February 28, 2022 • 39 mins
This week on "Create. Build. Manage." I talk with David Meltzer, Co-Founder of Sports 1 Marketing, Consultant & Business Coach, about his mission to help more than 1 billion people to be happy and his personal story behind it, some fun behind-the-scenes on set of Elevator Pitch, and his current projects, including a new deal with Apple TV and Martha Stewart!
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(00:10):
Welcome to create, build, managethe entrepreneurs toolbox. Here's your host,
Scott Miller on the show tonight isDavid Meltzer. David is a co founder
of Sports One Marketing and formally servedas a CEO of the renowned Lee Steinberg
Sports Entertainment Agency, which was theinspiration for the movie Jerry McGuire. David
(00:33):
has been recognized by Variety magazine asthe Sports Humanitarian of the Year and awarded
the Ellis Island Medal of Honor.He's also the executive producer of the Bloomberg
and Apple TV series Two Minute Drilland Office Hours. And you can see
David on biz TV with this seriesplaybook, and he's one of the entrepreneurs
on Elevator Pitch. David, Welcometo the show. Thank you for having
(00:57):
me excited to be here and hopefullyprovide great tools for creating, building,
and managing all business. I lovethat. I want to start off with
your passion. You are on amission and I love this. Your mission
is to empower happiness. That seemslike a pretty daunting mission. Where did
(01:17):
you come up with that mission?Where is that passion from? You know?
So interesting because I'm on a missionto empower over a billion people,
to create a collective consciousness of overa billion people on earth, to make
a lot of money, to livein abundance, to help a lot of
people, to live in philanthropy andbe happy, to have a lot of
fun, and in order to doso, instilling four key values in five
(01:40):
daily practices every single day through allthe TV shows you mentioned. The books
that I write is speeches. Igive the content that I provide for free.
I've been doing Friday trainings every Fridayfor twenty two years to help people
do this. And this mission camefrom the unbelievable pandemic, not the one
(02:00):
you're thinking of, the pandemic ofsuicide, depression, and anxiety that existed
before the pandemic and also has beenaccelerated and grown during the pandemic, where
now suicide is the number one fastestgrowing cause of death in almost every demographic
in America. Wow, that's sotrue. But David, what was it
(02:23):
about for you personally? Where didthis mission come for you personally? Because
I'm curious there's always like a personalstory behind that, right. Yeah,
the great question, my twelve yearold years ago came in just hysterical,
and I didn't. I was terrified. I'm like, what's the matter And
she said, Daddy, my friendshe was twelve, committed suicide and I
(02:44):
just was overwhelmed. Myself got thechills. I was at my beach house
in San Diego. I had togo for a walk on the beach,
and you know, thinking about whatcapabilities do I have, What skills do
I have? What knowledge do Ihave? What desire do I have to
help in our people? Because I'mso happy, Why isn't everybody else so
happy? What are the things thatI know, skills, knowledge, and
(03:06):
desire wise that have helped me becomeso abundant and happy? And so I
started with chills in me walking thebeats. And then the funniest thing is
I came up with this idea tocreate a collective consciousness over a billion people.
Well, you know, years previous, I had lost everything, and
I was thinking to myself, howdo I even tell anyone, let alone
(03:27):
my wife, that my life's missionis going to be to empower people to
be happy. After everything we've gonethrough, we're finally back to where we
were. Now. I'm gonna companyto the house. She's gonna think I'm
insane. If she thinks I'm insane, every other person's gonna think I'm crazy,
but believe it or not, Justlike everything else in my life,
they laughed at me, scoffed atme, and made fun of me.
Now they applaud me. Is isthat the cycle of being an entrepreneur though,
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right? You start off with thisidea and everyone thinks you're crazy,
and then when you're successful, thesame people come back and say, we
always knew you can do it,right, you got it. That is
such a great transition there, andif you know that, you'll get rid
of two of the interfering factors ofbeing an entrepreneur, right, the fear
of missing out and the fear ofother people's opinion. I just went through
(04:13):
the Super Bowl previously over twenty someyears of doing the Super Bowl and being
a part of it, and itwas really the first time I've ever had
Joe, po and Jomo during themost hectic time of my entrepreneurial career.
And that's the joy of missing outand the joy of other people's opinion.
There you go. I'm still imaginingthat conversation though, at the kitchen table
with your wife and the question,so how exactly does that pay the bills?
(04:39):
Exactly? That's exactly what she said. And I told her that,
you know, I had built abusiness based on community, and that if
I provided value to my community,quantitative value to my community, that we
would receive him even more. So. I always told her, Look,
if we appreciate what we have,it expands it. We give it all
(05:00):
away by empowering other people, giveit all way by allowing things you know,
to be lost and stolen and manipulatedfrom us, but also give.
Then where we change our paradigm isto ask for more. We're going to
live in faith, faith that there'ssomething bigger than us, that loves us
more than we love our own children. And that faith is going to be
(05:21):
in the appreciation, acknowledgment, andthe asking to allow us to not only
help more people, but to makemore money ourselves so we can help more
people and be even happier ourselves.Talk about the comparison. Before you had
this mission, you mentioned you wentthrough a business, you lost some things,
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you kind of got back on yourfeet. How does it compare it?
Because I think you're onto something thata lot of business leaders miss out
on there's so much focus. Wekind of put it. People over profits
is what we talk about in ourorganization. But there's so much focus on
the bottom line, on profits andnot on irving. So now you've come
through that, you're on the otherside. Your focus is on serving,
(06:03):
on making people happy. How doesit compare your business today to what it
was prior to this mission. Well, prior to this mission, I lived
in the law of Goya, whichis g Oia. I was one of
those guys that could outwork you,get off my ass every day, Gia,
and make it happen. I wasgoing to get healthy, get wealthy,
get worthy, get all these thingsin my life that I didn't have,
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attaching my emotions to an outcome,and through this transition, this transformation
of understanding abundance, of not livingin a world of not enough, where
everything happens to you as a victim, or not even living in a world
of more than just enough, whichI did as I became a millionaire nine
months out of law school, amultimillionaire by the time I was thirty,
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where everything happened for me. SoI was buying things to be happy,
buying different things to be happy,buying more things to be happy, buying
things to impress people. I didn'teven like to be happy, But now
instead I believe I am happy,healthy, wealthy, and worthy. And
I'm shifted by paradigm in perspective towhat I'm doing to interfere with it.
(07:09):
So now I've instituted a law ofgravity that says I'm exactly where I'm supposed
to be. I then institute thelaw of Goya, and then the law
of allowance or attraction provides even morethan enough to me in this abundant world,
and more than enough. David,this is a message. And I
know you talked about this came beforethe pandemic, But as I read about
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the Great Resignation, as I readabout millions of people that are leaving their
job, they want more work lifebalance, they want that happiness. You
have that message that says it's allabout where your focus is. Right.
Yeah, in fact it Kail's focus, which is attention. But really where
I help people is intention. Andintention has five frequencies, five layers of
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intention. See a lot of peoplethat I coach talk about I'm doing,
mister Miltzer, everything I can,doing everything I can. I'm exhausting myself.
What goes beyond what you do.It's also what you say, what
you speak into the universe, whatyou ask, what you wish in person,
on the phone, via email,social media. But you also have
to think it, like books likeNapoleon Hill Thinking, Grow Rich or Wing
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Die, or The Power of Intention. But beyond doing, saying and thinking,
you've got to believe it. Andthat's part of the message. But
even beyond believing, you have tofeel it. So attention plus intention equals
coincidence. It's the mathematical equation ofluck. Right. Well, it has
to be intentional, though, andit has to be authentic, which is
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what you're talking about. It's notenough just to say it. You have
to actually believe it. How hardwas it for you to make that transition?
I mean again, you had thismoment where you're like, I'm going
to help with happiness. But didyou believe it from day one? Not
a chance. And I still haveminutes and moments out of faith, out
of belief, out of feeling.And I think that's really important for people
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to know. I live in minutes, in moments practice that I'm utilizing the
daily values of gratitude forgiveness, accountability, and inspiration. With these five daily
practices to only spend minutes and momentsand fear gout shortages, voids, and
obstacles that will identify that I'm beingpromoted and protected, not punished. So
(09:18):
I'm on that journey still. I'mjust lessening the amount of man made constructive
time that I spend interfering or gettingout of my own way. Let's talk
about what you offer every was itevery Friday? Talk about that? Over
twenty two years, I've been doingfree trainings every Friday, and those trainings
are to help people empower others toempower others. It also is downloadable by
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Monday on. I have a apodcast called The Playbook, but more importantly
it's now over sixty thousand people registeredevery single Monday there to listen and watch
trainings, and they vary from salestraining to career training to go training.
