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September 5, 2025 • 66 mins
Ben Criddle talks BYU sports every weekday from 2 to 6 pm.

Today's Co-Hosts: Ben Criddle (@criddlebenjamin)

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Episode Transcript

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Speaker 1 (00:00):
This is something special for you.

Speaker 2 (00:04):
It's time for Cougar Sports one part of the Utah's
ESPN Radio network. Here's your host, critical.

Speaker 3 (00:19):
Let's share Michael WelCom into your sports. One O three
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(01:03):
great day to be a cougar. As I mentioned one
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point three FM, dow In, Sally Davison, Weaver Counties. You
can stream us ESPN Thefan, dot Com, ESPN the Fan
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Hey You're smart speaker, Hey smart speaker. Listen to Cougar
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(01:23):
on the podcast iTunes, Spreaker, Google Playing Music, iHeartRadio, Spotify,
give us a rating, gives a review. We appreciate it
when you do. You can follow me on Exit Cridal
Benjamin follow us at ESPN the Fan. We got a
Star Study Cast. We had a ton of news and
notes to get to, so without further ado, let's just
fire it up the ESPN the Fan, starting lineup music,
and I can introduce you to my co host and
the rest of the Star Studycast joining us with us. Friday,

(01:45):
September fifth edition of Cougar Sports, representing KSL dot Com
Cougar Sports Insider, covering all manner of sports along the
Wasatch front as well. He loves lacrosse, he loves soccer,
he loves hockey, he loves utap, he loves it all,
and he loves covering all is welcome in Sean Walker
caseh All dot Com was up, Sean, Uh.

Speaker 5 (02:06):
I appreciate the disdaining your voice over certain sports there,
but I'll.

Speaker 3 (02:10):
Distay, I'll be disdain because see that's projecting that probably
that's projecting.

Speaker 6 (02:18):
That probably is acting no tonal inflection.

Speaker 4 (02:21):
I had no disdain in my voice. I said, you
you cover everything.

Speaker 5 (02:26):
That that probably is some projection, just like I tend
to project my feelings towards the Dallas Cowboys, who are
from the one I'm doing much better than they are.
But don't let my boss and cads en up I
hear that, because he is unfortunately.

Speaker 6 (02:38):
A Cowboys fan.

Speaker 4 (02:40):
Cowboys, you know. Uh, look, I grew up a Cardinals fan.
But they're losing.

Speaker 3 (02:45):
They're losing so much. And my older brother was a
Cowboy fan, and so I'm like, I guess you know
what I mean?

Speaker 4 (02:51):
Well, that was that was in the gloriais that was
in the Gloria.

Speaker 6 (02:54):
That was su to be him.

Speaker 4 (02:55):
That was Troy Aikman, EMMITTT Smith, j Nova.

Speaker 3 (02:59):
Check go down the list of that offensive line, uh Man,
Larry Allen, Nate Newton, Stefanovsky in the in the middle
of it all, like this was a great time to
be in the nineties, great time to be a Dallas
Cowboy fan, no doubt about it.

Speaker 4 (03:15):
Arizona Cardinal fan not so good. We were not very good. Yeah,
I'm mad.

Speaker 5 (03:19):
But the good news for Cowboys fans though, the Yankees
are back on the hotstreak again.

Speaker 3 (03:23):
So congratulations to the New York Yankees. Unfortunately, Dak, it
wasn't on Dak last night. Dak lost, the Cowboys loss.

Speaker 6 (03:31):
I had to say, Arry Jones lost.

Speaker 4 (03:32):
I agree with you.

Speaker 6 (03:33):
It actually wasn't Dak lost.

Speaker 4 (03:34):
I don't think it was Dak's fault.

Speaker 6 (03:35):
No, actually, yeah, I can't blame everyone's throwing lamb oh. No,
I blame ceedee lamb like it's CD's fault.

Speaker 3 (03:42):
Like you got you got the money, you know, you
don't have the playmaking ability. He still got a lot
of you got a lot of targets and he had
plenty of receptions, just didn't make the plays when it
mattered most in order to get the dub, to get
the victory. And that's what you need out of your stars.
And that's what b Y's g gonna need. I'm gonna
turn into I'm gonna flip the script here. We're gonna
need BYU to have their stores elevate their playing big

(04:05):
games this season. Know if sands or buts about it.
So I appreciate Sean. Sean, don't project. I know you
and Ronnie you collaborate. And you think Ben doesn't like
Olympic sports. Ben doesn't like lacrosse just because I don't
like intramural sports because they kicked me off the IPF.
You know I mean that, But that's a valid reason.
I'm trying to get extra work in the footwork, doing

(04:26):
some plios, get in ers, in enters, lacrosse, in entures, intramurals.

Speaker 4 (04:32):
Like, you guys can't be here. You guys can't be here,
just nerds everywhere. You guys can't come in here. You
get your football payers get out of here.

Speaker 6 (04:40):
And I'm like, man, dude, I'm like, so I said,
because I've agree with him on this topic, and you
can tease it somehow.

Speaker 4 (04:45):
You know, you know, you guys, see, you guys own
the place. No, that's what I'm saying.

Speaker 3 (04:52):
The intramural like students at By, they're the same students.
Let me tell let me, let me pontificate, they're the
same students, nerds, same nerds that on the I want
to say, the south side of campus. I don't even
know what road it is that's south, like right next
to brick Oven, you know that road. They walk across
the street on their phones or reading their scriptures without looking,

(05:14):
without looking, like literally, and they they're about to get
run over like I had. I had just slam my
brakes time and time again, and they're like and in
their minds, they're like, I'm choosing the right and I'm
righteous and the Lord has chosen me, and I just
have to cross because I have faith in the Lord.

Speaker 4 (05:33):
I have faith that he's gonna protect me.

Speaker 3 (05:34):
And they just walk across, and I'm just like, are
you like, I'm surprised there aren't more injuries like and
and you just have to slow your role. You literally
just like everyone go across, go ahead, go ahead, because
they don't even look it, don't even There's the same
nerds that are like, get out of here.

Speaker 4 (05:51):
We own this indoor playing facility. My man, shoot, I
don't want you to come. I don't want you to
come to our games.

Speaker 5 (06:00):
I don't fall Speaking of nerds over running the football program,
b YU host Stanford this Saturday and night eight to fifteen. K.

Speaker 4 (06:06):
We gotta send those nerds packing, gotta send those words.

Speaker 6 (06:09):
Well, hiss the thing in those nerds. B WA fans
would be grateful you took a couple of those nerds
on your team, the L. G. Martins and NUC like
you got those.

Speaker 4 (06:18):
Nerds, but there were Jock than nerd. Yeah, but still nerds.

Speaker 6 (06:21):
I mean, when they've talked about a high level education,
has so many nerds that no one got the ok
The Bachmars are more nerd than no one, no one.

Speaker 3 (06:30):
So many nerds at Stanford the don't even show up
at least at b YU. We have like a hybrid
jock nerd demographics. You're saying all nerd, Okay, Stanford is
because I would like.

Speaker 6 (06:38):
To think and correct me if I'm wrong, and I
would love the int I look at Bear and Tiger
as more nerd than Jock.

Speaker 4 (06:44):
They're hybrids.

Speaker 6 (06:45):
Yeah, they're hybrids.

Speaker 4 (06:46):
They're solid hybrids.

Speaker 6 (06:47):
Because they just might be have great talents. That might
be the thing because when I hear language, you know,
multiple fluent in multiple languages, pilot license and flying and
things that doesn't scream jocked me.

Speaker 4 (06:59):
That scream nerd.

Speaker 6 (07:00):
But maybe that's me or you're not in your hit.
You just give be nerds.

Speaker 3 (07:05):
You said, Hybrid's baby Ronald the three man Weaver. He's
got some nerd in him too, don't.

Speaker 6 (07:09):
Oh yeah, don't get a twisted thirty I said eighty
seventy thirty eight to twenty.

Speaker 3 (07:13):
Yeah.

Speaker 4 (07:13):
Yeah, he's got some nerd in him, no doubt about it.

