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October 12, 2021 19 mins
Tante imprese e professionisti ogni giorno affidano a Internet la narrazione del proprio lavoro. Lo fanno con metodo, seguendo strategie digitali che portano il loro messaggio agli occhi di clienti acquisiti e potenziali: una narrazione ben organizzata porta visibilità, genera fiducia e relazioni, crea condizioni di vendita.
Tuttavia tanti piccoli imprenditori e liberi professionisti ancora vedono nel raccontarsi online con lo storytelling una pratica non adatta ai loro business. Pensieri limitanti e grandi paure frenano piccole realtà che invece in Rete avrebbero molto da dire, impediscono loro di sfruttare le straordinarie risorse a costo zero - le loro storie, appunto - di cui dispongono. Quali sono gli impedimenti mentali da superare nello storytelling di un'impresa? Ne individuati cinque e te ne parlerò in questo episodio.



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Videocorso Storytelling | Metodi per professionisti e piccole imprese
https://www.plumer.it/videocorso-storytelling/

Club Raccontare le imprese
https://www.plumer.it/club-raccontare-le-imprese/

Libro | Raccontarsi online
https://www.hoepli.it/libro/raccontarsi-online/9788820399160.html

Fulvio Julita - Bio
https://www.linkedin.com/in/fulviojulita/
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