I did a relationship training for Valentine'sDay. So anything that you need,
(10:03):
we have codified and reposited all ofthose trainings for you for free. Got
less than sixty seconds for someone watching, where can they find that podcast?
Find those that training information? Absolutelyevery single platform, Spotify, Apple,
bis TV, it's everywhere. Justemail me David at dmeltzer dot com.
(10:24):
I'll get you registered for the freetraining and maybe even send you a book
for free. Sign it and payfor shipping in the book. There you
go. He's on a mission tohelp people with happiness. We're visiting this
hour with David Meltzer. He's aconsultant and business coach, and we're going
to talk about some advice. We'regoing to tap into David's brain. Why
we've got him this hour on thecurrent economic situation and how you can still
(10:46):
grow your business. You're watching CreateBuilding Manage on bis TV. I'm Scott
Miller. We'll be back right afterthis. I guess is our David Meltzer,
(11:09):
consultant, business coach and co founderof Sports one Marketing. You can
also see David right here on bizTV on this show Playbook and David.
I'm a fan of the show.You've gotten to interview some pretty interesting people.
I don't know if you can giveme a list of who you think
is the most interesting, but Imean these are some a list celebrities you've
(11:31):
gotten a chance to sit down andvisit with. Yeah, just to give
you a flavor. You know,I have everyone from sad Guru and Deepak
Chobra to Ray Lewis and Andre Reidto Ed my Lead and Tom Billieu.
So I reached the entire spectrum ofthe playbook to success, to delve into
the spirit of excellence, to seethe common denominators not only of the mindset,
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but the hard set and the handsetthat it takes to be successful,
happy and wealthy. Do you havea particular interview or something that sticks out
that surprised you when you sat downand talked with him, you know,
sad Guru, because if anyone knowsthe sad Guru, he's like the Deepak
Choper of the world. And he'son a mission to empower everyone on earth
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to be happy. And you knowhe's garbed up into his you know,
his gear as a guru and hewrote, you know, the books of
Yogis and you know he is sohe drove a motorcycle around the country for
twelve thousand miles, you know,in his you know, turbine and everything.
It's just nuts. But my favoritequestion I've ever asked is I asked
him because he's so wise. Isaid, Sadeguru, how do you dummy
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down your stuff in order to makepeople understand it? And he could believe
I asked him that question. Helaughed for the first minute of the interview
when I did it. So,I suggest everyone you know as much as
Ray Lewis and some of these othersare extraordinary. The sod Guru, he
is the pinnacle of interesting and itjust did. That's awesome. Well,
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let's talk about so we've been talkingabout happiness, and there's a lot in
the world right now to get usdown things that are going on. As
far as the economy. We've mentionedthe Great resignation, We're still dealing with
supply chain issues. There's so manythings in business you have no control over,
right, taxes and weather and allthose kinds of things. And yeah,
(13:20):
you've built your brand. What advicewould you have to someone who's just
getting started. We have a lotof what we affectionately refer to as the
entrepreneur who watches this show. They'retrying to get started. They admire your
work. What advice would you offerthem? Ask for help? Let's make
this easy. People ask me allthe time, how do you lose over
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one hundred million dollars? I didn'task for help. I thought I knew
what I didn't know. You don'tknow what you don't know. And the
easiest way to get to where youwant to be is to watch shows like
this, to watch people like this. In order to get to where you
want to be, you've got tofind someone who's sitting in the situation that
you want to be in and askthem for help, ask them for directions.
(14:01):
That's the fastest way to get towhere you want to be. I
am emphatically pleading. If you don'tknow who to ask for help, email
me David and d Meltzer dot com. I personally will not only help you,
I give five minutes to anybody tohelp them. The biggest mistake people,
all people of all areas, butespecially people who are starting their first
business, is they're afraid to admitthey don't know what they don't know,
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and they're afraid to ask for help. Find somebody and ask for help.
That's so true. And you alwayshave to be learning, David, I
know you're learning every single day yourselfas well, right absolutely, And I
think you know I'm on a bigmarketing campaign the world's most interested man.
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You know, I want to docampaigns like one time Dave Meltzer asked over
a hundred open ended questions just tosee how he could be of service or
value to somebody, the world's mostinterested man. And I think that's a
really great campaign to be on becausea greatly as an intelligent follower, a
great leader learns at all times.I tell people all the time, even
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as you know, I have abig social media following, and they say,
dude, how do you deal withall the haters, the attackers,
all of these ignorant people that areconsistently, you know, saying negative things.
Look, people say, don't Ilisten to them. I care about
what they say because I learn fromit. I don't let it affect me
in a negative way. I don'ttake the attack other than with forgiveness.
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But the ultimate forgiveness and love thatI can give to attack is to learn
from it and to learn through it. And so I suggest that everybody a
b L before ABC, meaning alwaysbe learning before you're always be closing.
That's interesting, and I gotta tellyou I admire that, Like I'm all
about learning. I don't know ifI could approach the haters the way you
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do, because they're out there.Right as soon as you have a TV
show, radio show, someone hasopinion on how they can do it,
do it better than you. Someoneone said, I stole gratitude from Gary
V. So if we're going tosink ourselves to that frequency, I didn't
know Gary V owned the gratitude.I thought my grandma taught it to about
three. But these are classic examplesof what people let bother them instead of
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let learn them. I love that. So once your thoughts on this current
economic climate, do you do yousee things starting to open up? I
mean, if I looked into theDavid Melt crystal ball for twenty twenty two,
what are you seeing? Well?I see things always with the light,
the love and the lessons, andthen I always see opportunity. And
that's because I know what I havecontrol of. I have control of my
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mindset, my heart set, andmy handset, and so I know that
there's always change. In fact,if anybody out there you know, we
could just surprised me when the pandemichit. Oh my god, there's so
much change. Look, if anybodycould tell me exactly what's going to happen
tomorrow, please email me the demails dot com I know how to make
billions. I'll share mine with charity. You share is with whoever you want
(17:00):
to share with. The Only thingthat is consistent is changed. The speed
at which things are changing has accelerated. The only people who like change,
Scott, are wet babies. Sobe a wet baby. Go ahead,
enjoy change by focusing in on yourmindset, your heart set, and your
(17:21):
handset. Align your skills, yourknowledge and desire with what's doing well or
what's stable, and then pick andchoose what you think will do well.
And if you do that synergistically andsupplementary to the knowledge, skills and desires
you have, you will have thebest twenty twenty two of all years of
all your life. That's so true, and that's you can't control it.
So focus on what you can control, which is certainly your attitude. I
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like that. That's that's so true. And so when you talk about that
focus, it doesn't matter the circumstances. So let's give a real practical advice.
There are some so many entrepreneurs,David, You've you've interviewed a lot
of them that have looked at thepandemic and they have actually they've actually benefited
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from it, they found a businessmodel that allowed them to maybe that wasn't
there before, that allowed them toactually create new streams of revenue post pandemic.
Yeah, I'm one of them,right. I took my own advice.
I utilized five daily practices to takeinto account the changes that occur daily,
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but also to take an account whatI want today according to the mid
term and long term objectives that Ihave. And so, for example,
one of my life objectives is tolive to over one hundred and eleven years
old. I was born on Januaryeleven at one eleven, and I want
to live to over one hundred eleven. So, therefore, today I think
about what do I want personally experientially, giving and receiving wise, who can
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I inspire and help, Who caninspire and help me? How best to
get this done? And then prioritizemy health by making it a non negotiable,
by making it the first thing.Look before in my life, my
family was my non negotiable. Thenthe activity I get paid for. Notice
I didn't call it work. Workcreates resistance. I only have activity I
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get paid for an activity I don'tget paid for. But once I did
that, then I prioritize that asa non negotiable and applied my why not
search for my why? So Ido that every single day with five daily
practices, taking into consideration personal experiential, giving and receiving objectives, mid and
long term objectives. But the keycomponent, Scott is I'm not afraid of
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being a hypocrite, not afraid ofchanging my mind. Got afraid of coming
back on this show three months fromnow. And you're saying, Dave,
you said this. I sure did. But I'll tell you what I found
out because I learned something. Well, let's open mind in an open heart.
