Enlisted Real Estate Podcast

Enlisted Real Estate Podcast

Enlisted Real Estate Podcast pairs two military veterans turned new home counselors. Brian Baker and Richie Fortunato are two of the most sarcastic sales people you'll find sitting in the garage of a model home. They're bringing their style weekly to help everyone become more familiar and comfortable with new home construction and sales. They're taking you behind the scenes and giving you access to the information you need.

Episodes

Ep. 22 | Selling Inventory Homes | Staging Homes to Sell Faster | How to Buy a Spec Home

October 25, 2020 • 24 mins
Builders always plan to build inventory homes to get more closing by the end of the year. With low real estate inventory builders can't build fast enough to keep up with the demand for inventory so incentives are getting lower. Just because a builder has inventory doesn't mean they need to negotiate and they aren't anymore.

Staging is a great way to sell an inventory home faster. It allows the buyer to imagine their furniture in th...
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Ep. 21 | Don't Negotiate in Front of Your Buyer | How to Negotiate with a New Home Builder

October 25, 2020 • 22 mins
This episode we talk about the orlando Real Estate market and what Builders are doing with their incentives. Richie tells a story about a Realtor making a ridiculous offer in front of their buyer and how it didn't end well for the Realtor.
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Ep. 20 | Getting Shopped | Sales Training | New Homes Sales Training

October 13, 2020 • 17 mins
In new home sales a lot of builders will hiring people to pretend like they're buying a house. This is called Shopping. Brian and Richie tell stories about getting shopped as New Home Counselors. Every New Home Sales Counselor has been shopped before. Companies will send out a fake shopper and grade the sale agent on their performance. It is used as a training tool but super annoying as new home counselors.
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Ep. 19 | WHEN SALES REP BECOMES BUYER | Flipping the script

September 24, 2020 • 43 mins
Episode 19 of the Enlisted Real Estate Podcast. Flipping the scrip of when the sales rep becomes the buyer. Richie is selling his current home as his family is growing. They are buying and building a new construction home. Listen to Richie's perspective on buying a new construction home and his experience from his normal side.



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Ep. 18 | Changing Communities | What to do When Moving to a New Community

June 17, 2020 • 25 mins
New Home Sales Counselors can change communities at any given time. This week we talk about what it's like changing communities and managing backlog while starting in a new community.
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Ep. 17 | Pre-sale vs Closeout | When is it Better to Buy in a New Home Community

June 9, 2020 • 28 mins
This week we talk about buying in a new home community and discuss if it's better to buy during presales or closeout. There are pros and cons to both and we give our take. Let us know what you think.
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Ep.16 | Builder Inventory Homes | How Do You Negotiate with a Builder | Sales Success

June 3, 2020 • 24 mins
This week on the Enlisted Real Estate Podcast we talk about how and when to negotiate with a new home builder in Orlando. All real estate markets are different and the Orlando Real Estate Market is a top market in the country. New home sales continue to remain steady and builder that have inventory aren't giving bug discounts. It's important to set the proper expectation so we talk about realistic ways to get the best deal possible...
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Ep. 15 | Selling Against Competition | How to Stand Out from the Crowd | CDD vs. HOA

May 27, 2020 • 30 mins
This week we talk about how to sell in a community that has a lot of competition and we give you ideas on how to make yourself stand out from the crowd of builders. We also discuss the difference between a CDD and HOA.
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Ep. 14 | New Home Process vs. Resale | Wally Franquiz

May 20, 2020 • 35 mins
Wally joins the podcast to discuss the difference between new home sales contracts and resale contracts. In new home sales the builder has their own contract. The New Home Counselor writes the contract for the buyer. In general real estate, Realtors us a state approved contract. That contract is also what they use when submitting an offer on a house.
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Ep. 13 | We're getting the band back together | Dana Wheaton

May 6, 2020 • 36 mins
We're getting the band back together! Dana Wheaton, Richie Fortunato, and Brian Baker get back to business. Dana Wheaton, who is a sales manager, has worn just about every hat in the business. There is not many people who have the same amount of knowledge in this industry than she does. Listen in to hear how she grew up in this business.

