Today, I want to talk to you about strategies that US companies can implement to build resilience, survive a downturn, and thrive in the next cycle.
First and foremost, let's talk about building resilience. The key to building resilience is to diversify revenue streams. Companies that rely heavily on one market or product are more vulnerable to economic shocks. By diversifying revenue streams, companies can spread risk and ensure that they have multiple sources of income in case one market or product experiences a downturn.
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