Let's change my mind. That's awesome. We gotta go to break.
We're gonna be right back with DavidMeltzer. Run after this. He doesn't
(20:10):
in this Hour with David Meltzer.David, I don't know if you're going
for a Guinness Book World record onhow many television shows you can appear on.
But one of my favorites is elevatorPitch, and I want to ask
you a little bit about that.For those who are unfamiliar, we air
elevator Pitch right here on biz TV. What a great concept. People are
actually going up an elevator giving theirthirty second pitch, and then you and
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your fellow entrepreneurs decide if you wantto talk to them even further. What
is that show like? Because onthe production set you no doubt have a
lot of different pitches coming at you. Is it fun? It seems like
you guys are always having fun onthe show. I will do it the
less it's fun. And I'm blessedto be the executive producer of Elevator Pitch,
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which ended up being entrepreneurs Number onedigital show and fired me to create
my own show, Too Minute Drill, which gives just two minutes to pitch.
It's a straight pitching competition instead ofgoing up the elevator in sixty seconds
to get funded. And that fundingcomponent is, you know, the difficult
side of a TV show. Butwe're not going to do it unless it's
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fun. I have extraordinary judges onthere on Elevator Pitch. It's a great
compliment to two Minute Drill, whichis on Bloomberg and Apple that allow me
just to evaluate the pitch to givereal sound advice because the only difficulty I
have with my own show, ElevatorPitch, is that you know the funding
a dragons Den and Shark Tank andelevator pitch. You can't vet a company
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in a few minutes, but thejudges have so much knowledge. You're going
to pick up a ton of greatadvice. And the show itself is probably
one of the most entertaining digital showsout there, which is why it's on
biz TV and why we promoted sowell, because you can learn so many
lessons about not only itching, butmaking money, raising money. How hard
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is it to reject those though thatyou decide to send back down the elevator.
I mean that has to be hard, right, your passion's happiness and
now you're part of sending someone backdown the elevator. Shoot, let me
just tell you. The first seasonwas the most difficult because we had a
lower budget and we only could affordone elevator, So when they got rejected,
they had to come out the frontof the elevator in front of all
(22:26):
the judges and you just rejected them. It was much easier as the seasons
went on, you know, beingin the seventh season, especially in the
virtual seasons, those are really easy. But it is the worst feeling in
the way we have cried before thejudges. You know, have cried,
including me, because we were alsoso upset, and the people were so
upset. These are their life dreams. And that's why I had difficulty with
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the funding side, is because youknow, there is so much emotion and
it's their life dreams and to bea TV show, it's still a TV
show, and so you still haveto vet deals, you still have to
make prudent decisions because it's actually ourown money that we're investing. Right,
Yeah, you're not. It's nota charity. I mean it is a
business for sure, right And whatabout your fellow judges, any any fun,
(23:15):
any fun behind the scenes stories youcould share. Oh, my favorite
was danny Ka Patrick ever, becauseshe is so comfortable being uncomfortable and this
one guy had a great business.I'm not going to mention any names,
but anyway, she rejected him,and he came out of the elevator and
he's like, how could you dothis? I have a great business,
blah blah blah, And she basicallysaid, because you're a jerk. You
(23:41):
are a jerk, and I don'twant to do business with I don't care
how great your business is, youknow, don't do business. She used
the d word. I'll stick withthe J word. She literally said,
because you're a jerk, and wejust thought it was the funniest thing ever
because we all agreed with her thebig D word. I would not mess
with her, by the way,I wouldn't mess with her on the race
is smart and aggressive. I loveher. That's awesome. Elevator Pitch you
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guys. You guys are still shootingthat show, right, you got feature
episodes coming out. Yeah, I'mnot a host of the show anymore because
I've moved on with my two showsat Bloomberg and Apple. But then executive
producer of that show. Season eightis coming out. Season seven just finished.
Okay, well, let's talk aboutyour show, because you mentioned it's
a complimentary to that. So howdoes that work. Someone comes on there,
(24:27):
they got two minutes to pitch youinstead of the thirty seconds. Yeah,
so instead of a minute to goup in an elevator, we use
two minutes. But it's pitch only, so you can pitch a child to
eat broccoli. We've had billionaires pitch. We've had all types of people come
on that show to pitch. Andthe reason I like it is the information
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and lessons that you learn transcend intothe real world. You utilize pitching advice.
You can see certain situations where they'renot articulating a quantitative value to exceed
what they're asking for, or they'retoo excited, too fast, too slow,
whatever it be. You could actuallylearn things to use in the real
world in the pitch. And here'sthe cool thing. You still can win
(25:12):
fifty thousand dollars of cash and prizeseach episode, so you can get funded,
but it's just prize oriented. Onetime, there's a lady that had
a podcast called like I can't saybecause it has their air debt, but
anyway, you have to watch it. She basically pitches her podcasts and she
won fifty thousand dollars of cash andprizes. The funder podcast. That's awesome
(25:34):
now airs on Apple TV and onBloomberg. Where can we catch it on
Bloomberg on Bloomberg itself Bloomberg TV,so your cable provider, if you have
Bloomberg airports, hotel rooms, it'son Reach TV, so it's all over.
We have millions of subscribers and alsoviewers. It's a really big offering.
(25:56):
Pretty much anywhere that Bloomberg is itis And then of course Apple TV.
If you have that, it's onthere and easily accessible. Awesome look
for just just google it right,google too, minutel you'll find it.
That's how that works. So verycool. Well let's talk about the future.
What are some other projects that you'vegot coming that you can mention,
(26:17):
because I know you've got a fewthat you can't. But what are some
things coming down the pipeline that wecan see, David melcher On in the
future. Well, I'm blessed tobuild three studios, So I have one
at the wind in the lobby wherewe film Office Hours, which is also
on Bloomberg, which is the firstlate night, late night entrepreneurial talk show,
kind of like you know in JayLeno, but at night for entrepreneurs.
(26:41):
But I bring the biggest billionaires,millionaires and entrepreneurs on this show,
so Cameron Diaz to sad Guruled asI mentioned to Apollo Ono, all the
biggest names, Marshall Falk and wetalk business on that show. So great
entrepreneur show. But more importantly,I wrote an Apple TV distribution deal.
Martha's and I have been selected toprovide content on Apple TV. She has
(27:03):
Martha Stewart TV. I have DavidMeltzer TV and we're providing and developing more
and more content. Maybe we'll geta Scott Miller show on there. But
that's really exciting. We just announcedthat, so that Apple TV distribution deal.
Of course, speaking around the world, I'm writing a new book called
Reconciliation, which will reconcile the pragmaticworld with the spiritual world as a ferocious
(27:27):
Buddha. But most importantly I'm onthat mission using all my content, free
content, books, speaking, TVshows, movies, podcasts, all the
different things we do, whether it'sat the lobby of the Win. I
have an office in studio at SOFIwhere the Super Bowl was played, and
I have a studio, TV andmovie studio just open in January here in
(27:51):
Orange County at South Coast Plaza,so you can come and visit me.
You can watch these things. Mostimportantly, I want you to learn values
and daily. This is to makea lot of money, help a lot
of people, and have a lotof fun. I want to see that
Martha Stewart, David Meltzer's show,I Want You in the Garden with Martha
Stewart. That's awesome television. Isthat going to happen. I hope so
(28:15):
Snoop got it done. Next onher list. I've been hitting her up.
So we got to make sure thatDavid and Martha show would be terrific.
We could talk all types of greatthings of how to make money,
help people, and have fun.Listen, she's done it right. She's
overcome a lot of adversity and hasbeen very successful. And she's one of
those few people that you can lookat that you know just them by their
(28:37):
first name. Right, you say, Martha, you know who you're talking
about. She was at the superBowl with us and men. There was
crowds around her. She could barelywalk around. So she still holds a
great brand and she helps a lotof people. All Right, we got
a couple of minutes left. Iwant to talk about how to get a
hold of you, because this iswhat unique about about you. Often,
you know, I ask guests tocome on the show and I'm like,
(28:57):
hey, be prepared. I hada guest one time give out their cell
phone number an accident. Asked usif we can edit that out. You're
not afraid. You've already given yourpersonal email address. And I just want
to tell you how we got DavidMeltzer on Biss TV. Is I just
reached out to him. I justemailed his personal email within twenty four hours.
