Nurturing readers from buyers into fans is a long process filled with many perils.
But those special fans who become advocates for their favorite books can help keep authors from feeling like they're screaming into the void.
From Bookstagramming to creating social proof, dive into how unicorn readers can change an author's outlook and career.
If you can never get enough true crime... Congratulations, you’ve found your people.
This is what the news should sound like. The biggest stories of our time, told by the best journalists in the world. Hosted by Michael Barbaro. Twenty minutes a day, five days a week, ready by 6 a.m.
Current and classic episodes, featuring compelling true-crime mysteries, powerful documentaries and in-depth investigations.