Nicolás concibió esta idea de negocio, haciendo una fila de 50 personas para reclamar en un dispensario los medicamentos de sus abuelos e hizo su trabajo de grado, para desarrollar este concepto de negocio.
Hoy el 85% de sus clientes están fuera del país, lleva 3 años gestando esta iniciativa y fortaleciendo su propuesta de valor, que testeó personalmente entregando volantes y atendiendo a sus clientes a través de su WhatsApp personal.
Un episodio inspirador, acerca de cómo convertir una idea que emerge de una situación cotidiana en un MVP, haciendo uso de los pocos o muchos recursos disponibles, pero sobre todo escuchando atentamente a tu cliente, a tu usuario final. ¡No te lo pierdas!
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