(29:18):
He emailed me back within forty eighthours. We're on a call doing
a content deal. So and Ithought I was special because you know I
had up a biss TV. Butyou're this way, You're open to everybody,
right, Yeah, I'll give atleast five minutes to anyone. So
my emails David at dmiltzer dot com. But here's the funny thing about the
cell phone. This is no accident, and this is my personal cell phone.
Eight five eight six eight eight threetwo nine four eight five eight six
(29:45):
eight eight three two nine four.Do not text me. I have a
separate text number. But if youcall me, and if I don't answer,
leave me a voice message, youwill have a five minute phone call
with me. I promise. Here'sthe silliest thing, Scott. Most people
won't call. I have done thisaround the world. Most people are too
afraid to call. They may textme and go around the rules and I'll
(30:07):
text them back. They call me, but they still won't call, even
though I'm telling you this is mypersonal So this is the cell phone my
wife calls me on. I havethousands of emails to keep up with.
I have DMS, I have evenvoice. I have zero voicemails. Like
literally, if I picked up myphone right now, there you go.
Nobody called. Nobody called me,So call me eight five eight six eight
(30:29):
eight three two nine four. Andif you don't call me, at least
learn the lesson you ain't gonna getunless you ask. So ask David Meltzer.
I'm of service and value. I'mhere to help you, David Meltzer.
And no doubt you're gonna get acall about your auto insurance needs renewing.
They'll call you. They'll call youfor sure. It's David Meltzer.
Thanks for tuning in, Thanks forjoining us. David. We'll be back
(30:49):
to wrap things up. You're watchingCreate, Build, and Manage. What
(31:10):
a great guest this hour. Wehad David Melcher on a mission to help
over a billion people be happy.You know, there's one key thing that
David said in his interview that Iwant to kind of go back and unpack
for you, which is what canyou expect? I asked him the questions
we look toward twenty twenty two,you know, we're kind of just getting
(31:32):
started halfway through the first quarter.We've got all of these things that are
taking place. What advice do youhave? And he said, control what
you can control, which is yourattitude. You know, I recently wrote
about this in Entrepreneur magazine about thesix things you can control in business.
You know, several things you can'tcontrol. You can't control the weather.
If you can't control the taxes.We're hearing that the interest rates are about
(31:56):
to go up in March. Thatmeans it's going to be harder to get
loan or loans are going to bemore expensive. You can't control that.
You can't control when the pandemic hits, right, We've all learned that lesson
over the past coming up on threeyears. You can't control what's going on
in Washington, what laws are passedor not passed. You can't control what's
happening in your state government or yourlocal government. You could certainly get active.
(32:21):
You can certainly lobby. I've donethat before. I've lobbied in Washington
on behalf of our company. Youcan do those things, but ultimately you
have zero control on what's going tohappen. You have zero control over the
weather. We learned that in Texasthe hard way last year in twenty twenty
one, about this time of yearwhen we had the worst winter storm in
(32:42):
the history of our state and shutout power for our studios for an entire
week, set it home, notbeing able to interview anybody, not being
able to monetize on anything we weredoing. Had no control over that.
But there are things you can control, and it starts with your attitude.
It starts with how you treat people. If you're in cells, it could
(33:07):
go into the level of how manycalls you make. And you can't control
someone saying yes or no to yoursales pitch, but you can control how
many people you reach out to.Here you have David Melcher, somebody who's
got a lot of experience, interviewedsome phenomenal people. He's got a lot
of knowledge base, and he's givenyou his cell phone number. So what
(33:30):
can you control. Well, youcould pick up that phone and call him
and have five minutes with David Melcher. That's amazing. In fact, he
told me off air after the lastsegment, he goes, you watch Scott,
none of your viewers will pick upthe phone and call me. So
this is my way of challenging you. I want let's just flood his phone,
let's just all reach out and callhim. So there's a lot of
(33:50):
things you can't control, but youcan't control your attitude. And it relates
to any situation you're going with rightnow, and perhaps for you as you're
in the new year, maybe youfind yourself without a job and there are
still people out there looking for work. Again, you can control your attitude.
I would encourage you to not burnbridges. Don't talk negatively. This
(34:15):
is a topic I recently wrote abouton our CEO blog. You could read
my CEO blog on our website.It's sin postmedia dot com. It's free
content we make available to you.Every week we push you out an article
and I talked about this very topic. How if you are forced to leave
a job, don't burn a bridge. You never know when you need to
(34:36):
go back and have a conversation witha former employer that may help you get
a new job. I speak fromexperience. I could recall at time when
I lost a job. I wasworking for a nonprofit radio station, working
in their news department. As anonprofit, funds were tight and so the
(34:57):
or the last to get hired,but really the first to be like go
and that I was on that list. I lost my job. I could
have been bitter about it. Icould have done something negative on the way
out the door. Instead, Idecided, you know what, I control
my attitude. I was positive.About six months later, the general managers
at radio station recommended me to programa national Christian talk channel for serious satellite
(35:22):
radio National. I had zero programmingexperience. I got the job based on
his recommendation. Well, what ifI'd walked off in a negative way?
Again, you can control how youreact. It's what David Meltzer is talking
about. You can be happy regardlessof the situation. It's something you choose
(35:42):
to do. It is a mindset. It is a mindset. Now,
I want to be clear and Iwant to say that I understand, and
David does as well, that thereare some mental health issues taking place in
this country. Those are real issues. And if that describes you, or
a loved one or somebody you know, we certainly want to encourage you to
(36:06):
get the help you need. We'renot discounting that. We understand that people
are dealing with some real maybe it'sPTSD from something that's happened in their past.
Maybe they were abused, there aresome real issues, or we're talking
about the every day just getting upin the morning going to I like what
he said. It's not worked.He has activities he gets paid for and
(36:28):
activities he does it again a mindset, but it's about that day to day
grind and things that are happening toyou. We talk about all the time
in our business that if seventy percentof the news that day was good,
you had a really good day.And we say that because when you're running
a business, you're going to havegood news and you're gonna have not so
good news. You're going to havevendors that maybe they go out of business
(36:52):
and you're left having to find anew vendor. You're gonna have clients that,
for a variety of different reasons,maybe struggles of cash flow on their
end, they have to cancel you. That happens, that's life. But
then you have the good news.You have the new vendors, You find
that maybe they provide the same servicesat a better price or better customer service.
(37:13):
You have new clients you bring on. So that's just the flow of
business. Just something certainly to thinkabout. Russell Sorrow is here in studio
as always. He's our producer anddirector and Russell of a lot of exciting
things that we have going on.We have launched a new daily show that's
airing in select markets. That's fun, it is, Yeah, daily Daily,
(37:37):
Create, build, manage, It'sit's fun for sure. Yeah.
We get to interview a lot ofyou know, this weekend show we really
interview some bigger names like a DavidMeltzer. But the daily show, we're
interviewing people just like you and me, people that are running business, asking
them about their business. And soyou can catch a daily show. It's
currently airing in Dallas, Los Angeles, Atlanta, Austin, Houston, and
(38:01):
Beaumont right here on biz TV.If you're listening to us on our radio
affiliates, go to biztv dot comfor more information. And soon that daily
show will roll out to all ofour biz TV markets and be available on
a podcast forum as well, comingin March. And what you're looking right
(38:22):
here, if you are watching uson biz TV, you could see things
have changed a little bit. Wehave a brand new set right here at
the Bruce Frazier Studios in Arlington Texas. Our studio is located just in the
shadow of AT and T Stadium,where the Dallas Cowboys play, as well
as Globe Life Field where the TexasRangers play. But this is our new
(38:43):
studio will be broadcasting from each andevery week right here on biz TV don't
forget. If you like this show, you can find more episodes at biz
von dot com, bi z voddot com. There you can catch all
of our content on all of ourshows, including the playbook, including Elevator
Pitch with David Melcher on it.You can find that at BISBO dot com,
(39:06):
biz vod dot com. Thanks fortuning in you've been watching Create,
Build and Manage. I'm Scott Miller. Until next time, good night, everybody,
Welcome to create, build, managethe entrepreneurs toolbox. Here's your host,
Scott Miller on the show tonight isDavid Meltzer. David is a co founder
of Sports One Marketing and formally servedas a CEO of the renowned Lee Steinberg
Sports Entertainment Agency, which was theinspiration for the movie Jerry McGuire. David
(00:33):
has been recognized by Variety magazine asthe Sports Humanitarian of the Year and awarded
the Ellis Island Medal of Honor.He's also the executive producer of the Bloomberg
and Apple TV series Two Minute Drilland Office Hours. And you can see
David on biz TV with this seriesplaybook, and he's one of the entrepreneurs
on Elevator Pitch. David, Welcometo the show. Thank you for having
(00:57):
me excited to be here and hopefullyprovide great tools for creating, building,
and managing all business. I lovethat. I want to start off with
your passion. You are on amission and I love this. Your mission
is to empower happiness. That seemslike a pretty daunting mission. Where did
(01:17):
you come up with that mission?Where is that passion from? You know?