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Ep. 12 | Adela Crews | New Homes Sales | Work Life Balance

April 29, 2020 • 34 mins
New Home Counselor, Adela Crews, joins the Enlisted Real Estate Podcast to discuss going from Cosmetic Sales to Real Estate Sales. Her husband, Rick Crews, drops in to talk about what it's like being married to someone in the same career field and how to have a work life balance in real estate. We also talk about what how a having a good relationship with your work parter benefits everyone and what makes a good partner.
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Ep. 11 | From Timeshare Sales to New Home Sales | Nick Preston

April 20, 2020 • 54 mins
Nick Preston joins the Enlisted Real Estate Podcast to talk about how the transition has been for him to go from timeshare sales to new home sales. He also talks about how he is building his business as he breaks into the industry, how new home builders train new sales counselors, shared sales floor and more.
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Ep. 10 | Going Virtual with Ken Pozek | Virtual Selling | Working with New Home Builders

April 13, 2020 • 30 mins
On episode 10 of the Enlisted Real Estate Podcast we talk virtual selling. In this episode we go virtual with the highly successful real estate agent, Ken Pozek. Hear about the Pozek Group and how Ken has put together a great team that has sold over $50 million last year here in Orlando after just moving from Detroit 3 years ago.

We talk about transitioning into selling homes virtually in both the general real estate and new constru...
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Ep. 9 | Theresa Tilton | New Home Sales Management | Building a Team

April 6, 2020 • 55 mins
Theresa Tilton, 25 years experience as VP of Sales & Marketing, joins Enlisted Real Estate Podcast. She lets us know what she is looking for in a New Home Counselor and Sales Manager. How she has been a consistent producer in her role and how she builds top producing teams.
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Ep. 8 | Impact of Covid-19 on New Home Builders and How Agents and New Home Counselors can Adapt

March 30, 2020 • 37 mins
New home builders, New Home Counselors and Real Estate Agents have had to adapt with the Coronavirus Pandemic. We have two amazing guest this week, Aramis Rodriguez and Adela Crews, discus the impact Covid-19 is having on the New Home Builders and how Builders are having to adapt to the virus.
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Ep. 7 | Coronavirus Impact on Real Estate Market & NewHome Builders

March 23, 2020 • 14 mins
Brian and Richie discuss the impact they have seen in the Orlando Real Estate Market due to the Coronavirus and how New Home Builders are operating during the Coronavirus.
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Ep. 6 | Incentives | Negotiations | Housing Inventory

March 16, 2020 • 40 mins
Just because builders have inventory doesn't mean they need to discount it. In this episode we talk about how and when you can negotiate with builders and why your first question when walking into a model shouldn't be, "what are your incentives."
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Ep 5 | Carl Hendrix | Mortgages | Loan Programs | Home Loans | 15 year vs. 30 year | Refinance | VA Loan

March 9, 2020 • 64 mins
Mortgages can be scary but they are the most important part buying a house for most people. FHA vs. Conventional? What is the first time buyer program? Should you do a 15 year mortgage or a 30 year mortgage? And why won't the housing market have another 2008? Carl Hendrix goes over everything with us on this episode.
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Ep 4 | Larissa Suggs | Realtor Relationships | Negotations | Self Marketing

March 2, 2020 • 43 mins
Are they scared or just don't know. New Home Counselor turned Realtor, Larissa Suggs, gives us the inside info on why some Realtors are scared or new home construction. We discuss her journey and get ideas of how agents can use builders when just starting their careers. We discuss how negotiating works with builders and how a good relationship between Real Estate Agents and New Home Counselors benefits the buyer.
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EP 3 | Models vs Reality | Inventory Homes | Design Studio | New vs. Used

February 24, 2020 • 24 mins
Don't be tricked by the model homes. In episode 3 we talk about the model home versus reality and how the design studio works. We also talk a little about inventory homes and when changes can be made. We end with the battle between new homes vs buying a used home. 
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