Rug Construction, Price, and Craftsmanship | An Interview with Asha Chaudhary the President and CEO of Jaipur Living

Today we have Asha Chaudhary, the President and CEO of Jaipur Living. We are going to learn about all things rugs! Jaipur Living is the world’s largest manufacturer of hand-knotted rugs. Asha was raised in India and grew up surrounded by expert weavers as her father founded Jaipur Rugs in 1978. She earned her bachelor’s in business administration from Emery University and is a prominent leader in the business community. She serves on numerous leadership boards and was named an Earnston Young Entrepreneur of the Year finalist in 2021. Tune in to learn about the construction of rugs, and how to check for durability and quality when making your next rug purchase! 0:00 Intro 04:39 Different constructions of rugs 15:10 How to evaluate the quality of your rug 23:54 Best ways to care for your rug 27:12 Selecting the right size rug 32:05 Rug durability 33:14 How to properly layer your rug “Even though handmade rugs have the reputation of being more expensive, you can find an amazing handmade rug at a good price and value these days because there are so many different types of constructions.” 16:05