So interesting because I'm on a missionto empower over a billion people,
to create a collective consciousness of overa billion people on earth, to make
a lot of money, to livein abundance, to help a lot of
people, to live in philanthropy andbe happy, to have a lot of
fun, and in order to doso, instilling four key values in five
(01:40):
daily practices every single day through allthe TV shows you mentioned. The books
that I write is speeches. Igive the content that I provide for free.
I've been doing Friday trainings every Fridayfor twenty two years to help people
do this. And this mission camefrom the unbelievable pandemic, not the one
(02:00):
you're thinking of, the pandemic ofsuicide, depression, and anxiety that existed
before the pandemic and also has beenaccelerated and grown during the pandemic, where
now suicide is the number one fastestgrowing cause of death in almost every demographic
in America. Wow, that's sotrue. But David, what was it
(02:23):
about for you personally? Where didthis mission come for you personally? Because
I'm curious there's always like a personalstory behind that, right. Yeah,
the great question, my twelve yearold years ago came in just hysterical,
and I didn't. I was terrified. I'm like, what's the matter And
she said, Daddy, my friendshe was twelve, committed suicide and I
(02:44):
just was overwhelmed. Myself got thechills. I was at my beach house
in San Diego. I had togo for a walk on the beach,
and you know, thinking about whatcapabilities do I have, What skills do
I have? What knowledge do Ihave? What desire do I have to
help in our people? Because I'mso happy, Why isn't everybody else so
happy? What are the things thatI know, skills, knowledge, and
(03:06):
desire wise that have helped me becomeso abundant and happy? And so I
started with chills in me walking thebeats. And then the funniest thing is
I came up with this idea tocreate a collective consciousness over a billion people.
Well, you know, years previous, I had lost everything, and
I was thinking to myself, howdo I even tell anyone, let alone
(03:27):
my wife, that my life's missionis going to be to empower people to
be happy. After everything we've gonethrough, we're finally back to where we
were. Now. I'm gonna companyto the house. She's gonna think I'm
insane. If she thinks I'm insane, every other person's gonna think I'm crazy,
but believe it or not, Justlike everything else in my life,
they laughed at me, scoffed atme, and made fun of me.
Now they applaud me. Is isthat the cycle of being an entrepreneur though,
(03:52):
right? You start off with thisidea and everyone thinks you're crazy,
and then when you're successful, thesame people come back and say, we
always knew you can do it,right, you got it. That is
such a great transition there, andif you know that, you'll get rid
of two of the interfering factors ofbeing an entrepreneur, right, the fear
of missing out and the fear ofother people's opinion. I just went through
(04:13):
the Super Bowl previously over twenty someyears of doing the Super Bowl and being
a part of it, and itwas really the first time I've ever had
Joe, po and Jomo during themost hectic time of my entrepreneurial career.
And that's the joy of missing outand the joy of other people's opinion.
There you go. I'm still imaginingthat conversation though, at the kitchen table
with your wife and the question,so how exactly does that pay the bills?
(04:39):
Exactly? That's exactly what she said. And I told her that,
you know, I had built abusiness based on community, and that if
I provided value to my community,quantitative value to my community, that we
would receive him even more. So. I always told her, Look,
if we appreciate what we have,it expands it. We give it all
(05:00):
away by empowering other people, giveit all way by allowing things you know,
to be lost and stolen and manipulatedfrom us, but also give.
Then where we change our paradigm isto ask for more. We're going to
live in faith, faith that there'ssomething bigger than us, that loves us
more than we love our own children. And that faith is going to be
(05:21):
in the appreciation, acknowledgment, andthe asking to allow us to not only
help more people, but to makemore money ourselves so we can help more
people and be even happier ourselves.Talk about the comparison. Before you had
this mission, you mentioned you wentthrough a business, you lost some things,
(05:42):
you kind of got back on yourfeet. How does it compare it?
Because I think you're onto something thata lot of business leaders miss out
on there's so much focus. Wekind of put it. People over profits
is what we talk about in ourorganization. But there's so much focus on
the bottom line, on profits andnot on irving. So now you've come
through that, you're on the otherside. Your focus is on serving,
(06:03):
on making people happy. How doesit compare your business today to what it
was prior to this mission. Well, prior to this mission, I lived
in the law of Goya, whichis g Oia. I was one of
those guys that could outwork you,get off my ass every day, Gia,
and make it happen. I wasgoing to get healthy, get wealthy,
get worthy, get all these thingsin my life that I didn't have,
(06:26):
attaching my emotions to an outcome,and through this transition, this transformation
of understanding abundance, of not livingin a world of not enough, where
everything happens to you as a victim, or not even living in a world
of more than just enough, whichI did as I became a millionaire nine
months out of law school, amultimillionaire by the time I was thirty,
(06:47):
where everything happened for me. SoI was buying things to be happy,
buying different things to be happy,buying more things to be happy, buying
things to impress people. I didn'teven like to be happy, But now
instead I believe I am happy,healthy, wealthy, and worthy. And
I'm shifted by paradigm in perspective towhat I'm doing to interfere with it.
(07:09):
So now I've instituted a law ofgravity that says I'm exactly where I'm supposed
to be. I then institute thelaw of Goya, and then the law
of allowance or attraction provides even morethan enough to me in this abundant world,
and more than enough. David,this is a message. And I
know you talked about this came beforethe pandemic, But as I read about
(07:29):
the Great Resignation, as I readabout millions of people that are leaving their
job, they want more work lifebalance, they want that happiness. You
have that message that says it's allabout where your focus is. Right.
Yeah, in fact it Kail's focus, which is attention. But really where
I help people is intention. Andintention has five frequencies, five layers of
(07:54):
intention. See a lot of peoplethat I coach talk about I'm doing,
mister Miltzer, everything I can,doing everything I can. I'm exhausting myself.
What goes beyond what you do.It's also what you say, what
you speak into the universe, whatyou ask, what you wish in person,
on the phone, via email,social media. But you also have
to think it, like books likeNapoleon Hill Thinking, Grow Rich or Wing
(08:16):
Die, or The Power of Intention. But beyond doing, saying and thinking,
you've got to believe it. Andthat's part of the message. But
even beyond believing, you have tofeel it. So attention plus intention equals
coincidence. It's the mathematical equation ofluck. Right. Well, it has
to be intentional, though, andit has to be authentic, which is
(08:37):
what you're talking about. It's notenough just to say it. You have
to actually believe it. How hardwas it for you to make that transition?
I mean again, you had thismoment where you're like, I'm going
to help with happiness. But didyou believe it from day one? Not
a chance. And I still haveminutes and moments out of faith, out
of belief, out of feeling.And I think that's really important for people
(08:58):
to know. I live in minutes, in moments practice that I'm utilizing the
daily values of gratitude forgiveness, accountability, and inspiration. With these five daily
practices to only spend minutes and momentsand fear gout shortages, voids, and
obstacles that will identify that I'm beingpromoted and protected, not punished. So
(09:18):
I'm on that journey still. I'mjust lessening the amount of man made constructive
time that I spend interfering or gettingout of my own way. Let's talk
about what you offer every was itevery Friday? Talk about that? Over
twenty two years, I've been doingfree trainings every Friday, and those trainings
are to help people empower others toempower others. It also is downloadable by
(09:43):
Monday on. I have a apodcast called The Playbook, but more importantly
it's now over sixty thousand people registeredevery single Monday there to listen and watch
trainings, and they vary from salestraining to career training to go training.
