Julie is President and CEO of ValueSelling Associates, Inc., and responsible for the company’s global expansion and its position as a market leader in on-demand, instructor-led, virtual instructor-led and hybrid (blended) learning solutions delivered throughout the world in more than 17 languages.
Julie began her sales career at Gartner Group (now Gartner, Inc.) In 1999 she became Vice President of Gartner’s Sales Training for the Americas. Her role included successfully onboarding new sales hires and driving the adoption of the ValueSelling Framework. She has extensive experience applying, coaching, and reinforcing the ValueSelling Framework, ValueSelling Essentials®, and their application to all customer-facing roles across the revenue engine.
In 2003, Julie joined ValueSelling Associates as Chief Executive Officer and President. Julie has led the company to become an industry leader in competency- and process-based training for escalating sales performance in business-to-business sales organizations worldwide.
In addition to her role at ValueSelling Associates, Julie is a noted speaker, consultant, and author of “ValueSelling: Driving Sales Up One Conversation at a Time” and “The Power of Value Selling: The Gold Standard to Drive Revenue and Create Customers for Life,” as well as a contributor to Forbes.com, the Forbes Business Development Council and the LinkedIn Sales Blog.
Julie also serves on the advisory board of the eWomenNetwork Foundation and is heavily involved in local charities in the San Diego region.
You can contact Julie on LinkedIn and via valueselling.com
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