she showed up.
She was very, you know,apologetic to all the people
that had been standing aroundoutside.
She was very excited to meet me,to, to see the burger, to see
the box table.
Is that the first time you hadever met her?

(22:25):
I hadn't met her before, but shewouldn't remember.
I didn't even want to get intoit.
But I was at the OBO Fest inToronto when she came out.

SPEAKER_02 (22:34):
Okay.

SPEAKER_03 (22:36):
Which was it was literally an icon making moment.
Like she had come out, she hadon a two-piece underwear like
Lou Kim with the Mink Coat.
And like, she used to have thatpart in her show when she was
first doing Bodak Yellow.
She'd pretty much dressed likethat for a lot of her
performances.
And then she would drop downinto the little Kim Squat with
the Mint Coat and do like theverse from there.

(22:58):
Like, you know what I'm saying?
And um, but just a very iconicmoment.
And looking back, you could tella star was born, you know.
Um, but I didn't think she wouldremember that.
I could only imagine how manyinteractions she'd had with
people.
And she would, this was very newinto her relationship with
Offset, and I wouldn't want tohave to mention him to her to
because, you know, to reach backfor a moment, because I don't

(23:20):
know what that dive into thesubconscious becomes at that
moment.
And I'm sure it could besomewhat triggering, possibly.
So, but hats off to her, man.
Consummate, consummateprofessional, very, very
gracious person.
And let's talk about this.
Let's talk about this.
Let's talk about what a personof her caliber, what an artist

(23:44):
of her caliber now has to comebehind her and do.
She's seven months pregnant, andshe's putting in four to six
hour installs.

SPEAKER_04 (23:56):
And around the country, too.

SPEAKER_03 (24:00):
She's making artists look lazy.
She's making artists look incontand how do I put this
inconsiderate of their fan base.
So I think I think this game isgoing to revert a lot more.
We see it with with these merchbundles, right, that come with
these CDs, which are now morenostalgia than anything, right?

(24:24):
It's more marketing andmerchandise than something that
people are literally listeningto as a CD player.
But the idea of the hand-to-handthat she's been able to do
across the country, day afterday after day, meeting thousands
and thousands and thousands ofpeople, giving them a personable
experience, giving them ahand-to-hand on experience with

(24:46):
the artists, with theentertainer.
People that drop albums afterthis, they're going to have to
look at how they start doinghand-to-hand.
They're going to have to look athow they do meet and greets now.
Because these same people arefans of many of these other
artists.

SPEAKER_02 (24:59):
Yeah.
And they're going to have anexpectation.

SPEAKER_03 (25:01):
So when the next artist, and I'm not just saying
female, although it's probablygoing to be a big comparison
when the next big female rapperdrops an artist and doesn't do
this or chooses to considerhaving to do this.
But now I think we've set a newlevel of what the interactions
can be and what fans may decideshould be.

(25:22):
Because the reality is thatanyone could do what she's
doing, that's on her level.
They can get those private jets.
They're going to fly privateanyway, right?
So they can get those privatejets.
They can carve up.
They're going to do a week ofpromo across the country anyway.
Right?
So it's either, you know, do it,do a one-stop at a, you know, a

(25:43):
club meet and greet or somethinglike that, or get
hands-and-hands with the people.
Now, I can't say that everyonecan fund something this in the
way that Walmart is, but I'msure there are sponsorships that
are comparable.
I'm sure people would love tohave thousands of people not
only going into this store,buying thousands of pieces of
something.
The Walmart process is prettysimilar to the best buy

(26:04):
algorithm for back in the day,right?
Get them inside, you know, savethem$2 on a CD and hope they buy
a microwave or a dishwasher,right?
Kind of a thing.
So I I can see companies beinglike, you know what?
I would I wouldn't mind havingthat line in front of my
business.
I wouldn't mind having that manypeople in my store.
And I and I see artists who areup for this.

(26:26):
I can see sexy red doing thisall day.

SPEAKER_02 (26:29):
And we'll be right back.

SPEAKER_03 (26:31):
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SPEAKER_02 (27:20):
And now back to the show.
So explain this tour though,because I didn't know the
details of this.
So this is a partnership betweenher and Walmart.
Absolutely.
And she is going across thecountry and hitting as many
Walmarts as she can.
No, no, no.
No.

SPEAKER_03 (27:35):
So what it is is there's seven cities, seven
stores.

SPEAKER_02 (27:39):
Okay.

SPEAKER_03 (27:39):
I'm not sure about the other Walmarts, but I know
the story they chose here is abrand new location.

SPEAKER_02 (27:45):
Okay.

SPEAKER_03 (27:45):
But the idea is you go into Walmart, you buy Cardi
B's album, and you get to comeback on the day she's in town,
and you are guaranteed a meetand greet with her.
So no matter how many peopleshows up, she sees every single
person.
Wow.
So just because she was late forHouston doesn't mean we're going

(28:09):
to stop at a certain time,regardless.
Everybody that stood in line andbought that product and then
came back and stood in line forthe meet and greet is going to
get what they came for.
She's anyone standing throughoutthis week.

SPEAKER_02 (28:25):
How long did she end up being there?

SPEAKER_03 (28:26):
Seven months.
Oh, I know in in um in Houston,I think it was about maybe four
and a half, five hours.
Wow.
That's cool though.
That's a cool partnership.
But I'm sure the one in I'm surethe one in Long Island was
crazier because New York hasmore people.

SPEAKER_04 (28:42):
And the cooler is like the cool thing.

SPEAKER_03 (28:44):
And it's not that New York, the the idea of New
York and the boroughs is kind ofbeautiful because Long Island
technically isn't far enoughfrom her fans and other boroughs
to go to see her.
So it's not like LA peoplehaving to go to San Francisco.

SPEAKER_04 (29:04):
Yeah.
Yeah, exactly.

SPEAKER_03 (29:07):
So it's a lot of it gives fair proximity to all of
her fans.
New York was, and if she couldstand in line for that multitude
of people, every other city'sgonna be a breeze.
Right?
But I hear that they're payingher a pretty penny.
I won't divulge it.
I'm not sure.
I was given an idea of whatthey're paying her.

(29:29):
I would stand there, I wouldopen Walmart.
You would open and close theWalmart.
I would open the store, I wouldsweep, I'd set up the line, the
red carpet.
I'd be out there setting up thegate, the barricade, the tent,
everything.
Absolutely.
But I don't know anyone who'smore built for what she does.