I did a relationship training for Valentine'sDay. So anything that you need,
(10:03):
we have codified and reposited all ofthose trainings for you for free. Got
less than sixty seconds for someone watching, where can they find that podcast?
Find those that training information? Absolutelyevery single platform, Spotify, Apple,
bis TV, it's everywhere. Justemail me David at dmeltzer dot com.
(10:24):
I'll get you registered for the freetraining and maybe even send you a book
for free. Sign it and payfor shipping in the book. There you
go. He's on a mission tohelp people with happiness. We're visiting this
hour with David Meltzer. He's aconsultant and business coach, and we're going
to talk about some advice. We'regoing to tap into David's brain. Why
we've got him this hour on thecurrent economic situation and how you can still
(10:46):
grow your business. You're watching CreateBuilding Manage on bis TV. I'm Scott
Miller. We'll be back right afterthis. I guess is our David Meltzer,
(11:09):
consultant, business coach and co founderof Sports one Marketing. You can
also see David right here on bizTV on this show Playbook and David.
I'm a fan of the show.You've gotten to interview some pretty interesting people.
I don't know if you can giveme a list of who you think
is the most interesting, but Imean these are some a list celebrities you've
(11:31):
gotten a chance to sit down andvisit with. Yeah, just to give
you a flavor. You know,I have everyone from sad Guru and Deepak
Chobra to Ray Lewis and Andre Reidto Ed my Lead and Tom Billieu.
So I reached the entire spectrum ofthe playbook to success, to delve into
the spirit of excellence, to seethe common denominators not only of the mindset,
(11:52):
but the hard set and the handsetthat it takes to be successful,
happy and wealthy. Do you havea particular interview or something that sticks out
that surprised you when you sat downand talked with him, you know,
sad Guru, because if anyone knowsthe sad Guru, he's like the Deepak
Choper of the world. And he'son a mission to empower everyone on earth
(12:16):
to be happy. And you knowhe's garbed up into his you know,
his gear as a guru and hewrote, you know, the books of
Yogis and you know he is sohe drove a motorcycle around the country for
twelve thousand miles, you know,in his you know, turbine and everything.
It's just nuts. But my favoritequestion I've ever asked is I asked
him because he's so wise. Isaid, Sadeguru, how do you dummy
(12:39):
down your stuff in order to makepeople understand it? And he could believe
I asked him that question. Helaughed for the first minute of the interview
when I did it. So,I suggest everyone you know as much as
Ray Lewis and some of these othersare extraordinary. The sod Guru, he
is the pinnacle of interesting and itjust did. That's awesome. Well,
(13:00):
let's talk about so we've been talkingabout happiness, and there's a lot in
the world right now to get usdown things that are going on. As
far as the economy. We've mentionedthe Great resignation, We're still dealing with
supply chain issues. There's so manythings in business you have no control over,
right, taxes and weather and allthose kinds of things. And yeah,
(13:20):
you've built your brand. What advicewould you have to someone who's just
getting started. We have a lotof what we affectionately refer to as the
entrepreneur who watches this show. They'retrying to get started. They admire your
work. What advice would you offerthem? Ask for help? Let's make
this easy. People ask me allthe time, how do you lose over
(13:41):
one hundred million dollars? I didn'task for help. I thought I knew
what I didn't know. You don'tknow what you don't know. And the
easiest way to get to where youwant to be is to watch shows like
this, to watch people like this. In order to get to where you
want to be, you've got tofind someone who's sitting in the situation that
you want to be in and askthem for help, ask them for directions.
(14:01):
That's the fastest way to get towhere you want to be. I
am emphatically pleading. If you don'tknow who to ask for help, email
me David and d Meltzer dot com. I personally will not only help you,
I give five minutes to anybody tohelp them. The biggest mistake people,
all people of all areas, butespecially people who are starting their first
business, is they're afraid to admitthey don't know what they don't know,
(14:24):
and they're afraid to ask for help. Find somebody and ask for help.
That's so true. And you alwayshave to be learning, David, I
know you're learning every single day yourselfas well, right absolutely, And I
think you know I'm on a bigmarketing campaign the world's most interested man.
(14:45):
You know, I want to docampaigns like one time Dave Meltzer asked over
a hundred open ended questions just tosee how he could be of service or
value to somebody, the world's mostinterested man. And I think that's a
really great campaign to be on becausea greatly as an intelligent follower, a
great leader learns at all times.I tell people all the time, even
(15:05):
as you know, I have abig social media following, and they say,
dude, how do you deal withall the haters, the attackers,
all of these ignorant people that areconsistently, you know, saying negative things.
Look, people say, don't Ilisten to them. I care about
what they say because I learn fromit. I don't let it affect me
in a negative way. I don'ttake the attack other than with forgiveness.
(15:28):
But the ultimate forgiveness and love thatI can give to attack is to learn
from it and to learn through it. And so I suggest that everybody a
b L before ABC, meaning alwaysbe learning before you're always be closing.
That's interesting, and I gotta tellyou I admire that, Like I'm all
about learning. I don't know ifI could approach the haters the way you
(15:52):
do, because they're out there.Right as soon as you have a TV
show, radio show, someone hasopinion on how they can do it,
do it better than you. Someoneone said, I stole gratitude from Gary
V. So if we're going tosink ourselves to that frequency, I didn't
know Gary V owned the gratitude.I thought my grandma taught it to about
three. But these are classic examplesof what people let bother them instead of
(16:15):
let learn them. I love that. So once your thoughts on this current
economic climate, do you do yousee things starting to open up? I
mean, if I looked into theDavid Melt crystal ball for twenty twenty two,
what are you seeing? Well?I see things always with the light,
the love and the lessons, andthen I always see opportunity. And
that's because I know what I havecontrol of. I have control of my
(16:38):
mindset, my heart set, andmy handset, and so I know that
there's always change. In fact,if anybody out there you know, we
could just surprised me when the pandemichit. Oh my god, there's so
much change. Look, if anybodycould tell me exactly what's going to happen
tomorrow, please email me the demails dot com I know how to make
billions. I'll share mine with charity. You share is with whoever you want
(17:00):
to share with. The Only thingthat is consistent is changed. The speed
at which things are changing has accelerated. The only people who like change,
Scott, are wet babies. Sobe a wet baby. Go ahead,
enjoy change by focusing in on yourmindset, your heart set, and your
(17:21):
handset. Align your skills, yourknowledge and desire with what's doing well or
what's stable, and then pick andchoose what you think will do well.
And if you do that synergistically andsupplementary to the knowledge, skills and desires
you have, you will have thebest twenty twenty two of all years of
all your life. That's so true, and that's you can't control it.
So focus on what you can control, which is certainly your attitude. I
(17:45):
like that. That's that's so true. And so when you talk about that
focus, it doesn't matter the circumstances. So let's give a real practical advice.
There are some so many entrepreneurs,David, You've you've interviewed a lot
of them that have looked at thepandemic and they have actually they've actually benefited
(18:08):
from it, they found a businessmodel that allowed them to maybe that wasn't
there before, that allowed them toactually create new streams of revenue post pandemic.
Yeah, I'm one of them,right. I took my own advice.
I utilized five daily practices to takeinto account the changes that occur daily,
(18:30):
but also to take an account whatI want today according to the mid
term and long term objectives that Ihave. And so, for example,
one of my life objectives is tolive to over one hundred and eleven years
old. I was born on Januaryeleven at one eleven, and I want
to live to over one hundred eleven. So, therefore, today I think
about what do I want personally experientially, giving and receiving wise, who can
(18:53):
I inspire and help, Who caninspire and help me? How best to
get this done? And then prioritizemy health by making it a non negotiable,
by making it the first thing.Look before in my life, my
family was my non negotiable. Thenthe activity I get paid for. Notice
I didn't call it work. Workcreates resistance. I only have activity I
(19:14):
get paid for an activity I don'tget paid for. But once I did
that, then I prioritize that asa non negotiable and applied my why not
search for my why? So Ido that every single day with five daily
practices, taking into consideration personal experiential, giving and receiving objectives, mid and
long term objectives. But the keycomponent, Scott is I'm not afraid of
(19:37):
being a hypocrite, not afraid ofchanging my mind. Got afraid of coming
back on this show three months fromnow. And you're saying, Dave,
you said this. I sure did. But I'll tell you what I found
out because I learned something. Well, let's open mind in an open heart.