Speaker 3 (07:15):
Let's also a shout out he doesn't have a headset
on right now, but shout out to Brett always bring
the hammer hammer time.

Speaker 4 (07:20):
How that are you, buddy?

Speaker 7 (07:20):
I'm big Ted Nikoua fan for the record, big love
it fan. Look, look, look that content turned out to
be really good. But I will take it on the chin.
That autocorrect spelled ted Nicua Ted Nicoula. I posted it.
I didn't realize until later that it started blowing up.
Shout out to Kenny Cox, who commented Ted Nkoua. And
it actually ended up turning out pretty well.

Speaker 3 (07:41):
Let me tell you, Like, okay, I have miss spelling
mess ups all the time, Like I mean, right, this
is this actually this is a good segue or a
good segue from our from our jock nerd. Whenever you
have whenever you're a hybrid, like you you misspelled, missed
type things like you know, let's be honest, Sean is
probably eighty eighty percent NERD twenty percent jock because he

(08:04):
was a runner way.

Speaker 4 (08:07):
Ten NERD.

Speaker 3 (08:09):
Okay, what are we eighty twenty or ninety ten? I'm like,
come on, really, ninety five? That was not your runner wrestler.

Speaker 1 (08:19):
I was.

Speaker 3 (08:20):
I was a wrestler in high school. That's what I said.
I gave you eighty twenty, I gave you eighty percent.
I warmed, I warmed up all my Sean never messes
up copy, no.

Speaker 4 (08:30):
No, never never.

Speaker 3 (08:31):
He's not going to mess up punctuations. He's not going
to mess up grammar anything like that. We are hybrids here,
Brett's a hybrid. Uh, Ronald's a hybrid. I'm a hybrid.
We mess up all the time on copy and you
know what. Yeah, Ronald one time, once upon a time
quoted quoted pipeline as pimp line and I was like,

(08:51):
bro like pimpline.

Speaker 4 (08:55):
Yeah yeah.

Speaker 3 (08:55):
So Ted Nakua if you if you follow me on
social media, Ted Nakoulah could be available to play for
the Cougars on Saturday.

Speaker 4 (09:03):
His availability is not a question.

Speaker 5 (09:06):
A great spin off to a certain Jason Sudeika's led
television series that's coming back for another on Apple TV.

Speaker 3 (09:13):
Play Look Kenny, Kenny slid in here into the mentions
like Ted Kua, what do you say?

Speaker 4 (09:19):
I can't remember?

Speaker 3 (09:20):
But just poking fun anyway, Big Cougar, Orda Brennan, we
need a hammer.

Speaker 6 (09:24):
For tay for an nil deal about a web series called.

Speaker 4 (09:30):
A cameo in the show. Love Ted, big fan.

Speaker 3 (09:35):
The Kuah and shout out to Kenny Cox for uh
for keeping us humble, keeping us hungry. Hopefully Kalani j
and a Rod are keeping this Cougar football team humble
and hungry coming off the sixty nine to zero victory
over Portland State. But got a great show for you.
Appreciate everyone tuning in. Zach Robinson behind the glass, Zach,
how the that he car you?

Speaker 4 (09:55):
Zach attack.

Speaker 1 (09:56):
I'm doing great, Ben doing great. It's been a week
and been in their ways, but I'm doing great. It's
football is back. I'm excited for that Utah MBYU both
kicked off last week. I was so high you mentioned
those words on the kidding No, I'm kidding, but but no,
I'm happy football is back. We got NFL football this weekend.
I'm so excited and I'm happy that football.

Speaker 6 (10:15):
Is back in Actually tonight Andy Reid had to get
my pitch there.

Speaker 3 (10:20):
Multiple of the Cougar cooliers with the pros that will
be featurre in here. Check out the rest of our
ESPN the Fans starting line up. Matt Brown will join
us at two thirty for a little, UH, kind of
a insider fort college basketball college football discussion.

Speaker 8 (10:32):
UH.

Speaker 4 (10:33):
Video games is what he's been covering a lot.

Speaker 3 (10:35):
Remember last year he was at the UH at the
forefront of the breaking news as it related.

Speaker 4 (10:40):
To EA college football.

Speaker 3 (10:42):
Uh, there's some some movement here on the EA college
basketball realm with things Will it be EA college basketball?

Speaker 4 (10:49):
Will it be something else?

Speaker 3 (10:51):
Matt Brown two thirty Jackson Payne of the Desert News
for a little Cougar Greek three zero five.

Speaker 4 (10:55):
Don't want to miss that.

Speaker 3 (10:55):
How about keeping up with Cougars with former BYU great
defensive back Brandon Heeny. He played in the three oh
four b YU versus Stanford games at home and UH
in the away setting. What does he remember about those games?
And we'll get an update on him, his his family,
et Cetera Bredon Day at four oh five of Odeon Menswear.
Also Troy Clardy of the Stanford Cardinal's the Voice of

(11:19):
the Stanfford Cardinal at five thirty.

Speaker 4 (11:21):
Don't want to miss it.

Speaker 3 (11:22):
Tons of noos and notes to get to Let's get
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(12:39):
I want to get to with this BYU. Stanford game
on the horizon where not too far away, guys, just
a day away before we welcome to Stanford Cardinal into
Provo Utah. This is a big game on a number
of fronts. I think there's a you know, I have
a little bit of like resentment towards Stamford for a
number of reasons. You hear it in my comments, You

(13:00):
hear it in my commentary all the time.

Speaker 4 (13:02):
On the show.

Speaker 3 (13:04):
The issues that limited maybe BYU, of getting into a
P four P five conference for so long. I think
Stanford was one of those barriers of entry, one of
those entities that said nay to brig them. Furthermore, the
band I hate the band talking about nerds, the nerds

(13:25):
of Stanford. They attacked our faith, our religion on the
football field for their halftime shows, not once, but twice,
bro twice that Stanford as athletic department what is it
three or O four had to issue a public apology.
They had to do it again in twenty twenty two

(13:45):
with their religious bigotry. So the question I have is,
is the Stanford Band coming to provo this go around?
Are they gonna be out there? Are we gonna welcome them?
Are we gonna boo the band? I say, we both
like Sermon on the Mount, throw it out the windows
the banner.

Speaker 6 (14:05):
Was it students doing it? Because I thought the last
few movies.

Speaker 4 (14:08):
It was the band. It was probably I think it
was the band.

Speaker 6 (14:11):
I mean the band are students?

Speaker 4 (14:12):
Okay?

Speaker 6 (14:13):
So same thing?

Speaker 3 (14:13):
Okay, Okay, I say we throw the Sermon on the
Mount out the window and we boo that band.

Speaker 4 (14:20):
If they are not.

Speaker 6 (14:21):
Gonna happen, branch down to y'all going uyu athletics will
not allow little.

Speaker 5 (14:25):
A little good natured boo he never really heard.

Speaker 6 (14:28):
Yeah, the fans, but you can't actively condone doing it.

Speaker 5 (14:35):
Just let no, no, make it, make it grassroots. If
it starts from the student section.

Speaker 4 (14:39):
We need the royal army that we need the rock
to show up and show out here that.

Speaker 6 (14:45):
I'm also not sure if the Stanford Band will show up.

Speaker 5 (14:47):
But this is a really important question of the day
because if the Stanford Band doesn't make the trip from Stanford,
California to pro Utah, not Palo alto Stanford.

Speaker 6 (14:57):
Actually is its.

Speaker 5 (15:00):
If the band does not show up, that means no
Stanford Tree on the sideline, because the tree is not
a mascot, it's a member of the Stanford Band.

Speaker 3 (15:10):
See that's what I'm saying. Like, I think we gotta
boo the tree and boo the band. Got the Stanford
Band and the Tree show up in Provo? Is it
okay to boo them? Should we boo them? As a
base I think it's.

Speaker 6 (15:27):
Okay to bow everybody. But yeah, absolutely, I say we them.
Don't don't throw anything, no, no, no, yeah, let's take
a major step back. We've had enough spitting on individuals
and throwing stuff. I think in the last season we
don't need a freaking Texas.