(29:51):
And the reason I say this isthat unlike other artists, I
don't believe that an artistlike Cardi B.
Is going to come into contactwith someone that doesn't
represent where she comes from.
It's very easy to find people onher level where she is
financially.
But people tend to isolatethemselves from people that were

(30:13):
that, you know, where they werefrom or out even further beyond
places that they wouldn't havegone to when they were young.
But there is no socialdisconnect with Cardi being the
people.
Because she comes from the, youknow, she got it out the mud.
Like literally.
She got it out the mud.
So none none of these people arebeneath her.

(30:35):
Because of where she came, hadto come up out of in the Bronx.
She doesn't look at people asbeing beneath her.
They just worry that where shewas.
And they could potentially bewhere she is.
So it's a different relationshipthat she has with her base,
right?
She doesn't get to she doesn'tsit around and pick and choose
who she wants to represent whata Cardi B fan looks like or

(30:57):
sounds like.
And I think someone like SexyRed is in that same vein, right?
Where they don't come in andmake judgments or uh
preconceived notions aboutpeople based on how what they
wore that day.
If their hair and shit, whatCardi B's gonna be like, girl,
you cute and all that type ofshit.
It's very empowering.

(31:18):
It's very empowering, it's veryrelatable.
I I say this because I've seenwhere this girl came from.
No one made it out of where shemade out of.
And I'm not just talking aboutthe Bronx, I'm talking about
reality TV, right?
And all these people thatpretend to be this artist and
all of that on these shows, theyget some relative fame wherever
the show, you know, hip hop,Miami, they get some fame in

(31:40):
Miami.
And the only other person I'veseen that's actually become a
legitimate artist out of thatworld is her and Spice, right?
And and again, though, andthat's because what they come
out of and they still kind ofspeak to that community.
You know, Spice is Jamaican fullbuddy, she hasn't assimilated,

(32:00):
she ain't trying to be likenobody else.
I saw some random clip of theshow where she had the blue
outfit on with the blue hair.
Like, we know what yourepresent, and those people feel
empowered when they see someonethat looks just like them.
And I don't mean skin tone.
Yeah, right?
I mean struggle and all of thosedifferent things that look just
like them, make it.

(32:21):
It gives these people hope.
Cardi B is hope incarnate.
Dixie Red is hope and carnage.
No matter how you want to lookat it, no matter how you want to
frame it, when those people seethose people, they see
themselves.
When those fans see Cardi B andshe's like, hey, and she starts
torking, those people feel seenand heard.
Nobody speaks to these people.
Resident B Club God, he was abig proponent of communities

(32:46):
that were underserved by musicand underrepresented in culture.
But to in many communities,they're the fucking majority.
Yeah.
You know, and I I'm from smalltown America, and a big part of
what UGK did was facilitatingsmall town America and meeting
them where they were and notlooking down on them.

(33:09):
We grew up in a town where toursdidn't come.

SPEAKER_05 (33:12):
Yeah.

SPEAKER_03 (33:13):
We used to have to go to Houstonto see the Fresh Fest and all
that stuff back then.
Our community was savagelyunderserved on every level, but
culture being a variant part ofit.
Yeah, we had food deserts, wewere discriminated in housing
and all of that shit, but wealso were discriminated in
culture.
Like black people couldn'twouldn't come to where black
people were because they feellike it wasn't a big enough

(33:35):
venue, they couldn't get enoughpeople, they wouldn't make
enough money.
So God bless social media forleveling the player field of the
entry into culture.

SPEAKER_04 (33:42):
Yep, it wasn't a big enough margin.

SPEAKER_03 (33:44):
Yeah, I think what she's doing is representative of
a very big, uh, a very big gapin the culture of hip-hop in
terms of the way we are meetingpeople.
But also it's a sign of wheresociety is on the larger scale
of how separate we are becauseof social media.
That we feel like if we do putthe post, collaborate with the

(34:06):
right brand, um the the mediateam gets it out there,
circulates it properly, puts upthe small clips on TikTok and
YouTube, all that, and we feellike we've quote touched the
people.
You know, we got the messageout.
This type of thing here createsmoments.
She's been able to create amoment without people having to

(34:28):
spend, no disrespect, the ChrisBrown expense to get up close
and personal.

SPEAKER_02 (34:34):
It's a much more authentic moment than just a
pure celebrity moment.

SPEAKER_03 (34:38):
Well, I mean, look, you gotta look at it from a
financial standpoint.
When you make these thingscheaper, you make them more
accessible to the lesser servedcommunity.
Yeah.
Right?
You normally would have to buy aChris Brown ticket, which I
think is around eight to athousand dollars, depending on
where you are.
At the very least, you'd have tobuy a normal price meet and
greet ticket that ain't cheapVIP package with the

(35:01):
commemorative lamb uh laminate,you know, laminated pass and all
of that stuff.
Or you can buy her album, whichwas under ten dollars, if I'm
not mistaken.
Because I know it was like sixbucks on six bucks on iTunes.
So not only do you get the albumfor cheaper than you would
normally get music, it comeswith an experience for some

(35:23):
people is immeasurable.
It's a priceless experience.
$10, and I got to meet Cardi B.
We twerked together, we took apicture, she hugged me, told me
I was cute for ten dollars.

SPEAKER_04 (35:33):
And I noticed that she was like, You can't beat
that.
Yeah, you can't beat it.
And I noticed that she she wentto a lot of market, like you
said, she went to a lot ofplaces, like even like even here
in the Atlanta area, she was inRiverdale.
She wasn't in the city, she wasout in Riverdale, where you

(35:53):
said, well, people don't peopleif you don't live out there, you
don't really go out there.
Or Long Island, like you said,she's like these places where
like you don't really go unlessyou can't she went to the
Queen's Center, the Queen'sMall.
Like the nobody goes to theQueen's Mall, like, but she's
going to these places wherepeople don't feel seen.
It's like, oh, she's in inQueens at the mall.
Oh shit, I fucked with her.

(36:14):
This is a five-minute walk formy crib.
I ain't gotta get on the trailand go to the artist game
artist.
So she's been doing thateverywhere.
Are you gonna still rent thatbig hotel suite?
It's really working, right?

SPEAKER_03 (36:24):
Get on phoners and zooms and shit like that all day
from a very comfortableenvironment and aspect, but you
know, a a space that you cancommand.
Are you gonna get out there andtouch the people?
Are you gonna get out there andtouch the people?

SPEAKER_04 (36:43):
Exactly.
And speaking of that, even um, Isaw today a clip.
I haven't watched the wholething yet, but uh the you know
the Kelsey's have their.
Well, I haven't seen this oneyet.
And they had Leonardo thecastle.
Yeah, Benecio too, right?
But he was talking on his, hewas talking sports.
Wasn't Benicio on it too?
Yeah, he was talking sports.
And you know, but he don't do nowhat's that no, no, ever.

