Creative Spin Podcast
Creative spin is hosted by Jamie Iria, graphic designer for over 20 years, owner of the digital media studio Creative 7 Inc, and social media & tech enthusiast. Co-hosted by his wife Ana Fernandes-Iria, teacher, author, and bookworm by nature, Creative Spin brings you a weekly view of the real life experiences of owning a business, having two kids and a dog, and being able to balance it all. Aside from their own experiences, they will be sharing candid conversations with entrepreneurs, artists and any creative mind. Always with a Creative Spin! ;)
May 21, 2019 • 31 min
How GOT taught us a priceless marketing lesson!
The now famous, over debated Game of Thrones’ coffee cup did much more than just advertise Starbucks. Businesses and entrepreneurs were taught a priceless marketing lesson. This is the topic on today’s podcast where Jamie and Ana use this popular story to talk about the importance of marketing in business. What made people identify a cup of coffee with Starbucks when it wasn’t even from Starbucks? Find out the secret behind successful marketing campaigns.
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