Speaker 5 (15:45):
We're not We're not any sort of violence on this show. Like, no,
you know, keep clean, yeah, keep it clean, yea.

Speaker 4 (15:55):
If they walk off the bus, if they're walking off,
I think we show up right outside of the boo
boo for the band. Yeah yeah, yeah, yeah, I'll have
to play not for the players, no, the players tell you, guys,
come on in the band. All those nerds, All those nerds.

Speaker 3 (16:12):
I think they're smarter and better than than us, the
nerds that limited by you for getting into the pack
a Pac twelve you know PAC ten, Well, we boo them,
We boo that culture. We boo they're so called musical talents.
We don't want your musical talents here, and we don't
watch your dang tree here either.

Speaker 5 (16:29):
This might this might be the first time we've all
agreed in this radio booth, like we may have just
made history on career sports.

Speaker 6 (16:38):
I don't think we all have agreed on anything but this,
but I agree in the booing because you guys know
how I feel and know I bring up the spitting
thing because of what happened yesterday with the NFL, you know,
and I bring it up Tyler Batty and Eddie.

Speaker 4 (16:49):
Hecker got to fit on, right, I don't I it
was Texas Town.

Speaker 6 (16:53):
Yes, that's what I mean, But you know what I mean.
But it's just I don't like when you go out
of bounds with things. That's what I'm getting that to
connected back, and the band needs to be booed because
of past actions. I can forgive you, but I can
also boo you at the same time because of that,
So they need to be booted to just make sure
to keep it clean.

Speaker 4 (17:11):
No, you don't say anything boo well bo.

Speaker 6 (17:14):
E fense ten soberly to get in. They get enticed
and you get you know, spiritually awakened by your brother
and his sister and next to you. So you get
confident and then you know the nerds Yeah yeah, yeah,
that's right, and then you start barking and something slip out.

Speaker 4 (17:28):
They shouldn't slip out, you know, And I don't care
if you know.

Speaker 6 (17:31):
Look I say we, you could say you suckings of.

Speaker 3 (17:34):
The past need to be they need to be. There
needs to be a repercussion. Let them know that we
don't appreciate that type of behavior. We didn't appreciate that
in the past. We don't appreciate it now. We don't
appreciate it in the future.

Speaker 6 (17:46):
Just make sure to keep it to the band.

Speaker 5 (17:48):
No player, uh, Stamford actually have an LDS player on
its roster. Scottie Edwards Stodge return home for him, I think, yeah,
so this will be a little bit of a homecoming.
He'll have a lot of family dressing rather a l
Ees actually grew up a BYU Fan h Scott he
did so. Yeah, so be careful, be careful when it
comes to the players. We're not condoning any of that. Players,

(18:10):
coaches are the fans, but the parents, parents, fans that
are in the stands traveling with the Stanford group. We
we still appreciate, welcome, ice cream, all of that stuff.
Keep it classy, guys. But the band gloves are off, guys,
the gloves are off.

Speaker 4 (18:26):
I'm gonna give you guys a really deep cut.

Speaker 3 (18:28):
And and this is more of a like I said,
I've been watching the Chosen do as I say, not
as I do people, A lot of people in I
wore to you know.

Speaker 4 (18:37):
What I mean.

Speaker 3 (18:38):
Like, and so I've been winding up, been trying to,
you know, just just engage with my discipleship. But when
it comes to football, I'll be honest, I'm a little
bit petty, right, I'm a little bit petty. And yeah,
I'm willing to boo not only boo, not only the band,
but also the man who brought an LDS.

Speaker 4 (18:58):
Influence to Stanford on the football field.

Speaker 3 (19:02):
Okay, this is a bit of a deep cut. You
guys all know Lance Anderson and we love Lance. Yeah, no,
no hate on Lance Lance is just doing his job.

Speaker 6 (19:11):
Yep, you see.

Speaker 3 (19:12):
But I can blame the person who brought Lance to
Stanford and started pilfering and poaching. Are Latter Day Saint
prospects that should have been at Brigham, and I've enumerated,
I'm listed. I've listed him right time and time again
in two thousand and seven. Okay, actually two thousand and five.
Let me go back here at San Diego. I know

(19:35):
you like to talk about San Diego keeping it classy,
Sean Walker. The two thousand and five two thousand and
six season, Anderson was the defensive line coach and recruiting
coordinator four Jim Harbaugh. Jim Harbaugh brought him in. By
the way, Ed Lamb was on that same same staff. Okay,
so Harbaugh likes himself some Mormons. That's why he recruited

(19:56):
so many Mormons to Stanford. In two thousand seven, Anderson
fault Harbor to Stanford, where he coached the defense tackles
and served as the recruiting coordinator from two thousand and nine.
From twenty ten to twenty thirty, he continued as the
recruiting coordinator but coach the outside linebackers. Probably twenty fourteen season,
Andrews was part of the defense coordinator after Derek Mason
left to become the head coach of Vanderbilt, et cetera.
He continued during the Shaw era as well as as

(20:22):
the defensive coordinator and primary recruiter for the state of
Utah in all LDS prospects, which guess what, a lot
of these LDS football players were very much enticed by
the Stamford pitch because of Lance Enter.

Speaker 4 (20:36):
I'm not blaming Lance. I did not hate Lance. I
love Lance, and we have him on the show that
he's the Utah Tech head coach. But you know who
I don't like right now? You have a little bit
of enmity towards I don't like Harbaugh.

Speaker 3 (20:51):
I don't like Harbor. I don't like what he did
at Michigan with his Stein stealing. I don't like what
he's doing now in the NFL. I'm not supporting him
because how many prospects did Stamford steele from Brigham during
that tenure from two thousand and seven until twenty twenty three,

(21:11):
almost twenty years of them taking our dudes, and they
got the last one.

Speaker 6 (21:17):
Guy could have been a legend in Simmy gave you
know what I mean, Come on, now, the simone hurts.

Speaker 4 (21:26):
That hurts. I mean, like luckily we've been getting them
back l J. Martin.

Speaker 3 (21:32):
We got new c We even got a Catholic Bear
Bachmeyer and Tiger Bachmeyer.

Speaker 6 (21:39):
Him, but he didn't go.

Speaker 4 (21:39):
YEA said that.

Speaker 3 (21:40):
You know, we've been winning a lot more than we've
been losing recently. But this is why this game is
so important, Sean Walker. We gotta put the nail on
the coffin. We got to dance on the grave. Baby,
you are becoming more and more irrelevant in the ACC
Your fan base doesn't even care about your football team.

(22:01):
You don't have Sure, you don't have Lance Anderson anymore.
How you gonna recruit the LDS athlete Luc Talmoy Bayu
he committed from Stanford, didn't even show up ended up
at Brigham right, Well, yeah, I mean I mentioned him, right,
So it.

Speaker 4 (22:18):
Comes over. So we got to put the mountain now
on to go.

Speaker 3 (22:21):
We need everybody to know any LDS athlete how much
of a disparity there is between Brigham and Stanford right
now in the football in the football world, that an
education is very important and BYU provides an elite education
doesn't have the same branding and imaging and and and

(22:42):
and power of what Stanford is offering. From an academic standpoint,
maybe not, but it's not too far behind. And you
make up for that and what in great play on
the football field, in great network and great nil opportunities
and having a better B to B intorship program with
your football players. That's how you win. But you gotta

(23:06):
be declarative on the football field. I've been going back
and forth on whether or not by is gonna cover
the spread? Will you need to cover the spread? You
need to completely, okay, dominate at least in the second half.
You can get it close to the first half whatever

(23:27):
it is, right, but you gotta pull away. And there
needs to be a marked difference between who BYU is
personnel depth, coaching staff wise and who Stanford currently is
right now because this these are generational, These are generational
recruits that we're talking about in twenty twenty six, twenty
twenty seven, twenty twenty eight. This if you want to

(23:49):
compete with the best, you want to be elite, you
you you gotta go out and get the right run
positions to new cy Towmway payos. You gotta go out
and get these guys that are teetering. If if Stanford
is recruiting a four star, five star player, I think
BYU should be in the mix.