(37:07):
You know, Lonardo don't do nointerviews.
Yeah, but Leonardo don't do nointerviews ever.
But he's only talking about hewas at the he was at the Kobe
Shaq game, and he was like,Yeah, I was at George.
He because again, it's like he'stouching the people.
He's like, I gotta promote thismovie, and I can't just be like
this mysterious guy.
You only see the press junket.
He's like, nah, I gotta get outthere and that's a pretty

(37:28):
interesting choice for him goingto be.

SPEAKER_03 (37:43):
In an environment that will make him look more
human, right?
If they're all sitting there, ifall they ever see of him is that
a press junk and press junk, andthen you're just doing what
everyone else does.
But to be like, you know what,put me on the fucking Kelsey
show.
I'll get on that show.
That's fucking America, right?
That's the people.
And I can be myself.
I'm I these guys are guys I sitdown and drink a beer with,

(38:06):
right?
I keep going back to it.
I keep going back to it.
People don't want informationfrom people that have been
trained to give theminformation.
Yep.
They want to talk like they'rein a barber shop.
They want to talk like they'reon the back of a fishing boat,
they want to talk like they'reon four-wheelers.
Like they they want they wantthese things to feel
personalized to them.

(38:28):
Cardi B is on the cutting edgeof it.
I obviously the Kelseys are aswell, because they're making
hands over fist money overthere, like bananas money over
there, just for being fuckingbrothers.

SPEAKER_04 (38:42):
Crazy.
Crazy.

SPEAKER_03 (38:44):
Just for being brothers, yeah, talking like
brothers talk.
Big brothers more famous, youknow what I'm saying?
No, um, big brothers lessfamous, but you already know.
Hey, I'll kick your ass, kid.
And you believe it.
Yeah, and you believe it.
I absolutely believe JasonKelsen and beat the shit out of
Travis Kelsey.
Yeah, I'm still your bigbrother.

SPEAKER_02 (39:01):
No doubt.
Oh, yeah.
I mean, those guys are aphenomenon.
And and the fact that they useda podcast to blow things up the
way they have, because they werewell known.
It's not like they weren't wellknown, but their relationship
and the and and kind of thatbehind closed doors that they've
brought to light is amazing.
And that's what's made them feelhuman and made like you could be

(39:22):
friends with them.

SPEAKER_03 (39:22):
If you can get out of your head that you're
speaking to millions of people,thousands of people, 30 people,
whatever, yeah, you can go forthand create good content.
They're talking like that in theback room of their mom's house.
So we're like in the garage,yeah, kind of a thing.
And I and it feels authentic.
And I think everything thatwe've been talking about, all
these guys, the McAfee's and theRogans and the Kelseys, and even

(39:46):
the Rosenthal's and all of thesepeople that we've been talking
about in the space of content,the one thing that links them
all together and us as well, isauthenticity.

SPEAKER_02 (39:57):
Let me ask you a question about that, which leads
me to my next topic.
There is a negative and adownside to all of this as well,
right?
Look at a guy like Jimmy Kimmel,right?
And the and the and the weekthat he just had, or the two
weeks that he's just had, right?
Where in some ways he wasspeaking his mind.
He was using humor.
He was talking like any of uswould be talking, but got

(40:18):
himself into a little bit of hotwater, which I don't know if you
agree with, disagree, but I amkind of curious the the your
vantage point on the situationwith him and kind of what
happened.
And I don't know if you watchedthe his his comeback uh episode,
which I did, and it's free tobe.

SPEAKER_03 (40:34):
He's very aware of everything.
He I think he came backbrilliantly.
But uh let me say this.

SPEAKER_04 (40:40):
I watched the monologue.

SPEAKER_03 (40:41):
The problem and what he's doing is what we have can
you know convinced ourselves isthe solution.
He doesn't own the network.
He's beholden to the network.
That's the problem.
I was an artist, right?
I was a recording artist formany years.
I'm still a recording artist,but not in that way, right?
But I was beholden to my label.

(41:02):
So if there were things that Isaid on my music that my label
didn't agree with, that songdidn't come out.
And I couldn't really argue itbecause I was on their dime, I
was on their time, and I was ontheir label.
Three things that Jimmy Kimmelunfortunately was as well.
He's on ABC's Time, he's onABC's dime, right?

(41:23):
He's in their studio, right?
And and the idea of the show wasthere.
He just had to convince him hewas the right guy for it.

SPEAKER_05 (41:32):
Yeah.

SPEAKER_03 (41:33):
Right?
If you own the network, youdon't have to convince anybody.
You are the network.
You believe in yourself, you gofor it.
You bring in people that youbelieve in, give them room to be
who they are, let them havetheir own space, bring in their
own separate advertisers, whichI believe is why he's back on
air.
I believe, I believe he theywere losing millions upon
millions of advertisers andadvertising money per week, and

(41:57):
they just couldn't really do.
And not just losing dollars fortelevision shows not airing,
meaning commercials aren'tairing, but you know,
corporations who are, you know,ideologically opposed to where
they stand.
So it's like I don't want tosell my fucking furniture, I
don't want to sell my soda, Idon't want to sell my toys and

(42:17):
you know, all of that stuff onyou if that's how you guys are
fucking acting.
Matter of fact, pull me off ofthis too.
Right?
Pull me off of Jeopardy at 6 30,right?
Pull me off the soul propertyfrom 11 to 3, right?

SPEAKER_04 (42:32):
Yeah, exactly.

SPEAKER_03 (42:33):
Like take me off, cancel our contracts.
Canceling the Disneysubscriptions and the World of
the Disney.
Your media conglomerate acrossall platforms.
Matter of fact, not just ABC,take me off the ESPN, take me
off this, take me off that.
There's a big blowback from thisstuff.
People don't realize that themajority of people that consume
entertainment do identify forthe most part with the left.

SPEAKER_06 (42:57):
Yeah.

SPEAKER_03 (42:58):
They typically do.
And if you just take what youfeel like, and I don't want to
get too deeply political intothis kind of stuff.
I don't want to start drawingthose kind of lines with our
studio because we want everyoneto take in our content.
But once you start censoringpeople, people start looking at
things very differently.
And even if you can get somepeople back, they're always

(43:19):
gonna have that question in theback of their mind when are they
gonna pull this again?
And that can happen, and that'son both sides.
That's on both sides.
Once we start pulling people,just because we don't
necessarily agree with it, I'veseen people talk shit about the
networks they're on, you knowwhat I'm saying?
They crack their jokes,whatever.
Everybody's in on it becauseeverybody's making money.
And some people's skin is alittle bit tougher than other

(43:42):
people.
So I just I just wish the bestfor Jimmy.
I would love for politics tostay out of television and
sports in that way, but you knowwhat I'm saying?
But I know one thing we cancontrol is keeping that kind of
shit out of our shoes.
That would start to separatepeople.
We want we're the Michael Jordanof Podcast Networks.