Let's change my mind. That's awesome. We gotta go to break.
We're gonna be right back with DavidMeltzer. Run after this. He doesn't
(20:10):
in this Hour with David Meltzer.David, I don't know if you're going
for a Guinness Book World record onhow many television shows you can appear on.
But one of my favorites is elevatorPitch, and I want to ask
you a little bit about that.For those who are unfamiliar, we air
elevator Pitch right here on biz TV. What a great concept. People are
actually going up an elevator giving theirthirty second pitch, and then you and
(20:33):
your fellow entrepreneurs decide if you wantto talk to them even further. What
is that show like? Because onthe production set you no doubt have a
lot of different pitches coming at you. Is it fun? It seems like
you guys are always having fun onthe show. I will do it the
less it's fun. And I'm blessedto be the executive producer of Elevator Pitch,
(20:55):
which ended up being entrepreneurs Number onedigital show and fired me to create
my own show, Too Minute Drill, which gives just two minutes to pitch.
It's a straight pitching competition instead ofgoing up the elevator in sixty seconds
to get funded. And that fundingcomponent is, you know, the difficult
side of a TV show. Butwe're not going to do it unless it's
(21:17):
fun. I have extraordinary judges onthere on Elevator Pitch. It's a great
compliment to two Minute Drill, whichis on Bloomberg and Apple that allow me
just to evaluate the pitch to givereal sound advice because the only difficulty I
have with my own show, ElevatorPitch, is that you know the funding
a dragons Den and Shark Tank andelevator pitch. You can't vet a company
(21:41):
in a few minutes, but thejudges have so much knowledge. You're going
to pick up a ton of greatadvice. And the show itself is probably
one of the most entertaining digital showsout there, which is why it's on
biz TV and why we promoted sowell, because you can learn so many
lessons about not only itching, butmaking money, raising money. How hard
(22:03):
is it to reject those though thatyou decide to send back down the elevator.
I mean that has to be hard, right, your passion's happiness and
now you're part of sending someone backdown the elevator. Shoot, let me
just tell you. The first seasonwas the most difficult because we had a
lower budget and we only could affordone elevator, So when they got rejected,
they had to come out the frontof the elevator in front of all
(22:26):
the judges and you just rejected them. It was much easier as the seasons
went on, you know, beingin the seventh season, especially in the
virtual seasons, those are really easy. But it is the worst feeling in
the way we have cried before thejudges. You know, have cried,
including me, because we were alsoso upset, and the people were so
upset. These are their life dreams. And that's why I had difficulty with
(22:49):
the funding side, is because youknow, there is so much emotion and
it's their life dreams and to bea TV show, it's still a TV
show, and so you still haveto vet deals, you still have to
make prudent decisions because it's actually ourown money that we're investing. Right,
Yeah, you're not. It's nota charity. I mean it is a
business for sure, right And whatabout your fellow judges, any any fun,
(23:15):
any fun behind the scenes stories youcould share. Oh, my favorite
was danny Ka Patrick ever, becauseshe is so comfortable being uncomfortable and this
one guy had a great business.I'm not going to mention any names,
but anyway, she rejected him,and he came out of the elevator and
he's like, how could you dothis? I have a great business,
blah blah blah, And she basicallysaid, because you're a jerk. You
(23:41):
are a jerk, and I don'twant to do business with I don't care
how great your business is, youknow, don't do business. She used
the d word. I'll stick withthe J word. She literally said,
because you're a jerk, and wejust thought it was the funniest thing ever
because we all agreed with her thebig D word. I would not mess
with her, by the way,I wouldn't mess with her on the race
is smart and aggressive. I loveher. That's awesome. Elevator Pitch you
(24:06):
guys. You guys are still shootingthat show, right, you got feature
episodes coming out. Yeah, I'mnot a host of the show anymore because
I've moved on with my two showsat Bloomberg and Apple. But then executive
producer of that show. Season eightis coming out. Season seven just finished.
Okay, well, let's talk aboutyour show, because you mentioned it's
a complimentary to that. So howdoes that work. Someone comes on there,
(24:27):
they got two minutes to pitch youinstead of the thirty seconds. Yeah,
so instead of a minute to goup in an elevator, we use
two minutes. But it's pitch only, so you can pitch a child to
eat broccoli. We've had billionaires pitch. We've had all types of people come
on that show to pitch. Andthe reason I like it is the information
(24:48):
and lessons that you learn transcend intothe real world. You utilize pitching advice.
You can see certain situations where they'renot articulating a quantitative value to exceed
what they're asking for, or they'retoo excited, too fast, too slow,
whatever it be. You could actuallylearn things to use in the real
world in the pitch. And here'sthe cool thing. You still can win
(25:12):
fifty thousand dollars of cash and prizeseach episode, so you can get funded,
but it's just prize oriented. Onetime, there's a lady that had
a podcast called like I can't saybecause it has their air debt, but
anyway, you have to watch it. She basically pitches her podcasts and she
won fifty thousand dollars of cash andprizes. The funder podcast. That's awesome
(25:34):
now airs on Apple TV and onBloomberg. Where can we catch it on
Bloomberg on Bloomberg itself Bloomberg TV,so your cable provider, if you have
Bloomberg airports, hotel rooms, it'son Reach TV, so it's all over.
We have millions of subscribers and alsoviewers. It's a really big offering.
(25:56):
Pretty much anywhere that Bloomberg is itis And then of course Apple TV.
If you have that, it's onthere and easily accessible. Awesome look
for just just google it right,google too, minutel you'll find it.
That's how that works. So verycool. Well let's talk about the future.
What are some other projects that you'vegot coming that you can mention,
(26:17):
because I know you've got a fewthat you can't. But what are some
things coming down the pipeline that wecan see, David melcher On in the
future. Well, I'm blessed tobuild three studios, So I have one
at the wind in the lobby wherewe film Office Hours, which is also
on Bloomberg, which is the firstlate night, late night entrepreneurial talk show,
kind of like you know in JayLeno, but at night for entrepreneurs.
(26:41):
But I bring the biggest billionaires,millionaires and entrepreneurs on this show,
so Cameron Diaz to sad Guruled asI mentioned to Apollo Ono, all the
biggest names, Marshall Falk and wetalk business on that show. So great
entrepreneur show. But more importantly,I wrote an Apple TV distribution deal.
Martha's and I have been selected toprovide content on Apple TV. She has
(27:03):
Martha Stewart TV. I have DavidMeltzer TV and we're providing and developing more
and more content. Maybe we'll geta Scott Miller show on there. But
that's really exciting. We just announcedthat, so that Apple TV distribution deal.
Of course, speaking around the world, I'm writing a new book called
Reconciliation, which will reconcile the pragmaticworld with the spiritual world as a ferocious
(27:27):
Buddha. But most importantly I'm onthat mission using all my content, free
content, books, speaking, TVshows, movies, podcasts, all the
different things we do, whether it'sat the lobby of the Win. I
have an office in studio at SOFIwhere the Super Bowl was played, and
I have a studio, TV andmovie studio just open in January here in
(27:51):
Orange County at South Coast Plaza,so you can come and visit me.
You can watch these things. Mostimportantly, I want you to learn values
and daily. This is to makea lot of money, help a lot
of people, and have a lotof fun. I want to see that
Martha Stewart, David Meltzer's show,I Want You in the Garden with Martha
Stewart. That's awesome television. Isthat going to happen. I hope so
(28:15):
Snoop got it done. Next onher list. I've been hitting her up.
So we got to make sure thatDavid and Martha show would be terrific.
We could talk all types of greatthings of how to make money,
help people, and have fun.Listen, she's done it right. She's
overcome a lot of adversity and hasbeen very successful. And she's one of
those few people that you can lookat that you know just them by their
(28:37):
first name. Right, you say, Martha, you know who you're talking
about. She was at the superBowl with us and men. There was
crowds around her. She could barelywalk around. So she still holds a
great brand and she helps a lotof people. All Right, we got
a couple of minutes left. Iwant to talk about how to get a
hold of you, because this iswhat unique about about you. Often,
you know, I ask guests tocome on the show and I'm like,
(28:57):
hey, be prepared. I hada guest one time give out their cell
phone number an accident. Asked usif we can edit that out. You're
not afraid. You've already given yourpersonal email address. And I just want
to tell you how we got DavidMeltzer on Biss TV. Is I just
reached out to him. I justemailed his personal email within twenty four hours.