Speaker 4 (24:06):
LDS or not like you should at least go and
evaluate it, especially on the West coast. You know what
I mean?

Speaker 3 (24:10):
You better go evaluate it. Better say hey, guess what,
Look how many Stanford guys we have. Now look at
how many guys flirted and didn't convert to Stanford.

Speaker 4 (24:22):
They converted to the byu A.

Speaker 3 (24:25):
You can make that pitch, and it's a powerful pitch,
but you need to win on the football field period
TD piro.

Speaker 6 (24:31):
Tid purotid period. I don't know if Noose is going
to be available to play in this game, but I
know LJ will. This game is in particular very important
for three position groups in my opinion and personal, for
two people. One of them is in a skill position group.
The wide receivers, the running backs, and the linebackers need
to perform in this game because you lost out mainly

(24:54):
to those guys and guys that you had committed to
Stanford came to be a Noose linebacker right maybe in
that edge, depending how it goes in the future. LJ.
Martin running back right, Celia Sarah was getting recruited, linebacker,
wide receiver. You lost Semmy, you know Fioko. Obviously you
got Tiger that came over. But there's one man in
particular that needs a validating win on Saturday, and we

(25:17):
all know who it is. If you are Bear Bachmeier,
you must play exceptionally well. You must. You left the school,
you came to Brigham, and now you have an opportunity
to play them. Him and Tiger need to be very,
very very angry this game and put some beltibooty and
be darned near. You don't have to be perfect, but

(25:39):
be a a minus spin because that's gonna help the
recruiting battle. What's it gonna tell Stanford guys over there?
What's it gonna tell Michael Ford? Wait a second, goodness, gracious,
these guys are over here, got recruited.

Speaker 4 (25:48):
They left.

Speaker 6 (25:48):
Man, I knew who this kid was. They went over
there and they succeeded. You gotta put doubt in the
opponent's mind, right. It's a mental game. That's why I
like baseball. Forget the physical portion. There's tempests into that.
It's a mental guessing game of what's coming down the
between you and the battery, which is the catcher, not
even the pitcher. He's just got to go execute. So
I think those are the position groups, and those guys
need to perform exceptionally well tomorrow, Ben, because you don't,

(26:11):
there will be no validation. You want to beat Stanford
in a recruiting battle. LJ needs to go off. Bear
needs to play well because it validates. Yeah, I left
that program to come here for a reason, and then
it puts down in the opposition to mine or maybe
those that might be recruited by Stepford. Nan, I saw
y'all when y'all play BYU Eh, I think I might
go to Brigham. Actually than that, I think that counts.

(26:33):
You can't just talk about winning recruiting. Recruiting matters when
the opponent plays that other opponent in the big time game.
And this is the big time game. Boy, you's got
to perform.

Speaker 4 (26:43):
We'll go to break.

Speaker 3 (26:44):
That's your nitty gritty. The importance of this game is
uh is grand. It is a very important game, I
think for for future recruits. Yes, you can pull up
tape now post twenty twenty and you could have two
games in which you beat Stanford on the road in

(27:07):
their place pretty convincingly, and then you beat them at
home and you send those videos to players that you're
competing for against Stamford.

Speaker 4 (27:18):
You say, hey, just fy boom, here you go. And
you know what Stanford will do.

Speaker 3 (27:22):
They'll be well, look at the long term learning potential
of of a Stanford degree, and you know what you do.
It's like, yeah, yeah, but look at long term learning
potential BYU degree plus.

Speaker 4 (27:33):
Meet my friend Neil Brother. Neil Brother.

Speaker 3 (27:37):
Neil Brother Neil is is a very kind and christ
Like human being, and he wants to make you sure
that you have temporal, spiritual and uh you know, and
and mental needs all met and enveloped and become a
holistic human at Brigham. And he's gonna he's gonna help
you in that. He's gonna be a part of that.
We'll go to break Please don't go anywhere. Great segment

(28:00):
brought to you by Complete Circuit Electricomplete Circuit Electric Utah
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(28:22):
Complete circuit Electric Utah dot com. By the way, Dave
Popa p hits me up. He says, be careful about
bagging on Stanford too much. Mister Quiddle, I'm not. I'm
not bagging on him. I mean, I'm just telling you
the reality of the situation, he says, as shown by
the University of Oregon and his relationship with Nike's founder,
all Stanford needs is one Stanford alum, a tech bro billionaire,

(28:43):
and the cardinal will have all the money they need
for the rest of eternity. Just saying I'm not sold
on that, Papa Pee, I disagree.

Speaker 4 (28:51):
I don't think anyone that said.

Speaker 3 (28:54):
I think that the most passionate Stamford alum in regards
to football is Andrew Luck and if he can't find
the resources, if he can't go pitch that nerd base.

Speaker 4 (29:08):
It's a nerd base. It's not a fan base. It's
a nerd base. And I like nerds. Don't give it.

Speaker 3 (29:12):
I'm a hybrid, okay, but those nerds are different. Those
nerds are built different out there, okay in that area
are nerds. We're holistic humans, right, most of us. We
like sports, We enjoy sports, we love academics, we love spirituality,
we love sport, we love it all. We're trying to

(29:32):
be great at everything, right, That's who we are in
Brigham Country, in Cougar Country, Stanford.

Speaker 4 (29:38):
I just don't see Andrew Luck finding a way. I
don't think.

Speaker 3 (29:41):
I don't think he's gonna find people that are like, yeah,
I want to give five hundred million to this program.

Speaker 4 (29:48):
I just don't see it.

Speaker 3 (29:49):
They'd rather give it to something else, a different NGO.
They're probably fighting climate, the climate crisis. They may be
trying to create fake meat. That's what they're gonna That's
what we're gonna make there. They're gonna back with you,
you know, better than meat substitutes. That's what they're looking at. Like,
let's be honest, that's what they're doing. That's where they

(30:11):
want to spend their money. They don't want to spend
off football, modern day gladiatory or worship. Just because Andrew
Luck and that that booming, you know, weird groggy voice
of his shows up and makes the pitch.

Speaker 4 (30:24):
I don't think so. I don't think so.

Speaker 3 (30:26):
We'll go to break question Paul and Day coming up next.
And also actually we're gonna welcome in Matt Brown. Matt Brown, uh,
college football, college basketball inside, we're gonna talk to some
video games on the flip side. Uh here on your
Utah ESPN Radio Network one of three, nine ninety point
three ESPN and the Fan.

Speaker 2 (30:42):
You were listening to Cougar Sports with Ben Krittle and
it's time for a Cougar insider report. Now let's get
that for a prietary inside scoop on Cougar Sports from Crittle.

Speaker 3 (30:54):
Welcome back Cougar Sports one of three, nine ninety eight
point three ESPN The Fan.

Speaker 4 (30:58):
I've been Crittal broadcasting for mar Banterwill Studios, Banterwell dot com.

Speaker 3 (31:01):
Get out a free q and a obligation to a
vest QNA with our tax more wealth advisors or certifyed
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Shout out to Sean Walkerkasel dot Com. By my side,
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(31:23):
It's gonna be brought to you by Big Otires in
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Let him know I sent you. He'll take care of you.
Let's get out to the hotline. Welcome in college basketball.
College football insider. A man that knows how to delve
into the data. He's a man of metrics as well
as a man that likes to get into the minutia
of college athletics. Nobody does it better. Let's welcome in
Matt Brown of Extra Points. Matt, how you live it?

Speaker 9 (32:02):
I'm Sellers, I'm doing great, great, great to be here.
Happy week two. Thanks for having me.

Speaker 4 (32:08):
Hey, always a pleasure, always a blessing. Talking with you.
Over the last year and a half two years, you've.

