As a mum of two toddlers, Elise runs her business in part-time hours and is passionate about helping others create flexible, profitable businesses that fit their lives.
When she’s not optimising email funnels or sharing her strategies on her podcast, The Expert Status Show, you’ll find Elise chasing her energetic boys or speed-reading the latest historical fiction book.
Elise gets real about what it actually takes to go from idea to income, why your email funnel probably isn’t broken (but your traffic might be), and how Facebook Ads changed everything for her business. If you’ve got a digital product collecting dust or an email funnel that isn’t converting, this episode's for you.
TAKEAWAYS:
- If you’re still doing done-for-you work but want to scale with digital products, carving out focused time is non-negotiable. Get creative with your schedule.
- Sales on autopilot = freedom. Elise’s business runs in part-time hours because she built a system that sells while she’s offline with her kids.
- Your messaging matters more than a fancy sales page. Elise emphasizes testing copy and listening to your audience before investing in complex email funnels.
- Sometimes growth means getting uncomfortable. Whether it’s investing in Ads or asking for help at home, success often starts with doing the thing that feels scary.
Visit the blog post that goes along with this episode for more resources
Snag Elise’s Welcome Sequence Template
Hang out with Elise over on Instagram
Snag the exact email that brought in $80K. Yep, one email, $80,000 in sales. Steal the template that changed everything (and could do the same for you).
CONNECT WITH ALLISON:
Follow Allison on Instagram
DID YOU HAVE AN 'AH-HA MOMENT' WHILE LISTENING TO THIS EPISODE?
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Music courtesy of www.bensound.com
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