(44:02):
We want to show truth toeverybody.
We don't need that.

SPEAKER_02 (44:05):
I'll make that comparison.

SPEAKER_03 (44:07):
Yeah.

unknown (44:08):
Yeah.

SPEAKER_03 (44:09):
But we've got some great diverse content that goes
across a couple of differentpeople, too.
Yeah.
That's what I love.
Like, we're not just picking,you know, I have Trill Burgers,
and I know most people come inthinking O'Bumbi is a hip-hop
artist, he has a restaurant,it's a hip-hop restaurant.
But if you come in to myrestaurant, it's the most it's
it and and it's one of the mostdiverse places in Houston.

(44:29):
No, it's a restaurant.
You have Asian, Latino, you havestreet, you have great, you can
have single couples, families.
We represent everything that isbeautiful and wonderful about
Houston.
And that's what we want to dohere at America.
Represent everything that'sbeautiful about content, the
things that you guys want tohear about, the things you want
to know, the people you want tosee.

(44:49):
That's what we fucking want todo.
That's what we want to do.
That's it.

SPEAKER_02 (44:53):
I'll say one last thing about Jimmy Kimmel,
though.
Go for it.

SPEAKER_04 (44:56):
I did watch the first night he was back, and it
was beautiful.

SPEAKER_02 (44:59):
It it didn't matter what side of the fence you were
on.
He did, he was very elegant,eloquent, eloquent, and of what
he said and how he said it andhow he just to me brought
everybody back together.
It was actually beautiful.
And I yes.

SPEAKER_03 (45:13):
That's why he had the job in the first place.
He brings people together.
He does.
He was.
I I refuse to believe all hisfans represent just one side of
America.
Yep.
Yep.
I I refuse to believe that.

SPEAKER_02 (45:23):
I I agree with you.

SPEAKER_04 (45:25):
No, no, no, no, no, no, no.
He wouldn't be able to stay, hewouldn't be able to be a
successful stay-home.
Watch out from Cohen.

SPEAKER_02 (45:32):
It's got to be a good one.
Watch out from there.
I tried to I tried to call him.
I didn't have his number.
I tried to email him.

SPEAKER_03 (45:38):
Exactly.

SPEAKER_02 (45:38):
Um, and say, hey, you can come join us.
We'll we'll give you a platform.
You can do anything you want.

SPEAKER_03 (45:42):
Shit.
If you want to tell those kindof jokes, just go back to the
show.

SPEAKER_02 (45:46):
We'll give you a podcast.
Don't get busy.
Okay, I'll tell you the podcast.
All right, I gotta ask you aboutFashion Week.
You're you're a big fashion guy.

SPEAKER_03 (45:53):
I don't know.
I don't know if I'm bigger thanJeff, though.
Well, yeah, I mean, well, butobviously you've you you
probably couldn't see thefashion week.

SPEAKER_04 (46:01):
Yeah, I'm pretty big.
Yeah, yeah.
Tom always sleeps on me.
Yeah, I was watching it, yeah.
Literally, I was watching itfrom one side of my eye.
It's very interesting, though,with with uh this fashion week
and a couple fast weeks beforethis, but this one in
particular.
Fashion, uh, you know, FashionWeek has been in New York for a
long time.
It's um it's a thing, it's partof the New York culture of New

(46:22):
York Fashion Week.
But now it's it's gotten, youknow, I'm not saying this to be
negative at all.
I'm saying, but it's gotten soyoung and so diverse and so uh,
like, you know, kids could justcome down from the Bronx and
just hang out.
They just want to hang out.
They're not nobody, most peoplearen't invited to the shows.
You know, getting thoseinvitations, they just want to
hang out and be amongst eachother.

(46:44):
They're meeting each other, andnow, excuse me, the way culture
is now with social media andstuff, you don't need to be
invited to the shows.
The show is on the street.
You know, the show, now thebusiness of fashion is in those
tents, but the show is on thestreet.
It's all those kids meeting upand taking pictures of each
other and exchanging informationand yo, where you get that, and

(47:04):
what you wearing, and I'm acontent creator and I'm filming
this, and I'm, you know, we'restanding outside while you know
Zendaya came out, and it's it'sall it's all it's it's a it's a
very different, like you likeBun said before, it's touching
the people.
You have to touch the people.
Whereas fast week before wasvery elitist.
It's like you had invites to theshows and to those parties, and

(47:26):
if you don't, like you don't youhad the cops push you like
across the street.
You couldn't even get nearanything.
It was very like we're like likeuh Endeavor World Prada.
Everybody wants to be us.
But not everybody is you, andthey don't need you to have
that, they don't need you tohave uh the the pass to get in
anywhere.
Matter of fact, it's hotterwhere they are than where you

(47:48):
are.
You are you you want to come outthe party and go to them because
they popping over there.
Like it's it's just become thisvery different thing, and I'm
and I'm really enjoying how howit's growing, you know.
How it's how it's here, it's NewYork, it's Paris, is it wherever
there's fashion shows?
It's become this young thing.

SPEAKER_03 (48:03):
I actually attended my first visual fashion week.
I hadn't been invited to a showinto in New York, but um last
year when for Pharrell's men'sline um lent itself to more of a
Western lifestyle and andcouture, yeah, um, he reached
out to Slim.
With the cowboy screen.

(48:23):
He called Slim, he said, hey,we're doing this Western style,
you know, runway show, and hereached out to Toby.
Obviously, because Toby's justfashionable in general and a
great friend of Pharrell's.
But he was like, Yeah, I want tobring you in because we're doing
some some more Western wear typeshit.
Who else do you think would becool to bring?
He was like, Oh, you shouldprobably bring Bun, because you
know he's doing the rodeo andall that stuff now, so you
should bring out Bun.

(48:44):
So uh they flew us out.
Queenie literally had to get offthe plane, she wasn't feeling
well, like before we took off.
Turns out she had COVID, so shewould have been in Paris,
fucking isolated and all that.
But and I hate, yes, and I hatethat I couldn't share that
experience with her.

SPEAKER_04 (49:00):
Quarantined, yeah, yeah.

