J&See: Views on Marketing

J&See: Views on Marketing

Everyone is a marketer in some way. From what a person posts on social media to how a company rolls out a multi-channel campaign, you can see marketing everywhere you turn — you just have to look for it. Meg Goodman, VP & Managing Director of Chicago-based marketing agency Jacobs & Clevenger (J&C), explores all different forms of the craft with in-house experts and guests around the globe. Tune in monthly to see how marketing really works in the world today.

Episodes

November 12, 2020 26 mins

LINKS

  • J&C website: https://www.jacobsclevenger.com/  
  • Follow J&C on Twitter: https://twitter.com/jacobsclevenger  
  • https://www.bernina.com/en-US/Home-United-States
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    LINKS:

  • J&C website: https://www.jacobsclevenger.com/ 
  • Follow J&C on Twitter: https://twitter.com/jacobsclevenger  
  • Follow Steve on Instagram: @pankowsteve
  • Teamwork Online: https://www.teamworkonline.com/ 
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    IN THIS EPISODE:

  • Overstock: https://www.overstock.com/
  • Google's Page Experience Update: https://webmasters.googleblog.com/2020/05/evaluating-page-experience.html
  • LINKS:

  • Geoff's website: https://huckabuy.com/
  • Geoff's LinkedIn: https://www.linkedin.com/in/geoff-atkinson-7311872/
  • J&C website: https://www.jacobsclevenger.com/ 
  • Follow J&C on Twitter: https://twitter.com/jacobsclevenger  
  • Huckabuy Discount for J&See Liste...

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    IN THIS EPISODE:

  • iVenture Accelerator: https://iventure.illinois.edu/
  • University of Illinois Research Park: https://researchpark.illinois.edu/
  • Illinois Ventures: https://www.illinoisventures.com/
  • Technology Entrepreneurship Center: https://tec.illinois.edu/ 
  • LINKS:

  • Manu's website: https://medium.com/@manuedakara
  • Manu's LinkedIn: https://www.linkedin.com/in/manuedakara/
  • Manu's Twitter: https://twitter.com/manuedakara
  • J&C ...
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    In This Episode

  • “Form Design Best Practices For the Best Sign-up Forms that Convert” by Kurt Philip https://convertica.org/form-design/
  • Links

  • Kurt’s website: https://convertica.org/
  • CRO Academy: https://www.facebook.com/groups/croacademy/
  • Kurt’s LinkedIn: https://www.linkedin.com/in/kurt-philip-cro/
  • J&C website: https://www.jacobsclevenger.com/
  • Follow J&C on Twitter: https://twitter.com/jacobsclevenger
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    April 23, 2020 27 mins

    IN THIS EPISODE:

  • “The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich” by Timothy Ferriss: https://www.amazon.com/4-Hour-Workweek-Escape-Live-Anywhere/dp/0307465357
  • Crypto Moon Radio Podcast: https://www.stitcher.com/podcast/crypto-moon-radio-asking-the-difficult-questions-about-cryptocurrencies
  • LINKS:

  • Tom’s website: https://smartbrandmarketing.com/tom-libelt/
  • Tom’s LinkedIn: https://www.linkedin.com/in/tomlibelt/
  • J&...
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    IN THIS EPISODE:

  • "Create Togetherness: Transform Sales and Marketing to Exceed Modern Buyers' Expectations and Increase Revenue" by Jeff Davis https://www.amazon.com/Create-Togetherness-Transform-Marketing-Expectations/dp/1733450408/ 
  • "ZMOT: Winning the Zero Moment of Truth" by Jim Lecinski https://books.google.com/books/about/Winning_the_Zero_Moment_of_Truth.html?id=JU4J58bum24C 
  • The Alignment Podcast: https:/...
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    November 27, 2019 29 mins

    Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

    Grant Simmons is a digital marketing specialist who has been in the industry for over 25 years. Grant has worked with brands including M&M Mars, GE and Fox Sports to build effective communications across online channels. He now heads the smart search marketing team driving targeted traffic and leads at Homes.com. 

    LINKS:

  • J...
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    Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

    Danny Flamberg is the author of Dancing Through the Digital Revolution: A Marketing Playbook. He is a veteran marketing and advertising strategist who has worked with start-ups and brands across the globe, specializing in online media, database, mobile and social media marketing. 

    LINKS:

  • Dancing Through the Digital Revolution:...
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    Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

    Brooke Wiseman is the CEO of Blessings in a Backpack, a charity that mobilizes communities, individuals, and resources to provide food on the weekends for elementary school children across America who might otherwise go hungry.

    LINKS:

  • Blessings in a Backpack website: https://www.blessingsinabackpack.org/
  • Follow Blessings in a B...
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    Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

    Michelle Barnard is a career coach and recruiter at Kelly Services.

    LINKS:

  • J&C Website: https://www.jacobsclevenger.com/
  • Follow J&C on Twitter: https://twitter.com/jacobsclevenger
  • Kelly Services: https://www.kellyservices.com/
  • Michelle's LinkedIn: https://www.linkedin.com/in/michelle-barnard-7949721a/
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    Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

    Mark Long is the Production Director for Townsquare Media in Boise, ID and the host of the Range Minded podcast.

    LINKS:

  • J&C Website: https://www.jacobsclevenger.com/
  • Follow J&C on Twitter: https://twitter.com/jacobsclevenger
  • Mark Long: http://thisismarklong.com/http://thisismarklong.com/
  • Townsquare Media: https://www.t...
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    Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

    Patti Minglin is the CEO of Go Girl Communications and one of the co-hosts of the Naperville Moms Network talk show on NCTV 17.

    LINKS:

  • J&C Website: https://www.jacobsclevenger.com/
  • Follow J&C on Twitter: https://twitter.com/jacobsclevenger
  • Follow Patti Minglin on Twitter: https://twitter.com/PattiMinglin
  • Go Girl Commun...
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    Mark as Played

    Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

    LINKS:

  • J&C Website: https://www.jacobsclevenger.com/
  • Follow us on Twitter: https://twitter.com/jacobsclevenger
  • Successful Direct Marketing Methods by Ron Jacobs & Bob Stone:
    https://www.amazon.com/Successful-Direct-Marketing-Methods-Stone/dp/0071458298
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