(29:18):
He emailed me back within forty eighthours. We're on a call doing
a content deal. So and Ithought I was special because you know I
had up a biss TV. Butyou're this way, You're open to everybody,
right, Yeah, I'll give atleast five minutes to anyone. So
my emails David at dmiltzer dot com. But here's the funny thing about the
cell phone. This is no accident, and this is my personal cell phone.
Eight five eight six eight eight threetwo nine four eight five eight six
(29:45):
eight eight three two nine four.Do not text me. I have a
separate text number. But if youcall me, and if I don't answer,
leave me a voice message, youwill have a five minute phone call
with me. I promise. Here'sthe silliest thing, Scott. Most people
won't call. I have done thisaround the world. Most people are too
afraid to call. They may textme and go around the rules and I'll
(30:07):
text them back. They call me, but they still won't call, even
though I'm telling you this is mypersonal So this is the cell phone my
wife calls me on. I havethousands of emails to keep up with.
I have DMS, I have evenvoice. I have zero voicemails. Like
literally, if I picked up myphone right now, there you go.
Nobody called. Nobody called me,So call me eight five eight six eight
(30:29):
eight three two nine four. Andif you don't call me, at least
learn the lesson you ain't gonna getunless you ask. So ask David Meltzer.
I'm of service and value. I'mhere to help you, David Meltzer.
And no doubt you're gonna get acall about your auto insurance needs renewing.
They'll call you. They'll call youfor sure. It's David Meltzer.
Thanks for tuning in, Thanks forjoining us. David. We'll be back
(30:49):
to wrap things up. You're watchingCreate, Build, and Manage. What
(31:10):
a great guest this hour. Wehad David Melcher on a mission to help
over a billion people be happy.You know, there's one key thing that
David said in his interview that Iwant to kind of go back and unpack
for you, which is what canyou expect? I asked him the questions
we look toward twenty twenty two,you know, we're kind of just getting
(31:32):
started halfway through the first quarter.We've got all of these things that are
taking place. What advice do youhave? And he said, control what
you can control, which is yourattitude. You know, I recently wrote
about this in Entrepreneur magazine about thesix things you can control in business.
You know, several things you can'tcontrol. You can't control the weather.
If you can't control the taxes.We're hearing that the interest rates are about
(31:56):
to go up in March. Thatmeans it's going to be harder to get
loan or loans are going to bemore expensive. You can't control that.
You can't control when the pandemic hits, right, We've all learned that lesson
over the past coming up on threeyears. You can't control what's going on
in Washington, what laws are passedor not passed. You can't control what's
happening in your state government or yourlocal government. You could certainly get active.
(32:21):
You can certainly lobby. I've donethat before. I've lobbied in Washington
on behalf of our company. Youcan do those things, but ultimately you
have zero control on what's going tohappen. You have zero control over the
weather. We learned that in Texasthe hard way last year in twenty twenty
one, about this time of yearwhen we had the worst winter storm in
(32:42):
the history of our state and shutout power for our studios for an entire
week, set it home, notbeing able to interview anybody, not being
able to monetize on anything we weredoing. Had no control over that.
But there are things you can control, and it starts with your attitude.
It starts with how you treat people. If you're in cells, it could
(33:07):
go into the level of how manycalls you make. And you can't control
someone saying yes or no to yoursales pitch, but you can control how
many people you reach out to.Here you have David Melcher, somebody who's
got a lot of experience, interviewedsome phenomenal people. He's got a lot
of knowledge base, and he's givenyou his cell phone number. So what
(33:30):
can you control. Well, youcould pick up that phone and call him
and have five minutes with David Melcher. That's amazing. In fact, he
told me off air after the lastsegment, he goes, you watch Scott,
none of your viewers will pick upthe phone and call me. So
this is my way of challenging you. I want let's just flood his phone,
let's just all reach out and callhim. So there's a lot of
(33:50):
things you can't control, but youcan't control your attitude. And it relates
to any situation you're going with rightnow, and perhaps for you as you're
in the new year, maybe youfind yourself without a job and there are
still people out there looking for work. Again, you can control your attitude.
I would encourage you to not burnbridges. Don't talk negatively. This
(34:15):
is a topic I recently wrote abouton our CEO blog. You could read
my CEO blog on our website.It's sin postmedia dot com. It's free
content we make available to you.Every week we push you out an article
and I talked about this very topic. How if you are forced to leave
a job, don't burn a bridge. You never know when you need to
(34:36):
go back and have a conversation witha former employer that may help you get
a new job. I speak fromexperience. I could recall at time when
I lost a job. I wasworking for a nonprofit radio station, working
in their news department. As anonprofit, funds were tight and so the
(34:57):
or the last to get hired,but really the first to be like go
and that I was on that list. I lost my job. I could
have been bitter about it. Icould have done something negative on the way
out the door. Instead, Idecided, you know what, I control
my attitude. I was positive.About six months later, the general managers
at radio station recommended me to programa national Christian talk channel for serious satellite
(35:22):
radio National. I had zero programmingexperience. I got the job based on
his recommendation. Well, what ifI'd walked off in a negative way?
Again, you can control how youreact. It's what David Meltzer is talking
about. You can be happy regardlessof the situation. It's something you choose
(35:42):
to do. It is a mindset. It is a mindset. Now,
I want to be clear and Iwant to say that I understand, and
David does as well, that thereare some mental health issues taking place in
this country. Those are real issues. And if that describes you, or
a loved one or somebody you know, we certainly want to encourage you to
(36:06):
get the help you need. We'renot discounting that. We understand that people
are dealing with some real maybe it'sPTSD from something that's happened in their past.
Maybe they were abused, there aresome real issues, or we're talking
about the every day just getting upin the morning going to I like what
he said. It's not worked.He has activities he gets paid for and
(36:28):
activities he does it again a mindset, but it's about that day to day
grind and things that are happening toyou. We talk about all the time
in our business that if seventy percentof the news that day was good,
you had a really good day.And we say that because when you're running
a business, you're going to havegood news and you're gonna have not so
good news. You're going to havevendors that maybe they go out of business
(36:52):
and you're left having to find anew vendor. You're gonna have clients that,
for a variety of different reasons,maybe struggles of cash flow on their
end, they have to cancel you. That happens, that's life. But
then you have the good news.You have the new vendors, You find
that maybe they provide the same servicesat a better price or better customer service.
(37:13):
You have new clients you bring on. So that's just the flow of
business. Just something certainly to thinkabout. Russell Sorrow is here in studio
as always. He's our producer anddirector and Russell of a lot of exciting
things that we have going on.We have launched a new daily show that's
airing in select markets. That's fun, it is, Yeah, daily Daily,
(37:37):
Create, build, manage, It'sit's fun for sure. Yeah.
We get to interview a lot ofyou know, this weekend show we really
interview some bigger names like a DavidMeltzer. But the daily show, we're
interviewing people just like you and me, people that are running business, asking
them about their business. And soyou can catch a daily show. It's
currently airing in Dallas, Los Angeles, Atlanta, Austin, Houston, and
(38:01):
Beaumont right here on biz TV.If you're listening to us on our radio
affiliates, go to biztv dot comfor more information. And soon that daily
show will roll out to all ofour biz TV markets and be available on
a podcast forum as well, comingin March. And what you're looking right
(38:22):
here, if you are watching uson biz TV, you could see things
have changed a little bit. Wehave a brand new set right here at
the Bruce Frazier Studios in Arlington Texas. Our studio is located just in the
shadow of AT and T Stadium,where the Dallas Cowboys play, as well
as Globe Life Field where the TexasRangers play. But this is our new
(38:43):
studio will be broadcasting from each andevery week right here on biz TV don't
forget. If you like this show, you can find more episodes at biz
von dot com, bi z voddot com. There you can catch all
of our content on all of ourshows, including the playbook, including Elevator
Pitch with David Melcher on it.You can find that at BISBO dot com,
(39:06):
biz vod dot com. Thanks fortuning in you've been watching Create,
Build and Manage. I'm Scott Miller. Until next time, good night, everybody,
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