Speaker 3 (32:13):
Become the video game expert, the college football game expert,
now the college basketball game expert. And we advise everyone
if you want to stay up to date on all
the video games. We do have a good segment of
our fan base that loves the video games. You gotta
follow Matt Brown. You got to subscribe to his newsletter
extra Points. Extra Points at b dot com. Matt, what's

(32:36):
the latest right now on the college basketball video game?

Speaker 4 (32:40):
Is it coming to our homes? Soon?

Speaker 9 (32:43):
There will be college basketball content on video game systems
in your home soon? Will it be the game that
many people in this market want it?

Speaker 7 (32:53):
No?

Speaker 9 (32:53):
And I have to apologize. It is kind of my faults.
That's unfortunately not a joke. What happened here? Yeah?

Speaker 6 (33:04):
What did you do?

Speaker 9 (33:06):
Why would I do it?

Speaker 3 (33:07):
Because?

Speaker 9 (33:07):
Enough, not enough you people listen to subscribe to Extra Points.
I had to burn the whole thing down. So here's
what happens. The CLC, the organization that handles like the
IP licensing for just about every major college program, puts
out this RFP saying, all right, we want to make
college back, We want to make college basketball game developers.
If you want to get the licenses for all these

(33:29):
schools and all these conferences, you send us your best
pitch and we'll make a recommendation. So there were there
were three companies that bid. The two biggest ones were
EA Sports and two K. Two K, of course the
company that makes the NBA two K series, among other games.
EA said, hey, if you pick us, we will make

(33:50):
a game that includes every single Division one men's and
women's basketball program, including Utah Tech in Utah Valley. You
got to wait till at least twenty twenty eight because
we haven't made a basketball games in since twenty eighteen,
and we haven't made a good basketball game and a
decade longer than that, so we need some time to
build the whole thing from scratch. But we'll include everybody.

(34:11):
And two K said, well, we've been making really good
basketball games for the last fifteen years. Now we can
go to market much faster. But we're not going to
include every single program because we don't think that that's
going to be profitable. What we'll do is we'll create
a DLC downloadable content segment involving college basketball programs within

(34:33):
NBA two K. We can begin to at college basketball
ip as early as this year. So if you bought
NBA two K last week or this week, I'm going
to spoil something for you come February. There's going to
be college basketball teams in it, and there'll be a
lot more of them in next year's release, but it
won't have everybody. And two K said, listen, if we

(34:54):
get enough people to buy this thing, if we can
get some better data to show that there's enough commercial demands,
will make a standalone college basketball game. Enough big schools said,
you know what, I want to trust two K because
I'd rather have some money next year then wait three
years to maybe have some money in case in case
EA can't fix you can't get this thing done on time.

(35:14):
And then e A said, enough of you guys picked
two K. So where was drawing our offer? Because we
only want to do this if we can get an
exclusive license. So that's where we are. Two k's making
the college basketball game. BUYU will be in it. What
other schools in Utah will be in it other than
Utah unclear. I always feel very confident that Southern Utah,
Utah Tech UVU, they will not be in the game

(35:35):
at launch, and I don't know if they're going to
be in the game in year two or year three.
The reason this is kind of my fault is because
I broke the news back in July that EA Sports
had had had put out this RFP and indicated they
wanted to be involved, and I reached out to EA
for comment, and rather than talking to me, EA decided

(35:56):
to publish a tweet confirming that they were going to
bring back the game like four minutes after I wrote
my story as a way to make sure that I
didn't get I didn't get to own the scoop. Uh,
And they did that before they had, you know, a
basketball game ready, Like most people at EA didn't even
know they're gonna make a basketball game at that point.

Speaker 3 (36:13):
Uh.

Speaker 9 (36:13):
It was it was a rush announcement. Two K saw
that announcement and went, we could beat these guys to market,
came out with a better proposal, won the bid. So
I mean, it's really EA's fault that that you're not
getting a game with everybody. But unfortunately, I think I
played at least a small role in that.

Speaker 4 (36:30):
Man the weeping, the whaling, the nashing of teeth.

Speaker 3 (36:35):
Is there enmity now between the the video game college
basketball fan and Matt Brown of Extra Points.

Speaker 4 (36:44):
Have you received hate mail? Have you seen dms? Is
the truth?

Speaker 3 (36:48):
You know, allowing uh for for the the the the
dregs of the college basketball world to come after you.

Speaker 9 (36:57):
Oh, I mean, of course they are right, because because look,
I I love college football fans. I've been writing for
college football fans for the last fourteen years of my life.
And we know that there are segments of college football
fans that are real stupid and they're gonna they're gonna
scream at you on social media because they think you
call the plays or that you make the recruiting decisions.
And as insane as college football fans can be on
the internet, college is video game people are an order

(37:22):
of magnitude worse. So yeah, I'm getting I mean, I
was getting a lot of this just because people can't
read or don't want to read, and they just assume, like, oh,
like Matt Brown decided that we shouldn't get to play
a college basketball game with Western Illinois. Do you want
to talk about ednity?

Speaker 4 (37:35):
Though?

Speaker 6 (37:36):
That's with me and EA.

Speaker 9 (37:38):
We used to have a good professional relationship. At this point,
I don't think I'm on their Christmas card list anymore.
I'm hopeful that someday that that gets resolved. But right now,
I don't think I'm a popular guy in Orlando.

Speaker 4 (37:51):
Man, Well, you're a popular guy here on Cougar Sports.
It may not seem like much, Matt, but we love you,
we need you here.

Speaker 9 (38:01):
I appreciate that. It is nice to know I still
have some brothers and sisters in Utah County.

Speaker 4 (38:07):
Amen. Amen, Matt.

Speaker 5 (38:08):
I'm not gonna lie that this whole conversation has made
me want to go buy another subscription to Extra Points
extra Points mb dot com for our listeners who don't
and may. It almost makes me not want to pick
up a copy of NBA two K or whatever College
Basketball two K ends up being based off of this
little minor beef. But you did touch on something right
there that I kind of want to follow up on,

(38:30):
so just jokes aside, And you mentioned this a little
bit in your newsletter.

Speaker 6 (38:34):
It was either today's or the one earlier in the week.
I can't remember. It was one of the one of the.

Speaker 5 (38:38):
Two this week where it sounds like U two K
maybe leaning towards kind of a popularity drive, for lack
of a better term, in terms of who to introduce
in this college basketball game, how many like licenses to
go out and get, uh, that sort of thing. Could
fans maybe hell dictate content of this new college basketball

(39:04):
two K in terms of playable teams, playable characters, that
kind of thing. And by that, I'm saying like, if
if enough, we'll keep it local. IF's enough Utah Valley
fans tweet at two K and maybe download some DLC
to try to make their own UVU roster and that
kind of thing. Could that potentially influence how two K

(39:24):
kind of goes about building out their game ad or
their roster.

Speaker 9 (39:29):
No, so this is a good question. Like what i
can share with you guys, based on what I've been
told so far, is that the two reasons why two
K doesn't want to include everybody from the jump is
one they don't actually know how commercially viable or successful
a standalone college basketball game is. And this is a
reasonable question, right the college football games back in the

(39:51):
twenty tens, before the Ed Obannon case and before the
before the NCAA kind of pulled the series, those were
all very commercially successful. They all sold hundreds of thousands
and millions of units. The college basketball games weren't. Two
K made a college basketball game for a while, EA
made a college basketball game for a while, and they
were but they were both suspended before at Obanon because

(40:15):
the games weren't selling. College basketball is a great sport.
There's a lot of people, especially in this market, that
care about it, but it is unquestionably a niche product
compared to college football. So I can understand why two
K's like, I don't know if I want to spend
forty million dollars acquiring the licensing rights for all of
this for a game that might only sell seven hundred
thousand units, and then we won't make our money back.

