Ti racconto la recensione del libro di Simon Sinek: partire dal perchè.
Il libro ti racconta di quanto è importante non tanto cosa fai, ma PERCHÈ lo fai.
Ti dice perchè alcune aziende sono più forti, profittevoli e hanno una community di appassionati alle loro spalle?
I leader che sono spinti da un ideale profondo, che vogliono comunicarlo, saranno più in grado di creare delle aziende profittevoli, replicando i successi anche nel tempo.
Nel libro parla di Steve Jobs, Martin Luther King e i fratelli Wright, che, seppur tutti in campi molto diversi fra loro, sono tutti partiti dai perché.
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