Smart Branding with Positive Impact to People and Planet

She’s on a mission to change consumer behavior towards purchasing decisions that are better for people and the planet. She is the founder and creative director of SMAKK, a branding and growth studio. She uses her passion, creativity, and experience to help values lead clients to build world changing brands. She began her career in advertising working with global brands, but felt a pull to bring that knowledge to companies and organizations working to make a world that is more sustainable, healthy, thoughtful, and socially conscious.

She frequently leads workshops and speaks on topics related to her mission at SMAKK and brand building in the consumer space.

In this episode, Katie joins Grace as they talk about her mission on changing consumer behavior and building brands with positive impact to people and to the planet.

Learn more about Katie here: https://www.linkedin.com/in/katie-klencheski-b461834/