October 7, 2025 • 48 mins
Cinderella CEO On Air Podcast Host Cary Broussard interviews Charlotte Gustavsson about her experiences, opportunities, and challenges of serving on boards of directors and the benefits of those who find women board members. Their conversation touches briefly on the difference between Sweden and United States efforts to see more women serving on boards –
Cary and Charlotte met through a networking organization called Liberty Ventures.
Cary and Charlotte discuss the huge benefits of having diverse boards, backed up by lots of research. The key is to bring different people together with different perspectives, on top of the key skills needed to lead the strategic work of a company. But leading a diverse board is no walk in the park - a chairman that can read the room and let board members contribute properly is the key to success.
Lack of women, lack of diversified boards in general run a higher risk of missing out on new business opportunities and identification of trends, according to Charlotte. The board mandates are so much more complex in these turbulent times, so board leaders need to factor in geopolitics, extreme weather, secure supply chains, new trends, new generations with new values - all factors that support the need for diverse board members.
Charlotte began her career in Corporate Finance & M&A before moving into media, where she got her first opportunity as a CEO at 31 years of age. Charlotte grew Viasat1 (part of Modern Times Group) to become one of Ghana’s top TV stations, securing Premier League rights and launching multiple local productions.
Cary and Charlotte also discuss her career in professional sports. Charlotte served as CEO of two (2) top-tier Swedish ice hockey clubs (in SHL), MoDo Hockey and Karlskrona Hockeyklubb. Charlotte was subjected to some public scrutiny during her years in professional sports, and shares lessons learned in her conversation with Cary. Cary jokes that Charlotte reminds her of the character Rebecca Welton, (played by actress Hannah Waddington), the owner of AFC Richmond, on Apple TV's Ted Lasso – delving into how hockey and sports can be the foundation for a successful board service role!
Experienced in Corporate Governance & Board Leadership, Charlotte discusses her management of the Styrelseakademien Stockholm, a leading members club for board professionals. Charlotte is a Certified European Director (ecoDa) and Nordic Governance expert, public speaker and advisor on Corporate Leadership and Board Dynamics.
For more background on Charlotte, go to her website: https://www.globalheartleaders.com
For background on Cary Broussard and her book, From Cinderella to CEO, go to: https://www.cinderellaceo.com
Cary and Charlotte met through a networking organization called Liberty Ventures.
Cary and Charlotte discuss the huge benefits of having diverse boards, backed up by lots of research. The key is to bring different people together with different perspectives, on top of the key skills needed to lead the strategic work of a company. But leading a diverse board is no walk in the park - a chairman that can read the room and let board members contribute properly is the key to success.
Lack of women, lack of diversified boards in general run a higher risk of missing out on new business opportunities and identification of trends, according to Charlotte. The board mandates are so much more complex in these turbulent times, so board leaders need to factor in geopolitics, extreme weather, secure supply chains, new trends, new generations with new values - all factors that support the need for diverse board members.
Charlotte began her career in Corporate Finance & M&A before moving into media, where she got her first opportunity as a CEO at 31 years of age. Charlotte grew Viasat1 (part of Modern Times Group) to become one of Ghana’s top TV stations, securing Premier League rights and launching multiple local productions.
Cary and Charlotte also discuss her career in professional sports. Charlotte served as CEO of two (2) top-tier Swedish ice hockey clubs (in SHL), MoDo Hockey and Karlskrona Hockeyklubb. Charlotte was subjected to some public scrutiny during her years in professional sports, and shares lessons learned in her conversation with Cary. Cary jokes that Charlotte reminds her of the character Rebecca Welton, (played by actress Hannah Waddington), the owner of AFC Richmond, on Apple TV's Ted Lasso – delving into how hockey and sports can be the foundation for a successful board service role!
Experienced in Corporate Governance & Board Leadership, Charlotte discusses her management of the Styrelseakademien Stockholm, a leading members club for board professionals. Charlotte is a Certified European Director (ecoDa) and Nordic Governance expert, public speaker and advisor on Corporate Leadership and Board Dynamics.
For more background on Charlotte, go to her website: https://www.globalheartleaders.com
For background on Cary Broussard and her book, From Cinderella to CEO, go to: https://www.cinderellaceo.com
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