🥼 Hosted by Dr. Jessica Schwartz PT, DPT, CSCS, a doctor of Physical Therapy and brain injury survivor, who is unapologetically passionate about educating healthcare professionals about concussion, examination, intervention, collaboration, & advocacy.
🎙️Concussion Corner Podcast® is our Free Open Access Medical Education #FOAMed portion of our 24 weeks of educational programming at Concussion Corner Academy®. We're so happy that you're here!
🎓 Concussion Corner Academy® has two courses, Concussion: The Patient Rehabilitation Journey Part I & Part II, which has 30 hours of continuing education credits for each course for PT, OT, and ATC in all 50 United States. We’ve served hundreds of healthcare professionals all over the world and across all professions. We’re truly interdisciplinary and interactive across all aspects of our programming!
🔗 Visit us at https://www.concussioncorner.org to learn more about how you can join our #TeachOneServeMany community!
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💡 In this Episode:
Dr. Lily Jimenez, Neurologic Physical Therapist, Neuropreneur, and host of the Neuro PT Made Easy Podcast, we discuss the importance of massive imperect action in order to grow online as healthcare creator. Dr. Jimenez joins us to break down the power of personal branding in healthcare, showing clinicians how to connect authentically with patients, build trust, and share their voice beyond the clinic. This conversation blends evidence, purpose, and strategy to help clinicians better serve the concussion population. We review the most common myths in concussion care and why it’s time to rethink outdated practices, why concussions are both central and peripheral problems, why grading concussions is no longer valid, and how clinicians can close knowledge gaps in their approach. This episode is for clinicians, educators, and advocates who want to meet their patients where they are and build trust through action, empathy, and education.
📄 #FOAMed Resources Mentioned In This Episode:
🔗🎙️📣 Listen to Part I of this Podcast on Dr. Jimenez's NeuroPT Made Easy- https://podcasts.apple.com/us/podcast/38-concussion-myths-that-keep-your-patients-stuck-with/id1791244046?i=1000727370102
🔗 Guiding Physical Therapists to NCS Exam Success, and Bold, Brilliant Neuro Personal Brand-Building https://thebrainpt.com/
🔗 Meet Chris Do The Futur- https://www.thefutur.com/people/chris-do
🔗 DOAC Head of Failure Post: https://www.linkedin.com/posts/stevenbartlett-123_i-hired-a-head-of-failure-and-it-was-activity-7130539636233265152-ekfm/
🔗 APTA Become a Board Certified Neurological Clinical Specialist- https://specialization.apta.org/become-a-specialist/neurology
🔗 The_Brain_PT on Instagram https://www.instagram.com/the_brain_pt/
📖 Chapters:
00:00 Introduction
01:00 Welcome to Concussion Corner
01:00 Understanding Neurological Specialization
02:22 The Concept of Neuropreneurship
07:22 The Importance of Personal Branding 1
2:57 Overcoming Visibility Fear
15:49 Consistency vs. Frequency in Branding
22:04 Common Barriers in Personal Branding
26:18 Upcoming Programs and Resources
29:33 The Value of Personal Branding in Healthcare
A Word From Our Sponsor:
🏈 🚲⚽️🏒Since 2011, Virginia Tech researchers have been providing unbiased helmet ratings that allow consumers to make informed decisions when purchasing helmets. The helmet ratings are the culmination of over a decade of research identifying which helmets best reduce concussion risk. This work is done as part of Virginia Tech’s service mission and is 100% independent of any funding or influence from helmet manufacturers.
Please visit the Virginia Tech helmet lab website at bit.ly/VirginiaTechHelmets and spread the word to aid in lowering concussion risk in your community 🏇⚾️🥎 *This podcast is for entertainment purposes only and should not be confused for medical advice. Please reach out to your medical team or call 911 if this is an emergency*
Become a supporter of this podcast: https://www.spreak
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