SPEAKER_03 (49:02):
It it felt almost like how can I explain it?
If it felt like Complex Con inParis almost, if that makes
sense.
I remember talking to Don, Isaid, Don, yo, uh Don, I mean
Don C, uh Chicago Don C.
And uh I was like, yo, this shitis crazy, man.

(49:23):
Y'all got this like on lock.
He was like, Bon, you don'tunderstand.
Like, they they couldn't standus.
They wouldn't let us inanywhere.
They left us outside.
Every show, no house would letus in, no fashion house would
give us an invitation.
They would not let us sit in thebuilding for these shows for so
long.
And then when Verge got in,everybody wanted to be a part of

(49:46):
the new cool.
So when they couldn't get Verge,they called me.
If they couldn't call me, theycalled this one or that one.
They wanted to try to find somelevel of our coolness to tap
into the demographic and ourculture.
But Verge made them, showed themhow they had to pay for it and
give us this real freedom.
Let us lead.

(50:07):
This whole thing.
So now, yeah, so now Paris willnow.
He said it'll never be what itwas before.
He said it'll never be what itwas before because we hold the
keys now.
Never we hold the keys now.
Even if we don't, we're not inyour room, they just want us in
the vicinity.
You don't have to go on theshow, just walk our red carpet.

(50:27):
Let us take photos of yououtside the building.
And now that's kind of what itis.
Like to just to what Jeff wasstating, the coolest shit about
these fashion shows sometimesain't even inside.

SPEAKER_02 (50:39):
On the outside.

SPEAKER_03 (50:41):
You know, it's if it's I like tolook at it as I call it capture
culture.
Because sometimes people arelike, yo, we don't even need to
be a part of the month.
We are a part of it just bybeing here.
Like, I don't even have to goinside your shit.
I'm popping because I think yourshit is the shit.
That's how I'm contributing toyour fashion show.

(51:01):
You ain't gotta give me aninvite.
I give you a good example.
Legend already made, the kid onsocial media that's always got
the Gucci's and the big hat, theHaitian kid.
He's the Haitian dandy, right?
He used to be a guy that justwould stand out in front of
shows.
And because he looked sodifferent and unique, they would
they would ask him questions,they would take his picture.
Then he started explaining, uh,explaining Caribbean dandyism,

(51:24):
you know, from Haitian cultureand all these different things.
Now he gets invited to shows.
Now he gets drinks.
Yes, absolutely.
Like he was so broad outside,they was like, yo, bring some of
that shit inside.

SPEAKER_04 (51:42):
Yep.
Make us make us.
He makes them look new by beingthere.

SPEAKER_03 (51:47):
That's outside that everyone's photographing and and
taking pictures and askingquestions.
Should we know who this is?
Should we have invited this guyin?

SPEAKER_04 (51:59):
Yeah.
Yeah, track it.
That's the that's the we'realways in the medical.
Yeah, man.
Absolutely.
Always.
It takes me to the time.
I've been to fashion week a fewtimes.

SPEAKER_02 (52:11):
I've been to fashion week a few times.
I got a quick story to tell youguys.
I was in New York one time.
Okay.
I merged three brands all intoone fashion show.
It was a maple syrup company, avodka company, and a big like
hair and makeup company.
And they did this big show, andI I had never been to Fashion
Week before.
And so I show up, my job was tomake sure all the brands are

(52:33):
happy and photograph everything.
It is cool when you get intosome of these places.
I don't know what I was walkinginto, but I remember the entire
thing was black and white.
Everything was made of trashbags.
So it was kind of this weird,funky thing.
But by the end of the night, Ihad talked them into letting me
pose as one of the as one of themodels up in the front.

(52:53):
And so they had these tall, sixfoot three, skinny white women,
and then me standing there anddressed in all black.
And I still have that photo tothis day, and it was one of the
just craziest nights, justrunning around, having no idea
what's going on.
But there was a vibe to it all,and it was exciting, and there
was like a funness to it.

(53:14):
But I mean, these designers arecrazy.
I mean, some of the stuff isjust you can't even imagine what
it could be.
But then years later, it ends upbecoming reality.
So it yeah, it's it's kind of acool process.
For someone like me.

SPEAKER_03 (53:33):
I I think it is actually.
I think I think you might wantto add that in.

SPEAKER_02 (53:36):
I might share the photo with you.
Maybe I'll put it up on this uhepisode.
I'll put it up on this episode.
That's it.
Put it up on Instagram, man.
To refer back to that.

SPEAKER_03 (53:48):
I I think he really wants us to see how his maple uh
outfit.
I'm available.

SPEAKER_02 (53:53):
I am available.

SPEAKER_03 (53:54):
How his maple serves popping was popping back then.

SPEAKER_02 (53:57):
Yes, yes.
All right.
Our last subject, because it'sone that we all enjoy.
Football.
We are deep into football rightnow.
I I I kind of am curious of howyou're holding up.

SPEAKER_03 (54:09):
I mean, Houston.
I'm I'm not I'm not doing good.
I'm not doing good in realfootball.
I'm not doing good in fantasyfootball.
It's just all bad for me rightnow.
First off, my home team, we'rediscombobulated.
And, you know, many times wehear the word, and the word
doesn't really fit thesituation.
But if you've seen the HoustonTexans play these last three

(54:32):
games, you can see it.
We're not on the same page.
First of all, we the experimentwith Laramie Tunzel didn't
necessarily work out in the waythat they hoped it would, but I
didn't think it was a firableoffense.
The biggest thing that we hadgoing for us in our quarterback,
which is our the least of ourproblems right now, was that

(54:53):
from the weak side, you know,where Laramie Tunzel protected,
he only got sacked.

SPEAKER_02 (54:58):
Now in Washington with me, by the way.

SPEAKER_03 (55:00):
Right.
Yeah, exactly.
Congratulations.
But they didn't have thoseproblems.
The issue with Tunzel were wasthe penalties.
He would get anywhere from sixto ten offside penalties, you
know what I'm saying?
Um, a game, which at the veryleast gives them in uh in terms

(55:21):
of yardage, gets them in thefield goal position.
But at worst, you give up ahundred yards of offense.
That's a touchdown.
You walk these people into theinto the end zone.
And they felt that that wassomething that they couldn't
overcome.
Keep in mind Laramie Tunzel umis the highest, was the highest
paid Texan.