(40:36):
So let's let's dip our toes in the water. Let's
test it. What I would tell people is the love
of God, do not tweet me. If you want to
go to tweet or try to go push two K.
My social avatar is My handle ist is Matt Brown
EP do not include me. I do not work for

(40:56):
either of these companies. I do think that if you
were somebody that really wanted to signal the two K,
that there should be a standalone college basketball game and
that people should invest in this. You should buy the
DLC when it comes out. I don't want to get
anybody's hopes up that you can have a mass social
campaign and bully you know, this huge company to include

(41:20):
the Big Sky. But whatever you want to do online
to signal that people care about college basketball video games
will help. I have some small amount of hope that
maybe consumers can bully two K into pursuing a more
expansive definition of college basketball earlier rather than later. But
you never know. It's not just about what's going to

(41:42):
get the most retweets and saves. It's about what's going
to deliver shareholder value for these guys.

Speaker 3 (41:47):
There you have it, breaking it all down, Matt Brown
here on esp and the fan. Matt, let's recalibrate here
for a moment, best way to support to what you do,
how you do it. For all of our listeners that
do want to get into the minutia of these type
of topics, let's do a brief reset.

Speaker 4 (42:02):
Where can they find all of your content?

Speaker 9 (42:05):
You bet you can find the Extra Points newsletter at
extra points mb dot com. There is a free version
available you get two newsletters a week. There is a
premium version where you get four and access to the
computer game that we made. It is used in athletic departments,
conference offices, academic departments, and college sports industry leaders throughout

(42:27):
the country and throughout the state of Utah. So if
you wanted to read what the people at Utah and
Big Sky and to Pac twelve everybody else is reading,
you can check it out at Extra Points MB dot com.

Speaker 3 (42:40):
I got to get your thoughts on something here, Matt.
We've been talking Fine Twine Lenons. You know I'm a
fan of find Twine Lenin's. Okay, we discussed Rider Lions
yesterday the news that under Armor has signed him. Found
that very interesting that Writer Lions a high school athlete,
five star quarterback LDS he's now with under Armor. But

(43:01):
you know, the apparel world, it's something that you've really
gotten into over the years at Extra Points and understanding
the B to B interactions between these big brands and
the respective university, who's getting paid, how the players are
also integrated into these deals. Now it's a new world
with nil which is intriguing in of itself. We've seen

(43:23):
Cooper Flag have new Balance but playing nikes. Even though anyway,
recently I think you covered the Penn State uh and
Adidas move here, Landmark partnership. Yeah, Tennessee, what's going on here?
Can you give us a little brief synopsters about the
the the changes the landscape in the apparel world as
it pretends that these universities.

Speaker 9 (43:45):
Yeah, so this is we're coming into a really interesting
time in the college sports apparel world because a lot
of really big programs are kind of hitting the free
agency market all at the same time. Between two thousand,
between you know, the this year year and early next year,
I want to say that there's like nine of the
top twenty five athletic brands have their contracts expiring, and

(44:10):
that doesn't happen very often. The big three companies have
been preparing for this for a couple of years. It's
why they've been renegotiating deals. That's why they've dropped some people,
because everyone wants to have as much you know, salary
cap room available to go after some of these big
these big schools didas right now has been the big winner.
They just they're going to They just swiped Tennessee and
signing them to a massive new deal, and then Penn State,

(44:32):
Nike re signed LSU and Kentucky, but USC has a
contract expiring, Ohio State has a contract expiring, Iowa, West Virginia,
a few other you know, pretty pretty major programs. South
Carolina just flipped from under Armoured to Nike. This, I
think is it's important for people to understand how this
stuff works, because when a school signs a deal with

(44:55):
with with a major company, you're often going to see
a really big number or in the headlines. But that's
not what's really happening. For most schools in the country,
you don't actually get any cash from Nike or Adidas
or under Armour. What you get is millions and millions
of dollars of discounted stuff or free stuff, and then

(45:16):
the ability to produce original uniforms or alternate uniforms or
selling one off kind of things. If you are a
really big company, really big school, it's your Ohio State,
if you're Michigan, if you're Texas, then you also get cash.
What is changing right now and after the nil world
here is that Adidas in particular, but really everyone's going

(45:40):
to be moving in this direction, is allocating some additional
money to give directly to the athletes beyond just what
they'd be giving to the school. If I would say
a school of BYU's caliber and market and reach if
they hit free agency right now, not talking about BU specifically,
but I would say, like an athletic department peer, you
might be getting less than two million dollars a year

(46:02):
in cash if anything, and you might be okay with
that if you're getting enough free stuff and then the
ability to be able to get some money for some
of your athletes that doesn't count against the salary cap.
And that's a big driving force. So what's happening right now.

Speaker 5 (46:15):
Well, let's dive into that a little bit, Matt, because
I did kind of want to follow up on this.
I think it's really interesting this NIL component of these
new apparel contracts we saw with Tennessee they were one
of kind of the early adopters of both university apperil
or sponsorship, if you will, and also that NIL component.

(46:36):
Penn State just said in their release all eight hundred
plus of their athletes across all sports, even down to
volleyball and wrestling, which has some pretty significant heavy hitters
in that space, will be eligible for NIL deals with Adidas.
They'll be part of Adida's Ambassador network they're calling it.
Is this probably more likely to be a trend or

(46:58):
because I think I remember I remember reading it when
Tennessee made the switch of like, maybe this is a
one off, maybe this is where the biggest brands, the
biggest universities, that kind of thing. But could this maybe
be more of a trend where schools start looking at
you know, when they're when their licensing rights are up
and their apparel rights are up, they start looking at
which school is not just going to pay me, but

(47:20):
which one is going to pay my athletes or or
kind of could that be sort of something that they
that they shop around in addition that makes sense?

Speaker 9 (47:29):
I think, yeah, I think that is going to be
part of the consideration. I want if I'm if I'm
remembering this correctly, and nobody please you know, tar In
fetther me if I get this wrong. But I believe
the Adidas Ambassador program is something that is actually open
to any athletes at any sport at an Adidas school,

(47:49):
even if you're at a low major that's using Adidas
through like a bs cent or a game one. Like
I don't know off the top of my head if
you taught tech is Nike or Adidas or whoever, But
if you were Adidas, you would you be able to
for this, which is basically an affiliate marketing program, right
if you want to talk about and endorse the Dita
stuff on your Instagram page, model it and have people
use discount code, then you get a pretty you get

(48:10):
a nice check from a data for people buying you know,
shoes or soccer or sweatbants or something. And that's great.
But the way with those affiliate marketing campaigns work is
that you have a very small number of people who
are overwhelmingly making all the money and everybody else making
you know, twenty six bucks or something, and that's fine.
Like that's that's how affiliate marketing works in other industries
too well, places like tenn State and Tennessee and some

(48:34):
other really big markets. You're going to have a different
kind of nil pool where okay, let's go feature somebody
at Penn State in a national television campaign. Let's go
let's go feature somebody from Tennessee in magazine ads in uh,
you know, to do if we still had those right
right in glossy mags throughout the country or in an

(48:54):
internet video campaigns or something, and then we can pay
both Tennessee and pay the athlete for that that is
something that I think is going to happen and to
kind of bring this full circle. That's also something that
some you know, these big apparel companies recognize. I don't
have to work at the school at all for that, right.
If I think that doing a deal with Writer is

(49:15):
going to help me sell merch and for under Armor,
I think that's important because under Armored does not typically
have a good reputation among young athletes for anything other
than like you know, performance shirts or something. Yeah, you
don't have to pay BYU at all. You you can
still remain a Nike school and Writer will have to
wear Nike when he's on the field, but he can
wear whatever he wants on his own Instagram page. And

(49:36):
that's a lot cheaper than having to commit to giving
BYU five and a half million dollars in discounted socks
and sweatbands or whatever it is that they're doing. And
that you are seeing more and more from companies that
are too poor or small to sign an entire athletic department,
but still want to get involved with athlete wanketingle.

Speaker 3 (49:54):
Sure Matt Brown lazy and gentlemen follow him on x
subscribe to his news life extra pois mb dot com.
We appreciate you, Matt, great content as always, brother, we'll
catch up in again.

Speaker 4 (50:05):
Have a great weekend.

Speaker 9 (50:06):
Okay, you two sellers, take care my guy, Matt.

