Nonprofit Marketing with Brooke Wiseman of Blessings in a Backpack

Jacobs & Clevenger (J&C) is an independently owned, full-service marketing agency located in Chicago.

Brooke Wiseman is the CEO of Blessings in a Backpack, a charity that mobilizes communities, individuals, and resources to provide food on the weekends for elementary school children across America who might otherwise go hungry.

LINKS:

Blessings in a Backpack website: https://www.blessingsinabackpack.org/

Follow Blessings in a Backpack:

Twitter: https://twitter.com/BlessinBackpack

Instagram: https://www.instagram.com/blessingsinabackpack/

Facebook: https://www.facebook.com/BlessingsinaBackpack

J&C Website: https://www.jacobsclevenger.com/

Follow J&C on Twitter: https://twitter.com/jacobsclevenger

IN THIS EPISODE:

GuideStar nonprofit reports: https://www.guidestar.org/

Charity Navigator: https://www.charitynavigator.org/

Forces for Good: The Six Practices of High-Impact Nonprofits by Leslie R. Crutchfield & Heather McLeod Grant: https://www.amazon.com/Forces-Good-Practices-High-Impact-Nonprofits/dp/0470580348

Profits and Purpose: Can Big Business Have It Both Ways? by Alan Murray: https://fortune.com/longform/business-roundtable-ceos-corporations-purpose/