(55:41):
And they thought they would havebeen better off just letting him
go.
And he he was having issues withthe team.
They weren't getting agreeing oncertain things.
But now we're left with okay,yeah, it opens up the cap, but
now you got to bring in fourmore.
The offensive line is almostpractically brand new.
And you you match that with ourour offensive coordinator who

(56:03):
made our quarterback look sogood.
Now he's gone.
We've got a new O-line and a newcoordinator.
Our number one RB is injured.
He doesn't start the season offproperly.
Our new addition, um, ChristianKirk from the Jaguars, he's
injured.
He doesn't get started right.
We get Nick Chubb as a startingrunning back who is coming off

(56:25):
of a massive injury.
They're just not gelling rightnow.
That's the nicest way I can sayit without going.
I didn't realize I was gonnaopen up a whole can of worms
here.
I don't I don't want to go offon a rant.
I'm trying to temper my mystatements and my emotions right
now.
It's not looking good.
Now, to be fair, it's week four.

(56:46):
There's a shit ton of footballleft to play.
But this kind of start this kindof start for a fan is not the
best thing we want to see.
I mean, when when cowboy fansare calling you as a Texan fan
to laugh at you, it's not a goodday.

(57:06):
Not a good thing, especiallyafter all they've been through.
That's a big part of our dietdown here, is that we get to
live and feed off of the tearsof cowboy fans.
But it's a drought right now.
It's a drought right now.
They're actually playing betterthan we are, and I can't stand
it.
And it's it's by a minimalamount of effort that they are,

(57:28):
but still, that that's enough todrive you crazy as a Texas fan.
It really is.
Yeah.

unknown (57:34):
Yeah.

SPEAKER_02 (57:35):
I'm excited.
I love football back.
I mean, isn't it crazy thatfootball and culture?
We're all talking.
You can talk to anybody aboutfootball.

SPEAKER_04 (57:44):
Is it who hurt?
Absolutely.
Jaden Daniels?
Yeah.
Is it Jaden Daniels?

SPEAKER_02 (57:50):
We're a little bit hurt right now, but we're gonna
be alright.
We're gonna be we're gonna beall right.
We'll be all right.

SPEAKER_03 (57:56):
Let me ask you let me ask you a question, Tom.
What do you feel about thisMerritt experiment?
How much how many weeks have yougot before you uh you feel like
I don't know about this?
Just give it to Gibson.
Because you guys are gonna haveto.
I think this week you guys aregonna feed Merritt.
I think you're gonna feed himand feed him and feed him and
see if he can go.

SPEAKER_02 (58:14):
I I agree with that.
Yeah.
This is it.
We got to get through this week,then we get Jaden back, then
everything will be okay again.

SPEAKER_03 (58:22):
I don't I don't think so.
I don't think so.
I think you're living in thatspace that we're one year ahead
of you.
So you were we were in thatsophomore season where because
we had a great rookie talentthat they had they had no film
and no tape on, right?
They didn't necessarily knowwhat his skill set was, how he
was gonna play, uh, how theywere gonna draw up the offense.

(58:42):
So we came back to moving.
We had a, yes.
I think in terms of experience.
I think in terms of experience,and let me know.
All right.
So you guys came in, you had agreat rookie talent, right?
First round draft pick, nodifference there, right?
No defense has any film, anytape on what you guys are doing.
You're bringing up new schemesand everything.

(59:03):
So your guy looked amazing hisfreshman year.
Just like my guy looked amazinghis freshman year.
Your guy is proclaimed to be thenew quarterback in the NFL.
My quarterback was given thatsame title a year before you,
but now in that sophomore year,we've got tape on you.
We've got film on you.
We're studying your tendencies.

(59:25):
You're not a mystery to ourdefense or our coordinator
anymore.
So now we're meeting you rightwhere you thought you could be
slick.
Somebody's there now.
The little tricks you used tohide in those plays, we know
where they're going now.
We're gonna adjust to thatbefore you even get the HUD out
of your mouth.
So now you're going through inthis season what our quarterback

(59:48):
went through last season.
You are no longer a mystery.
We know everything that JadenDaniels is.
We have very competent defensivecoordinators to scheme against
that.
And now Now you're not asbeautiful a pony as you were the
first time we got you out on thedirt.
And the reason I can say that isbecause for us that properly his

(01:00:12):
sophomore year, and now we're,you know, we adjusted some
things, but now thecoordinator's gone.
So we're literally starting fromscratch.
We as a team, as an offense, arestarting from scratch against
defenses who have now had notone but two years to plan
against our deficiencies.

SPEAKER_02 (01:00:30):
Now, I got a rebuttal to this, though.
Okay.
This is not exactly the same.
Right?
We had a guy who took us to theNFC championship game.
We had a guy who hasn't reallyplayed this year yet.
He's played two games, but youknow, he was hurt last game.
I don't know if that's a faircomparison yet.

SPEAKER_03 (01:00:52):
Look, you're now you're arguing between a B
student and an A student, right?
That's what you're doing.
You're arguing, we're I'm you'rearguing my quarterback is a B
student and your quarterback isan A student.
What I'm telling you is that thedefenses you are playing are not
the C students you played thefirst year.
These are A plus students now.
So you can look at thedifference between the level of

(01:01:15):
quarterback play that we'regetting out of our respective
quarterbacks, but what you can'targue is what the defenses are
going to bring to yourquarterback.
Even with his, you know,whatever six or seven points of
level of better play that youcan get out of him, you're still
gonna run up against thosedefenses that know you much
better than they did last year.

(01:01:36):
So whether you're A-sooting or Bstudent, you're still gonna hit
that same wall.

SPEAKER_02 (01:01:40):
So how do you explain then the ones who do
break through?
Like the quarterbacks that comein, right?
They they they start out hot.
Most of them, you're right, havea little bit of a sophomore
lump.
How do they come back though andstay on top?
Like the Tom Brady's the samething.

SPEAKER_03 (01:01:57):
This is where organizational, this is where
organizational chemistry comesin.
This is where your defensivecoordinator has to be honest and
tell you what your quarterbacktendencies are.
Because he's gonna see that inpractice, right?
He's gonna see that inscrimmages.
And he's gonna you've got tolisten to those guys.
You've got to have better scoutson your team than your

(01:02:18):
opposition has on their team.
You have to be you have to bevery self-aware about what your
team can and can do, about whatyour quarterback's strengths are
and aren't, and you have toscheme to that.
We can't properly do thatbecause we're going from one
coordinator into another.
So the things that may haveworked last year will probably
be thrown out just because it'snot just the way he, it's just

(01:02:40):
not the way he coaches.
Now we do have the samecoordinator back.
We got a new mix of players.
Like we did in our second year.
So we kind of pushed through.
We made it back to thepostseason, right?
We made it back to thepostseason, but we still hit
that same wall.
And now, because of we've got,like I said, we're starting from
scratch practically as anoffense.