Speaker 3 (50:09):
Brown, Ladies and gentlemen. That was a great segment. They're
brought to you by Big O' Tires and American Fork.
If you're looking for an audience, hard working, cost transparent
mechanic who's also a big BYU fan, hit up my
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Speaker 4 (50:22):
Nobody does it better.

Speaker 3 (50:23):
VP products, VIP service, VP discounts, not just tires, but
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Speaker 4 (50:37):
Let's go to break. Let's talk stats on the flip side.

Speaker 3 (50:39):
This is Cougar Sports on one O three nine ninety
eight point three e SPN Stats.

Speaker 2 (50:45):
Let's talk about stats. Ben Credal and his team of
former players and insiders give you the latest stats, data
and analytics that are trending in the world of Cougar
Sports Stats.

Speaker 3 (50:59):
Welcome back Cougar's Sports one of three nine inety point
three ESPN the fan. I'm at Crital broadcasting from our
banterwellth studios Bandwealth dot com. You need to know your
financial stats for football stats. If you need financial stats
for your financial future, Banterwealth is willing and capable to
support you to create sustainable and stable solutions for your
financial future. Contact Banterwealth banterwealth dot com. Get on a

(51:19):
free Q and A today at Banterwealth. Let's talk about stats.
Let's talk about some numbers today with a man of metrics,
our favorite vitro retinal surgeon Optimologists.

Speaker 4 (51:29):
He's a dad of ten kiddos.

Speaker 3 (51:31):
He lives in Alabama, but he's a big Brigham fan
and also just a fantastic human.

Speaker 4 (51:39):
Let's welcome in Jeff Fullers to the show.

Speaker 3 (51:41):
Jeff, he's in studio as well, not on the phone
right now, one of our ESPN contributors with all metrics,
data analytics topics.

Speaker 4 (51:50):
What's up, Jeff? Yeah?

Speaker 8 (51:51):
Great?

Speaker 6 (51:51):
I love the intro.

Speaker 8 (51:53):
I don't know if I'm fully deserving of all that,
but but uh yeah. Love love being here in Provo
and great to be with you all in the flesh.

Speaker 5 (52:02):
Ben also left out uncanny Tom Cruise look alike as well.

Speaker 4 (52:06):
Exactly, yes, of course.

Speaker 3 (52:08):
And Tom Cruise look alike. That's my apologies, my apaulgies.

Speaker 4 (52:12):
Jeff I missed that one. I saw that. I saw
the eyebrows raise when.

Speaker 3 (52:16):
You no, I know, I had to do a double take.
I'm like, wait, well, yeah, you know there's some Tom
Cruise job. Hey, that's why he's wonderful. Wife married him
in the first place. You know, he's like she she
fell in love with Tom and top gun and then
married his look alike and the future Viteo retinal surgeon
and Jeffille.

Speaker 4 (52:34):
Yeah, I took a different tag.

Speaker 8 (52:36):
You know what they say, if I had a dollar
for every woman who found me unattractive, they'd eventually find
me attractive.

Speaker 4 (52:41):
No doubt about it. The natural.

Speaker 3 (52:45):
See, there's a concept there that I've delved into before.
Not to get too philosophical, but there's a natural I've
always said, there's a natural man and there's a natural woman,
and they're two different things.

Speaker 4 (52:56):
Security is key.

Speaker 3 (52:59):
Exactly, that's true, financial, physical, and emotional security, all those
securities the s words of the natural woman.

Speaker 4 (53:09):
Anyway, b YU alumni stats here.

Speaker 3 (53:12):
You were down at the alumni conference, the leadership conference
earlier today and so we got to get some insights there.
But by alumni stats from the twenty twenty five Alumni
Leadership Conference, four hundred and sixty five and forty total
living alumni and.

Speaker 4 (53:28):
What is fifty five percent is out of state? Is
out of state?

Speaker 8 (53:32):
Yeah, absolutely, and that matches sort of the enrollment trends
over the last couple of decades. You know, the majority
of the of the student body is not Utah residents.
You know, it's by far the most common state of
BYU students. But if you total everyone else that's not
from there, it's you know, Utah is a relative minority

(53:55):
compared to the total student body. And you know that's
that makes total sense, right. It's global faith, It's a
global you know, we talk about the brand of b
YU and the fan base, it's not you know, it's
not just here. It is you know, it's it is.
It rivals Utah for the biggest brand in the in
the state. But outside the state, it's a it's a

(54:16):
whole different story.

Speaker 3 (54:16):
You know.

Speaker 8 (54:17):
That's that's where BYU really shines and I think is
interesting to to certain media partners and certain certain other
partners just because of the of the reach beyond the
state borders.

Speaker 4 (54:27):
Does this include by Hawaii, BYU Idaho? This is just
by Bu Provo.

Speaker 3 (54:33):
Yep, just b Yu, just just break them well, you know,
I feel like you know it's in No, it's like
you can add an additional Oh yeah, yeah, if you
if you two hundred and fifty thousand more than that.

Speaker 8 (54:45):
Oh yeah, when you want when you talk about pathways,
when you talk about that, I'm trying, I'm trying to
remember the the total number is definitely like well over
one hundred thousand when you talk about current enrollment in
pathways b Yu Idaho.

Speaker 4 (54:59):
You know YU here in Provo and U A Hawaii.

Speaker 8 (55:04):
So yeah, LDS Business College is still called that or
endsign college I think college now.

Speaker 4 (55:10):
So yeah, it's the Church values education.

Speaker 8 (55:13):
Uh and you know a lot of that's why the
the tuition is even as a as a non LDS person,
the tuition is a great value coming to provoke.

Speaker 4 (55:24):
Uh and uh.

Speaker 8 (55:25):
Now, the Church values it puts a lot of a
lot of its finances behind education and delivering great education.

Speaker 4 (55:33):
No doubt about it.

Speaker 3 (55:35):
It's something we've discussed before. I think you and I
have discussed this a couple of times in the off season.
Comments and things that nature. But I've always wanted more,
more enrollment, right, more expansion if we have to a
certain degree, unlimited resources and education is a is just
a primary focus of ours.

Speaker 4 (55:52):
Y education well education hopefully finds truth. Truth, Truth provides knowledge.

Speaker 3 (55:58):
Knowledge provides I think, spiritual enlightenment perspective that leads us
into the eternities from every book you should read, right,
there's all good books, right, all those things right, these principles,
So like, why not expand enrollment at b YU. Why
not engage aggressively and bringing in the best minds, bringing

(56:18):
in the best teachers, right, paying them a fair market
rate to do such. You know, in fair market you
know is you know, there's other benefits to being a
BYU outside of just monetary you know, monetary W two income,
et cetera. So we can all agree on that, I think,
But why not aggressively expand and be a little bit

(56:39):
more inclusive with our student body and who were we're
pursuing and who were who were educating.

Speaker 4 (56:46):
Within our faith?

Speaker 3 (56:47):
Because we do have some great data that says if
you go to BYU, you graduate, you are more likely
to stay active, you know what I mean, stay active
in the faith. Maybe get communal and be a part
of your ward and be given that regard.

Speaker 8 (57:01):
Yeah. Absolutely, you know, b y U by nature attracts
people who are who are interested in being quote unquote
all in and being in the environment, being immersed in
the culture and in the faith. But it is you know,
there are some older studies, but graduating from a church
sponsored university is the number one predictor of long term
lifelong activity, even higher than a temple marriage or going

(57:25):
on a mission or even an eagle scout.

Speaker 4 (57:28):
Throw that in as a little bit of a joke,
all you all you non eagle scouters. Most likely I
got my eagle scout.

Speaker 7 (57:35):
I got my eagle scout and then the next day
the church announced they were pulling out.

Speaker 4 (57:39):
I literally the next day I got it. I'm proud
of you, Brett.

Speaker 5 (57:44):
Heck yeah.

Speaker 3 (57:44):
Now, Ronnie, for sure, in Shytown they do no eagle
scout work, right. You had to be you had to
be like a boy scout, like you know, off of
like Denzel Washington type of boy scout.

Speaker 5 (57:56):
In cha.

