In this episode of The Balance Boldly Podcast, host Naketa Ren Thigpen engages with Jaime Ellithorpe, founder of 540 Strategies. They delve into heart-centered entrepreneurship, the importance of fiscal responsibility, and the law of attraction in business. Jaime shares her journey from corporate life to becoming a business consultant, emphasizing the need for authentic energy and self-reflection. Naketa and Jaime also discuss the challenges of entrepreneurship, mindset shifts, and the power of joy in aligning passion and purpose. Tune in for insightful strategies on thriving in business and embracing personal growth.
Time Stamps:
00:00 Gratitude, business origin, and the turning point.
04:30 Embracing financial joy through self-permission and change.
08:26 Why the leading generation is vital for fiscal responsibility and growth.
11:47 Embrace your adaptability and maintain financial consistency.
13:31 Assess passion and fulfillment in your abilities.
17:40 Know your worth, don't undersell your work.
20:00 Encourage giving, and guard against financial exploitation.
23:59 Reflect on drawing in their manipulative energy.
29:11 Evaluating diverse team’s financial responsibility and leadership.
30:06 Embrace financial uncertainty and take calculated fiscal steps.
More about Jaime Ellithorpe
Jaime Ellithorpe founded 540 Strategies, a marketing consulting firm that equips entrepreneurs and business professionals with marketing strategies, lead gen and appointment setting systems, and self-empowerment tools to make growing a business effortless.
Follow Jaime Ellithorpe :
You can learn more about Jaime and 540Strategies by visiting her website,
Personal Note from Naketa:
The conversation doesn't stop here, come chat with me over on @naketarenthigpen Substack.
I take you deeper with unfiltered reflections, the behind-the-scenes thought process, and the real-world application of everything we unpacked here.
Pull up a chair, pour a cup (or glass, no judgement here) and let's talk work, life, love, growth, (and) how to sustain it without losing your mogul-in-the-making mind.
More on the BBP:
Introducing Balance Boldly for Ambitious Women in Business (and a few brave men) with Naketa Ren Thigpen—a transformative podcast for founders & leaders who believe that building a legacy is as much about WHO you build it with as HOW you build it.
Unlike our latest amazing podcast, The Lazy Overachiever Show, which challenges norms around self-care and growth strategies, Balance Boldly, dubbed the BBP, emphasizes the deep connections and intentional work-life balance and relationship management strategies that form the foundation for lasting impact. Amplifying the power of intimacy by demonstrating how success in the boardroom is deeply intertwined with the energy you cultivate in your personal life.
On this show (and) in Naketa's everyday life, she's sharing how prioritized mental health with non-negotiable boundaries and strong relationship health help to collapse time, while rippling joy across generations.
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The Burden
The Burden is a documentary series that takes listeners into the hidden places where justice is done (and undone). It dives deep into the lives of heroes and villains. And it focuses a spotlight on those who triumph even when the odds are against them. Season 5 - The Burden: Death & Deceit in Alliance On April Fools Day 1999, 26-year-old Yvonne Layne was found murdered in her Alliance, Ohio home. David Thorne, her ex-boyfriend and father of one of her children, was instantly a suspect. Another young man admitted to the murder, and David breathed a sigh of relief, until the confessed murderer fingered David; “He paid me to do it.” David was sentenced to life without parole. Two decades later, Pulitzer winner and podcast host, Maggie Freleng (Bone Valley Season 3: Graves County, Wrongful Conviction, Suave) launched a “live” investigation into David's conviction alongside Jason Baldwin (himself wrongfully convicted as a member of the West Memphis Three). Maggie had come to believe that the entire investigation of David was botched by the tiny local police department, or worse, covered up the real killer. Was Maggie correct? Was David’s claim of innocence credible? In Death and Deceit in Alliance, Maggie recounts the case that launched her career, and ultimately, “broke” her.” The results will shock the listener and reduce Maggie to tears and self-doubt. This is not your typical wrongful conviction story. In fact, it turns the genre on its head. It asks the question: What if our champions are foolish? Season 4 - The Burden: Get the Money and Run “Trying to murder my father, this was the thing that put me on the path.” That’s Joe Loya and that path was bank robbery. Bank, bank, bank, bank, bank. In season 4 of The Burden: Get the Money and Run, we hear from Joe who was once the most prolific bank robber in Southern California, and beyond. He used disguises, body doubles, proxies. He leaped over counters, grabbed the money and ran. Even as the FBI was closing in. It was a showdown between a daring bank robber, and a patient FBI agent. Joe was no ordinary bank robber. He was bright, articulate, charismatic, and driven by a dark rage that he summoned up at will. In seven episodes, Joe tells all: the what, the how… and the why. Including why he tried to murder his father. Season 3 - The Burden: Avenger Miriam Lewin is one of Argentina’s leading journalists today. At 19 years old, she was kidnapped off the streets of Buenos Aires for her political activism and thrown into a concentration camp. Thousands of her fellow inmates were executed, tossed alive from a cargo plane into the ocean. Miriam, along with a handful of others, will survive the camp. Then as a journalist, she will wage a decades long campaign to bring her tormentors to justice. Avenger is about one woman’s triumphant battle against unbelievable odds to survive torture, claim justice for the crimes done against her and others like her, and change the future of her country. Season 2 - The Burden: Empire on Blood Empire on Blood is set in the Bronx, NY, in the early 90s, when two young drug dealers ruled an intersection known as “The Corner on Blood.” The boss, Calvin Buari, lived large. He and a protege swore they would build an empire on blood. Then the relationship frayed and the protege accused Calvin of a double homicide which he claimed he didn’t do. But did he? Award-winning journalist Steve Fishman spent seven years to answer that question. This is the story of one man’s last chance to overturn his life sentence. He may prevail, but someone’s gotta pay. The Burden: Empire on Blood is the director’s cut of the true crime classic which reached #1 on the charts when it was first released half a dozen years ago. Season 1 - The Burden In the 1990s, Detective Louis N. Scarcella was legendary. In a city overrun by violent crime, he cracked the toughest cases and put away the worst criminals. “The Hulk” was his nickname. Then the story changed. Scarcella ran into a group of convicted murderers who all say they are innocent. They turned themselves into jailhouse-lawyers and in prison founded a lway firm. When they realized Scarcella helped put many of them away, they set their sights on taking him down. And with the help of a NY Times reporter they have a chance. For years, Scarcella insisted he did nothing wrong. But that’s all he’d say. Until we tracked Scarcella to a sauna in a Russian bathhouse, where he started to talk..and talk and talk. “The guilty have gone free,” he whispered. And then agreed to take us into the belly of the beast. Welcome to The Burden.