(01:03:03):
We're starting from scratch.
We'll be lucky if we get as faras we did last year.
Look at the start.
We're still trying to get theget our feet under us as an
offense.
You guys still have consistencyin coaching.
That's the one thing you havegoing for you.
That's a good thing.
You still have consistency incoaching.

SPEAKER_04 (01:03:18):
Yeah.

SPEAKER_03 (01:03:20):
And you don't have a new O-line either.

SPEAKER_04 (01:03:22):
Tommy, you're gonna play.

SPEAKER_02 (01:03:26):
All the way at the end of the year.
Two matchups within the lastfour weeks of the season.

SPEAKER_03 (01:03:31):
Y'all play them twice again?
Darren Home.

SPEAKER_02 (01:03:36):
Darren Home, yeah.

SPEAKER_03 (01:03:39):
I feel bad about it.

SPEAKER_02 (01:03:41):
All right, let me ask you about this though.
Bigger than our own teams.
Okay.
This week, I believe, we're backto another global game, a game
outside the U.S., starts early.
What do you guys think about NFLfootball?
I mean, if you think about it,it's it's it's no different than
music or anything else.
They're expanding into otherregions.
Is that a good thing for the forus as football fans?

(01:04:03):
Is it a good thing for thespread of football?
Is it is it watering it down alittle bit because now we're s
we're getting even more spreadout?

SPEAKER_04 (01:04:12):
I get what they're doing, but the thing is football
is such a the rules and stuffI'm talking about now are such a
American cultural thing.
I think I think I think peoplefrom overseas go go to kind of
watch the spectacle of it.
But there's this a culturalthing that you we grew up as
four, five year old, five,six-year-old playing, you know,
pee-wee ball all the way up, butwe understand the rules and uh

(01:04:34):
so many of the nuances of thegame, and I'm not sure that that
I I think that's gonna take aquite a while for somebody in
Germany or somebody in Mexico toreally figure out.
I get they try to make the goalglobal expansion, but I think
it's almost similar to like howsoccer was been doing the same
thing.
But there's countries in SouthYeah, there's countries in

(01:04:55):
Europe and South America andAfrica and other places where
like it's such a cultural thing,and they play from the time
they're babies, and so we werewatching it.
We it's just not we're not lookwe're not looking at the same
game as they are because theythere's so many things that they
that they see and understandthat we don't understand.
Same way another.

SPEAKER_03 (01:05:12):
Same way with us watching football to them.
I'll give you a perfect thing.
I give I'll give you a perfectexample.
Are you guys familiar with theSavannah Bananas?

SPEAKER_04 (01:05:22):
Yes.
Oh, yeah, those guys areplaying.
I call them the Harlem GlobeTrop that are baseball.

SPEAKER_03 (01:05:28):
Yeah, right.
It's the same thing.
It's the same thing.
We don't know what the dancesare, we don't know what the
means, we don't know what thebackflips, all this kind of
stuff.
We don't know what it means, butwe're we're it's we we want to
eat the popcorn and check outthe show, right?

SPEAKER_06 (01:05:40):
Yeah.

SPEAKER_03 (01:05:41):
Uh now I understood when an NFL owner who owned a
stadium in London wanted tobring football to London.
I understood the idea of that.
Right?
I have this venue, we don't useit that time of year.
I own a fucking team.
If I can convince the NFL tosend another team, I'll fly my

(01:06:02):
guys, no problem.
If I can convince another ownerto come and play everyone and
sell it.
No, no, I don't I don't thinkthat's how it started, but I
think that's the modernizationof the effort kind of lent
itself to because of Khan.
Yeah.
Khan was like, look, we can playtwo games a year at my stadium.
I'll give you my stadium to playin because he owns a soccer team

(01:06:22):
in the stadium over there,right?
I also, as a fan, don't mind,for example, they're playing in
Brazil this this week.
The game this week is being heldin Brazil.

SPEAKER_02 (01:06:32):
I think so.
I'm not 100% sure, but it startsat like 9 a.m.
or whatever it is, yeah.

SPEAKER_03 (01:06:37):
Look, that just means I get more football.
They're literally squeezinganother day of football, another
game, three hours ofadvertising, right?
I know that's not lost on theNFL, right?
And now, like I just talked tomy guy yesterday.
He was like, yo, I get to wakeup, go to church, get back home,
get ready.
Football starts at 9 o'clock,then 12, then 3, then 7.

(01:06:58):
Like, I got a lot of greatfootball I can watch.
And I think I think that peoplearen't don't really care about
it.
Most Americans will never goover to that game.
Never give it a game.
Right?
They're not really bringing.
I think Kansas City might havebeen the biggest team they
brought overseas, like in termsof fandom and how they're looked

(01:07:19):
at in the in the NFL.

SPEAKER_05 (01:07:21):
Yeah.

SPEAKER_03 (01:07:21):
Um, so I could see it.
But yeah, I think Jeff, I thinkJeff hit it on the nose.
It's the spectacle of it, right?
We'll go somewhere and watchsome shit as long as we can
drink a beer or or laugh orhave, you know what I'm saying?
Yeah.
We'll go.
What kind of food they got inthat motherfucker?
All right, I'm with it.
What do I got?
What do I got to lose?
You know, and you talk, youspoke, you spoke to the leagues,
right?
You spoke to the leagues.

(01:07:42):
We have NFL, we have XFL, wehave semi-pro, we have
professional flag football.
We have a lot of differentprograms and football for
various fans.
So does fucking wrestling,right?
Like, this is all entertainment.
Different people are just beingsmarter about how to find their
way into these billions andbillions of dollars that the NFL

(01:08:02):
not only generates but bringsinto different companies, brings
into venues, brings into thesecities, right?
What does the country have tolose if the NFL is going to
bring$500 million to one oftheir cities because of this NFL
type of activation, thecorporate sponsors, who gets to
be a part of it, all of thattype of shit.
You know?
I'm all for it.
As long as I get to see morefootball, I'm all for it.

(01:08:23):
Just don't bring me halfwayacross the goddamn world to
lose.
That's all I'm saying.
Exactly.

SPEAKER_02 (01:08:29):
That's the sad part.
If you're a fan and you travelall the way over there and you
lose that game, that is thelongest flight home.

SPEAKER_03 (01:08:36):
That's the longest flight home.

SPEAKER_04 (01:08:37):
Yeah, you gotta go back.

SPEAKER_03 (01:08:39):
But to be fair, we went to Mexico like two years
ago.
Um, the Texans went to Mexicotwo years ago.
That was a pretty Did you go tothe game?
I did not go to the game.