Speaker 6 (57:57):
Here's the thing is thing, I just didn't do the project.
Yeah yeah, training know how to do the project. But
I will come to find out. You could have done
the project at any time. You just had to get
the Marrior bet. So I didn't know that. If I'd
have known that out in the project first. So I'm like,
I gotta do all this big project is seenor year.
I didn't care. But yeah, to me, it.

Speaker 3 (58:18):
Speaks to I think solid reject the data points of
who you surround yourself.

Speaker 4 (58:22):
You will become periodly like and so like you surround
yourself with high.

Speaker 3 (58:27):
Lower people with common themes, common you know, common mindset,
uh this uh, you know, shround yourself with greatness in
our in our marriages like my wife who lifts me up,
raises me up.

Speaker 4 (58:41):
You're gonna become that.

Speaker 5 (58:43):
That's it.

Speaker 3 (58:43):
Absolutely, And your network is is stronger, your your your
community is stronger all the things. So I think that's
what it to me, that's what it speaks to and
why why it matters.

Speaker 4 (58:55):
And I hope they do.

Speaker 3 (58:55):
I hope they see what they've invested more in pathways
and I understand that that's they're going to do. It's
more cost effective, more more uhh uh, it's fiscally minded,
and it's more efficient then bringing in so many pieces
of human capital to a certain degree, you know what
I mean.

Speaker 4 (59:15):
It takes forever to get an FTE approved at b
y U and then your red tape for sure. It's
it's just very, very difficult. But what what they have been.

Speaker 8 (59:26):
They have been slowly incrementally increasing the enrollment. It's it's
not been by leaps and bounds. I don't think there
are these huge plans to expand it. You know, they're
they're you know, they announced the medical school and that
you had an opportunity there. You know, which direction do
they go? And they I'm sure this has been mapped
out and planned out for for a long time. But
you know, if there was you know, to step up

(59:47):
the enrollment quite a bit, there was maybe an opportunity there.
But you know, they've gone towards this pathway of doing
a medical school and maybe maybe trying to increase the
research dollars and the rep academically by having an adjacent
medical school.

Speaker 4 (01:00:04):
I think the pitch too. And let me see what
you think about this.

Speaker 3 (01:00:08):
Like the traditional methodology and thinking of universities is ago
hire professors that are trained in a particular specialty. Right,
they're academics, they're published, they're tenured there, they have this
robust resume, and I'm like, I mean you learned, you know,
practical application of these tenets, these philosophies, these concepts typically

(01:00:35):
are better taught by those that have practiced them in
the real world. There are individuals like you. I'll give
you a I'm gonna put you up on a pedestal
for instance. Now you still have kids at home, right,
you know, but I guarantee you in a little bit
a few years down the future. It's like if BYU
had an opening for anatoman physiology, right, whatever it may be, right,

(01:00:58):
Jeff Fuller is more than capable well of creating a
curriculum around anatomy of physiology, and you would probably take
I have.

Speaker 8 (01:01:05):
The degree, I have the resume and the degree, and
I could I could figure.

Speaker 3 (01:01:09):
Out who wants to give back to BYU more than
it's a lum. I mean, you just went down there
and they have core competencies, you see, Ryan Smith, is
I think teaching a class out oft by Yeah, those
with means and look at where they come from, and
they see the founds from which those blessings came want
to in turn give back, and you don't necessarily have

(01:01:30):
to pay them significant amount of money because some of
them are already miss off made and they just want
to give back and make an impact. They're looking for
a y, they're looking for a foundational why to give
back and mold the next generation, make an impact how
they were made an impact. And I do think sometimes
when you hire the academic, the professor, what I think
they've realized over the last ten years at bou last fifteen,
sometimes they don't necessarily align with the mission of the

(01:01:53):
church because you get so far the data is the
academic silence, the data is sound. The more educated you are,
the PhDs and the Da Da da da, and your
your your your basis, your your identity as a professor
as an academic is based off of those things, the
more maybe liberally minded you become, and you maybe deviate

(01:02:14):
a little bit from the traditional conservative norms of the
latter day save faith. So I know that would be
my Look, we're philosophizing it, we're getting to it. Let's
talk about But that would be my pitch to the
brethren on expansion is you have so many people that
are willing and ready to lift where they stand and
be adjunct professors like they are and guess what, those

(01:02:36):
adjective professors are going to be able to connect with
the students even better. They will because they've had practical
application of it. Brett, you got to chime in all this.

Speaker 7 (01:02:47):
Yeah, So at bou Idaho, most of my professors I
went to Boohiado for two years before I went to
bou Most of my professors at bou Idaho were adjunct
professors in the communications program, so they either owned the
media business, or they had worked in the industry for
x men years, or they were currently working in it.
And honestly, as a student, I felt like I learned

(01:03:07):
so much more from somebody who was currently working in
the industry. They actually had real tangible knowledge of what
actually worked as a communicator as a journalist.

Speaker 4 (01:03:17):
Is not theoretical exactly.

Speaker 3 (01:03:19):
Look this ethereal mindset of like the you know, the
fugazi fugazi out there.

Speaker 7 (01:03:25):
One of my favorite professors, some of my favorite professors
at BYU were professors who had also worked in the
industry and then became a teacher. On top of that,
shout out to Melissa, She's incredible at BUYU.

Speaker 4 (01:03:38):
I don't even know and I love it.

Speaker 7 (01:03:40):
Yes, there's so many incredible, But to your point, like, look,
there's there's some classes in school that are just a
total waste of time, no respectfully, but the classes that
I loved the most came from the teachers who had actual,
tangible work experience that could tell me, Okay, these things work.
These things they'll teach you in a book, but you
don't actually use them once you get out there.

Speaker 3 (01:04:03):
Great stuff, Brett always bringing the hammer are let's talk
about stat segment brought to you by our good friends
at betterwealthatterwealth dot com. Get on a free Q and
a no obligation to do invest Q and A with
our tax smart Wealth Advisor, Certify Financial Planners NFLPA Certified
Financial Planners, Ronald last thing.

Speaker 6 (01:04:20):
Uh no, yeah, I think Sean can attest this. My
writing skills are very poor. When I first started this,
I got with Daniel Woodrew, who's a news reporter who
writes my writing skills tremendously improved because why he writes,
you have to have knowledge from that, and I don't know.
I look at it like this, like, if you're going
to become a lawyer or doctor, whatever, you want to
go learn from that particular person to be in office

(01:04:42):
with them like you work in you know, Medica advized elves.
If I want to do that, I would come learn
from you. That doesn't help you, and I agree, like
I'm not trying to be rude, but a lot of
classes that I'm like, why am I doing this? I
need to go get experience. And that's why I pitch
the kids go learn from someone first and then take
what you need to from these classes because they will
benefit you more. At least that's what I saw. And
I'm twenty and I graduated a little bit older.

Speaker 3 (01:05:01):
Love that great inside from Ronald Jeff stick Around Jeff Fuller,
Man of Metrics, our favorite Vitrio retinal surgeon, ESPN the
Fan contributor. He's done some fantastic pieces on on on
TV revenue distribution ESPN, Fox, CBS. He goes into all

(01:05:22):
that big twelve, taking the data that's available in the
sports media space and then applying it and telling a
story behind it that's objective and that's why I appreciate
Jeff being a part of our family and our team here.
So check it out espnthfan dot com. And coming up next,
we'll get into a Cougar beat with Jackson Payne. And

(01:05:43):
one of the things I do want to bring up
is a stat that you you broached a little bit
on social media, Jeff.

Speaker 4 (01:05:49):
Make sure you're following Jeff Fuller JJ Fuller seventy.

Speaker 3 (01:05:51):
Two on X the five least Talented P four rosters
per two four seven b YU Iowa State, Indiana and
Cincinnati and wake Forest and.

Speaker 4 (01:06:05):
Wake Forest Crazy.

Speaker 3 (01:06:08):
So maybe we'll delve into that with Jackson Payne at
the Desert News that coming up next this is Cougar Sports,
one of three nine ninety eight point three ESESP and
the Fan
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