SPEAKER_02 (01:08:47):
Oh, okay.

SPEAKER_03 (01:08:48):
I couldn't convince Queenie to go to the game, so I
couldn't go to the game.
Yeah, I got you.
Mexico City's a beautiful place.
Mexico City is a beautifulplace.
I heard it's incredible.
Really, really.
Mexico City is dope.
Like Mexico City is in the waythat Mexico City is where you
should go.
Not saying that the Mexico theyproject to us doesn't exist.

(01:09:11):
In the same way that the Chicagothey project to us doesn't
exist.
Yes, it does.
But that doesn't mean you can'tgo to the United Center and
catch a good game.
That means you that doesn't meanyou can't go catch the bears.

SPEAKER_05 (01:09:21):
Exactly.

SPEAKER_03 (01:09:21):
Or anything like that.

SPEAKER_05 (01:09:23):
Exactly.

SPEAKER_03 (01:09:23):
Everywhere you just know how tonavigate.
You can go anywhere in thisworld.

SPEAKER_04 (01:09:28):
Yeah, yeah.
Everywhere is yeah, it's gonnabe pockets of everything because
it's a huge city, but like, soyou don't go over there and like
get off the plane and thecartels are shooting.
Yeah, exactly.

SPEAKER_05 (01:09:38):
That's what I picture.

SPEAKER_04 (01:09:40):
Nah, nah.

SPEAKER_03 (01:09:41):
It's some fly hurts, some fly shit.
It really is, bro.
Some of the best food I have aand the price, the price on the
food.
Now, the shopping, I've beenaround the world.
I've shopped around the world.
Louis costs what Louis costs,right?
Like, there's no difference inthat shit.
But, like, steak, it doesn'tnecessarily cost what it costs

(01:10:02):
in Mexico City.
Lobster doesn't cost what itnecessarily costs.
Oysters, all is they've got someof the best food, some of the
greatest chefs in the world.
And you can sit there and eatthat shit for you.
You have a two, two and a halfhour dinner and barely crack a
hundred USD.
Barely crack a hundred USD perperson.
It's beautiful.
The people are very kind.

(01:10:23):
The street food is bananas.

SPEAKER_04 (01:10:27):
Yeah, I heard the street food is amazing.
I was shooting a promo.

SPEAKER_03 (01:10:32):
I was shooting a promo for Shell during F1.
Shell has a had a promotionwhere everywhere F1 did,
everywhere F1 had a race, theydid a they did an amazing race
style show.
So basically, a friend of minethat I met from Gumball called
me and was like, hey, they'redoing F1 in Mexico City.

(01:10:53):
They want to do someone from theAmericas to do the race.
Would you be open to it?
So basically it's like I pop upin Mexico City, I'm I ask
somebody if they can ride mearound, and then that person
takes me here, I get a clue, Igo here.
Like I did lucha libre, I did,you know, the museums, I did
history, I did a bunch ofdifferent type shit.

(01:11:13):
And they paid me like 15 grand.
And they're like, if you knowsomeone, they were like, you
know somebody in Mexico.
I was like, I called the homie,but the homie was in Monterey,
and there was war.
There was cartel war betweenMonterey and Mexico City.
So he couldn't get there.
So I didn't get to I had a homiethat was literally traveling

(01:11:33):
through Mexico City.
Like on the way somewhere else.

SPEAKER_06 (01:11:39):
And he just had to grab him.

SPEAKER_03 (01:11:41):
I'm like, are you home, bro?
I gotta go to Mexico City.
He's like, nah, but I'm actuallylike, I'm leaving uh, I forgot
where he and his dad were, buthe was flying through.
So he's like, yeah, I'll I'llcome and fuck with you.
And they gave him a rental car,they paid him a couple grand,
and he just drove me around andwe saw all the sights.
We ate all Queenie got sick, soQueenie spent three days in the

(01:12:02):
hotel room in the W, which was anice room, but then on the last
day, she was like, Oh, I think Ican go out.
And I had a friend connect mewith somebody, and we went to
one of the best dinners of ourlife for for next to nothing.
Next to nothing.

SPEAKER_04 (01:12:15):
Wow.

SPEAKER_03 (01:12:15):
So if they ever go back to Mexico City, I'm gone
because I know where to go now.

SPEAKER_02 (01:12:19):
You know where to go.
We gotta we gotta go to we gottado Merrick, Mexico City.
Merrick, Mexico City.
And the one thing I heard yousay about just sports is
entertainment, and now I'mstarting to think about this.
Here's my challenge to you, Bon.
I think we should get aprofessional wrestler on this
show.
Who do we know?
I know a couple.
I know a couple.
I don't want to say now you saidwrestling a couple minutes ago,

(01:12:42):
and I started thinking.

SPEAKER_03 (01:12:43):
I don't want to say now because I don't want to
spoil the guest.

SPEAKER_04 (01:12:46):
Yeah.

SPEAKER_03 (01:12:46):
But I know exactly who we can have on here.

SPEAKER_04 (01:12:49):
Make some calls?

SPEAKER_03 (01:12:50):
Yes, absolutely.
Former world champion.
Oh, I want to go off.
Absolutely.
I got a great guest.

SPEAKER_04 (01:12:57):
That'll be amazing.

SPEAKER_03 (01:12:58):
Got a great guest.
And I've done their podcastalready.

SPEAKER_04 (01:13:02):
Oh, we're in there.

SPEAKER_02 (01:13:03):
So drop the mic right now.

SPEAKER_03 (01:13:06):
So it is.
So I got you, Tom.
See, that's the beauty of thesebeautiful minds coming together.
That's what we can offer here.
Yep.
One guy sparks an inspiration,another guy can find it, can
meet it.
Make it happen.
I love it.
Like it.

SPEAKER_02 (01:13:20):
And we talked about we started with food, we ended
with food, now I'm hungry again.

SPEAKER_03 (01:13:24):
Yeah, I think it's time for eating eating.
Here we go.
I think it's time for me to goeat right now, to be honest.

SPEAKER_02 (01:13:28):
It's time to wrap it up.
Hey, follow on Glossy.
Drop us a rating.
Share it with someone hungry forreal talk that actually feeds
the mind.
Come hungry, leave sharper.
This is Unglossy.
Until next time, I'm Tom Frank.
I'm Jeffrey Sledge.

SPEAKER_03 (01:13:44):
And I'm Bun B.
We'll see you guys next week.

SPEAKER_02 (01:13:53):
Unglossy.
It's produced and distributed byMerrick Studios.

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